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Big Data Final PR-3

Big Data Final PR-3

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Published by Carl Tanner

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Published by: Carl Tanner on Apr 26, 2012
Copyright:Attribution Non-commercial


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  • Introduction
  • Big data: beyond analytics — by Krishnan Subramanian
  • Data quality
  • Data obesity
  • Data markets
  • Cloud platforms and big data
  • Outlook
  • The M2M tsunami
  • Carriers driving M2M growth
  • The storage bits, not bytes
  • M2M security considerations
  • The M2M future
  • 2012: The Hadoop infrastructure market booms — by Jo Maitland
  • Snapshot: current trends
  • Disruption vectors in the Hadoop platform market
  • Methodology
  • Integration
  • Deployment
  • Reliability
  • Data security
  • Total cost of ownership (TCO)
  • Hadoop market outlook
  • Alternatives to Hadoop
  • Snapshot: traditional data quality and the big data conundrum
  • Information-quality drivers for big data
  • Expectations for information utility
  • Tags, structure and semantics
  • Repurposing and reinterpretation
  • Big data quality dimensions
  • Data sets, data streams and information-quality assessment
  • Using IT to transform consumer behavior
  • Finally, the customer
  • Big data and the future of health and medicine — by Jody Ranck, DrPH
  • Calculating the cost of health care
  • Health care’s data deluge
  • Challenges
  • Drivers
  • Key players in the health big data picture
  • Looking ahead
  • Snapshot: What’s happening now?
  • Systems-first firms
  • Algorithm specialists
  • The whole package
  • The vendors themselves
  • Is disruption ahead for data specialists?
  • Analytics-as-a-Service offerings
  • Advanced analytics as COTS software
  • What the future holds
  • Challenges in data privacy — by Curt A. Monash, PhD
  • Simplistic privacy doesn’t work
  • What information can be held against you?
  • Translucent modeling
  • If not us, who?
  • About Adam Lesser
  • About David Loshin
  • About Jo Maitland
  • About Curt A. Monash
  • About Jody Ranck
  • About Krishnan Subramanian
  • About Lawrence M. Walsh
  • About GigaOM Pro

Increasingly, however, big data outsourcing firms might be finding themselves
competing against a broad range of threats for companies’ analytics dollars. At the
basest level, the increasing acceptance of cloud computing as a delivery model for big
data workloads could prove problematic. While the majority of our survey respondents
plan to outsource some big data workloads in the upcoming year, 70 percent actually
said they would consider using a cloud provider such as Rackspace or Amazon Web
Services, versus just 46 percent who said they would use analytics specialists such as
Mu Sigma or Opera Solutions. Presumably, as with all things cloud, many are looking
for any way to eliminate the costs associated with buying and managing physical

Of course, simply choosing to utilize a cloud provider’s resources doesn’t completely
eliminate the need for specialist firms. Such a decision might mitigate the need to
worry about buying and configuring hardware, but it doesn’t make big data easy.
Companies will still likely need assistance configuring the proper virtual infrastructure
and the right software tools for their given applications, unless they are using a hosted
service such as Amazon Elastic MapReduce, IBM SmartCloud BigInsights or Cloudant
(or any number of other hosted NoSQL databases).

One particularly promising but brand-new hosted service provider is Infochimps,
which has pivoted from being primarily a data marketplace into a big data platform
provider. Its new Infochimps Platform product, which is itself hosted on Amazon Web


A near-term outlook for big data

- 79 -

March 2012

Services, aims to make it as easy as possible to deploy, scale and use a Hadoop cluster
as well as a variety of databases.

However, none of these hosted services provide users with data scientists who can tell
them what questions to ask of their data and help create the right models to find the
answers. In the end, that’s what big data is all about. Firms like Mu Sigma, Opera
Solutions and others that help with the actual creation of algorithms and models
should still be very appealing, assuming the other companies don’t become analytics
experts overnight. In that sense, cloud infrastructure is just like physical
infrastructure: It’s the easy part, but what runs on top of it is what matters.

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