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Formal wear Sports wear Active sports wear Swim wear Beach wear Casual wear Jeans wear Work wear Street fashion Intimate wear (lingerie) Occasion wear Club wear Evening wear Sleep wear Ethnic wear
Formal dress (UK) and formal wear (US) are the general terms for clothing suitable for men and women for formal social events, such as a wedding, formal garden party, dinner, award programm or dance party. Formal dress is the grouping of all the dress codes which govern clothes worn to formal events. The Western style of formal evening dress, characterized by black and white garments, has spread through many countries & is almost the standard formal social dress in all countries
FORMAL WEAR – Dress Code
The dress codes counted as formal wear are the formal dress codes of white tie for evenings and morning dress for daytime, as well as the semi-formal ones of black tie for the evening and strollers in daytime. The clothes dictated by these dress codes for women include cocktail dresses, ball gowns, gowns, and evening gowns. For many uniforms, the official clothing is unisex. Examples of this are law court dress, academic and graduate dress, formal military uniforms and formal military evening dress.
e. it does not require formal dressing and can be worn by all age groups at any time 4 .CASUAL WEAR Casual wear in European tradition is the dress code which emphasizes comfort and personal expression over presentation and uniformity i.
Examples Blue jeans and a T-shirt have been described as the "casual uniform". Madonna introduced a great deal of lace. but the trend toward female exposure in the 20th century has also pushed the necklines of formal ball gowns ever lower and the skirts of semiformal cocktail dresses ever higher. jewelry . since it includes all swimwear. thighs. With the popularity of spectator sports in the late 20th century. Punk costume is a striking example. and backs is still limited to casual wear. Clothing worn for manual labor also falls into casual wear. 5 . Skin exposure is most pronounced in casual wear. For men. the exposure of shoulders. hip hop fashion has played up elaborate jewelry and luxurious materials worn in conjunction with athletic gear and the clothing of manual labor. More recently. and cosmetics into casual wear during the 1980s. a good deal of athletic gear has influenced casual wear.
It is mostly referred to a trouser made in denim It is one of the forms of casual wear dressing 6 .JEANS WEAR The word jeans originally meant a 5 pocket pair of trousers made in sturdy fabric like denim or Non-denim fabric like canvas in heavy oz (weight) & in a twill or plain weave.
originated independently in two places: the French town of Nîmes. which came to be known as dungarees. Levi Strauss created them in 1853. which 'denim' owes its name to. They were brown and made of canvas. 7 . History's first jeans weren't blue. Strauss was selling rough canvas to use for tents and wagon covers but then one of the prospector said. In 1853. Levi Strauss. "You should have brought pants!. literally the blue of Genoa. or denim. where trousers made of denim material were worn by the sailors of Dhunga. and they weren't denim. and in India.History The word "jeans" comes from the French phrase bleu de Gênes. a 24-year-old German immigrant. Jeans fabric. and everyday items were in short supply." saying he couldn’t find a pair of pants strong enough to last. left New York for San Francisco with a small supply of dry goods with the intention of opening a branch of his brother's New York dry goods business.JEANS . Strauss switched to denim colored with indigo blue dyes in the 1870s. the California gold rush was in full swing.
which required all-purpose pants for its sailors. They required pants that could be worn wet or dry. After one of Davis's customers kept purchasing cloth to reinforce torn pants.One of Strauss's customers was Jacob Davis. the legs of which could easily be rolled up to wear while swabbing the deck. and the exposure to sea water and sun would gradually bleach them to white. 8 . These jeans were laundered by dragging them in large mesh nets behind the ship. such as on the pocket corners and at the top of the button fly Early examples of these trousers were made for the Genoese Navy. a tailor who frequently purchased bolts of cloth from the Levi Strauss & Co wholesale house. he had an idea to use copper rivets to reinforce the points of strain. Jeans did not have rivets earlier -.
Famous brands being – Levis. The American population spent more than $14 billion on jeans in 2004. It is particularly identified with American culture. Armani & Versace have their own line of jeans Different looks can be achieved due to the versatility of the fabric – formal (by keeping the wash & style & fit simple & casual by having a heavy wash or by adding different trimmings & details It can also be combined with a variety of other clothing like a shirt. Many subcultures like Hippies have adopted it as a part of their clothing. Lee.JEANS WEAR AS OF TODAY ! It is fashion statement ! & has become extremely popular across all age groups for decades. teeshirt or kurta to achieve a desired look Great example of a Classic style & cycles with cycles 9 . Wrangler. especially the American Old West. It is present across most of the brands in all segments in all price ranges. Even designers like DKNY.
Jeans as of today ! • Casual attitude • Style statement • Comfortable • Versatile • Easy maintenance • Lasts longer • Caters to all market segments • Different looks can be achieved 10 .
Popular jeans wear brands Showcased by models in fashion shows Designer wear jeans Part of hippi culture 11 .
T-shirts. fitted jeans. heavy coats. Harrington jackets.STREET FASHION Fashion that originates with or are inspired by clothing worn by individuals usually young or grass root level. Examples include: Hippies (denim. Hip hop fashion Skin Heads Teddy Boys 12 . Martens boots) Gothic fashion (black clothing. drainpipe trousers. Most major youth subcultures have had an associated street fashion. makeup). safety pins. rather than emerging from the fashion industry or studios. bondage. big boots. It is generally associated with youth culture most often seen in major urban centres although the contemporary fashion industry draws inspiration from street style. Dr. flower power and psychedelic imagery. crepe shoes) Punk fashion (ripped clothing. flared trousers) Teddy Boys (drape jackets. provocative T-shirt slogans) Skinheads (short-cropped hair. Fred Perry polo shirts. Ben Sherman button-up shirts. long hair.
Hip hop Japanese street fashion STREET FASHION Finland High street fashion French street fashion 13 .
SPORTS WEAR Sportswear is clothing. Specialised garments include some underwear. Some athletes wear personal armour such as helmets or American football body armour. e. worn for sport or exercise. polo shirts and trainers. 14 . Typical sport-specific garments include tracksuits.g. Sportswear is also often worn as casual fashion clothing. T-shirts. For most sports the athletes wear is a combination of different items of clothing. pants and shirts. sport shoes. such as the jockstrap. including footwear.
Calvin Klein. each of whom created distinctive wardrobes for the American woman based upon stylish but wearable. Designers such as Clare Potter and Claire McCardell were among the first American designers to gain name recognition through their innovative clothing designs. practical clothes suited the relaxed American dress code Many of the first sportswear designers were women. A common argument was that female designers projected their personal values into this new style 1970–2000 In the 1970s Geoffrey Beene. Her simple. comfortable and interchangeable multi-purpose clothes that combined practicability with luxuriousness 21st century sportswear In 2000. McCardell has been called America's greatest sportswear designer. one of the first significant male sportswear designers.surveys showed that an average of 64% of women interviewed preferred casual wear. Donna Karan. including sportswear as distinct from active wear 15 . incorporated elements of menswear into his relaxed women's clothing. Late 20th century designers Ralph Lauren. and Tommy Hilfiger.History of sportswear 1930–1970 The precursors of true sportswear emerged in New York before the Second World War.
bicycling. making him probably the first sportswear designer. Other designers offering high end sportswear for resort wear included Jean Patou Sports wear for resort 16 . went yachting. though were not exclusively sportswear designers. casual wear typically worn for spectator sports. The term became popular in the 1920s to describe relaxed. played tennis. Pre-1930 Sportswear originally described clothing made specifically for sport. It was adopted as everyday wear by his clients. ice skating. tennis.History of sportswear Originally designated clothing worn for sports like Golf. hunting in 1890s Sportswear has been called America 's main contribution to the history of fashion design. One of the first couturiers to specialise in this was John Redfern who in the 1870s began designing tailored garments for increasingly active women who rode. Some early 20th century Paris designers such as Gabrielle Chanel created haute couture designs that could be considered sportswear.
ACTIVE SPORTSWEAR Garments which are specially designed for active sports like swimming. football. cycling etc & are made with special fabrics which would be function specific for fulfilling a specific need in active sportswear are used Desirable attributes for active wear sports are – Good sweat absorption & sweat release property to the atmosphere Fast drying property for getting more tactile comfort Good air & water vapour permeability Durable Easy care Dimensional stability even if its wet Light weight 17 . basketball.
gloves etc apart from apparel 18 . synthetics are preferred in active sportswear as it dries quickly & has good shape retention property If cotton is used its used along with a synthetic blend or spandex for added comfort Active sportswear also consists of accessories related to the particular sport like shoes socks. More than cotton.
SWIM WEAR A swimwear is an item of clothing designed to be worn while participating in water sports and activities such as swimming. It could be a swimsuit. swimsuits are usually called togs or bathers. diving. scuba diving. or for any activity in the sun. water polo. and wakeboarding. This term is less common in other parts of the Commonwealth where it can also refer to clothes in general 19 . surfing. In New Zealand English and some areas of Australian English. togs or swimming costume It is also used as an undergarment that requires a wetsuit such as waterskiing. bathing suit. water skiing. such as sun bathing. surfing.
Swimwear for different Water Sports activities Swimming Surfing Skiing Water Polo 20 .
Diveskins jammer boardshorts brief 21 . thongs. Women's swimsuits are generally one-piece. which covers the whole body and head (but not face) similar to a diver's wetsuit. briefs or " speedos". and g-strings which covers only the lower part of the body Special swimsuits for competitive swimming. but protect the skin from stings & abrasion. Swimsuits are also worn for the purpose of body display in beauty pageants. designed to reduce skin drag. jammers. These suits are made from spandex . bikinis or thongs. men's swimsuit styles include boardshorts. jammers & racing briefs are also worn to assist their glide through the water thus gaining a speed advantage For some kinds of swimming & diving. a more modest garment designed for Muslim women. B odysuits. Magazines like Sports Illustrated's annual "swimsuit issue" feature models and sports personalities in swimsuits. provide little thermal protection. In western culture. swim trunks. resemble unitards. Most recent innovation is the burqini. special bodysuits called diveskins are worn.
sunglasses etc related to the same For men :.BEACHWEAR Items of apparel or accessories specifically for use at the beach is called Beach wear. beach bags.shorts & accessories related to the same 22 . 2 or 1 pc swim suits. slippers. accessories like straw hats.sarongs. For women :.
In the 1960s 'controversial' lingerie manufacturers such as Frederick's of Hollywood begin to glamorize lingerie and the idea of lingerie having a sexual appeal slowly developed. Women's underwear before the invention of the crinoline was often very large and bulky.History of Lingerie In the later 19th century Lady Duff Gordon of Lucile. was one of the first pioneers on lingerie freeing women from restrictive corsets. The lingerie industry has expanded in the 21st century with designs that double as outerwear. for reasons of hygiene. or for modesty. As the 20th century progressed underwear became smaller and more form fitting. The French refer to this as 'dessous-dessus' which basically means innerwear as outerwear. Through the first half of the 20th century women selected underwear for three major purposes: to alter their shape (first with corsets and later with girdles or bras ). 25 .
Night gown Examples of Sleep wear Chemise Baby Doll Baby suits 27 .
Ethnic is classic and maintains the essence of the culture Ethnic wear of India 28 .ETHNIC WEAR It is the adoption of clothing and accessories derived from or inspired by native or national styles of many countries or regions.
Examples of Ethnic wear Japanese Russians Spanish 29 .
Cocktail dresses.Proms EVENING WEAR It is a term used in retail industry to refer to clothes worn primarily in the evening for formal or informal occasions Examples of outfits : Proms. tuxedos Cocktail dress Suits 30 .
B’day party 31 .Clothes worn at Wedding. Award ceremony. Birthday party. Example :. mourning ceremony or any festival Indian marriage. One normally does not wear an occasion wear in their daily routine. Day picnic.OCCASION WEAR Apparel & accessories which is best suited for a particular occasion or reason which could be held either during day or evening.
hats or plain colored t-shirts.CLUB WEAR Clubwear is a general term for the type of provocative. In the US. 32 . some 18 and older while others are 21 and older. the clubs dress code and the weather. revealing. Dress code for most 18+ clubs are more relaxed with everyone dressed to impressed usually showing some skin in order to get more attention. most clubs are restricted by age. There are various types of clothing items that could be worn to clubs based on the location of the club. to no jeans. Usually in 21+ clubs. or fetish clothing that is worn to nightclubs featuring a sensual atmosphere with a very relaxed dress code. the dress code are more strict with limitations on what you can wear on things like NO athletic gear.
CLUB WEAR 33 .
Example :.Professionals like Doctors. Lawyers. Police can be identified with their attire. Comfort and ease being a primary aspect for work wear so that it does not hinder their work.WORK WEAR Clothes that are worn by professionals or by people at their individual work front. It also reflects the work culture & environment. In few corporate marketing offices formal suits are mandatory where as in few offices like the design houses employees are dressed up casually in jeans & top 34 .
Corporate offices Judge Doctors Merchandisers at Design house 35 .
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