LAUNCH STRATEGY Our Mission To live by Faith, to be known by Love, and to be a voice of Hope.

1 Thess 1:3 Strategic Aim: To effectively launch The Gathering in Gilroy, California, on the second Sunday in September 2009, with 100 people in average weekly attendance during the month of October. 1. PREPARATION: a. Launch Team i. Task 1 ii. Task 2 b. Music Team i. Task 1 ii. Task 2 2. PREVIEW SERVICES: June 14 – July 12th – August 9th a. Goal 1 i. Task 1 ii. Task 2 b. Fundraising: $5,000 in partnerships before Launch i. Task 1 ii. Task 2 c. Marketing Campaign – A CHURCH FOR ME? 3. LAUNCH: September 13th a. Goal 1 i. Task 1 ii. Task 2 b. Goal 2 i. Task 1 ii. Task 2 4. POSTLAUNCH a. Goal 1 i. Task 1 ii. Task 2 b. Goal 2

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