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Onsite Concierge Primary Logo

The special style for the letters Onsite Concierge is referred to as a logotype, and considered the signature logo. The logo is the core element in Onsite Concierge visual identity system. Its relative size, positioning and color treatment are governed by the rules in this guide.

Primary Logo

Secondary Logo
The special style for the letters Onsite Concierge is referred to as a logotype, and considered the secondary logo, it can be used as an alternate to the primary logo as a stylized element. Please note: The logo is a unique design. It must not be hand drawn, scanned or modified in any way. It should be reproduced only from electronic files.
Secondary Color Logo

Use of this mark for commercial purposes requires permission or licensure from Onsite Concierge

Onsite Concierge Latin America Logo


Onsite Concierge Latin America is a expansion into the Latin America Travel Industry. The special style for the letters Onsite Concierge Latin America is referred to as a logotype, and considered the signature logo. The logo is the core element in Onsite Concierge Latin America visual identity system. Its relative size, positioning and color treatment are governed by the rules in this guide.

Latin America
Primary Logo

Latin America
Secondary Color Logo

Minimum Size Requirements A


For Print do not use below 1" width For Web do not use below 75px

B
For Print do not use below .5" For Web do not use below 35px The primary logo (A) is designed for the great majority of uses. In print uses, the primary logo should be at least 0.75 wide. In on-screen uses (Web & video), the primary logo should be at least 75 pixels wide. The minimum-size logo (B) is design as a secondary use to refer to Onsite Concierge. In print, the minimum-size logo should .5 wide. In on-screen uses, the minimum-size logo should be at least 35pixels wide. Do not use the logo below these size ranges

Logo Spacing
The logo must have a buffer space around it to maintain legibility and visual impact. No other graphic elements, such as typography, rules,pictures, etc., should infringe upon this space. The minimum free space needed is given relative to the height of the logo: Where logo height is (h), the required buffer space is .25h. Examples: If the logo is 1.0 high, the required buffer space is 0.25. If the logo is 0.5 high, the required buffer space is 0.125. Note that the logo should be centered mechanically, not visually. .25h"

.25h"

.25h"

.25h"

Color Specification
Onsite Concierge traditional color is always red. Using a single, distinctive shade of red will, over time, make Onsite Concierges visual identity more memorable. At left are one color and 4 color applications which should be used on multi-color printed materials and for on-screen uses. Use only the Onsite Concierge red for the logo. For accurate color matching, use a Pantone Matching System (PMS) swatch. Please note: Always insist upon accurate color matching. Poorly matched colors may weaken impact, lessen the effectiveness of the logo, and slow public awareness of the Onsite Concierge logo.
1797 Gradient

4 color Logo

Pantone 1797 PC CMYK 0, 100, 99, 4 RGB: 227, 27, 35 WEB: E31B22 Pantone 1807 PC CMYK 0, 100, 96, 28 RGB: 181, 18, 27 WEB: B5121B

4 color Logo

1807

Gradient

1817
Pantone 1817 PC CMYK 0, 100, 99, 66 RGB: 111, 18, 0 WEB: 6F0000

Full Color Usage


These full-color guidelines apply to process color printing and to on-screen use for the Web,presentations and video. There should be a high degree of contrast between the Onsite Concierge logo and its background. The main goal is to keep the brand strong and highly visible. Be aware that the Onsite Concierge logo is not lost in the background color. Onsite Concierge red, the logo can be used against white or neutral tints lighter than 30% black. Reversed to white Concierge, the logo can be used against darker neutral backgrounds (equivalent to 50% black or darker) or against 100% Onsite Concierge red.

Logo on white background * key outline required.

background tint is neutral, equivalent to 30% black or lighter. *no key outline required.

background tint is neutral, equivalent to 50% black or darker. *key outline required.

Logo on 100% Onsite Concierge red background *key outline required.

Black and White Usage


In newspaper ads, low-budget printing, and originals for photocopying, designers may be restricted to the use of black and white or grayscale. In these conditions, the preferred treatment of the logo is black against white, because that provides for maximum contrast. Its also acceptable to reverse the logo to white against black. However, please remember that newsprint and photocopying do not provide a true black, so some contrast will be lost.
Black logo against approximately 50% or lighter value of black. *no key outline required.

Black Logo on white background is preferred *no key outline required.

Against grayscale backgrounds of values 50% black or lighter, use the logo in solid black. Reverse the logo to white for backgrounds 100% black. Take great care in applying tints to the logo itself. Remember, reproduction on newsprint is somewhat unpredictable. There will be variances day to day and sometimes within a print run. When in doubt, choose the design solution that provides maximum contrast.

White logo against black background is not preferred. *no key outline required.

Incorrect Usage
Software has made it very easy to alter graphics by applying filters and special effects, or simply by changing shapes and colors. Please resist the temptation. The impact of any logo depends on consistent use resulting in a large number of impressions over a long period of time. The best logos are not read as words, but act as visual stimuli, automatically triggering a complex series of associations. Any changes to the shape and color of a logo reduce its impact and can, over time, defeat the entire purpose of a logo program. This page illustrates some of the more obvious ways a logo can be destroyed by incorrect use. Please avoid these and all other changes to the Onsite Concierge logo. Do not use the logotype against backgrounds which conflict with Onsite Concierge logo colors, prevent good contrast or clear legibility. Generally these will include harsh or brightly colored, multicolored, textured, or vari-hued photographic backgrounds.

Below: logo slanted, stretched, compressed or otherwise distorted. Above: incorrect color or background color.

Above: incorrect free space or logo position in pane.

Above: incorrect logo format.

R66T Primary Logo


The special style for R66T is referred to as a logotype or logo. The logo is the core element in R66T brand visual identity system. Its relative size, positioning and color treatment are governed by the rules in this guide. R66T is a brand of Onsite Concierge. R66T is a product that allows travel connectivity through.

R66T Secondary Logos

Secondary 2 color Logo Primary Four Color Logo

Secondary 1 color Logo

Please note: The logo is a unique design. It must not be hand drawn, scanned or modified in any way. It should be reproduced only from electronic files.

R66T Search Logo


The special style for R66T is the official R66T search utility logo. The logo is the core element for the R66T search utility. Its relative size, positioning and color treatment are governed by the rules in this guide. Please note: The logo is a unique design. It must not be hand drawn, scanned or modified in any way. It should be reproduced only from electronic files.

TRAVEL CONNECTIVITY

Minimum Size Requirements A For Print do not use below .75"wide


*For Web do not use below 30px

B
.35"

C
TRAVEL CONNECTIVITY

B C

For Print use below .35wide *For Web do not use below 30px For Print do not use below 1 *For Web don use below 65px

1"

.75"

The primary logo (A) is designed for the great majority of uses. In print uses, the primary logo should be at least 0.75 wide. In on-screen uses (Web & video), the primary logo should be at least 30 pixels wide. The minimum-size logo (B) is design as a secondary use. In print, the minimum-size logo should be .75 wide. In on-screen uses, the minimum-size logo should be at least 35pixels wide. The minimum-size logo (C) is design as the search utility logo. In print, the minimum-size logo should be 1 wide. In on-screen uses, the minimum-size logo should be at least 65pixels wide. Do not use the logo below these size ranges

R66T Business Cards


.20" .20" .20" All text for business cards must conform to R66T standards, as identified in this manual, including the proper use of departmental names and staff titles. The format accommodates lengthy items, such as e-mail addresses, and Web addresses. Address information is presented in the recommended U.S. Postal Service (USPS) format.

.45"

.80"

MICK HALL
CEO/President

.35"
mhall@on-site-media.com M 702.540.7946 P 702.740.1709 F 702.740.1751 2551 N. Green Valley Pkwy 205B Henderson, NV 89014 www.R66T.com

.20"

.35"
Maximum 7 lines of information not to exceed 35 characters colors:

1.5"
March 29th, 2011

R66T Letterhead
1.5" All text for letterhead must conform to R66T stationery standards, as identified in this manual. The format accommodates lengthy items, such as e-mail addresses, and Web addresses. Address information is presented in the recommended U.S. Postal Service (USPS) format.

1.5"
Mr. Johnson, Futura LT Bold 10pt

Futura LT Book 10pt Gitas pratiandae et omnihillores doluptate voluptur autecus ent oditior porupti ationem porepre ptaescil et asped untis aut ea voluptat explatu rempore ssusanimod quid quianti orpori veniet ilitium, te perum ent. Agnihil inihil eosae moluptati dit alibus magnamet voluptibea volorepero mos autam, ut evellitas et vero eium nima volo officae. Itat enis aperibus non eossi to dendi dem in comnimagnis eium cupictatus sit quod etur? Edicaectemod et aut aborum nonsequi consequam ex estrum es eaqui quibero ium verum re omnis nita quam, tem ipsuntium quam same minveliciae pelecab intempe llendignis et offic te dollabo rporerovid ex et aut aut fugitatem ne doluptatatis atur as aceatur? Cesto quibusciat voluptate sa vel iusamus, quo iur? Rumendant aspidella doluptassum quo omnietur audant laborum sequidio iumquid expla etur, quis adis et quia eatqui as alit, ea essus doluptur as doluptus nam volorem. Oditae laut vel ipsam, si dolorrum, con re con ea que nonsequis audam, nossimi nulparion net restrunt, omnimus pliquatem. Corem exceped modis rerum a coria autemque perro ende ligenditias exeribus. Odigenist as dolorep eritatur? Et magnisc iasitatusda vendendi nonsectotas dolupta evellant isquo eliquo dolupta pa volor solorib earios ducilici ut eseque conseque volorum assusandi volum, acero endant omnimpo repudios eum volorerovit eatum quamenimaio culparum erum voloritiis aliqui site nit voluptatem faccum conseriatur seque pe lam iur mos nobitas sunt pos nis eos a suntiis nobist ata derro moluptatus, conemque sit que evelis dendit faceaquae. Oloriore volut volorum fugia nonseditati si temod minctin velesti orehendae. Ita cum fuga. Best, [Signature goes here] Mick Hall

2"
TM

2551 N Green Valley Pkwy Henderson, Nevada 89014 | 702. 740.1700 | F 702. 740.1751 | www.r66t.com

.5"

.50" .50"
2551 N Green Valley Pkwy, Ste B Henderson, Nevada 89014

Stationary
All text for stationary must conform to R66T stationery standards, as identified in this manual. Address information is presented in the recommended U.S. Postal Service (USPS) format.

.35"

Email Footer
All text for email footers must conform to R66T stationery standards, as identified in this manual. Email footer to be used by all employees of Onsite Concierge as a brand standard and confidentiality notice. Format: Line1: Name and Title (font: Helvetica Bold 12pt) Line2: Mobile | Office | Email (font: Helvetica 12pt) Confidentiality Notice

Mick Hall | Ceo and President

C 702.682.3801 | O 818.385.0750 | MHALL@R66T.com


CONFIDENTIALITY NOTICE: This email, including any attachments, contains information from OnSite Media, which may be confidential or privileged. The information is intended to be for the use of the individual or entity named above. If you are not the intended recipient, be aware that any disclosure, copying, distribution or use of the contents of this information is prohibited. If you have received this email in error, please notify the sender immediately by reply to sender only message and destroy all electronic and hard copies of the communication, including attachments.