P. 1
How to Use Pinterest for Business

How to Use Pinterest for Business

Views: 378|Likes:
Published by point_it
Pinterest, now the 3rd most popular social network in the world, is on the minds of marketers and business people everywhere. Join Sam McRoberts and Jessica Fisher as they take us through the many different ways to leverage Pinterest for business.

In this webinar you will learn:

- What is Pinterest, and why should you care?
- The basics of using Pinterest
- Optimizing Pinterest for SEO, eCommerce, branding and more
- The etiquette of Pinterest and how to build a following
Pinterest, now the 3rd most popular social network in the world, is on the minds of marketers and business people everywhere. Join Sam McRoberts and Jessica Fisher as they take us through the many different ways to leverage Pinterest for business.

In this webinar you will learn:

- What is Pinterest, and why should you care?
- The basics of using Pinterest
- Optimizing Pinterest for SEO, eCommerce, branding and more
- The etiquette of Pinterest and how to build a following

More info:

Published by: point_it on Apr 25, 2012
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

03/14/2014

pdf

text

original

How to Use Pinterest for Business

Sam McRoberts – SEO Lead Jessica Fisher – Client Manager

April 25th 2012

Presentation Agenda About Point It
• Launched in April 2002 • Seattle’s largest independent search marketing firm • SEM, SEO, Social, Local, Mobile • $30 MM in managed media/yr • Servicing clients across all verticals and revenue models

Webinar Information Presentation Agenda

Being Recorded & Will be Uploaded to Website

This is an Interactive Webinar so it is Okay to Ask Questions During the Presentation

What is Pinterest?

http://pinterest.com/about/help/

A Basic Pinterest Page

Why Should You Care?

Is Your Business a Good Fit?

Is Your Business a Good Fit?

Is Your Business a Good Fit?

Getting Started

#1 – Create An Account

pinterest.com/nordstrom/

#2 – Pinterest Etiquette
1.Be Respectful 2.Be Authentic 3.Credit Your Sources 4.Report Objectionable Content 5.Tell Us How To Make Pinterest Better
http://pinterest.com/about/etiquette/

#3 – Learn the Basics

#3 - Learn the Basics Cont.

#3 - Learn the Basics Cont.

#4 – Optimize Your Images

#5 – Pin Your Own Images

#6 – Make Your Photos Easy to Pin
http://pinterest.com/about/goodies/

<meta name="pinterest" content="nopin" />

#7 – Tell Visitors You’re on Pinterest
http://pinterest.com/about/goodies/

#8 – Getting SEO Value from Pins

#9 – Using Pinterest for eCommerce

#9 – eCommerce Continued

#9 – eCommerce Continued

#10 – Affiliate Revenue on Pinterest

#11 – Track Everything

#11 – Track Everything Cont.
http://pinterest.com/source/yoursite.com

#12 – Copyright and Legal Concerns
<meta name="pinterest" content="nopin" />
1.Give Credit to the Source 2.Use Common Sense 3.When in Doubt, Ask for Permission

Bonus - #13 – Pinterest Tools

And That’s It, So Start Pinning!
http://pinterest.com/about/help/

http://pinterest.com/pinterestbiz/

Last Chance to Ask Questions

Thank You
Sam McRoberts – samm@pointit.com @Sams_Antics Jessica Fisher – jessicaf@pointit.com @JessicaMFisher support@pointit.com
Point It Search Marketing Agency

www.PointIt.com

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->