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(Movie: Sound_trang) Tai lieu 1. Multimedia Managing, 2. Interactive Guide to Multimedia, Gii thieu ve a phng tien 1. Multimedia 2.

Cac tnh huong dung a phng tien 3. Ban quyen 4. Qua trnh phat trien a phng tien 5. S o phat trien 6. Pha lap ke hoach va vach net chnh 7. Pha viet kch ban va len ke hoach ve d lieu 8. San xuat san pham 9. Cac thiet b a phng tien

(Movie: Sound_trang) Muc ch e hoc vien co the Muc ch e hoc vien co the 1. Khai niem chnh ve a phng tien 2. Thay cac van e va u iem cua aphng tien 3. Thiet b a phng tien 4. Giai thch ve xu the s dung a phng tien 5. Tien trnh a phng tien 1. Khai niem ve a phng tien 1.1. Khai niem -Phng tien dien ta -Phng tien truyen thong Trong dch vu co : -Phng tien cong cong -Phng tien thu gon, dung rieng (CD)

1.2. nh ngha -Ngha cua a phng tien rong, la to hpcua van ban, hnh, hoat hnh, am thanh video -Cac thanh phan a phng tien co tng tacvi nhau -Ba loai a phng tien tng tac thong dung la The hien tuan t Theo cac nhanh chng trnh hoa Sieu a phng tien(thong tin phc tap) nh ngha :

a phng tien la k thuat mo phong ong thiva s dung nhieu dang phng tien t cac k thuat o. Cac iem mau chot e hieu khai niem nay gom co : -So hoa thong tin -Mang -Tng tac - Giao dien con ngi

Trong tng lai, a phng tien co mat trong : -VOD (video theo yeu cau) -Tro chi video -Mua ban ien t -Ngan hang ien t -Th ien t cao cap -Giao duc xa -Lam viec nha

Thay oi do ap dung a phng tien -Thay oi cau truc cong nghiep : phat trien khong han che, suy xet lai noi dung cua qua trnh cong nghiep -Thay oi cach thc to chc lien ket Ban au ngi ta quan tam en cach thc hieu qua, sau o san pham; cau truc hnh chop thang ng se chuyen sang cau truc hang ngang -Thay oi cach song

1.3. Mot so moc lch s -1965 : loat phim, cac t chieu hnh c chieu trong hoi thao. Khi o ngi ta dung thuat ng a phng tien -1975 : cac tro chi, quang cao, tro video c goi la a phng tien -1985 : Nhac s nhac POP Laurie ANDERSON dung Ien t, may tnh e the hien am nhac va Ieu khien anh sang. a phng tien la mot phan cua i song hang ngay. -1995 : Moi ngi lam viec va song trong tien nghi cua rieng mnh. Ho trao oi vi nhau qua a phng tien.

1.4. Cac ng dung cua a phng tien -ao tao tren may tnh CBT (computer based training) -Mo phong -Hien thc ao. Moi trng do may tnh tao nen cang gan vi hien thc. Con ngi khong ch nhn lai canh, ma con xem canh do may sang tao. (chien tranh vu tru) -Vui chi, ma hoc, co sang tao. -The hien a phng tien -Tro chi va giai tr -a phng tien va WEB

1.5. Cac van e vi a phng tien Mot vai van e lien quan en a phng tien : -Nhan thc (perception), ngi ta khong chap nhan may day mnh. -The gii thay oi -> can thay oi ca phan mem a phng tien -Kho thiet ke chng trnh -Tr tre trong mot to chc -Thieu cong nghe

1.6. L do dung a phng tien -Theo a phat trien cua cong nghe -a phng tien tao nen thong tin mi -a phng tien tao ieu kien thuan li e the hien -The gii ao

2. Tnh huong a phng tien -Nhan xet anh gia ve a phng tien tai Viet Nam -a phng tien tai cac nc ASIAN 2.1. Xu the va phat trien a phng tien -Dch vu -Giao duc -Truyen thong -Ngan hang (Movie: Sound_trang) -Y te

2.2. a phng tien tai Viet nam -Van e can giai quyet e ng dung va nghien cu ve a phng tien -Nhiem vu cu the cua cac to chc nghien cu, ng dung va chuyen giao cong nghe 3. Ve ban quyen (Movie: Sound_trang) 3.1. Muc ch cua ban quyen hoa -K hieu ban quyen la k hieu quoc te dung e cho biet tnh ban quyen. Thong thng co 3 chi tiet, ve : -K hieu ban quyen -Ten ngi s hu -Nam a ra lan au. -Muc ch cua ban quyen la : -The hien y tng va cam ngh ve s kien -Tnh nguyen goc cua tac pham

3.2. Quyen tac gia Quyen tac gia (theo luat...) am bao ban quyen ve : -Tac pham am nhac -Tac pham van hoc -Tac pham kch cam,... -Tac pham nghe thuat -Tac pham kien truc -Tao hnh ve t nhien -Tac pham ien anh -Tac pham anh -Chng trnh (may tnh) 3.2. Vi pham quyen tac gia -Sao chep -The hien lai -Truyen ba -Trch dan -Trien lam -Trnh bay trc cong chung -Dch lai -Suy dien

(Movie: Sound_trang) 4.Tong quan ve qua trnh phat trien a phng tien 4.1. Y ngha cua ke hoach tong the -Xac nh nhan e chnh xac e ton cong cho cac giai oan -nh ra lch tuan t -Xac nh so ngi th nghiem, lap trnh, viet...

4.2. Yeu cau ve tai nguyen -Nguon nhan lc Ngi san xuat/ quan l e an/ thiet ke giao dien/ ngi phat trien/ giam oc nghe thuat/ ngi viet/ k s -Thiet b a phng tien CD ROM/ loa va ba am thanh/ phng tien MIDI/ may quet/ so hoa video/ may anh so/ may quay video so

4. 3. Tuan t cac cong viec -Chuan b san xuat chon pham tru cong viec/ nh ten va xac nh khan gia/ xac nh noi dung/ lap nhom e an -San xuat phat trien e an -Sau san xuat anh gia san pham

Cau truc tuyen tnh/ phan cap/... cua cac cong oan trong san pham a phng tien

(Movie: Sound_trang) 5. Qua trnh phat trien san pham a phng tien 5.1. Chuan b san xuat -Chon ten san pham : ten san pham/ ten co tnh thong tin/ ten giai tr/ ten sang tac/ ten giao duc -Xac nh khan gia quyet nh thanh cong, gi y sang tac -Can xac nh noi dung theo ten san pham -Nhom e an tap hp nhieu nhom ngi khac nhau 5.2. San xuat Lien quan en viec tap hp cac van ban, hnh ve, hnh ong..

5.3. Sau san xuat -C che phan hoi se giup ngi thiet ke chnh l san pham -Can anh gia -> ngi th nghiem. -Lch anh gia

6. Pha lap ke hoach va quyet nh cac net chnh 6.1. Ke hoach e an a phng tien -San pham cuoi cung se phan anh qua trnh tao ra no. -Qua trnh viet e an se mo ta : e an ban au ch/muc tieu Khan gia Khai niem/ chu e Phng tien phan phat Moi trng san xuat Ngan sach (Movie: Sound_trang) Lch san xuat

-e an ban au Tra li ve tnh u viet cua a phng tien (co tot hay khong) Lu y rang co nhieu la chon, trong o co a phng tien. San pham a phng tien (cong cong hay dung rieng) can ap ng yeu cau ve dang san pham Ha tang e trien khai a phng tien -Can co chuan x ly thong tin a nganh -Moi trng truyen thong -am bao an toan -Co th trng canh tranh ve phan mem -Huan luyen nang lc dung a phng tien ... Nh vay, se co dch vu x ly thong tin va truyen thong phu hp va se co cac dch vu mi

Cac bc thc hien -Len ke hoach -Viet kch ban -Thu thap d lieu -Tch hp d lieu -San xuat CD ROM

Muc tieu cua e an a phng tien ch co the o c Chuan ng dung AIDA cho cac e an truyen thong, quang cao (ve cong cu, li ch, mong muon, the hien) Theo chuan e ong goi san pham, ban san pham Khan gia Khan gia la ch e a phng tien nham vao Lu y en khan gia thng thay oi, ong Nen dung d lieu hien tai, khong nen da tren d lieu Ieu tra, d lieu qua kh

Kinh ph san xuat Nhng chi ph lng hoa : lng thiet b thue nha xng Chi ph mem : hoa n ien thoai chi ph giao dch chi ph khong hp phap

6.2. Cac net chnh cua e an a phng tien Kch ban a phng tien lien ket cac van ban, anh... Theo chu e / nhan e cua san pham. Cac net chnh cua e an gom : -Chi tiet ve cau chuyen va cau truc -Chi tiet ve cac s kien va nhng g xay ra khi thc hien -Tnh tng tac -Thao tac.

(Movie: Sound_trang) 7. Pha viet kch ban va len ke hoach ve d lieu 7.1. Xay dng kch ban Kch ban hng en tat ca nhng tai lieu mo ta cau truc ben trong cua san pham a phng tien. Kch ban the hien ro rang ca noi dung va ng hng e thc hien chu e a phng tien. Se lam : nhan e a phng tien/ luong cac cau truc/ the hien tnh kch/ cac loai hnh anh/ cac loai hoat hnh/ am thanh

Kch ban : Cac phan khac nhau tao nen cac canh ta noi dung a phng tien, tc cau chuyen chia thanh cac canh 1. Cau truc -Can xac nh cach noi cac canh, neu cha co cau chuyen -Can nh ngha : canh, danh sach cac canh, s o canh Cac trang / cac canh

(story board) S o logic cua kch ban

Danh sach chc nang giao dien Danh sach Ieu khien cach thc tng tac vi man hnh may tnh Phat trien thiet ke giao dien can qua cac bc : nghien cu/ phan tch/ anh gia ... Danh sach : So Ten chc nang Canh so Hoat ong The hien/ tnh kch

7.2. Thu thap d lieu Mot cach the hien a phng tien la liet ke cac d lieu thu thap c. D lieu c so hoa, qua may quet, may so hoa Cac thanh phan c ban trong mot the hien a phng tien la : Van ban Anh VIDEO Am thanh

Th du ve hnh o hoa/ hay o th

Len ke hoach ve d lieu anh tnh Anh tnh la hnh anh c so hoa hay anh chup (bang may quet hay may anh so) Len ke hoach ve anh tnh oi hoi to chc neu cac nhu cau ve anh... Cac chi tiet trong danh sach anh tnh la : So Ten file So canh Kch thc Mau Ghi chu

Len ke hoach ve d lieu video D lieu video la hnh anh ong thu c nh may quay video, a vao may tnh qua ba aphng tien, phan mem a phng tien Cac chi tiet ve d lieu video: Sofl Ten file So canh Kch thc Mau Nen Ghi chu.

Len ke hoach ve am thanh Am thanh co the la tieng ngi, am thanh nhac cu hay am to hp D lieu am thanh c so hoa tren a quang t, x l tren phan mem am thanh. Phan cng : micro, PC a phng tien, ba am thanh Th du : ... Mozart Debussy Bethoven

8. Pha san xuat a phng tien Gom cac y sau : -Cac yeu to san xuat va cong cu -Tch hp d lieu -Kiem soat chat lng -ong goi va phan phoi san pham 8.1. Cac yeu to san xuat va cac cong cu Tuy theo cac la chon cong cu phan cng va phan mem ve a phng tien (Movie: Sound_trang) Tuy theo cac quyet nh ve : Ngan sach co the Pham vi cua e an Nang lc cua can bo

Cac vai tro trong nhom e an a phng tien

Viet kch ban Kch ban gom cac cau van lien ket lai, theo thiet ke a phng tien Cau chuyen di dang van ban dung dang : - Van ban hien th -Van ban tren phm bam -Than cau chuyen -Am thanh xen ke Ngi viet kch ban am bao the hien ung y ngi dung

Tao va so hoa cac o hoa Viec so hoa se chuyen cac o hoa sang dang Iem anh 2 chieu, o hoa BITMAP, goi la anh RASTER Cach so hoa anh o hoa : -Quet - Nhap vao t a CD -Nhap vao t nguon khac Cac o hoa c tao ra s dung cac ng cong toan hoc, thay v dung iem anh, c goi la o hoa VECTO

Bang mau

Th du ve palette mau

Cac loai o th

Cac hnh o hoa c dung trong san pham van phong

Tao va so hoa hnh ong Cong viec nay gom ca mo hnh hoa 3 chieu va hoat hnh Hoat hnh 2 chieu bieu dien cac oi tng theo truc X va Y; hnh 3 chieu dung them truc th ba Z. Cac bc tao va so hoa hnh 3 chieu : -Mo hnh hoa : tao va dng oi tng 3 chieu -Hoat hnh : di chuyen nhieu hnh theo day cac khung chnh -Tao lai : thiet lap nen va anh sang phu hp Hoat hnh thng sang tao t mot nhom, khong phai san pham ca nhan Quay va so hoa d lieu video Hnh anh thc c ghi lai va the hien nh may ghi video/ phan mem video/ cong cu phan cng File video gom mot loat cac hnh tnh, bieu dien nhanh Dang nen d lieu thong dung cho d lieu video la MPEG

Lien ket thiet b video

Thanh cong cu tron VIDEO

Ghi va so hoa am thanh Am thanh cho video la ng dung pho dung nhat cua am thanh trong a phng tien Nhieu phan mem cho phep ghi am thanh trc tiep vao may tnh, qua micro, bang, CD nh ADOBE PREMIERE Cac yeu cau c ban ve phan cng am thanh la : -Loa giam sat -Micro -Ba am thanh/ ba a phng tien The hien am thanh. Thu thap d lieu am thanh

Th du ve quan l thi gian cua d lieu a phng tien (am thanh) Th du ve s o lay d lieu t nhieu nguon khac nhau

So hoi thoai cho phep nhap cac nguon d lieu khac nhau S dung cong cu co ban quyen

Qua trnh c phep la qua trnh dung caclenh chng trnh e truy cap, tng ta Cac yeu cau toi thieu cho viec s dung la : -May tnh a phng tien -Cac cong cu c phep

Ngi ta co the dung ngon ng chng trnh e truy cap Do vay can biet : -Cu phap -u iem -Nhc iem -Ngon ng Th va sa sai am bao san pham cuoi cung c cha loiva dung cho moi loai ngi dung Hai loai th, cho phep at c ban alpha, ban beta (ban alpha cha hoan thien, can phat hien van e/ ban beta c gi en nhieu ngi, khong con loi) Cac cach th : -Tai nha -Ben ngoai phong th nghiem chuyen mon -Cong chung -Ca ba loai hnh ke tren

Cac kha canh khac nhau cua th va tm loi, ngi ta thay : -Th -Th -Th -Th -Th -Th GiaI tien Giai tnh tng thch cac chc nang nh v chc nang cai at hieu suat trong ieu kien cang tai thch chc nang san pham a phng thch cac thanh cong cu

8.3. ieu khien chat lng Ngi ta e xuat cac k thuat, cac hoat ong e ap ng cac yeu cau ve chat lng Qua trnh nang cao chat lng am bao chongi phat trien tng bc cai thien pham. Qua trnh gom 10 bc : xac nh cong viec/ xac nh khach hang va yeu cau/ tai san co nh/ xac nh c hoi/ xac nh cac tr ngai/ tang cng giaI phap, chien thuat, ke hoach/ thc hien ke hoach/ giam sat ket qua/ chuanhoa/ ket luan ve e an 8.4. ong goi va phan phoisan pham Lu tr san pham tren may tnh, tren bang video, tren CD Mang li phan phoi

Mot so van e lien quan en a phng tien Van e ha tang : -Dung cap quang -Nay sinh nhieu ieu trai vi quy nh ang dung t trc en nay Cong nghe c ban -Nen d lieu -Kha nang tnh toan Van e ve con ngiVan e ve ban quyenVe tnh t do ca nhan Cong nghe tr giup cho a phng tien Lu tr : CD ROM, MO, DVD ROM, DVD RAM, MD, Moi trng : may chu, may khach, may in, may quet, ghi video, ghi am thanh, may anh, loa,

Phan mem : -MS office, -Cong cu (director, authoware pro), -Video editor (premiere, ulead video studio) -Soan thao o hoa (paintshop, illustrator, designer, picture publisher) - Soan thao o hoa 3 chieu (bryce 3D, infini D4.5) -Soan thao am thanh (goldwave)

Nen d lieu : -JPEG joint photographic coding experts group: nen anh tnh 1/8, 1/100 a phat trien; co JPEG++ cho anh ong -MPEG motion picture coding experts group nen anh ong va am thanh; co 4 nhom MPEG1,2,3,4 Yeu to con ngi

S o ghi lai san pham a phng tien

9. Thiet b va ha tang a phng tien 9.1. Cac may tnh a phng tien May mc 1 : 386SX/ 2M RAM/ 30 MB HDD/ CD / Loa May mc 2 : 486SX 25MHz/ 8MB RAM/ 160 MB HDD/ CD May mc 3 : Pentium 75 MHz/ 8MB RAM

(Movie: Sound_trang)

at may chieu cho phong a phng tien

Bo tr hai may chieu cho phong a phng tien

Th du ve s o cap trong phong a phng tien, dung giang day (Movie: Sound_bia) Cam n s theo doi