RAJASTHAN TECHNICAL UNIVERSITY

A

COMPLETE DOCUMENT AS APPROVED BY BOARD OF STUDIES FOR

MASTER OF BUSINESS ADMINISTRATION (MBA)

PREPARED AND COMPILED BY

CHAIRMAN BOARD OF STUDIES (MANAGEMENT) RAJASTAHN TECHNICAL UNIVERSITY.

MASTER OF BUSINESS ADMINISTRATION MBA (Regular) Semester Scheme
Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

The Master of Business Administration (MBA) is a 4 semester’s program. The following is the scheme for teaching and examination of MBA Course. MBA (First & Second Semester)
“THE DURATION OF EXTERNAL EXAMINATION FOR EACH PAPER WOULD BE 3 HOURS.”

I Semester MBA
Code No. M-101 M-102 M-103 M-104 M-105 M-106 M-107 M-108 Name of Subject Number of Hours per week 4 4 4 4 4 4 4 2 30 Marks External/M Internal/Mini inimum mum Pass Pass Marks Marks 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 240 560

Total 100 100 100 100 100 100 100 100 800

Principles & Practices of Management Organization Behavior Quantitative Techniques for Management Managerial Economics Management Accounting – I Marketing Management Business Environment Computer Applications in Management Total

II Semester MBA
Code No. M-201 M-202 M-203 M-204 M-205 M-206 M-207 M-208 Name of Subject Number of Hours per week 4 4 4 4 4 4 4 28 Marks External/M Internal/Mini inimum mum Pass Pass Marks Marks 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 30/12 70/28 100/50 100/50 180 620

Total 100 100 100 100 100 100 100 100 800

Human Resource Management Financial Management Management Accounting – II Operation & Production Management Research Methods in Management Information Technology for Management Seminar on Contemporary Issues* Comprehensive Viva-Voce** Total

*The BOS approved paper no M-207 as the paper on seminar on Contemporary issues. Here the faculty members will assign contemporary issues concerning with Indian Corporate sector like, merger & acquisition, current economic issues, global interface, stock market developments, new HR initiatives, recent trends in marketing trends etc, to the students. The student will prepare seminar under guidance of faculty members to be allotted by the director/ Principal of the institute. There will be no internal assessment. ** M-208 The comprehensive viva paper will be examined by the external examiner. The candidate will be examined in the papers which he/she studied during semester 1st and semester 2nd. There will be no internal assessment. • There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners, proposed by BOS and approved by Vice Chancellor. The concerned institute will bear the traveling, remuneration, DA and other incidental expenditure of external examiner with recourse to RTU.
Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

MBA (Third & Fourth Semester) III Semester MBA
Code No. Name of Subject Number of Hours Per week Marks External/M Internal/Mini inimum mum Pass Pass Marks Marks 100/50 70/28 70/28 70/28 70/28 70/28 70/28 70/28 590

Total

Compulsory Subjects M-301 Summer Training Project Report* M-302 Business Policy & Strategic Management Optional Subjects Six Subjects (Four Major & Two Minor) from the groups given below. For example a finance major & Marketing minor student will have to opt for M303.304,305 & 306 and any two from M-307, 308,309,310) Total

2 4 4 4 4 4 4 4 30

30/12 30/12 30/12 30/12 30/12 30/12 30/12 180

100 100 100 100 100 100 100 100 800

* The summer training project report will be evaluated on internal and external basis. Evaluation and presentation of the report will be done by internal and external examiners. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners, proposed by BOS and approved by Vice Chancellor. The concerned institute will bear the traveling, remuneration, DA and other incidental expenditure of external examiner with recourse to RTU. IV Semester MBA
Code No. Name of Subject Number of Hours per week Internal/Mi nimum Pass Marks 30/12 30/12 30/12 Marks External/M inimum Pass Marks 70/28 70/28 70/28 200/100 70/28 70/28 70/28 620

Total

Compulsory Subjects M-401 Business Ethics and Ethos M-402 Project Management M-403 Business Laws M-404 Project Study* Optional Subjects Three subject (2Major & 1 Minor) from the groups given below. For example a Finance major & Marketing minor student will have to opt M-405, 406 and any one from M-407, 408. Total

4 4 4 4 4 4 4 28

100 100 100 200 100 100 100 800

30/12 30/12 30/12 180

* Paper M-404 is a paper on project study. The project is real life short term corporate study. The candidate will be allotted the project by the faculty of the institute in consultation with the director/principal of the institute. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners, proposed by BOS and approved by Vice Chancellor. The concerned institute will bear the traveling, remuneration, DA and other incidental expenditure of external examiner with recourse to RTU.

Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

Engineering College. Department of Management & Technology. Kota/ 2008-2009/Prof. Chairman BoS. Rajasthan Technical University.List of Optional Groups for MBA (Third & Fourth Semester) Group A [FINANCE] M-303 M-304 M-305 M-306 M-405 M-406 Security Analysis & Portfolio Management International Financial Management Management of Financial Services Finance for strategic decisions Financial Derivatives Banking Services Operation Group B [MARKETING] M-307 M-308 M-309 M-310 M-407 M-408 Advertising Management International Marketing Sales & Distribution Management Product & Brand Management Consumer Behavior & Market Research Marketing of Services Group C [HUMAN RESOURCE MANAGEMENT] M-311 M-312 M-313 M-314 M-409 M-410 Training & Development Strategic Human Resource Management Leadership Skills & Change Management Human Resource Planning Employment Laws Performance Management & Retention Strategies Group D [PRODUCTION AND OPERATION MANAGEMENT] M-315 M-316 M-317 M-318 M-411 M-412 Material Management Total Quality Management Production Planning & Control Operations Research Logistics Management Service Operations Management Dean. . Surendra Kumar Vyas. Bikaner.

Engineering College. Bikaner. Kota/ 2008-2009/Prof. Hotel Management Field study and project report: Event and conference management.Group E [INFORMATION TECHNOLOGY MANAGEMENT] M-323 M-324 M-325 M-326 M-415 M-416 Business Process Re-engineering System Analysis and Design Strategic Management of Information Technology Data Base Management Management Support System E-Business Group F [TOURISM AND HOTEL MANAGEMENT] M-331 M-332 M-333 M-334 M-419 M-420 Introduction to tourism Airlines Management Management of Travel agency and Tour management Legal and regulatory Framework of tourism. Rajasthan Technical University. Surendra Kumar Vyas. Dean. Department of Management & Technology. Chairman BoS. .

Management Thought-Classical Perspective. Section A Management an Overview. Fundamentals of Planning . It will enable students to evaluate and analyse a firm’s management philosophy. Managerial processes. Leadership. control of overall performance. Control. line and staff authority and decentralization. functions. Functions of Management. managerial culture and leadership. Chairman BoS. departmentation. Span of Management. The objective of this paper is to familiarize the student with basic management concepts and behavioral processes in the organisation. M-101 M-102 M-103 M-104 M-105 M-106 M-107 M-108 Name of Subject Number of Hours per week 4 4 4 4 4 4 4 2 30 Internal/ Minimum Pass marks 30 30 30 30 30 30 30 30 240 / / / / / / / / 12 12 12 12 12 12 12 12 Marks External/ Minimum Pass marks 70 / 28 70 / 28 70 / 28 70 / 28 70 / 28 70 / 28 70 / 28 70 / 28 560 Total 100 100 100 100 100 100 100 100 800 Principles & Practices of Management Organization Behavior Quantitative Techniques for Management Managerial Economics Management Accounting – I Marketing Management Business Environment Computer Applications in Management Total M-101 Principles and Practice of Management Course/Paper : 101 MBA Semester-I Objective: Max. The course will be an introduction to the way in which a firm can develop its managerial thinking. transitions in leadership theories. Fundamentals of Organizing. social responsibilities of Business. control technique. Rajasthan Technical University.Marks : 70 Time : 3 Hrs. Policies. . trait theories. Section-B Case Study Dean. Strategies. Bikaner.Nature and purpose. Management Defined.I Semester MBA Code No. This course provides the student with an understanding of how the philosophy of management underlies the MBA course taught on the Programme. skills and rules in an organization. Engineering College. System and Contingency Approach for understanding organizations. Bureaucratic Management. Behavioral Perspective. Managerial Roles and responsibilities. Department of Management & Technology. to understand the impact this philosophy has on the organisation and operation of the business. Scientific Management. Administrative Management. Direction-concept.Objectives. Kota/ 2008-2009/Prof. Surendra Kumar Vyas. contingency theories. Decision making. span of control. leadership styles and skills.concept. Strategic organizing design. Coordination.Meaning and Importance. behavioral theories. mission and strategy. nature and purpose.

Chairman BoS. Perceptual process. Department of Management & Technology. The objective is to help student comprehend perceive and understand dynamic nature of groups. trends and layers of diversity. Alderfer’s ERG theory. Section -A Organizational Behaviour . goal-setting theories. schemas. trends. group decision making. diversity initiatives. The paper aims to present the basic concepts of management. This is with a view to enable him to develop and adopt effective strategies to influence it. Kota/ 2008-2009/Prof. . Lewin’s stages of change. Mc Cleland’s Achievement Motivation Theory. and managing planned change. . Management of change: concept.the concept of needs. Perception –Meaning and definition. It also aims to help the student develop decision making skills through case discussions. Section-B Case Study. resistance to change.M-102 ORGANIZATIONAL BEHAVIOUR Course/Paper : 102 MBA Semester-I Objective: Max. Cognitive and behavioral theories. group effectiveness and self managed teams. impact of globalization. Maslow’s hierarchy of needs theory. perceptual errors. competitive advantages.Historical Background Fundamental concepts of OB. Provide on insight into behaviour of individuals in organization and the changing environment of organizations... demographic differences. Dean. types. Managerial implications of perception in business situations. theories of Personality development. Surendra Kumar Vyas. functional and dysfunctional conflict. forces of change. Personality Development: meaning. stages of group development. nature causes and consequences of stress. managerial consideration for further developing of personality development of employee. barriers and challenges. importance. basic process. Motivation: nature and importance. barriers in communication.significance. main reasons impact.Marks : 70 Time : 3 Hrs. Group Behaviour: Group formation: formal and informal group. Rajasthan Technical University. research foundation. Individual Behaviour and Managing diversity: individual behaviour. Conflict and stress management: meaning. need theories of motivation. process.expectancy. process. Bikaner. Communication: Meaning. Engineering College. Equity. effective and efficient communication. learning organisation and Knowledge management. conflict handling.Definition – assumptions.

Bikaner. Elements of Statistics Probability. Simplex method. Note: 50% of the questions will be application oriented.. Probability Distributions Binomial. Dean. Department of Management & Technology. This will enable him to do analytical evaluation and arrive at logical conclusions & inferences to the decisions. Section-B Cases and Problems. Two phase method. Decision making under uncertainty. Two person zero sum games. Surendra Kumar Vyas.Marks : 70 Time : 3 Hrs. Output Model in Matrices. Decision making under risk Bayesian approach. Problem formulation and geometric methods of solution. Applications of Matrices to value Analysis. Criterion of Maximum. Possion and Normal. Linear Programme. Basic concepts of differentiation. Theories of Extremes. Criterion of Maximum likelihood. Concept Model Building for Business Decisions. Min. Mixed strategy. Solving linear equations by using matrices. Kota/ 2008-2009/Prof. Role and Scope Models in Business and Industry. Rajasthan Technical University. Correlation and Regression. Maxmin and Minmax. The objective of the course is to equip the student with basic quantitative tools required to perform the role as a manager. . decision making in a Competitive Situation-Game Theory-Types of Games. Elementary ideas about duality. Engineering College.M-103 QUANTITATIVE TECHNIQUES FOR MANAGEMENT Course/Paper : 103 MBA Semester-I Objective: Max. Decision Theory. Decision Tress-Applications. Method of solution. Chairman BoS. Section-A Intorduction to Quantitative Techniques. Matrix Algebra Determinations.

With economies becoming increasingly market oriented. Section-B Case study. Concept of Consumer's surplus. Production Function to cost function-long run and short run total cost. fiscal policy.concept.Marks : 70 Time : 3 Hrs. Engineering College. Rajasthan Technical University. The objective of the course is to provide insights into these aspects. it is becoming important for players in the market place to learn to conduct themselves in a manner that will assure them of success. Chairman BoS. The new economy-definition and characteristics. supply function. Market structure and pricing decisions-the competitive and monopoly model. measurement. Inflation. determination. Students of management must be exposed to the time tested tools and techniques of managerial economics to enable them to appreciate their relevance in decision making. Business cycles. Kota/ 2008-2009/Prof. analysis.concept. Section-A Nature and Scope of Managerial Economics. monopolistic competition and oligopoly. Elasticity of Demand. Surendra Kumar Vyas. Department of Management & Technology.concept. role and Responsibility of a Managerial Economist. determinants of Demand. Demand Function and econometric techniques. Analysis and costs estimation-economic Concept of Cost.M-104 MANAGERIAL ECONOMICS Course/Paper : 104 MBA Semester-I Objective: Max. Theory of Supply. Different Types of Cost: Managerial uses of cost Function. Break-even Analysis Make or Buy Decisions. pricing of multiple products. theory of the firm and the role of profits Theory of Demand. National income-concept and measurement. Dean. The fundamental concepts of Managerial Economics. Bikaner. .

Changing role of management accounting and recent developments. The objective of the course is to enable the student to familiarize with the preparation and calculation knowledge of management accounting. Preparation of Final Accounts. Comparative and common size financial statement.types and calculation. Basic Cost Concept. Bikaner. Section -A Introduction to Management Accounting – Origin. Understanding Indian Corporate Sector. Cost sheet Cost-Volume-Profit Analysis. Management accounting and corporate governance. scope.Understanding basic financial accounting. .M-105 MANAGEMENT ACCOUNTING-I Course/Paper : 105 MBA Semester-I Objective: Max. Kota/ 2008-2009/Prof. Surendra Kumar Vyas.as a backdrop to management accounting and Cost Accounting. Marginal cost and CVP Analysis and Profit planning. Activity based costing. The student will be able to understand the system of utilizing financial. functions and principles.Marks : 70 Time : 3 Hrs. Note: 50% of the Questions will be Numerical/Cases/Inferences based. costing. Financial statement analysis. Section-B Cases/Problems. Budgetary Control.Ratio analysis. Chairman BoS. Engineering College. Dean. and other information to assist the management in the performance and evaluation of their functions. Department of Management & Technology. Rajasthan Technical University. Management Accounting. Analysis of Corporate Performance: Preparation and calculation of Fund Flow and Cash Flow statement as per AS-3.

Targeting and positioning as per the changing pattern of Indian consumers-levels of market segmentation. Chairman BoS. New Product Development Strategy. direct marketing and personal selling. channel Management in rural markets. segmenting consumer markets. The main problem area in rural marketing. competitive brand strategy. Product Life Cycle Strategy. Surendra Kumar Vyas. sales promotion. Managing the Marketing programme-advertisement. Rajasthan Technical University. Department of Management & Technology. Kota/ 2008-2009/Prof. The student will be able to understand these concepts. Rural Marketing: The profile of rural market of India.it is a company wide undertaking. Bikaner. market targeting.M-106 MARKETING MANAGEMENT Course/Paper : 106 MBA Semester-I Objective: Max. Section-B Case Study Dean. Marketing strategies and plansmarketing and customer value. Management of Marketing Efforts: building brands-dealing with competition. Channels of distribution. Marketing insights-information and scanning the environment. Market Segmentation in rural market. Product Policy and Pricing decision. marketing communication in Rural Markets. interactive marketing (E-Marketing) Marketing Research and Information System. Section-A Understanding Marketing Management-Importance and scope.Marks : 70 Time : 3 Hrs. Marketing succeeds only when all departments work together to achieve goals. It drives the company’s vision. Consumer Behavior and market segmentation. analyzing the macro environment. . Engineering College. Marketing is no longer a company department charged with a limited number of tasks. mission and strategic planning.

Bikaner. impact of liberalisation and privatization on Indian economy. The primary objective of this course is to acquaint the students to the emerging trends in business environment. Dean.Cultural. Surendra Kumar Vyas. Kota/ 2008-2009/Prof. Department of Management & Technology.Developing Ethical Business Habits Work Ethos in Indian Perspective . Section-A Business Environment – Nature. role of Indian business houses in the world.M-107 BUSINESS ENVIRONMENT Course/Paper : 107 MBA Semester-I Objective: Max.Foreign Collaborations Political environment.Relevance of values in Management Government of India’s Commercial Banking.Marks : 70 Time : 3 Hrs.Types of political systems. This will also help them to develop the ability to analyse the competitive business environment to appraise the environmental pressures on business. Critical evaluation of latest economic policies of India. role of political organisation of India to development of economy.Changing role of Government Structure of Indian Economy.Business Ethics . Government policy regarding small sector enterprises.Indian Heritage . Management of organisational resources for developing effective Internal organisational environment. Rajasthan Technical University.Economic. Chairman BoS. Socio. External Environment-nature and significance . Engineering College. and to understand the government policies and current issues in Indian perspective. Concept and Significance of Internal environment. Approach to Foreign direct Investment. Social Responsibilities of Business . Economic environment-types of economic systems. Political and Technological factors influencing Business Environment . Section-B Case Study. . introducing organisational change when this equilibrium is found. Multinational Corporations . Exim and Technology policy.

Normalization Process. Accessories MS Office and its application-MS Office Fundamentals & Components Excel. Dean. Data Base Management System-Data Base Management System Objectives of Data Base. This course is designed to make the students of management familiar with the basic fundamentals and concept of computer.Access. Advance Technologies in Data Base Technology. Softwares. Types of Software . Document Window. Extranet. Token bus.Application software. Local Area Network (Ethernet. Special Indicators. Rajasthan Technical University. Internet.Marks : 70 Time : 3 Hrs. Relational Model. Bikaner. System Software-Operating systems and types. MS. Characteristics of computer systems. Department of Management & Technology.MS Power Point. Network Model. Computer Memory. MS Advantage and Disadvantage of IT Outsourcing. Token ring) Wide Area Network. The World-Wide Web.M-108 COMPUTER APPLICATION IN MANAGEMENT Course/Paper : 108 MBA Semester-I Objective: Max. The students will also be able to learn to solve business mathematical problems with the aid of computers. Object-Oriented DB. technical and commercial classification of computer. . Section-A Introduction to computers. MS Word. Surendra Kumar Vyas.definition. Client Server Systems Section-B Case study. Application Software’s Languages Windows and its applications-Windows Operating System. Data Transmission and OSI layers. fundamental. a simple model of computer. File Handling in Windows.input and output devices. Elements of Desktop. Distributed DB. TCP/IP fundamentals. Kota/ 2008-2009/Prof. Engineering College. Chairman BoS. Advantages & Disadvantages of DBMS. Data representation and application. CPU. Application Window. Intranet. Telecommunication Concepts.Hierarchical Model. This paper shall prepare students to learn and acquire necessary computer skills required for day to day office application.

Establishment of Training objectives. ** M-208 the comprehensive viva paper will be examined by the external examiner. SHRM Mergers and acquisitions. Training. job design-Concept approaches. Process. current economic issues. Selection and induction. performance drivers. career management. reward management performance appraisals. Human Resource Planning-Concept. Establishment. Surendra Kumar Vyas. Need. The grievance procedure. Employee compensation-purpose and importance. . Kota/ 2008-2009/Prof. Section-A Human Resource Management-. M-201 M-202 M-203 M-204 M-205 M-206 M-207 M-208 Name of Subject Human Resource Management Financial Management Management Accounting – II Operation & Production Management Research Methods in Management Information Technology for Management Seminar on Contemporary Issues* Comprehensive Viva-Voce** Total Number of Hours per week 4 4 4 4 4 4 4 28 Marks External/M Internal/Mini inimum mum Marks Marks 30 / 12 70 / 28 30 / 12 70 / 28 30 / 12 70 / 28 30 / 12 70 / 28 30 / 12 70 / 28 30 / 12 70 / 28 100/50 100/50 180 620 Total 100 100 100 100 100 100 100 100 800 *The BOS approved paper no M-207 as the paper on seminar on Contemporary issues. Training phases. recent trends in marketing trends etc. stock market developments. Syndicate. non monetary rewards. Role playing. Need Assessment. Strategic challenges for leadership. Chairman BoS. Human Resource Procurement-Recruitment. In a complex world of industry and business. case method. Evaluation of a training Programme. The student will prepare seminar under guidance of faculty members to be allotted by the director/ Principal of the institute. to the students. job specification. Here the faculty members will assign contemporary issues concerning with Indian Corporate sector like. job analysis. The objective of this course is to sensitize students to various facts of managing people and to create an understanding of the various policies and practices of human resource management. Engineering College.II Semester MBA Code No. The candidate will be examined in the papers which he/she studied during semester 1st and semester 2nd.Marks : 70 MBA Semester-II Time : 3 Hrs. merger & acquisition. workers participation in Management Employee. Bikaner. There will be no internal assessment. Business in Basket T. organizational efficiency is largely dependent on the contribution made by the human resources of the organization. HRD-Concept. students need to understand behaviour of human resources in various organisational situations. job description. M-201 HUMAN RESOURCE MANAGEMENT Course/Paper : 201 Max. There will be no internal assessment. Incident. Discipline.Group. Section-B Dean. global interface. Training method Lecture. components. Department of Management & Technology. Rajasthan Technical University. Objective: To become a successful manager of people. Performance measurement and reward systems-introduction. new HR initiatives. leadership and performance. Introduction and Scope.

Cash and Marketable securities management.Lease. Dividend Policy . theory. Risk and Return. Investment decisions: Capital budgeting. Chairman BoS. The objective is to enable and equip the manager with basic tools for applying financial analysis. CAPM.concept. and APT. Treasury management. Section-B Case/Problems Note: 50% of the questions will be numerical. Merger and Acquisition.Case/Problems. Financing decisions: Concepts of operating and financial leverage. Importance and Objectives of Financial Management. Section-A Meaning.Different sources of finance: Asset Based financing. Surendra Kumar Vyas.overview of capital market theory. Beta Estimation. Receivables management. Corporate Restructuring. Capital structure Theory and Policy. M-202 FINANCIAL MANAGEMENT Course/Paper : 202 MBA Semester-II Objective: Max. Bikaner. Engineering College. The focus in this paper would be on issues related to financial management in the Indian Corporate Sector. Conflicts in profit versus value maximization principle. Kota/ 2008-2009/Prof. Inventory management. Financing of working capital. Rajasthan Technical University. Functions of chief financial officer. Time value of money.Marks : 70 Time : 3 Hrs. . Hire Purchase and Project Financing. The contents are related to the practices observed in Indian Corporate Sector. Risk analysis in capital budgeting. Cost of capital. Department of Management & Technology. Management of working capital. Dean.

Inferences from published financial statements-Ratio. Department of Management & Technology. elementary accounting and interpretation. Standard cost and variance analysis. Surendra Kumar Vyas. ZBB. process costing.M-203 MANAGEMENT ACCOUNTING-II Course/Paper : 203 MBA Semester-II Objective: Max. Kota/ 2008-2009/Prof.Marks : 70 Time : 3 Hrs. production budget. . cost-volume-profit analysis. performance budgeting. ABC. EVA. master budget. Managerial implications of job order costing. sales. process accounting of normal and abnormal wastage. Life cycle costing. Section –B Cases/Problems. Section –A Management Accounting-Introduction. Emerging issues in Management Accounting-Human Resources Accounting. cash.Flexible. Note: 60% of the Questions will be Numerical/Cases/Inferences based. The objective of the course is to provide the students with a learning framework that will enable them to study the principles and procedures used in collection and analysis of accounting information.. Basic cost terms and concepts. Dean. Cost reduction system-kaizen costing system. Chairman BoS.simple process. Bikaner. Pricing decision. cash flow and funds flow. Process Stock Accounting and inter process accounting. Managerial implication of budget. Internal Reconstruction and Amalgamation – concept. Rajasthan Technical University. Budgeting and budgetary control-Types of budget. Engineering College.

Types Manufacturing Systems & Layouts. Inventory Control. production control. replenishment and control of materials with reference to both manufacturing and services organisations. ERP and Business process engineering maintenance Management. International Quality Certification and other standards and their applicability in design manufacturing Humanistic and Marketing Aspects of TQ.Marks : 70 Time : 3 Hrs. Line Balancing-Problems Operations decisions-Production Planning and Control -In Mass Production in Batch/Job Order Manufacturing. Computer aided Manufacturing (CAM). Layout Planning and Analysis Material HandlingPrincipals-Equipments. Work Sampling Work Environment-Industrial Safety. Surendra Kumar Vyas. Total Quality of services.Network Techniques-Simulation Concept of total Quality (TQ). Artificial Intelligence & expert systems. Kota/ 2008-2009/Prof. forecasting demand and Linear regression. Total Quality and safety. Dean. Section-B Case study. Chairman BoS. Operation Research and operation strategy. Productivity improvement in operations thought layout engineering and quality management etc. Rajasthan Technical University. project management-PERT & CPM. scheduling and control of Production and Operation functions in both manufacturing and services. Engineering College. The Course is designed to acquaint the students with decision making in : Planning.process planning and design Facility Location. Method Study. Capacity Planning -Models. Effective and efficient flow. . Nature and Scope of Production Management.JIT . Work Measurement. Process Planning-Aggregate Planning-Scheduling Maintenance Management Concepts-Work Study. Material Management -an Overview. Section-A Operation Management-Introduction. transportation and assignment problems. Bikaner.M-204 OPERATIONS AND PRODUCTION MANAGEMENT Course/Paper : 204 MBA Semester-II Objective: Max. Department of Management & Technology. allocation of resources. storage and retrieval System.

To know the use of tools and techniques for exploratory. Section –A Concept of Scientific Enquiry . Internal Consistency Scales. Probability distributions.Formulation of Research Problem Hypothesis Building Characteristic and Testing. Observation and Survey. Dean. The mann-whittney U test. the one sample Runs test. Chairman BoS. o understand the concept and process of Business research in business environment. Rajasthan Technical University. Bibliography and References. Review of Literature. Focus Group. level of Significance.Motivational Research. Simple regression and correlation. in developing the most appropriate methodology for their research studies and to make familiar with the art of using different research methods and techniques. Research Design-Exploratory. Non-Parametric methods . Report Writing Organization Presentation.the sign test for paired data. Sampling Decisions. Scalograms. To realize the applications of Business research. Probability and Sampling. Bikaner. the rank sums test. measures of Central tendency and dispersion in frequency distributions. Descriptive and Experimental research Design. Constructing a questionnaire. The objective of the course is to enable the students.Marks : 70 Time : 3 Hrs. rank correlation. The Interview. Attitude Measurement. and Testing hypotheses One sample test and two sample tests. Surendra Kumar Vyas. To understand the concept of measurement in empirical systems & its validity and reliability. Department of Management & Technology. Engineering College. To use statistical techniques for analysis of research data. chi-square and analysis of variance. Kota/ 2008-2009/Prof.M-205 RESEARCH METHODS IN MANAGEMENT Course/Paper : 204 MBA Semester-II Objective: Max.Socio Metric and Rating Scale. Section-B Cases and Problems. Scaling Techniques. conclusive and causal research. Qualitative Research Design. using software for analysis Grouping and displaying data to convey meaning: Tables and Graphs. . Data Collection -Sources. Parametric and Nonparametric test.

Security Issues: Viruses. Structure of MIS. Types of Systems. Elements of a System. Internet Tools & Services. Functions. MIS Characteristics. Decision Support System (DSS) and Expert Systems. Organization and Information. an Introduction. Issues for Senior Management: Management Control. Management Issues. Chairman BoS. . Neural Networks. Multimedia. Role of MIS. Executive Information System. Artificial Intelligence. Section-A Information & System Concepts-Introduction --Concepts. Integration of Sub Systems. Classification of Information. Surendra Kumar Vyas. Future of Internet. Human as an Information Processing System. the changing world of Information. Value of Information. International Business and IT. I T issues for Management.Marks : 70 Time : 3 Hrs. Kota/ 2008-2009/Prof. Engineering College. Why We Need Internet. Nature & Scope. Process of Management. Management in a Technological Environment. Section-B Case Study. EBusiness Fundamentals.E-Comm. Internet in India. Department of Management & Technology. New Information Technology: Interconnection and networking. System: A Definition. www. MIS as a Control System. Bikaner. Methods of Data & Information Collection. Dean. Worms and other creatures. System Decomposition. This will help students to understand the role of information systems and technology with current business and management application. The course is an introduction of computer architecture. Security. ERP & IT’s Benefits.M-206 INFORMATION TECHNOLOGY FOR MANAGEMENT Course/Paper : 206 MBA Semester-II Objective: Max. Application of MIS. Rajasthan Technical University. Web Browser. Management Information System-MIS: Definition. Internet-Introduction to Internet. networks and software tools.

Marks : 100 The performance e of the student at comprehensive viva examination will be done by a panel of internal and external examiner. The student will submit written report and make an oral presentation before a panel of internal examiner (Director/ principal of the institute or his or her nominee) and external examiner (to be appointed by director/principal of the institute from a panel proposed by the board of studies and approved by the vice chancellor of RTU. The candidate will be examined in the papers which he/she studied during semester 1st and semester 2nd. new HR initiatives. There will be no internal assessment. There will be no internal assessment. Rajasthan Technical University. current economic issues. recent trends in marketing trends etc. Engineering College. Here the faculty members will assign contemporary issues concerning with Indian Corporate sector like. merger & acquisition. Kota/ 2008-2009/Prof. global interface. Department of Management & Technology. to the students. The student will prepare seminar under guidance of faculty members to be allotted by the director/ Principal of the institute.) THE assessment of the report and its presentation will be jointly done by the internal and external examiner. The student will make an oral presentation before a panel of internal examiner (Director/ principal of the institute or his or her nominee) and external examiner (to be appointed by director/principal of the institute from a panel proposed by the board of studies and approved by the vice chancellor of RTU. Chairman BoS.Marks : 100 M-207 is on Seminar on Contemporary Management issues. Surendra Kumar Vyas. stock market developments. Bikaner.M-207 SEMINAR ON CONTEMPORARY MANAGEMENT ISSUES Course/Paper : 207 MBA Semester-II Max.) THE assessment of the report and its presentation will be jointly done by the internal and external examiner. . M-208 COMPREHENSIVE VIVA-VOCE Course/Paper : 208 MBA Semester-II Max. Dean.

Name of Subject Number of Hours Per week Marks External/M Internal/Mini inimum mum Pass Pass Marks Marks 100/50 70/28 70/28 70/28 70/28 70/28 70/28 70/28 590 Total Compulsory Subjects M-301 Summer Training Project Report* M-302 Business Policy & Strategic Management Optional Subjects Six Subjects (Four Major & Two Minor) from the groups given below. The concerned institute will bear the traveling. Evaluation and presentation of the report will be done by internal and external examiners. Department of Management & Technology. Bikaner. Engineering College. DA and other incidental expenditure of external examiner with recourse to RTU.309. proposed by BOS and approved by Vice Chancellor. Chairman BoS. Kota/ 2008-2009/Prof.305 & 306 and any two from M-307. The student will submit written report and make an oral presentation before a panel of internal examiner (Director/ principal of the institute or his or her nominee) and external examiner (to be appointed by director/principal of the institute from a panel proposed by the board of studies and approved by the vice chancellor of RTU.) The assessment of the report and its presentation will be jointly done by the internal and external examiner. remuneration. Surendra Kumar Vyas.304. Rajasthan Technical University.310) Total 2 4 4 4 4 4 4 4 30 30/12 30/12 30/12 30/12 30/12 30/12 30/12 180 100 100 100 100 100 100 100 100 800 * The summer training project report will be evaluated on internal and external basis. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners. For example a finance major & Marketing minor student will have to opt for M303.III Semester MBA Code No. 308. M-301 SUMMER TRAINING PROJECT Course/Paper : 301 MBA Semester-III Max. . There will be no internal assessment. Dean. The summer training project report Evaluation and presentation will be done by internal and external examiners.Marks: 100.

Kota/ 2008-2009/Prof. Chairman BoS. the Value Chain and Generic Strategies. Competitive strategy and competitive advantage: Industry and competitive analysis. Dean. strategy and competitive advantage. Surendra Kumar Vyas. The students will benefit by acquiring new ways and means of developing strategic decision making skills. models. Rajasthan Technical University.concept. retrenchment & combination strategies. Competitive Scope and the Value Chain. Difference between business policy and strategic management. external environment analysis (Industry analysis and competitor analysis) porter’s five forces and competitor analysis framework. . Analyzing business environment: Analysis of Business environment at 3 levels-Macro external environment analysis. Introduction to Strategic Management-Concept importance of strategic Management.Marks : 70 Time : 3 Hrs. The objective of the course to equip the students with analytical tools for Cracking case studies by scanning the business environment and coming to a decision. Strategy Planning & Decisions. issues. Top management perspective: Establishing company direction-developing strategic vision. Section-B Case Study. Identifying alternative strategies: Grand strategies: stability.M-302 BUSINESS POLICY AND STRATEGIC MANAGEMENT Course/Paper : 302 MBA Semester-III Objective: Max. setting objectives and crafting a strategy-Internal & External Environment. Department of Management & Technology. Formulating Long Term objective & Strategy. and firm level internal analysis. Strategy & Competitive Advantage. Corporate governance. Section-A Introduction: Business policy-evolution of the concept. evolution and significance. Strategic Analysis & Choice. Bikaner. Principles of Competitive Advantage-Identifying Value Activities. growth. Engineering College. strategic Management Process. Mergers & Acquisitions Strategies.

The concerned institute will bear the traveling. DA and other incidental expenditure of external examiner with recourse to RTU. 406 and any one from M-407. proposed by BOS and approved by Vice Chancellor. remuneration. Name of Subject Number of Hours per week Internal/Mi nimum pass marks 30/12 30/12 30/12 Marks External/M inimum Pass Marks 70/28 70/28 70/28 200/100 70/28 70/28 70/28 620 Total Compulsory Subjects M-401 Business Ethics and Ethos M-402 Project Management M-403 Business Laws M-404 Project Study* Optional Subjects Three subject (2Major & 1 Minor) from the groups given below. . 408. Dean. Surendra Kumar Vyas. Chairman BoS. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners. Total 4 4 4 4 4 4 4 28 100 100 100 200 100 100 100 800 30/12 30/12 30/12 180 * Paper M-404 is a paper on project study. Engineering College.IV Semester MBA Code No. The candidate will be allotted the project by the faculty of the institute in consultation with the director/principal of the institute. Kota/ 2008-2009/Prof. Rajasthan Technical University. The project is real life short term corporate study. Department of Management & Technology. Bikaner. For example a Finance major & Marketing minor student will have to opt M-405.

Salient features (Brain Stilling. scope & Importance. Chairman BoS. The following objectives are underlined: To improve ethical reasoning by correlating moral concepts to business practices . Rajasthan Technical University. scope and purpose of ethics. Ethics & Moral Decision Making. Theory of Sanskaras. Kota/ 2008-2009/Prof. Intellectual rational brain V/s Holistic-Spiritual Brain. Importance of Ethics & moral standards. Engineering College. Relevance of Bhagvad Gita: Doctrine of Karma i. Guna Theory (SRT i.clarification of the values that determine managerial behaviour.A Business Ethics: Nature. Ethical Issues related with Advertisements.M-401 BUSINESS ETHICS AND ETHOS Course/Paper : 401 MBA Semester-IV Max. It is designed to stimulate discussion and debate rather than to formulate principles. Finance. To understand Indian Ethos & Values is an important feature of this paper. Work ethics: concept of Swadhrama. Investment. . Surendra Kumar Vyas.Marks : 70 Time : 3 Hrs. Secular versus Spiritual Values in Management. Intuition. Total Quality Mind. Bikaner. Corporate Social Responsibility: Nature. Raj & Tam Model). purpose & relevance of Indian Ethos.e Nishkama Karmayoga. Technology. Concept. Holistic Approach for Managers in Decision Making). Section. and to raise further questions rather than to dictate answers. Gandhian approach in Management & Trusteeship: Gandhiji’s doctrine of Satya & Ahinsa. Relevance of values. Bhagvad Gita & Self Management. Objective: This course aims at helping students think about some of the important ethical Implications of the day-to-day happenings and practices of Indian industry and business. Corporate Governance: Concept. Importance for Industry.e. Sat. importance & relevance of Trusteeship principle in modern business. Section -B Case study Dean. Department of Management & Technology.. Indian Ethos: Need.

the country has been investing. . Kota/ 2008-2009/Prof. and social cost benefit analysis. CPM. Section A Introduction to Project Management: Definition. project contracting. risk priority. the phases of system development life cycle. project cost accounting &management information systems. Cost Estimating Budgeting : Cost estimating process elements of budgeting. market and technical analysis. The course would provide a valuable insight to students in the area to understand formulation of corporate investment strategies. features of PMIS. closing the contract. variance limits. responsibility matrix. Reporting & Termination: Project reviews & reporting. project feasibility. evolution of Project Management. Bikaner. Resource allocation: Tools & techniques for scheduling development. M-403 Dean. Rajasthan Technical University. Section B Case and Problems Max. Project Control: Information monitoring.M-402 PROJECT MANAGEMENT Course/Paper : 402 MBA Semester-IV Objective: Since the introduction of planning in India. Surendra Kumar Vyas. Managing Risks in Projects: Risk concept & identification. work packages project organization structures & responsibilities. crashing of networks. Project Feasibility Study: Developing a project plan. (MS Projects) Project Evaluation. prepare feasibility reports and project. risk management methods. Engineering College. risk analysis. functions. cost accounting systems for project control. performance analysis. project life cycle. Project Planning: Planning fundamentals. project appraisal. project master plan. cost schedules & forecasts. financial analysis evaluation of project proposals. and resource leveling multiple project scheduling. development and implementation. we have been investing large amounts of money in projects. risk assessment. Methodologies & Systems Development Cycle: Systems approach. PERT. Chairman BoS. systems development. internal & external project control. work breakdown structure & other tools of project planning. risk response planning. The Project Management Systems. It is necessary to have scientific and systematic management in project planning. and issues in project control. time-cost relationship. sensitivity analysis. Project Management Information System: Computer based tools. Department of Management & Technology. systems analysis. Project management in different environments. classification of projects.Marks : 70 Time : 3 Hrs. control process. using project management software.

measure of damages.Discharge of contract ñ modes of discharge. Mistake ñ as to identity. Rule of Constructive Notice.types of agency. removal. Doctrine of Indoor Management. Cheques. Bailment ñ Duties of bailer & bailee. agreements opposed to public policy . Partnership Act. 1881-Promissory Notes. Sale of Goods Act.Marks : 70 Time : 3 Hrs. it is imperative that they should understand fundamental legal issues pertaining to business world to enhance their ability to lead and delegate. Memorandum of Association. undue influence. Voluntary winding up. voidable agreement. marshal resources and manage risk. Majority powers & minority rights Prevention of oppression and mis-management. Exception to the Rule ñ No consideration no contract ñ Privity of contract and consideration. Dissolution of firm. Offer and Acceptance ñ Rules regarding revocation of offer and acceptance. Bills of Exchange. Central Sales Act. by impossibility. Max. Companies Act. Negotiable Instruments: Act. Doctrine of Ultravires.-VAT. 1956: Company ñ meaning & characteristics and kinds. Free consent ñ coercion. Sale by Non-Owner. Bikaner. Law relating to agency . as to subject matter. by agreement. fraud. Agreement. Relation of partners ñ Inter se. Conduct of winding up. Engineering College. Income form other Property. Section A Contract Act: Contract vs. as to nature of promise. Deductions. sensitive and effective business leaders. 1930-Contract of Sale. Consideration ñ Essential elements. Central Excise Act. by breach . Winding up subject to supervision of court.BUSINESS LAW Course/Paper : 403 MBA Semester-IV Objective: The objective of this course is to provide the students with practical legal knowledge of general business law issues and topics to help become more informed. Winding up. Relation of partners to third parties. Capacity to contract. As the business managers are called upon to create value. Legality of the object ñ void agreement. Shares. by performance. Profit & Loss Section B Case and Problems Dean. Consequences of Ultravires transaction. Surendra Kumar Vyas. remoteness of damages. misrepresentation. 1932: Nature of partnership. appointment. Rajasthan Technical University. Transfer of Property. Element of valid contract. liquidated damages and penalty. . Prospectus.Capital Gains. Shareholders & Members.Damages ñ Rules. Kota/ 2008-2009/Prof. Profit and Gains . Quasi contract or certain relations resembling those created by contract. Chairman BoS. Meetings. agents responsibility and rights. Articles of Association. power & duties. Incoming and outgoing partners. Standard form contract ñ a new innovation to suit the needs. Winding up by court. Performance of Contract. lifting the corporate veil Registration & Incorporation. Directors: Position. Registration of firms. Department of Management & Technology. Income Tax Act 1961-Income from Salaries.

the end of 4th Semester. one in the institute library and one for student.Marks : 200 Time : The Candidate shall be required to submit a Project Study report based on primary data. The project will be submitted before. Other chapters’ will be related to the research problem of the project report. Chairman BoS. (Project study report has to be submitted in three copies-one to the RTU. Surendra Kumar Vyas.M-404 PROJECT STUDY Course/Paper : 404 MBA Semester-IV Objective: Paper M-404 is a paper on project study. in a standard format which has been provided on the website “format of Project study report”) Dean. products/services and the overall performance and problems of the organization. The Project Report will include one chapter on the Organisation concerning which the research has been selected: The chapter on Organisation will deal with the brief history of the organization. in I. Arial. Organizational structure. charts. The candidate will be allotted the project by the faculty of the institute in consultation with the director/principal of the institute. Engineering College.) THE assessment of the report and its presentation will be jointly done by the internal and external examiner. Department of Management & Technology. diagrams and bibliography. The average size of the project report ordinarily will be . Kota/ 2008-2009/Prof.5 space. proposed by BOS and approved by the Vice Chancellor. The student will submit written report and make an oral presentation before a panel of internal examiner (Director/ principal of the institute or his or her nominee) and external examiner (to be appointed by director/principal of the institute from a panel proposed by the board of studies and approved by the vice chancellor of RTU. and 11 size font. . Rajasthan Technical University. Bikaner. There will be external examiner to be selected by the Director/Principal of the institute from the panel of examiners. the performance of the organization. Max.125 to 150 typed on thesis size paper. The report should be well documented and supported by relevant tables. The project is real life short term corporate study.

Economic analysis.Optional Time : 3 Hrs. . and To develop the skills required for portfolio management so as to be able to judge the competitive position of firms in capital market and review the related business decisions. Technical analysis.List of Optional Groups for MBA (Third & Fourth Semester) Group A [FINANCE] M-303 M-304 M-305 M-306 M-405 M-406 Security Analysis & Portfolio Management International Financial Management Management of Financial Services Finance for strategic decisions Financial Derivatives Banking Services Operation M-303 SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT Course/Paper : 303 Max. Section A Investment Scenario & Security Markets: concept of investment-investment objectives and constraints-security and non security forms of investment. Risk and Return: total risk and its factors-concept and components of total risksecurity returns: measuring historical and ex ante (expected) returns-systematic and unsystematic risk-quantifying portfolio risk and return-benefits of diversification-capital market line and capital assets pricing model. that of Portfolio Management is on how investors analyze your company’s securities in comparison with other’s on the security market. Securities markets: markets and their functions-methods of raising capital-development of stock market in India-demat. Surendra Kumar Vyas. Chairman BoS. Introduction to portfolio management: The investment process-definition of investmentsinvestment categories. Bikaner. Company analysis. Capital market theory: CAPM. CML-application of the security market line. The course is designed with a view: To acquaint the students with the working of security market and principles of security analysis. trading and settlement procedure. Portfolio analysis: diversification. APT.Marks : 70 MBA. Section B Case and Problems Dean. regulation of securities market (SEBI). Whereas. Industry analysis. Engineering College. stock market indices. Department of Management & Technology. membership. portfolio risk and return-Markowitz risk return optimization-single index model-the Sharpe index model-portfolio beta. Rajasthan Technical University. listing. Objective: The focus of Security Analysis is on how others analyze your company’s securities on their own. Kota/ 2008-2009/Prof.

Kota/ 2008-2009/Prof. Intricacies of Foreign Exchange Markets-Structure and participants-types of transactionsmechanics of currency dealing-exchange rate quotations-arbitrage-forward rates-evolution of exchange control and foreign exchange market in India. Parity conditions in International Finance. Surendra Kumar Vyas. . The costs and risks of foreign currency borrowing syndicated loans. Rajasthan Technical University. Section B Max. Case and Problems Dean. Developments in international monetary system. Almost all products and services face global competition. International Monetary System and Financial Markets – An overview: Balance of Payments – International Monetary System – An Overview of International Financial Markets – Exchange Rate Determination and Forecasting. determination of exchange rates and interest rates and their forecasting.Marks : 70 Time : 3 Hrs. Balance of payment. Covered Interest Parity. Engineering College. exchange rate mechanism. Emergence of multinational financial management. To introduce the environment of international finance and its implications on international business. International financial management: Genesis international flow of funds. Risk: political and country risk. Exchange rate computations. Short term and long term borrowings in international markets: short term funding and investment-centralised vs decentralized cash management-pooling-exposure management. Course/Paper : 304 MBA-Optional Objective: The new economic environment has changed the total concept of business in the country.M-304 INTERNATIONAL FINANCIAL MANAGEMENT. country risk assessments. Department of Management & Technology.Purchasing Power Parity. To analyze the nature and functioning of foreign exchange markets. Financial opportunities have increased manifold across markets. Raising capital: international. Chairman BoS. Bikaner. Financial markets of the world are increasingly integrating. Real Interest Parity. Section A Financial Management in a Global Perspective: Increasing Independence in the Global Economy-Trends in International Trade and Cross Border Financial Flows – India in the Global Economy – Recent Developments In Global Financial Markets – Liberalization – Integration and Innovation – Challenges of International Financial Management – Gains from International Trade and Investment. Parity Conditions and Managerial Implications.

M-305 MANAGEMENT OF FINANCIAL SERVICES Course/Paper : 305 MBA Optional Objective: To focus on research. Kota/ 2008-2009/Prof. factoring. Capital markets: government securities market. securitization/mortgages. bill financing. post issue management-rights issues. conceptual. Department of Management & Technology. Bikaner. marketing and legal aspects of the following financial services: Lease. pre-issue management-advertising and marketing. Engineering College. strategy and application specific to decision making in the highly competitive and rapidly growing services sector. regulation. recent issues and challenges in financial services in India. overview of current Indian merchant banking scene-structure of merchant banking industry. Hire purchase. Surendra Kumar Vyas.Marks : 70 Time : 3 Hrs. Section A Introduction to financial services marketing: Concept of financial services. Indian financial system: an overview of Indian financial institutions. reforms in financial sector. Merchant banking: nature and scope. pricing and timing of public issues. Risk in financial services and changing perception of intermediaries regarding financial services. evaluation. An overview of the different activities performed by a bank. Chairman BoS. credit cards. Introductory. Section B Case and Problems Dean. types of financial services – fund and fee based. . monetary money market. SEBI guidelines. Rajasthan Technical University. consumer finance. financial services and GDP. primary market in India and abroad. Max.

MVA. Kota/ 2008-2009/Prof. Concept of strategic decisions-changing global economic environment. Derivatives etc. Bonds. Valuation of strategic options. The modern industrial or service firm must conduct its business in a rapidly changing and highly competitive environment. Pricing & Planning. Bikaner. Strategy. efficiency. Banking and Non Banking Financial Intermediaries. Characteristics of Financial Instruments: Liquidity. Surendra Kumar Vyas. Inflation & Interest. Financial Markets and Instruments.M-306 FINANCE FOR STRATEGIC DECISIONS Course/Paper : 402 MBA Semester-IV Objective: Max.Money market and Capital Markets. Strategic decisions regarding financial servicesValuation of exchange rate mechanism. A premium is placed on the ability to react quickly and correctly to constantly changing market conditions. Rajasthan Technical University. Financial institutions and economic development: nature and role of financial system: financial system and financial markets. stability. Analysis of corporate financial models. Chairman BoS. Maturity. Equities. value creation and value based financial strategy. Analysis of enterprise – concept of valuation EVA. . TBs.merger and acquisition. technology. Safety & Yield.Saving and Investment. strategic decisions regarding securitization factoring and forfeiting.Marks : 70 Time : 3 Hrs. Financial Instruments: REPO. Section B Case and Problems Dean. Section A An Overview of the Financial System. Engineering College. Department of Management & Technology. enterprise value. government intervention in the financial system. Money. The objective of the course is to make student aware of the strategic decisions to be undertaken to familiarize with finance function. Diversification & Merger-The Indian Cases.

currencies.Structure of Indian stock markets and the operational efficiency of options and futures. the pricing of the derivatives instruments and the risk characteristics of derivatives will be discussed. Binomial models for option prices: definitions and terminology. Interest rate derivatives. there will be discussion on the institutional structure of the markets. Rajasthan Technical University. swaps etc. speculation and arbitrage.Option Pricing: Black-Scholes formula for option pricing: derivation and properties. Trading Strategies involving Options and Futures. Department of Management & Technology.Futures and Options contract specifications. futures on dividend-paying assets. compound options. contract size. implied. underlying asset. The course will have three main parts: First. Futures Pricing: Pricing by arbitrage: relationship between futures and spot price (cost of carry and reverse cost of carry). difference between futures and forward price. options on futures. in particular for risk management. and their role in the modern capital markets. Third.M-405 FINANCIAL DERIVATIVES Course/Paper : 402 MBA Semester-IV Objective: The course aims to develop an understanding of the importance of financial derivatives and the institutional structure of the markets on which they are traded as well as developing the analytical tools necessary to price such instruments. Engineering College. Reasons for trading: risk management. and delivery specifications. on which such instruments are traded. Continuous-Time Models. determination of the fair value of futures and options prices. theta. rho. swaptions. Hedging with futures. Interactions between spot equity trading and trading in derivatives. gamma. warrants and convertibles. options. Kota/ 2008-2009/Prof. Derivatives Disclosure: Accounting Issues in Derivatives. Familiarizing with market quotes. Dean. Evolution of Commodity. Second. Derivatives Pricing Theory.Examples of more sophisticated derivatives: barrier options.Risk Measurement and Management Framework. Stocks and Interest Rate Derivatives. Option's delta. . Underlying assets: equities. Marking to market using margin accounts. options on dividend-paying assets. commodities and interest rates. Section B Case and Problems Max. Contractual specification: floating and fixed rate. Section A Definition of Derivative Securities. futures. Market Characteristics. Bikaner.Marks : 70 Time : 3 Hrs. Vega. the most commonly traded derivative instruments will be introduced. Surendra Kumar Vyas. Valuation of interest rate derivatives. Risk Analysis and Management. Volatility: estimated vs. explained both from a theoretical as well as practical point of view.Brief history of derivatives. Currency. Options and Futures Applications in India. Structure of derivative markets. forwards. Chairman BoS.

consortium finance. internet: e-commerce. ebanking: an introduction. Introduction to banking operations: the changing nature of banking operations. microfinance. SARFAESI Act etc. Rajasthan Technical University. forms of retail banking and emerging issues. off balance sheet activities. Corporate banking: The nature of corporate banking. Max. composition of bank deposits. Engineering College. computation of interest on deposits. securitization. developments in corporate banking. Credit policy: Need for credit policy. Rural banking and Micro finance: sources of rural finance. classification. bank guarantees. bancassurance. Chairman BoS. credit policy pursued by the government.Marks : 70 Time : 3 Hrs. Bikaner. .M-406 BANKING SERVICES OPERATION Course/Paper : 402 MBA Semester-IV Objective: The objective of the course is to develop the skills required for understanding India’s most challenging and important financial services sector. Deposit products: types of bank deposits. letter of credits. importance of customer relationship management in banks – different types of products and services offered to customers – role of technology in banking operations – the need for Asset-Liability Management. Section A Indian financial system: the financial system – nature – evolution and structure – the functions of financial intermediaries – financial instruments – the role of financial system in economic development – the Indian financial system. subsidiary services. Retail banking: basics of retail banking. multiple banking arrangements. e-banking in India. credit culture. Department of Management & Technology. Introduction to electronic banking: electronic banking: market assessment. deposit schemes. Follow up and recovery: NPAs. process of securitization. credit delivery mechanism in rural finance to co-operative agricultural and rural development banks (CARDB) – regional rural banks (RRBS). Kota/ 2008-2009/Prof. and loan syndication. internet banking strategies. risks in e-banking. service area approach (SAA) – National Bank for Agriculture and Rural Development (NABARD). credit policy components of credit policy. Securitization: meaning of securitization. RTGS and clearing house: Section B Case and Problems Dean. Fee-based services: the fee-based services of banks. Surendra Kumar Vyas. : Payment and settlement systems. Banking services operation will enable the management student to have an insight to the banking sector and how it works.

Bikaner. out door media. Print advertising. Advertising as a Management Function. Creative format & creation stage. Factors affecting the marketing communication mix. Chairman BoS. Ethical issues in marketing communication. and the advertising agency: Function & types. Cinema. Section A Introduction of Marketing Communication and Advertising-Overview of marketing communication. Kota/ 2008-2009/Prof. Steps in Advertising Strategies. Copy testing and plagnosis. marketing communication planning procedure.Environment analysis media object. Advertising objectives and planning . Media mix-print. Integrated Marketing Communication. and Internet. Surendra Kumar Vyas. Outdoor. Defining media planning-From marketing plan to media plan. Objectives: The objective of this course is to develop the understanding about the marketing communication tools and implement them in designing Advertisement strategies. Media planning & promotion . Types of advertising. challenges in media planning. direct mail advertising. outdoor advertising. advertising Appeals. Section B Case and Problems Dean. Creative Strategy-Various appeals and execution Styles. Types of Advertising. Current developments in advertising. Advertising Agency compensation.Target market & creative objective. Consumer Orientation in Advertising. developing & control of marketing communication. Creative strategy . Marketing Communication Planning-Models of marketing communication.Meaning Definition and objectives of Advertising.Marks : 70 MBA Semester-IV Time : 3 Hrs. Direct Mail advertising.List of Optional Groups for MBA (Third & Fourth Semester) Group B [MARKETING] M-307 M-308 M-309 M-310 M-407 M-408 Advertising Management International Marketing Sales & Distribution Management Product & Brand Management Consumer Behavior & Market Research Marketing of Services M-307 ADVERTISING MANAGEMENT Course/Paper : 307 Max. Electronics advertising. Methods of Classification. Role of Advertising in the Marketing Process. & Radio).V. Rajasthan Technical University. General idea of What Great Advertising Thinkers say-both Indian and foreign. Media strategy & media planning modes. Department of Management & Technology. broad cast (T. Engineering College. . Measuring Advertisement Performances. Indoor media.

Surendra Kumar Vyas. Dean. Understanding customer buying behaviour: consumer. customer service levels-demand generation and costs.M-308 INTERNATIONAL MARKETING Course/Paper : 308 MBA Optional(B) Objectives: The course is designed to enable students to acquire expertise in developing marketing strategies for countries other than their own. The course will help them to understand to deal with international marketing situations and the impact of international competitors. selection of agencies. Department of Management & Technology. institutional in different countries at different stages of economic and political development-using marketing research to identify opportunities. Pricing strategies: skimming and penetration pricing. The C factors-countries. currency considerations in exporting and in international marketing. Bikaner. Rajasthan Technical University. business. suitability. Kota/ 2008-2009/Prof. WTO.Marks : 70 Time : 3 Hrs. Appropriateness for financial. Chairman BoS. similarities and differences. Section B Case and Problems Max. World Bank. International product management: portfolios. . Evaluating and controlling: particular difficulties in evaluating and controlling international marketing strategy. competitors. distribution. Engineering College. marketing and international trade purposes. International marketing research: MR agency selection-the use of comparative analysis in international market appraisal. currency. standardization and adaptation. constraints.international marketing planning. Marketing communication: availability. Section A International market environment: identifying and analyzing opportunities in the international trading environment-understanding the changes in the world trading environment-IMF. Distribution and logistics: foreign market channel management. Evaluation of stability with reference to marketing and financial implications.the development of international market strategy.

Managing & Evaluating Channel Performance Case & future trends in sales & distribution management Section B Case and Problems Dean. evaluating and selecting sales and distribution strategies.M-309 SALES & DISTRIBUTION MANAGEMENT Course/Paper : 309 MBA Optional(B) Objectives: Max. Personal selling .Retailing. Channel Integration VMS. Setting the sales territory & quotas. To pay special emphasis on the practising manager's problems and dilemmas. scope & objectives. Section A The Sales Management . Organizing and Directing the sales Force . Planning the Sales Effort . Formulating Personal selling strategy. Department of Management & Technology.Marks : 70 Time : 3 Hrs.nature. Channel Management. Sales function & policies. Wholesaling &. Kota/ 2008-2009/Prof. Sales and cost Analysis. Chairman BoS. Distribution Management . Engineering College. Rajasthan Technical University. and Marketing channel Policies & legal issue. Estimating Market Potential and Sales forecasting. Bikaner. Designing & compensating sales Personnel. To provide an understanding of the concepts. Evaluating sales force performance.Sales planning and Budgeting. . attitudes.Managing marketing logistics & channels. To develop skills critical for generating. techniques and approaches required for effective decision making in the areas of Sales and Distribution. Channel Information systems. Channel Institutions & control.Introduction to sales management and sales organization. Motivating and Leading the sales force.Recurring and training sales personnel. HMS. Surendra Kumar Vyas.

brand architecture. Chairman BoS. Concept of Brand Equity & Association . Rajasthan Technical University. Brand Name. Line Expensing & Brand Extension Promotion. brand identity.Product Life cycle & Strategy. Creating and Maintain Associate. Creating and Managing Brand Equity. New Product development. Product Differentiation. Individual Product Decisions. companies catering to industrial markets. . Kota/ 2008-2009/Prof. Awareness. Department of Management & Technology.Service Continuum. Symbol & Slogan. Leveraging Brand Equity. Product and product Lives. Product attributes. leveraging brand assets. Brand Identity. Surendra Kumar Vyas. brand portfolio management etc. financial analysis. Introduction to Brand Management and Crafting of Brand Elements. legal aspects and understanding competitive strategies for decision making. Brand Strategic Decision. Measurement of Brand Equity. Managing Brand Architecture and Brand Portfolios. To provide a framework to understand the new product development process.Value & Significance of Brand.M-310 PRODUCT & BRAND MANAGEMENT Course/Paper : 310 MBA Optional(B) Objectives: Max. To equip the students with the various dimensions of product management such as product-line decisions. Brand as a Concept . Understanding product manager’s role and nature of markets: product-market-profitcoordination-forecasting-planning at corporate-divisional and product levels-the product manager’s role in organization.Brand Loyalty. the organizational structures for new product development and product management functions within an organization To explore the various issues related to Brand Management and to enhance the understanding and appreciation of this important intangible strategic asset including brand associations. Selecting. Section A Introduction to Product Management and market management: . Engineering College. Section B Case and Problems Dean. Consumer Brand Knowledge.What is Product & Product . Bikaner. training field force. Corporate Branding and Tools for Building Brand Equity. new product development. To help the students appreciate the relationship between Corporate Strategy and Product and Brand Management.Marks : 70 Time : 3 Hrs. Personality and Brand Associations. product platform and product life cycle. Orientation in the product & market managementFMCG companies. Special issues in Product Management .

Cultural Influences on Consumer Behaviour. Attitude & motivational Research techniques. Exploratory research design. Instruments for respondent communication. Commercial survey. Manager .Concept & scales of measurement. application of causal research design. Bikaner. Understanding Consumer Motivation. descriptive research design. Survey Research.Research Relationship. Engineering College. Chairman BoS. Functions of marketing research. Sampling and data Analysis. Dean.M-407 CONSUMER BEHAVIOR & MARKET RESEARCH Course/Paper : 407 MBA Optional(B) Objectives: At the end of the course it is expected that the students will be :proficient and knowledgeable about the various disciplines contribution in understanding buyer behaviour in a holistic manner familiar with the advances in consumer research in deciphering buyer motivation. Consumer Decision Process – Pre purchase Issues.Nature & scope of Marketing Research. Experimentation & data collection errors. Family Influences on Buyer Behaviour. . Individual Determinants of Buyer Behaviour and Internal Processes. Opinion Leaders and Social Influences. and behaviour (pre-purchase. Measurement in marketing research .Marks : 70 Time : 3 Hrs. Formation and Modification of Consumer Attitudes. Rajasthan Technical University. Social Stratification and Buying Behaviour. Kota/ 2008-2009/Prof. impact of social and cultural variables on consumption decisions equipped with frameworks to analyze consumers behaviour and use them in designing marketing strategies and in enhancing the effectiveness of marketing programmes Section A Consumer Behaviour – Identifying the customer and classifying customers. Memory and Behaviour Modification. sample design. and perception.Types of data. Department of Management & Technology. Sources and methods of collecting data . Key Determinants of Buyer Behaviour and a Framework of Buyer Behaviour-attitudes. motivation. Learning. Audits. purchase and post purchase). Method of Collecting data. Managing Marketing Research & Ethical Issues. Surendra Kumar Vyas.Consumer Personality and Self Concept. Reference Groups. Section B Case and Problems Max. Social Classes. Introduction to Marketing research.

financial services. Rajasthan Technical University. Relationship marketing Service marketing . price place.The marketing mix dements. Differentiation and Positioning of Services.Understanding Service. Developing and maintaining demand & capacity. Traditional marketing mix Product. Developing & maintain quality ill services. Kota/ 2008-2009/Prof.Marks : 70 Time : 3 Hrs. The Nature of Service Marketing.Market Segmentation & Targeting. Section A Introduction to Service Marketing . Dean. Marketing planning for service. Service Consumer Behavior . Steps in developing a positioning strategy.Understanding Consumer Behaviors. Customer expectations & perceptions. The marketing mix and services . Travel. which is different from the traditional goods marketing. Classification of service. Tourism. Challenges of service marketing . process physical evidence in services. and extended marketing mix – people. Engineering College. Education & Professional service. promotion & communication services. The objective of this course is to acquaint the students to the uniqueness of the services characteristics and its marketing implications. Strategic Issues in Services Marketing . Individualized Service and Mass Customization. Bikaner. managing & exceeding customer service exportations.specific Industries. Telecom & Courier. Transportation service marketing. The intent of the course is to discuss measure and analyze several facets in the area of services marketing essential for the success of a service sector firm.Developing & managing the customer service function. Surendra Kumar Vyas. . Department of Management & Technology. Media Service Section B Case and Problems Max. Chairman BoS. Strategic for influencing customer perception.M-408 MARKETING OF SERVICES Course/Paper : 408 MBA Optional(B) Objectives: Planning and implementing the marketing strategy for service products requires a different sort of approach.

Rajasthan Technical University. Training Strategy. Section –B Case Study. Chairman BoS. Training Design and Administration. Adult Learning (Andragogy). Developing Training Modules. Bikaner.Trainers Profile. Section A Introduction to Training & Development . Dean. Performance Appraisal & Training . Training and Development in India. . Training Communication. Training methods. Trainer of Training. Instruction Objectives and Lesson Planning. Training Evaluation. Types of Training Institutions.Training evaluation & ROI. Kota/ 2008-2009/Prof. Feedback Mechanism Training Methods and Techniques: Facilities Planning and Training Aids. Trainer as a change Agent. Learning Process. Learning theories and learning Curve. Training Needs Assessment and Action Research. Role Responsibility and Challenges to Training Managers. Evaluation of Training .Training and Training needs Assessment. MDP and EDPs. Department of Management & Technology.Marks : 70 Time : 3 Hrs. The Purpose of this paper is to provide an in-depth under-standing of the role of training in the HRD and to enable the course participants to manage the Training system and processes. Organizing the training Department. controlling training.Learning through training. Surendra Kumar Vyas.List of Optional Groups for MBA (Third & Fourth Semester) Group C [HUMAN RESOURCE MANAGEMENT] M-311 M-312 M-313 M-314 M-409 M-410 Training & Development Strategic Human Resource Management Leadership Skills & Change Management Human Resource Planning Employment Laws Performance Management & Retention Strategies M-311 TRAINING AND DEVELOPMENT Course/Paper : 311 MBA Optional(C) Objective: Max. Trainer & Training Institutions . Learning Styles Training Process: An Overview. Technique & Aids. Measurement Tools & Technique. Organization and Management of Training Function. Engineering College. Training Climate and Pedagogy.

HR as scarce resource – non-substitutable resource. creating an HR score card. Surendra Kumar Vyas. Department of Management & Technology. approaches to evaluation – audit approach – analytical approach – quantitative and qualitative measures – out come and process criteria. seven step model for implementing HR strategic role. Max.M-312 STRATEGIC HUMAN RESOURCE MANAGEMENT Course/Paper : 312 MBA Optional(C) Objectives: The purpose of this course is to Understand Strategic HRM. incentive alignment.how HR adds value to the firm . HR Strategy in work force utilization: Efficient utilization of human resource – cross training and flexible work assignment – work teams – non unionization. linking HRM practices to organizational outcomes – assessing and reducing costs – behavioral impact of HR practices – marginal utility models – auditing HR practices and department. Rajasthan Technical University. strategies for employee surpluses. sectoral context. investment perspective of human resources. strategies for employee shortages. psychological contracting. HR strategy and the role of national context. Evaluating HR Function : Overview of evaluation – scope – strategic impact – level of analysis – criteria – level of constituents – ethical dimensions. Kota/ 2008-2009/Prof. measuring HR alignment – two dimensions of alignment – assessing internal and external alignment – systems alignment map.Marks : 70 Time : 3 Hrs. Strategies for performance and development: Typology of performance types – marginal performers – under achievers – stars – solid citizens. linking strategy to HRM practices – corporate HR philosophy and company wide HR standards – HRM leading strategy formulation. . accounting for HRM – purpose of measuring cost and benefits of HRM – approaches to HRM performances – employee wastage and turn over rates – cost of absenteeism – measuring human resource cost. “best fit” approach vs. Strategies for performance and development with knowledge of global economy factors. and organizational context on HR strategy and practices. bench marking. Chairman BoS. Typology of HR activities. HR Score card: HR as a strategic partner and measurement challenge. alternative HR systems – universalistic – contingency – configurational. Aligning HR systems with business strategy. balanced score card perspective. managing employee ability – recruitment and selection strategy typology. Strategy formulation. Aligning HR systems with business strategy: Sustained competitive advantage . Engineering College. strategic HR. Section B Case and Problems Dean. “best practice” approach. Bikaner. Section A Understanding Strategic HRM: Traditional vs. congruence and integrated HR systems. The score card approach is also gaining its importance.

the leadership grid styles – the entrepreneurial leadership style – gender differences in leadership style – selecting the best leadership style. Implementing change: assemble a change management team – establish a new direction for change – prepare the organization for change – set up change teams to implement change – align structure. effective leadership behaviour and styles. Traits. Leadership development. systems and resources to support change – identify and to remove road blocks to change – absorb change into the culture of the organization Section B Case and Problems Max. Surendra Kumar Vyas. employee-centered leadership continuum – the autocratic participative free rein continuum. Dean. succession and the future: development through self-awareness and self-discipline – leadership development programmes. and characteristics of leaders: Personality traits of effective leaders’ leadership motives-cognitive factors and leadership. Department of Management & Technology. Motives. solo leadership – advantages and disadvantages of group work and team work – the leaders role in the team-based organization-leader behaviour and attitude the foster teamwork. Understanding the change. Leadership styles: the leadership continuum: classical leadership styles – the boss-centered vs. Effective leadership behaviour and attitudes: task-related attitudes and behaviours – relationship-oriented attitudes and behaviours – super leadership: leading others to lead themselves – 360-degree feedback for fine-tuning leadership approach. .Marks : 70 Time : 3 Hrs. Rajasthan Technical University. management – the Impact of leadership on organizational performance – leadership roles – the satisfactions and frustrations of being a leader. Kota/ 2008-2009/Prof.M-313 LEADERSHIP SKILLS AND CHANGE MANAGEMENT Course/Paper : 313 MBA Optional(C) Objectives: The course will let the student understand the impact and importance of becoming a leader. Understanding change: nature of change – forces of change – perspective on change: contingency perspective – population ecology perspective institutional perspective – resourcedependence perspective Types of change: continuous change – discontinuous change – participative change – directive change. Engineering College. Developing teamwork: team leadership vs. Bikaner. Chairman BoS. its role and implementation. Section A The nature and importance of leadership: The meaning of leadership – leadership as a partnership – leadership vs.

Index analysis-expert forecasts-delphi technique-nominal group technique-HR budget and staffing table. Surendra Kumar Vyas. concepts. Department of Management & Technology. Section B Case and Problems Dean. HR planning and corporate strategies: HR planning as a strategic process-employees as resources-goal attainment. linking HR process to strategy. Projecting Future Talent Supply. the Forecasting Process. Replacement analysis. Section A Introduction: definition and concept of HRP. Inventorying available talent. Rajasthan Technical University.M-314 HUMAN RESOURCE PLANNING Course/Paper : 314 MBA Optional(C) Objectives: Max. . methods and practice of job analysis. process and applications of human resource planning in the context of different organizational strategies. job analysis process. benefits. competency based approach. Kota/ 2008-2009/Prof. Auditing MDP’s management development methods. forecasting Staffing Requirements. To understand the purpose.Marks : 70 Time : 3 Hrs. process. And the means for meeting those requirements. career processes Succession management process and Management development programmes. carrier Anchors – Stages of growth and career. Job rotation. HRP components. To create a critical appreciation and knowledge of understanding the determinants of human resource requirements. Bikaner. HR Forecasting: Forecasting Manpower Needs. techniques of job analysis. Engineering College. challenges of succession management. involvement in strategic planning process. To create practical awareness about the current trends in human resource planning in global companies. scenario forecasting. strategic HR Planning model. Career planning and succession management: definitions. Chairman BoS. staffing system. regression analysis. Job analysis: meaning and definition. objectives of MDP’s. stages of career development process and organizational HR Policies.

Engineering College. Payment of Wages Act. registration & recognition of Trade Unions. 1952 : Exempted establishments. 1948: Definition. Maternity Benefit. Shops & Establishment Act : Ethical issues & Laws at Work Places. liability in case of transfer of establishment. Kota/ 2008-2009/Prof. Wages. Prescribed Specification for Entitlement Administration of Disablement Benefit). protection against attachment. Section A Trade Unions Act. Penalties.. definitions. Chairman BoS. Dependant Employer. Section B Case and Problems Dean. 1923: Objective of the Act Definitions. Industrial Disputes Act. . scope and provision of the act. Dependants Benefit. Provision of Medical Treatment by State Government. Industrial Employment (Standing Orders) Act. all provisions of the act.M-409 EMPLOYMENT LAWS Course/Paper : 409 MBA Optional(C) Max. retrenchment etc. scope and provision of the act. penalty special provision with respect to payment of bonus linked with production of productivity. Disablement Benefit. Funeral Benefit. Rajasthan Technical University. Workmen. 1926: Objectives of the act. 1947: Machinery available for settling for grievance handling. 1936: Definition. Workman’s Compensation Act. Department of Management & Technology. employee’s deposit linked insurance scheme. Factories Act. employer not to reduce wages etc. layoff. Surendra Kumar Vyas. Bikaner. Objectives: This course is designed to understanding basic concept behind procedural substantive and protective legislation relating to employment laws. Benefits (Sickness Benefit. strike lockout. amount of compensation.Marks : 70 Time : 3 Hrs. administrative arrangements. Mode of Recovery of Money due from employees. penalty. Employees Provident Funds ( and Misc. reference of disputes under the act. medical Benefit. Minimum Wages Act. Provisions) Act. The Payment of Bonus Act. set on and set off allocable surplus. Procedure for compensation) Employee’s State Insurance Act. 1946: Various issues pertaining to employment standing orders. 1948: Contributions. 1965: Computation of gross benefit and available surplus disqualification for bonus. coverage. scope and provision of the act. employee family pension scheme. 1948: Definition. Workmen’s Compensation (Employer’s Liability for compensation. priority of payment of contribution over other debts. The Contract Labor Regulation and Abolition Act: Definition.

Concept of HRD. Kota/ 2008-2009/Prof. Objectives and challenges of HRD.Marks : 70 Time : 3 Hrs. .Meaning of competency. Bikaner.Meaning & need or Performance Planning. Potential Appraisal & Performance Appraisal. Surendra Kumar Vyas. Engineering College.Learning Theories. Planning Individual Performance. The objective of this paper is to introduce the basic concept of performance management and to widen the knowledge of the students in selecting and implementing the various performance measurement methods for better designing of reward system associated with it. Principles of Measurement. Section A Performance Appraisal – A Conceptual Framework. Classification of Performance Measures. Principles of Learning: Reinforcement and Punishment. Objectives of performance appraisal: Process of performance appraisal. Concept & Definitions of performance appraisal. Competency Analysis and Approaches to competency Analysis. D Mechanisms and HRD outcomes. Department of Management & Technology. Behavioral Performance Management . Concept of performance management. Process & elements 0f performance management. Performance Appraisal vs Performance Management System. Approaches &: tools to measure organizational performance. Behavioral Performance Management or OB Mod. Need development and assessment of competency models. Competency mapping . Tools to identify the competencies of the employees Section B Case and Problems Dean. Potential Appraisal & HRD . Rajasthan Technical University. Chairman BoS.M-410 PERFORMANCE MANAGEMENT & RETENTION STRATEGIES Course/Paper : 410 MBA Optional(C) Objectives: Max. Traditional and modern performance appraisal methods Competency Analysis and Competency Mapping . Role of Organizational Reward Systems. Measurement issues.. Competency and performance. Performance Planning & Measuring Performance .Meaning & objectives of Potential Appraisal.

Batch Processing Techniques. Basic Inventory Systems: Functions and types of Inventories. International sourcing process. Inventory Systems. Types of Purchases. Supplier quality management. Sequencing and line Balancing Methodologies. Surendra Kumar Vyas. Section A Purchasing Process: Purchasing Objectives and process. Distribution Inventory Management: Multi Location Systems. Section B Case and Problems Dean. Capacity Planning and Control: Long Range Capacity. Methods of supplier evaluation.Marks : 70 Time : 3 Hrs. Rajasthan Technical University. Supplier evaluation systems: ISO:9000. Aggregate Planning Defined. Aggregate Planning Methods. Types of Purchasing Strategies. Safety Stocks. While the principal objective of this course is to familiarise the students with various facets of materials management. Chairman BoS. Methods of supplier selection. Centralization of Inventories. Engineering College. . Aggregate Planning: The nature of the Aggregate Planning decisions. Department of Management & Technology. In sourcing and outsourcing: Outsourcing decision process. Aggregate planning Strategies. Controlling Continuous Production. Distribution Inventory System. Total cost analysis. Bikaner. Medium Range Capacity Planning and Control. Short Term Capacity Planning and Control. World wide sourcing: Overview of world wide sourcing. Kota/ 2008-2009/Prof. Just-in-Time. Costs. The Value of Decision Rules. Relationship to Aggregate Planning. Process Industry Scheduling.List of Optional Groups for MBA (Third & Fourth Semester) Group D [PRODUCTION AND OPERATIONS MANAGEMENT] M-315 M-316 M-317 M-318 M-411 M-412 Material Management Total Quality Management Production Planning & Control Operations Research Logistics Management Supply Chain Management M-315 MATERIALS MANAGENENT Course/Paper : 315 MBA Optional(D) Objective: Max. It will develop the skills necessary in the present dynamic environment. Measures of Inventory performance. Outsourcing Alternatives Supplier evaluation selection and measurement: Identification of supplier sources. High Volume Production Activity Control and Just-in-Time Systems: The Production Environment. the course has been designed in such a manner so as to bring the students closer to the advanced and recent techniques in materials management.

Bikaner. . Role of ISO9000 QMS . Continual improvement/Kaizen Program. Section B Case and Problems Dean. Translating customer needs into requirements (Kano Model) using customer complaints. Kota/ 2008-2009/Prof. Design review. Evolution of TQM. Crosby. applications of QFD.M-316 TOTAL QUALITY MANAGEMENT Course/Paper : 316 MBA Optional(D) Objective: To introduce the students to the basic concepts of total quality management and how the focus of TQM has become so important for all companies in recent times. Engineering College. Taguchi methods. Six Sigma approaches. Design of Experiments. Dimensions of quality. Process of benchmarking. Chairman BoS. FMEA. seven tools of SQC. Orthogonal Arrays. Components of TQM. Understanding current performance. issues in Benchmarking. Criteria for Malcom Balridge Quality Award. Voice of Customers. Acceptance sampling.Marks : 70 Time : 3 Hrs. Pokayoke. Types of Benchmarking. Quality by Design: Production and product development tools. roles of BPR. Department of Management & Technology. Linking with strategic quality management process. Measuring quality costs. Costs of Quality. Strategic Quality Management: Principles of Quality Management. Definition. Max. Employee Involvement. PDSA Cycle. Developing quality Culture. Customer Focus and Satisfaction: Meeting Customer needs and Expectations. DRM and 5S Principles. Quality Function Deployment (QFD): Building a house of Quality. Section A Introduction: Concept of quality. quality circles . Pre-requisite for TQM: Quality Orientation. FTA. Surendra Kumar Vyas. Juran and Taguchi. Leadership. TQM Implementation. Force field analysis. Tools of TQM: Management Tools. SQC/SPC Techniques: Control charts for variables and attributes. Philosophy of TQM: Philosophies of Deming. Process Capability studies. Bench Marking: Evolution. Organizing for quality. Rajasthan Technical University.

M-317 PRODUCTION PLANNING AND CONTROL
Course/Paper : 317 MBA Optional(D) Objective: To get acquainted with the basic aspects of Production Management. The course attempts to discuss various important planning, organizing and controlling aspects of Operations Management. Through text and case studies, this course prepares for a study of different operational issues in manufacturing and services organizations. Section A History and Overview of Production Management. Capacity Planning, Location Planning, Types of Production Processes. Layout Planning, Productivity Management, Deterministic and Probabilistic Inventory Management models, Purchasing and Warehousing. Methods Study, Motion Study and Work Measurement. Job Evaluation. Wage Incentive Schemes. Value Analysis Production systems, type of production, Functions of production, planning and control, production procedure. Sales forecasting: Nature and uses of forecast sources of data Forecasting techniques: Regression methods, Moving average method Exponential smoothing method etc., forecast errors, Adaptive response system. Bayesian method, the Box-Jerkins Model. Production order: Process charts, Production master programme breakdown production order and preparation of various cards like job card, materials requisition from inspection card etc. Production -Planning: for continuous, batch and job order production:. Capacity planning, planning models-static and dynamic. Scheduling: Forms of Schedules, Loading and Scheduling, Basic scheduling problems: Flow production scheduling; job shop scheduling. Random order scheduling; product sequencing. Production control of processes and production activities. Cost control; Dispatching and expediting; Recording progress and feedback information in order to improve future planning. Max.Marks : 70 Time : 3 Hrs.

Section B Case and Problems

Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

M-318 OPERATIONS RESEARCH
Course/Paper : 318 MBA Optional(D) Max.Marks : 70 Time : 3 Hrs.

Objective: To provide a formal quantitative approach to problem solving and an intuition about situations where such an approach is appropriate. To introduce some widely-used mathematical models. The understanding of these models will allow the students to communicate with persons who run them and to evaluate the results they present. To provide a tool that the students can use to solve management problems. Section A Linear Programming Problems (LPP)- An overview and scope of Operations Research, Introduction to Linear Programming (LP), Illustration of LP Problems, Formulation exercises on LP Problems, Graphical Method of solving LPP, Simplex Method, Unbounded ness, Multiple Optimum Solutions, Degeneracy and Cycling Problems, Artificial Variables : Big-M Method, Sensitivity Analysis, Duality Problem, Economic Interpretation of Simplex Tableau, Computer Software for Solving LPP. Special Types of LPP- Formulation of Transportation Problems, Sensitivity Analysis in Transportation Problems, Assignment Problem. Integer and Goal Programming Problems- Formulation, Cutting Plane Method, Branch and Bound Method, Applications, Single and Multiple Goal Programming Problems. Markov Chains, Queuing Theory, Concepts, Transition Probabilities, Steady-State Probabilities, Applications Dynamic Programming Problems

Section B Case and Problems

Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

M-411 LOGISTICS MANAGEMENT
Course/Paper : 411 MBA Optional(D) Max.Marks : 70 Time : 3 Hrs.

Objective: To give students an understanding that the problems and issues within the respective fields of logistics are invariably complex, and require clear reasoning and analysis, in order to derive an appropriate course of action. To incorporate and learn the critical elements of Logistics and Supply Chain Management processes. Section A Logistics Management- Introduction, Nature and Concepts, Evolution; Supply Chain Management, Logistical Mission and Objectives; Components and Functions of Logistics Management; Integrated Logistics Management; Key Distribution-Related issues and Challenges and Strategic Logistics Management; Total Cost Analysis and Trade-off. Customer Service- Introduction, Nature, Concept and Components. Customer Service Cost, Strategic Customer Service Management and Measurement. Impediments to an effective Customer Service Strategy. Inventory Management- Introduction, Concept, types, Functions; Elements of Inventory Costs; Inventory Management under certainty, Managing Finished Products Inventory under Uncertainty, Strategic Inventory Management Tools and Techniques; Distribution Requirement Planning. Transportation- Introduction, Functions; Elements of Transportation Cost, Modes of Transport, Multi-Model Transport, Containerization, Selection of Transportation Mode,

Section B Case and Problems

Dean, Rajasthan Technical University, Kota/ 2008-2009/Prof. Surendra Kumar Vyas, Chairman BoS, Department of Management & Technology, Engineering College, Bikaner.

Logistics Network Configuration: Introduction – data collection – data aggregation – Transportation rates – mileage estimation – warehouse costs – warehouse capacities – potential warehouse locations – service level requirements – future demand – model and data validation – solution techniques – heuristics and the need for exact algorithm – simulation models and optimization techniques – key features of a network configuration DSS Inventory management and Risk pooling: Introduction – single warehouse inventory – the economic lot size model – the effect of demand uncertainty – supply contracts – multiple order opportunities – continuous review policy – variable lead times – periodic review policy – risk pooling – centralised versus decentralized systems – managing inventory in the supply chain – practical issues – forecasting – judgment methods – market research methods – time series methods – causal methods – selecting the appropriate forecasting technique. Supply Chain Integration: Introduction – push. Department of Management & Technology. . Surendra Kumar Vyas.identifying the appropriate supply chain strategy – implementing a push-pull strategy – demand – driven – strategies – the impact of the internet on supply chain strategies – distribution strategies – direct shipment – cross docking – trans shipment – centralised versus decentralized control – central versus local facilities. Rajasthan Technical University. Section A Introduction: What is supply chain management – Global optimization – managing uncertainty – Why supply chain management – key issues in supply chain management – supply chain performance – achieving strategic fit. Section B Case and Problems Dean. Chairman BoS. Decision-support systems for supply chain management: Introduction – the challenges of modeling – structure of decision support systems – input data – analytical tools – presentation tools – supply chain decision – support systems. Kota/ 2008-2009/Prof. Bikaner. Objective: This course is designed to acquaint the students with due basic management decisions encountered in the organization of function and the effective utilization of materials and its supply. Engineering College. pull and push–pull systems – push – based supply chains – pull – based supply chain – push-pull supply chain . Customer value and supply chain management: Introduction – the dimensions of customer value – conformance to requirements – product selection – price and brand – value added services – relationships and experiences – strategic pricing – revenue management – customer value measures – information technology and customer value.M-412 SUPPLY CHAIN MANAGEMENT Course/Paper : 412 Max.Marks : 70 MBA Optional(D) Time : 3 Hrs.

Section B Case and Problems Dean. Change management-Change and the manager: change and the human resource: the cultural web and the past: the cultural attributes of change. Bikaner. To introduce the contingencies that affect management and the most effective measures for dealing with them. Concepts and techniques. . BPRE & TQM.Group E [INFORMATION TECHNOLOGY MANAGEMENT] M-323 M-324 M-325 M-326 M-415 M-416 Business Process Re-engineering System Analysis and Design Strategic Management of Information Technology Data Base Management Management Support System E-Business M-323 BUSINESS PROCESS RE-ENGINEERING Course/Paper : 319 MBA Optional(F) Objective: To provide a greater understanding of effective solutions to change problems that need to combine technological. benchmarking. Changing business processes: the importance of technology as a driver for organisation.Marks : 70 Time : 3 Hrs. the influence IT will have on the internal appearance of organisations in the future. ISO standards. Surendra Kumar Vyas. The importance of communication and the resistance to change: building the culture for successful strategy implementation. Chairman BoS. Engineering College. Section A Business process reengineering-an overview. Business models. To introduce strategic IS/IT planning and how it must relate to business strategy. principles. Max. To demonstrate the use and validity of organizational development models through current real-life case studies. Implementation of BPRE-business process management. barriers. Rajasthan Technical University. The concept of the learning organisation and its influence on systems development: restructuring the organisation. organizational and people-orientated strategies by adopting a process based approach to change management. Kota/ 2008-2009/Prof. Department of Management & Technology.

Case Tools: Role and benefits – Categories – Components – Integration of Tools – Using Case Tools – Advantages. and observation – tools for documenting procedures and decisions – Decision trees – Decision tables. use of color – Design of printed output. database design.DFD Development and advantages – Data Dictionary – Why is data dictionary important Contents of data dictionary – recording of data descriptions.M-324 SYSTEM ANALYSIS AND DESIGN Course/Paper : 324 MBA Optional(F) Objective: Max. Section A Overview of Information System Development: What is SAD – What system analysis is NOT – Responsibility for computer programming – Users – Business System Concepts – Information systems – Categories – System development strategies – SDLC. certification – Testing strategies – Practices – Test data – Implementation review – System audit. output. Structured Analysis: Concept and components – Data flow analysis – Data flow strategy – DFD’s. Bikaner. Quality Assurance. Kota/ 2008-2009/Prof.Structured English. Input Design: Objectives – capturing data – Guidelines – Design of source document – coding methods – input validation – Methods. disadvantages of using case tools. Section B Case and Problems Dean. Department of Management & Technology. Managing Application Development: How system projects begun – Reasons for project proposals – sources of project requests – Methods of project review and selection – Preliminary Investigation. Structured analysis. Prototype – tools for system development. file. Output Design: Objectives – types of output – Key output questions – presenting information – tabular. Surendra Kumar Vyas. . The course will enable the student to have the insight of the systems concept through the analysis and design. record review. Requirement Analysis: What is Requirement determination – Fact finding Techniques – interview. validation. questionnaires. System Design: Software requirement specification – Objectives of design – Design specification and features – introduction to output. Rajasthan Technical University. The course will also help him understand the systems implementation and scheduling.Marks : 70 Time : 3 Hrs. input. Chairman BoS. System Testing and Implementation: Levels – Testing verification. Prototyping: Purpose – Rationale – Steps in prototype methods – Uses – Tools – Strategies. Engineering College. graphics.

Information Partnerships. Section-A Key Issues in Information system & Management. Managing the IT Function. The course focuses on development of Information Technology Leadership.Marks : 70 Time : 3 Hrs.National Information Infrastructure and IT Policy at the National Level.M-325 STRATEGIC MANAGEMENT OF INFORMATION TECHNOLOGY Course/Paper : 325 MBA Optional(F) Objective: Max. Section-B Cases and Problems. Dean. Bikaner. Department of Management & Technology. Planning for strategic IT Resource.T. Kota/ 2008-2009/Prof. Organizational Learning and Role of Information technology in Business Transformation. Sustaining Competitive Advantage of use of IT & Management. Managing in the Market space. . Chairman BoS. Rajasthan Technical University. the Role of CEO. Outsourcing IT Function. Creative Learning. & Intensive Strategic Growth. This course is aimed at developing an understanding of use of Information Technology as a Strategic Tool for Business Management. I. Surendra Kumar Vyas. Analytical Framework for Strategic IT Initiatives. Engineering College.

Structured query language: SELECT Statement – distinct clause – handling of null values – ORDER BY clause. Normalization: Database tables and normalization – normalization and data base design Higher level normal forms – Denormalization. Surendra Kumar Vyas. Dean. MINUS) – Sub queries. Client server systems: Client/server systems – need – evolution – managerial expectations – client/server architecture styles – client/server implementation issues – backend database connection – to front end application like Visual Basic. REVOKE on views and integrity constraint – data as a corporate asset – the evolution of database administration function – The DBA’s managerial role. REVOKE – GRANT. . Engineering College. Distributed database management system: Evolution – distributed processing and distributed databases – distributed database management systems – DDBMS Components – levels of data and process distribution.M-326 DATA BASE MANAGEMENT Course/Paper : 326 MBA Optional(F) Objective: This course has been designed to introduce the participants with applications of systems designed to manage the data resources of organizations. AND. Section-A File System and Databases: Introducing the database – files and file systems – database systems – introduction to database models – data base models and internet. Rajasthan Technical University. WHERE clause – relational operators – logical operators (AND. INTERSECTION. Max. Department of Management & Technology. Object oriented databases: Object oriented concepts – features of an object oriented DBMS – How object orientation affects database design – Advantages and disadvantages of OODBMS. The Relational Database Model: A Logical view of data – keys – integrity rules – relational database operators – relationships within the relational database – data redundancy indexes. OR. It provides the participants an opportunity to study the hands-on implementation of a data base in corporate environment. NOT). Entity Relationship Modeling: Basic Modeling Concepts – degrees of data abstraction – entity relationship model – converting an E-R Model into a database structure. LIKE) – numeric functions – string functions – date functions – conversion functions – GROUP BY clause – group functions – HAVING clause – joining tables – SET Operators (UNION. Kota/ 2008-2009/Prof. Chairman BoS.Marks : 70 Time : 3 Hrs. IN. Bikaner. Section-B Cases and Problems. Web based databases Database security and administration: Database security – access control – GRANT. SQL Operators – (BETWEEN.

why. SCM. organizational DSS. Engineering College. Section A Overview of management support systems. Enterprise/Executive information systems Implementation. Development of DSS.Marks : 70 Time : 3 Hrs. modeling.M-415 MANAGEMENT SUPPORT SYSTEM Course/Paper : 415 MBA Optional(F) Max. Data warehousing applications: CRM. Chairman BoS. and modelmanagement in DSS. EIS. Decision modeling Overview of DSS software. Spreadsheet modeling. Modeling with Visual DSS. Kota/ 2008-2009/Prof. integration and implementation issues. Bikaner. Department of Management & Technology. Rajasthan Technical University. Introduction to Data warehousing and development process: concept. integration & impacts of MSS Section B Case and Problems Dean. insurance sector. . Introduction to decision support systems. GDSS.Topics include: evolution of management support systems. Surendra Kumar Vyas. Banking sector. Group decision support systems.Decision making and decision makers. data-. Objective: This course introduces students to the use of computer-based systems in support of managerial decision making in organizations. data warehousing and mining. decision making and decision makers. development of DSS. frameworkoptions-developing. The business driven approach-requirements management controldevelopment life cycle-development methodologies.

e-business design and e-markets: overview. background and current status: digital economy. steps in e-business design. improved supplier performance. Chairman BoS. E-Business poses both a challenge and an opportunity for managers. E-Business strategy into action. e-procurement. infrastructure. Surendra Kumar Vyas. knowledge building. convergence strategies. e-Transition and Summary. principles of e-business.Marks : 70 Time : 3 Hrs. Rajasthan Technical University. Selling chain management process: definition. Bikaner. sales and distribution configuration. reversing the value chain. e-banking. business and technology drivers. Integrating supply chain management process: definitions. Integrating enterprise resource planning process: enterprise artitecture planning. components of e-supply chain. As a matter of competitive necessity. E-market models. Section B Case and Problems Max. They also need to acquire hands on knowledge of the underlying technological infrastructure in order to have a clear idea of the business and organizational possibilities inherent in these developments. e-CRM processes and their integration. Kota/ 2008-2009/Prof. coalitions. savvy managers must gain an understanding of the rapidly changing technology and business models. Engineering College. lead time reduction. . ebusiness models. Dean. direct B2B markets. e-buying planning. e-governance. Challenges. managing relations in e-supply chain.M-416 E-BUSINESS Course/Paper : 416 MBA Optional(F) Objective: This course will provide the students with an analytical and technical framework to understand the emerging world of e-Business. e-Security. They need to develop a basic understanding of how electronic business differs from "real" business settings. e-business frameworks: e-selling process. Department of Management & Technology. Section A Introduction.

STDC. Distinction between travelers and visitor. Section A Evolution and Growth of Tourism : Historical perspective: co-relation between trade and travel. excursionist. Patronage to handicraft and arts. sports and business. adventure. M-331 INTRODUCTION TO TOURISM Course/Paper : 331 MBA Optional(H) Objective: Max. Chairman BoS. Resources and Mobility for Tourism: Motivation: Pleasure. Linkages and inter-dependence between domestic and inter. . social. Department of Management & Technology. cultural ethical. Tourism Promotion in India: Fiscal and non-fiscal incentives for tourism. availability of resources. The objective of the course is to familiarize students with evolutionary process and conceptual framework of tourism. Resources. Cultural Exchanges and development of human relations. concessions granted by Central and State Government’s declaration and consequences of tourism as an industry. development strategy. conferences. Hotel Management Field study and project report: Event and conference management. Tourism has grown exceptionally during last few decades and subsequently various new types of tourism have been introduced.Group F [TOURISM AND HOTEL MANAGEMENT] M-331 M-332 M-333 M-334 M-419 M-420 Introduction to tourism Airlines Management Management of Travel agency and Tour management Legal and regulatory Framework of tourism. Recourses and Mobility: Establishment of priorities. International understanding and world peace. Socio-Economic Benefits of Tourism: Employment generation. convention. ITDC. Organization of tourism in India. social. sports. Engineering College. Tourism Policy of India. Domestic. health. Earning of foreign Exchange. types. business travelers and tourism. religious. visitors. travel during Roman Empire and various evolutionary stages of tourism. Intra-regional tourism and international tourism. Growth of World Tourism: Important trends and future prospects. Regional.national tourism. tourism. Rajasthan Technical University. Kota/ 2008-2009/Prof. The students will be systematically made aware about these types of tourism along with socio-economic issues linked with unbelievable growth of tourism world over. National integration. Bikaner. Section B Case and Problems Dean. Conceptual Framework and Type of Tourism: Meaning of travelers.Marks : 70 Time : 3 Hrs. Role Functions of NTO's Department of Tourism. cultural. Motivation. education. Surendra Kumar Vyas. visitor and tourist. Regional development. historical.

as it facilitates the movement of tourists from their homes to desired destinations. DGCA. Section B Case and Problems Dean. Facilities. role of organization related to Civil Aviation-Ministry of Civil Aviation. aviation Policy and Planning Introduction to Infrastructural Requirements in Aviation: Airports. lATA. legal and Regulatory Framework. Maintenance set up. AAI. Present Scenario. Marketing. Engineering College.M-332 AIRLINES MANAGEMENT Course/Paper : 332 MBA Optional(H) Objective: Max. Planning and Layout Establishing an Airline Company: Organization and Structure. In this course students will learn historical and contemporary issues related to airlines. . Operations. Costing Relationship between Civil Aviation and Tourism: Strategies for Development of Civil Aviation in India. Airlines are considered as the backbone of international as well as domestic tourism.Marks : 70 Time : 3 Hrs. and ICAD. Airlines are one of the most important sectors among other such key sectors. Support Services. Rajasthan Technical University. Section A Civil Aviation in India: History. This course will attempt to familiarize students with various sectors of economy that are facilitating growth of tourism industry. Kota/ 2008-2009/Prof. Bikaner. Chairman BoS. Aviation Safety. Department of Management & Technology. Airlines Feasibility and Planning: Procedural Requirements. Surendra Kumar Vyas.

DISCOVER INDIA etc. Baggage Allowance. Documentation formalities: passport. modalities and systems of recognition clearances and approvals for travel agencies and operators The Changing nature of travel business: Introduction of high technology. Department of Management & Technology. Travel InsuranceMediclaim Incentives availability to entrepreneurs in travel business.VUSA.S. The students will learn processes as to how travel agencies and tour operators facilitate management of tourism related activities. budgeting & marketing. Section B Case and Problems Dean. International Travel passes. Rajasthan Technical University. growth and present status of travel agency.A. working as a G.Marks : 70 Time : 3 Hrs. Organization structure of travel agency and their profit and loss potential Tour and tour Operator: Various types of whole sellers and operators. managerial skill requirements and growing professionalisation. Surendra Kumar Vyas. GREYHOUND.M-333 MANAGEMENT OF TRAVEL AGENCIES AND TOUR MANAGEMENT Course/Paper : 333 MBA Optional(H) Objective: Max. and P. Kota/ 2008-2009/Prof. Chairman BoS. Engineering College. International Time Calculator. visa. costing. Airline codes. International Credit Cards. GURAIL. How to work as sub agent.S. Bikaner. Section A Meaning and functions of travel agencies and tour operation. This course will familiarize students with key agencies linking potential tourists spread all over the world with tourism related activities. foreign exchange allowances for business and holiday. International Sale Indicators. . health. planning.A.

Kota/ 2008-2009/Prof. Chairman BoS. Engineering College. This course will help students understand legal restrictions imposed upon various sectors of tourism by regulatory bodies. Rajasthan Technical University. Import Export Control Act Law and Regulations relating to Accommodation Sector Law and Regulations relating to Travel Agency Sector Law and Regulations relating to Transport Sector Regulatory Role of the Department of Tourism. Foreigners Registrations Act. Foreign Act. . accommodation. rules and regulations relating to Tourist: Citizenship Act. and transportation. Department of Management & Technology. Surendra Kumar Vyas.M-334 LEGAL AND REGULATORY FRAMEWORK OF TOURISM Course/Paper : 334 MBA Optional(H) Objective: Max. travel agencies. passports Act. Foreign Exchange Regulation Act. Need to Central Tourism Law in India Section B Case and Problems Dean. Bikaner. Students will learn about legal restriction imposed upon various sectors related to tourism such as tourists themselves. Section A Laws. foreign exchange.Marks : 70 Time : 3 Hrs.

Restaurant and Bar services. Food and beverage Services. The hotels are now managed scientifically and its operations have become more systematic. Managerial. Department of Management & Technology. heritage. Rajasthan Technical University. . Relationship. Computerization. Manpower. Kota/ 2008-2009/Prof. Surendra Kumar Vyas. Hotel and Airlines. Chairman BoS. Engineering College. Types of hotel. industry: Capital. Section B Case and Problems Dean. Conventions and Marriages. House keeping. Service for Conference. Franchises. Problems of hotel Mechanization. Students will learn these operational processes in this paper.M-419 HOTEL MANAGEMENT Course/Paper : 419 MBA Optional(H) Objective: Max. hotels Ownership and Management.Marks : 70 Time : 3 Hrs. classification of hotels with special reference to star ranking. Section A Origin and Evolution of Hotel Industry. Bikaner. Brief introduction to management and operation of front office. hotel chains in India and abroad. The objective of this course is to familiarize students with evolutionary process of hotels as well as introduce them with various types of hotels that have emerged during last few decades during extraordinary growth of international and domestic tourism.

after conducting a field study to demonstrate understanding about various dimensions of event and conference management. types and appropriate management approaches. Recently. Department of Management & Technology. Rajasthan Technical University. Chairman BoS. Section A Introduction to events. Kota/ 2008-2009/Prof.M-420 FIELD STUDY AND PROJECT REPORT: EVENT AND CONFERENCE MANGEMENT Course/Paper : 420 MBA Optional(H) Objective: Max. Preparing a project report. its significance. impact of Hallmark event. Surendra Kumar Vyas.Marks : 70 Time : 3 Hrs. Bikaner. This has opened new avenues of employment for young men and women. types and appropriate management approaches. event and conference management has emerged as socio-economic activity in a very big way. Introduction to conferences. . its significance. Section B Case and Problems Dean. The objective of this course is to familiarize students with theoretical as well as practical dimensions of events and conference management. The students will gain theoretical knowledge about events and conferences in the classroom and prepare a project report after conducting a teacher-supervised field study. Engineering College.

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