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Professional.web.Design

Professional.web.Design

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Published by: nolidocot on Jan 21, 2012
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12/22/2012

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Clarity and focus should permeate your portfolio. Don’t use twenty
words when seven would do. Push your best content to the front.
Where possible, place important content above the fold. Avoid
meandering in your language. Don't make the levels of your portfolio

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Smashing eBook Series: #1 Professional Web Design

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too deep, but make sure that the section still accomplishes your
objectives.

Copyblogger has an article that features a simple list of writing tips
based on the early 20th-century writer known for cutting out the fluff.
See the article Ernest Hemingway’s Top 5 Tips for Writing Well.
Hemingway championed short sentences, strong forceful language
and clarity: all principles that make for effective writing on the Web.

In the article Creating The Perfect Portfolio, Collis Ta’eed offers
portfolio advice from the perspective of a potential employer. The
section titled "Get to It" gives reasons for limiting the number of
portfolio pieces you present and for making your best pieces easy to
find. An employer has to review many applicants quickly. You are
more likely to make the cut if your best work is prominent. The
p ortfolio of Evan Eckard is an example of a website that promotes his
best work right on the first page and "gets to it" quickly.

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