I. Background of the Study a. History b. Current Conditions c. The concept d. Overall objectives e. Specific Objectives II.

Market Analysis/Market Research a. Overall Market b. Competitive Factors c. Other Market Influences d. Marketing Orientation e. Marketing Strategy f. Contingency Plans III. Development and Production a. Research and Development b. Production Requirements c. Production Process d. Quality Assurance/Control e. Contingency Plans IV. Organization and Management a. Key Personnel b. Other Personnel c. Miscellaneous Issues d. Contingency Plans e. Structure of Business f. Financing/Equity Considerations g. Description of Risks V. Financial Data a. Current Financial Position b. Payables/Receivables c. Cost Control d. Break-even analysis e. Financial ratios f. Financial Projections VI. Summary and Conclusions a. Summary b. Scheduling

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