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Underground Niche Exposure Stupid Simple System

Drs. K.K. Maybel

Launch Starting Friday November 6th 12:00 PM EST

The Game Starts.Stupid Simple System is on the Move!


Get ready for the most extreme home business course in history!

What if you had the chance to finally discover all deeply hidden secrets that a handful of super internet marketers have been hiding from you for many years? What if I told you that I am going to reveal these marketing secrets and that you yourself can be a part of this league of top marketers? Would you believe me or would you be skeptical? Probably skeptical, right? I would be! Thats why I decided to do it differently and to just give you the first module of the Stupid Simple System FREE. Read this Module 1 carefully, and in the end you will understand why 95% percent of the marketers look into their earning accounts everyday and see:

When I log into my account, this is what I see:

After reading this Module, you will understand the power of the Stupid Simple System. You will discover that you have finally found the only course that will teach you how to make an easy living online, where others just throw sand in your eyes. The strategies I will tell you have never been offered to the market before. To be frank, I guess many marketers think they are much too powerful to give awaythey won't like me for this!

In the beginning I have to go through some basic boring stuff, but I promise you as always I keep the best for the end. So just read on. Enjoy!

Introduction
Niche marketing is a well-discussed topic amongst Internet Marketers. If you want to succeed online you have to find a niche and search products to market to that niche. In economics we define a niche as the subset of the market on which a specific product is focusing on. Describing the right niche or defining a niche at all is critical for a successful marketing campaign. If you take all the right steps within your marketing campaign, but simply dont put enough effort in describing your niche or describing the right niche, your entire marketing campaign - in todays current climate where advertising costs are rising - is doomed to fail. If you dont describe your niche right, your marketing campaign is doomed to fail, EVEN if you do all other steps right! Internet Marketers are right about one thing: describing the right niche or describing a niche right is critical. However, most Internet Marketers have no clue about how to do this themselves. I have seen that MANY Internet Marketers lack the knowledge of describing a profitable niche effectively.

Markets are becoming more and more competitive. More players are entering markets and are claiming their share. Not only online, but also in offline markets it's becoming more and more important to dig deeper and to define niches better than before when the profits were up for grabs. It works like the roots of a tree, where profits were easy to find many years ago with poorly defined and general niches. Because of the increased competition, it is now time to dig 2 or even 3 levels deep. Profits are still waiting. You just have to know where to look and how deep to dig!

What is Marketing All About? To understand the importance of niche marketing we have to describe what Marketing is all about. Rephrased: what the purpose of marketing activities or marketing campaigns are, if there is any simple straight definition for that. This is true for whatever kind of marketing campaign you run: a branding, image, aggressive direct selling, relationship/community building or any other kind of marketing campaign. Isnt the short or long term purpose always to get as many customers as possible, to build your (loyal) customer list with the final goal to just sell the maximum number of your products? Any company big or small has as final goal just to sell their stuff, right? Whether its Coca Cola or just some small local retailer down the corner, they all want to sell. With this idea in mind, isnt marketing just about reaching the biggest audience possible? Isnt there some linear causality between the 2 variables number of sales and size of target audience? Like the bigger your target audience, the more sales you generate. Wrong! Its not that simple! (it never is, is it?)

I could Market some super modern snow boots to the entire Dutch Antilles and sell zero 0,000. On the other hand I could sell some ice cream to the American tourists in one single hotel, (name one, for instance the Holiday Inn on Aruba) and I can make a shitload of money. For those of you who are thinking right now: Why the hell is he telling us this, everybody understands this, this is the basics of niche marketing... read on! I am just giving extreme examples to show you, that there is of course a strong causality between the size of your audience and your sales, but that the causality is not just between any general audience, but between your niche (audience) and the number of sales. The bigger the niche (audience) the more sales you will make (duh?). Yes its so logical, yet it is the major reason why most (online) marketers are messing up their marketing campaigns.

Everything can sound logical, but if you dont know how to do it or how to get to that point its not so logical after all.

Ready.?
Niche-Describing Product Vision This topic is quite easy but yet really important to discuss to get the entire picture at the end of this module. Basically, even the worst marketer around could come up with these poorly described, far too general niches. But its worth the read! Assume we have a product and niches can be defined as the people interested or people that might be interested in that particular product. Lets have a look at your local fruit shop down the street. What is the primary product? Product fruit Niche The group of people that are (possibly) interested in fruit. The niche defined in this first step can be seen as the largest possible niche for this fruit store. This niche includes all potential customers of the fruit store. Yet it is also the most general and poorly described niche. In online terms...a completely worthless niche!

A giant niche is potentially nice if it is described properly, but define your niche like this and your competition will blow you away and leave you with empty pockets faster than you can blink your eyes! Lets dig one level deeper The store is selling fruit. What kinds of fruit is the store selling? Lets assume the store is only selling apples, oranges and bananas. Product apples, oranges, bananas Niches people (possibly) interested in apples, people (possibly) interested in oranges and people (possibly) interested in bananas. Very important to understand is that the total size of the niche hasnt changed. The sum of the 3 sub niches or the total sum of the potential customers in those sub-niches is exactly the same as the general niche described in the first level. The only thing we have done is re-described the niche into more specific groups. By splitting the original niche up we have created 3 new options to market the products. Instead of only marketing the products as fruit we now have 4 ways of marketing our products:

Marketing Options first level: Fruit Marketing Options second level: fruit, apples, oranges, bananas And I hear you thinking out loud yeah sowhat about that? Well offline it might be slightly different, but believe me on my word for now online this is key. Well actually the size of the niche or the number of your potential customers is the same in both cases. You have increased your chance of reaching those potential customers by increasing your marketing options. In other words, you have increased your chance of turning potential customers in actual customers. And thats what it is all about isnt it? Ok now assume that the guy who is running the little fruit store still thinks the niches he defined are too general. So again we dig deeper What about the brand names of the fruits, for instance the brand names of the apples or maybe the colors of the apples? I am fond of green apples!

If the guy that is running the fruit store markets his fruit store not only by product name but also by brand name or color he again divides his sub niches in smaller parts and again increases the options of putting his products in the market. Product green apples, red oranges, green bananas, yellow apples, orange oranges, yellow bananas, red apples etc. Niches people looking for green apples, people looking for red oranges, people looking for green bananas, people looking for yellow apples etc. Marketing Options first level: Fruit Marketing Options second level: fruit, apples, oranges, bananas Marketing Option Third Level: fruit, apples, oranges, bananas, green apples, red oranges, green bananas, yellow apples, orange oranges, yellow bananas, red apples etc. Please view the figure below for an overview of the things I just discussed.

The figure clearly shows the importance of dividing your general niche in sub-niches. Your actual customers will increase just by enlarging your marketing options, while the size of the niche or your potential customers stays unchanged. But dont be fooledyou are far from there! This is just the start! Implementing this simple niche describing strategy might make you some money...but it definitely wont set you apart from the others!

Introducing the Winning Strategy.


Niche Functionality Most marketers stop after looking at the physical aspects of the products. The niches they find are poorly described and often far too general. General niches described around a product/product name/brand name can hardly be described as a niche in todays online competitive environment. Most marketers will find themselves battling against dozens or maybe even hundreds of other marketers, fighting for the small pieces of the pie left in a very competitive environment. However there are other options of describing a niche, options that talk about the potential customer uses or functionality that a niche describes of a product rather than about the physical aspects of the product itself. This strategy sounds very simple and logical when you read it, and actually it is, but you would be amazed how few marketers really know how to put this into practice. They are so close to the solution but they dont see it for one reason or another...

I prefer to talk about potential customer uses of the product instead of the product uses. Meaning, we take the customer's point of view as a starting point, not the product itself. The uses a customer describes for a product can be much larger in number than what the creators of the product originally had in mind.

Toilet Paper wasnt invented to make coffee with


Let me introduce the the K.K Niche Functionality Model.

The model above shows how people literally look at a product. Potential Customer A looks at the product from his point of view, Potential Customer B from his point etc All these potential customers see the product (slightly) differently All these potential customers may think of other customer uses. The Key To Success If we take the focus away from the product and turn it to the direction of the user then we can say this: Different customers mean different customer uses. All these uses have to be marketed to differently and separately, because different customer uses result in different search behavior.

K.K. Maybels Holy Grail of Marketing


a) Different users lead to different uses. b) Different uses lead to different search behavior. c) Different search behavior leads to different marketing options d) Different marketing options lead to more actual customers! It looks like some cool episode of stars wars, right?

Let me Introduce the 2 Winning Words

Niche Building
If we combine everything we have discussed above we can come to the next conclusion about describing a niche. The more marketing options you have the more actual sales you can make. To describe a niche we dont only have to look at the product itself (meaning the physicals of a product or the product uses) but rather at the customer uses of that product. If we define every customer use of the product as a possible niche we have to conclude that The Niche for a certain product is not just some static general audience, but rather an ever-changing, flexible audience (nobody knows what kind of strange uses people can think of for a digital camera), resulting in many Mini-Niches. To describe a niche properly you will have to find all the mini niches. You actually have to build your niche from the ground up. Well not really building, its already there, but building in the sense of putting all mini niches together to form one Main Niche.

Lets call it Niche Building from now on Please review the figure below for an overview of the Niche Building process:

Key: The Product Vision resulted in an increase of actual customers within a fixed niche size. Implementation of this Customer Uses strategy not only increases the number of actual customers within a fixed niche size, it also increases the niche size itself significantly, because you keep adding newly found mini-niches to the main niche. Niche Building, A Win-Win Strategy!

Almost therefirst some really important variables!


Before we go to the first case study! We are almost through the theoretical stuff and to the part where I will discuss a real life case study with you. This real life case study will open your eyes forever and will show you the potential power of this strategy. If you still dont decide to join Stupid Simple System after that I guess I have done everything within my power to make you believe but that you are just not a believer. Niche Timing Some specific mini niches are strongly time-related or season dependent. Ice cream may be sold to the American tourists during the

whole year on Aruba, but that wont work for the same product in Belgium, for instance. People may be buying more white computers in the summer and more red and black computers during Christmas time. People may be buying more pdas or portable navigation systems or maps in the holidays than they would through the whole year. But not only the number of sales may vary throughout the year , also the uses why customers are buying the same product may vary throughout the year. They might be buying fruit throughout the year for eating it and on the 5th of December for putting it in some old shoe for the horse of Santa. As mentioned earlier, the niche of your product is flexible and everchanging. We just found one more explanation for that: some mininiches are time related! Niche Location Mini niches can be strongly related to the location. Different countries or nationalities may have different uses for products or may not be using certain products at all. Niche Gender An often overlooked variable is gender. Men and women can have different uses for the same product, but even more women and men

can have different search behavior for the same product (even for the same use). And that will (as discussed) result in different marketing options. Niche Race Not to be offensive here, but race can also be a variable that has to be taken into account while describing your mini-niches. It makes no sense to market self-tanning lotions to dark-skinned people, does it? Niche Age Some products will just sell better to groups with a specific age. I dont think this needs further explanation. Niche Sexual Preference One variable that really cant be overlooked these days is the sexual preference of people. Whole product ranges have appeared on the market already for gay people. And once again straight or gay people may have different uses for the same product.

From Theory To Practice


In the main chapters I have revealed a winning strategy for describing a main niche. However for us to be able to use this strategy in practice, we should extract a usable process or a step-by-step guide to turn this strategy into a working model.

Extracting a Working Process


Remember the star wars episode? Different users lead to different uses. Different uses lead to different search behaviour. Different search behavior leads to different marketing options Different marketing options lead to more actual customers Now mix it around | And we have our working model: Recognize the customer uses of the product (so not the primary product uses only)

Extract from The Customer Uses the Customer's Search behavior (with a keyword tool like Brad Callens Keyword Elite (an excellent tool)) Check this tool: http://www.StupidSimpleSystem.com/keywordelite.html Adapt your marketing campaigns to these extracted search behaviors. Recognize or think of all the customer uses for a particular product (hey, even ask your friends about it). Then think of the ways that customers would translate these uses into search behaviors. If you know the search behavior or if you know where they search you know exactly how to market your product. And that is what we want, yes? Yes! IMPORTANT: The reason why most marketers fail! Many people just use a keyword tool to find keywords for their niches. Keyword tools dont have AI (artificial intelligence). They can only recommend keywords within the niches you have defined. If you dont define your niches right you wont find the right keywords in a 100 years.

Keyword tools are supporting tools, they are not all in one instant money making machines. When you define your niches right, using the customer uses strategy then a keyword tool can transform these niches into keywords or search behaviors. NOT THE OTHER WAY AROUND! My recommended tool: http://www.StupidSimpleSystem.com/keywordelite.html

Case Study Registry Cleaner


This case study is about registry cleaner software. Registry cleaner software is really hot online. Daily millions of people download a registry cleaner software program to repair their Windows registry. Why do I choose a registry cleaner software as a case study? Because it demonstrates the power of the customer use strategy perfectly. Product Vision Niches First level: people interested in registry cleaners Second level: People interested in a certain version of that registry cleaner. People interested in updates or upgrades for the registry cleaner. People interested in the free or paid version of the registry cleaner. Ok now imagine you are sitting behind your pc and suddenly some annoying windows popup comes out of nowhere. Runtime error... shoot. Yes, indeed you are facing a corrupt registry. Only solution repair your registry with a registry cleaner.

Every day billions of errors appear on pc screens all over the world. Even better, they are not all the same! There are millions of different things that can go wrong with your pc. Thats mostly when people start to panic and look for a solution. Most people dont search for registry cleaners. Hey, they dont even know what a registry is. What they do know is that the error message that they see in the middle of their screen has been staring them in the face for some time now. Runtime error... People dont look for the product itself. People look for a way to fix their problem or error. Its not about the product. Its about what that product can do for them at that specific moment. Its what the customer uses that program for. And the good news is, customers use registry cleaners to solve millions of errors. To give you an idea: blue screens, computer slowing, computer crashes, .exe errors, .Dll errors, html errors, Active X, html errors, Active Errors

Windows Installer Errors ActiveX Errors ActiveX Control problems Windows Startup Errors Windows Explorer Errors

Windows Media player Errors l sass.exe , svchost.exe &other exe Errors Windows Operating System Problems Registry Errors DLL Errors Runtime Errors IExplore and System32 Errors System Crashes Slow PC Performance Chkdsk Issues Computer Freezing Internet Explorer Errors Javascript Errors Dr Watson Errors Hardware Malfunction Blue Screen Vista, XP, 2000, 98 and ME Issues Scan Disk Driver Errors Corrupt Registry Files Task Manager related Computer & Application Shutdown Cleans registry, fixes errors, and optimizes your PC for better performance Prevent application crashes Load windows faster Run applications smoothly

Maintain your system like new Manage your Internet Explore more handle Regain disk space Protects your privacy Prevents PC from Freezing or Crashing

And these are just the main groups. There are thousands of possible dll errors only: dapi.dll dapiebar.dll dapie.dll dapieengine.dll dapiemonitor.dll darkman_dinput.dll dapm_amdc.dll darkroforce-client.exe dark_side_tutorial.dll dapm_context_games.dll dapm_context_search.dll darnpwrd.exe dapm_ftp.dll dartddm6430.dll dartddm64x0.dll dapmm.dll dapns.dll dartddm6604.dll

dapop.dll dart.dll dartftp.dll dapplayer3.0.35.59.dll dapplayer3.0.578.69.37.dll dart.powertcp.aes.dll dapres32.dll dartservice.dll dartsnmp2.dll daproc.dll dapupd.exe dartsock.dll daqchlas.dll dartweb.dll das16ad.dll daqmex.dll daqmx.mnd das16da.dll dareaudio.dll das16di.dll das16do.dll dareaudiorelease.dll And exactly 10,000 html errors: Error 0 Error 1

Error 2 Error 3 Error 4 Error 5 Etc Now translate all of these customer uses into mini-niches. Customer use strategy Mini Niches People interested in fixing dareaudiorelease.dll People interested in fixing das16di.dll People interested in solving runtime error 1 People interested in fixinf runtime error 3 People interested in runtime error 4 People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in

People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in People interested in

Is someone getting the point here?


Is there anyone out there that still doesnt see the power of The Customer Use Strategy? This is just one simple case study about one software program called registry cleaner. This is just one program out of hundreds or maybe even thousands of pc utility software programs that are on the market today. Not to mention all the other software programs that are on the

market today for all kinds of purpose, like entertainment (watching, downloading, listening, editing, creating), business etc. Not to mention all other non-software products that are available online that you and I can sell. I guess I dont have to tell you how much space is on the Internet. There are millions of marketing options for just one product. Do these millions of marketing options times millions of products Yepif still anyone has questions about why I am giving away all my secrets in this course then there is your answer. Even if I lived over a 1000 years I wouldnt be able to cover all marketing options myself. The money is out there waiting, literally: billions of bucks. If I cant generate it all myself, then better share it with you, right? Just leaving it out there is not an option in my book. Join my money making club tomorrow first thing when it goes live, and I will send you 10+ Modules with all the information and tools you need to start raking in the bucks that are already waiting there for you. Lets do this together, you and me. I will be waiting for you there. And even better, you have my personal guarantee that this club will make you money or I will buy the entire course back from you for the

same price! (Everyone that joins gets direct contact information to me and my support team. You will be personally coached and mentored to make you succeed!)

Go to the Stupid Simple System Site now and join before it sells out. Just 3000 packages for The Launch Price!
http://www.StupidSimpleSystem.com

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