TOWER CRANES

MARKET AND OPPORTUNITIES

CONTENTS

I. INTRODUCTION II. TOWER CRANE SCENARIO IN INDIA
A. CONSTRUCTION EQUIPMENT INDUSTRY STRUCTURE B. TOP SLEWING TOWER CRANES – PROJECTED DEMAND C. CURRENT INDUSTRY PLAYERS
1. POTAIN 2. HUBA 3. ZOOMLION 4. HUAXIA 5. ZHENGXING 6. CMAC-CMAX 7. JWY 8. FUSHUN YONGMAO 9. ESCORTS HUATA

III.PROMOTION STRATEGIES
A. TECHNICAL VS PRICE B. BRANDING VS PRICE C. EUROPEAN VS CHINESE

IV.

CHINA TOWER CRANE MARKET ANALYSIS

V. POSSIBLE TIE UPS

VI.

CONCLUSION

VII. APPENDIX
A. ACE
1. ZOOMLION QUOTE 2. HUAXIA QUOTE 3. HUAXIA INVOICE 4. ACE RENTAL QUOTE

B. IDEB QUOTE C. SPARTAN QUOTE D. ABG CRANES QUOTE E. CHANGLIN INDIA QUOTE F. CONMECH AUTO CONSULTANTS QUOTE

such as modern offices. to a projected demand of 500 machines in FY ’09 alone! An estimate provided by ASSOCHAM. A lot has changed over the past 25 years. a leading industry body. From a monopoly in 1982. The Indian real estate industry is likely to grow to US$ 90 billion in by 2015. an estimated US$ 25 billion investment will be required over the next five years in urban housing. the rapid growth of the Indian economy has had a cascading effect on demand for commercial property to help meet the needs of business. suggests that the size of the Indian real estate sector is around US$ 16 billion.. a study by research firm. Primary among them is. says a report by Merrill Lynch. to manufacture and distribute Shirke – Potain range of Tower Cranes. Indicus Analytics.3 million new dwellings for self-living in urban India alone by 2015. the demand for Tower Cranes has risen from 500 machines in 25 years. In addition to Housing. warehouses. Commercial office space requirement is. led by the burgeoning outsourcing and information technology (IT) industry . . with a Cumulative Aggregate Growth Rate (CAGR) of 30 per cent per annum. ITES alone is estimated to require 150 million sqft across urban India by 2010.INTRODUCTION It was 1982. with several more in the pipeline. hotels and retail shopping centres. Road Ahead With the economy surging ahead. to over a dozen suppliers in 2009. and showing no signs of slowing down. Signing a licensing agreement with Pune-based Shirke Construction Equipment. when Potain of France. In fact. Similarly. Real Estate. What such massive figures spell for the Tower Crane market is clearly visible. the joint venture has so far supplied a little over 500 tower cranes for the domestic market. Driven by the booming economy. The Indian real estate sector has witnessed a revolution since then. According to 'Housing Skyline of India 2007-08'. favourable demographics and a liberalised foreign direct investment (FDI) regime. the demand for all segments of the real estate sector is likely to continue to grow. begun its operations in India. organised retail and ITES . there will be demand for over 24. the organised retail industry is likely to require an additional 220 million sqft by 2010.

and Tower Cranes. Construction Equipment Industry Structure Construction equipment accounts for around 5–24 per cent of the total cost incurred in any construction project. as of 2005. They include Pick and Carry Cranes. Forklifts. commercial construction and retail construction. Our focus being Tower Cranes. Slew Cranes. The Indian Construction equipment industry can be broadly divided into the following categories. Statistically. the total material handling equipment market size in value terms. . Crawler Cranes. was US$ 325 Million. The real estate segment is expected to contribute around 61 per cent of total investments in construction over the next 3 years. material handling equipment constitutes 13% of the construction equipment sales.TOWER CRANE SCENARIO INDIA Tower Cranes are primarily used for real estate construction. Over 90 per cent of the real estate developed is residential and the rest comprises of commercial and retail. The segments which come under real estate construction include residential construction.

TOP SLEWING TOWER CRANES – PROJECTED DEMAND 2011-12 2010-11 2009-10 2008-09 2007-08 2006-07 2005-06 2004-05 0 228 175 200 400 600 800 1000 296 384 500 650 845 1098 CAGR 30 % 1200 Units .Tower cranes commanded a market share of 5 % or about US$ 15. As of Fy ’09 though. As Tower Cranes are primarily used in the real estate sector. project the following figures to constitute demand TYPE Pick & Carry Cranes Forklifts Fixed Tower Cranes Mobile Tower Cranes Crawler Based Cranes Mkt SIZE (Units) 8000 4000 500 350 300 As can be seen. Maintaining year 2005 sales as a reference. IX. real estate will experience a CAGR of 30 % over the following years. That translates to a figure of 175 units. According to industry sources. the projected demand for tower cranes would be as depicted below. Fixed or Top Slewing Tower Cranes are projected to have a demand of 500 units. figures from PINC Research. VIII.6 million. it would be logical to assume that the demand for tower cranes would parallel the demand for real estate.

CURRENT INDUSTRY PLAYERS Though the Indian construction equipment industry is a fraction of the global market. SHARE (%) 50 SL. No 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 ORGANIZATION MANITOWOC GROUP ACTION CONSTRUCTION EQUIPMENT (P)Ltd ACTION CONSTRUCTION EQUIPMENT (P)Ltd ESCORTS CONSTRUCTION EQUIPMENT (P) Ltd. The following is a near exhaustive list of Tower cranes available in India as of today. India is one among the top 10 markets for construction equipment and is one of the key international markets. They range from stalwarts such as Potain. whose size is over US$ 75 billion. it has been growing at an average of 30 per cent annually compared to the global growth of 5 per cent. to fledgling entrants. and Bhai. There are several players in the Tower crane market today. BHAI SYNCON INFRASTRUCTURE SPARTAN ENGINEERING INDUSTRIES IDEB OMEGA CHANGLIN INDIA (P) Ltd. ABG CRANES CONMECH AUTO CONSULTANTS ENGINEERS ENTERPRISES HOUSTON MACHINERY UNIQUE INDUSTRIAL HANDLERS UNIQUE INDUSTRIAL HANDLERS TEREX COSMOS TOWER CRANE ON OFFER POTAIN ZOOMLION HUAXIA HUATA BHAI JIANGLU JWY HUBA HUBA JIANGSU ZHENGXING FUSHUN YONGMAO CMAX XCMG SYS SCM UNIQUE SAEZ TEREX COMEDIL CAMAC ORIGIN INDIA CHINA CHINA CHINA INDIA CHINA CHINA CHINA CHINA CHINA CHINA CHINA CHINA CHINA CHINA SPAIN ITALY SPAIN 25 25 . These attractive growth figures have spurred several Indian and international (primarily Chinese) into action. APPROX Mkt. Tie ups with international companies for technology and marketing rights for the Indian subcontinent seem to be the order of the day.

Service Support Inferring from customer responses. Italy and China. which is a world leader in the construction crane business. Sales Figures Shirke sold 120. a brand later acquired by Potain. M/c Sold FY’07 Sales URL : Potain India (P) Ltd : India : Potain India (P) Ltd :Approximately 500 : :www. Potain.manitowoc. New Delhi. In addition to the Pune facility. Manitowoc offers excellent service support. are manufactured at their Pune facility The joint venture has so far supplied close to 500 tower cranes for the domestic market. Portugal. In July 2007.. part of the BG Shirke Group.POTAIN Manufacturer Origin Distributor Total No. is the Tower crane brand of the US-based Manitowoc Crane Group. when it signed a licensing agreement with Pune-based Shirke Construction Equipment. Manitowoc acquired 100 per cent shares of Shirke Potain and named the entity Potain India Pvt Ltd to have a wholly owned manufacturing facility in India. Hyderabad. was acquired by Manitowoc in 2001. Potain commands almost 50 per cent market share in the Indian subcontinent. Potain had begun its operations in Pune in 1982. of the 200 crane towers sold in India in 2006-07 Distribution Distribution centers are present only in Pune.com PROFILE Potain. They have a special service helpline and unit by the name . Manitowoc also manufacturers Potain tower cranes in France. Plans are afoot to open outlets in Bangalore. Tower cranes with capacities ranging from five tonnes (maximum capacity) and 50-metres maximum jib length to 25 tonnes and 80-metre jib capacity. Shirke had earlier been distributing Richier Tower Cranes in India. or 60%.

QUALITY FABRICATION DESCRIPTION VISUAL REPRESENTATION REMARKS SECTION Angle Sections Mast connections are through hardened. All spare parts are directly flown and delivered to the customers site. and service technicians personally train the site personnel on appropriate maintenance and operation procedures. Post installation and commissioning of the machine.Manitowoc Crane Care. trained operators are provided. non rusting reusable pins. Customers rate Potain service as Excellent. Pin systems offer Easy erection and dismantling . PINS /BOLTS Inner View.

Shown here is the counter weight inserted into its frame. Dimensional Accuracy Dimensional accuracy throughout the machine is good. Note the thick layer of primer prior to painting The condition of the jib even after 1 year of use is exceptional. . All mast sections mate perfectly. Paint Quality The photo shows a section where the paint has peeled off.Weld Quality Weld quality throughout the machine is good .as shown.

CONTROL PANEL DESCRIPTION VISUAL REPRESENTATION REMARKS CONTROLS All Controls are of Telemecanique make by Schneider Electric WIRING Wiring and connections are ordinary connector based systems. LABELLING All points are neatly labelled with printed numbers .

No external Housing. but the paint quality is good. thus no rust formation GREASING / OIL LEAKAGE Excessive grease not required. No oil leakage . HOIST MOTOR DESCRIPTION VISUAL REPRESENTATION REMARKS MOUNTING / HOUSING Hoist motor is mounted on the Main Jib.OTHER Control panel inner flange lined with rubber / Foam padding to prevent water entry into unit.

SAFETY LIMIT SWITCHS DESCRIPTION VISUAL REPRESENTATION REMARKS MOUNTING / HOUSING All limit switches are mounted in enclosed housings. No rusting of sensing element . to prevent any entry of water.RCV BLOCK DESCRIPTION VISUAL REPRESENTATION REMARKS LEAD WIRES All lead wires are suitably connected through bushes. Critical rust damage is prevented DESIGN The Design ensures that the Sensing Element and Actuating Element attain full contact when necessary.

They are clamped sufficiently and are fixed rigidly. . GUARD RAILS Guard rails are made of heavy gauge pipes. This insures safety of the personnel.ADDITIONAL SAFETY FEATURES DESCRIPTION VISUAL REPRESENTATION REMARKS CLIMBING LADDER The climbing ladder has a ring cage around it at all sections. Climbing Ladder Extension The climbing ladder extends past the slewing ring so as to enable ergonomic and safe access to the Cabin level.

5 M) Customs Sub Total Clearance Sub Total Conversion @ Rs 44 / USD Escorts Commission Total Qty 1 29% 2% 55 – 60 L B/w 55 – 60 lakhs POSITIONING In the Indian Tower Crane Market. Potain is positioned as a premium product. . they have drastically slashed prices due to competition from substantially cheaper Chinese offers. Height( 40. Over the past year though. with the additional advantage of Manitowocs brand image. POTAIN TOWER CRANES are still positioned as a premium offer. In their early years of monopoly. their machines were priced substantially higher than their current price offers.47.PRICING Though factual quote copies are yet to be obtained. HUATA 5013 Amount (CIF Chennai) 82000 23780 105780 $ 2115 $ 107895 Rs 4747406 Rs 5. reliable customer feed back places Potain’s pricing between 55 to 60 Lakhs for a model comparable to Escorts Huata 5013.000 Rs. 52. as their products enjoy a favourable brand image. Regardless. Works) Description Upto Free Std.406 $ $ $ POTAIN Amount ( Ex.00.

. Omega Construction Equipment 2. Omega Construction Equipment : : :www. IDEB Projects (P)Ltd Omega Construction Equipment claims to be the authorized distributor. In addition they sell and also provide these machines on rent.zjhuba. IDEB has a strong service network as their machines work on company owned projects. Customer feedback reveals the contrary. crawler cranes and topless cranes. In addition the rental arm is required to maintain the assets deployed at customer sites. www.com/ PROFILE Founded in 1985. where their Head Quarter is located SERVICE SUPPORT As Omega Construction equipment also manufactures pick n carry cranes etc. M/c Sold FY’07 Sales URL : Zhejiang Huba building machinery : China : IDEB Projects (P) Ltd. Ltd. IDEB sources Huba machines mainly for internal use for their vast projects across the country.com. www..com .000 square meters. Their main products are tower cranes. The company is located in the Haining City. having entered into a contract with Zhejiang Huba Building Machinery. including a construction area of 60. with the total assets of USD1.500. covers an area of 135. They are 1.000 square meters. there are 2 distributors of Huba Tower cranes. they claim to have a strong service team across India..230. IDEB has a strong presence in Banglore. DISTRIBUTION In India.gifindia.idebequipments. Zhejiang Huba Construction Machinery Co. .HUBA Manufacturer Origin Distributor Total No.

FABRICATION DESCRIPTION VISUAL REPRESENTATION REMARKS Section Extruded box section. . No welding to form the box section. Weld Quality Weld quality better than average on the mast and jib sections. Pins / Bolts Mast connections are through bolts. They show extreme rust formation in under a few months.QUALITY The quality aspects of a machine are discussed below under their respective categories.

Paint Quality The photo shows a section where the paint has peeled off. Labelling on all points is handwritten. Note the lack of a primer coat prior to painting. CONTROL PANEL DESCRIPTION VISUAL REPRESENTATION REMARKS CONTROLS All Controls are of Telemecanique make by Schneider Electric WIRING & LABELLING Wiring and connections are of ordinary connector based systems. . rust formation is rampant. Paint Quality The condition of the jib after 1 year of use is average. Due to the lack of a primer coat.

to prevent any entry of water. . The pulley block is mounted behind the Hoist motor thus providing constant line tension GREASING / OIL LEAKAGE Excessive oil leakage and greasing required RCV BLOCK DESCRIPTION VISUAL REPRESENTATION REMARKS LEAD WIRES All lead wires are suitably connected through bushes.HOIST MOTOR DESCRIPTION VISUAL REPRESENTATION REMARKS MOUNTING / HOUSING Hoist motor is mounted on the Counter Jib.

.SAFETY LIMIT SWITCHS DESCRIPTION VISUAL REPRESENTATION REMARKS MOUNTING / HOUSING Safety Limit switches are mounted in enclosed housing. Inspite of the housing sensing and actuating elements are extremely corroded.. DESIGN Design of Sensing Element and Actuating Element less than satisfactory. Extremely corroded.

But rest platforms are welded on all mast sections proving to be very useful. Safer and easier to climb up to cabin level. .ADDITIONAL SAFETY FEATURES DESCRIPTION VISUAL REPRESENTATION REMARKS CLIMBING LADDER No ring cage around the climbing ladder. Climbing ladder extends beyond slewing bearing and onto cabin level.

11. based on a quote from IDEB Projects. Max Ht Max Load Tip Load Anchor Concrete Bucket Cage Huata Escorts 5013 Angle/Box 70 50 40 120 6T 1.3T 1no. 29. Incl.556 @act. of Incl.80.liner & other Charges Freight From Chennai Port to Site Local Freight Within Blr to Site Crane Charge for Erection Crane Charge for Unloading Labour Charges for Erection Service Tax on Service Charges@ 12.00.16. of Incl. Bal post erection 55.000 Actuals Rs.40 ) Incl.000 Rs. 300 lts yes Huba (IDEB) IDEB H5013A Box 70 50 40 140 6T 1.5 30% 0f Basic 70% LC at Sight 58* Rs.5 % Service / Warranty Free Service Warranty Payment Terms Advance Bal TOTAL (in Lacs) 10% 85% on HSS. Technicals Marketing Arm Model No.000 Rs. Section Mast Ht.10% Clearing.000 (USD 72900 @Rs. 4. 8. as on Jan 2008.50. no no Commercial / Quote Format Ex Works China Basic Ocean Freight/Insurance/Container/Picku p/Customs/Doc.80. Incl.3T 1no. of Actuals Actuals Actuals Actuals - Rs.Fee/Booking Fee Customs Duty @31. 3. Approx Rs.PRICING COMPARISON Below is the the pricing offered by IDEB Projects.Concur. 56250 12 m 3 12 m * * Final offer may be lower by upto 10% . Jib Free St. as on Jan 2008.

500000 Rs. Max Ht Max Load Tip Load Anchor Concrete Bucket Cage Huata Escorts 5013 Angle/Box 80 50 40 120 6T 1.00 POSITIONING HUBA is positioned in the lower price segment with respect to it’s pricing. 7656114 Rs. Section Mast Ht.04 $ 162896 Rs. 300 lts yes Huba (OMEGA) OMEGA H5013A Box 80 50 40 140 6T 1.3T 3no.5 m) For 80 m Add Mast Section @USD2200 Anchor @USD2200 Sub Total Customs Sub Total Clearance Sub Total Conversion @USD 47 Rs Escorts Commision Total 1 16 3 29% 2% $ 35200 $ 6600 $ 123800 $ 35902 $ 159702 $ 3194. . Negotiable Negotiable Commercial HUATA Description Qty Amount (CIF Chennai) $ 82000 HUBA Amount (CIF Chennai) Upto Free Std.000. 68.3T 3 no. Competitive pricing is HUBA’s USP. Incl.The Pricing offered by OMEGA CONSTRUCTION EQUIPMENT as of SEP 2008 is as below: Technicals as on SEP 2008 Description Marketing Arm Model No. It does not enjoy any mileage with respect to brand image either in China or india as it is a lesser known Company. 8156114 All Inclusive Rs. Height (40. Jib Free St.

Approximately 25 machines are on rent.zoomlion. road machinery.com Manufacturer PROFILE Changsha Zoomlion Heavy Industry Science & Technology Development is principally engaged in the development. production. concrete machinery and the related components.ZOOMLION :Changsha Zoomlion Heavy Industry Science & Technology Development Origin : China Distributor : Action Construction Equipments Total No. municipal and environmental machinery. The Company primarily provides hoist machinery. in 2006 to distribute their range of tower cranes in India. distribution and leasing of heavy industrial equipment. SALES FIGURES: Sources at ACE claim to have sold between 275 – 300 machines pan India. M/c Sold : Approx 275 ( Including Huaxia) FY’07 Sales : URL :www. Zoomlion signed a licensing agreement with Action Construction Equipment Ltd. . The following is a snapshot of their performance as projected by PINC equity research. till date.

of 3. of Clearing.000 20. They also offer their machines on rent. of Incl. Max Ht Max Load Tip Load Anchor Concrete Bucket Cage Huata Escorts 5013 Angle/Box 70 50 40 120 6T 1. Technicals Marketing Arm Model No.000 75. SERVICE: Customers claim to be relatively satisfied with service. of Incl.DISTRIBUTION: ACE has a good sales and distribution network pan India. PRICING Below is a comparison of ACE ZOOMLION offer based on a Quote . of Incl. Incl.of Incl.00.Fee/Booking Fee Customs Duty - - Incl.of Incl.3T 1no.000 40.liner & other Charges Freight From Chennai Port to Site Local Freight Within Blr to Site Crane Charge for Erection Crane Charge for Unloading Labour Charges for Erection Incl. Section Mast Ht. Tamil nadu.3T 1no.of Incl. Incl. Kerala) alone. ACE has approximately 5 service engineers for the south region (Karnataka. as on January 2008.Concur. 300 lts Yes Zoomlion Ace 5013B Box 70 50 40 140 6T 1. of Incl. Jib Free St. as on January 2008. 400lts Yes Commercial / Quote Format Ex Works China Basic Ocean Freight/Insurance/Container/Pickup/C ustoms/Doc.of Incl.000 .

00 ADD 30% Rs.000.Service Tax on Service Charges@ 12.75.00. Customer feedback though. 63. HUATA Amount (CIF Chennai) 1 12 2 Sub Total Customs Sub Total Clearance Sub Total Conversion @ Rs 47 / USD Escorts Commission Total 2% 29% $ 82000 ZOOMLION Amount (CIF Chennai) Description Upto Free Std. As can be seen there has been an approximate 30% rise in cost.845 Rs.00 * * ZOOMLION Final prices could be lower by upto 10 %. 74.5 % Service / Warranty Free Service Warranty Payment Terms Advance - - 12 m 6m 10% 25% 75% against despatch before delivery 63* Bal TOTAL (in Lacs) as on Jan 2008 85% on HSS.000 Rs.24 $ 148422.2 Rs 6975845 Rs 5. with minimum downtime. Bal post erection 55.5 At a revised USD exchange rate of Rs. The following would be the current machine cost for the same configuration. Height For 70 m Add Mast Section @USD2200 Anchor @USD2200 Qty $ 26400 $ 4400 $ 112800 $ 32712 $ 145512 $ 2910. 47 / USD. QUALITY: A detailed quality analysis of the machine yet to be carried out.000. . 82. indicates a satisfactory quality level.

2.HUAXIA Manufacturer Origin Distributor Total No.com DESCRIPTION SPECIFICATIONS Qty. Lift.200 USD USD 2. 5. 5.7 million. Lifting Capacity Max. . Huaxia Medicine.3 Ton 1. PRICING: as on SEP 2008 Escorts Huata 5013 CIF Chennai Mast Height Jib Length Max. ACE Huaxia TC 5013A CIF Chennai Rs. 1 No.per month.000/.200 2. POSITIONING Huaxia has been positioned to avail business from those customers who are only price conscious. and Huaxia Technical School. their total sales amount exceeded about USD316 million in 2004.000 * Prices can be lower by upto 5% ACE also offers the same machines on rental basis for Rs.000 USD 62.5m 1 No.6m x 1. USD USD 2. M/c Sold FY’07 Sales URL PROFILE Shandong Huaxia Group lies in Weihai. 1 SET 6 Ton 1. 50 Mtrs. With a total registered capital of USD36. The group has several subsidiaries like Huaxia Heavy Industry.200 2.50. Huaxia International.000 * : Shandong Huaxia : China : Action Construction Equipments : Approx 275 ( Including Zoomlion) : :www.25.00.6m x2. at Jib end Mast Section (LxWxH) Walling Anchor Commisionning and Erection Charges 40 Mtrs.000 Rs.Cap.hua-xia. Huaxia Pharmaceutical Industry.200 USD 80.

: China : Changlin Engineering Services India (P) Ltd. They offer Changlin construction equipment. Section Mast Ht.en. Kolkata and Delhi. is based out of Hyderabad.2 T HUATA Amount (CIF Chennai) 1 16 3 Total $ $ $ $ 80000 ZHENXING Amount (CIF Chennai) Description Upto Free Std.800 $ 104.com PROFILE: Changlin Engineering Services India (P) Ltd.ZHENGXING Manufacturer Origin Distributor Total No. Jib Free St. 000 .. DISTRIBUTION: Dealer Outlets are present in Hyderabad. In addition to this they offer Zhengxing Tower cranes. wholly imported from China. PRICING: TECHNICALS Marketing Arm Model No. Height For 80 m Add Mast Section @USD 2200 Anchor @USD2200 Qty $ 35200 6600 121. Ltd.alibaba. M/c Sold FY’07 Sales URL : Jiangsu Zhengxing Construction Machine Co..000 104.3 T ZHENXING Changlin India TC5013 Box 80 50 40 140 6T 1. Max Ht Max Load Tip Load HUATA Escorts 5013 Angle/Box 80 50 40 120 6T 1. : : :http://jszhengxing.

. 500.HUATA Amount (CIF Chennai) 1 1 $ 2200 Rs. Their market visibility and sales is still poor.000 ZHENXING Amount (CIF Chennai) $ $ 1500 5000 Description Additional Mast Sections Service and Commission Charges Qty POSITIONING Changlin’s Tower Crane is positioned in the mid segment. Changlin aggressively promotes the product by offering to take every customer for an all expenses paid factory visit in China.

Height For 80 m Add Mast Section @USD 2200 Anchor @USD2200 Qty 105000 105. M/c Sold FY’07 Sales URL : CNBM : China : Conmech Auto Consultants (CMAC).3 T CMAX CMAC TC5013 Box 80 50 40 140 6T 1. : : :www. Europe and North American countries. CMAX Tower Cranes in India.5 billion. 000 . Jib Free St.cnbmmech.800 $ CMAX Amount (FOB CHINA) Description Upto Free Std.. They have a licensing agreement with CNBM of china to distribute their brand. PRICING TECHNICALS Marketing Arm Model No. CNBM claims be ISO 9001:2000 Quality Certified and with annual sales of around $ 3. The Tower Cranes manufactured at Beijing.CMAC . Section Mast Ht. Max Ht Max Load Tip Load HUATA Escorts 5013 Angle/Box 80 50 40 120 6T 1.com PROFILE Conmech Auto Consultants is based out of Hyderabd.3T HUATA Amount (CIF Chennai) 1 16 3 Total $ $ $ $ 80000 $ 35200 6600 121. CNBM is exports their equipment to Middle East.CMAX Manufacturer Origin Distributor Total No.

3 Ton 1. Escorts Huata 5013 CIF Chennai Mast Height Jib Length Max. 1 SET 6 Ton 1. Lifting Capacity Max.75.000. 50 Mtrs.00. 55.000 CMAX Amount (FOB CHINA) $ 1620 Description Additional Mast Sections Additional Anchors Service and Commission Charges Qty $ 1980 Rs.200 2.6x1.200 Rs. 1 No. 1.000 Rs. truck mounted concrete line pumps. JWY provides large discounts to customers to promote sales Spartan Provides JWY machines at very competitive rates.00 * Spartan JWY C 5013 CIF Chennai Rs.com PROFILE Jarlway Holdings PLC was incorporated on 11 December 2004 and is the holding company of the Group.jarlway. Jarlway is engaged in the development and sale of large-scale construction machinery including trailer concrete pumps. They now also offer flat top machines at very low prices.50.00.58. USD USD 2.000 . M/c Sold FY’07 Sales URL : Jarlway Holdings : China : Spartan Engineering Industries (P) Ltd.Cap.000 Rs. tower crane. Lift. placing boom .5m(Huata) 1.HUATA Amount (CIF Chennai) 1 1 1 $ 2200 $ 2200 Rs.6x1.6 x2.000 JWY Manufacturer Origin Distributor Total No. PRICING as on Jan 2008 DESCRIPTION SPECIFICATIONS Qty.6 x 3 m(JWY) 1 No. 1. : : :www. 500. 5. at Jib end Mast Section (LxWxH) Walling Anchor Commisionning and Erection Charges 70 Mtrs.

It currently offers a variety of towercranes under the Topless STT series. Liaoning Province. Zambia. Yongmao towercranes are sold under its own brands: YONGMAO and SUNCRANE in the PRC and exported to the USA. PRC.* Prices could be lower by upto 10% FUSHUN YONGMAO Manufacturer Origin Distributor Total No. and occupy total land area of 160. Sichuan Construction Machinery Co. During FYMar2007.com. Jib Free St. South Korea and India. Singapore. Belgium. 78% of sales were outside China. Major overseas competitors include The Liebherr Group (Germany). Section Mast Ht. Panama. Potain (Manitowoc Cranes. USA). and Luffing STL series and the Derrick Q series. : : :www. UK. Terex Comedil (Italy).cn PROFILE Yongmao is a designer and manufacturer of tower cranes based in Fushun City. Liaoning Province. M/c Sold FY’07 Sales URL : Yongmao Holdings : China : ABG Cranes Pvt. Shenyang Sanyo Heavy Industry Co. Hong Kong.yongmao. Ukraine.3 T . Ltd. with annual capacity of about 200 cranes. ST series. Linden Comansa Group (Spain). Macau. Its cranes are sold to construction and equipment rental companies in China and overseas. and Changsha Zoomlion Heavy Industry Science & Technology Development Co. UAE. Bahrain. Thailand. Yongmao's operations are located in Fushun City. Max Ht Max Load Tip Load HUATA Escorts 5013 Angle/Box 80 50 40 120 6T 1. South Africa. Saudi Arabia.000 sq m.Yongmao operates in a competitive market. and Wolffkran (Germany). Major competitors in China include Zhangjiagang Potain Construction Machinery Co. Indonesia.3T TECHNICALS Marketing Arm Model No. PRICING YONGMAO TOPLESS STT113-6T ABG CRANES TC5013 Box 80 50 40 140 6T 1.

are limited and only to large corporates. Sales of Yongmao machines in India. Hence.000 POSITIONING Yongmao is positioned as a very premium product.800 $ 229.HUATA Amount (CIF Chennai) 1 16 3 Total $ $ $ $ 80000 YONGMAO TOPLESS STT113-6T Amount CIF Description Upto Free Std.680 229. As a majority of its sales are from exports. 500.000 YONGMAO TOPLESS STT113-6T Amount $ CIF 2900 Description Additional Mast Sections Additional Anchors Service and Commission Charges Qty Rs. confirmation to all European quality standards is granted. . this quality focus allows Yongmao to demand a premium price for their machines.680 HUATA Amount (CIF Chennai) 1 1 1 $ 2200 $ 2200 Rs. 500. Height For 80 m Add Mast Section @USD 2200 Anchor @USD2200 Qty $ 35200 6600 121.

is not seamless.as shown. . Weld Quality Weld quality throughout the machine is very average .ESCORTS HUATA FABRICATION DESCRIPTION VISUAL REPRESENTATION REMARKS Section Angle and Box Sections Pins / Bolts Mast connections are through bolts. Bolt quality is poor and rusts severely in just 2 months. The weld to form the box section of the mast.

Paint Quality The photo shows a section where the paint has peeled off. Visible signs of rusting on the jib after only 3 months of use. Dimensional Accuracy Dimensional accuracy is poor. The picture shows a situation where a counterweight cannot be lowered due to an obstruction . Note the absence of a primer coat.

Hence 1 bolt cannot be inserted. This could be catastrophic later. .Dimensional Accuracy The figure shows a situation where the bolt sleeve between two mast sections is not aligned.

They have faded in only 2 months and are unclear .CONTROL PANEL DESCRIPTION VISUAL REPRESENTATION REMARKS CONTROLS All Controls are of Telemecanique make by Schneider Electric WIRING Wiring and connections are of ordinary connector type LABELLING All points are labelled with hand written numbers.

suffers from rusting issues GREASING / OIL LEAKAGE Hoist cable comes out of contact with pulley. Water entry into the box caused a short. RCV BLOCK DESCRIPTION VISUAL REPRESENTATION REMARKS LEAD WIRES RCV motor control box wires not suitably enclosed. . Excessive grease required.HOIST MOTOR DESCRIPTION VISUAL REPRESENTATION REMARKS MOUNTING / HOUSING Hoist motor housing.

DESIGN Sensing Element and Actuating Element not suitably aligned. Exposure to rain has caused severe rusting. Extra washer had to be welded to ensure contact. .LIMIT SWITCHES DESCRIPTION VISUAL REPRESENTATION REMARKS MOUNTING / HOUSING No housing for limit switches.

Positioning Weihai Huata is positioned in the mid range with respect to pricing. resulting in difficulty in reaching cabin level. Foot rests placed such that thee is no space to insert foot. Extremely dangerous. Huata enjoys the Brand Mileage of ECEL in the Indian Construction equipment market. No ring cage around ladder leading to counter jib.SAFETY FEATURES DESCRIPTION VISUAL REPRESENTATION REMARKS CLIMBING LADDER No ring cage around climbing ladder. . Ladder does not extend past the slewing ring.

Two known companies who have voiced this plan are Race Automotive Systems. it has also been included. TOWER CRANE BRAND SL. . The follwing is list. or because of a very high price such as Terex Comedil. either due to their very recent entry into the field. and Surin Construction Equipments Pvt. These players do not have substantial volumes. No ORGANIZATION MANUFACTURER 1 2 3 4 5 6 7 8 Bhai Syncon Infrastructure Engineers Enterprises Houston Machinery Unique Industrial Handlers Unique Industrial Handlers Terex Cosmos BHAI JIANGLU XCMG SYS SCM UNIQUE SAEZ TEREX COMEDIL CAMAC Bhai Industries Jianglu Construction Machinery Co. has a very good sales volume.OTHER PLAYERS There are several more brands of Tower Cranes available in India. Ltd. Xuzhou Construction Machinery Group Shenyang Sanyo Heavy Industries Sichuan Construction Machinery SAEZ Comedil ---- FUTURE ENTRANTS In addition to the above there are several firms vying for tie ups with international tower crane manufacturers to introduce their products in India. distributed by Syncon Infrastructure. Jianglu on the other hand. As further information is forthcoming. such as SCM.

General sales volumes indicate a greater proportion of sales to be derived from reale estate developers over infrastructure projects. Hence. Thus customers are willing to entertain q relatively unknown Chinese brand as Escorts is their first point of contact. do not have access to large funding options. Several manufacturers such as Yongmao.PROMOTION STRATEGIES The Tower crane market comprises primarily of builders and infrastructure developers. The Escorts brand is highly visible in certain segments of the construction equipment industry. Real estate developers on the other hand. takes a back seat. This has definitely helped allay any fears with respect to machine quality and after sales support. The question thus is. access to funds is not of prime concern. This goodwill must be taken full advantage of. thereby living upto the Escorts Promise of quality. . Housing and real estate. The question again. Only those real estate developers who have gone public. Brand recall is the single largest factor that customers place their trust in. would not find favour with builders and developers. between high sales volumes v/s high quality. or whether to provide machines of reasonable quality. BRANDING VS PRICE Branding goes a long way in promoting sales. at substantially lower prices. is whether to provide highly reliable machines. From the available data. at marginally premium prices. power plants dams etc. thereby again living up to Escorts standards. are the only areas where these machines are put to use. ACE seems to have taken this route. are prepared to consider machines which promise exceptional quality at marginally higher prices. Price therefore. An ideal strategy would be to offer machines to both segments. Concerns investing in tower cranes for such projects necessarily place a concentrated focus on the technical parameters of the machine when comparing the available suppliers. price is of key concern in this segment. cement plants. TECHNICAL VS PRICE Infrastructure projects require machines which are technologically advanced. These markets thus are dead segments for them. with a strong service force to meet the inevitable machine malfunction issues associated with the cheaper product. As a majority of the infrastructure developers are public limited concerns. but with a very strong service network. Terex Comedil etc.

equivalent to technical level of 1990s in developed countries. and safety issues to boot. Chinese machines are all that and more for consumers in India. is not regulated by such strangling safety norms. Tower cranes costing several crores. The article succinctly summarizes the Chinese tower Crane market. Industry statistics showed that sales in 2001 were 9. especially in recent years. Due to government macro control and industry consolidation. investing in tower cranes. China's Tower Crane Market Analysis The following is an article published by a reputed industry research group in China. while it became the first country with output exceeding 10. PLC control and crane remote control.000 and skyrocket further. builders and developers there too. will bear heavily on the Indian buyers mind. would opt for Chinese manufactured machines for all their projects. China's tower crane sales resumed its fast growing trend. During this period China has gradually developed product types such as 400tm and 900tm lever arms and 300tm luffing arms. technical requirements for tower cranes from both domestic and international markets continue to get higher.000 units in 2006.738 units.EUROPEAN VS CHINESE Chinese equipment have taken the world by storm. Granted. “Since the 1980s. European Tower crane manufacturers are thus confined to the developed countries which enforce a very high level of safety norms. such as high power lifting bodies CVT. when a comparable machine is available at 1/3rd the cost. is a very serious matter for builders in developed countries. exceeding 20. Some key technical issues have also been solved during this development period. Reasonably good quality coupled with enormous savings monetarily. fortunately or unfortunately. tower crane output retreated in 2004. tower crane sales have been climbing. are a winning combination. but savings of several lakhs of Rupees. . as many large scale projects such as urban construction.000 units in 2002. China has now become a major producer country of civil tower crane machinery. power plants and bridges flourishing to the market. water dams. as well as one of the major demand markets. will not find favour. From 2005 onwards. Tower Cranes can cost anywhere upto a $ 1. Given a choice. there will be several maintenance issues. Technical developments Since the 1990s. which substantially reduced the need and volume for tower crane imports.000. China's tower crane industry has been growing rapidly. The Indian construction industry on the other hand. Ironically.

But as the market developed. Due to rapid growth of exports. Some provincial companies. There are currently several hundred producers in China. Changsha Zoomlion and Yongmao. and even rarer for foreign crane manufacturers gaining success in China. which are collectively leading the industry direction and export markets. including some developed countries. China's tower crane annual export has grown from 67 to 1. Existing industry problems Although China's tower crane industry has significantly narrowed the gap from developed countries in the past 50 years. many private companies have become prominent in the tower cranes market. especially in areas of manufacturing quality and product reliability. Jiangsu Zhengxing Construction Machine. but most of them today have either pulled out or are still struggling.748 units. Currently. especially in small to medium tower cranes market. For first-tier manufacturers. A handful of joint-ventures or wholly owned foreign producers did enter the Chinese market in past two decades.In 2006. have been successfully restructured and gained stable market shares and recognition. State-owned enterprises restructuring and private enterprises rising There were many provincial tower crane manufacturers in the 1980s. Compared with exports. private enterprises had rushed to capture market shares from their state-owned counterparts. On the other hand. Crane output numbers . Shenyang Sanyo. but few of them possess scale advantages. foreign capital difficult to enter Along with the prosperous domestic market. Sichuan Construction Machinery Group launched the largest tower crane in China. there have been much fewer tower crane imports into China in recent years. Strong export growth. such as Yongmao Construction Machinery. it is expected that further expanding the export market will become an important strategy for many Chinese tower crane manufacturers in the future. export sales have made up more than 50% of their total revenue. tower crane exports are also booming. many new entrants are still joining in. performance and quality. first-tier tower crane manufacturers in China consist of Sichuan Construction Manufacturing. From 2001 to 2006. Shandong Fangyuan Group. a super tower crane M1500 (1500tm) with maximum lifting capacity of 60t. Zhejiang Huba Group and Beijing Construction Engineering. Although industry profit margins are getting slimmer in recent years. such as Sichuan Construction Manufacturing and Shenyang Construction Machinery. mainly due to pricing and cultural issues. there are still apparent issues related to overall structure. and export destinations grown from 11 to 63. Fushun Yongmao Construction Machinery also launched the largest tonnage flat-top crane STT553 (550tm).

the demand for tower cranes of all sizes should continue to be strong. from 1-2tm micro cranes to mega tower cranes of 5. it may lead to significant dangers to construction safety. it has attracted increasing attention in the Chinese market.have been large but quality varies considerably. while others possess limited production equipment and weak capabilities. China's tower crane industry should develop crane products of various structural types. but the quality varies considerably. In certain regions. fee-charging local governments will grant market access to any crane products and companies. Some have strong technological capabilities. Industry experts pointed out that in developed countries. opening the door for inferior products to flood into the market.000 tm. Back in the 1980s. In terms of technical developments. inspection. which have limited strategic planning and capital. while too few to implement regulations and take real responsibilities. and most products are still in the small to medium crane category. cutting into the market with low prices and illegitimate means. In some steel structured skyscraper projects. the regulator issued regulatory prescriptions on crane specifications. suitable for projects in high density and narrow fields.000 units of tower cranes. One reason for such phenomenon is due to the restriction on product developments by technical regulations. in order to facilitate resource management and then customer demands. The smaller cranes segment needs to consolidate. Tower crane industry outlook Due to an ongoing flow of large infrastructure projects and rural expansions in China. The Chinese crane industry should improve its technological capabilities and quality levels of large tower cranes. due to significant capability differences between producers. Because the boom of a luffing crane can flexibly manoeuvre r to some extent. licensing and approval. with shortage for large and mega cranes but surplus in small and medium types. have taken the risk to purchase cheap cranes with low technical contents and unreliable quality. Coupled with reckless project management process. reliable products and brands. Although the market became more organised. As China's construction booming. China has so far produced more than 200. and large and medium crane companies should continue to co-exist. Flat top cranes and luffing cranes have gained significant progress in China in recent years. but product types are still in a narrow range. many small to medium construction companies. in order to satisfy the requirements from large engineering projects and export markets. product developments are driven by market forces. resulting in fierce market competition. China has a large crane output volume. Some industry issues are related to government regulators. in order to improve product safety and reliability. it has nevertheless restricted the diversity and innovation of tower cranes in China. such as . There are too many local bureaus in charge of setting regulations.

Changsha Zoomlion Heavy Industries Sichuan Construction Machinery Shenyang Sanyo Heavy Industries Yongmao Construction Machinery Zoomlion is represented in India by ACE. That leaves Shenyang Sanyo Heavy Industries.Shanghai World Financial Centre. They are also represented by Houston Construction Machinery from Hong Kong. new CCTV headquarter and International Trade Centre 3 in Beijing. by a new company set up by BKT’s Korean dealer. On the other end of the spectrum. but lost their jobs when TEREX closed down the plant after it took over Peiner. there are only several Tier 1 manufacturers. but the result remains to be seen. Another interesting development in the Chinese Tower Crane industry is the Joint Venture Hangzhou Comansa Jie. The machine branded as BKT. bought out by Potain in 1998. If the intention is to supply low priced machines to the Indian market. and shipping the cranes half way around the world. and by taking advantage of German government grants for development in rural east Germany. and Yongmao by ABG Cranes. They are: 1. As evident from several articles on the Chinese Tower crane industry and widespread information available on the internet. The cranes are being designed by engineers who worked for PEINER. “ POSSIBLE JOINT VENTURES Possible joint venture options would depend on the promotion strategy to be followed. .4 million to form a production JV with Hangzhou Jie Holding. But it resurfaced a few years ago. BKT Engineering compensates for Germany's high wages. They do not have an India office. 3. then there are several hundred Chinese manufacturers from whom one could be shortlisted. The machines are made exclusively for the South Korean Market. at Chinese prices. Assuming that Chinese machines would satisfy our parameters. by only producing cranes to order. The company is in the same location as Zhanjiagang Potain. then again the deciding factor is quality v/s price. is an Asian manufacturer with a plant in Europe. BKT is a German firm . various large luffing tower cranes have been imported from Australia-based company FAIVO. 4. Sichuan Construction Machinery by Unique Industrial Handlers. In 2006 Spanish COMANSA invested $20. 2. The products from this venture may be of relatively European Quality.

which currently is at a trough. The overall industry has been growing at 30 per cent CAGR and is projected to grow at 15 to 20 per cent over the next few years. offering a machine of exceptional quality with little or no maintenance required. As the goodwill enjoyed by the Escorts brand is enormous in India. this factor alone should cashed in on further. Conversely. Our healthy brand image in India will offset the resistance by customers to entertain a relatively unknown Chinese brand.CONCLUSION The Indian construction equipment industry is a key segment of the manufacturing sector and is poised for excellent growth in the coming years. based on India’s overall manufacturing sector and infrastructure growth. and the ability to service the product at very short notices. But this should be accompanied by products which offer a better than average quality. is also a worthwhile consideration. but will definitely out pace the CAGR of all other sectors. The tower crane industry will grow at a larger pace as it is primarily dependant on the Real Estate boom. .

APPENDIX ACE – ZOOLION QUOTE .

srini.equipment are warranted against manufacturing defects for One Year. 1. at Jib end Mast Section (LxWxH) Walling Anchor Model TC5013A (Outrigger Stationary) 40 Mtrs. 6 Ton 1.200 Terms & Conditions:1. USD 2. 2nd Floor. 1 No. 1 Set CIF-Chennai Price (USD) USD 62.ACE HUAXIA OFFER OFFER Ref: ACE/SASIP/08/FTC-R September 11. Customs Duties/Port Clearance Charges . to be provided by you at site). The above prices are on CIF Chennai Port basis. 3. 50 Mtrs. ( Arun Bishnoi) Product Manger 09871194629 .sarathy@gmail.6m x2. Lift. No. Demurrage & Port Charges – shall be to your account. 8.000 USD 2. Description Tower Crane (ACE-Fixed Tower Crane) Mast Height Jib Length Max. Pocket-H Market Sarita Vihar. levies are to Customer’s account. Transportation .Extra at actuals.6m x 1. Model TC5013A :S. 6. 5. Manager Sub: Our offer for ACE. Payment – 35% advance with firm order and balance 65% payment prior to dispatch of machine from Factory. 7.com 1 No.3 Ton Size: 1.Cap.Fixed Tower Crane. Should you require any further information. 9. Duties and other Govt. Placement of order:.Extra at actuals (Ex-Chennai Port). Validity – 30 days from the date of this letter. 7. Yours sincerely. please inform us for our immediate response.000 Email:. Warranty . 2.Fixed Tower Crane. for Action Construction Equipment Ltd. if the balance payment or required documents in full are not released before arrival of the consignment at the port. 4.25. unskilled labour & concreting etc. – Asst.110 076 11. Plot No.+ Service Tax shall be charged extra (mobile cranes.5.5m Qty. Statutory variations in Taxes. Erection & Commissioning Charges @ Rs. We are pleased to give below our offer for ACE. Delivery: Within 6 to 8 weeks Ex-Chennai Port. Lifting Capacity Max.ACE. 10.your order may please be placed on Action Construction Equipment Ltd. New Delhi . : Mr Srinivasa P. Model TC5013A (on CIF basis) Dear Sir. 2008 M/s Sri Arul Sakthi Infrastructure and Projects TamilNadu Kind Attn.000/.

ACE HUAXIA INVOICE

ACE RENTAL OFFER

ACE TC RENTALS (P) LTD.
5th Floor, TDI Cerntre, Jasola, New Delhi - 110 076 (INDIA) Phone: +91-11 - 40549900 Fax: 40549922 email: rentals@ace-cranes.com

OFFER Ref: ACE/2008-09 11.09.2008 To : Mr. Srinivasa P E-Mail : srini.sarathy@gmail.com

Sub:

Our offer for ACE Fixed Tower Crane, Model TC5040A on Rental basis

Dear Sir, This has reference to our telephonic discussion regarding your requirement of Fixed Tower Crane on rental basis. We take this opportunity to introduce "ACE" as the leading crane manufacturing company in India with a wide product range : • Mobile Pick & Move Cranes ( 3 tons to 18 tons) • Backhoe Loaders/Loaders. • Fixed/Mobile Tower Cranes. • Crawler Cranes • Truck Cranes (upto 50 Tons) • Concrete Pump • Forklifts ACE has 15 offices in New Delhi, Mumbai, Chennai, Kolkata, Kanpur, Ahmedabad, Raipur, Ranchi, Vizag, Trichy, Hyderabad, Bangalore, Cochin, Coimbatore, Pondicherry and Bhubaneswar and also have a Nationwide network of 49 Outlets at all major locations to provide for fast supply of spare parts & Services. As desired by you, we are pleased to give below our offer for ACE Fixed Tower Crane on rental basis :a) Model ACE TC5040A (5013):S.No. 1. Description of Equipment Model Quantity Free Standing Height (HUH) Jib Length Max. Lifting Cap. ACE TC5040A (5013) (Outrigger Stationary) 01 Unit 40 Mtrs. (40 mtrs. provided) 50 Mtrs. 06 ton

Max. Lifting Cap. At Jib End 1.3 ton Monthly Rent : ACE TC5040A (5013) Equipment shall be provided by ACE TC Rentals Pvt. Ltd. on rental basis @ Rs. 2,50,000/- (Rupees Two Lacs Fifty Thousand only) rental charges per month for availability of 10 hours a day x 26 days, total 260 hours in a month (Morning 9.00 am to evening 8.00 pm including one hour lunch break from 1.00 pm to 2.00 pm). Sunday is weekly off. This is our minimum rent per month whether equipment is operated for 260 hours in a month or less. However, if the equipment is operated beyond available 10 hours in single shift on any single working day, then the rental charges shall be charged extra on pro-rata basis. 40 Mtrs. Height Under Hook provided : If extra height under hook is required then rental will be charged @ Rs.4,000/- (Rs. Four Thousand only) per mtr. extra.

Terms & Conditions :Payment

Electrical Power

Rental Tenure

Deployment Time Site Inspection Mobilisation / Demobilisation / Handling

Octroi/Check Post Charges /Entry Tax / Way Bill / Entry permit etc. Loading & Unloading Repair & Maintenance / Breakdown period Erection / Commissioning & Dismantling

Two months rental in advance as a deposit, which shall be refunded after completion of contract and settlement of account. Mobilisation and demobilization charges in advance. Power (440 Volts) to operate the Tower Crane shall be provided by the Customer on Free of Cost basis. If power will be supplied through Genset, the 125 KVA Genset should be provided with the Voltage output of 440 Volts. The Initial rental period shall be at-least 10 months. (However, in case the customer intends to return the machine before a period of 10 months, ACE TC Rentals Pvt. Ltd. reserves the right to charge rent for a minimum period of 10 months). Rental charges will be started as soon as the tower crane reaches to customer site. Rental tenure can be extended for a period of two months each by mutual consent in writing. Minimum 3 weeks after receiving advances as per contract. (Subject to prior rental sale). Site Inspection will be carried out by ACE TC Rentals Pvt. Ltd. personnel before deployment. Mobilisation / Handling expense from Nhava Sheva Port, Mumbai / Chennai port to Customer project site will be paid by the customer at actuals in advance. Demobilisation / Handling expense from Customer’s project site to nearest ACE TC Rentals Pvt. Ltd. godown will be paid by the customer at actuals in advance. If applicable, shall be borne by Customer at actuals.

Load Testing

Storage / Parking / Safety of Equipment & Parts. Operator Boarding & Lodging

Taxes / VAT / CST Validity Placement of order

Loading & unloading of crane at site shall be borne by customer. Shall be borne by the ACE TC Rentals Pvt. Ltd. The customer will accommodate 48 hours in a month for service & repair if required, without any deduction in our monthly rental bill. Shall be done by ACE TC Rentals Pvt. Ltd. But foundation casting, Counter weights casting, un-skilled labour, mobile cranes etc. for erection & dismantling of tower crane shall be provided by the customer at site. As per your site requirement, if load testing certificate is required from any certified agency the cost for the same shall be borne by the customer only. Customer shall be solely responsible for safety and security of the rental equipment at customer site. One Operator shall be provided by ACE TC Rentals Pvt. Ltd. on single shift basis. Accommodation & fooding for him at site shall be provided by customer on free of cost basis. One Helper shall be provided by the customer on free of cost basis. Extra as applicable at the time of supply (presently 4%). This offer is valid for 30 days from the date of offer. Your order should be placed on:X. ACE TC Rentals Pvt. Ltd. A-1 Fifth Floor, TDI Centre, Jasola, New Delhi 110 076

Should you require any further information. ( VIKAS SHARMA ) Business Manager (Rentals) a) Mobile 09811264494 .. Duties & other Govt. Yours Sincerely. please inform us for our immediate response. Levies are to Customer’s a/c. for ACE TC RENTALS (P) LTD.Note: Statutory variations in Taxes. 1.

SPARTAN QUOTE .

IDEB QUOTE .

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ABG CRANES QUOTE .

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CHANGLIN INDIA QUOTE .

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000 F. : Quotation for CMAC – CMAX.B China.5 mtrs.CMAX brand Tower Cranes manufactured at Beijing.2008.09. China. In reference to the discussion you had with undersigned. Jib 50 mtrs. we suggest you CMAC .CMAX. Europe and North American countries. M/s. The Assistant Manager .. Thus we can give you the 5013 Model. CNBM is a leading exporter of equipments to Middle East. XIII. Kind Attn. XII. We have entered into an exclusive agreement for India and they have given us special introductory prices. Sri Arui Sakthi Infrastructure & Projects. Make Model 5013 – Tower Crane. We supply CMAC . E – mail : srini. Mobile : 097405 28425. They are one of the largest crane manufacturer and building material supplier from China with annual sales of around $ 3. Srinidhi PK. ****** XI. height 82.5 billion. which is a well established and high quality manufacturer of Tower Cranes and other construction equipments with ISO 9001:2000 Quality Certification. XIV. 16. : Mr.com Dear Sir : Date Sub.3 tons tip load for USD 105. Make 5013 model crane.sarathy@gmail.Purchase . and 1.CONMECH AUTO CONSULTANTS QUOTE Ref : CMAC/TC/09/08-09. . We have been given to understand that you have number of on going projects in and around Mumbai and using the Tower Crane.O.

:: 2 :: - We assure you that we shall give you good back up after sales service and we shall maintain the fast moving spares at our end to avoid any downtime of Tower Crane.Contd…. All the electrical panel components will be of SCHNEIDER Make. . Enclosed. please find commercial and technical details with terms and conditions. Yours truly. We hope the above is in line with your requirement and wait for your valuable purchase order. DIRECTOR. Ltd. for ConMechAuto Consultants India Pvt. ..2. RAMBABU CHERUVU. Thanking you and assuring of our best service at all the times.

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