Fall 2011

Master of Business Administration-MBA Semester 4
MB0052 – Strategic Management and Business Policy - 4 Credits Assignment Set- 1 (60 Marks)

Note: Each question carries 10 Marks. Answer all the questions. Q.1 What similarities and differences do you find in BCG business portfolio matrix, Ansoff growth matrix and GE growth pyramid. (10 marks)

Q.2

Discuss the investment strategies applicable for businesses and methods to rectify faulty investment strategies. (10 marks)

Q.3. a. Distinguish policy, procedure and programmes with examples. (5 marks) b. Give a short note on synergy. (5 marks)

Q.4.

Select any established Indian company and analyse the different types of strategies taken up by the company over the last few years. (10 marks)

Q. 5

Why do you think it is necessary for organisations to have vision and mission statements and also core competencies? Support your answer with relevant examples. (10 marks)

Q. 6. What is SBU? Explain its features, functions and roles. Mention some of the successful SBU of MNC’s. (10 marks)

What is BCP? Discuss its importance and influence on strategic management.4.2 (60 Marks) Note: Each question carries 10 Marks. Answer all the questions. 6 Give a note on strategic evaluation and strategic control. Q. What kinds of problems were faced by companies that were involved in these strategic alliances? (10 marks) Q. Pure Ltd. was a newly started company.4 Credits Assignment Set. Will these help in decision making? (10 marks) Q. Could you suggest to the management on how to go about it? (10 marks) Q.2 Assess the challenges involved in Strategic Management in the near future.Fall 2011 Master of Business Administration-MBA Semester 4 MB0052 – Strategic Management and Business Policy . It deals in designer fabrics. They would to know to make the company follow ethical codes and practice CSR as the company moves ahead. Its top management comprises mainly of young talented persons.1 Explain with respect to policies – steps in framing business policy and stages of policy cycle. (10 marks) Q. How contingency planning is related to BCP? (10 marks) Q. They are also interested in meeting its business obligations. 5 Mention any 5 successful strategic alliances and discuss the key aspects concerned with it.3 Four years back. (10 marks) .

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