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BCOMM275 Final Exam

BCOMM275 Final Exam

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Published by: Vikas Arora on Jan 05, 2012
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1) The message refers to which of the following? A. B. C. D.

The context of the communication The medium that carries the information The receiver’s response to the sender

Ideas, thoughts, and feelings being communicated.

2) This preparation process involves looking at the characteristics of the receivers of the sender’s message. A. B. C. D. Channel evaluation Audience analysis Determining the message Receiver response analysis

3) The term channel in communication means A. B. C. the volume at which a message is received the context of the communication

the medium through which a message travels from sender to receiver D. the process of changing thoughts into symbols

4) This act is involuntary and happens automatically. A. B. Responding Hearing

A. the claimant is an interested party . A. B. B. you analyze or teach the sender about the cause of his or her concern. Paraphrasing Interpreting Questioning Evaluating 7) A claim is generally not considered credible if A. D. C. B. A. D. it seems likely the claimant is a disinterested party it comes from a source assumed to be credible but who is not known to you D. Responding Listening Feedback 5) With this type of response. C. C. D. C. Evaluating Paraphrasing Questioning Interpreting 6) This response style normally does not help unless the sender has asked for your advice.

B.8) Which of the following is a category of reasonless advertising? A. Perfectionist fallacy Misplacing the burden of proof Inconsistency ad hominem D. C. C. C. Slippery slope 10) Providing only two choices when others are available defines which fallacy? A. D. D. B. Ad hominem Straw man Genetic fallacy False dilemma 11) Consider the following statement: “Studies confirm what everyone already knows: Smaller class sizes make better learners. Logical ads Functional ads Endorsement ads Promise ads 9) Consider the following exchange: “How do I know God exists? How do you know he doesn’t?” Which fallacy does the second statement illustrate? A. B. Argument from common practice Misplacing the burden of proof .” This is an example of which fallacy? A. B.

C. D. opinions 14) Audience analysis should occur at what point in the creation of a message? A. C. likes Values. interests. B. Ethnicity. C. gender. Argument from common practice Begging the question D. values Beliefs. morals. D. race Attitudes.A. Ad hominem Straw man Genetic fallacy False dilemma 13) Demographics include which of the following? A. B. Once feedback is received Before the message is sent Before the message is created After selecting the channel . Slippery slope 12) Stating someone has negative features and his claim is invalid is an example of which fallacy? A. C. D. B. feelings.

D. messages are carried by sound and light waves. B. face-to-face e-mail text message team meeting 17) In this channel of communication. B. C. D. The most effective channel to do this would be A. Hard copy memos Teleconference Voicemail Face-to-face 18) Which informal communication channel involves its own abbreviations to accommodate the limited number of characters available in any given message? A. D. pseudographics psychographics demographics statistics 16) You want to discuss your performance review and possible raise with your boss. E-mail Text message . C. B. A. C. B.15) Measurable or observable characteristics of your audience are called A.

coworkers. B. Share the expert’s credentials.A. C. B. a central idea an introduction a thesis an outline . Always quote the expert’s exact words. Use experts who have celebrity status. E-mail Voicemail message Handwritten letters 19) What type of language is used when communicating with classmates. and friends? A. 21) A framework for putting all of your information together in a logical sequence is called A. C. D. speakers should do which of the following? A. Formal Official Informal Ceremonial 20) When using expert testimonials. D. D. D. B. Protect the identity of experts by not naming them. C. C. family.

you have A. bad. C. D. value policy fact pathos 24) When you use an expression like raining cats and dogs. your topic is one of A. evidence credibility . D. denotative language figurative language connotative language contextual language 25) When you display ethos in your persuasive presentation. B. or wrong are topics of A.22) Persuasive topics that attempt to show an audience that something is good. B. value cause-effect policy fact 23) If you try to persuade your classmates to donate canned goods for the hungry in your community. B. B. D. right. C. you are using A. C.

D. or introduce your audience to act on or accept your solution. B. D. instruct. evidence logic emotion 26) When you lead.A. C. Faulty comparison Hasty generalization Slippery slope Either/or thinking 28) A concept proposing that negative cultural assumptions about a group can create for its members a belief in those assumptions is called A. C. a halo effect a perceptual process a stereotype threat . Action or approval Attention Solution Visualization 27) What logical fallacy can occur when a speaker focuses on similarities and ignores significant differences? A. B. D. challenge. B. you are at which step of Monroe’s Motivated Sequence? A. C. C.

C. D. B. Consquentialism Virtue ethics Moral relativism Deontology 32) What is the belief that correct moral principles are those accepted by the correct religion known as? .A. a halo effect an attribution error 29) An attempt to characterize causes of events to either personalities or external situations is called A. C. hierarchical informal relationship oriented individualist 31) Utilitarianism is part of this perspective on moral reasoning. D. A. attribution error selective attention halo effect projection 30) Groups that value higher power distance believe relationships are A. C. B. D. B. D.

A.or herself known as? A. Virtue ethics Moral relativism Religious relativism Religious absolutism 33) What is the belief that laws are justified if they prevent a person from harming him. B. B. D. Harm principle Legal moralism Legal paternalism Offense principle . C. C. D.

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