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Google 2010 Report on Global Diversity and Inclusion

Google 2010 Report on Global Diversity and Inclusion

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DIVERSITY

TALENT
GLOBAL
INCLUSION
2010 ANNUAL REPORT
1
Hi everyone,
This letter is one of my favorite things to do in my role at Google. I feel incredibly lucky to
be part of an organization whose ideals and values are so closely aligned with my own. Our
mission is to organize the world’s information and make it universally accessible and useful
— for everyone. In the U.S., what we mean by diversity is relatively well-defined, but Google is a
global company and we must think more broadly about our definition of diversity. Whether we’re
looking at issues of accessibility, gender, race, sexual-orientation, age, national origin, caste,
or perspective, it’s essential that we recognize that at the most basic level we are all human
beings, bound together by certain common needs and desires and dreams.
Google strives to be a company where each Googler can be exactly who they are. We hire
amazing people around the world, from dierent backgrounds, with dierent beliefs, and we
don’t always agree. We come together to debate, to challenge each other, to listen, to learn, and
to make our products and our programs even better. In the end, Google is united by our respect
for one another and our belief that we each have the right to be exactly who we are.
This report will take you through 2010 in diversity and inclusion — an exceptional year by any
measure, made so thanks to the eorts of our Googlers, our tremendous partners across a host
of mission-driven organizations, educational institutions, and the private sector. And like each
year before, we consider the progress we’ve made in the past 12 months a good start, with still
a long way to go.
So, if you are ready for a place to be yourself, consider joining us — we’re hiring — all sorts of
people in all sorts of places — and maybe your home is here too.
Regards,
Laszlo Bock
Vice President, People Operations
2 Global Report on Diversity
Chapter 1: Diversity is Our Business 5
Chapter 2: Products and Services 15
Chapter 3: The Best Place To Work 25
Chapter 4: Employee Networks and Internal Communities 37
Chapter 5: Pre-University Outreach 59
Chapter 6: Global University Programs 69
Chapter 7: Recruitment and Industry Partnerships 85
FPO
5 Chapter 1 Diversity is Our Business
Google Celebrates Diversity
Behind that simple search window is one of the most complex technology infrastructures in the world,
and it’s run by an equally diverse group of people. At Google, we don’t just accept dierence – we thrive
onit, wecelebrateit, andwesupport it for thebenefit of our employees, our products, andour community.
Culture and Employees
Googler (n.): A Google employee. Googlers are creative, passionate about their work, and ethical. They
can be serious without wearing a suit and tie. They communicate openly, thrive in Google’s fast-paced,
rapidly changing environment, and are willing to roll up their sleeves and get things done.
Though Google has grown a lot since it opened in 1998, we still maintain a small company feel. At
lunchtime, almost everyone eats in the oce café, sitting at whatever table has an opening and
enjoying conversations with Googlers from dierent teams. Our commitment to innovation relies on
Google’s Mission
Founders Larry Page and Sergey Brin named the search engine they built “Google”
– a play on the word “googol,” the mathematical term for a 1 followed by 100 zeros.
The name reflects the immense volume of information that exists, and the scope
of Google’s mission: to organize the world’s information and make it universally
accessible and useful. Google Search I’m Feeling Lucky
Behind that simple search window
is one of the most complex technology
infrastructures in the world — run by
an equally diverse group of people
Diversity is Our Business
CHAPTER
1
7 6 Global Report on Diversity Chapter 1 Diversity is Our Business
Workforce, Workplace, Marketplace
* Googlestrivestocreateaworkforcethat not onlyreflectsour global
user base, but exceeds the market supply for underrepresented
groups
* Google aspires to be the employer of choice for diverse talent
everywhere we operate by creating a unique, inclusive workplace
where Googlers can be themselves
* We aim to anticipate the needs of millions of our users around
the world with products, tools, and services that are universally
accessible and useful
* We believe that in addition to hiring the best talent, the diversity
of perspectives, ideas, and cultures leads to the creation of better
products and services
Ensuring a Diverse Workforce
Industry wide, technology companies are facing a common challenge:
enrollment in computer science (CS) programs remains on the decline in most
regions around the world.
In the United States, enrollment trends are tracked by organizations like the National Science Foundation
(NSF), National Coalition of Women in Technology (NCWIT), the Anita Borg Institute (ABI), and others –
and all report a similar story. Fewer and fewer university students are graduating with computer science
degrees each year.
More troubling is that the enrollment rates are even lower for women and underrepresented groups like
Latinos, African Americans, Native Americans, and students with disabilities.
Globally, we see an underrepresentation of women in technology. Women are consumers of technology
with limited participation in its creation. In the United Kingdom, women are 51% of students enrolled in
universities, but just 14% of those enrolled in computer science programs. In Brazil and South Korea,
women are 10% of computer science students.
In Europe, the Middle East, and
Africa (EMEA), our diversity team
has the challenge of supporting
diversity initiatives at Google and in
our communities for a region that
spans 138 countries, 30 oces, and
represents 23 ocial languages and
many, many cultures.
the open sharing of ideas and opinions. Because we believe that
each Googler is an equally important part of our success, no one
hesitates to pose questions directly to Larry or Sergey in our
weekly all-hands (“TGIF”) meetings – or spike a volleyball across
the net at a corporate ocer. We are aggressively inclusive in
our hiring, and we favor ability over experience. We have oces
around the world, and dozens of languages are spoken by Google
staers, from Turkish to Telugu. The result is a team that reflects
the global audience Google serves. When not at work, Googlers
pursue interests from cross-country cycling to wine tasting, from
flying to photography.
Google’s Approach to Diversity
Diversity has a long history at Google,
starting with our founders and original
employees who knewit was the right way
to build the company. From Alan Eustace,
(SVP, Engineering & Research) launching
the inaugural Anita Borg Scholarship in
2004, to the early formation of global
employee networks like the Google
Women Engineers (GWE) and the
Gayglers, diversity eorts at Google have
been “bubbling up and trickling down”
since the company’s inception.
9 8 Global Report on Diversity Chapter 1 Diversity at Google
“At Google we understand that diverse teams
create diversity of thought which leads to
creativity and innovation. Creating teams with individuals
from dierent backgrounds, cultures and ideas is the
foundation of Google’s success. For me diversity is a key
element of our strategy — it is not only essential
to the development of innovative products but also supports
and strengthens Google’s unique culture and reinforces our
reputation as the employer of choice in our industry.”
Nelson Mattos, Vice President
EMEA Product & Engineering, Google Zurich
In 2007, women in the US earned only 19% of all computer science degrees,
compared to 37% in 1984. The National Action Council for Minorities in
Engineering (NACME) reports that while the past 3decades have seenanincrease
in minority participation in Science, Technology, Engineering, and Math (STEM)
fields like computer science, the progress has not been substantial enough for
the representation of minorities to approach parity with their representation in the
US population.
What this means for Google and our industry peers is that the available talent pool
for technology companies is not reflective of the global population – and this is
not just a US phenomenon.
Google strives to reverse these trends with programs designed
to inspire interest in technology at the pre-university level and to
provide access to technology education content and resources
where it is not available. We fund scholarship and awards programs
for university students with the goal of increasing retention among
thosestudentswhodoenroll incomputer science, andwehelpbuild
bridges for them to the technical workforce through internships
and workshops.
Google aspires to change the face of the technology industry. After
all, diversity is our business.
A Place to Be You: Ensuring an Inclusive Workplace
We work hard to create a place where Googlers can be themselves
and bring their whole selves to work. Googlers are willing to attack
problems with flair and creativity, roll up their sleeves, and get
things done. They apply their unique interests and talents, and are
enthusiastic about making the world a better place. To that end,
Googlers find innovative ways to promote social change both in
* Internet penetration ranges from
6% in India to over 80% in Japan
and South Korea, and online advertising spend varies widely as well.
Diversity in Asia-Pacific represents
the full spectrum.
* The countries in Asia-Pacific
represent a true full spectrum of
the diverse challenges Google
faces worldwide.
* Asia-Pacific encompasses 59
countries, with a total of 3.67
billion people who speak
hundreds of dierent
languages (22 in India alone).
Pa
11 10 Global Report on Diversity Chapter 1 Diversity is Our Business
their roles at Google through our Employee Resource Groups (ERGs) and in their
personal lives outside of the Googleplex. This propensity toward “doing what is
right” is not only supported by our directors, executives, individual contributors,
and managers alike, but is a powerful catalyst empowering everyone involved to
reach innovative solutions to complex challenges.
Serving a Globally Diverse Marketplace
As Google delivers on its mission to organize the world’s information and make
it universally accessible and useful, serving the mainstream as well as the long
tail requires an ability to deliver relevant products that anticipate the needs as of
many people as possible. Over our 12 year history, we’ve seen many examples of
how attention to diversity is a business advantage; the 40 Languages Initiative,
theAccessibilityIntergrouplet, andtheUSHispanicteamhaveall built successful
products, tools, and services that serve the needs of specific user groups.
Diversity on a Global Scale
Google’s business, workforce, and users are distributed in just about every
corner of the world. Our tools, products, and services are used around the world
by millions of users, and our approach to supporting diversity reflects this. Everywhere Google is, we are thinking about
how to best support diversity in a way that is both locally relevant and globally impactful. Each country has a unique
cultural perspective and approach to diversity, and we strive to understand and support relevant programs in each region.
In Asia, Google supports diversity
and inclusion eorts in communities
as varied as Bangalore, India,
Sydney, Australia, and Tokyo, Japan,
with oces in 13 countries.
AMERICAS
US Scholars Retreat - San Francisco, CA
UNCF Scholarship - San Francisco, CA
Mosaic ERGs - Boston, MA/ Ann Arbor, MI
Diversity in Advertising Events - NewYork, NY
Anita Borg Scholarship, Campus Events - Canada
BGN Community Service - NewOrleans, LA
Brazil Women in Tech Award - Brazil
EUROPE, MIDDLE EAST and AFRICA
Anita Borg Scholarship - Middle East, Russia, Europe
Europe Scholars Retreat - Zurich
Google Trailblazers Technology Prize - UK, Zurich
Europe Women’s Groups - UK
Girl Geeks Events- UK
Zawadi Africa Scholarship - Kenya, South Africa
Girls Mentoring & Education Outreach - Israel
ASIA PACIFIC
Anita Borg Scholars Retreat - Korea
Google India Women in Engineering Award
The Sixth Sense, Diversity Week in India
Sumof Google Celebrations - India and Taiwan
Anita Borg Scholars Retreat - Sydney, Australia
Grace Hopper Celebration - India
Global
Our Programs are
13 12 Global Report on Diversity Chapter 1 Diversity is Our Business
“Diversity and inclusion are fundamental to
Google’s way of doing things. We strive to be a local company
in every country in which we operate, and we understand that
our users have dierent cultures, languages, and traditions.
It drives the projects we work on, the
people we hire, and the goals we set
ourselves. We go to great lengths to create products
that are useful to our users wherever they are, and we’ve
found that this commitment to diversity and to our users has
been key to our success.”
Nikesh Arora, SVP and Chief Business Ocer
Invested $6.3M in more than 150 organizations working to increase diversity in technology
Over 3,000 Googlers volunteering to help promote technology education
49RISE Awards were given in 2010 in Europe and the U.S.
1,000+students reached through the Google ClassroomOutreach Initiative
10Mstudents using Google Apps for Education
Interacted with over 65,000 students at Science Fairs around the world
Hosted over 1,000students for Google oce visits to learn about technology
2,100 Google Scholars since 2005 and $8.8Min scholarship dollars awarded
18 global scholarships and awards programs
800Anita Borg Scholars since 2005
Over $500,000in cash donations to 6 Historically Black Colleges & Universities (HBCU)
46Googlers recognized with the 2010 Global ERG Leadership Awards
200+Conferences and Events attended
19Global Employee Resource Groups (ERGs) like VetNet, the Gayglers, and more
5,000+Googlers attended Sumof Google Celebrations to learn about diversity at Google in 22 oces
300 Googlers marched in the San Francisco Bay Area Pride Parade
!"#$%&#'()!&*+
15 14 Global Report on Diversity Chapter 2 Products and Services
Advertiser Outreach
From the beginning, we’ve been working on technology to improve upon existing
ways of doing business. We provide a variety of services and tools for advertisers of
all sizes, from simple text ads to display and mobile advertising, and for publishers,
large or small. Not only are these programs the backbone of our company, but
they’ve also enabled entrepreneurs and publishers around the world to grow their
businesses and become successful. Google succeeds when the tools that we’ve
built are useful to our users, advertisers, and other partners. And of course, the root
of our business is to provide useful and relevant information to the millions of people
around the world who rely on Google Search.
Google’s US Hispanic Team
The Hispanic population in the United States currently stands at 49 million people
and is projected to reach 29%of the total U.S. population by the year 2050. Hispanic
Internet users stand at 30.6 million people or 63%of the U.S. Hispanic population,
and 8% of daily searches on google.com are done in Spanish. For those who are not
online, 56%cite a lack of Spanish content as their reason for not using the Internet.
What does this mean for Google? We have an opportunity to reach out to this
massive and growing market and help connect advertisers to the Hispanic market in
a culturally relevant way across Google’s various platforms like Search and YouTube.
With this in mind, Google created the U.S. Hispanic team – just one example of how
Google is diversifying its business eorts and reaching out to the U.S. Hispanic
market online.
The mission of the team is to identify and grow U.S. Hispanic advertising revenue
opportunities at Google, as well as to develop U.S. Hispanic industry experts who are
both internal Google resources and external representatives. This cross-functional
team brings together Googlers (or Guguelitos) with a passion for Hispanic culture,
spanning oces in the United States, Mexico, and Argentina.
Products and Services
CHAPTER
2
Everybody’s searching for something dierent. Our success hinges on our ability to understand the unique needs of
millions of users. That’s why we work hard to ensure that attention to diversity is built into the way we think about our
business and develop our products and services.
17 16 Global Report on Diversity Chapter 2 Products and Services
Making Google Technology Accessible to All Users
Information access is at the core of Google’s mission. That’s why in addition to crawling,
indexing, and ranking billions of websites, images, videos, and other content, we also work
to make that content available in all languages and provide alternative access modes like
keyboard shortcuts, captions, high-contrast views, and text-to-speech technology.
Forty Languages Initiative
Google is a global company with international users accounting for more than half of our total user base.
In order to meet the needs of our ever-growing user population, we need a broad diversity of perspectives
and voices in the creation of our products. English-speaking users comprise only 30% of the total Internet
population. For Google to be competitive internationally, our products need to speak all the languages our
users speak. With that in mind, we started the 40 Languages Initiative in May 2007, with the aim of making
Google products available in 40 languages and mapping to roughly 70 countries. This initiative enables more
than 99.3% of the Internet population to use Google’s products.
Accessible Technology
We strive to make information available to everyone, including users with such disabilities as blindness, visual
impairment, color deficiency, deafness, hearing loss, and limited dexterity. We’ve found that providing alternative
access modes helps everyone – not just people with disabilities. For example, keyboard shortcuts help power-
users get things done more quickly without using a mouse, speech-to-text technology enables people to skim
and search audio content, and customproduct themes give users more opportunities to personalize.
Building accessible products isn’t only the right thing to do – it also opens up Google services to very significant
populations of people. According to the United Nations, 650 million people live with a disability. Making the web
accessible to all users is a big challenge, and we still have plenty of work to do to get there.
Learn about Google’s accessibility work, at www.google.com/accessibility, where you can find accessibility
updates fromour blogs, a help center, and the opportunity to send feedback and feature requests to the team.
Accelerate aims to make Google’s products a com-
prehensive, value-driven solution for underrepresented
and emerging audiences through a 3-tiered approach:
* Empower: Provide complimentary
consultations to empower business
owners to grow their businesses and
connect with customers using digital
marketing with Google AdWords
* Enrich: Enrich the consumer experience
on the Google network with relevant,
targeted advertising through strategic
search development and publisher
partnerships – helping consumers find
what they need fromthe right place at
the right time
* Enable: Enable educational institutions
to teach and learn more collaboratively
and eectively through a free and
powerful suite of tools with Google Apps
for Universities
The Accelerate Community
In addition to advertising solutions for minority-
owned businesses, Google Accelerate provides new
Google users with opportunities to connect. Piloted
in 2010 at the Google oce in Ann Arbor, Michigan,
our “Accelerate Your Business with Google” event
was well-attended by minority B2B business owners
from across Michigan, including current and potential
clients, agencies, and non-profit organizations.
Learn more at www.google.com/ads/accelerate
Accelerate with Google
Accelerate Your Business With Google
Google’s mission is to organize the world’s information and make it universally accessible and useful. Here,
“universal” not only means “global,” but encompasses all cultures and audiences, including those that have been
historically underrepresented in the digital space.
Accelerate with Google was a project started on 20%time by 2 Googlers in our Ann Arbor, Michigan, oce with a
passion for diversity. After attending the annual Black Enterprise Entrepreneurs Conference, these Googlers noticed
that many business owners were not aware of Google’s products and services, including advertising, and saw an
opportunity to draw attention to diversity in Google’s sales and outreach strategies within their teams.
A year and a half later, Accelerate with Google has evolved into a teamof 30+ Googlers working to drive:
* Minority business acquisition and growth
* External partnerships
* Googler recruiting, development, and retention
* Apps for Education adoption
* Eective means for targeting African-American consumers
* Google Search Network: Help advertisers fill the advertising gap on
Spanish queries in the U.S. with relevant Spanish ads and understand the ways
U.S. Hispanics perform online searches with queries in English, Spanish,
and Spanglish
* Google Display Network: Help advertisers invest display dollars in a culturally
relevant manner on U.S. Hispanic websites, driving positive ROI and increased
growth opportunities for U.S. Hispanic AdSense publishers; identify U.S.
Hispanic content in the Google Display Network and promote targetable
channel segmentation
* YouTube: Discover relevant Hispanic content on YouTube and connect
advertisers with the available inventory
* Mobile: Include mobile in Hispanic media planning to take advantage of
Hispanics’ growing rate of mobile engagement
* TV: Grow understanding of U.S. Hispanic trends in TV advertising and stay
updated on changes to our inventory
Here are some of the ways the team is helping advertisers reach out to the Hispanic Market online:
19 18 Global Report on Diversity Chapter 2 Products and Services
Updates on YouTube Captions
In 2009, Google announced the launch of a tool on
YouTube that would allow select users the option to
automatically create captions for video content in up
to 50 languages. In March 2010, this option became
available to all YouTube users.
Captions help deaf and hard-of-hearing users access video content online, and
machine translation enables people around the world to access content in 50
languages. Captions make video content accessible and searchable – two elements
at the core of Google’s mission.
Auto-captions aren’t perfect, so we’ve also been pursuing a number of initiatives to
help people manually create captions. A year ago, we introduced “automatic caption
timing,” a feature that uses time codes to transform ordinary text files into captions.
Since then, we’ve added these features to the YouTube Data API to make it easier for
people to write scripts and apps that can upload large numbers of captions at once.
More recently, we started the YouTube Ready qualification program to help video
owners find professional caption vendors familiar with YouTube. Thanks to these
eorts, we’ve seen the number of manually-created caption tracks more than triple on
YouTube (with more than 500,000 available today).
Over the past year, YouTube users have watched videos with automatic captions 23
million times. Users have auto-generated captions on video content more than 7.6
million times. There is clearly a demand for captioned content, and we’re thrilled to see
our customers making use of this technology.
What’s next? We’ll continue to work on accuracy and on making YouTube captions
available everywhere, fromyour Internet TV to your mobile phone.
Google at the ADA Technology Showcase
In July 2010, Google engineers and BOLD Interns traveled to the Empowering
Americans with Disabilities through Technology Showcase to demo YouTube Captions
and Chrome accessibility features. Hosted by the Department of Commerce, the
Federal Communications Commission (FCC), and the White House, this was a two-day
event leading up to the 20th anniversary of the Americans with Disabilities Act (ADA).
Google Recognized with National Association of the Deaf
(NAD) Accessibility Award
At the 50thBiennial Conference for the National Associationof the Deaf (NAD), Google
was presented with the Accessibility Award in recognition of exceptional commitment
to advancing the accessibility rights of deaf and hard-of-hearing Americans in a way
that also benefits the public at large.
Googlers Serve on the FCC Video Programming and Emergency Access
Advisory Committee (VPEAAC)
Following the passage of the 21st Century Communications and Video Accessibility
Act, which President Obama signed on October 8, the FCC announced the creation of
the Video Programming and Emergency Access Advisory Committee (VPEAAC). The
VPEAAC will make recommendations on closed captioning of Internet programming
previously captioned on TV; the compatibility between IP-delivered video and multiple
consumer devices, video descriptions and emergency information; accessible user
interfaces on video programming devices; and accessible programming guides and
menus. The FCC recently announced appointees to the VPEAAC, and Google was
given one appointment.
Project Spectrum: Recognizing the Talents
of Children with Autism
Google SketchUp is a free 3D modeling program designed for architects and
engineers as well as filmmakers, game developers, and related professionals
that allows users to model and build anything they can imagine. Whether you’re
redecorating your living room, inventing a new piece of furniture, or modeling your
city for Google Earth, there’s no limit to what you can create with SketchUp.
According to the Center of Disease Control (CDC), the prevalence of autism has
grown in past 10 years so that 1 in 100 eight-year-old children are autistic – an
increase of 60% since 2002. A couple of years ago, the Google SketchUp team
started to hear about a new group of product users – people on the autismspectrum.
After consulting with some experts, the team found that this link was not surprising.
Many people on the autism spectrum have visual and spatial strengths, so a 3D
design software plays to those talents. Led by two passionate Googlers in Boulder,
“Innovation comes directly from Googlers - it starts
with a good idea and some initiative. Two
Googlers identified the need to raise awareness of AdWords
among the African-American business community through
more targeted marketing and outreach. In their spare time, they
conducted research to validate their proposed approach. They
wrote a business plan. They recruited a champion. And they sold
me on their idea. As a result, the Google Accelerate initiative
helps us better reach a diverse customer base - something
we needed to do. My pride in working at Google stems directly
from examples like these - Googlers putting
great ideas into action.”
Dennis Woodside, SVP Americas Operations
21 20 Global Report on Diversity Chapter 2 Products and Services
Bending, walking, breathing, hearing, seeing and sleeping are
simple things that are often taken for granted, as are thinking,
learning, and communicating.
Twenty years ago today, the Americans with Disabilities Act
(ADA) was signed into law. This milestone legislation bans
persons or companies from discriminating against anyone with
limited abilities. It’s hard to imagine a world in which the right
to participate in activities commonly enjoyed by the bulk of the
population are denied or inadequately accommodated, but that
was the case before ADA.
The eorts of the advocates who came to Washington two
decades ago to rally for their civil rights has transformed so
much of the modern world around us. As someone who’s worn
hearing aids since I was 13, for example, I very much appreciate
that most television programs and DVDs or Blu-Ray disks are
captioned. On my way home, I might pass through a door that
I know is wide enough for a wheelchair -- because the ADA set
the building codes that require it. I see service animals on the DC
Metro, accessible checkout aisles at my grocery store, ramps on
sidewalks, and designated parking in movie theater lots: all there
because of the important provisions included in the ADA.
Whereas the ADA set legal standards for ensuring equal rights
for Americans with disabilities, Google is keenly aware that
technology can help all users better enjoy the world around them.
Fromopening millions of titles of printed content to persons with
visual impairments through Google Book Search, to providing
ready and easy-to-use captions on YouTube, to including a
built-in screenreader and a text-to-speech engine in Android, to
introducing newextensions on Chrome to make online text easier
to read, we’re serious about honoring our mission to make the
world’s information universally accessible and useful. You can
keep up with our progress at www.google.com/accessibility.
Congratulations to all those who work to make the ADA a living,
breathing reality; for all the years I’ve been working on policy in
Washington, it’s still rare to see a lawthat has had as positive and
fundamental an influence on our lives as this Act. There still is
work to be done to meet the goals of ADA, and we are committed
to doing our part.
From the Ocial Google Blog:
Honoring the 20th Anniversary of the Americans with Disabilities Act
Monday, July 26, 2010; Posted by Vint Cerf, Chief Internet Evangelist
Colorado, who made this happen with a 20% project, Project Spectrum is now an
initiative of the SkecthUp team to make connections with the autistic community.
Partnership with Easter Seals
This year, Easter Seals and Google SketchUp teamed up to launch Sketch-A-Space,
a first-of-kind online competition that oered people with autism – and those
interested in learning more about autism or who have someone in their life that
lives with autism – an opportunity to design their ideal, dream space using Google
SketchUp’s free 3Dmodelingsoftware. Participatinghigh school students submitted
YouTube videos and descriptions of their projects, and grand prize winners were
awarded cash prizes to use toward making their dream spaces a reality.
University Partnerships
TheProject Spectrumteamhasscaledoutreacheortsin2010throughpartnerships
with universities and partner organizations. This year, a professor at the University of
Utah took an interest in Project Spectrum and began oering a summer camp for
high school students on the autism spectrum to learn how to use SketchUp for 3D
modelling. They found that the camp not only provided the students with a creative
outlet to showcase their strengths, but it also helped facilitate social interaction
and interpersonal skill development among the group. As a result of the program’s
success, the University of Utah recently received a research grant to track and study
the eects that working with Google SketchUp can have on the social development
of students on the autismspectrum.
What’s next? The Project Spectrum team aspires to scale their outreach eorts
and introduce SketchUp to every person – child or adult – on the autism spectrum.
This free tool can be downloaded and used by anyone, and may help users on the
autism spectrum learn skills leading to new career options in digital arts, gaming,
architecture, and other fields. By connecting the autismcommunity to SketchUp, the
Project Spectrumteamhopes to bringthis group’s incredible talents to the workforce.
Learn more at http://sketchup.google.com/
Google Products for the Veterans Community
Google Voice provides users with one phone number and
voicemail account. With one number, they can connect
home lines and cell phones to send text messages, make
calls, and read voicemail messages that are automatically
transcribed to text.
Project CARE
Project CAREis aprogramprovidingfreeGoogleVoicephonenumbers andvoicemail
accounts for homeless individuals – numbers that they can use in job applications,
medical forms, or to share with family. The Google Voice teamhas been oering this
program in the San Francisco Bay Area for more than two years, and in 2010, we
partnered with the Winterhaven Homeless Veterans Sand Down at the DC Veterans
Aairs Medical Center to distribute Project CARE cards and try to make life a little
easier for hundreds of veterans in the Washington, DC area.
Military Families and Digital Literacy
In 2010, Google partnered with Blue Star Families to promote and distribute our
Digital Literacy curriculum to their members worldwide through their website and
social networks. Blue Star Families is a group of military spouses and families from
all over the country who work hard to to support, connect, and empower military
families. Last Veterans Day, we partnered with the group to distribute priority Google
Voice invitations, helping families stay in closer touch with their loved ones.
23 22 Global Report on Diversity Chapter 2 Products and Services
Keeping in touch with family during the holiday season
can be challenging for anyone, but it’s especially dicult
for military families with loved ones serving around the
country or overseas.
Gmail’s built in video chat and free calls to the US and
Canada can help keep friends and family in contact
regardless of how far apart they may be. To make staying in
touch this holiday season even easier for military families,
we’re oering a $10 calling credit to help them reach their
loved ones serving abroad.
These international call credits can be used to make calls
with Google Voice or from right inside Gmail, and will
provide families with roughly 30 minutes of call time to
Afghanistan, 60 minutes to Iraq, or hundreds of minutes to
many countries in Europe and around the world.
To make this possible, we’ve partnered with Blue Star
Families and Sesame Street, two organizations dedicated
to supporting service members and their families.
To beeligiblefor $10callingcredits, militaryfamilymembers
must:
1. Be a member of either Blue Star Families
or Sesame Street Family Connections —
registration is free for all military families
2. Provide their Gmail address
3. Enable calling in Gmail and accept the terms
of service OR have an existing Google Voice
account
4. Complete the registration formby
December 22, 2010
We recognize the sacrifices military family members make
when loved ones serve abroad, and we’re
proud to help make it a little bit easier for families to stay
connected over the holidays.
At this time, Google Voice and calling
in Gmail are available in the US only.
Highlights from the
2010 Google Doodle Collection
WOMEN’S DAY, RUSSIA
INDIA INDEPENDENCE DAY
VETERAN’S DAY
UMMKULTHUM
REMEMBRANCE DAY, UK
FRIDA KAHLO
MARTIN LUTHER KING, JR. DAY
LUNAR NEW YEAR
ST. PATRICK’S DAY
QUEEN’S DAY, NETHERLANDS
BRAZIL INDEPENDENCE DAY
KYOTO FESTIVAL
BASTILLE DAY
ROSA PARKS ANNIVERSARY
LANTERN FESTIVAL, CHINA
From the Google Voice Blog:
Call credits for military families this holiday season
Posted by Michael Bolognino, Product Marketing Manager
25 Chapter 3 The Best Place to Work
Google aspires to be
the best place to work
for each and
every Googler.
We want all Googlers to love coming
to work everyday. We provide an
inclusive workplace culture that
oers each and every Googler the
opportunity to excel and reach their
full professional potential.
The Best Place to Work
CHAPTER
3
27 26 Global Report on Diversity Chapter 3 The Best Place to Work
Awards
We are proud to be recipients of awards honoring us for our inclusive work environment.
* HRC Corporate Equality Index 100%Rating (2007, 2008, 2009, 2010)
* Fortune Magazine’s #1 on 100 Best Companies To Work For (2007, 2008)
(#4 in 2009, 2010)
* UK IT Industry Awards: Organizational Excellence, Diversity in IT Award (2009)
* Hyacinth Tolerance Award awarded by the Equality Foundation (2010)
* The Times UK: Top 50 Places Women Want to Work (2007, 2008)
* Diversity MBA Magazine: Top 50 Companies for Diversity Leadership (2009)
* Grand Prix Award: Great Place To Work For in the IT Industry, Google Korea (2008)
* United Negro College Fund: Corporation of the Year (2009, 2011)
* Signs of Courage Advocacy Honor for our support of our LGBT employees,
Out & Equal Workplace Advocates (2009)
* Minority Corporate Counsel Association (MCCA) Employer of Choice (2009)
* NALC Executive Sponsor of the Year Award, awarded to Megan Smith,
Vice President, NewBusiness Development
* The Best Place to work, around the world: Korea, China, Ireland
* Google Ireland named “Best Employer” by the National Lesbian and Gay
Federation (2009)
* International Gay and Lesbian Chamber of Commerce Award (IGLCC):
2nd place (2010)
* Great Places to Work Award #1 - India (2010)
* Great Places to Work Award #1 - Brazil (2010)
* Great Places to Work - best company for the “Hiring Practices” category
- Brazil (2010)
* Hispanic Bar Association of Orange County - Corporate Citizen Award (2010)
* #16 on the 20th Annual “Top 50 Employers” in CAREERS & the disABLED(2010)
* National Association of the Deaf (NAD) Accessibility Award (2010)
Google Wins Hyacinth Tolerance
Prize 2010
The Hyacinth Prize is awarded by the Equality Foundation
for promoting tolerance and equality of rights, and for
the fight against discrimination in Poland. The prize was
named after “Action Hyacinth” — a secret operation held
by Communist police against gay men and lesbian women
in 1985-1987. Today, the LGBT community in Poland uses
the symbol to recognize individuals and organizations
for making the country more open, tolerant, and diverse.
Awards are given in four categories: politics, media,
personality, and business. Google is delighted to be the
recipient of the business award in 2010.
IGLCC Award 2010
The International Gay and Lesbian Chamber of Commerce
(IGLCC) awarded Google second place in the Top Five
“Most LGBT-Friendly Corporations in the World” Business
Equality Index.
IGLCC is the world’s leading international LGBT business
network, operating in 15 countries (Argentina, Australia,
Austria, Brazil, Canada, Denmark, France, Germany,
Mexico, Netherlands, New Zealand, Spain, Switzerland,
United Kingdom, and the US) through 18 chambers of
commerce and business organizations. IGLCC represents
the interests of over 55 million Lesbian, Gay, Bisexual and
Transgender (LGBT) employees, business owners, and
consumers worldwide.
At a press conference in Amsterdam in June 2010,
Google was presented with the award, which measured
multinational companies with over 10,000 employees in a
number of areas including: Diversity and Inclusion, Sexual
Orientation and Gender Identity Policies and Practices, and
Marketing and Community Involvement.
“Why do people come to work at Google? We hear
time and again from our employees that it is
the
people we hire
that make Google’s culture what
it is. Googlers are smart. They are inclusive, open and
transparent, and they care. Googlers want to improve the
world. This creates a
sense of community
that brings people to Google, and it’s why they stay. And
this is not by accident. Google works hard to ensure an
inclusive culture where people can come
to work,
be themselves and thrive.”
Alan Eustace, SVP, Engineering & Research
29 28 Global Report on Diversity Chapter 3 The Best Place to Work
Workplace Benefits
We have a variety of benefits programs and policies that
make Google a great place to work for everyone.

Our global benefits teams regularly partner with employee
resource groups to identify new areas for growth and
opportunities to serve the unique needs of all Googlers.
From Prayer Rooms to Mothers Rooms and more, we
strive to provide Googlers with the benefits they need to be
successful at Google and at home.
Benefits for Same Sex
Couples in the US
GoogleannouncedinJune2010that wewould
be adding unique benefits for LGBT Googlers;
grossing up health benefits coverage for
same-sex domestic partners, oering an
equivalent to the Family Medial Leave Act for
same-sex domestic partners, and changing
our definition of infertility to expand fertility
assistance to LGBT Googlers.
Benefits for New Parents
Below are some of our programs and benefits that are specifically focused on
creating an inclusive environment for newparents at Google:
· Adopllon Asslslance
· Day 0are
· Molher's Pooms
· Malernal/Palernal Leave Programs
· Domesllc Parlnershlp Programs
· Mommy Menlor Program
· NewParenls 0roups
In addition, the Google Benefits team oers Priority Access Child Care, giving
employees access to full and part-time care at high quality centers in Cambridge,
Chicago, Mountain View, New York, Pittsburgh, San Francisco, Seattle, Santa
Monica, and San Bruno. Back Up Child Care benefits are also available, providing
access to alternative care when regular caregiver service is not available.
Take Your Child to Work Day
First held at Google in 2004 with 50 children visiting, the annual Take Your Child
to Work Day (based on the national Take Our Daughters and Sons to Work Day) has
grownto aninternational event heldinover 13Googleoces. In2010, 100volunteers
planned events and hosted over 3,400 kids for a day at Google with their parents.
This unique day at Google oers Googlers the opportunity to share the Google
experience with their children, and give their kids a glimpse into their professional
lives. Activities included science projects in Mountain View, yoga for tots in Seattle,
learning about planting at the farmers market in Cambridge, cooking classes with
Google chefs, Google campus tours, petting zoos, and more.
Learn more about benefits at Google at http://www.google.com/jobs
31 30 Global Report on Diversity Chapter 3 The Best Place to Work
Retention and Advancement Programs
Google aims to provide Googlers with the tools and opportunities to grow their
careers. Our internal learning and development teams oer courses, workshops,
and mentoring opportunities available for all Googlers to enhance their technical
and leadership skills. The Global Diversity & Talent Inclusion team sponsors
additional programs to ensure that the unique career needs of all Googlers are met.
In addition to Google’s internal learning and development resources, we partner
with several organizations to deliver targeted career development opportunities to
women and underrepresented groups.
Management Leadership for Tomorrow Career Advancement Program
(MLT CAP)
Google is an inaugural sponsor of Career
Advancement Program (CAP), designed and
managedby ourpartnerorganization, Management
Leadership for Tomorrow (MLT). MLT CAP aims to
keep high-potential mid-career professionals in
the pipeline to senior level management primarily
in the corporate and non-profit sectors. The nine-month program is designed to
meet the unique needs of underrepresented professionals, and includes a hands-
on leadership development seminar, frequent one-on-one coaching sessions, and
personalized assessments tailored to provide participants with actionable steps
to advance toward senior leadership. Googlers have now participated as MLT CAP
Fellows in both the 2009 and 2010 inaugural cohorts.
Learn more at www.ml4t.org
Women Unlimited Program
WOMEN Unlimited, Inc. is a nationally recognized resource for cultivating leadership
excellence. Women Unlimited oers tailored six-month and one-year leadership
development programs for women at all points in their careers, from individual
contributors to new managers and seasoned executive leaders. Programs include
leadership skills assessments and feedback, followed by individual development
plans.
Learn more at www.women-unlimted.com
The Google Women Engineers (GWE) Annual Career Development Bash
The mission of the GWE International Network’s Career Advancement Team is
to facilitate the career growth of women engineers at Google through career
development talks, networking events, performance review mentoring, and more.
Each year, GWE hosts a “Career Development Bash” with a senior leader panel
discussion, social lunches, and breakout workshops. The events connect women,
and the workshops explore topics like advancing the technical ladder, work-life
balance, and managing promotions and visibility.
Mentoring
Research shows that that widely cast social and
professional networksareakeyingredient for successful
career development. With that in mind, Google is home
to 40+ internal mentoring programs across functions
and at all levels of our organization. Members of our
19 Employee Resource Groups (ERGs) have also
spearheaded some of their own mentoring initiatives,
designed to help Googlers expand their professional
networks both inside and outside of Google.
The Asian Google Network (AGN) Mentoring Initiative
In 2009, the Asian Google Network (AGN) developed an ERG mentoring
program to help connect mentors and mentees across Google. Mentors play
a valuable role as teachers, coaches, advocates, and sponsors. Now in its
second year, the AGNMentoring Initiative encourages its members to invest in
professional development through mentoring while exploring career paths and
mobility options for Asian Americans inside Google and beyond.
Peer Mentoring with the Women’s Professional Community (WPC)
The Women’s Professional Community (WPC) oered a peer-to-peer mentoring program for 40+ Google women in
2010. For the mentees the programaimed to help provide focused career development conversations with a mentor,
obtain fresh insights on views on issues & challenges, gain a confidante, learn more about Google and give them
broader access to management & peers. For mentors the programprovided a chance to give back to others and the
organization, contribute to the development of women at Google, strengthen coaching skills, demonstrate leadership,
and more.
Mentoring at Scale: Perspectivas and the Hispanic Googler Network (HGN)
Perspectivas is a speaker series aimed to empower and inspire individuals by
providing “mentoring at scale.” Latino scientists and professionals share their
perspectivesoncareers, work-lifebalance, andhow they’veachievedpersonal
success. Recent speakers include Jose Hernandez (NASA Astronaut), and
Elmer Huerta (President of the American Cancer Society).
“I joined the Hispanic
Googler Network
about 3 years
ago. We work on
recruiting, social
events, education
outreach, and on
bringing together the
Hispanic community
at Google.”
Alana Weiss,
Head of the Hispanic
Googler Network
33 32 Global Report on Diversity Chapter 3 The Best Place to Work
I AM PART OF
THE SUM
Celebrating a Culture of Diversity
Diversity is an essential component of the culture at Google.
Building diversity and inclusion into the way we operate around
the globe continues to be an essential part of our business and our
culture as Googlers.
The 6th Sense: Diversity Week in India
In 2010 we organized The 6th Sense – a week-long event
with the theme of “Diversity and Inclusion” – a first in Google
India. Over 750Googlers enthusiastically participated in this
initiative to increase employee sensitivity and awareness of
dierences across genders, cultures, and sexual orientation.
We kicked o the week with “Diversity 101,” a tech talk
coveringbasicframeworks of diversity andculture, resources
available at Google, initiatives led by Googlers around the
world, and how Googlers in India can get involved. Next, we hosted the “Engayging
Lives” session led by Nitin Karani, a well known gay rights advocate who has been
working on LGBT issues for over 15 years. Nitin spoke about Humsafar Trust (India’s
leading community-based HIV prevention organization), and ended with a panel
discussion. The session received glowing feedback, including, “Just discussing a
sensitive topic in an open forumat Google was a picture of howdiverse we are and is
a good start in creating awareness.”
We also conducted a “Yes, We Can” workshop for a
selectgroupofwomenwhohadbeennominatedbytheir
managers to participate. Participants brainstormed
and shared ideas on overcoming obstacles, prioritizing
work, and being a “super woman.”
“I worked elsewhere before joining Google and I can
very clearly dierentiate betweenthe twoworkforces.
Initially I thought it was just a coincidence that such
a diverse workforce is employed here. It was great to
know that it was no coincidence, but instead due to
the great eort taken by a lot of people here at Google.”
Sum of Google Celebrations
In 2009, a group of Googlers organized an event at the
Google headquarters in Mountain View, CA, designed to
celebrate our culture of diversity with food, music, dance
performances, and executive speakers. This group of
passionate Googlers launched the first event in a series
of Sum of Google Celebrations with over 1,000 Googlers attending. 2010 saw
the expansion of the Sum of Google phenomenon, with over 5,000 Googlers in 22
offices participating across Asia, Europe, and the Americas.
In Mountain View and Santa Monica, ERG leaders participated in a panel moderated
by Laszlo Bock (VP, People Operations), and joined 500Googlers in celebrating with
live dance performances, food, and an “I am Part of the Sum” photo shoot.
In Bangalore and Hyderabad, we launched the Sum of Google Celebrations for the
first time in India. Attended by over 500 Googlers in June 2010, the event included
interactive kiosks set up by Googlers that provided employees with information on
our diversity and inclusion initiatives across the country.
In collaboration with the Google Culture Club, Googlers in Taiwan came out in large
numbers to showcase the many ways they contribute to the Sumof Google.
In London and Zurich, local diversity teams and ERG leaders hosted Sum of Google
TGIF celebrations.
35 34 Global Report on Diversity Chapter 3 The Best Place to Work
Cultural Celebrations: Diwali Celebration
Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of
Lights with 6,000candles lighting the way at Charlie’s Cafe at the Googleplex in
Mountain View. This event is one of many hosted each year by the Indus Googler
Network (IGN), formed to help raise cultural awareness of countries and peoples
in the Indus region. This event is a fun way to get Googlers from all across the
world to come together, learn new cultures and tap into their hidden talents! At
Diwali 2010 hundreds of Googlers participated in an evening celebration with
Googlers and their families all pitching in to light over 6000 candles.
IGN celebrates the Indian Independence Holiday with Google
Mela, bringing together dancers, musicians, poets, game
players, fashionistas, artists, and foodies. This year’s theme
was Colors and Flavors: Diverse Regional Indian Culture, with
15 dance performances and 4 food buets, featuring regional
foods and dance from dierent parts of India. This Google
celebration is co-hosted by IGN, the Google Culinary Team, and
the Dance Department.
36 Global Report on Diversity 37 Chapter 4 Employee Networks and Internal Communities
Employee Networks and Internal Communities
CHAPTER
4
A Place to Be You: Employee Resource Groups at Google
Employee Resource Groups (ERGs) are grassroots, Googler-initiated networks of employees with shared
values of supporting diversity and inclusion at Google and within our communities. Sponsored by the Global
Diversity & Talent Inclusion team, ERGs are open for all Googlers to join and participate in such activities as
pre-university education outreach, mentoring, professional development, community service, networking,
and social events. ERGs are available everywhere we operate for Googlers across the globe.
In addition to the 19 ERGs currently listed below, we also have an ERG Coalition consisting of a cross-
section of ERG leaders.
We currently support the following Employee Resource Groups (ERGs):
* Asian Google Network (AGN)
* Black Googler Network (BGN)
* Gayglers
* Google American Indian Network (GAIN)
* Google Capability Council
* Google Women Engineers (GWE)
* Greyglers at Google
* Hispanic Googler Network (HGN)
* Indus Googlers Network (IGN)
* Mosaic - Ann Arbor
* Mosaic - Boston
* Mosaic - Colorado
* Mosaic - Chicago
* Mosaic - Pittsburgh
* Mosaic - San Francisco
* Women’s Leadership Community (WLC)
* Women’s Professional Community (WPC)
* Europe Women’s Group
* VetNet - The Google Veterans Network
39 38 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
The Manager Award
Awarded to an ERGmember who cultivates and supports diversity on his or her team
The Diversity Champion Award
Awarded to an ERG member who goes above and beyond to advocate for diversity
and inclusion at Google
The ERG Leader of the Year Award
Awarded to an ERG member who has demonstrated excellent leadership of an ERG
The Cross-ERG Collaboration Award
Awarded to an ERG member who works with impact and dedication across ERGs
and/or as a member of multiple ERGs
The Business Impact Award
Awarded to an ERGmember who has impacted Google’s business goals and mission
with attention to diversity and inclusion
The Global Impact Award
Awarded to an ERG member who has impacted diversity and inclusion on a
global scale
The Community Impact Award
Awarded to an ERG member who has volunteered to support diversity in our
communities
The Mentor of the Year Award
Awarded to an ERGmember who has gone above and beyond to volunteer to develop
the next generation of diverse leaders at Google
The Unsung Hero Award
Awarded to an ERG member who acts behind the scenes to advance diversity and
inclusion at Google.
Executive Sponsor of the Year Award
Awarded to an ERG Executive Sponsor for support of ERGs and diversity at Google.
Annual Employee Resource Group (ERG) Leadership Summit
The annual ERG Leadership Summit brought together 100 leaders and members of Google’s 19 ERGs for two days dedicated to sharing,
collaborating, and strategy planning. After two days of brainstorming and team action planning, the ERG teams presented their ideas on
promoting diversity and growing their group in 2011. However, this summit included much more beyond action planning and presentations.
It provided an opportunity for ERG members to meet one other and share their experiences while connecting with a larger community of
Googlers dedicated to diversity.
Global ERG Leadership Awards
Forty-six dedicated and passionate Googlers were recognized by the Google Executive Council on Diversity for their accomplishments and
contributions to diversity and inclusion at Google.
Our grand prize winners received a menu of prize options, including a personal iPad, a $2,000 donation on behalf of Google to their non-profit
organization of choice, a trip to work with an ERG in another oce, and more.
Congratulations to the Winners of the 2010 Global ERG Awards.
41 40 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities 41
43 42 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
The Black Googler Network in New Orleans
The mission of the Black Googler Network (BGN) is to attract, recruit, and
retain African-American talent at Google. Since its establishment in 2006,
BGN has been actively involved in supporting diversity at Google and in the
communities in which we operate. In 2010, the BGN leadership team was
recognized with the Global ERG Leadership Award for Community Impact for
its deep commitment to the rebuilding of NewOrleans, Louisiana.
Within two months of Hurricane Katrina’s devastation of the Gulf Coast in August 2005, Googlers were deployed for
rebuilding eorts. Since then, Google’s partnership with the NewOrleans community has grown with BGN’s continued
outreach eorts in the area. In October 2010, 45 members of BGN fromGoogle oces across North America made
their fourth visit to New Orleans, contributing 360 volunteer hours in just over two days to eight local organizations.
Volunteer eorts includedpartneringwithorganizations liketheSt. BernardProject to helprebuildhomes. Additionally,
BGN leaders provided consultation on new entrepreneurial initiatives and met with the city’s development leaders.
BGN’s continued eorts to make a positive impact in the New Orleans community are exemplary among our ERG
community service eorts.
VetNet: The Veterans Community at Google
The mission of VetNet is to attract, recruit, and retain top veteran talent at Google,
to establish Google as a top company for veterans to work for, to provide a support
network for Googlers who are military veterans, and to promote the use of Google
products within the veterans business community.
Injust twoyears, VetNet has growninto aglobal organization, more thandoubledin
size, and engaged in initiatives like the nowannual Veterans Day Celebrations, the
Summer Service Academy Internship in partnership with the US Military Academy
at West Point, and sending care packages to active duty servicemen and women
in Afghanistan.
Some highlights in 2010 include:
* ElevenVeteransDayCelebrationsineight locationsaroundtheworld.
These were volunteer service projects designed to bring Googlers
together with servicemen, servicewomen, and military families in
local communities. We partnered with Iraq and Afghanistan Veterans
of America (IAVA), the Fisher House Foundation, the Ann Arbor VA
Hospital, the Royal British Legion, and others. For example, VetNet
members inMountainViewtaught over 500local K-5students about
the meaning of Veterans Day
* Underwriting sponsorship of the IAVA Annual Heroes Gala in NewYork City
* The Summer Service Academy Internship Program
* Care Package events for active servicemen and servicewomen
* Sponsorships of four neworganizations totaling over $235,000: IAVA, Troops to College, the Coming Home Project,
and Pathway Home
* Partnerships with Google Sales and Product teams to provide Google product solutions for the veterans and military community
* Monthly “lunchandlearn” sessions opentoall Googlers, ledby VetNet members onvarious military topics
45 44 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
“VetNet is a home for Googlers who are
currently serving or have served in the military, as
well as friends, family, and supporters of those who
have served. VetNet oers social and professional
networking opportunities, strives to ensure Google is
an employer of choice for military veterans who are
uniquely

talented leaders,

and builds awareness about the importance of service
to country at Google and in our communities.”
- Carrie Laureno, Founder, VetNet
Today is Veterans Day, the annual U.S. holiday honoring
military veterans andtheendof WorldWar I, alsocelebrated
as Armistice Day or Remembrance Day inother parts of the
world. As we did last year, we want to recognize and thank
these courageous men and women who willingly serve to
defend the freedoms and rights of others.
For those of us who haven’t served, it’s also a day when
we can seek to understand what it means to serve in the
armed forces — in any country — and the burdens that
military personnel and their families bear on our behalf.
This year, we celebrate the holiday with a special doodle
on google.com — and YouTube is featuring content from
veterans sharing their personal stories about life in combat
and beyond. You’ll hear from Peter, who was awarded a
Silver Star, the third-highest military decoration that can
be awarded to a member of any branch of the U.S. armed
forcesfor valor; Justin, adisabledveteranwhoisadvocating
for wounded warriors; and other brave men and women.
The Google Veterans Network, our employee group
dedicated to veterans’ issues led 11 service projects in
the US, UK, Canada, and Australia — bringing employees
together with those who have served or are still serving.
Nearly 200 Googlers volunteered approximately 500
hours in local communities like Ann Arbor, MI. and Seattle,
WA. In Mountain View, we taught 510 students at Monta
Loma Elementary School about the historic meaning of
November 11 and service to one’s country. We also oered
Veterans Day and Remembrance Day menus in our
company cafes, including military paraphernalia displays
and samples of MREs (meals ready to eat).
Throughfinancial andin-kindsupport, the Google Veterans
Network has worked closely with the Iraq and Afghanistan
Veterans of America (IAVA), the Coming Home Project,
Fisher House Foundation (Puget Sound), the Ann Arbor
VA Hospital, the Royal British Legion and the Returned and
Services League of Australia to make this November 11 a
special one.
From the Ocial Google Blog:
Honoring Veterans Day 2010 at Google
Posted by Carrie Laureno, Audience Evangelist, Creative Lab and Founder, Google VetNet
47 46 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
…doing the right thing
Every year, we take the pulse of Googlers through our annual Googlegeist survey.
Gayglers, the ERG for LGBT employees and allies, have a secondary survey
called Gayglergeist. In the 2009 survey, employees mentioned that they were
interested in exploring additional benefits for LGBT employees. This was brought
to the attention of Yvonne Agyei (Director, Benefits), as well as Laszlo Bock (Vice
President, People Operations), and Eric Schmidt (Chairman & CEO).
The decision to implement these benefits enhancements was ultimately a matter
of “doing the right thing” and achieving parity for our employees, regardless
of their sexual orientation. Google has traditionally been a strong supporter of
the LGBT community: publicly opposing Proposition 8 in California, supporting
Pride parades in traditionally conservative countries like Poland and Japan,
and participating in outreach eorts to LGBT youth organizations. Google’s
progressive benefits for LGBT employees have enhanced the workplace climate
for our LGBT employees and straight allies alike.
Since our benefits enhancements were announced in June 2010, we have spoken
to multiple companies about their own benefits oerings and shared our story
on how we initiated involvement of senior leaders, understood the implications
of implementing these benefits from a cost and resource perspective, and
communicated our decision both within Google and externally. We were excited
about the public nature of this announcement because it encouraged other
companies to consider their own benefits oerings and ways to make them more
equitable for all employees. In addition, it demonstrated Google’s commitment to
the Gayglers in fostering an inclusive work environment, making Google truly “a
place to be you.”
Gayglers
The LGBT Community at Google
Google announced that we would add unique
benefits for LGBT Googlers in the US: grossing
up health benefits coverage for same-sex
domestic partners, oering an equivalent to
the Family Medial Leave Act for same-sex
domestic partners, and changing our definition
of infertility to expand fertility assistance to
LGBT Googlers.
49 48 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
Project LAMBDA
Google recognizes that many LGBT users have similar online browsing and shopping
behaviors that are dierent from those of the general population. It has been our
goal to provide our advertisers looking to reach LGBT consumers with customized
marketing solutions – just as we would for any other demographic.
As a step toward that goal, we launched Project Lambda – our LGBT advertising
initiative. Through our combined eorts, we have pitched to numerous Google
advertisers that we identified as high potential (LGBT friendly) and are already
starting to see the implementation of LGBT campaigns and strategies.
Our AdSense team has been working to increase the available inventory of
LGBT friendly sites in our Google Display Network – a critical move for giving our
advertisers the right platforms to reach the LGBT community. Moreover, we have
been working closely with our Issues and Elections Advocacy vertical on how
we can connect with high potential advertisers like the Victory Fund, the Human
Rights Campaign, and Out & Equal who are not currently using Google Advertising
Solutions to reach their audience.
LGBT Community Youth Outreach
At Google, we extend our desire to have a more just and tolerant world for the LGBT

Google supports its LGBT employees in a number of ways — in taking a stand on
matters of policy, putting programs in place that support Gayglers and their families,
and hosting and sponsoring events and programs around the world to continue the
discussion on equality.
In 2010, Gayglers in oces throughout the globe actively reached out to LGBT
youth organizations. We sponsored and participated in AIDSLifeCycle and
BrakingTheCycle — both benefiting the Los Angeles, New York, and San Francisco
LGBT Centers. Googlers came out en masse this year to celebrate Pride around the
world. Nearly 300 Googlers marched with colorful balloons down Market Street for
San Francisco’s 40th annual Pride parade. We braved the rain in Boston, enjoyed the
sun in New York, rode a trolley in Chicago, and marched with the Israel Gay Youth
Organization in Tel Aviv and Haifa. Googlers also participated in EuroPride, held in
Poland this year, and celebrated Pride in Singapore for the first time.
Unfortunately, there are many countries in which Google operates where members
whoidentify withandsupport the LGBTcommunity encounter discriminationonmany
levels, from verbal discrimination to criminal prosecution. Though our business and
employees span the globe, our policies on non-discrimination are universal in every
Google oce. We strive to continue finding creative opportunities to “do the right
thing” and make Google a more inclusive place in hopes of having a larger positive
social impact.
51 50 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
community – a community that extends beyond our oce walls and beyond the
search results of our clients. Googlers, gay and straight, came out in force to show
their support for LGBT community by making a public video for the “It Gets Better”
project respondingtothe recent LGBTteenage suicides. Inthe video, whichis currently
featured on the Better in Tech channel with over 440,000views, Googlers shared their
personal experiences and sent messages of encouragement to LGBT youth.
At the corporate level, we made donations to the Trevor Project, GroundSpark, the
Matthew Shepard Foundation, and GLSEN; supported Belong To Youth Services
Ireland, the Alternative Miss Ireland, the Diversity Careers Show UK, and MILK 2010 in
Germany. Currently, we have donations lined up for Stonewall UK, the Terence Higgins
Trust, and the Gay Business Association.
We believe the Internet can provide a safe space and resources for youth who are
struggling with their identity and looking for help. We are happy to see the growing
number of resources available to LGBT youth, including the use of products like
YouTube to deliver messages of hope.
Google believes that our products serve a diverse base of advertisers, publishers, and
customers. As a result, it is critical that our employee base reflects the rich diversity
of our users. The benefits enhancements will continue to create a workplace climate
in which our employees can be their most successful selves, Project Lambda will help
reach a more targeted demographic and create a win-win situation for our clients,
anda we hope that our continued LGBT community support will not only bring to light
the struggles and problems facing the LGBT community, but also inspire solutions.
There’s a lot be proud of this year but we know the best is yet to come!
In recent years, Gayglers have expanded their
presence to include two of our Latin American
hubs, Sao Paolo and Buenos Aires.
International Expansion
of Gayglers Group
The Google Japan oce participated in the
Tokyo Pride Parade in August 2010, making
Google one of the first corporate sponsors of
the Pride activities. Over 30 Googlers fromthe
Tokyo oce participated.
In July 2010, Google was the only company with a
float in the Euro Pride parade in Poland. As a result
of these eorts, Google received the Hyacinth
Tolerance Award fromEquality Foundation.
The Gayglers India network became more
active over the course of 2010, and has
started working on LGBT community issues in
the Indian environment. By inviting speakers
like Nitin Karani, a gay rights advocate in
Mumbai, we were able to increase awareness
and employee sensitivity around issues
like HIV, coming out, parental and societal
reactions, and the current challenges facing
gay activists around the country.
Gayglers in Tel Aviv recognized an opportunity
to benefit the LGBT community and generate
awareness for the city’s 2009 Pride celebration:
A YouTube booth was placed in the LGBT
center for three weeks prior to Pride. Citizens
had opportunity to broadcast their reasons for
celebrating. Over 10K visitors saw the booth
and 115K viewed the videos.
53 52 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
“I’m delighted to be a Greyglers Steering Committee member. The group has become
much more active over the past year and a half and we’re proud to have Vint Cerf as
our Executive Sponsor. Our membership is continuing to grow. Our primary goals
are to raise awareness of age diversity in the Google
community and user base, help attract and retain
experienced talent, and provide an opportunity for
Googlers “of a certain age” to network. We also work on
impacting Google products to take into consideration accessibility and useability
for the aging baby boomer population and their parents. The group is open to all
Googlers no matter their age. We have semi-regular lunch get-togethers and a good
network of Googlers across the company.”
“Personally, I have always been interested in diversity and inclusion, since the days of
the civil rights movement and equal opportunity for women. The ERGs at Google are
a great way of staying in touch, making an impact both internally and externally,
and personally satisfying on many levels.”

Judi LaMotte, Greygler Steering Committee Member
Meet the Greyglers
One of the newest ERGs at Google is the Greyglers — a group of Googlers “of a certain age” who come together to create
opportunities to network and discuss issues unique to their community. Their mission is to raise awareness of age
diversity in the Google community, to help attract and retain experienced talent at Google, and to provide opportunities for
members to contribute to Google’s culture and products.
55 54 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
“An action item for all Googlers is to
be yourself
and bring your whole self to work,
to
listen and include others. It’s through the amazing diversity
of all us, where we come from, how we think, our functions,
that allows us to
do extraordinary things.
When you get a diverse group of people together, we do
amazing things at Google. This is one of our greatest
strengths, and teams without this diversity are not as
likely to succeed.”
Megan Smith, Vice President
New Business Development and General Manager of Google.org
Women at Google
Google sponsors a variety of internal workplace
programs to ensure that it is a great place for women
to work, and sponsors external organizations and
initiatives designed to promote Science, Technology,
Engineering, and Mathematics (STEM) education
among women, from middle school girls to female
university students.
Google currently oers the following Employee Resource Groups (ERGs) for women’s
professional development and community building at Google:
* GWE: In oces around the world, GWE members create communities, reach
out to local youth, and support Google’s numerous education initiatives to
generate a greater interest in STEMamong girls and women
* WPC: The Women’s Professional Community oers career development and
networking resources for women aspiring to become leaders
* WLC: The Women’s Leadership Community (WLC) at Google is a platformfor
connecting our senior female Googlers. The goal of the WLC is to address
leadership challenges in support of personal and professional development.
WLC consists of senior managers, directors, vice-presidents, and senior
vice-presidents
The Google Women Engineers (GWE)
The GWE International Network is a group of passionate female engineers that strives to cre-
ate a community among members and connect with girls and women around the world.
Regional Highlights
In 2010, GWE groups across the globe continued to support the community of technical
women, both inside Google and in the wider technical community:
* Technit at Google Israel: The Google Israel oce partnered with female engineers
at local tech companies and launched a new community called “Technit.” The
inaugural event was held at the Google Tel Aviv oce in partnership with the Anita
Borg Institute, and featured Marissa Mayer (Vice President, Search Products & User
Experience)
GWE Member Spotlight:
Reena Lee
Technical Account Manager
Reena is a Senior Technical
Account Manager in Google’s
Partner Solutions Organization,
focusing on Android. In this
role, she works with handset
manufacturers to build and
deploy products using Android,
a complete set of software for
mobile devices. Reena received her BS and MS degrees
in Electrical and Computer Engineering from Carnegie
Mellon University and her MBAdegree fromthe University
of Texas-Austin.
“Through outreach initiatives, GWE provides the
opportunity for Googlers to promote science, technology,
and math to younger women. As a volunteer, I have led
workshops for students visiting the Google campus.
Recently a parent emailed me and said “You did a fabulous
job today. My daughter informed me that she wanted to
work at Google. I told her she’d need to work really hard
on her math (which she does already). She asked tonight
if she could stay up and work on math before going to
bed. I love the inspiration you provided!” Knowing that I
can make a dierence to these students motivates me to
continue to be involved with diversity eorts.”
57 56 Global Report on Diversity Chapter 4 Employee Networks and Internal Communities
African Union), aged 18-20, for a week long summit prior to the G20. The goal of
the summit was to produce a communique outlining recommendations made by
the delegates to the G20 leaders. Over 30 WLC & WPC members participated by
selecting and mentoring 21 delegates that attend the conference, and helping to build
a communications strategy powered by Google tools that resulted in hundreds of
thousands of visits to www.girlsandwomen.com, over 600 ideas and 12,000 global
votes on moderator and several videos on YouTube. The Google women partnered
with the delegates to use Google technology tools to communicate their message to
the world. In 2011 the Google teamwill partner with the Belinda Stronach Fundation to
leverage Google tools andtalent tolaunchthe 2ndG(irls) 20Summit inFrance in2011.
To learn about this initiative, visit www.girlsandwomen.com
WPC Networking Events
WPC Networking Events brought together women Googlers across sales,
marketing, legal, engineering and operations to create newconnections and deepen
relationships across Google.
The Google Women’s Group in EMEA
Google women create networks of support almost everywhere Google operates.
2010 saw the formation of the EMEA Women’s Group, with 18 events across 6
oces fromCopenhagen to Dublin, London to Zurich. Programand event highlights
from2010 include:
* Speed mentoring sessions
* A series of breakfasts titled “A Woman’s Journey @Google” for senior
women to share experiences and advice
* The highly successful “Lunch with a Leader” series in which a small
group of women meets with senior leaders in the Dublin oce
* The “Leading@Google - A Woman’s Perspective” panel discussion
held at the EMEA Sales Conference in Dublin featuring four female
VPs: Lorraine Twohill, Margo Georgiadis, Francois Brougher, and
Claire Hughes Johnson
“As I have progressed through my career, I have seen howimportant it is to proactively build your own infrastructure
be it networks, support groups, or whatever it takes to help you be successful. Google is an excellent organization in
encouraging this and in 2010 we formed the EMEA Women´s Group. Well, I would say it is an excellent opportunity to get
to meet women in other functions and locations. This is one way of building on your network or support infrastructure.
There are all kinds of events fromnetworking to talks and training that you can attend. Also, members can organize
events or become committee members, which is an opportunity to develop some skills.”
Adrienne Gormley
Senior ProgramManager, Geo Ops
WLC India Member Spotlight:
Pooja Srinivas
Associate Manager,
Sales Technical Operations
Pooja joined Google almost
six years ago as an AdWords
CSR. She then moved to
the Analytics team soon
after and is currently part of
Sales Technical Operations
(STO) managing a team of
specialists across Hyderabad and Singapore.
“WLC is an excellent support group bringing
together people from diverse talents and
functions. While the main focus was to engage
and develop women leaders in Google, it has
now expanded beyond that. Our initiatives
receive support from both men and women,
and in the past year, WLC has also started
focusing on mentoring emerging leaders
outside of Google via our partnerships with
NGOs in each region. If not for WLC, I wouldn’t
have had the opportunity to meet with so
many fascinating people, within Google and
outside, and learn from their experiences.”
* GWE Networking Sessions in Zurich: At the 2010 EMEA Engineers Conference in Zurich,
women engineers were invited to attend a special networking breakfast where they could
meet, learn from, and share ideas with Googlers fromother oces
* Career Development Bash: GWE groups around the world hosted the annual “Career
Development Bash” – a grassroots program focused on career development opportunities
for women at Google
* GWE India at Grace Hopper: Google sponsored India’s first Grace Hopper Celebration for
Women in Computing in November 2010, with local GWE members in attendance
Women’s Leadership Community in India
The Women’s Leadership Community (WLC) at Google is a platformfor connecting with other senior
female Googlers and addressing leadership challenges in support of personal and professional
development. WLCconsists of senior managers, directors, vice presidents, andsenior vice presidents.
WLCIndia launched in June 2009with an enthusiastic group of Googlers spread across three oces.
This is one of the most active ERGs in the region, having held 12 events in India and participated in 6
events across JAPAC. In 2010, the group tripled its membership through outreach events with local
female leadership.
The WLC and WPC at the 2010 G(irls) 20 Summit in Toronto
The WLC Giving Theme is a program designed to connect senior women Googlers with local non-
profit organizations through events and sponsorships. In 2010the WLCCanada members participated
in the G(irls) 20 Summit in Toronto, which brought together 21 girls from G20 countries (plus the
59 Chapter 5 Pre-University Outreach
Pre-University Outreach
CHAPTER
5
Education at Google: Opening Access and Closing the
New Digital Divide
Google has long recognized the importance of investing in
education. We aspire to help level the playing field by empowering
all students to be active creators of tomorrow’s technology. With
regard to education, our goal is to leverage Google’s strengths and
infrastructure to increase access to high-quality, open educational
content in science, technology, engineering and math (STEM).
STEM education at an elementary and high school level builds
technical skills early and, more importantly, encourages interest in
technology. To support the ongoing education of these subjects,
Google partners with a variety of national level organizations that
promote entrepreneurship and innovation in education, especially
those that target underserved communities.
Today there is a newdigital divide. There are consumers of technology
and content, and there are creators. We envision an education system
where the divide betweenconsumer and creator does not exist, and all
students and educators have the capacity to shape their futures. Our
mission is to increase access to and excitement about this through
exposure and pipeline-building initiatives. To achieve this, we focus
on inspiring the next generation of engineers and leaders through
widespread exposure to the possibilities of education and technology.
Google’s education initiatives include a wide range of programs. The
highlights included in this report are samples of the work Google is
doing to promote diversity in the technology industry, starting at the
pre-university level. In addition to Google’e global eorts to ensure
a diverse pool of young computer scientists, we sponsor a host of
teams focused on various education initiatives like Google Apps for
Education and more.
For a complete overview of Google’s work in the education space,
please visit www.google.com/edu
Investing in Equal Access to Education
In2010, Googlemadeinvestmentsinorganizationsworkingtoaddress
equal access to education in the United States. Organizations like the
Harlem Children’s Zone, the KIPP Schools, Teach for America, and
New Schools Venture Fund partner with underserved communities
using an entrepreneurial education model. Google is partnering with
each of these groups and others to support their work, and explore
how Google can provide solutions to some of their biggest needs.
Googlers participate in outreach and mentoring, leverage our tools
and technology to support these organizations, and provide the
students they serve with 21st century skills.
organize
the world's
information
and make it
universally
accessible
and useful.
61 60 Global Report on Diversity Chapter 5 Pre-University Outreach
The Google RISE Awards: Supporting Our Non-Profit Partners Around the World
The Google RISE Awards Program(Roots in Science and Engineering) is designed to fund, promote, and support STEM education initiatives for
students, especially those from underrepresented groups in the technology industry, such as female engineers, minority groups, people with
disabilities, or students who are economically disadvantaged.
First launched in 2008, the RISE Awards Program expanded to Europe in 2010, and is now available to non-profit partners in 23 countries in
Europe and the Middle East. Organizations from UK, Ireland, Switzerland, Germany, Poland, and Romania were selected as winners and were
provided with grants up to €10,000 each to support their programs for increasing engagement among minority students in STEM and CS
education initiatives at the pre-university and university levels. In the U.S., 41 organizations (plus an additional 8 in Europe) were selected for
awards ranging up to $10,000.
Learn more at google.com/diversity/RISE
US Recipients
Artemis Project, Brown University
BigShot, Columbia University Program
Bootstrap Program, Brown University
Boys & Girls Clubs of the Peninsula Program
Building an Engineer Day, Society of Women
Engineers, California Polytechnic State University
Can Wigmunke, the RainbowTree Program
Center for Youth Success at ETR Associates
Citizen Schools of NewYork Program
Click! Program, Carnegie Science Center
Computer Science Diversity Committee at UVA
Computing in Middle School (CIMS) Program, Harvey
Mudd College
CS Program, UC Berkeley
Expanding Your Horizons (EYH) Program
First Bytes Camp, University of Texas at Austin
Future Meets Present Engineering Conference, SHPE
- University of Washington Chapter
GamesByTeens Program
Girls Achieving in Non-traditional Subjects Program
(GAINS)
Gunn High School Robotics Team(GRT)
IMAGINATION ‘10 Program, Virginia Tech
Imagine That! Program, Techbridge
ITEC Pathways Project, Information Technology
Empowerment Center
Los Ingenieros Program
MESA Schools Program(MSP), Tower Foundation of
San Jose State University
MIT Women’s Technology Program(WTP)
NSBE Academic Success Program
NYU’s Women In Computing (WINC) Program
Pioneers in Engineering (PiE) Program
Project GUTS, Santa Fe Institute
Project GUTS, Supercomputing Challenge and Project
GUTS at Santa Fe Institute
St. Vrain MESA Program
STEMProgram, MIT
Technology Leadership Initiative (TLI)
TechREACH Program, Puget Sound Center for
Teaching, Learning and Technology
TechStart Program, Technology Access Foundation
WISE Program, University of Michigan
Women in Computer Science Career Day, Purdue
Computer Science
Women in CS Program, Arizona State University
Women in Science and Engineering Program,
University of Illinois at Chicago
WOW! That’s Engineering Program, SWE-SCV
Europe Recipients
TeenTech - Berkshire Education Business Partnership
Organisation - UK
Grlbotics - International School Winterthur -
Switzerland
InfoEducatie - Asociatia Uniunea Profesorilor de
Informatica din Romaia - Romania
Centre for Academic Achievement - Dublin City
University - Ireland
IT & Science Caravan - Asociatia Uniristii - Romania
Algoritmiada - Infoarena - Romania
DigiGirlz - Women in Technology - Poland
MINTIA - University of Bremen - Germany
Congratulations to the winners of the 2010 RISE Awards in the United States and Europe
Google’s Investment in the
HarlemChildren’s Zone
In 2010, Google made significant cash investments
in The Harlem Children’s Zone, a community based
organization serving over 17,000 children living in
a 100-city-block area of Harlem, New York City. By
providing financial and in-kind support, Google hopes
to support CEO Georey Canada and the Harlem
Children’s Zone with their extraordinary pioneering
workinthecommunity. Googlers aregettingconnected
by volunteering and providing technology solutions like
Google Apps for Education to help bridge the digital
divide. Mr. Canada came to Google in December 2010
for a tech talk, and to help deepen the connection with
Googlers, who have now volunteered to participate in
resumes, interviewtraining, andtechnology workshops
with the HCZ students, as well as host them for a
College Day at the Google NYC oce.
Trust Your Crazy Ideas Challenge:
Supporting Entrepreneurship
Among Students in New Orleans
The Idea Village focuses on creating positive change
in New Orleans by identifying, supporting, and
retaining entrepreneurial talent. The Trust Your Crazy
Ideas Challenge is an after-school entrepreneurship
programspearheaded by the Brees DreamFoundation
and The Idea Village for New Orleans high schools.
Four pilot schools each develop a new business, and
entrepreneurs in The Idea Village portfolio partner
with teams and serve as their product supplier. The
Brees Dream Foundation matches up to $10,000
in revenue generated by the winning team (to be
allocated towards a school project of their choice)
that will also be invited to pitch alongside MBA and
corporate IDEAcorps teams during The Idea Village’s
NewOrleans Entrepreneur Week.
In 2010, Google was a sponsor of the competition,
with Googlers travelling to New Orleans to work with
the four student teams as mentors and to help bring
technology solutions to the students’ entrepreneurial
endeavors by connecting them to Google technology
tools like Google Apps.
The Idea Village and the Brees Dream Foundation
share this belief in the possibility – and the promise –
of turning crazy ideas into unbelievable successes. In
leveraging the respective organizations to promote
New Orleans as a center for entrepreneurship, and
engaging high schools in the process, we can position
New Orleans as a world-class model for driving
economic and social change.
Learn more at www.ideavillage.org
Google Apps for Education
Google Apps for Education
oers a free (and ad-free) set of
customizable tools that enable
faculty, sta and students to
work together and learn more
eectively. To date, over 10
million students use Google apps to collaborate with
tools like Gmail, Google Calendar, Google Docs and
more. Google partners with school districts on the K-12
level to help bridge the digital divide and bring these
schools into the 21st century digital age. Learn more at
the Google Apps for Education site, including the top
10 reasons your school should use Google Apps.
Learn more at www.google.com/education
The LEAD Program for Engineering
LEAD is a long-time
partner of Google’s.
Based on the 30+ year
success of LEAD’s
business program for
high school students, LEAD and Google partnered
together in 2008 to launch the LEAD Summer
Engineering Institute, with a significant financial
investment from Google. LEAD SEI brings rising 11th
and 12th graders from African-American, Latino,
and American-Indian backgrounds to participate in
three-week intensive engineering programs at five
university campuses. The multidisciplinary project-
based curriculum aims to inspire students to pursue
computer science or engineering as a career. Students
at each participating university have an opportunity to
visit a local Google oce to meet software engineers
and learn about careers in CS. Since the founding of the
programin 2008, 323 promising young engineers have
graduated fromthe program, with 150 alone in 2010.
Learn more at www.leadprogram.org
CS4HS
In 2010, Google funded 20 Computer Science for High
School (CS4HS) workshops at colleges across the
U.S. and will sponsor another 14 in Europe, the Middle
East, and Africa. CS4HS is a workshop for high school
and middle school computer science teachers that
introduces new and exciting concepts in computing
and how to teach them. Colleges develop a two-
day program full of informational talks by industry
leaders, discussions on CS curricula, demos, and other
opportunities for teachers to gain hands-on skills that
they can take back to the classroom.
Learn more at www.cs4hs.com/
63 62 Global Report on Diversity Chapter 5 Pre-University Outreach
We often hear fromGooglers stories about their first encounters with technology, like the first time they took apart
their parents’ computer, when they first learned to code, or the time they built a robot. Oftentimes, we hear about the
formative experience of participating in a local high school or middle school science fair. Many Googlers can point
to a specific science fair or competition as the start to their technology careers. With this in mind, Google is proud to
oer financial and in-kind support to STEMorganizations globally to ensure that middle school and high school kids
around the world continue to have the opportunity to attend a science fair and be inspired by technology.
We think
Science Fairs
are cool.
The Intel International Science and Engineering Fair
Each year, the Intel International Science & Engineering Fair (ISEF) brings together
over 1,500 high school students from over 50 countries to showcase and discuss
their research and compete for millions of dollars of prize winnings. In 2010, Google
sponsored the Intel ISEF as the Silicon Valley Premier Sponsor, with financial and
in-kind donations totalling over $2 million.
Google sponsored a welcome booth with product demos, tech talks with local
Google engineers, and we even brought the Google Street View Car in for a demo
with the students. On the opening night, 1,500 high school science enthusiasts
danced the night away at the Google sponsored Welcome Party.
We also looked for ways to encourage the students attending ISEF to explore
computer science. At the 2010 ISEF, Google sponsored Special Awards to
recognize Intel ISEF finalists whose research demonstrates the creativity and
scope necessary to tackle real-world issues.
We gave out awards in three separate categories:
* cs Connect: Innovative, cross-disciplinary connections change the way
we look at the world. Howare you applying computer science to further
scientific inquiry in your field?
* Secret Change Agent: The most innovative changes make our world a
better place. If you took your project out of the lab and into the real world,
howwould it create positive impact in your neighborhood and in our
global society?
* The Future of Energy: Renewable energy means a cleaner, brighter
tomorrow. Howwill your project contribute to and shape the future of
clean energy?
Each winner took home $10,000, and an invitation to present their project at
the Google headquarters just after the Intel ISEF Grand Awards Ceremony.
Congratulations to the winners!
65 65 64 Global Report on Diversity Chapter 5 Pre-University Outreach
The
Intel International
Science and
Engineering Fair
67 66 Global Report on Diversity Chapter 5 Pre-University Outreach
Mentors from Google worked with the girls to create and test their robots in
preparation for a knock-out tournament that took place at the Google Zurich oce,
with the winning robot put to the ultimate test: a no-holds-barred battle against
a robot programmed by Google engineers. The girls won! Winterthur organizer
Jonathan Bradley commented, “As instructors, we struggle to design activities to
capture students’ attention and help themmake deeper connections to the content
we are teaching. Many of the stereotypical perceptions about engineers the girls
brought to the kick-oevent were dispelled by the end of the day. The students were
active, engaged, and they were able to see programming on a real level and make
concrete connections.”
Supporting Girls in Computing in Israel
The Google Israel Pre-University eort for girls in computer science was started by
a group of female engineers in the Tel Aviv oce eager to make a change in the
way girls perceive CS and encourage more girls to develop an interest in the field.
They started in May 2008, and over the past two years have hosted over 1,200 girls
in monthly visits to the Google oce. The oce visits consist of three parts: a talk
about the Google search engine, a panel of female engineers, and a tour of the oce.
The reactions are overwhelming. The girls leave the oce energized and motivated
to study CS, and they all want to work for Google!
And that’s not all folks
Check out the resource links belowfor more information on Google
resources for Education
For a complete overviewof Google’s work in the education space
www.google.com/edu
Google Earth for Educators
http://sitescontent.google.com/google-earth-for-educators/
Google Apps for Education
www.google.com/a/edu
Google Tools for Educators
www.google.com/educators
The Google Teacher Academy
www.google.com/educators/gta
Doodle for Google
www.google.com/doodle4google
Google Technology Trailblazer Awards 2010 Europe
Google believes in ground-breaking projects and unconventional technology. 2010 saw the launch of the
Google Trailblazer Awards in Europe, an initiative set up in association with national science and technology
competitions for school pupils ages 13-18. The purpose was tofindandrewardthe best projects andstudents
in Europe making an innovative use of computing technology. Partnering competitions included: the BT
Young Scientist, Ireland, the National Science and Engineering Competition UK, InfoEducatie Romania,
and the Switch Junior Web Awards in Switzerland. Thirty-three winners (individuals and groups) who
demonstrated an outstanding use of technology in these national competitions won a visit to the Europe
Engineering Oces in Zurich and Dublin to take part in workshops with Google Engineers and have a peek
into the life of a software engineer at Google. In 2011, the Trailblazer Awards will expand to Germany, Hungary,
and Poland.
Google Science Fair 2011
In January 2011, Google launched the inaugural Google Science Fair. We have partnered with NASA, CERN,
National Geographic, Scientific American, and the LEGO Group to create a new STEM competition that any
student between the ages of 13 and 18 from around the world is eligible to enter. To sign up for fun and free
resource kits for your classroom or school (which will include Google bookmarks, stickers, and posters, and
will arrive in time for opening day) and a reminder notification when GSF registration opens, please visit
www.google.com/events/sciencefair for more information.
GrlBotics Program, Zurich
A collaboration between Google and the International School Winterthur
to get girls programming!
GrlBotics is the brainchild of two engineering teachers from the Winterthur International School (ISW) in
Switzerland. The school was looking for new ways
to get female students interested in technology
and computer science, so administrators teamed
up with Google in Zurich to run a sumo robot
programming club. The GrlBotics curriculum
makes engineering tangible by taking girls
through each stage of robot creation, from
learning how to use the Kturtle platform to
connecting sensors and programming basic
“push” or “run away” commands.
“As instructors, we struggle to design activities to capture students’ attention and help them
make deeper connections to the content we are teaching. Many of the stereotypical perceptions
about engineers the girls brought to the kick-o event were dispelled by the end of the day. The
students were active, engaged, and they were able to see programming on a real level and make
concrete connections.”
Jonathan Bradley, Winterthur organizer
69 Chapter 6 Global University Programs
Access to knowledge is our thing. Google’s global university programs aspire to
attract and engage the world’s top technical talent.
When it comes to higher education for promising scholars, we don’t want anything
to stand in the way. That’s why we’re proud to support underrepresented groups
around the world. From financial aid and mentors to internships and retreats, we
are committed to helping the innovators of the future make the most of their gifts.
Google FUSE: Connect with one another
In 2009, Google created the Google FUSE Program to provide an opportunity
for freshmen computer science students to connect with one another and with
Google. In July 2009, we brought 50 aspiring computer scientists from North
America to our New York City oce for three days of networking, learning, and
fun, and expanded Google FUSE in 2010 to include over 80 students at two
FUSE events in our NewYork and Seattle oces.
Aimed at connecting top rising sophomores from underrepesented backgrounds in CS, FUSE Retreats bring together some of the best and
brightest students for three days of making new connections, generating new ideas, and getting to know Google. What better way to help
these talented students build their network than by bringing themtogether to solve some interesting challenges? After bonding over a game of
computer science trivia and designing web- and mobile-ready applications, these budding computer scientists had both virtual and real worlds
at their fingertips.
Learn more at www.google.com/jobs/fuse
The Google Computer Science Summer Institute
Google is invested in increasing the enrollment and retention of computer science students, and ensuring a diverse talent pool for the industry.
The study of computer science can be challenging and fun, and Google wants to inspire students – the innovators of the future – to become
Research shows that girls and under-
represented youth are less likely to
pursue high school and university level
studies in STEM subjects like computer
science. For example, in 2006, girls
represented just 15% of Advance
Placement Computer Science exam
takers – the lowest female
representation of any of the AP exams.
th
access to
is our thing
Global University Programs
CHAPTER
6
71 70 Global Report on Diversity Chapter 6 Global University Programs
In years 2008-2010, Google hosted over 350 students as part of the BOLD
Internship Program, with over 500 Googlers involved in making this program
a success.
BOLD Immersion Programfor Freshmen
In 2010, Google created the BOLD Immersion Program for Freshman. BOLD
Immersion is a feeder program for the BOLD Internship Program and was
developed as a way to give current freshman a rare glimpse into the technology
industry and company culture. Google hosted 50 students who spent four days
at the Google NewYork oce and were immersed in technical talks, development
activities, project work, and fun! The theme for the programwas “Be an innovator.
Be a leader. Be BOLD.”
Learn more about the BOLD Programs at http://www.google.com/students/bold
Recruiting with the Military and Veterans
Community: Summer Service Academy
Internship Program
In addition to conferences, events, and partnerships, Google’s diversity team
partners with Employee Resource Groups (ERGs) like the Google VetNet to
develop targeted recruitment initiatives designed to attract specific populations
to work at Google.
In July 2010, VetNet launched the Service Academy Summer Internship Program,
bringing three students from the US Military Academy at West Point (USMA) to
Google for a four-week summer internship program. The program, modelled
after the 11-week BOLD Internship, was designed to provide the cadets with
valuable insight into Google’s work culture, leadership and people management
philosophies, organization, and decision-making process that will aid them in
their development as ocers in the United States Military.
Google is committed to establishing itself as an employer of choice for military
veterans, friends, and family members.
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Google FUSE, the Computer Science Summer Institute, and
the BOLDInternship Programs are all part of Google’s eort
to provide university students with innovative and engaging
programs designed to connect them to Google and a world
of technical career opportunities.
Jerrica Jones was a dance major at the University of
Arizona in 2008, when she was nominated by her computer
science professor to participate in the first class of Google’s
Computer Science Summer Institute, where she spent two
weeks at Google exploring computer science. Jerrica came
back to Google in 2009 for a summer internship in New
York as part of the Google BOLD Practicumfor Engineering
and returned for a third summer, interning with the Google
Chrome teamin Seattle.
Meet Jerrica Jones
active participants and leaders in
creating technology.
With this in mind, Google created the
Computer Science Summer Institute
(CSSI) in 2008 to help more students
explore the opportunities of computer
science, and to help them understand
that there is more to CS than just programming.
Each summer, a group of aspiring computer scientists are selected to attend the
all-expenses-paid CSSI at Google’s headquarters in Mountain View, CA. This special
institute includes an interactive and collaborative curriculumin which students learn
to code with Python and work in teams to create interactive Web 2.0 applications
using Google’s App Engine. Students experience a multi-faceted view of Computer
Science that reflects its broad range of domain and application areas. They learn
about all aspects of CS, fromits impact on our society and culture to the role it plays
in our work and personal lives.
CSSI also features a unique residential experience in which students can network
with one another and immerse themselves in the daily life at the Googleplex,
attending technical talks by Googlers, lectures by guests across the technology
industry, and social activities around the Bay Area.
Nowplanning for its fourth season in summer 2011, CCSI has impacted 66 students
from universities across the United States. We look forward to expanding the CSSI
program in summer 2011, with plans to host two three-week sessions for 60+
students in Mountain View, CA.
Learn more at www.google.com/jobs/cssi
The BOLD Experience
The Google BOLD Internship Program, BOLD Immersion Programfor
Freshmen and BOLD Practicumfor Engineering
Building the next generation of computer scientists and business leaders
The Google BOLD Internship
Building Opportunities for Leadership and Development (BOLD) is a 11-week
internship program designed to provide exposure to the technology industry for
groups that are historically underrepresented in the technology field, bridging the
gap between academic study and a professional internship. This summer experience
includes a unique glimpse into business and technical careers, professional
development and leadership courses, as well as one-on-one mentorship designed
to further support professional growth. Far removed from the photocopying and
coee-fetching blues experienced by a typical summer intern elsewhere, Google
BOLD interns spent 11 weeks immersed in the work of business units like People
Operations, Online Sales and Operations, Finance, Policy, and more – significantly
contributing to the work of our non-engineering departments across the company.
Now in its fourth recruiting season, the Google BOLD Internship is focused on
bringing diverse, outstanding talent to Google oces across the U.S.
BOLD Practicumfor Engineering
Building on the success of BOLD, Google designed an additional BOLD programfor
computer science students. Participants in BOLD Practicum for Engineering spent
ten weeks working side-by-side with Google software engineers. Eleven “pods” of
two to three BOLDers and two cohosts tackled technical projects. In addition, all
BOLDers attended professional development workshops, tech talks, and a Friday
speakers series with some of the most prominent leaders at Google. First launched
for the summer 2009 internship season, BOLD Practicum for Engineering is now
recruiting for its third class of BOLDers for summer 2011.
73 72 Global Report on Diversity Chapter 6 Global University Programs
Support for Historically Black Colleges & Universities
(HBCUs)
Spanning the United States, 104 unique learning institutions – America’s Historically
Black Colleges and Universities (HBCUs) – provide an educational home for hundreds
of thousands of African-American students. As a source of education for some of
America’s most influential leaders, doctors, lawyers, and business professionals,
HBCUs are anintegral part of Americansociety andhistory. Small andfocused(usually
with fewer than 5,000 students), privately or publicly funded, and far-reaching in
curriculumand tradition, these 104 communities share a proud history of addressing
educational equalityandpreparingmanyof our nation’sminoritystudentsfor whatever
life opportunities they seek.
Google UNCF Scholarship Programfor Computer Science Students
Google’s support for HBCUs includes a scholarship program in partnership with
the United Negro College Fund (UNCF). The mission of the United Negro College
Fund is to enhance the quality of education by providing financial assistance to
deserving students, raising operating funds for member colleges and universities,
and increasing access to technology for students and faculty at HBCUs. Since
its inception in 1944, UNCF has grown to become the nation’s oldest and most
successful African-American higher education assistance organization.
Google supports UNCF’s eorts by providing 20 computer science students with
$10,000 academic scholarships each, annually. Launched in 2006, the program is
nowin its fifth year. Google-UNCF Scholars also attend the Annual Google Scholars’
Retreat at the Googleplex in Mountain View, CA.
Investing in Computer Science ProgramDevelopment
Google’s financial investment in HBCUs extends beyond our scholarship partnership
with UNCF. In 2009, Howard University, Spelman College, Morehouse College,
Fisk, and Hampton Universities received a 2009 Holiday Grant totalling $350,000
from Google. In 2010, Google continued this with over $500,000 in investments,
including direct donations to the computer science departments of 5 HBCU partner
schools, donations of $50,000 each to Hampton University, Howard University,
Morehouse College, Spelman College, and North Carolina A&T University, and an
additional $250,000 donation to the Howard Middle School for Mathematics and
Science. Fisk and North Carolina A&T University each received additional $20,000
grants in support of their honors programs. Google is committed to ensuring access
to computer science education at the nation’s historically black campuses.
Recruiting HBCU Students
Googleattendsannual campusrecruitingeventseachfall at FiskUniversity, Hampton
University, Howard University, Morehouse College, Spelman College, and North
Carolina A&T University. The HBCUs provide Google with top technical and business
talent for programs like FUSE, CSSI, and BOLD. While on campus, we not only host
interviews, but also meet students at social events and host resume workshops.
Interested to meeting Google at one of our next campus visits?
Learn more at www.google.com/jobs/students
The Howard 21 CAP Program
Google is a proud sponsor of the 21 CAP Program at the Howard University School
of Business. The 21 CAP Program is structured to ensure the development of basic
core competencies and essential professional skills for students at the Howard
University School of Business, addressing major factors that impede success
for first-generation college students, including the lack of community support,
academic preparation, parental involvement, and financial aid. In 2009, Google
sponsored the first technology team to participate in the 21 CAP Program, and
in 2010 Google continued team sponsorships, and awarded additional funds for
academic and book scholarships to team leaders. Additionally, over 30 Googlers
got involved by mentoring the students, connecting with the parents at information
sessions, and hosting students and parents for a panel discussion at Google’s New
York City oce.
“We are investing to improve the long-term supply of
great computer scientists from all groups, worldwide. We
strive to create
opportunities for students
to find a path to computing
and to
create excitement about the
possibilities of
technology.
Programs like CAPE (Computing and
Programming Experience), the Computer Science Summer
Institute, and the BOLD Practicum for Engineering help us
bring computing education to students and grow a
diverse pipeline.”
Stuart Feldman, VP, Engineering
75 74 Global Report on Diversity Chapter 6 Global University Programs
began increasing the ways they worked together by using Gmail and other Apps capabilities
to create and share information. Howard’s administration also loved howGmail, Google Sites,
and Google Groups enabled the creation of classroom “hubs” for sharing information and
updates.
Spelman College
Georgia’s Spelman College wanted an expert opinion on what email system to choose – so
they asked their students. The resounding response: Google Apps. The school piloted Google
Apps for Education with their Student Government and IT students, and soon – encouraged
by the success and positive feedback – moved to campus-wide integration. The change was
welcomed by students and by support and Help Desk professionals who noted a marked
reduction in the number of questions and technical issues.
Morehouse College
The IT team at Georgia’s Morehouse College had plans to implement a Microsoft Exchange
solution, but came across concerns with integration, complexity, and total cost of ownership.
Wanting to evaluate the benefits of moving to a hosted solution, they decided to pilot Gmail,
part of the Google Apps for Education suite, in Spring 2010. They posted an online sign-up
sheet to seek volunteers for the pilot and maxed out their 500 student capacity in a fewshort
days. Results including increased student email participation, a reduction of service concerns,
and high collaborative activity levels have convinced the Morehouse team to launch Google
Apps for the entire campus as the 2010-2011 academic year begins.
Tuskegee University
Tuskegee University, an Alabama HBCU, was continuously plagued by a “lost email” issue
where student and faculty email seemed to simply disappear. They switched to Google
Apps for Education and suddenly realized the benefits of a reliable service, along with a
more intuitive user interface and better navigation. They easily adopted Apps’ customizable
features, enabling features like “emergency notifications” to help faculty broadcast
important information quickly and guide students to respond accordingly. Thanks to the
access-anywhere mobility of Google Apps, students even get the benefit of receiving these
notifications on their mobile devices.
Additional Scholarship Gifts
In addition to our annual scholarship
programs, Google made a surprise
scholarship donation this fall to an
additional 316 students, awarding an
additional $2.16 million dollars in academic
scholarships to students who participated in
the 2010 CSSI, FUSE, BOLD Internship, and
BOLD Practicum programs.
h
CS Olympiad at Hampton University
Googlers loveconnectingstudents to theworldof computer science. In2010, Google
sponsored the Computer Science Olympiad at Hampton University, where teams
built Google Gadgets as part of the competition and presented their Gadgets to our
Googler judges. Grand prize winners were each awarded a Google Nexus One phone.
Marcus Mitchell, Engineering Director at Google, NYC, made the trip to Hampton to
provide the event keynote and meet the students. Through sponsorship of events
like these, Google hopes to encourage the next generation of computer scientists to
innovate, both in and out of the classroom.
Spelman Geek Week
Google had another opportunity to connect students to computer science at the
October 2010 Spelman Geek Week. Spelman College encourages students to
embrace their “inner geek” through the department of computer science’s “Geek
Week 2010.” Activities are designed to celebrate technology and the computer
science discipline, and to provide corporate exposure to Spelman’s computer science
students. Google sponsored classroom tech talks, informal drop-in oce hours for
students to learn more about life at Google, a Google Search Party, and more.
Google’s Annual HBCU Faculty Summit
Googlers love to share our technology, our culture, and our unique campus with
visitors. In 2009 and 2010, Google hosted Summits at our New York oce and our
headquarters in Mountain View, California, for faculty members from6HBCUpartner
schools – Fisk University, Hampton University, Howard University, Morehouse
College, Spelman College, and North Carolina A&T University. Google was ecstatic
to have Dr. John Silvanus Wilson, Executive Director of the White House Initiative
on HBCUs, as the keynote speaker who led an inspirational but candid discussion
focused on actionable solutions. Dr. Wilson leads a teamdedicated to working with
the 104 HBCUs (which serves more than 300,000 students), federal agencies,
corporations, and philanthropic sectors.
Our goals for the Annual HBCUFaculty Summit are to make connections withfaculty,
alumni, and administrators, to provide the HBCU community with opportunities to
learn about Google, and to provide Google with the opportunity to create a dialogue
about how academic sectors and the technology industry can work together to
further the success of HBCUs.
Google Apps for Education
Google Apps for Education enables HBCUs to transformcampus IT
while cutting costs
Like any university, HBCUs rely on technology to build communication among their
students, sta, and alumni, and to ensure collaboration and connectedness across
their teaching community. Today, more and more HBCUs are getting connected
to the “cloud” and are using Google Apps for Education to access online content.
Google Apps contains a full suite of technology tools designed to help everyone on
campus communicate and collaborate —sharing and creating information together.
Google Apps for Education is available online at no charge and is completely free
of ads for nonprofit educational institutions around the world. The suite includes
communication tools like Gmail and Google Calendar, collaboration tools like Google
Documents and Google Sites, and can be accessed anywhere fromany web browser.
In 2010, Google partnered with several HBCUs to bring Google Apps for Education
to their campuses.
Howard University
Washington, D.C.’s Howard University was using Microsoft Outlook for campus
email, but was concerned by low usage and the fact that teachers were using their
personal email to communicate with their classes. Seeking a better way, faculty
members used Google Apps for Education in their business school and saw an
immediate improvement. Suddenly, everyone was on the same system, and students
77 76 Global Report on Diversity Chapter 6 Global University Programs
Global Scholarship and Awards Programs for
University Students
This year alone, Google awarded over 790 students around
the world with academic and travel scholarships ranging
from $1,000 to $10,000. These scholarships, which are
administered either by Google or through organizations like
the United Negro College Fund (UNCF), are awarded based on
academic achievement, leadership skills, and financial need.
Since Google’s inaugural Anita Borg Scholarship in 2004, we have awarded over $8.8 million dollars in
academic scholarships to 2,100 students around the globe.
Our global scholarships and awards include the following programs around the world:
Europe, the Middle East, and Africa (EMEA)
Google Anita Borg Memorial Scholarship (EMEA)
Google Zawadi Africa Scholarship Program
Google Europe Scholarship for Students
with Disabilities
Asia Pacific (APAC)
Google Australia and NewZealand Anita Borg Memorial Scholarship
Google India Women in Engineering Awards
Google Asia Anita Borg Memorial Scholarship (China, Japan, Korea, Singapore)
The Americas
Google Anita Borg Memorial Scholarship (U.S.)
Google Canada Anita Borg Memorial Scholarship (Canada)
Google Hispanic College Fund Scholarship
Google United Negro College Fund Scholarship
Google American Indian Science & Engineering Scholarship
Google Lime Scholarship for Students
with Disabilities
Google Brazil Women in Engineering Award
Learn more about Google’s scholarships and awards at www.google.com/jobs/scholarships
“Thanks to your kind
support I am the first in my
family to attend college.
Starting this summer,
I will be attending the
University of California,
Irvine, to major in
computer engineering.
However, considering my
low income background,

I
could not have done it if I
had not received

financial
support from donors like
you, whose kindness is
great encouragement to
my eorts.”
2010 Hispanic College Fund Scholar
“I get personally involved in the BOLD program because
it’s important that we have people from all backgrounds
working here. Why? Because people from
dierent backgrounds see the world a
little dierently than you do, and that gives
you the type of invaluable insight that can’t be taught. We
hire them not to check o a box against some socially and
politically correct label on our census. Rather, we hire them
because diversity is good for our users,
our customers, our employees,
and our shareholders.”
Jonathan Rosenberg, SVP Product Management
79 78 Global Report on Diversity Chapter 6 Global University Programs
“It’s such a great opportunity
to meet so many inspiring
women, and really
confidence-building to hear
their stories, struggles,
and successes — whether
similar to or dierent from
my own. I know I came away
from it feeling as motivated
and passionate about IT,
and building women’s roles
in IT, as ever.”
2010 Europe Anita Borg Scholar
Google Anita Borg Memorial Scholarships
Dr. Anita Borg devoted her life to revolutionizing the way we think about technology and
dismantling the barriers that keep women and minorities from entering the computing and
technology fields. In honor of Anita’s vision, Google established the Anita Borg Memorial
Scholarship in 2004, awarding scholarships to women who share her passion for technology.
Since the launch of the programin 2004, Google has expanded the programbeyond the United
States to include scholarships for women in Asia, Africa, Australia, Canada, China, Europe, the
Middle East, and New Zealand — awarding academic scholarships to over 800 talented young
women to date.
New in 2010: The Google Anita Borg Memorial Scholarship for First Years is the newest
additionto thesuiteof GoogleAnitaBorgMemorial Scholarships. Thisprogramisopento current
female high school seniors who are intending to enroll as full-time students at a university in
the U.S. for the 2011-2012 academic year. Applicants should have a record of strong academic
performance and plan to pursue a degree in computer science, computer engineering, or a
closely related technical program. The winning scholars will be invited to attend the Google
FUSE networking retreat in 2012.
Learn more about the Anita Borg Scholarship at www.google.com/anitaborg
Global Google Scholars’ Retreats
Academic support is not just about the money. Each year Google invests in the Annual Google
Scholars’ Retreats for scholarship winners, helping students to connect with peers around the
globe, celebrate their accomplishments, and continue to pursue computer science. Retreats
are held at our engineering oces around the globe in Zurich, Switzerland, Sydney, Australia,
Beijing, China and Seoul, Korea.
In the U.S., recipients of the US Anita Borg, American Indian Science and Engineering Society
(AISES), Hispanic College Fund (HCF), and United Negro College Fund (UNCF) scholarships
gather at the Google headquarters in Mountain View, CA, to celebrate their achievements and
share their ideas on encouraging more women and minorities to pursue CS degrees. This was
also the first year in which the inaugural winners of the Google LIME Scholarship for Students
with Disabilities attended the retreat.
“The Scholars’ Retreat was the
main reason I applied for the
Anita Borg Scholarship. The
chance to network with leaders
in Computer Science from the
continent was valuable and
enjoyable. Their raw enthusiasm
for their field and community
was infectious and inspiring.
I graduated with a bachelors
degree “ready to change the
world,” and the Scholars’ Retreat
introduced me to people who
were eager to join my cause.”
2010 Anita Borg Scholar
81 80 Global Report on Diversity Chapter 6 Global University Programs
Women in Engineering Award
The Google India Women In Engineering Award
is testimony to Google’s ongoing commitment to
encouraging women students to excel in the field of
computing and technology. The awards were instituted
in 2008 to recognize and reward deserving women
students in Computer Science and related majors, and
inspire them to become active participants and leaders
in creating technology.
Women engineering students are awarded each year
based on their excellence in academia, passion for
technology, and demonstrated leadership. Winners
are chosen from across bachelor’s, master’s, and PhD
programs and receive a trophy, certificate, and cash
prize of INR 1,00,000 each (roughly equating $2,000).
In 2010, 23 finalists were selected and 8 grand prize
winners awarded.
Google India Women in Engineering Award
Conclave 2010
Each year, we formalize the awards by inviting the
winners and finalists for a conclave at the Google
oce. The two-day conclave in February 2010 at
our Hyderabad oce featured a variety of sessions
aimed at exposing the group of 23 finalists to Google’s
products and technologies. From panel discussions
on the career options in computer science to a
robotics session (which was a hit among the finalists),
the sessions were designed to give our scholars
an opportunity for one-on-one interaction with key
members of our Engineering and Product teams. The
conclave culminated with the award ceremony where
our eight winners were recognized.
Learn more at www.google.co.in/intl/en/jobs/
womeninengineering/home.html
Google Europe Scholarship for
Students with Disabilities
The first annual European Scholarship for Students
with Disabilities was establihsed in 2010 to recognize
outstanding scientific contributions from students
with disabilities who are pursuing university degrees
in the field of computer science at a university in
the European Union, Switzerland, or Israel. Seven
exceptional scholars were chosen to receive grants
for the 2010–2011 academic year, and to attend an all-
expenses-paid retreat at the Google oce in Zurich in
June 2010.
“Without any doubt the thing
I found most valuable in the
Scholars’ Retreat was the
interaction with other people. It
was a pleasure to meet people
fromdierent cultures and
even though they were all from
engineering related areas, at
the same time they were from
dierent fields, which I found
personally enriching. It was
as if each person was froma
completely dierent world and
just a simple conversation with
them was enough to make the
retreat worth it.”
2010 Europe Scholarship for
Students with Disabilities
“Hosting the annual scholars retreats around the globe is a
privilege for Google. Not only are we supporting these
students with financial contributions
to their education, but we are able to bring them together to
interact with a group of peers representing the
diversity of the technology industry. In my time at Google I’ve
had the opportunity to travel and meet our scholars at retreats in
the US, India and Brazil.”
Yolanda Mangolini, Director
Global Diversity & Talent Inclusion
82 Global Report on Diversity 83 83
Sharon Perl, a Google software engineer since 2001, spoke with us
about her longexperience workingfor Google, her personal experiences
as a woman balanced against her professional work as a researcher,
and the joys and demands of practical research. Employees like Katie
Bell spoke on the Google experience. We had practical talks about
Google’s App Engine and iPod programming; and talks on Google Maps
and the exciting geometrical displays. Without diversity and adaptation
it is impossible to keep pace with the forward motion of the world; I’m
excited about the possibilities of that, and of the paths students like us
will take in the future.
Impostor syndrome, we learned from one finalist, is the feeling that
one does not deserve the success of accomplishment and the sense
that others are more worthy of being there. As women in computer
technology, we can feel like impostors compared to men who can feel
more welcome in a male-dominated field. One of the most inspirational
aspects of the trip for me was to learn the stories of other women.
The personal is political, some feminists say, and learning of each
other’s individual stories is important. I take as inspirational examples
one woman studying after many setbacks and hardships imposed
by others, and who has an eight-year-old daughter; or another in our
group who is studying and raising a two-year-old child. One woman is
inspiring for her involvement in women’s programming networks and
involvement with young girls learning the joys of computer science, and
yet others for their passion for belly dancing and aection for the colour
pink. We all have stories to share, and through that we encourage and
learn fromeach other.
We travelled Sydney by ferry and cruise, and sawbeaches and historical
sites, plus sun, sand and … coeeshops. Staying in the Menzies hotel,
sharing rooms, drinking exotic cocktails with unusual names, travelling
through Google Sydney, we learned a lot about each other: women in
technology, supporting each other. I’ve been very happy to be an Anita
Borg finalist and thoroughly encourage readers of this to apply!
The Google Anita Borg Scholarship was established in 2004 to
honor the legacy of Dr. Anita Borg and her eorts to encourage
women to pursue careers in computer science and technology. For
further information on this scholarship and how to apply, please go to
www.google.com.au/anitaborg/
Google is a pretty exciting place.
A couple of weeks ago, I spent three days in Sydney with the nine
other Australian Anita Borg Finalists for 2010, exploring Google and
communicating with other women in technology. Through the bright
beach-themed corridors, the Down Under room with table and chairs
glued to the ceiling, the Google Sleep Pod and the cafe, we got an up
close and personal viewof life as a Googler in Sydney.
The Anita Borgscholarshipbrings womenintechnology together -- and
for three days it was the default rather thanthe exceptionto be a woman
studying computing. This year’s finalists hailed from universities in
New Zealand, Melbourne, Canberra and Sydney; our countries of origin
included Sri Lanka, Taiwan, China and Australia; and our fields of study
ranged fromcomputerised language processing to interactive media to
medical imaging to detect illness.
You might imagine there was a bit of debate. We’re still not sure which of
our countries of birth has the smallest land area, but we’re working on it.
I think Anita Borg would have liked our group. Anita Borg’s life was one
of achievement: when she saw a need she stepped forward, and began
a conference through which women have come to see that they are not
alone in computing, and that women’s achievements in computing are
meaningful. Our group realised a little part of that goal in Sydney, simply
by being able to meet up and learn some strength (and maybe a little
wisdom) fromeach other.
Anita Borg is worthy of recognition —and excitingly she is not alone.
Anita Borg Scholarship Finalists in Sydney
Monday, December 13, 2010 at 3:51 PM
This is a guest post fromSarah Bull, 2010 Anita Borg Scholarship Winner
85 Chapter 7 Recruitment and Industry Partnerships
Recruiting and Industry Partnerships
CHAPTER
7
Our goal is to attract and recruit the world’s top technical talent, and
to create a workforce that reflects our globally diverse user audience.
We do this by hosting open houses at Google oces around the
world, recruiting at technical conferences, partnering with local and
national organizations, and partnering with Employee Resource
Groups for targeted recruitment initiatives.
Conferences and Events
The Recruiting and Industry Programs team interacts with thousands of potential
Googlers all over the world each year at over 150 technical conferences and events.
From JaveOne to SIGGRAPH, you’re sure to see a Google both staed with a diverse
group of Googlers ready to answer all your questions.
Our support for external organizations includes annual sponsorship of national
conferences (such as the National Black MBA Conference, the National Society
of Black Engineers (NSBE), the Ad Color Industry Coalition, and the Grace Hopper
Celebration for Women in Computing), and initiatives to connect Googlers with
the work of these organizations. We host numerous grassroots events in all of
our oces, from Women in Engineering open houses to diversity forums for the
advertising industry.
Google Open House Events: The 2010 Holiday Mixer
Google’s annual Holiday Mixer is an open house networking reception for local
diversity partner organizations. In December 2010, we invited 250 of our friends
from the Society of Hispanic Professional Engineers (SHPE), the Society of Women
Engineers (SWE), ONYX Bay Area Black Professionals, and the National Society of
Black Engineers to join us for the Google 2nd Annual Holiday Mixer. Our Employee
Resource Groups helped us welcome everyone on campus at the Mountain View
Headquarters. Asidefrominformal networking, thefocusof theeveningwastodiscuss
local outreach initiatives and opportunities to make a dierence in the Bay Area and
Silicon Valley communities. The night was full of eats, treats, and holiday cheer.
talented individuals
all over the world
Google works hard to hire
of every possible perspective, from
87 86 Global Report on Diversity Chapter 7 Recruitment and Industry Partnerships
The Anita Borg Institute for Women in Technology
Google is a significant annual
sponsor of the Anita Borg Institute
for Women in Technology (ABI).
With programs like the Women of Vision Awards, Tech Leaders Events, and the Grace
Hopper Celebration for Women in Computing, ABI seeks to increase the impact of
womenonall aspects of technology, andto increase the positive impact of technology
on the world’s women. Google has been a strong supporter of ABI’s core programs.
Google and the Annual Grace Hopper Celebration of Women in Computing
In late September, Atlanta played host to the 2010 Grace Hopper Celebration
for Women in Computing, which brings together technical women, ranging from
undergraduate students to industry professionals. This year, the conference had over
2,200 attendees with over 900 undergraduate students. During the conference,
students and attendees sat in on panels, attended workshops, heard from speakers,
andheardfromawidevariety of companies about thedierent full-timeandinternship
possibilities available to them.
Google, as a PlatinumSponsor, was involved in many areas of this conference. We had
over 45 Google Women Engineers (GWEs) attend and lead 22 panels, workshops, and
presentations. Googlers also volunteered to participate in resume workshops where
they assisted attendees with technical resumes.
In addition, Google sponsored the winners of the Anita Borg Scholarships with travel
stipends to attend Grace Hopper. We hosted a scholars’ breakfast for the Anita Borg
Scholars and the recipients of the Google Women of Color Scholarship and Google
Global Community Scholarship - travel scholarships to the Grace Hopper Celebration.
The scholars were joined by Alan Eustace (SVP, Engineering & Research) for an
intimate chat about the life and work of Dr. Anita Borg. As PlatinumSponsors, Google
and Microsoft hosted the Sponsor Night Party on the last day of the conference.
Bringing the Grace Hopper Celebration to India
Google was the founding
sponsor of the first ever Grace
Hopper Celebration of Women
in Computing in India in 2010, which had over 600 conference attendees.
We had significant involvement and participation at the event, with three of our senior
female engineers being a part of the steering committee. In addition, our female
Girl Geek Dinners in Europe
The Girl Geek Dinners were founded in August 2005 to help bring
technical women together for networking and community building
among women. The founder was one girl geek who was frustrated
with her experiences as one of the few females attending technical
events, and so she decided to create her own technical events
for women. The first Girl Geek Dinner event, which included 35
attendees from London and the surrounding area was, held in 2005.
Shortly after, companies began sponsoring these dinners to cover
the cost of food and drinks - and we are proud to be one of them.
This past year Google sponsored Girl Geeks Dinners in London and Amsterdam.
Learn more at www.girlgeekdinners.com/
89 88 Global Report on Diversity Chapter 7 Recruitment and Industry Partnerships
Google Classroom
The Cambridge and New York recruiting teams piloted
a unique technical initiative in 2010 to reach out to the
local developer communities and support diversity in
the technology industry. Google Classroomis a 3-night
technical class series held at local Google oces over
3 weeks, oering tech talks and deep dive technical
content onhowto useGoogleproductslikeAndroidand
Chrome Extensions to the local developer community.
Google classroomoers a fun and interactive venue to
learnmore about Google technology. It’s a great way for
us to meet potential Googlers while bringing technical
content to the local community. Google Classroomwill
expand to locations across the U.S. in 2011.
engineers were technical speakers, moderators, and panelists. Google also hosted a
scholars’ breakfast and an executive dinner - a high-level networking event for CEOs,
CTOs, the Anita Borg Institute Board of Trustees, and sponsors. We sponsored eight
Google scholars (female engineers currently pursuing their degree) as delegates,
and covered their travel and accommodation costs for the conference. In addition,
we opened up another ten of our delegate seats for the Anita Borg Institute to invite
interested students and industry professionals fromacross the country.
Learn more at www.gracehopper.org
EMEA Diversity Conference Awards
In addition to sponsoring events and technical conferences that already have a
presence of women and underrepresented groups, Google likes to bring diversity to
the more traditional technical conferences by providing sponsorships for women to
attend. In 2010, Google’s diversity teams in Europe sponsored 35 technical women
to attend 19 conferences across the continent, including the annual ACM SIGIR
Conference, Swiss Testing Day, and others.
To learn more, and apply for a conference travel grant, visit www.google.com/jobs/
students/emea/scholarships/travelgrants
91 90 Global Report on Diversity Chapter 7 Recruitment and Industry Partnerships
Noha Salem
University Programs Specialist
Cairo, Egypt
Life Before Google
I graduated from a girls-only
German school in Cairo,
Egypt with a high GPA and
a German matriculation
certificate, I could have
traveled for study anywhere
in Europe. However, there
was something holding me
back to Egypt —I had a lot of
dreams that I wanted to realize in my country. I studied
computer science and I graduated with honors with
a Bachelors degree in Scientific Computing. Directly
after that, I wanted to give back to my homeland
and became one of the first teaching and research
assistants at the newly inaugurated private German
University in Cairo.
Why I Chose Google
When I heard that Google was opening an oce in
Egypt, I immediately applied online. I received an
email in my Junk-Mail folder, that I barely check, from
a recruiter at Google asking me if I am still interested.
“Still interested?! —But of course!”. I started a fun and
excitinginterviewprocess andlater became a Software
Engineer working on products for the MENA region.
My Work at Google
MyroleasaSoftwareEngineer wasmyfirst experiencein
thetechnologyindustry. I workedonproductslikeGoogle
Ejabat for 20 countries and launched Google News in
Arabic for Egypt, Lebanon, Saudi Arabia and the UAE.
I recently changed roles, and now work as a University
Programs Specialist for MENA. I travel and interact with
students and academics to promote computer science
education and opportunities at Google.
Ellen Spertus
Research Scientist
Mountain View, CA
Life Before Google
I grew up with computers,
having access to a terminal
at home that connected to
a mainframe at my father’s
oce back before there
were personal computers,
and I went to one of the first
computer camps. Later,
I earned my bachelor’s,
master’s, and PhD degrees in computer science from
MIT, where I also developed an interest in why there
weren’t more women in computer science. Because
of my interest in promoting diversity in computer
science, I was delighted to join the faculty of Mills
College in 1998. Mills is a women’s college with a
large minority population and many first-generation
and non-traditional students. I’ve taught a variety of
dierent technical and interdisicplinary classes and led
a reentry program for college graduates who wish to
transition into CS.
Why I Chose Google
My PhD thesis was on structured Internet search, and I
presented at the same conferences as Larry Page and
Sergey Brin, and we cited each other’s papers, so I was
always interested in Google. When I was preparing for
my 2004 sabbatical, I contacted Peter Norvig, who
was then director of search. He arranged for me to
interview for a visiting professor position. When the
year end, I didn’t want to give up Google, so I became
a part-time long-term employee, typically working
one day per week during the school year and full-time
between semesters, including summers.
My Work at Google
I’m very excited about my current project, App
Inventor for Android, a drag-and-drop programming
environment for creating apps, aimed at students and
others without prior programming experience. The
team is fantastic, and every day we hear about new
uses of our software. I used an early version of App
Inventor in a course I taught at Mills, Technology for
a Better World, which looked at how information and
communication technology are improving people’s
Meet the Googlers
lives in the developing world. It was exciting to help
people understand the broad impact of computer
science and show non-majors that they could write
apps. Nowadays, I spend most of my non-work time
with my 10-month-old daughter and my husband, both
at home and around San Francisco.
Meng Tan
Jolly Good Fellow
Mountain View, CA
Life Before Google
Just prior to Google, I was
a graduate student at the
University of California at
Santa Barbara. I went to
Santa Barbara mainly for
the beach, but didn’t mind
the graduate degree either.
Prior to that, I was an award-
winning engineer working in
Singapore’s top computing research institute. I taught
myself to program a computer at age 12 and won my
first national programming award at the age of 15. I
also created one of the earliest websites on Buddhism
in the world way back in 1995. In my impressionable
youth, I also served in the army and held the rank of
sergeant. Much of my army career involved running
up and down a hill until the army discovered that I had
talents outside running up and down hills and put my
in charge of a bunch of computers.
Why I Chose Google
I graduated right at the height of the dot-com boom
(I know that because the week I arrived at Silicon
Valley to start work, NASDAQ crashed). I chose a small
start-up called Google because it put me through the
toughest interview I had to go through. I wanted to
work with really smart people so that I can learn, and
I figured that anybody who can survive that interview
has to be smart. I also liked the free food and ice cream.
My Work at Google
My job title at Google is “Jolly Good Fellow”. I used to
be an engineer at Google, but after 8 years of doing
that, I became the first Google engineer ever to move
to People Operations. I now teach leadership and
emotional intelligence in Google. Google is the type of
company that trusts an engineer to teach emotional
intelligence, what a company! My main career goal is
to create the conditions for world peace in my lifetime.
In collaboration with a highly distinguished group that
includes a Stanford scientist, a #1 best-selling author, a
Zen Master and a CEO, I developed a business-friendly
curriculumfor cultivating emotional intelligence based
on neuroscience and contemplative practices. The
idea is if we can create a curriculum to help people
succeed at work in a way that also brings them inner
peace and inner happiness, the curriculum will become
so compelling that it will spread worldwide and create
the conditions for world peace. I have just finished
writing the book on this and we are in the process of
“open sourcing” our curriculum so that everybody can
use it for their own benefit.
I am also Google’s unocial Cultural and Goodwill
Ambassador. I get to meet world leaders like US
Presidents and I was invited to speak at the United
Nations. I like to think people like me entirely for my
good looks.
Mario Galarreta
Video Production Manager
Mountain View, CA
Life Before Google
I was born and raised in
Logroño, Spain. I’ve always
been fascinated by human
behavior and the human
brain, so I went to Medical
School and earned an
M.D. from the University of
Zaragoza (Spain). Then, I
completed my residency in
Neurology and obtained a Ph.D. in Neuroscience at
University of Alcalá de Henares in Madrid. The more
I learned about our brain, the more intrigued I was.
So I moved to the United States to pursue a career in
neuroscience, first as a postdoctoral researcher at
the University of Tennessee in Memphis, and later as
a Senior Research Scientist at the Stanford University
School of Medicine. After enjoying science for 15 years
and publishing my research in the most prestigious
journals, I started to feel that it was time to open a
brand new chapter in my life. Maybe it was time to
pursue my dormant passion for filmmaking… I trusted
my instinct and applied for an MFA in Cinema at San
Francisco State University. I was accepted and quit
my job at Stanford to enroll the filmmaking program.
My first short film was screened at LGBT film festivals
around the world. Three years later, I was working at
Google as a video producer.
Why I Chose Google
I first started working at Google as a part time
contractor after my second year as a cinema graduate
student at SanFranciscoState University. Later on, still
working as a contractor, I started to direct and produce
videos for Studio G. One year later, I had fallen in love
Googlers come from all over the world, from every background and bring unique and
varied experiences and perspectives to their work at Google.
93 92 Global Report on Diversity Chapter 7 Recruitment and Industry Partnerships
with the Google culture and realized of the tremendous
potential that Google oered me as a storyteller. I
applied for a job as an employee and went successfully
through the interviewprocess.
My Work at Google
I produce and direct videos for various Google
department like Marketing, Communications, People
Operations and more. This gives me the opportunity
of interacting with Googlers of very dierent
backgrounds and to use my creative and storyteller
skills to shape their ideas. I’ve particularly enjoyed,
during the last year, the videos that I’ve produced
for the Diversity team featuring several ERGs. I’m
proudest of directing the It Gets Better project. I’m
deeply thankful for my co-workers that stood in front
of the camera and for working in a company that
embraced such an important message.
Maasha Kah
2010 BOLD Intern
Barnard College
Life Before Google
Bonjour! Hola! Hello! I’m
Maasha Kah, a senior
at Barnard College of
Columbia University. I will
be graduating in 2011 with
a degree in Economics. I
spent my early years in The
Gambia, West Africa but
grew up in Burlington, New
Jersey. For years, I have worked on issues of diversity
and civic engagement. In high school, I decided to
become a trainer for the National Coalition Building
Institute in hopes of making a change in my school.
I soon realized that this work went far beyond my small
school. Prejudice and bigotry was in high schools all
over the country; it was in businesses, and sports; it
was everywhere. It was then that I decided to make a
dierence in this world by ending prejudice and bigotry.
Outside of maintaining high academic achievement
in college, I spend my spare time battling issues of
prejudice and poverty. I have worked with a number
of organizations in this pursuit including the Federal
Aviation Administration, an SAT Preparation Program
for underprivileged youth called Let’s Get Ready, and
the NewYork City Civic Engagement Program.
Why I Chose Google
One of my major goals is to own a non-profit
organization which promotes progressive youth
education. I could not think of a better way to begin my
journey, than to work for a technologically advanced
and world-renowned company, fostering “out-of-the-
box” thinking and a revitalized work environment.
Due to the many wonderful things I had heard about
the company (including cafeterias with gourmet food,
massage therapists, and an irreplaceable group of
potential co-workers) I decided to go to a career fair
at Spelman College to apply for the BOLD Internship
Program and was welcomed by many Googlers
dressed in t-shirts and jeans wearing sparkling
Google pins. It was then that I knew that if given the
opportunity, I would be a Googler too!
My Work at Google
During my summer internship, I worked with Google’s
Global Diversity and Talent Inclusion Team on three
major projects. I built an online training program
for Human Resources Professionals that focused
on understanding diversity and inclusion in the
workplace. I had an amazing time putting together
a fun, interactive training that is now being used to
help hundreds of Googlers. My second project was a
research based marketing strategy that was designed
to help inform the world of all of the magnificent
objectives Google has accomplished within the
realm of diversity. Lastly, I planned several events for
high school children that were designed to galvanize
interest in the IT field. It didn’t stop there, when I
left Google, I became a Barnard College Student
ambassador and have hosted a number of events for
students to learn about Google. I will be starting with
Google full-time in California in September 2011 and
cannot wait to begin an exciting career with an even-
more exciting company!
Jared Cohen
Director of Google Ideas
NewYork City, NY
Life Before Google
Prior to Google I worked as
a member of the Secretary
of State’s Policy Planning
Sta and a close advisor
to Condoleezza Rice and
Hillary Clinton. During the
Bush and Obama adminis-
trations I worked to develop
our counter-radicalization
strategy as well as key strategies related to the
Middle East, including what we called “21st century
statecraft.” The assumption behind this is that
in the 21st century statecraft is as much about
building connections as it is doing negotiations. I
started reaching out to technology companies and
assembling delegations of tech experts to help the
US government understand how technology could be
applied to address critical foreign policy priorities in
some of the world’s most unlikely places.
Why I Chose Google
I loved my time in government, but I wanted to go a
step beyond convening and connecting and generating
ideas. I wanted to be in a place where ideas can turn
into initiatives and where I would have the resources
to do this. In addition to this, I have always had great
admiration for Googlers, in particular the values the
company espouses and the strong focus on execution
and impact. Google Ideas presented an opportunity
to tackle global challenges within an organization
that has a unique brand awareness, set of capabilities,
perspective, and resources. It’s an honor to be part of
the company.
My Work at Google
I am Director of Google Ideas, which is a new entity
at Google housed inside of the Business Operations
and Strategy Group. We call ourselves a think/do
tank because we look at big global challenges —
radicalization/terrorism, fragile states, democracy,
etc. — and we convene, connect and integrate
across dierent sectors, disciplines and experiences
to reframe these challenges in ways that account
for every perspective. Everything we do starts with
a Google Idea, or a new hypothesis around those
challenges that we then seek to prove. Our end goal
at Google Ideas is not to build a product and not to
fully solve these challenges; instead we are trying
to change the way the world thinks about and acts
on those challenges. And in the course of looking at
this challenge through a new and comprehensive
approach, we may look for ways that technology can
help address the dearth of alternatives that are absent
in many places where extremists recruit. Google Ideas
is organized based on focus areas and heavily focused
on collaborating not just inside of Google but with the
public sector, civil society organizations, academic
entities, and other private sector companies.
Adrian Joseph
Director Media, Mobile & Platforms
London
Life Before Google
I joined Google five years
ago with fifteen years
blue chip sales, marketing
and general management
experience gained within
industry and management
consultancy. Prior to Google,
I spent six years at Ford
Motor Company where I
held a number of Sales and Marketing roles including
European Brand Manager for large cars. In 1998 I
joined A.T. Kearney, the global management consulting
firm, and was later elected to Principal. During my time
at AT Kearney I worked for a number of companies
including Reuters, Mercedes-Benz, Fiat, Ericsson
and BP. In 2003 I was appointed as the main Board
Director for Tracmaster Plc where I was responsible
for group Sales and Marketing. I have a Diploma in
Hotel Management, an Economics degree and an MBA
with distinction from Manchester Business School. In
my private life I enjoy spending time with my three
children, playing table tennis and investing in fine
wine, and I have a black belt in Judo.
Why I Chose Google
I received a call from a recruitment consultant and I
was initially surprised because I had not contemplated
a career at Google, though I loved the brand. I said that
I was flattered but did not know how I could help. The
consultant explained the role and then sent me the job
description. At that stage I became hugely excited and
really invested many hours in preparing for interviews.
It was amazing to be oered the role and I still pinch
myself occasionally to check that it really has happened.
My Work at Google
I amthe ManagingDirector of Google Enterprise, EMEA.
The Enterprise division encompasses 4 product groups
focused on business productivity and cloud computing
solutions, where I was responsible for a team of 150
people across Sales, Pre-Sales, Deployment, Post
sales, Partners and Sales Operations. I am currently
working on a Strategy project in the Media & Platforms
team to help define the business strategy for YouTube
and Display Advertising Southern Europe, Middle East
and Africa.
Daniela Raijman
Software Engineer
Tel Aviv, Israel
Life Before Google
My first encounter with Com-
puter Science was at the age
of 18, when I joined the Israeli
Defense Forces Intelligence
corps. I immediately fell in
love with the field! I’ve been
programming ever since, and
spent 6 years as a student
in the Tel Aviv University,
where I got my B.Sc. in CS and Biology, and M.Sc. in CS.
Before working at Google I worked for a year in another
company - Comverse.
Why I Chose Google
I joined Google when the Israeli oce had just opened,
and people barely knew it existed. What drew me to
Google is the opportunity to work with huge amounts of
data and develop products that are of really large scale.
95 94 Global Report on Diversity Chapter 7 Recruitment and Industry Partnerships
received the Academy Award for Film Music. In the
90’s, when the Internet era had just begun, I joined an
incubation company listed at JASDAQ.
Why I Chose Google
I was impressed by Google’s mission and innovation
driven culture, and was strongly willing to work
at a global company using my variety of business
experience.
My Work at Google
I am representing all of Business Development and
Partnership action in Japanese territory as a Director
of Google.
Lalitesh Katragadda
Software Engineer
India
Life Before Google
Before joining Google, I briefly
served on the faculty of
Carnegie Mellon and went on
to found a robotics start-up
whichwasacquiredbyGoogle.
I havepresentedpapersat and
chaired conferences in Space
Robotics, andwas responsible
for initiating and leading the
CMU Lunar Rover program until 1997. While I was a
student I dabbled in robotic art, student plays, concert
sound, martial arts and online lobbying.
I received my Ph.D. from CMU in Robotics and a M.S.
from the CMU school of Computer Science, and also
hold a M.S. from Stanford University’s Design Division
and a M.S in Aerospace from Iowa State. I earned my
B-Tech fromIIT-Bombay in Aeronautical Engineering.
Why I Chose Google
I came to Google via one of Google’s first acquisitions
in 2002. My initial trepidation of joining a ‘large’
company was overcome by the infectious energy and
passion evident in Larry, Wayne and Google’s early
engineers to use technology to change the world.
My Work at Google
At Google, I co-founded Google India and along with
Krishna Bharat was its founding Co-Center Head for
two years. I started or co-founded several projects
at Google including Google Transliteration, Google
Finance andmost of its early internal systems. My most
recent innovation is Google Map Maker which I created
to help people map their world deeply and completely.
Ann Lavin
Head, Policy & Government Aairs
Southeast Asia, Singapore
Life Before Google
I have had lots of jobs. My
job out of college was a
Congressional campaign fol-
lowed by 9 months reading
the President’s mail in the
White House. It was the low-
liest job in the White House,
literally in the basement, but
provided an incredible insight
into people’s concerns. My government career
continued with stints at the President’s Commission
on White House Fellowships and the Department of
Energy. My husband’s career took me to Hong Kong
and Singapore. In the late 1990s as a trailing spouse,
I couldn’t legally work. I embraced the opportunity to
hang up my suit and embrace my inner Tiger Mom.
Fortunately for my kids, I returned to work helping U.S.
companies work with Southeast Asian governments.
Why I Chose Google
My then-16 year old decided that I needed a cool job
worthy of her respect. She noticed that Google had an
opening in Singapore, where she spent much of her
childhood. She encouraged me to apply. I was lucky
to work for a consulting firm that did work for Google,
so I was familiar with Google and Google was familiar
with me. I was thrilled when I had the chance to devote
all my attention Google focusing issues like freedom
of expression, expanding local information, economic
opportunity and fostering creativity. As a bonus, my
kids give me a bit more respect.
My Work at Google
I amthe Policy Head for Southeast Asia, which means I
work with governments and civil society groups to help
Google do achieve our mission. It’s a lot of listening,
synthesizing and explaining in both directions. People
don’t understandlotsof what Googledoesandcertainly
not how it is done. Because it is a big and complex
world, inside Google we often don’t understand the
history, culture and sensitivities of all communities.
Most issues can be resolved though discussion.
Occasionally, it’s tougher to resolve issues, but that’s
what makes it interesting. It’s rewarding to see how
our products improve lives. We know the power of
information to change lives. It’s also wonderful to see
small businesses and local artisans be able to bring
their work to the world though Google ad platforms.
Google is driving information and opportunity. It’s great
to be a small part of it.
My Work at Google
I’ve been working as a Software Engineer at Google
for almost 4 years now. I worked on several projects,
including a project in YouTube and some very exciting
infrastructure projects. In addition, I use my 20%
time to drive a very special project together with a
few female engineers from the Israel oce. We host
middle-school girls in the Google oce and introduce
them to Computer Science, in hopes of convincing
themto become engineers in the future and choose CS
as a career. I am now expecting my first child and am
very much looking forward to taking some time o to
take care of him.
Sara Adams
Software Engineer
Munich, Germany
Life Before Google
In school I enjoyed math-
ematics, but my friends
and family discouraged
me to pursue that subject.
So I finished high school
majoring in German and
English. My keen interest
for mathematics hadn’t
left me, so I decided to go
with my gut and simply try studying mathematics at
university for one semester. It was a good choice I
made, because I immediately and deeply fell in love
with studying mathematics. I loved understanding
and exploring the background of why things worked
they did, something often not taught at school. And
while I was trying new things, I decided to take an
additional minor in computer science to see what
that was all about. I was very intrigued both by the
theoretical computer science, and writing programs
where you could actually see things happening. After
studying three years in Germany, I went to England to
do my masters in Mathematics and the Foundations
of Computer Science. I then moved on to do a DPhil
(PhD in Oxford) in Hardware Verification. Going
abroad was a great experience, both because I got to
know a dierent way of living, and because I met so
many great people there - be it students, professors,
or friends not connected to university. In Oxford I also
discovered a new passion of mine: origami. I am an
avid folder of origami, and it seems I’ve made a small
name for myself within the community. I’ve been to
conventions and held workshops there and have a
well-visited website. But, honestly, I’m probably best
known for the instructional videos I post on YouTube.
Why I Chose Google
My first contact with Google was via the Google Anita
Borg Memorial Scholarship in 2007, the first year it
was oered in Europe, the Middle East, and Africa. I
was thrilled to be selected as one of the finalists. I met
lots of other female computer scientists and Googlers
at the retreat. It was a truly inspiring and empowering
experience, so it’s no big surprise I applied again in
2008. I was a scholar that year and thus had another
opportunity to meet up with peers at the retreat,
both renewing previous acquaintances, and getting
to know new people. In 2008 I decided to do an
internship in Munich. I’d grown up in Munich, so I was
thrilled to spend my summer there. The internship was
absolutely superb. It was this great mix of working
with really nice people and finding solutions to tricky
problems. I especially liked that I never felt I was
“just” an intern, I worked on things that needed doing,
and went live later. And I appreciated that I wasn’t
treated any dierently than the other engineers —
neither because I was an intern, nor because I was a
woman. It was awesome to see my contributions were
appreciated — and it proved to myself that I did not
just enjoy this kind of work, I was also good at it. About
a year after I’d gone back to working on my PhD I got a
call from Google about a future position. Well, it’s easy
to guess what happened.
My Work at Google
WhenI startedat Googlea bit morethana year ago I had
the opportunity to join a still quite newteamworking on
user-facing privacy tools in Munich. In the last year I’ve
worked on the Google Dashboard, a page that lets you
view and manage all the data stored with your Google
account. I think it’s great that Google is workinghardon
providing users with more transparency and I amproud
to be part of that. We’re also working on other tools and
it’s exciting to be part of a full product development
cycle: starting with the rough idea, concretizing it in the
design phase, implementing it with the usual hurdles
you didn’t think of first, to finally getting everything
ready to be released. I love that working at Google
means finding solutions to challenging problems and
getting those solutions to work - both froma technical
perspective, as well as a user’s perspective. And the
cool thing is: all that happens in an environment full of
really smart, nice people.
Kazusuke Obi
Director of Business Development
Japan
Life Before Google
I started my business career
as a music producer at
one of the Japanese music
companies. I produced more
than 100 titles including
the album of Mr. Ryuichi
Sakamoto, a famous Jap-
anese musician who had
97 96 Global Report on Diversity Chapter 7 Recruitment and Industry Partnerships
PremRamaswami
Product Manager
NewYork City, NY
Life Before Google
Before Google, I worked for
MIT Lincoln Laboratory in
Lexington, Massachusetts,
as an engineer on an
airborne 3D laser radar wide-
area mapping program. And
before that, I was finishing
up an undergraduate degree
in electrical and computer
engineering and biomedical
engineering fromCarnegie Mellon University.
I have the opportunity to live in the greatest city in the
world, New York. I love getting out of my apartment,
exploring, and eating. I read a lot —I’m a self-described
news junkie, and the number of times I refresh Google
Reader in a day is truly sad. I travel a ton and completed
a work trip to India, Israel, and London in the matter of
10 days!
Why I Chose Google
I was considering higher education in Neuro-
engineering when a friend of mine (without my
knowledge) passed my resume to his PhD thesis
advisor who had just joined Google’s new Pittsburgh
oce as a director. I’dalways wantedto live inNYC, and
was open to the opportunity to interview with Google.
After the interview process, I wasn’t convinced to take
the oer until I spoke with numerous Google PMs who
described the fun and challenge of working at Google
and the scale of problems Googlers dealt with. It’s been
one of the best decisions I’ve made to date.
My Work at Google
I’ve had the opportunity to work on projects such as
Google Checkout, Google’s ecommerce shopping
solution, and Google Checkout for Non-Profits which
helps NGOs collect donations free of charge. I spent
a year working out of our Bangalore oce on the
Internet Bus Project aimed at increasing Internet
penetration in India. We built a mobile cybercafe that
drives around cities in India to introduce the Internet
to students, teachers, and parents that has seen over
1 million visitors.
Most recently, I’ve joined Google.org’s Crisis Response
team. The team makes critical information more
accessible during natural disasters and humanitarian
crises. In the past, this work has included making
emergency alerts, news updates and donation
opportunities visible through our web properties. The
teamhas also built tools such as Resource Finder and
Person Finder which enable better communications
and collaboration among crisis responders and among
victims. In addition to giving monetary donations to
charitable organizations providing direct relief on-
the-ground, Google has provided updated satellite
imagery and data for an array of disasters to illustrate
infrastructure damage and help relief organizations
navigate disaster zones.

A Better Chance
ADCOLOR
AIDS Lifecycle
American Advertising Federation - Most Promising
Minority Students Program
American Indian Science and Engineering Society
(AISES)
Anita Borg Institute for Women and Technology (ABI)
Big Deal
BigShot Program, Columbia University
Bootstrap, Brown University
Boys & Girls Clubs of the Peninsula
BT Young Scientist & Technology Exhibition - Ireland
Can Wigmunke, the RainbowTree Program
Carnegie Science Center: Click! Program
Catalyst
Center for Work Life Policy
Center for Youth Success at ETR Associates
Citizen Schools
Computer Science Teachers Association
DataTjej, Sweden
Deanza College Puente Program
Employability
Engineering UK - The Big Bang Fair - UK
Expanding Your Horizons
First Bytes Camp, University of Texas at Austin
Forumfor Women Entrepreneurs & Executives
(FWE&E)
Future Meets Present Engineering Conference
GamesByTeens Program
Girl Geeks Dinners
Girls Achieving in Non-traditional Subjects (GAINS)
Girls Incorporated of Alameda County: Build IT
Program
GrlBotics @the International School, Winterthur -
Switzerland
Hispanic College Fund
Hispanic Scholarship Fund (HSF)
Human Rights Campaign (HRC)
Idea Village
Infoeducatie - Romania
Informatica Feminale, Germany
Information Technology Empowerment Center:
ITEC Pathways Project
INROADS
International Gay and Lesbian Chamber of Commerce
LEAD Programin Business
LEAD Programin Engineering
Leadership Enterprise for a Diverse America (LEDA)
Lime Connect
Los Ingenieros Program
Lovelace Colloquium, UK
Manaent Leadership for Tomorrow (MLT)
Mangotree, Kenya
Nasscom, India
National Black MBA Association (NBMBAA)
National Center for Women and IT (NCWIT)
National Society of Black Engineers (NSBE)
National Society of Hispanic MBAs (NSHMBA)
Network and Anity Leadership Congress (NALC)
OSS an Schulen - open source lessons in the
classroom - Switzerland
Out & Equal
Pioneers in Engineering
Polytechnic State University
Project Hired
Race for Opportunity
Reaching Out MBA (ROMBA)
Society of Hispanic Engineers (SHPE)
Society for Science and the Public - International
Science and Engineering Fair
Society of Women Engineers (SWE)
Society of Women Engineers: Building an Engineer
Day at California
Stonewall
Switch Junior Web Awards - Switzerland
Techbridge
Technology Leadership Initiative (TLI)
TechREACH Program, Puget Sound Center for
Teaching, Learning and Technology
TechStart Program, Technology Access Foundation
The Conference Board
Thurgood Marshall College Fund (TMCF)
Tremplin
United Negro College Fund (UNCF)
WACL (Women in Advertising and Communications,
London)
Women Media Networks
Women Unlimited
Zawadi Africa Education Fund
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