Strengthening Ivanhoe

Julie Sikonski | Ian Spaeth | Karen Villalba


Friday, October 21, 11

Karen

1. Objective

Refresh identity

Friday, October 21, 11

The Ivanhoe logo is an identifiable mark of the community for the past 10 years. We don’t want to completely deconstruct the existing traits of the current logo. By refreshing the identity we just want to strengthen what has already been started and reflect the positive changes in the neighborhood.

1.

Sunburst

2.

Community

3.

The four quadrants

Friday, October 21, 11

We decided to focus on three different directions that we feel make up Ivanhoe, through speaking with some of the members of Ivanhoe. So today we have some different marks that we have made up to see what you guys think (like or dislike) about them and get some input.

Friday, October 21, 11

Here are the three marks we made up.

Friday, October 21, 11

And here are different color pallets.

A thriving community

Ivanhoe

A thriving community

Ivanhoe

Friday, October 21, 11

And here’s some different fonts.

A thriving community

Ivanhoe

Ivanhoe

A thriving community.

Friday, October 21, 11

Friday, October 21, 11

We want your help!

Friday, October 21, 11

We’ve got all the pieces printed out so if you could arrange them how you’d like to see them we’ll quickly show everyone what they’d look like on the computer.

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