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Grupo Modelo SWOT Analysis: Grupo Modelo SWOT Analysis:

Strengths

Cost advantage Asset leverage Market share leadership Strong management team Strong financial position Pricing

Weaknesses

Diseconomies to scale Weak management team

Opportunities

Threats

Acquisitions Micro marketing strategies Financial markets (raise money through debt, etc) Emerging markets and expansion abroad

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Competition craft brewers Channel alignmnet Cheaper technology Economic slowdown External changes (government, politics, taxes, etc)