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Indian Retail Industry 2009
Description: Indian Retail Industry – Consumer is the king The global retail industry has been growing at a brisk pace during the last few decades. However the spread of organised retailing in different countries varies depending upon the socio-economic factors related to the country. The opportunities for organised retailing are therefore still ripe in countries such as India, S. Korea, and Vietnam etc. where organised retailing is still at a nascent stage. In line with the developments in the retail industry globally, the Indian retail though largely dominated by the unorganised retailers has witnessed a massive transition in the last decade. Of the total retail sales, the food & grocery segment constitutes the major chunk. However in case of organised retail, the apparel & footwear segment stands as the major contributor. With varied segments of retailing i.e. Food & Grocery, Clothing & Footwear, Furniture & Furnishing, Jewellery, Beverages etc. in conjugation with the development of varied retailing formats such as Departmental stores, Supermarkets etc. vying for a share of the organised retailing pie, a few questions remain unanswered: What value propositions can different formats offer? Which is the most viable format for the retailer? What are the determinants of such viability? Which formats are the emerging ones? Which formats would be the flavour of the future? etc. We have identified the requirements, advantages and disadvantages associated with the organised as well as unorganised retailing in India. On the basis of a detailed analysis incorporating the experience of other retailing locations across the globe, we seek to unwind the answers to queries such as: Where do the unorganised retailers face competition from? In which segment they have been affected the most? Whether organised and unorganised retail can co-exist in the future? With an extensive data coverage indicative of industry’s characteristics and demand drivers (both demand-side and supply-side factors), we estimate the size of the Indian retail industry and the penetration levels of organised retail in the urban and rural Indian markets for the period FY08 FY11 through the incorporation of an industry model, based on three different scenarios i.e. Optimistic, Most Likely and Pessimistic. The report highlighting the possible emerging scenarios in the Indian retail industry will not only help decision makers from the retailing industry but will also act as a useful guide to financial institutions/banks, investment agencies, regulators & policy framers, research & academic institutions, other national & international agencies etc. Additionally, the monthly updates (for the period May 2009 to April 2010) accompanying the subscription of the said report would form a potent tool for the subscribers to keep abreast of the happenings in the industry.
Executive Summary Section I - INDUSTRY OVERVIEW 1. Retailing – An Introduction 1.1 Retailing Basics 1.1.1 Unorganised Retail 1.1.2 Organised Retail 1.2 The International Retail Scenario 1.2.1 Stages of Evolution 1.2.2 Highlighting Features of Global Retailing i Sizeable & Profitable Operations ii Highly favoured Big- Box Formats iii Regulatory Aspects 2. The Indian Retail Scenario 2.1 Industry Evolution
3 Factory / Company Outlets 5.1 The Growth Story 22.214.171.124.6 Department Stores 5.3.2 Growing Consumer Class 4.5 Supermarkets 126.96.36.199.188.8.131.52. Industry growth Drivers 184.108.40.206 Hypermarkets 5.2 Discount Stores 5. Industry Characteristics 3.7 Hypermarkets 5. Books.1 Convenience Stores 5.2 Supply-side Factors 4.1 Demand-side Factors 4.3.4 Specialty Store 5. Sports Goods & Other Equipments vi Other Segments 3.1. Retail Formats – An Insight 5.3 Segmental Analysis i Apparel & Footwear ii Food & Grocery iii Furniture & Finishing iv Jewellery & Watches v Entertainment.2.2 Viability of various Retail Formats 5.2.1 Average Number of Footfalls 5.6 Long Supply Chain 3.7 Working Capital Intensive 4.1 Indian Retail Story – Phase of Growth 2.1 Rising Urbanisation 220.127.116.11 Technological Upgradation 18.104.22.168 The Unorganised Retail 2.1.7 Advertising & Sales promotion Activities .2.2 Sales Per Sq.4 Baby Boomer Effect 22.214.171.124 Major Forms of Retailing 5.6 Changing Face of Indian consumerism –From Necessities to Luxuries 4.4 Speciality Store 5.1.4 Dependence on ‘Private Labels’ 126.96.36.199.1 Convenience Stores 5.3 The Rural-Urban Divide 3.2 Department Stores 5.5 Growing spread of ‘Plastic Money’ 4.3.6 Repeat Sales Through Loyalty programmes 5.3 Supply Chain Management i) Minimization of Wastages ii) Specialised Manufacturing iii) Reducing Chances of Stock-out 5.1.4 Hierarchy in Retail 3.5 Emergence of Multiple Retail Formats 3.2 Linkages with the Economic Growth 3.3 The Organised Retail 2.7 Growing Female Working Population 4.1.2 Developments in the Real Estate Scenario Section II – ORGANISED RETAILING: AN INDEPTH ANALYSIS 5.3.1 Highly Unorganised & Fragmented Industry 3. 5.3 Determinants of Retail Format Viability 5.7 Rising Number of Nuclear Families 4.2 Gauging Organized Retailing in India – A statistical Approach 2.1 Retail Growth Through VC/ PE Route 4.3 Growing Per Capita Expenditure 4. Ft.
1 Procurement of Raw materials /Finished Goods 6.2. Organised v/s Unorganized Retailing.PORTER’S FIVE FORCE MODEL 10.4 Rental Expenses 6.8 Liquor Licensing 7.1.1 Strategic License Agreements 7.1 Customs Duty 188.8.131.52 Emerging Retail Formats 5.2 Duty on Export Promotion of Capital Goods (EPCG) 7.3 Inefficiencies in Supply Chain Management 9.1 Unorganised Retail 6.4.7 The Competition Act 7.3 Service Tax 7.2.6 Prevention of Food Adulteration Act 7.1 Real Estate and Property Related Issues 9.3.1 Regulatory Structure 7.2 Taxation & Policy Related Hurdles 9.2 Labour Expenses 184.108.40.206 Organised Retail 6.4 Standards of Weights and Measures Act 7.6 Entry of Foreign Players 9.4 E-Retailing i) Convenient Shopping ii) Value for Money iii) Change in the Consumers’ Attitude iv) Easy Payment Options v) Lack of ‘Touch & Feel’ Experience vi) Lack of Transparency in Transactions vii) Untimely Delivery of Products 6.2 Licensing Requirements 7. Licensing and Other Regulatory Aspects 7.1.5 Profit Margin 7. Cost Analysis 6.2 Manufacturing 7.5 Drugs & Cosmetic Act 220.127.116.11 VAT 8.7 Political & Local Agitation 18.104.22.168.3 Taxation Regime 7.1 Shops & Establishment Act 7.3 Agricultural Produce Marketing Committee Act 7.3.Death of Mom-&-Pop Stores in the Making? 22.214.171.124 Scarcity of Workforce 9.2 Municipal Corporation Act 7.8 Analytical Model .2.1 Rural Retailing i) Benefits to the Retailers ii) Benefits to the Rural Populace 5.2.3 Airport Retailing 5.2 Luxury Retailing 5.3 Cash & Carry Wholesale Trading 7.5.4 Increased Shrinkages 9. Industry Outlook .1. Challenges in Organised Retailing 9.2.4 Franchising i) Unit Franchisee ii) Multiple Franchisees iii) Master Franchisee iv) Regional Franchisee 126.96.36.199 Selling & Distribution Expenses 6.2.
2 PFCE and Personal Disposable Income –Per Capita Fig 4. India’s Retail Hierarchy 4. List of Brands / Stores across Different Segments 5.6 Age Distribution of Indian Population Fig 4.1 Scenario Drivers 10.Urban Population Divide Fig 4.17 Trends in Mall Area Occupancy Fig 4.4 Share of Unorganized Retail in Total Retail Fig 2.5 India’s Spending Pattern – FY 2007 Fig 2.4 Per Capita Monthly Expenditure .10 Food & Grocery -Total Organized Retail and % Penetration Fig 2.1 Real GDP.4 Format-wise Venture of Top-250 Global Retailers Fig 2.3 Top 5 Countries by Retail Sales as on 2006 Fig 1.13 Proportion of Female Working Population of the Total Working Population Fig 4.11 Growth Trend of Nuclear Families Fig 4. Sports Goods & Other Equipments -Total Organized Retail and % Penetration Fig 2. COMPANY FOCUS I) Pantaloon Retail India Ltd.16 Indian Organised Retail pie – 2006-07 Fig 3.11 Furniture & Furnishing -Total Organized Retail and % Penetration Fig 2. ANNEXURES 1.3 Indian Retail pie – 2006-07 Fig 2.7 Organised Retail – Total Revenues & % Penetration Fig 2. (PRIL) II) Shoppers Stop Ltd.10.Great Room for Improvement in India Fig 2.12 Growth Trend of Density & Population Fig 4.2006 Fig 2.10 Changing Consumption Pattern – 1995 to 2025 Fig 4.1.15 Indian Organised Retail pie – 2003-04 Fig 2.12 Jewellery & Watches -Total Organized Retail and % Penetration Fig 2. Purchasing Power. III) Vishal Retail Ltd (VRL) IV) Koutons Retail India Ltd.13 Entertainments.18 Tier-wise Distribution of Operational Mall Space Fig 4.1 Rural. V) Trent Ltd.6 Unorganised Retailing – Sales by Retailer Type (%) .1 Evolution of Indian Retail Fig 2.3 Consumption Categorization as a % of GDP .9 Debit Card Usage Trend Fig 4.19 Tier-wise Distribution of Upcoming Mall Space .1.16 Trends in Mall Development Fig 4. List of Clearances Required for Retailing Operations List of figures Fig 1. Non.14 Other Segments (Personal Care.8 Credit Card Usage Trend Fig 4.15 Total PE & VC Investments in India Fig 4.7 Median Age of Population Fig 4.1 Pessimistic Scenario Drivers 10.2005 Fig 4.Institutional Healthcare and Other Segments Beverages) -Total Organized Retail and % Penetration Fig 2.2007 Fig 4.2 Stages of Retail Growth Fig 1.9 Apparel & Footwear – Total Organized Retail and % Penetration Fig 2.8 Global Organised Retail Penetration vs. Books.2 Indian Retail pie – 2003-04 Fig 2. The Global Retail Development Index (GRDI) – 2008 3.Urban Fig 4.1 Comparison of World GDP Growth & World Retail Growth (%) Fig 1.2 Optimistic Scenario Drivers Section III – OVERVIEW OF INDIAN PLAYERS 11.5 Per Capita Monthly Expenditure – Rural Fig 4. Top 250 Global Retail Companies – A Statistical Overview 2. Real PFCE & Retail Sales – CAGR for the Period 1994.14 Proportion of Female Working in Organised Industrial Activities Fig 4.
2 Major Investments by VC/ PE Firms 5.3 Spread of Speciality Stores 5.2 India’s Retail Hierarchy 3.1 Rural – Urban Retail Sales Divide 3.2 FY11 Industry Estimates 10.1 High Net Worth Individual (HNI) Population Growth – 2007 (%) 5.print the order form below and send to .2 Indicative Industry Growth on Reaching the Average Penetration Level 3.9 Cost & Margins of Intermediaries in the Supply Chain (in Case of Potatoes) 5.7 Retail Formats.4 Rental Expenditure as a % of Total Expenditure 6.10 Private Labels of Leading Indian Retailers 5.1 Spread of Convenience Stores 5.1 Adverse Impact on Unorganised Retailers by Region (%) 8.Internet Users & Penetration Level 8.14 Global Luxury Brands in India 5.1 World Retail Growth 1.2 Distribution of External Shrinkages (%) – India 9.22 Expected Mall Supply: 2008-11 5.3 Distribution of Internal Shrinkages (%) – India 10.11 Loyalty Programmes of Retailers 5. Bn 2.5 Spread of Hypermarkets 5.20 Distribution of Mall Ownership 4.3 Q3FY09 Performance Comparison of Various Players Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Table Ordering: Order Online .US$ bn 5.2 Top 250 Retailers Split –up by Regions / Countries 1.2 Labour Expenditure as a % of Total Expenditure 6.Characteristics 5.com/reports/888480/ Order by Fax .6 Comparative Margins of Various Retail Formats 5.1 Income Distribution of the Households 4.2 Market Share of Premium & Luxury Brands in India.3 Global Retailers in the Fortune 500 List .8 Sales Per sq.5 Sensitivity Analysis of Rental Expenditures 6.2 Adverse Impact on Unorganised Retailers by Category (%) 9.3 Selling & Distribution Expenditure as a % of Total Expenditure 6.researchandmarkets.5 Savings (as a % of Spending) from Buying at Organised Outlets by Format 10.1 FY08 Industry Estimates 10.3 Net Working Capital as a % of Total Capital Employed 4.ft of Various Modern Retail Formats 5.4 Distribution of Average Monthly Spending of Indian Households 8.2 Spread of Discount Stores 5.12 Media-wise Advertisement Expenditure by Retailers for the Period Jan-July.3 Annual Growth in Profit of Unorganised Retail Outlets 8.1 Reasons Underlying the Falling Share of Turnover of Unorganised Retailers (%) 8.1 Total Indian Retail Revenue – Rs. 2008 5.1 Status of Market Reforms in Agriculture (APMC Act Amendments) 8.http://www.6 Gross Margins of Organised Retailers Across Various Product Categories (%) 6.15 JV’s in Indian Airport Retailing 6.1 Sale of Private Labels as a % of Total Sales index 1.Fig Fig Fig Fig Fig Fig Fig Fig Fig Fig Fig Fig 4.4 Spread of Department Stores 5.21 Mall Ownership – Rental Distribution 4.1 Raw Material Expenditure as a % of Total Expenditure 6.3 India.using the form below Order by Post .13 Initiatives of the Modern Retailers in Rural India 5.2 Annual Growth in Turnover of Unorganised Retail Outlets 8.1 Shrinkages as a % of Total Retail Sales 9.7 Profit Margins of Various Players 7.Year 2008 2.
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