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Getting Your Ideal Internship

Getting Your Ideal Internship

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Published by WetFeet
Ideal internships can lead to ideal jobs. Internships provide hands-on experience and give you and your potential employer a chance to evaluate each other. Whether you’re looking for training in a given industry, an opportunity to develop contacts at your dream company, or simply a chance to determine if you’ll enjoy working in a particular field, an internship could be your best bet. But competition for internships is intense, with many firms considering their internship programs the most effective way to recruit new employees for full-time positions. This Insider Guide will show you how to find the internship that’s right for you, get hired, and maximize your professional development.

Turn to this WetFeet Insider Guide to explore:
-What questions to ask yourself before you start your internship search
-Where to find the internship and how to impress recruiters
-How to structure an internship at a company that doesn’t have a formal program
-How to maximize your chances of getting a full-time job offer while interning
-Profiles of real interns in advertising, tech, publishing, and more
-The benefits of completing an internship
-What to consider before interning abroad
Ideal internships can lead to ideal jobs. Internships provide hands-on experience and give you and your potential employer a chance to evaluate each other. Whether you’re looking for training in a given industry, an opportunity to develop contacts at your dream company, or simply a chance to determine if you’ll enjoy working in a particular field, an internship could be your best bet. But competition for internships is intense, with many firms considering their internship programs the most effective way to recruit new employees for full-time positions. This Insider Guide will show you how to find the internship that’s right for you, get hired, and maximize your professional development.

Turn to this WetFeet Insider Guide to explore:
-What questions to ask yourself before you start your internship search
-Where to find the internship and how to impress recruiters
-How to structure an internship at a company that doesn’t have a formal program
-How to maximize your chances of getting a full-time job offer while interning
-Profiles of real interns in advertising, tech, publishing, and more
-The benefits of completing an internship
-What to consider before interning abroad

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Published by: WetFeet on Dec 08, 2011
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List Price: $14.95 Buy Now


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insider guide

6TH edition


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Getting Your Ideal Internship
6th edition

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21HS. to the degree you use this guide or other materials referenced herein. stored in a retrieval system. Suite 1800 Philadelphia. without the express written permission of WetFeet. its content.indd 2 12/7/11 12:34 PM . about the accuracy or reliability of the information found herein. or use of. or transmitted in any form or by any means. express or implied. All illustrations by mckibillo GYII_FNL_11. the materials contained herein are general in nature and may not apply to particular factual or legal circumstances. PA 19102 Phone: (215) 546-4900 Fax: (215) 546-9921 Website: www. or any other party involved in creation. delivery. All rights reserved.com GettinG your ideal internship 6th Edition ISBN: 978-1-58207-985-1 photocopyinG is prohibited Copyright 2012 WetFeet.wetfeet. author. and any other party involved in creation. Inc. author. or sale of this WetFeet Insider Guide make no warranty. production.Getting Your Ideal Internship WetFeet 1518 Walnut St. Under no circumstances shall the publisher. It may not be reproduced. you do so at your own risk. this publication is protected by the copyright laws of the United States of America. the publisher. No copying in any form is permitted. in part or in whole. distributed. production or delivery of this guide be liable to you or any other person for damages of any kind arising from access to.

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21HS.Getting Your Ideal Internship CHAPTer 1 1 internships: the biG picture 2 overview 2 Benefits of Internships 2 5 the search 6 Types of Internships 3 15 GettinG hired 16 The Recruiting process 7 The Scoop on Unpaid Internships 17 What Employers Want 3 Why They Want You 9 Sources for Internship leads 18 Timeline: landing an Internship 10 Identifying Your Ideal Internship 19 Getting Your act Together 11 Internships abroad 13 Timing the Search 19 Interviewing 101 Getting Your Ideal Internship 6th edition GYII_FNL_11.indd 4 12/7/11 12:34 PM .

indd 5 12/7/11 12:34 PM .21HS.4 23 naViGatinG your internship 24 hitting the Ground Running 5 35 real intern proFiles 36 architecture Intern 36 Magazine Editorial Intern 6 43 For your reFerence 44 Recommended Resources 25 acting like a pro 27 Making the Most of Your Internship 37 MBa Intern with a Software Startup 29 Timeline: Your Internship 38 MBa Brand Management Intern 39 advertising Intern 40 IT Intern 40 Intern for a consumer appliance Manufacturer contents GYII_FNL_11.

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.................... 2 Why They Want You .... 2 Benefits of Internships ................................. 3 12/7/11 12:34 PM .21HS....GYII_FNL_11............indd 1 1 Internships: The Big Picture Overview.......

compensation policies will vary by industry. take into account your level of experience. and doesn’t affect the company’s headcount. The availability of internships is less affected by fluctuations in the economy than you might think. with the more glamorous industries paying the least. provide memorable experiences and measurable accomplishments. And in some industries—for instance.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE Overview › An internship cAn be one of the most effective tools for success in the business world—a vehicle to take you from where you are to where you want to go. But that can’t compare to what you’ll learn working alongside the pros. and company performance on the Internet. you’ll gain insights you couldn’t possibly obtain by research alone. if anything. expect to work for free. The idea is that the chance to beef up your resume while doing valuable work in a real-world setting should be its own reward. key players. This is true whether you’re an undergrad taking the first steps in exploring your options. advertising. chapter 4 NavIGaTING YoUR INTERNShIp induStry ExpoSurE The knowledge you’ll acquire in an internship will be firsthand. gaining you academic credits. getting an internship is not a way to make a living. they connect you to the networks of people who influence hiring. If you’re aiming for an internship in entertainment. There’s good business sense (some might even say cynicism) behind this: When a rough economy forces a company to cut back on its full-time employees. The fieldwork is a chance to hone your communication skills. But be aware: Generally speaking. many of your peers have already taken advantage of internships to develop their careers—and you’ll be competing against them for jobs. take ownership of projects. Getting an internship is not a guarantee of a full-time position. The internship is a short commitment. and figure out how to take initiative. but it certainly increases your chances. Still. then request a review along the road to evaluate whether you should be paid. and let you make valuable professional connections. Some internships may qualify as independent study. It’s possible to start for free. Internships are a means of inside access. you can find out about industry trends. > TIP By the time they graduate from college. The wider the gap in experience between you and a true industry professional.21HS. finance and accounting—companies hire almost exclusively out of internship programs. Sure.” 2 W E T FEET INSID ER GUID E GYII_FNL_11. Many interns aren’t paid. Also. a graduate student with a clear idea of your career goals. which is the one that poses the biggest threat? As an intern. Why was Product X introduced? Why did they change the marketing strategy for Service Y? Of all the competitors a company has. some industries simply don’t have the funds to function without interns. Internships give you new skills. learn how to work as part of a team. chapter 5 FoR YoUR REFERENcE chapter 5 REal INTERN pRoFIlES InsIder sCOOP “Our internship program is a key tool for identifying our future consultants. Benefits Of internships chapter 3 GETTING hIRED chapter 2 ThE SEaRch Skill Building Even if your internship doesn’t result in a job at the company. the more willing you should be to work without pay. it will still help you build marketable skills. or journalism. Also.indd 2 12/7/11 12:34 PM . › the experience you add to your resume as the result of a well-chosen internship will give you an advantage over your peers. sports. or even an experienced professional aiming to change careers. interns can sometimes fill the gap.

Coaching. they can be a valuable source of recommendations or references for your next career move. and ensure you receive evaluations during and at the end of your tenure.21HS. Check with your academic advisers about credit requirements. And for corporations. and rEfErEncES How many times have you heard. mentoring. the nature of the projects. “It’s who you know”? Your supervisors. to receive credit.chapter 1 INTERNShIpS: ThE BIG pIcTURE nEtworking. Even if your ties to the organization don’t guarantee a full-time job. the real value of internships comes as an extension of the recruiting process. and fellow interns likely all have connections to the hidden job market. MEntoring. Generally. It’s the surest way of finding out if there’s a good fit between us and the student. Employers sometimes use interns to test the supervisory skills of management candidates within the company. Ask thoughtful questions and reveal your interests. and areas of growth. Eligibility may depend on such factors as the duration of the internship. you must get prior approval. supervision. It’s a matter of ‘try before you buy. chapter 3 GETTING hIRED chapter 4 NavIGaTING YoUR INTERNShIp > TIP While you’re gleaning inside information about the nature of the work. you’re also letting your colleagues see firsthand the quality of your work and your enthusiasm.” WET F EET IN S IDER GUIDE 3 why they want yOu chapter 5 FoR YoUR REFERENcE GYII_FNL_11. says one senior marketing director. Establish a positive relationship with your supervisor.indd 3 12/7/11 12:34 PM . future projects.” InsIder sCOOP “We like to hire people who’ve already worked at the company. They can provide useful extra hands on special projects. “Internships provide us the best opportunity to make full-time hiring decisions regarding students. and evaluations. chapter 5 REal INTERN pRoFIlES › interns perform reAl work for companies. coworkers. the contacts you make may help you land a permanent position. Some companies even ask interns if their supervisors are doing a good job in training them. an internship program can help a company build goodwill in the business and educational communities. “We get to see how they perform on the job for 10 to 12 weeks doing real work. training.’” chapter 2 ThE SEaRch acadEMic crEdit Many schools offer academic credit for approved internships in your area of study. and delegating are all interpersonal managerial skills employees need to develop to gain promotions. Moreover.

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................................. 9 Identifying Your Ideal Internship...........21HS....................... 13 12/7/11 12:34 PM .................11 Timing the Search .....indd 5 2 Types of Internships ..............The Search GYII_FNL_11..... 6 The Scoop on Unpaid Internships .......... 7 Sources for Internship Leads ........... 10 Internships Abroad.

but try to make it worth its while by developing an in-demand skill— expertise in website production. SuMMEr aSSociatE prograM If you have an internship in the legal. If no specialized staffing agency serves your area. legal. A number of national as well as smaller regional staffing firms include specialized divisions such as management/consulting. the latter title is still used in the everyday language of partners and executives. However. General temp agencies typically offer standard office work. The title itself is something of a marketing tool used to attract candidates. you can’t get a diploma without having served as a summer associate between your first and second years. temporary agencies can become a sort of paid internship. even more than other employers. particularly if you’re in law school or getting an MBA. In the banking industry.indd 6 12/7/11 12:34 PM . a co-op position can serve as an employer’s way of screening and training future professionals. and creative/ marketing. Some companies may hire interns for a quarter or a semester during the school year. accounting/finance.21HS. In law firms. Much like an apprenticeship in many trades. such as fall intern or winter quarter intern. you’re likely to have the title summer associate. These positions are labeled according to the academic period involved. developed for people who are in a school program (undergraduate or postgraduate). SuMMEr intErnShipS This is the most common type of internship. Technology employers. implying that summer associate is the step before associate. In some MBA disciplines.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE chapter 2 ThE SEaRch › this guide uses the term internship to cover any experiential learning opportunity: a position. are the most likely to have co-op programs. Longer-term co-ops generally involve the student more fully in meaningful projects. chapter 4 NavIGaTING YoUR INTERNShIp othEr routES to ExpEriEntial Education temping If used shrewdly by a student. or strategy consulting fields. but specialized staffing agencies fulfill requests for temporary and permanent staff in particular fields. such as with biotech companies or PR firms. These firms. bringing students on board during their summer vacations. Career centers for engineering and computer science are especially familiar with these programs. chapter 3 GETTING hIRED > TIP Develop a solid command of the industry and the employer to demonstrate your knowledge and your desire to work with your target companies. the title summer associate has supplanted junior associate in corporate publications and recruiting materials. paid or unpaid. as an example—for which it has a hard time fulfilling orders. or who have professional experience but are aiming to change careers. The agency may see you as picky. chapter 5 REal INTERN pRoFIlES chapter 5 FoR YoUR REFERENcE coopErativE Education (co-op) A co-op is an employer-sponsored work program that generally lasts longer than a summer or a term. Although internships are usually independent activi- 6 W E T FEET INSID ER GUID E GYII_FNL_11. types Of internships ties outside the school’s purview. you can go with a general temp agency and request particular placements. technology. a summer associate is typically a student between the second and third year of law school. look for new full-time associates from within the ranks of their interns. corporations will often design co-ops in partnership with universities and will be considered part of the educational experience. such as engineering and computer/IT companies. have recently left college. banking. Co-ops are usually paid.

Make sure to chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 7 GYII_FNL_11.21HS. Research the company. it’s whom you’re doing them for.chapter 1 INTERNShIpS: ThE BIG pIcTURE Making your own internship What if the organization you’re targeting doesn’t have an internship program? You can still try to work there by pitching a project of your own devising. he proposed a number of ideas that could help the firm generate revenue. The experience may be its own reward. he shared his perceptions with the alumnus. what you learn from the experience will shape your post-college job search. Even gofer work can create a positive impression on people who will be in a position to hire you down the road. Volunteering at a nonprofit is one thing. So could the ability to add an elite name to your resume and the opportunity to rub elbows with industry power players. You could find a way of helping the company while furthering your professional goals. By answering calls or running errands for a VP. it’s not the tasks that count. • Michael contacted Capital Sports & Entertainment (CSE). reality: Ultimately. They’re likely to have the flexibility to be open to your project ideas. but being taken advantage of by a moneymaking enterprise is quite another. consider the following: fear: I’d be better off making money at a regular summer chapter 2 ThE SEaRch chapter 3 GETTING hIRED chapter 4 NavIGaTING YoUR INTERNShIp SElf-MadE intErnShipS • Chris. find ways its activities dovetail with your own interests and career goals. and CSE was so impressed with his work that it kept him as a part-time employee during his final year in school. fear: I’m going to end up stuffing envelopes and fetching chapter 5 REal INTERN pRoFIlES lattes every day. Before you talk yourself out of an unpaid internship. After graduation. The unfortunate reality is that many internships come with no paycheck attached. If these companies try to redirect you to their conventional recruiting pipelines. his enthusiasm and follow-through led to a summer internship. the scOOp On unpaid internships › Working for free may sound like a raw deal. you’ll be meeting the people they meet.indd 7 12/7/11 12:34 PM . and that may leave you feeling a bit exploited. Love writing for your university’s newspaper. CSE asked him to join the firm full time. Although there’s no denying the financial difficulty presented by a summer or semester of unpaid work. a student at the University of texas at Austin. Discuss some of your own strengths as a way of kick-starting ideas. who was impressed with his initiative and insight. the alumnus talked Chris up with his colleagues and helped him land a summer internship. in many cases the internship will provide a value that goes well beyond dollars and cents. reality: Internships are a perfect way to test-drive a job or industry before graduation. emphasize you want to create a unique experience and you’d prefer to take less compensation in return for having more control over your work. Whether you end up loving or hating it. contacted an alumnus who had just taken a job in Nike’s children’s apparel division. Connections are currency. Chris had done some research on this market and analyzed key competitors. Find someone in the department where you’d like to work. the agency that represents Lance Armstrong. This is an especially good tactic with smaller companies and startups. Some companies do have formal programs at national or regional headquarters—but that doesn’t mean you can’t target a branch office for project work. job. but wonder whether a professional newsroom is the place for you? An internship provides a glimpse of what it’s like to work in the industry.

lay the groundwork for a productive internship from the get-go. Visit your school’s career services office—it might be able to help you connect with students or alums who’ve interned at the same place. make sure you’re workload is appropriate. Find out if you’ll have the chance to spearhead an idea of your own and have the ability to walk away from the experience with a tangible product that represents your work. then research each one. InsIder sCOOP “You’re just as responsible for ensuring that the internship is mutually beneficial as the employer is. reality: In many cases. if you’re setting up an internship on your own. Does a company have a good reputation within the community? Does its website explain the internship in any detail? Try to contact the person in charge of the internship program to ask about the structure of the program and the types of activities you’ll do. If you can’t be sure this is the case. and allow you to seek out new. However. I won’t have anything to show for the time I spent there. because it will set the benchmark for the skills and enrichment you want to acquire. the better you’ll be able to gauge what lies ahead. be sure to ask probing questions in your interview about the sorts of tasks you’ll be given. the reason a company will engage interns is that there’s real work to be done. interesting projects. chapter 4 NavIGaTING YoUR INTERNShIp chapter 5 REal INTERN pRoFIlES reality: If you’re doing an internship for academic credit.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE take advantage of your insider status—don’t be afraid to offer to buy a cup of coffee for senior employees. chapter 3 GETTING hIRED Identify the companies you hope to work for. and whom you’ll report to. In addition to those goals. the projects you’ll be expected to complete. fear: They’ll take advantage of my hunger for experience. find out if you’ll have the chance to spearhead an idea of your own and have the ability to walk away from the experience with a tangible product that represents your work. The more you know about the internship.” chapter 5 FoR YoUR REFERENcE 8 W E T FEET INSID ER GUID E GYII_FNL_11.indd 8 12/7/11 12:34 PM . These sessions will help you gauge where you need to develop professionally. An educational plan is a must. reality: Not if you’ve done your research beforehand.21HS. arrange for weekly feedback sessions with your manager—as little as 20 minutes a week will do. your school will play a role in ensuring your tasks will meet clear requirements for learning and enrichment. fear: They’ll stick me in a broom closet and forget chapter 2 ThE SEaRch about me. fear: Without a paycheck.

chapter 1 INTERNShIpS: ThE BIG pIcTURE

sOurces fOr internship Leads
pErSonal rESourcES
Your friends, family, and school contacts might have ideas and connections that can help you identify and land that ideal internship:

Job and career websites and company websites all have searchable databases. A job-posting site could offer hidden gems—along with plenty of duds.

trade publications
These often list internship programs, with contact information and descriptive summaries.
chapter 2 ThE SEaRch

More solid opportunities come from contacts made through family members than any other source.

professional conferences
Most have student rates; some let you attend for free in exchange for one day of volunteering. Also, most conferences have student receptions. Attend them to network with peers and working professionals.

Use them well, and find out if their families have connections.

chapter 3 GETTING hIRED

Treat any contact that comes from a professor like gold. He might have spent years cultivating it.

company websites
Many students overlook the career section of a company’s website in favor of the big job-posting sites. However, many company sites let you apply online. Even better, get the name of a recruiter at the company from your career center and personally follow up on your online application.

career centers
They have vast usable contacts and opportunities. Keep in mind, though, it’s a career center’s job to help you get a position, not to get it for you.

chapter 4 NavIGaTING YoUR INTERNShIp

professional associations
If there’s a career you’re interested in, there’s a professional, dues-paying association for it. Most have student rates. Contact the association to learn about internship opportunities. Local chapter meetings may present opportunities to find out who’s hiring.

The alumni office and its website will usually provide the means to search for alumni in your targeted industry.

gEnEral rESourcES
A wealth of internship-related information is available from the following sources:

chapter 5 REal INTERN pRoFIlES

Who’s hot and who’s not? Keeping up on the news can give you the inside scoop on why you should call a target company, and it can help you propose a study on industry trends.

Job fairs
These offer opportunities to speak directly with company representatives about current or future opportunities. It helps to have a resume and a focused message to make the most of the recruiter’s time. Check out the WetFeet guide, Conquering the Career Fair, for more information.

chapter 5 FoR YoUR REFERENcE



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Getting Your Ideal Internship
chapter 1 INTERNShIpS: ThE BIG pIcTURE

› there Are severAl options for identifying and securing internships. Whether you’re interviewing through on-campus recruiting programs or using other methods, you are ultimately your own headhunter. Some companies with formal programs may not recruit on your campus and others may not even have formal programs, but you should still be looking at these employers. In these cases, the path is similar to the oncampus process, but you must initiate contact. dig dEEp
You would not buy a car without doing research on it. Treat an internship the same way. Unfortunately, there’s no Consumer Reports for internships. The company’s website will offer a basic outline with a certain amount of hype; you certainly aren’t getting an unbiased opinion. Some assiduous digging can yield results. You might get an idea of what to expect from a review on Glassdoor.com, which provides an inside look at jobs and companies, or a blog post. LinkedIn is a great source for background checks, and so is your school’s alumni database. With a little bit of initiative you can turn these resources into veritable Wikipedias of information about internships. When you target a specific company, use the site’s search function to find some recent interns within your network. When you spot them, send friendly queries about their interning experiences. Did they work on important projects? Did they receive on-the-job mentoring? What was the workplace atmosphere like? If the answers are “no,” “no,” and “toxic and suffocating,” move on to other employers.

identifying yOur ideaL internship

chapter 2 ThE SEaRch

person in you chosen field and cultivate the relationship. A mentor, wise to the ways of the world and the workplace, can help you realize your goals. She will have ideas about which companies will make good targets for your internship search. She also can serve as an example of how success is achieved in your industry, set a benchmark for the skills you’ll need, and provide insight on how to avoid the typical pitfalls.

your hoMEwork aSSignMEnt
Research is the single most important thing you can do before any interview. With so many resources available—the Internet, career centers, career fairs—there’s no excuse for being uninformed. But the most critical part of your research will be contacting people with experience in the company and within the field. talk to alumni who have worked for your prospective employer. Meet with peers who’ve done internships in the same target functional area or industry. they’ll help you pick up the lingo and give you a clear, insightful understanding of the industry and the company itself.

chapter 4 NavIGaTING YoUR INTERNShIp

chapter 3 GETTING hIRED

Because internships take many forms, you should ask yourself some hard questions before beginning your search. 1. your objectives: • What industry do you want to work in? • What kind of role do you see yourself filling? • Do you want to work part time or full time? • Do you need to be paid? Do you have a minimum? • Do you want to work in a specific city? • Do you want to work for an organization of a specific size? 2. your interests and abilities: • What types of mental challenges do you enjoy?

chapter 5 REal INTERN pRoFIlES

chapter 5 FoR YoUR REFERENcE

find a MEntor
A mentor can be an invaluable support in your internship search. Through your personal network—friends, family, previous jobs—you should find an experienced



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chapter 1 INTERNShIpS: ThE BIG pIcTURE

• How well do you communicate in writing and in person? Get an honest opinion from someone with good communications skills. • Do you prefer to research and analyze or discover and create? 3. your personality: • Do you prefer to work alone or on a team? • Can you sit at a desk for hours and remain productive or do you have to move around to stay energized? • Do you prefer working with a lot of direction and limited flexibility or are you more comfortable with open-ended assignments that require you to be a self-starter?

InsIder sCOOP

“Even before I applied for the internship in Bangalore, I got grilled by people in my university’s co-op office. they wanted to make sure that I could handle the adversity of India, and the fact that I’d be one of only two or three Americans in the company.”

U.S.-based programs offering international work exchanges or structured volunteer positions will usually provide participants with the appropriate papers. The key prerequisite to gaining an internship abroad is a willingness to step out of your comfort zone. You’ll be encountering new cultures and new languages. You may be headed to a place that lacks the living amenities you take for granted. An overseas internship can be a real test of your flexibility and maturity. But the cultural skills you acquire can give a distinct boost to your career prospects. “Companies are desperately seeking people who have cross-cultural competency,” says Paula Caligiuri, the author of Get a Life, Not a Job. The experience won’t simply strengthen your chances of working overseas; it can help you land a job domestically. Business is a global proposition, which makes cultural competency a highly valued quality. In the words of one university career-services office, “College grads who understand that their customers or their clients might come from a different background than their own have an important skill set.”

chapter 2 ThE SEaRch chapter 3 GETTING hIRED chapter 4 NavIGaTING YoUR INTERNShIp

takE invEntory

› your internship seArch could be a great opportunity to find work overseas. In fact, work programs are becoming more prevalent as alternatives to traditional foreign study. From a summer analyst position at a Brazilian investment bank to an environmental conservation internship with a Bangladeshi nonprofit, opportunities for interning in a foreign land are attainable. Be aware that most countries demand work permits for paid internships and other kinds of short-term employment; you have to get these in the U.S. before heading abroad. The process may be easier if you’re working for a U.S. company with overseas offices.

internships aBrOad

When you’re trying to identify internship opportunities abroad, start by considering your motives. Do you see this experience as a way to hone specific work-related skills, or more as a cultural immersion? Consider your level of comfort with risk. Would you be okay going to a country where you don’t know the language? Are you willing to work in a third-world country or one where women don’t enjoy equal rights?

chapter 5 REal INTERN pRoFIlES

InsIder sCOOP

“Whether you’re in Mumbai or San Juan, it helps to have people on the ground.”
chapter 5 FoR YoUR REFERENcE

By fleshing out your objectives, you should be able to narrow your search to two or three countries. Further, consider the feasibility of each: Do you have



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If your university arranges co-op programs. your internship possibilities may be limited.S.com) or Uniworld (www. Still. you may be in luck: Because co-ops are part of the curriculum. Don’t hesitate to tap into the powerful networking potential of your academic community. along with lists of top employers and visa regulations. You’ll also find yourself on a clearer path to a full-time job with the company. chapter 3 GETTING hIRED chapter 2 ThE SEaRch chapter 4 NavIGaTING YoUR INTERNShIp MakE it count Foreign firms may have a different idea of what the word intern means than a domestic employer would. Sure. the fee may be worth it.indd 12 12/7/11 12:34 PM . they were almost afraid to delegate their work.S.” If you work for an American firm abroad. the American Chamber of Commerce of Argentina provides job listings and a place to post your resume or CV. gov/) Be aware that some employers have a policy against sponsoring international students for permanent work authorization. a government website: http://j1visa. provides similar listings. and see if the career center can provide names of students who have recently interned there. On the downside. Identify alumni who live there. you may get less experience of the country itself than if you were working for a foreign firm—you’ll be more immersed in corporate culture than local culture. offering comprehensive job listings and guides to individual countries.S. the right contact is within reach but out of sight..goinglobal. including committee members (perfect points of contact) and country data. Because organizations like these make it their missions to promote trade and investment.. but considering the time you’ll save in research and arrangements. Find out what prerequisites the internships demand. located in the U. find out something about the outfit’s reputation before laying down your hard-earned cash. you’re more likely to go through a classic internship. To ensure an enriching experience.com). they honestly didn’t know what to do with me. Also. InsIder sCOOP chapter 5 REal INTERN pRoFIlES “When I spent a semester interning in Greece. In many cases. And make sure it’s offering the kind of experience you’re aiming for—not a glorified field trip. Are there any applicable grants or school-sponsored placement programs? Your school may subscribe to valuable Web-based references such as Going Global (www. “You can live and work in another chapter 5 FoR YoUR REFERENcE 12 W E T FEET INSID ER GUID E GYII_FNL_11. For example. You might consider using a for-profit placement program to help you find your overseas internship.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE friends or family living abroad? Do you have background knowledge of a specific country through your studies? Is there a special skill you can hone only in one particular country or region? Use your school’s career center to narrow down your overseas choices.uniworldbp. (Information on different types of educational and work visas is available at J-1 Visa Exchange Visitor Program. For instance. intErnational StudEntS If you’re a foreign national studying in the U.21HS. so those employers are unlikely to hire international students as interns. the AmericanArgentine Chamber of Commerce.state. the school might handle the task of obtaining the necessary papers for foreign students. and the employer’s expectations on paper before you set sail. Contact professors who have worked or done research in your target country. you’ll find they’re eager to help. A careerservices pro says. you should get the job description. Of course. Chamber of Commerce has an association devoted to the economic interests of your target country. there’s a good chance the U. development plan. you will need the proper work permits. you’ll be spending money.

timing the search •It promises quick money and lots of it. for graduate students. it usually begins before the school year starts. telling you to get out as fast as you can! • the employer adver- •the offices are in chapter 4 NavIGaTING YoUR INTERNShIp • It’s a sales-related • the employer • the employer doesn’t inquire about your experience. Some positions that might look like internships are really just part-time temp jobs available to almost anyone.21HS. If your initial plans fall through.chapter 1 INTERNShIpS: ThE BIG pIcTURE country and still be in a big bubble. Decide what kind of internship you want and when you’ll be able to start. or career •Your instincts are chapter 5 REal INTERN pRoFIlES chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 13 GYII_FNL_11. resume-building experience. 5. interests to see if you’re a good fit for the position.indd 13 12/7/11 12:34 PM . You might get paid at this type of job. If you’re unclear about your career goals. Prepare for interviews through research. 3. Put together your application package: resume. a questionable location. If it sounds too good to be true—it is. chapter 3 GETTING hIRED •You get vague • It’s a small organi- answers to your questions about the work you’d be doing. you might need more time than if you already know your functional area and target companies. The more local you can get. When to run the other Way Not all internships are created equal. zation you can’t find in the Yellow Pages. job and the pay is based on commission. tises its “internships” on flyers all over campus. but chances are slim you’ll rack up good. Have lunch outside rather than in the company cafeteria. Join a local club. but you should expect to take the following steps: 1. they may even be unchallenging busywork that an employer would rather not assign to staff. 7. the better. 2. cover letter. This means that the process of finding a summer internship should begin in the fall for undergraduates. cast a wider net. references. Do interviews and follow-ups. 4. 6. such as a warehouse area or a person’s home. Learn about existing opportunities.” But there are ways to escape this trap. But be sure to begin the process several months before you hope to start an internship. doesn’t ask you to complete a job application before making you an offer. Chart deadlines for internships of interest: application due dates. here are some tips for recognizing shady internships: chapter 2 ThE SEaRch › there’s no hArd-And-fAst schedule for the process of getting an internship. the start of formal recruiting. background. Make friends with your non-American colleagues and invite them out for drinks after work. Each of these steps takes time.

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.. 16 What Employers Want .... 18 Getting Your Act Together ..... 17 Timeline: Landing an Internship.......21HS....................... 19 12/7/11 12:34 PM ........................ 19 Interviewing 101 ...........................indd 15 3 Getting Hired The Recruiting Process .GYII_FNL_11........

and send the company a message. 4.21HS. chapter 3 GETTING hIRED gather intelligence The number-one complaint among recruiters is students’ lack of research. take it gracefully. its representatives will interview on campus. Check with your career center to stay up to date with recruiting events. Use the news media. chapter 5 FoR YoUR REFERENcE 16 W E T FEET INSID ER GUID E GYII_FNL_11.indd 16 12/7/11 12:34 PM . the next round of interviews takes place at corporate offices. initiate contact one week prior. Let the recruiter know you’re looking forward to meeting. And don’t be a Facebook stalker: One message is enough. Web sources. schedule a mock interview at your school’s career center. and visit its career resource site regularly. in which students work with the companies who scout on campus. Nor should you try to talk to every recruiter who shows up on campus. you should have a pretty good idea of the company’s products and operations. and through whatever personal contacts you’ve established. chapter 4 NavIGaTING YoUR INTERNShIp Be a good Sport If you get a “no” at any point. and any information your career center can provide. Here are some ways you can improve your odds: do legwork Don’t sit around and wait for recruiters to come to you. Make contact If you know a recruiter will be coming to campus or attending a local career fair. you’ll be spreading yourself too thin. On many campuses. If you make the cut. and explain your reasons for wanting this internship. tell them about yourself and your qualifications. Don’t forget to double-check your spelling. Stay focused You can’t—and shouldn’t want to—apply to every internship you come across. Become a friend or fan. follows a general pattern. If you’re looking at a list of twenty five companies. Find good contacts at the company—people with a role in internship hiring decisions—through your alumni database. Email them. 2. Otherwise. 1. Perhaps the employer has a Facebook page or LinkedIn profile.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE the recruiting prOcess rulES of EngagEMEnt As you aim for that ideal internship. this is known as the resume drop. When you show up for an interview. Sending the representative a thank-you note is a good touch. you’ll be competing with many other highly qualified candidates. 3. You’ll submit your resume to compete for interview slots. through LinkedIn. Get your resume critiqued and attend interview workshops. If a company has chosen you as a candidate. chapter 5 REal INTERN pRoFIlES go into training If possible. choose the top five. Take advantage of them. Make yourself stand out from the competition by showing a sincere interest in the company. Some centers will videotape the interview so you can review your performance. sign up for newsletters. That focus will help you delve into each company and tailor your pitch to the particular opportunity. chapter 2 ThE SEaRch use your Best resource Career centers are your greatest ally in the recruiting process. on-caMpuS rEcruiting The classic internship recruiting process. You’ll start by registering with the career office and completing a profile that includes at least one version of your resume.

Volunteer work is a great indicator of your work ethic—if you’re a Big Brother or Big Sister. In your resume. your grades will offer an index of your ambition and your dedication to hard work. fit is suitability. it’s looking at three things: ability. Needless to say.indd 17 12/7/11 12:34 PM . don’t hide it! chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 17 GYII_FNL_11. you should highlight the following. you had better be able to demonstrate your aptitude at financial analysis. You should provide examples. 3. from school or previous job experience. of course. and of course during your interview. Your past projects may offer a key to this. chapter 5 REal INTERN pRoFIlES communication Skills Prepare a great cover letter for each employer. Your grades. possibility is what you might become for the employer—your potential.) Practice your responses to common interview questions (“Tell me about yourself. you better have the clippings to argue for it. recruiters are keeping an eye out for specific skills. You won’t have much of a shot at an IT internship if you’ve never taken a course in computer technology. initiative Your behavior during the recruiting process is a key to demonstrate you’re motivated. But if you’re looking for an internship at an investment bank. possibility. all of this should be spelled out on your resume. don’t put false information on your resume. in your interaction with recruiters. Can you work within the system? people Skills Draw on your life experience to demonstrate you can deal with people effectively and work on a team. And don’t withhold information you’ll have to reveal if you get the internship. show them through your actions that you’re a self-starter. chapter 4 NavIGaTING YoUR INTERNShIp your Skill SEt Besides the general characteristics detailed above. 2. where you volunteered for an important task or proposed a new project. Make sure recruiters know about your nonacademic achievements: Perhaps you’re an accomplished pianist.” “Why do you want to work for us?” “How do you imagine your career path?”). a knack for adapting to and internalizing the company culture. › As An orgAnizAtion screens candidates during career fairs and interviews. And if you’re looking for a spot on a magazine. (Nothing will sink your chances faster than a generic cover letter. and your skills. work Ethic Offer examples of how your hard work helped you accomplish a task. Don’t exaggerate your GPA. These are the elements you can offer an employer right off the bat. Nobody expects an internship candidate to be able to draw on a wide range of work experiences.chapter 1 INTERNShIpS: ThE BIG pIcTURE what empLOyers want integrity Be truthful in all your dealings with the organization. and fit: 1. are also an indication of what you can offer the company. or a green belt in tae kwon do. Don’t expect the recruiters to hold your hand. so may your aspirations and an air of motivation. your aptitude.21HS. But did you handle small children effectively as a babysitter? Did you collaborate on the set design for a school play? chapter 2 ThE SEaRch chapter 3 GETTING hIRED technical Skills These vary from industry to industry. Ability is the sum of your past achievements. Make your answers concise and informative. Even though employers will not expect a student to have a huge amount of work experience.

• Check the job listings on your school’s career center website.indd 18 12/7/11 12:34 PM . • Always send a thank-you letter after each interview. • Attend job fairs and career symposiums to make employer contacts. poorly organized or doesn’t reflect the skills required for the position • Substandard • A generic cover chapter 5 FoR YoUR REFERENcE letter. and to pick up information about the organization. cover letter and resume.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE timeLine: Landing an internship Spring Semester • Review the Fall Semester items listed above. You can find potential sources through your school’s alumni database or LinkedIn. most employers will want to meet with you before offering you a position.21HS. • Attend cover letter and job search workshops offered by university career services centers. ask if the employer needs any further information from you. If it uses phrases such as your company or this position. • Attend on-campus employer information sessions. Set up informational interviews for your breaks. • Prepare your resume. call the employer to be sure your materials arrived (allow sufficient time for applications to get to their destinations before calling). know your skills. • Continue to check the job listings on the career website.) • Research potential employers. preferably twice a week. • Apply for summer jobs or internships. conduct informational interviews. Let your family. here are some mistakes that can throw you out of the running: • A resume that’s chapter 5 REal INTERN pRoFIlES fall Break. the interviewing process isn’t designed just to find the right candidates. it also screens out the wrong ones.new jobs and internships are listed daily throughout the semester. preferably twice a week. sloppy attire written or oral communication skills: Bad grammar and misspellings can sink your chances. chapter 4 NavIGaTING YoUR INTERNShIp chapter 3 GETTING hIRED buzz Killers Remember. › you WAnt to start thinking about your internship well in advance—as much as a year ahead. chapter 2 ThE SEaRch Spring/Summer (the year Before) and fall Semesters • Assess your interests. Note that companies have various deadlines for applications. set realistic job goals. noting that some companies have earlier deadlines for applications. • After submitting an application. and develop a plan of action. schedule an interview over spring break or whenever you can arrange to meet. they’ll smell a rat.. relatives. • Start applying for summer opportunities. New jobs and internships are listed daily throughout the semester. This is not only a courtesy. • Bad manners • Lack of enthusiasm • Arrogance • timidity • Poor grooming and 18 W E T FEET INSID ER GUID E GYII_FNL_11. thanksgiving. and winter Break • Start your networking in earnest. it’s a confirmation of your sincere interest in the position. (Note that interviews may take place at job fairs.. Here’s a rough idea of the various steps you’ll need to take and when you’ll need to take them. friends. in which case you should contact employers a week to a month before to submit resumes. • If the employer isn’t coming to campus. • Identify and research local employers while home during the break. former teachers and coaches know you’re looking for summer opportunities.

Recognize the attributes that make you a good candidate—and own them. But bear in mind the basics of confident body language: Make frequent eye contact with your interviewer. Here are some tips: • have your resume reviewed and reviewed and reviewed again—the more eyes. and employers know this. now is the critical juncture when you find yourself face-to-face with an interviewer. (For the specifics of conducting a great interview. Take advantage of any relevant workshops offered by your college career center. College career centers will usually offer interview workshops. chapter 3 GETTING hIRED chapter 4 NavIGaTING YoUR INTERNShIp chapter 5 REal INTERN pRoFIlES ExudE confidEncE To inspire an employer’s confidence in your abilities. Contact former and present employees. the better. You should make your enthusiasm clear through attentive posture. Greet the interviewer warmly. smile. Don’t fidget. • Approach the interview with confidence.” Let him know up front you’re glad to have this opportunity. But if you don’t seem avid about the prospect of getting the job. and websites. Company employees can give you a sense of the dress code. • practice. The day before an interview. and offer a firm handshake. you’ve got to demonstrate confidence in yourself. Of course. but not too fast. you can maximize your appeal as a candidate and get a leg up on the competition. • get feedback from your peers about your conversational style. magazines. Conduct a mock interview and videotape it if possible.21HS. But if you’re unenthusiastic at the start of the process. Don’t approach the process haphazardly. and I’m really excited about this position and eager to learn more about it. Make eye contact. Then review the tape and make notes about the things you did well and the areas you’d like to improve. an alert tone of your voice. the employer will quickly pass you over—it’s that simple. chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 19 GYII_FNL_11. A show of enthusiasm is vital. but if anything. you’ll know enough about the company’s culture to dress and conduct yourself like a member of the firm. practice. mock interviews and even video critiques. this may be easier said than done. it bodes ill for your future demeanor on the job. but if you act apathetic or bored. Sit upright. “I’m delighted you’re taking the time to meet me.) chapter 2 ThE SEaRch BE EnthuSiaStic This is basic. Enthusiasm alone won’t land you the internship. If you sound halting and unsure of yourself. and seek out information. • research the employer.chapter 1 INTERNShIpS: ThE BIG pIcTURE getting yOur act tOgether interviewing 101 › your self-presentAtion is key to landing an internship. You may say you’re enthusiastic about the prospect of working for the company. During the nerve-wracking course of a job interview. lay out the clothes you plan to wear—you don’t want to find a missing button on your shirt minutes before you’re about to leave. And lip service isn’t enough. Inevitably. you’re cooked. › you’ve mAde the cut. work on projecting confidence. You should say something like. and a smile that says you’re glad to be there. during the internship itself there’ll be moments when your energy flags. consult one of WetFeet’s Ace Your Interview guides. Use newspapers. you should err on the side of being too formal. Here are some other essential precepts to bear in mind. • dress for the part. Speak up. practice.indd 19 12/7/11 12:34 PM . but not rigidly. especially recent interns and graduates. Through careful preparation. If you come off sounding cocky—tone it down.

the first thing they will ask each other is. A candidate is either a fit or he isn’t. Give your interviewer a chance to contribute to the conversation. Keep self-deprecating humor to a minimum: It may be fine when you’re with your friends. “There’s no such thing as a bad question.” says an internship hiring supervisor. There’s no foolproof way of turning your interviewer into an ally. The details will emerge later. you’re paying attention and you’re truly interested in the job and the company. ask clarifying questions. come prepared to state your strengths.indd 20 12/7/11 12:34 PM .21HS. But offer questions carefully. it shows 20 W E T F EET INSID ER GUID E GYII_FNL_11. give yourself a pep talk before the interview. If remaining confident is a struggle for you. enlist an enthusiastic friend to give you one. to understand the questions your interviewer asks. A good question may resemble one of these: • How does this internship fit into the larger organization? • What are some of the critical challenges in this department? • What management style can I expect? • Can you describe the performance review process? But as you research the company. Your common sense should prepare you to give sound answers to any questions that may arise about how you would handle a specific problem during your internship. But interviews aren’t oral exams. If you’re at ease. Like any other conversation. they are an exchange between two people. But here are some tactics that can put you in a good light: • When responding to a question. be sure to ask them. “What did you think?” They’ll share their gut reactions. practice techniques for managing your nerves such as deep breathing and visualizing success. Or. it’ll be an immediate turnoff. who may soon be coworkers. • Make sure you close the interview. If you seem insincere. your chances of getting an offer are slim if you’ve failed to build rapport with the interviewer. • Mean what you say. rapport iS vital Once recruiters are done interviewing a round of candidates. Give concrete examples of how you’ve put them to use. chapter 3 GETTING hIRED > TIP Be aware you may have the opportunity to ask just two or three questions. When you ask the right questions in an interview. but this is neither the time nor place for it.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE Most of all. You do need to know something about the industry and the organization. chapter 2 ThE SEaRch know your liMitS Some people spend the night before an interview boning up on company facts and figures as though cramming for the test of their lives. an interview requires give and take. so choose wisely. “You can kill yourself with a question if it shows a lack of knowledge about the company. so don’t expect to dominate it. but don’t downplay them either. give a brief overview of the points you want to cover and clear them with the interviewer. • If you aren’t sure of the meaning of a question. about shared professional interests. and to give reasonable answers. If the opportunity presents itself. Even if you’re a leading contender for the position on paper. other relevant questions may spring to mind. but you’re not expected to know it all—just enough to ask your interviewer informed questions. Would you like to hear the details?” • Appropriate humor (in small doses!) is a good thing. when you become part of the team. Don’t ask questions you could have answered yourself by spending a few minutes on the employer’s website. Don’t overstate your accomplishments. Reiterate your chapter 5 REal INTERN pRoFIlES chapter 4 NavIGaTING YoUR INTERNShIp chapter 5 FoR YoUR REFERENcE QuEStionS and anSwErS The old saying. marketing and operations. For example: “I did a school projects integrating aspects of finance. the interviewer will be too.” does not pertain to the interview process. Better yet.

refer to some personal fact the interviewer mentioned: “Good luck shopping for that new van. > TIP When the interview is over.” or “how’d you do at racquetball?” chapter 2 ThE SEaRch chapter 3 GETTING hIRED chapter 4 NavIGaTING YoUR INTERNShIp chapter 5 REal INTERN pRoFIlES chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 21 GYII_FNL_11.chapter 1 INTERNShIpS: ThE BIG pIcTURE interest in the position and ask for the interviewer’s business card. Give a friendly closing handshake as well. Include thoughtful comments about the session.indd 21 12/7/11 12:34 PM . snail mail is even better. Email is okay.21HS. When relevant. send a thank-you note within 24 hours.

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24 Acting Like a Pro ...25 Making the Most of Your Internship ...........GYII_FNL_11.....indd 23 4 Navigating Your Internship Hitting the Ground Running .... 27 Timeline: Your Internship ........29 12/7/11 12:34 PM ...........................21HS........

and structuring of new offerings on the other. You may have certain amount of flexibility in determining the scheduling of your internship. I think it’s so much more about the first two weeks. BEforE you Start Your search is over once you’ve accepted the internship—but your work has just begun. The process should start even before you show up at the office. Explain that you put a high priority on doing good work and you need to prepare as thoroughly as possible. Ask about their careers and professional interests. If you show up after everyone else has started. They’ve committed time and resources to making your internship productive and they want to get maximum benefit out of it chapter 3 GETTING hIRED chapter 2 ThE SEaRch InsIder sCOOP chapter 5 FoR YoUR REFERENcE “So many people think an internship is all about the final project—the great climax at the end of your three months. Ideally. the other interns. planning. Find out to whom you will be reporting. and challenges. If the answer is vague. Contact that person well before you show up at work.” —Assistant Brand Manager 24 W E T F EET INSID ER GUID E GYII_FNL_11. possibly even the chance to work on choice projects.21HS. or to the researching. and the names and functions of the company’s top brass. But don’t appear too demanding because these conversations with your boss will set the tone of future dialogue. > TIP chapter 4 NavIGaTING YoUR INTERNShIp If at all possible. in the interest of accommodating different school schedules. Most likely. Based on your first impression. It helps to know what lies ahead. the employer will often give you a choice of start date. You may have hoped for a nice vacation after exams. Discuss your preferences with the appropriate people before you start. The discussion may help you shape the internship to suit your personal career goals. Here’s where the research you did to prepare for the interview really pays off. that’s when you establish yourself with your team. Find out what projects she has in mind for you.indd 24 12/7/11 12:34 PM . Your new colleagues will see this as an encouraging sign of your interest. Others may grant the permission but resent the time you take away from your internship. before you begin your internship. the knowledge will be useful—and so will the rapport you’ve started to build. Say you’re entering a marketing internship.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE hitting the grOund running › your internship is a short-term proposition. That’s why you have to make every day count. by now you should have started picking some of this up. you’ll have to catch up. try to elicit details as politely and diplomatically as you can. But this can throw your internship off course. ongoing projects. you’ll start at the same time as. any recent developments in the company. people are going to decide whether to take the time to support you in your internship. the summer will be over before you even know it. Your contact with insiders will have started you on the road toward understanding how the company and the industry work. get a sense of how much wiggle room you have. You should know the technical jargon you’ll need in your new job. or even before. You may prefer to gain exposure to pricing and promotional strategies for existing offerings on the one hand. Consider this carefully. For instance. or laid-back and approachable. If you’re planning to take a vacation later in the summer. Also ask for advice. speak with the professionals whose team you’ll be joining. You’ll also get a sense of your boss’s managerial style—whether detached chapter 5 REal INTERN pRoFIlES and formal. Some employers will not even consider you for the job unless they are sure to get a summerlong commitment from you. You also can request being assigned to a particular area or particular type of project. Each industry has its own lingo. You’ll miss orientation sessions.

If you have any interest in getting hired full time. And if you do a sloppy job copying a stack of documents. enthusiastic.21HS. that’s someone I keep my eye on. When I remember an intern and have heard numerous positive comments like that. Don’t use it more than twice. Our goal is to be able to make a hiring decision before they depart. Rest assured your managers are watching. your internship is basically a long-term interview. › remember. honest. that’s a huge plus for me. voicemail. Be Modest No need to point out your every accomplishment. they know about it already. No matter how menial the task. show how professional you can be. Go out of your way to help others. apply yourself diligently to the task. it’s never too early to act like you’re already an indispensable part of the team. “Intern supervisors check in with me frequently during the summer as to who’s standing out. you’ll show yourself as someone who coworkers will want to see again—in a full-time position. chapter 5 FoR YoUR REFERENcE Be on time It sounds simple. Don’t be afraid to sort out in advance. “If a supervisor mentions an intern is reliable.” chapter 3 GETTING hIRED acting Like a prO act like a full-timer Never think of yourself as a temp. but they’re essential ones. If you maintain a positive. And at all times remain professional in your demeanor and your approach to the job. We’re looking to see how much direction they need. Don’t blow off an assignment just because you think you won’t finish before your summer stint ends. Remember. We check on their progress throughout the summer. Stay positive No one wants to work with a grouch. And that trick of shooting off an email to her when working into the wee hours? Oldest one in the book. let her discover them for herself. humble. But one uninformed jerk has the audacity to ask you to send a fax. But these details can sometimes fall between the cracks. but punctuality speaks volumes about your professionalism. A soft sell is the best tactic for proving your worth to the company.” Here are some key ways you can present yourself as a worthy member of the team: chapter 4 NavIGaTING YoUR INTERNShIp Swallow your pride You’re a hot shot at a top university. a company email address. Stay late and offer assistance when others at the company are overloaded with work. driven. Don’t aggressively tout your abilities and accomplishments to your manager. WET F EET IN S IDER GUIDE 25 GYII_FNL_11. That means you need to show the company you’d be a worthwhile candidate for a fulltime position. and quality of their work. can-do attitude during your internship. chapter 2 ThE SEaRch InsIder sCOOP “the reporting manager who oversees interns treats them like regular employees.indd 25 12/7/11 12:34 PM . it will save valuable time during that precious first week. Don’t say “that’s not in my job description”—because now it is. If your supervisors want you to develop certain skills and areas of expertise. who will trust you with bigger assignments? chapter 5 REal INTERN pRoFIlES Be Stalwart Show yourself as somebody your colleagues can lean on. Photocopying and filing may not be glamorous chores. act like you’re in the game for the long haul. and intelligent. their initiative.” says a motion picture company executive.chapter 1 INTERNShIpS: ThE BIG pIcTURE Your employer will usually make sure you have all the proper resources when you show up for your internship: a workstation.

As long as you’re of drinking age. you’re free to head to a bar with your coworkers for some happy hour cheer. they’re sometimes prone to make mistakes a seasoned professional would avoid. Loud. attitude. But wherever alcohol and work mix. don’t underestimate the importance of building important social connections. chapter 5 REal INTERN pRoFIlES False Friends It might sound harsh. but not chummy. If you’ve decided you want to come back after graduation. If you don’t understand how to go about an assignment. it’s even worse on the job. chapter 3 GETTING hIRED loose lips Your more experienced colleagues may like to dish the dirt. but you still don’t know it all—and. lewd behavior will nix your chances at the company. the tactic can sometimes work. But it’s best to turn a deaf ear to gossip. Most managers would rather answer your questions when you get the assignment than have to fill in the gaps after you turn it in. ask Questions You might have a 3. it might sound Machiavellian. there’s a high probability they’re in need of instant allies. you’ll run into annoying brownnosers who spend more time schmoozing the higher-ups than working. Look for relevant information in the news and in trade magazines. But use your discretion. But don’t take it for granted. Some bad moves can destroy your chances faster than kryptonite can disable Superman. let everyone know—your boss. Speak up It’s fairly safe to assume the employer knows about your hope for a full-time job offer. The lesson? Although getting the job done is of paramount importance. don’t Be afraid to Socialize Sure. there’s no way you’ll be brought back.9 GPA. chapter 4 NavIGaTING YoUR INTERNShIp dream-weaving As bad as it is to get caught nodding off in class. If you find yourself the lunch pal of a guy who is known for badmouthing the brass. Know your drinking limits and stay well within them. If you have to be brought back to reality during meetings. proceed with caution. Don’t corner a senior vice president at a cocktail party and start asking about the specifics of workflow.indd 26 12/7/11 12:34 PM . Even more galling.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE Master the territory Delve as deep as time allows into the company and the industry.21HS. intErning kryptonitE Because interns are usually new to the corporate world. attitude. and the support staffers who often have the ear of the big guns. Doodling or daydreaming during meetings will attract negative attention right off the bat.” interning under the influence You have a right to a social life. your colleagues. Here’s a list of 11 ways to obliterate your job prospects with a single blunder: chapter 2 ThE SEaRch InsIder sCOOP “the three most important attributes in getting or keeping a job are attitude. you become guilty by association. You’re new on the scene and can’t afford to get caught up in the crossfire of office politics. Find out what resources are available to you. but the astute intern never befriends the first people to seek him out. chapter 5 FoR YoUR REFERENcE 26 W E T F EET INSID ER GUID E GYII_FNL_11. Stay cordial and professional. guess what? You aren’t expected to. figure out the right people to question and the right time for doing it. ask your supervisor for clarification.

making the mOst Of yOur internship › An internship presents a great opportunity for learning and career advancement. leave the wedge sandals in the closet. not about the cafeteria food. If an unavoidable conflict arises. there’s no need to interrupt her activities to announce it. But she doesn’t need minute-to-minute updates. these issues may come up. ask the seasoned staffers. politics and sex are not safe subjects for the workplace. and he thought it was the easiest thing. he ended up getting fired. never cheerily say. and that risqué email you got from your reprobate uncle? Keep it to yourself.chapter 1 INTERNShIpS: ThE BIG pIcTURE InsIder sCOOP too Much information Yes. Oh. Even if it’s small. unfunny Business It’s okay to leave before other colleagues. And many times other people’s jobs are dependent on the jobs the intern does. And even if you see your supervisors taking business casual to new levels. It’s best to pick up the phone and ask. chapter 2 ThE SEaRch axes to grind Don’t complain—not about the company. you may be doing more important things than you think. But as you stroll out the door. chapter 4 NavIGaTING YoUR INTERNShIp fashion Sense If the other women are wearing closed-toe heels every day.indd 27 12/7/11 12:34 PM . Master the company’s communications systems and any software programs you’ll need to do your job. Learn your way around the organization and familiarize yourself with day-to-day operations. “An intern was told to alphabetize a bunch of files. make sure he can’t hear the flight announcements in the background. chapter 5 REal INTERN pRoFIlES digital distractions You may be used to treating your iPhone or BlackBerry as an appendage. don’t break out the muscle shirts. he may see an email or a voicemail message as a weasel tactic. if it’s a sticky situation. It’s your responsibility to maximize it. you should let your supervisor know what you’re up to. A positive outlook could make or break you in management’s eyes. it always makes sense to err on the side of caution. And those iPhone games? You can play them when you get home.21HS. it’s not the time to send texts to your girlfriend. let your supervisor know. But in any group setting. If you’re running out for a cup of coffee. these topics should stay off the table. But while you’re on the job. not about your assignments. They’ll appreciate your efforts to become a member of the team. When you need help with a task. chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 27 GYII_FNL_11. You want to integrate yourself into the office’s operations as quickly and thoroughly as possible. use it only to get your work done. In business dress. Be assured he wants to finish his business in there before attending to the business outside.” Space invasions The men’s washroom? Not a good place to engage your boss in work chatter. chapter 3 GETTING hIRED impolitic Religion. When your supervisor is hovering over your desk. “Don’t work too hard”—or you’ll be branded as the kind of person who says things like that. as you develop personal ties with colleagues. Yes. going awol Chronic lateness or absence is a certain job-prospect killer. he was text messaging the whole time and ended up putting five or six things in the wrong order. And if you call in sick.

Follow up with your fellow interns.indd 28 12/7/11 12:34 PM .” says an internship supervisor with a major consulting firm. “Look at what other people are doing on projects. Talk to everyone you can. and figure out how you can contribute. and get a supervisor to recommend you there. Don’t be defensive. and don’t burn any bridges.” you like the work and the work environment. chapter 5 FoR YoUR REFERENcE 28 W E T F EET INSID ER GUID E GYII_FNL_11. these can be great networking opportunities—your peers may hold the keys to future career opportunities. and your goals? Before you proceed forward to a full-time job. Be sensitive to people’s availability—these are busy professionals and they may have more important things to do than chat. It will probably be your last chance to get a personal evaluation. and maintain the conversations you started about your ideal job. take heed—these people know what they’re talking about. At the end of the day.” It’s up to you to get the full value of your internship. which are useful to bear in mind when you’re pitching your services in your next job hunt. Add your new contacts. but focus on the positive. At some point in the process—usually halfway through. chapter 2 ThE SEaRch Signing out Your exit interview may serve two purposes. but it’s all part of the experience. When the summer is over. But you should be making as many connections as you can with colleagues and supervisors. Don’t be a pest about it. By no means should you turn this into a gripe session. If you find you aren’t doing the work you expected to do. then again at the end—you will probably go through an evaluation process. send thank-you notes immediately to the key people on your team.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE chapter 3 GETTING hIRED Don’t stop at questions. Make constructive suggestions. Use LinkedIn aggressively. everybody starts somewhere. The evaluation process is a two-way street: While the company is sizing you up. “Understand how your skills and background can support the team. and you’re going to be upset and you’re going to be stuck doing crappy things. The role you play in your new team is crucial in your effort to make the internship worthwhile. you might be inclined to submerge yourself into the current business of your life—especially if you’re cramming to fulfill your school requirements. let your supervisor know. Be diplomatic and don’t whine. If you haven’t already done so. Nurturing this network can give you an inside track on job opportunities within the company. keep in touch. check on their plans. Send them articles you think might be of interest. your internship is a prime networking opportunity. your values. InsIder sCOOP chapter 4 NavIGaTING YoUR INTERNShIp “there are definitely times you feel undervalued and unappreciated as an intern. But you shouldn’t let go of the connections you made during your internship. take the initiative yourself and suggest some afterwork get-togethers. be sure you have found a comfortable fit. Have you found the qualities that attracted you to the employer in the first place? Is the company a good fit for your style. In the months ahead. If they tell you about areas where your skills and work habits can be improved. you’ll be figuring out if chapter 5 REal INTERN pRoFIlES > TIP If your employer doesn’t have events planned for yourself and your fellow interns.21HS. but periodically update them about your activities. Listen carefully and with an open mind. But the company team also will probably elicit your feedback about your experience. The information will help the team as it plans future internships. But they’re also likely to discuss your strengths. This is a great opportunity for personal growth. Be open and honest. You can’t indicate you’re bored with your present project but you may be able to get reassigned to more suitable work.

” Lesson: Master the phone system on day one. Everyone got a drink ticket for one free drink. I didn’t dress up. Since there were interns under 21. The following steps will help you map out the job’s human landscape: • Familiarize yourself with the company’s organizational structure.) wEEkS 1 and 2: lEarning thE ropES The first couple of weeks are the time to get to know your workplace. “We had completed a big project. Find out how your team fits into the department and how the department fits into the division.” Lesson: Keep it classy when boozing at work events. I decided to ask one of them for their ticket. Since I’d be standing on the sidelines. so our department went on a celebratory lunch cruise. Double oops! Minutes later. the reporter ended up having an extra ($15. making sure you progress toward your goals as the internship runs its all-too-short course. Who are the key stakeholders in the work you do? • Learn who depends on your group for information or resources. they called back and demanded I exit the building. (Internships generally run 10 to 12 weeks. I accidentally pushed the alarm button. After that. timeLine: yOur internship people The ties you establish with your colleagues and your comprehension of their place in the corporate structure are keys to your success during the summer. Following are some areas that deserve special attention. they’d hit ‘reply all’—and include my entire office! Yikes!” Lesson: Don’t use your work email for personal messages. and was assigned to accompany a reporter covering a premiere at the Metropolitan Opera house. Remember. whenever they’d send out an email blast railing about left-wing government conspiracies. Well. you don’t.21HS. chapter 5 REal INTERN pRoFIlES chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 29 GYII_FNL_11. “I accidentally CC’ed my office on an email chain circulating within my extremely conservative family. I walked outside and found myself surrounded by cops with their weapons drawn.indd 29 12/7/11 12:34 PM . Your internship is more likely to fly by. it may seem you have all the time in the world. “While working at the front desk as a law-firm intern. you’re a link in the chain. chapter 2 ThE SEaRch chapter 3 GETTING hIRED chapter 4 NavIGaTING YoUR INTERNShIp lESSonS froM thE frontlinE: intErning do’S and don’tS “I was interning at a magazine. And I was wearing flip-flops!” Lesson: Dress professionally when you’re on the clock. who turned out to be a department head! It made me look like a lush. Oops. reaching its endpoint before you even know it. She was talking to somebody I didn’t know.chapter 1 INTERNShIpS: ThE BIG pIcTURE › As you contemplAte the summer ahead. That’s why it’s best to plot your route in advance. we’ve decided to outline an 11-week stint. so he took me. the police called back to see if they were needed—but I accidentally hung up on them. and who the group itself depends on.000) ticket to the show.

Here’s how you can use this period to make those connections mean something: chapter 2 ThE SEaRch find a Mentor Seek a senior colleague who can provide advice and give feedback about your work habits and accomplishments. it will provide raw material you can present when you’re evaluated toward the end of the process. If your school requires you to write a summary of your internship experience. • Take note of which communication and collaboration tools the group favors. You’ve been making good progress in your projects. Learn the role of each member. you’re getting to know your coworkers inside and outside your group. IT people. or group dynamic process? Your job is to get up to speed on them quickly. and secretaries. Ask them to share their stories and advice. who can help you reach your goals.indd 30 12/7/11 12:34 PM .Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE • Find out who does what within your group. • Learn which group or department members have forged careers along the lines you envision for yourself. These people can help you reach your goals. Use that time to study the types of deliverables the group has recently produced. This knowledge helps especially when you’re looking for information—it allows you to target questions to the right person. chapter 3 GETTING hIRED work tools Learn the core methods and tools your group uses. The quicker you master them. chapter 5 FoR YoUR REFERENcE 30 W E T F EET INSID ER GUID E GYII_FNL_11. Aside from helping focus on your goals for the internship. You’ll likely have some downtime during your first week. Although some companies have formal mentorship programs. protocol. Does it use meeting management software such as Outlook? A real-time instant messaging tool such as Skype? Is there anyone on the road who uses only a cell phone to check email? Better not attach that 10 Mb document if you aren’t sure. you’re getting familiar with the company’s tools and jargon. Receptionists. wEEkS 3 and 4: Making connEctionS You’re starting to feel more comfortable. planning tool. the sooner you’ll be an effective group member. A career-molding insight might be a friendly question away. Contact them to discuss their roles and their challenges.21HS. You’ll develop a deeper understanding of the work at the company and a better sense of whether you want to work there. • Do your colleagues use a specific type of software. the diary will be your main source. Look within your area and outside of it to find someone you can trust and admire. recording your activities and accomplishments and evaluating your daily experiences. the HR team—all of them can help you navigate the company’s systems and gain access to resources. chapter 5 REal INTERN pRoFIlES dear diary One tool that can truly enhance your internship experience is a work diary. • Make administrative staffers your allies. mail handlers. in your group and outside of it. and the terms applied to those processes. assistants. And the way you treat them is a sure reflection of your professionalism. That person could become your champion—a key ally in your quest for a full-time job. Use your networking skills. Even more important. • Find out where past work is stored and how to access it. chapter 4 NavIGaTING YoUR INTERNShIp network within Make a list of key people. this person will not necessarily just drop in your lap.

if you’re asked to contribute an opinion. Other employers will want to know whether your internship resulted in an offer. don’t be afraid to mention the ways you’ve contributed to the team. Whatever the case. Whatever you do. If you’re too aggressive about making your presence known.21HS. project reviews. and you want to shine before your colleagues. and your patience will be rewarded. but use discretion even then. inside or outside the company. along with the recruiting and HR team. Perhaps the group’s business needs changed and your expertise is needed for some other vital project. establish a plan with your supervisor for completing your current work before moving on. When you talk to your supervisor. ask your supervisor. Now is the time for using the relationships you’ve established to build bridges for your career. be diplomatic. ask if it would be okay to contact them and mention his name. Your duties have been defined and you know your role within your various projects. If you want to move on. chapter 5 REal INTERN pRoFIlES go to lunch As you start becoming friendly with the company’s fulltimers. you’re running at full steam. Get as much feedback as you can to help you improve your work style and help you adapt to the corporate culture. the time to express your viewpoint may come after the meeting. ask them out for one-on-one lunches.indd 31 12/7/11 12:34 PM . “What can I do to ensure that I’m a strong candidate for a full-time position?” what piques your interest You may identify a more interesting project than the one you’re working on. the pitFalls oF MeetinGs You’re a smart. you run the risk of seeming like an arrogant pup. Speak up and let your supervisor know. departmental-planning conclaves—are not occasions for strutting your stuff. wEEkS 5–8: Building BridgES By now. But also talk about the ways you can improve. Expand your network When a colleague or mentor mentions people he works with. Ask. brainstorming sessions. try to snag an offer anyway. These conversations can deliver insight about company workings and invaluable career advice. But your first meetings— daily team updates. don’t indicate you’re bored with your present assignment. it should be clear by now. Don’t broadcast the fact. about your prospects. chapter 2 ThE SEaRch Scout your prospects You should have started to get an idea of whether you’re interested in full-time work with the company. energetic person. chapter 4 NavIGaTING YoUR INTERNShIp get reviewed If a midsummer review was part of your internship’s agenda. by all means speak up. chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 31 GYII_FNL_11. group program reports. make sure it takes place. Find out what they’re working on—even the projects they’ve got on hold. Still. You might find out the plans the two of you discussed during your first two weeks will come to fruition later.chapter 1 INTERNShIpS: ThE BIG pIcTURE Meeting Expectations If you’re not doing the work you were expecting to do. This information could soon prove invaluable. In most cases they’ll be flattered by your interest and glad to share their expertise. It will increase your perceived value in the job market. If so. Ask them about their career histories and the ways they got their positions. Use these secondary contacts for information gathering and industry perspectives. Make suggestions of how your internship can come closer to your expectations. chapter 3 GETTING hIRED Snag an offer You may have decided you don’t want to return to the company. Minimize the danger by asking your supervisor or a trusted colleague how much you’re supposed to participate—then err on the side of caution.

If you can’t invite them. chapter 2 ThE SEaRch returning full time If you’ve made a great impression during your tenure.21HS. right?) with the decision makers who might be able to deliver your dream job.indd 32 12/7/11 12:34 PM . Let your supervisor know about these interactions. Keep the conversations going with the people who make the hiring decisions. Employers will usually provide you with some time—either weeks or months—to consider the offer. develop a short list of tasks that will help ensure your internship ends with a bang. Ask your supervisor to share your performance review (it’s stellar. chapter 3 GETTING hIRED chapter 4 NavIGaTING YoUR INTERNShIp final wEEk: SEal thE dEal With the end in sight. it’s time to take the reins into your own hands. because you’ll need her support. you may find yourself in the enviable position of receiving an offer for full-time employment. give thanks Leave personalized thank-you notes. Try and create a situation in which you can step right into a great job. finish Strong Make sure your final performance review takes place. Great opportunities can come your way if you’re vocal about what you want.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE wEEkS 9 and 10: SharpEning your focuS As you wrap up your project deliverables. emails and/or voicemail messages for the people who helped you during the summer. But it’s still important to maintain a clear focus on your objectives. ask if you can conduct a separate presentation for them. and the tech-support people and administrative assistants who’ve helped you master the workplace’s logistics. If it looks like the perfect job won’t be waiting for you. or at least send them a summary of your work. chapter 5 REal INTERN pRoFIlES Show off If you have a final presentation. chapter 5 FoR YoUR REFERENcE 32 W E T FEET INSID ER GUID E GYII_FNL_11. Envision your ideal role—within the company or outside of it—and diplomatically share your thoughts with your contacts. find out which key stakeholders can help you create it and start the conversation rolling. you’ll face a blizzard of final meetings and last-minute changes. Include the senior executives who may have offered support. find out if you can invite people outside the group—the key contacts who’ve aided you in your work and might be vital players in your full-time position. If the role doesn’t exist.

indd 33 12/7/11 12:34 PM .21HS.chapter 1 INTERNShIpS: ThE BIG pIcTURE chapter 2 ThE SEaRch chapter 3 GETTING hIRED chapter 5 REal INTERN pRoFIlES chapter 4 NavIGaTING YoUR INTERNShIp chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 33 GYII_FNL_11.

21HS.indd 34 12/7/11 12:34 PM .GYII_FNL_11.

.....................................GYII_FNL_11................ 40 Intern for a Consumer Appliance Manufacturer .39 IT Intern .....38 Advertising Intern .. here’s a glimpse into the intern experience....21HS..........36 MBA Intern with a Startup Software Company.... 40 > We sought out interns from various industries and asked them to share their internship success stories............................ 37 MBA Brand Management Intern ............... From advertising to IT.....indd 35 5 Real Intern Profiles Architecture Intern................36 Magazine Editorial Intern ..... 12/7/11 12:34 PM .....

do something about it. so I want to get more experience and keep my options open. I hadn’t anticipated that I’d be doing anything better than getting coffee. along with a few of my writing samples. you can do okay—simply do what’s in your job description so you can slap the internship on your resume—or you can go above and beyond. I also worked on government projects and residential projects.21HS. construction types. Because of that. chapter 3 GETTING hIRED what drew you to this particular opportunity? I wanted to work with a diverse set of clients. and soon heard that I got an interview. although I go to school in the East. and using a web program to deliver the newsletters. I submitted my resume through there. 36 W E T FEET INSID ER GUID E GYII_FNL_11.000-foot historic hotel in the center of town. I did a few short restaurant reviews for a web-based food site. chapter 2 ThE SEaRch I spent a lot of time doing the schematic design for the renovation a 300. Being confident helps. meeting with contractors and owners. how did you get your internship? I applied through my career center’s online database of internships. copyediting text. but my main functions include formatting HTML text. A month later.indd 36 12/7/11 12:34 PM . accessibility issues. what did you do before? This is my first formal internship. If something sparks your curiosity. People who are self-starters and have a thirst for knowledge and experience will excel. But I would definitely be interested in going back after college. but food and design are my passions. I’d like to go back to graduate school. I was published in the October brunch issue! what surprised you most about this experience? The biggest surprise was that I was trusted with big responsibilities—doing presentations to clients. I’d like to write a book. and other areas I need to know in order to prepare for the architectural exam. where I was able to get a few clips. Also.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE architecture intern what role did you perform? magazine editOriaL intern what are you doing in your internship? My main duty is to send out six weekly e-newsletters to our subscribers. So does being nice! Might you be interested in full-time work with the company? chapter 5 FoR YoUR REFERENcE I’ve still got one more internship to go before I graduate. New Mexico. different from what you’d find in a typical urban setting. I sought out the food editor here at the magazine and told her about my interest in writing a food piece. It was good to know they trusted me enough to do these things. I also waitressed. I’d love to write about food. as well as a new museum for the Navajo Code Talkers. chapter 4 NavIGaTING YoUR INTERNShIp what did you learn in the course of the internship? I learned a lot about architectural codes. my college teaches about different architectural styles in different parts of the country. where did you serve your internship? At an architecture and design firm in Santa Fe. Each day’s newsletter is a bit different. what are your career aspirations? I’m not sure what I’d like to do with writing. finding photos. chapter 5 REal INTERN pRoFIlES what kinds of people do well in internships? As I see it.

chapter 1 INTERNShIpS: ThE BIG pIcTURE what do you really like about your internship? I like that I get the experience of working at a top-notch local magazine without the pressure that I’d be under in a full-time job here. I wouldn’t take it. The vast majority of work I do every day is something that I more or less did the day before. Now I’m in business school. and able to deal with ambiguity. working toward my MBA. and someday I’ll probably apply some in a full-time job. I also like that I’ll have this name. even if they paid me to do this full time. I guess that’s why they give it to an intern—no full-timer would do this day in and day out. how can someone get an internship like yours? Start knocking on the right doors until you get in.indd 37 12/7/11 12:34 PM . what are your career aspirations? I want to develop more venture-backed companies— from seed to harvest. I hope to move back into venture capital. and have strong communication skills. Before that. It makes it hard to focus on a few key goals. how did you get your internship? They found me. they were looking for someone with my kind of experience. Specifically. flexible. chapter 3 GETTING hIRED what do you dislike? The pace of change! Targets in this industry shift quickly. I once thought. Eventually. be confident. and some good clips to add to my portfolio. kind of like a brand. on my resume. mBa intern with a sOftware startup what do you do in your internship? I’m the business development manager for a venturebacked software company. chapter 2 ThE SEaRch what do you dislike? The monotony. what kinds of people do well in internships? Be a self-starter. chapter 4 NavIGaTING YoUR INTERNShIp chapter 5 REal INTERN pRoFIlES what did you do before? I had a lot of entrepreneurial experience. I started an Internet marketing company and my own software firm. The company was looking for a business development intern to work with them during the semester. what do you really like about your internship? I enjoy how quickly and directly I can see the results of my work. It’s a test run. I was an associate in a venture capital firm. I get to see what their processes are like. I work on creating partnerships with other businesses and on marketing to end users.21HS. chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 37 GYII_FNL_11.

but sometimes I wished we could be more nimble and take more risks without getting bogged down in processes. strategic. The training was great. chapter 2 ThE SEaRch aging a large team of cross-functional partners. chapter 4 NavIGaTING YoUR INTERNShIp how did you get the internship? Through on-campus recruiting at my business school. Study marketing and show a genuine interest in products and the consumer insights behind every decision the company made to getting that product to market. what did you dislike? Working at a big. I worked with agencies on advertising and communication campaigns. I met representatives from the company. It’s more general management with a healthy dose of marketing and strategy. the consumer is at the cen- chapter 5 FoR YoUR REFERENcE what kinds of people do well in this industry? People who are self-motivated leaders. I’d like to either start my own company or work for a smaller company where I can apply the skills I’m developing in brand management. Eventually. how can someone get an internship like yours? Network with industry professionals and learn about the various companies and their cultures. I worked on finding ways to improve our product quality and margins. chapter 3 GETTING hIRED what did you do before? I worked as a management consultant and as a project manager in the strategy group of a music company. There are so many different elements to the job and every day is different so I feel like I’m always learning and developing. The internship prepared me for that. I worked under the general manager who handled a variety of projects and managed a cross-functional team. As a brand manager. From the packaging to the advertisement. I worked on new products. I have to be able to pull myself out of the details and think about my brand strategically: How do my projects fit in the bigger picture? What is the long term vision for my brand? what did you really like about your internship? I liked that I got to use my creative. so right now I’m getting a great education in marketing from a worldclass marketing company.indd 38 12/7/11 12:34 PM . public company comes with its fair share of politics and bureaucracy. what’s one thing you learned in your internship? That brand management is not solely marketing. and analytic skills every day. from concept to launch.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE mBa Brand management intern what did you do as an intern? I was an associate brand management intern at a big consumer packaged goods company. I’m managing several projects at once and man- 38 W E T FEET INSID ER GUID E GYII_FNL_11. Additionally. I also loved my fellow interns and the brand managers we worked with. chapter 5 REal INTERN pRoFIlES what are your career aspirations? The internship led to a full-time job. I’ve got a great group of close friends whom I worked with as an intern. Now that I’m here full time. had informational interviews with them and realized the company would be a good fit for me. Investing the time in getting to know the company and building relationships kept me top-of-mind when it came time to select candidates to interview. and coordinated with global teams to keep our strategy aligned around the world.21HS. From business school I’ve brought the leadership and negotiations skills required to ensure I’m getting the best work from my team and that we’re meeting all of our deadlines and milestones.

Also. Contacts from the past can be very useful in the future. how did you get your internship? Through networking. chapter 4 NavIGaTING YoUR INTERNShIp what did you do before? College. It also solidified the fact that I’m passionate about brand management and allowed me to begin forming strong contacts in the company. what are your career aspirations? At this point. but I was exposed to best practices that I now employ. They cannot be pushed back under any circumstances. chapter 3 GETTING hIRED how can someone get a job like yours? If you’re interested in the advertising industry. even if it means cold-calling executives and setting up informational interviews.chapter 1 INTERNShIpS: ThE BIG pIcTURE ter of CPG. advertising intern what do you do in your internship? I’m a part of the account services team at a big advertising agency. chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 39 GYII_FNL_11. what do you wish you had done differently? Kept in closer contact with some of the other people I worked with. who are willing to learn by doing. what do you really like about your internship? The people. That’s great exposure. This is my first real job. chapter 2 ThE SEaRch what do you dislike? The toughest thing about the job is the strict emphasis on deadlines.indd 39 12/7/11 12:34 PM . I have a great deal of client interaction. A friend of my father’s knows the general manager of the agency. They’re very supportive of each other and work well together. looking back on your job search. It means a lot of late hours. and they aren’t afraid to allow me to take on real projects.21HS. how did the internship prepare you for your current role as a brand manager? Not only was I able to see that my internship company was one where I then wanted to work full time. chapter 5 REal INTERN pRoFIlES what kinds of people do well in internships? People who communicate well with others. The industry is all about whom you know. working on the account for a Fortune 500 automobile manufacturer. and are comfortable taking responsibility for a project with minimal supervision. I’m not sure. incorporating that perspective in interviews can be helpful. make as many contacts as possible.

what did you like most about your internship? I was given business-critical projects to run. Everybody has to define their own version of success. anything you disliked? chapter 5 REal INTERN pRoFIlES what are your career aspirations? I want to start my own creative hot shop or PR agency about six years down the road. what was your experience? Various summer jobs. what did you learn from the job? I learned that success is defined by far more ways than just getting an “A”—it isn’t the approval of others that makes you successful. chapter 2 ThE SEaRch Before your internship. helping me fast-track my career. Within the first month of my senior year. too. This gave me exposure to the company’s upper management. chapter 4 NavIGaTING YoUR INTERNShIp how did you get your internship? Through on-campus career services. chapter 5 FoR YoUR REFERENcE 40 W E T FEET INSID ER GUID E GYII_FNL_11. Looking back. including primary technician and business manager for a local computer repair shop. It was an environment where. creativity and thirst for knowledge to get there. but I also had guidance from my manager and other mentors at the company. I had the flexibility to tackle the challenges in my own way. I got an offer with a full-time position with the company. there was very little not to like. who does well in this kind of internship? People who are articulate. chapter 3 GETTING hIRED intern fOr a cOnsumer appLiance manufacturer what do you do in your internship? I work in the marketing communications department. My primary focus was on enhancing the user interface for a field-service Web application that was used for monitoring corrosion levels inside of pipes in nuclear facilities. if there were any frustrations. creative and have good people skills. they were addressed quickly and turned around. then use their ambition. Plus. That took a tremendous amount of pressure off of what could have been a stressful year of job hunting. as well as year-round jobs with the IT department at my university. and speak with past alumni in similar degrees that have taken a path that you desire—to learn how they did it. what did you do before? I worked for five years in an advertising agency as an account planner and supervisor before going back to B-school for an MBA. become very tight with your school’s career development center.indd 40 12/7/11 12:34 PM . learning how to measure the corrosion levels within metal pipes without having to look inside them was pretty cool.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE it intern what did you do at your internship? I was an IT leadership program intern with a global Fortune 100 company. how can someone get an internship like yours? Attend your university career fairs.21HS.

chapter 3 GETTING hIRED how can someone get a job like yours? Get an internship with an agency. It most likely will be unpaid. what do you wish you had done differently? I probably should not have spent so much time in one industry.21HS. I could have come back to school quicker.indd 41 12/7/11 12:34 PM . And the pay’s not as sweet as consulting or investment banking. in.chapter 1 INTERNShIpS: ThE BIG pIcTURE what do you really like about your internship? That I learn something new every day. but to its clients. chapter 4 NavIGaTING YoUR INTERNShIp chapter 5 REal INTERN pRoFIlES chapter 5 FoR YoUR REFERENcE WET F EET IN S IDER GUIDE 41 GYII_FNL_11. three years rather than five. say. They also let me take initiative and try new things. chapter 2 ThE SEaRch what do you dislike? The hours can be very long. but that’s the best way to get your foot in the door. You’ll get exposure not just to the agency. looking back on your career or job search. And the job itself allows a lot of room for creative expression. I’m surrounded with people who have tons of experience and are willing to share it with me.

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....44 12/7/11 12:34 PM ...indd 43 6 For Your Reference Recommended Resources ......21HS.GYII_FNL_11.

com/magazines/ business2/) • bloomberg businessweek (www. (www.internweb.com): This website lists thousands of internships in the U.com) Website linking potential interns with employers.com): This extensive site has postings for internships and fulltime positions. Sometimes this will take the form of a database listing the employers who will be targeting your school and the internships they’re making available.S. or keyword.inc.usaintern.com) chapter 5 REal INTERN pRoFIlES your carEEr cEntEr wEBSitE Your university’s career center will probably have information on internships on its website.com) • forbes (www. • internWeb.internships-usa. Whatever the case. chapter 2 ThE SEaRch recOmmended resOurces onlinE rESourcES is password-protected.cnn. chapter 4 NavIGaTING YoUR INTERNShIp chapter 3 GETTING hIRED publications with company lists Some of the best-known lists about employers can be found through a good local library or through paid subscriptions to the following magazines: • business 2. this useful website provides resources and statistics on co-ops and internships.com) • Wetfeet’s internshipprograms.internships. • pr newswire (www. • usAintern (www.21HS.Getting Your Ideal Internship chapter 1 INTERNShIpS: ThE BIG pIcTURE › the resources listed here are a small sampling of the information available to help you land an internship.com/education) The leading job-posting board offers a section tailored to college students.internjobs.businessweek.forbes.com/magazines/fortune/) • inc. • internJobs.com): Hosted by the National Association of Colleges and Employers.com/news/) • Wetfeet’s industry and company profiles (www.com (www.collegegrad.prnewswire. employer type.cnn.monster. • monster college (college. In most cases. Employer research Learn about the companies or organizations you want to target: • The business Journals (www. recent graduates.com) • fortune (http://money. wetfeet.jobweb. this is a key resource when you’re researching your ideal internship.com): Find internship postings by location.com (www.internshipprograms.com (www.bizjournals.com (www. industry. • collegegrad.0 (http://money.indd 44 12/7/11 12:34 PM . this information chapter 5 chapter 5 FoR YoUR FoR YoUR REFERENcE REFERENcE professional associations Search information on associations in every field imaginable using the directory provided by Internet Public 44 W E T F EET INSID ER GUID E GYII_FNL_11. • internships-usA (www.com): Business news from 41 local markets and 46 industries. with hundreds of employers and organizations. • JobWeb (www.com (www.com): Database searchable by internship type. and career changers. • internships.com) Resource for finding internships and volunteer opportunities.com): Global database of internships and entry-level positions for students. and state.

internships.cicdgo.org) • educationusA (educationusa.inroads.internshipinternational.seo-ny. 2005) chapter 5 REal INTERN pRoFIlES Peterson’s Internships Peterson’s Guides.htm) WET F EET IN S IDER GUIDE 45 GYII_FNL_11.gov (www.internships-usa.org: Action Without Borders (www.amanet.com) chapter 2 ThE SEaRch chapter 3 GETTING hIRED rESourcES in print internship programs for Minority Students • inroAds (www.gov) Note that this website was retired in October 2011.com) • Association for financial professionals (www.afponline.org) The Back Door Guide to Short-Term Job Adventures Michael Landes (Ten Speed Press.org) • international institute for cooperation and development (www.rsinternships.students. 2005 The Internship Bible Princeton Review. • The environmental careers organization (www.com) • british universities north America club (www.org/div/aon/).com) • council on international educational exchange (www.indd 45 12/7/11 12:34 PM .org) • society for human resource management (www.org) National Directory of Arts Internships Warren Christensen and Debbie McAfee (National Network for Artist Placement.volunteermatch.org) • internship international (www.iaeste.org) • volunteermatch (www.ciee.org) • cross-cultural solutions (www. 2005) chapter 4 NavIGaTING YoUR INTERNShIp Internships for Dummies Craig P.org) • center for international career development (www.org) • Association for international practical training (www.state. but it still provides links to useful information. Business and Multiple areas • rising star internships (www.gov) • intern Abroad (www.iicd.org) • Washington internship institute (www.InternAbroad.ielnet.aipt.crossculturalsolutions.org) The Internship Series from Career Education Institutes chapter 5 chapter 5 FoR YoUR FoR YoUR REFERENcE REFERENcE (www.marketingpower.org) SpEcific opportunitiES Some of the programs listed here require registration or a fee. Some key associations to target are: • American management Association (www. Programs have different requirements for participation—a few are open only to students. federal government opportunities • students.chapter 1 INTERNShIpS: ThE BIG pIcTURE Library’s database (www.com) • The international Association for the exchange of students for technical experience (www. 2001) nonprofit and u.bunac. Donovan and Jim Garnett (For Dummies.shrm.org) • American marketing Association (www.ipl. 2005 international programs—internships and work Exchange • Aiesec international (www.aiesec.org) • sponsors for educational opportunity (www.21HS.idealist.org) • idealist.eco.S.com) • national internships (www.com/books.

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whatever they may be. And that’s what WetFeet is here for: To help you get your feet wet and take the right steps toward ever-greater career goals. they needed products like the WetFeet Insider Guides to guide them through their research and interviews. Bean was born. the global leader in employer branding.L. the successful mail-order company.L. But these resources didn’t exist yet—so they started writing! Since then. . millions of job seekers have used the WetFeet Insider Guides and WetFeet.com. In 2007 WetFeet became part of Universum Communications. Bean. In addition to our Insider Guides and WetFeet. Thanks to the integration of WetFeet into the Universum group. The lesson we took from the Bean case? Well.com to research their next career move. One day he set out to make a better hunting shoe. WetFeet products are now used by job seekers all over the world. doing such a good job that his friends lined up to buy pairs of the boots.WetFeet was founded in 1994 by Stanford MBAs Gary Alpert and Steve Pollock. we produce WetFeet magazine. And so L. >> The WetFeet Story >> The WetFeet Name The inspiration for our name comes from a popular business school case study about L. his shoes leaked. which features career advice tailored to undergraduate students. Leon Leonwood Bean got his start because he literally got his feet wet: Every time he went hunting in the Maine woods. it shows that getting your feet wet is the first step toward achieving success. While exploring their next career moves.

and maximize your professional development. AND MORE ★ THE BENEFITS OF COMPLETING AN INTERNSHIP ★ WHAT TO CONSIDER BEFORE INTERNING ABROAD ISBN 978-1-58207-985-1 $ 14. This Insider Guide will show you how to find the internship that’s right for you.Internships provide hands-on experience and give you and your potential employer a chance to evaluate each other. Whether you’re looking for training in a given industry. WetFeet’s investigative writers get behind the annual reports and corporate PR to tell the real story of what it’s like to work at specific companies and in different industries. TURN TO THIS WETFEET INSIDER GUIDE TO EXPLORE ★ WHAT QUESTIONS TO ASK YOURSELF BEFORE YOU START YOUR INTERNSHIP SEARCH ★ WHERE TO FIND THE INTERNSHIP AND HOW TO IMPRESS RECRUITERS ★ HOW TO STRUCTURE AN INTERNSHIP AT A COMPANY THAT DOESN’T HAVE A FORMAL PROGRAM ★ HOW TO MAXIMIZE YOUR CHANCES OF GETTING A FULL-TIME JOB OFFER WHILE INTERNING ★ PROFILES OF REAL INTERNS IN ADVERTISING.com . or simply a chance to determine if you’ll enjoy working in a particular field. PUBLISHING. with many firms considering their internship programs the most effective way to recruit new employees for full-time positions.95 U.S. an internship could be your best bet. >> Ideal internships can lead to ideal jobs. But competition for internships is intense. TECH. get hired. no-holds-barred Insider Guides. www. an opportunity to develop contacts at your dream company. WetFeet has earned a strong reputation among college graduates and career professionals for its series of highly credible.WetFeet.

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