MARKETING RESEARCH – GROUP 5 AIM: To understand how an improved infrastructure, course, lab and research facility has an effect

among the higher education students. OBJECTIVE:  To understand how this new concept has welcome among the students.  To understand the changes brought in the higher education after exposing them to better infrastructure, lab, and course and research facility. RESEARCH DESIGN: Research: qualitative research and quantitative research. Data sources: primary data. Research approach: survey method. Research instrument: Questionnaire. Type of questionnaire: structured. Sampling plan: stratified sampling (quota sampling) 1. Sample size:30 2. Target group: Higher education students (BEEN IN HOSTEL). 3. Sampling procedure: Hypothesis: Null hypothesis: There is no significant positive change among the higher education students about the new campus. Alternate hypothesis: There is significant positive change among the higher education students.

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