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Ironworks Original production was on locomotives.History • • • The family founded: Started in 1945 in Mumbai. hydroelectric-power plants 6/14/12 . cotton mills First car rolled off of the assembly line. India. Steelworks 1954 – – – – – • • Tata’s are a family of Indian industrialists and Are of their endeavors have been proved to be philanthropists. crucial to India's industrial development.

History • Tata Motors is India’s owns the largest independent company in India. Mercedes and Tata teamed up to create a truck line. in 1986 the company created and sold the first LCV • • • First major business deal with another firm. • • Together both companies started their commercial vehicle operations in 1960. LCV = light commercial vehicle Was the Tata 407 • 6/14/12 .

Inc. Ex-series Newly designed LCV called the 207 DI • 6/14/12 . Compressed natural gas buses • • • Manufactured used for engine that had high horsepower 1109 vehicle. was the first company to • • jointly venture with Tata in 1993.History • Began creating new to pursue joint 1990’s and Tata Motors decided lines in the lateventures. and emitted less harmful chemicals.. early 2000’s: Cummins Engine Co. a diesel commercial purposes..

and best in our value system and ethics  Vision Mission To become a world class automotive engineering and product development centre. and enable Tata Motors to become a world class automotive company 6/14/12 . best in the products we deliver.To be best in the manner in which we operate.

6/14/12 shareholders and Core Values qIntegrity – Fair & transparent business qUnderstanding – Caring. compassionate and humane qExcellence – Strive to achieve highest possible qUnity – Work cohesively with colleagues and groups qResponsibility – Sensitive to countries. employees. communities and environment .Purpose Committed to quality of life Striving for global competitiveness Pay back to society especially customers.

Chemicals • Tata Realty and Infrastructure .Automotive • Tata Steel .Energy • Rallis India .Information Systems and Communications 6/14/12 .Service • Tata Tea . information systems and communications • Tata AutoComp Systems . consumer products.Consumer Products • Tata Technologies .Materials • Tata Power .Tata Group • 100 companies throughout 7 business sectors • Engineering. materials. services. energy. chemicals.

Seats 5 people. § § § § 6/14/12 .Products  Tata Indigo § Created in 2002 Mid-sized sedan. Same luxuries as American made vehicles. Different models run on either normal gasoline or diesel fuel.

6/14/12 .Products • Tata Indigo SW – – – – – Station wagon version of the Indigo. Different models fun on different fuels. Different optional safety features than other vehicles. Same basic features as the Indigo. Seats 5 people.

Seats 5 people. § § § § 6/14/12 .Products  Tata Indica § Hatchback version of the Indigo sedan. Easily affordable. Smallest in the line of Tata vehicles to date. Same basic features as the sedan.

Can seat 7 passengers. § § § Direct Injection Common Rail. Allows the engine to intercool itself. § 6/14/12 . Has a special engine called DICOR. § Comes in either a 4x4 or a 4x2.Products  Tata Safari § Mid-sized SUV.

Products  Tata Sumo § Runs off of diesel fuel. Has a separate rear and front suspension for an optimal ride. § § § 6/14/12 . Has two separate air conditioners for the front and rear of the vehicle. Seats up to 7 passengers.

M & HCV Light & Small Comm Veh – Trucks 64% 40% 59% 24% 30% <1% 7% 32% 8% 5% 4% 10% 3% 3% 6% 3% 1% <1% <1% 1% - <1% - .6/14/12 Indian Commercial Vehicle Market – Competitive Scenario Medium & Heavy CV Trucks Buses – L.

SWOT Analysis 6/14/12 .

6/14/12 .

Joint Ventures & Acquisition  In 2004. In 2007. the acquisition of Daewoo commercial vehicle of South Korea. In 2006. Fiat. TML has formed 51:49 joint venture with Marcopolo Brazil based global leader in bus body building. Hispano Carrocera – Spanish bus manufacturing company. TML also formed a joint venture with In 2008. the acquisition of British Jaguar Land Rover business. 6/14/12 . In 2005.

has faced controversy over developing the “Nano”. Tata’s biggest competitors in the Indian heavy commercial vehicle market.Challenges  Tata Motors relies heavily on its sales in India.   It  Ashok 6/14/12 . Tata Motors now faces stiff competition from compatriots like Mahindra. Maruti as well as multinational brands like Toyota & Chevrolet. Leyland.

Conclusion Tata Motors has been at the forefront of the Indian automobile industry’s anti – pollution efforts by introducing clear engines. Therefore Tata Motors limited is always committed to understanding customer needs. 6/14/12 .

Thank You 6/14/12 .

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