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Facebook Lesson 02 - Your Facebook Goal and PageModo Guide by Jomar Hilario

Facebook Lesson 02 - Your Facebook Goal and PageModo Guide by Jomar Hilario

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Published by: Camille Montojo on Sep 09, 2011
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Facebook Promotion Secrets LESSON #2 by Jomar Hilario

This is your store.

There is no sign.

Naturally, you’ll put a sign.

To encourage buying.

10% off on all Macbook Pros and iPads!

Better, right?
10% off on all Macbook Pros and iPads!

Let’s go back to Facebook.

This is a typical FB Page.

It is boring and uninviting.

No “Welcome/Promo” message to attract visitors.

With pagemodo, you can do this.

Compare

Which is better?

Let’s go back to your store

Here are some visitors.

To inform them of any future promo...

You get their calling cards in fishbowls.

Or get their details through raffle promos.

In Facebook, you can find out who they are.

?

And send messages to them for free.

How?

For example, In Faceook, I go to the Fully Booked (bookstore) Page

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I click on LIKE

How?

Later...

When Fully Booked puts a message in it’s Fully Booked wall.

And I go to my own wall....

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I see Fully Booked’s Message in my own wall.

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In the future, If want to see FullyBooked promos,

I just go my OWN wall!

Business

Reach

Prospect

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To reach prospects online:

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Prospects must first “Like” your facebook page.

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Facebook Secret # 8

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“Like” is the new online marketing goal.

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Let’s see big companies using “Like”

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In the Welcome Tab

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The Welcome Tab is the first thing prospects see
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When they visit your page.

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So it’s best to encourage them to click LIKE asap.
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Like these companies.

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KLM
Learn Internet Marketing from a Pinoy: http://www.jomarhilario.com

Hershey’s
Learn Internet Marketing from a Pinoy: http://www.jomarhilario.com

Mango
Learn Internet Marketing from a Pinoy: http://www.jomarhilario.com

GAP
Learn Internet Marketing from a Pinoy: http://www.jomarhilario.com

So before creating the Welcome Tab...

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You need to create an image that encourages “LIKE”
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Similar to this final example:

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Learn Internet Marketing from a Pinoy: http://www.jomarhilario.com

Red Bull

To create the welcome image...

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Your best bet is Photoshop

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Create an image that’s 520 Pixels wide

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And as tall as you want.

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Or you can prepare multiple images...

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To use these images in Facebook w/o programming...

Go to pagemodo.com

Pagemodo is free

Click “Get Started”.

Click “Connect with Facebook.

Click “Allow”.

Choose a template and click on it.

I suggest this!

Do not use templates with “video boxes”.

Because they’re not free.

Click “Customize”.

This appears.

To change “Your Picture 1”...

Look here.

Click “choose file”.

This appears.

Click “BROWSE MY COMPUTER”.

You must prepare your images before hand!

For this example, we’ll load up Iron Man’s Company’s Facebook Page “Stark Industries”

Select your image.

Click “Open”.

Click “Done”.

Pagemodo will automatically crop the image.

To adjust the image, move the sliders.

Click “Done”.

The preview shows your new “Your Picture 1”.

Repeat the same procedures for the other pictures.

Look here.

Select your text box design and color.

for example: “Plain” and the color “Orange”

Looks like this.

Look here.

Use this to change your “Headline 1”.

Headline 1

Change the message

This message MUST encourage clicking LIKE

Change the font

Adjust the font size

Bold? Italicized? Underlined? Your choice...

Adjust the font color

Set an RGB value.

Or just move the slider to your color of choice.

Justify your text.

Use a message that uses “Click Like/Like us” + “a benefit”.

Repeat the same steps for the other headlines

(if you selected a template that has more than one headline).

#3 #2

Look here.

Enter additional details.

Look here.

Enter more details.

Your additional information appears here.

Look here.

Set your background color.

WARNING

Once you “publish” the page, you cannot change it’s TAB NAME.

Check the tab name to make sure it’s set to “WELCOME”

Look here.

Click “Welcome”.

Check your “tab name”.

Check the entire page.

Look here.

Click here.

Look here.

Click “Install”.

Click “Save for Later” if you won’t use it yet.

This appears.

Click “OK”.

This appears.

Click here.

This appears.

Almost done!

Lastly, you have to make your pagemodo the DEFAULT tab

DEFAULT = It’s the first thing people see when they open the page.

Look here.

Click on “Wall”.

Click “Settings”.

This appears.

Look here.

Click here.

Click “Welcome”.

Welcome

To check your page, LOG OUT of Facebook.

OR

Open a different browser and log into Facebook as a different user.

Open your page by searching for it.

The first tab that opens should be “Welcome” and you should see your pagemodo below it.

Editing The Welcome Page

Open pagemodo.com

Look here.

Click “Sign In”.

This appears.

Click “Connect with Facebook.

This appears.

Login to Facebook.

If you’re already logged into FB on the same browser, skip the login step.

This appears.

Look here.

Hover your mouse here.

This appears.

You can then “Edit” your page.

“View” your page.

Go to your page in FB.

“Delete” your page.

To “create” more pages you’ll have to pay.

Lots of steps huh?

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Here’s the secret to making this happen in your company...

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Hire people who find Facebook 2nd nature.

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But Jomar, if I do that, who will tell them

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What’s right or wrong in Facebook promotion?

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That’s where Jomar Hilario comes in.

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And yes, there’s more info to learn.

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And I’ve created a way for both of you to learn this.

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You - getting the high-level understanding.

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Your assistantgetting the step by step.

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Wait for the next lesson to find out how!

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In the meantime, let’s review

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Your facebook page is now ready with

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An attractive “LIKE” message in the Welcome Tab

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The same message can appear in the Photo on the left.

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So when people see your page, they will “Like” it.

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Once they do that, you can simply update your wall

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And people will see your message.

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What message?

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Of course you will mention if you have a SALE.

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Or a giveaway

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Or a prize for the Nth shopper

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But more than that, you need to add value.

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Value, Jomar? What’s that?

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Value = Tips and helpful information

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So people can buy your products with a better decision.

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They either surf for this information...

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Or get it from you directly.

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So you now know what to put in your Page’s Wall.

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The remaining task is to increase the number of people

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Who likes your page!

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That’s the topic for the next lesson.

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In the meantime...

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You have Questions and Comments? Please leave your words in the comment section below.
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Photo Credits
http://farm5.static.flickr.com/4122/4740012419_5bff427721_b.jpg http://farm1.static.flickr.com/45/158442089_1e07320aed.jpg http://farm4.static.flickr.com/3523/3298317264_fe2da07093_b.jpg http://farm3.static.flickr.com/2739/4098232967_5c08c501a5_b.jpg http://farm3. static.flickr.com/2739/4098232967_5c08c501a5_b.jpg

You have Questions and Comments? Please leave your words in the comment section below.

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