Dealership Internet Metrics Evaluation

ABC Ford Ford Reported Metrics
Your Dealership Internet Closing Ratio Overview Your Benchmark Close Rate Region 10.00%

Internal Metrics
Internet Your Dealership Benchmark Customer Contacts 35% 60% 10%
Overall Showroom Visit Close Rate

Total Lead Volume

Appt Set

Set %

Appt Kept

Kept %

Sales

Showroom Visit Close Rate

Close Rate

Overall Lead Metrics Your Dealership Benchmark

Appt Set

Set %

Appt Kept

Kept %

Sales

Overall Close Rate

25%

50%

50%

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