com AUGUST 2012
Digital version at www.poultryinternational-digital.com
UK egg producer achieves
consumer success with quality, branding
Using pellet quality to improve broiler growth rate, feed conversion Benefits of in ovo vaccination available to smaller hatcheries Poultry processing and efficient rendering
e-mail: firstname.lastname@example.org web site: http: //www.poultryplast.com
www.WATTAgNet.com AUGUST 2012
Volume 51 Number 8
UK egg producer achieves consumer success with quality, branding
A pioneer in free range, Havens eld Happy Hens remains committed to the sector, despite di culties in the egg market.
SPACE 2012 expected to break records for exhibitors, attendance
Organizers hope to help industry professionals meet the challenges of today and tomorrow.
Ukraine’s Avangard to lead local producers into EU egg market
Opportunities are in the EU market are being closely watched by Ukraine’s egg producers, particularly the country’s biggest player.
Using pellet quality to improve broiler growth rate, feed conversion
e way feed is presented will a ect energy and time required to consume it.
Beneﬁts of in ovo vaccination available to smaller hatcheries
In ovo technology is now well established in larger hatcheries, but smaller operations can bene t too.
Departments 2 Website News 34 Products 4 Editor’s Comment 39 Marketplace 6 Around the World 40 Advertisers’ Index
August 2012 | www.WATTAgNet.com
VIV China 2012: Discover China’s poultry, meat and feed markets
e show will o er a window into the poultry, egg, meat and feed production markets.
Poultry processing, eﬃcient rendering
Careful checks to ensure that good meat is not sent to the rendering plant, while ensuring that useable waste products do enter the rendering process, can improve the bottom line.
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Technologies and strategies for cocciodiosis control in poultry ﬂocks: This webinar is the second
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Future approaches to promoting poultry intestinal health and coccidiosis control: This third and final
presentation in the webinar series sponsored by Pfizer Animal Health Global Poultry will take place September 18, 2012, at 9:00 a.m. CST. ✸ Speakers include Dr. Hyun S. Lillehoj, research molecular biologist, immunologist, Agricultural Research Service, USDA; Dr. Greg Mathis, president, Southern Poultry Research Inc.; and Dr. Steven Clark, senior technical service manager, Pfizer Animal Health Global Poultry. ✸ Register today at: www.WATTAgNet.com/upcoming_webinars.aspx
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sac.S. A lot of eﬀort has gone into trawling through back issues. if proof be needed. It can be hard to imagine. and while it may not have been designed for the uses that it is put to today. And just as things evolve.” While the poultry industry may not be raising trees. In the field of welfare. The next edition will show not only how the magazine has changed. interactions between gut health and nutrition. and provides technology transfer and education. our content can be viewed from numerous smart devices. and diets and nutrition of organic poultry.ac. that taking the ﬁrst step can lead to much greater things. but beyond the magazine there is a large
and varied resource online. specializes ingovernment and private contract research and consultancy. I hope that we are doing the best possible job in meeting your information needs through the pages of Poultry International. few actually see how much is available on the Internet. Based in Ayr. maximizing health via nutrition and evaluating alternatives to antibiotic growth promoters. □
EDITOR’S FOCUS . for example. While its origins may go back much further. health and welfare and provides consultancy in avian medicine. I know that some are resistant to technology. amongsth other areas.WATTAgNet.WATTAgNet. but do take a look at www. but one analogy might be a comparison of the pages of Poultry International with all that is available on www. Within the field of nutrition. Some say that up to 90 percent of what is on the Internet is out of easy reach. effects of additives on poultry nutrition. studies to inform new government policies.com. visit: www. regulatory studies. but also how the industry has evolved over the last 50 years. and the health and welfare aspects of novel housing. For more information.com/ MarkClements. One small step… You may ﬁnd online just what you are looking for or even something from which a mighty oak may grow. it certainly is the case that from a small egg a fully grown bird ready for slaughter is produced. You may already be aware that we are celebrating our half century. environmental audits and impact assessments.4
Making the most of information for the poultry. and we hope that you will enjoy looking back.html
Yet. the organization has over 20 years’ experience in undertaking research and consultancy contracts. since the 1990s.WATTAgNet. and investigating optimum diets and nutrition for organic poultry.com | August 2012
. the Internet has expanded in a way that few working on it in previous decades could have imagined. Areas of health expertise include: enteric diseases. WATTAgNet. accessing Web-based services is not limited to what we traditionally view as a computer.uk/ research/centres/avianresearch/asrc/ □
www. Take. the Internet. its work includes investigating ways of fulfilling the Five Freedoms while maintaining commercially viable systems. This serves as proof. egg industries
There is an old saying that “from little acorns mighty oak trees grow.com.a regular look at industry key players
ASRC – the Avian Science Research Centre
The Avian Science Research Centre. In terms of environment. part of the Scottish Agricultural College. ASRC carries out product evaluation in regard to meat and egg production EU and U. evaluation of pathogenic and zoonotic microbes. The next edition of Poultry International will be our 50th anniversary issue. the Centre covers minimizing nitrogenous waste through nutritional and/or management strategies. It focuses on nutrition. understanding the factors that affect behavior. In this issue we look at a pioneering producer in the organic egg industry who has grown to include other producers in his network. It is interesting to think about what can emerge and grow from relatively small beginnings. areas it covers investigation include the nutritive value of ingredients. ectoparasite control.
Follow Mark Clements
as he gives the inside track on the global poultry industry in his weekly blog at
Roughly 60.59 percent on boneless cuts from Brazil. Take part in a three-part webinar series entitled.com/Upcoming_Webinars. Quarantine measures are also in place to prevent the virus from spreading. The strain is responsible for 211. The series begins Tuesday. September 18. natural agents The webinar series. researchers and others interested in coccidiosis control in the poultry industry. Southern Poultry Research ✸ Dr.26 percent. researchers and others interested in coccidiosis control.m. and 587.
Etihad Airways invests in organic eggs: Etihad Airways.com | August 2012
UK egg producer donates percentage of sales to support ambulances: UK egg
producer James Potter Eggs is helping to support local ambulance services by donating GBP0.6
Around the World
Coccidiosis control in poultry flocks webinar series
The webinar series.” Tuesday.com. “Successfully managing the intestinal health of poultry flocks: Coccidiosis control. with the presentation. poultry flock veterinarians. which incurs a duty of 6. Who should attend? The webinar audience will include poultry industry personnel. according to reports. 10 a. according to a follow-up report submitted to the World Organisation for Animal Health. There is a provisional anti-dumping duty of 62. More than 1 million birds are susceptible. say Mexican veterinary authorities.01 to the Yorkshire Air Ambulance from every pack of dozen freerange eggs sold. in 60 days’ time Brazil could ask the World trade Organization to set up a panel to adjudicate.) ✸ Monitoring the coccidiosis challenge (Field necropsy. WATTAgNet. Eastern Standard Time “Future approaches to promoting poultry intestinal health and coccidiosis control. requesting consultations with the African country over accusations that Brazilian imports were sold at unfairly low prices that damaged South Africa’s own poultry sales. poultry flock veterinarians.
India establishes $26.
Brazil challenges South Africa over poultry antidumping measures
Brazil has gone to the World Trade Organization to challenge South Africa’s use of anti-dumping measures on shipments of Brazilian poultry meat. aspx. August 21. including live production managers.m. 10 a. Don Waldrip. “Promoting intestinal health of poultry flocks to help control coccidiosis.” to be equipped for effective and sustainable coccidiosis control in poultry flocks. Pfizer Poultry Health Topics to be covered include: ✸ Farm management/ Litter management ✸ Related disease challenges (Marek’s disease. 10 a. and the fourth brought against South Africa at the World Trade Organization. sponsored by Pfizer Animal Health.WATTAgNet. Greg Mathis.
. which will include live production managers.WATTAgNet. Other webinars in the series include: “Technologies and strategies for coccidiosis control in poultry flocks.5 billion (US$26. July 24. Infectious bursal disease. sponsored by Pfizer Animal Health. has purchased 200 hens to be raised freerange at Abu Dhabi Organics Farms.160 have been sickened. except for boneless cuts from Aurora Alimentos.9 million) to assist poultry estates and backyard poultry development. This is the first dispute between Brazil and any African country.” Tuesday. according to reports.
Mexico avian influenza outbreak determined to be highly pathogenic
An avian influenza outbreak in Mexico initially reported as a low-pathogenic H7 subtype has now been classified as the highly pathogenic H7N3 subtype. is free to the audience.9 million for poultry improvements: The Indian
government has set aside Rs 1.
French poultry group Doux sells pet food plant: French
poultry group Doux has been authorized by a French court to sell its pet food plant to German company Saria. Eastern Standard Time Keep up to date with industry news at www. If the consultations fail to resolve the issue. etc. the
national airline of the United Arab Emirates. Eastern Standard Time.” Experts presenting the latest techniques and insight from research in the webinar include: ✸ Dr. South Africa’s International Trade Administration Commission imposed antidumping duties on frozen chickens and chicken meat imported from Brazil after investigating suspected dumping in 2008– 2010.424 bird deaths at three large commercial farms in the Mexican state of Jalisco.m.
www. Polymerase Chain Reaction) ✸ Management tools: Anticoccidial drugs. is free to the poultry industry audience by registering at www. vaccines. and is the first highly pathogenic bird flu outbreak since the mid-1990s.93 percent on whole chickens and 46.000 birds have been culled so far in an effort to halt the virus while sampling takes place at 60 poultry farms near the infected area.
according to the state agriculture ministry. full compliance by all Member States is essential to avoid market distortions and unfair competition. The Netherlands. bones and byproducts.000 chickens have been quarantined and its eggs recalled from sale. Greece. Italy. poultry meat and pork at affected farms.8
Around the World
Russia poultry. In January 2011. Belgium.2 million metric tons. Member States who still allow the use of un-enriched cages put businesses
www.7 percent to 800. an increase of 7.700 metric tons. The Commission has said that it welcomes the efforts made by the Member States that have complied with the rules. and there is no acute danger to public health. an increase of 3. according to Rosstat. Production of all meat and byproducts excluding poultry stood at 103. Spain. said the ministry. The farm discovered the dioxin during its own safety checks.000 metric tons for May.000 metric tons. France. according to the country’s Federal State Statistics Service Rosstat. However. to 73. and the hog count reached 19 million. January through May numbers sit at 4. to 282. Sending a reasoned opinion is the next step in the procedure before referral to the EU Court of Justice. Poland and Portugal are still allowing the use of un-enriched cages for laying hens despite the ban which came into
force in January 2012. Production of poultry and cattle in live weight. The previous dioxin cases were in eggs at farms in Lower Saxony and the neighboring state of North Rhine Westphalia. The farm and its 12. The outbreak led to Germany introducing a series of measures including restrictions on animal feed ingredients and increased inspections of farms and feed. Hungary. including meat. pork output up in May
Russia’s poultry and poultry byproduct production was up 12 percent in May over the same time in 2011.
Europe issues reasoned opinions over cage ban noncompliance
The European Commission has sent reasoned opinions to 10 EU Member States that have failed to correctly implement the Welfare of Laying Hens Directive. the seventh farm to be found contaminated since April.4 percent. increased 8. a European Union-wide health alert was announced when dioxin-contaminated animal feed in Germany fed to hens and pigs led to contaminated eggs.6 percent over 2011 numbers. Cyprus.com | August 2012
.WATTAgNet.000 metric tons. Pork production also rose 12 percent in May.
Dioxin found in eggs on German farm
The chemical dioxin has been found above permitted levels in eggs from a German farm in Lower Saxony.
. and Utrecht University.com
August 2012 | www. breeders. The overall project is focused on delivering a platform of new class antiinfectives for livestock that will exhibit antimicrobial and immunomodulatory properties. We only use the best quality materials. No reasoned opinions have been sent to Bulgaria.” said Dil Peeling.”
Asia poultry farmers may benefit from infectious disease initiative
Asia’s poultry producers could be among the beneficiaries of a new public-private partnership research program — ALTANTASIA — between Pfizer Animal Health.
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according to the region’s Ministry of Agriculture and Water Resources. Kurdistan currently has 1. Egg production in the region is roughly 520 million eggs per year — a number which is supplemented by imports from neighboring countries. which over the last years has launched a drive aimed at realizing Russia’s underexploited agricultural potential.000 metric tons by 2013. equipment and financial resources.” said Jeffrey L.000 poultry projects. director of anti-infectives Pfizer Animal Health. and expects to increase that number to 100. said Karim. government members are holding meetings every week on the issue.
Kurdistan to produce 100. said Director of animal resources Ramazan Karim.”
Russia poultry producers mixed over entry into World Trade Organization
Some Russian poultry producers have expressed concerns over the country’s upcoming entry into the World Trade Organization. According to sources. Right now.S.000 metric tons poultry in 2013
Kurdistan produces 60. They will contribute to the research program by sharing knowledge. while minimizing the impact on resistance in both human and animal pathogens.000 metric tons of poultry meat has been produced. saying that the resulting slashed customs duties on imported goods will create competition from foreign markets that will cause challenges for domestic businesses. 90 percent of the poultry consumed in Russia is produced domestically. they say. “Moreover.
Visit us at VIV China — Booth W1. smaller farmers may not be able to compete with the influx of foreign options. Brazilian and European markets.000 metric tons of poultry meat annually. “This opportunity recognizes the long-term need for new antiinfectives for the development of effective treatments for infectious animal diseases. farmers are looking at potential goods coming from the U. The government. the funding of this initiative by the Dutch government represents an acknowledgement of the necessity of such programs and the need to responsibly partner with the industry to bring new therapies to market..K003
. nearly 25. Since January. In particular. Watts. also seems to acknowledge potential problems. but once the country’s entrance into the World Trade Organization is finalized later in the summer.10
Around the World
collaborate to develop innovative anti-infectives based on newly identified small peptides as alternatives to antibiotics for animals.
but because the Marek’s disease viruses are constantly evolving.hydrosystemsco. 3.636 single nucleotide polymorphisms were screened and 172 units located on chromosomes 1. and genetic markers may be a tool in controlling the virus. Poultry & Egg Association and the U. primary breeding companies may use this new research to genetically select commercial chicken lines with enhanced resistance to Marek’s disease.WATTAgNet.11
Genetic markers potential tools in controlling Marek’s disease
A new strategy for controlling Marek’s disease in poultry is to develop a line of chickens which are genetically resistant to the effects of the virus. 15 and Z were found to be possibly associated with the disease.com
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August 2012 | www. new vaccines need to be continually developed to control bird losses. Department of Agriculture’s Agricultural Research Service Avian Disease and Oncology Laboratory. The disease is currently controlled by routine vaccination of commercial broilers. A total of 57. breeders and layer chickens.S.com
. and identify alternative units conferring resistance. According to researchers. according to research completed by the U. These results suggest eliminating a susceptible gene in breeding programs may be helpful in the control of Marek’s disease.S. One of the 172 single nucleotide polymorphisms was identified at the same gene location as the susceptible allele and as the resistant allele. Research was conducted to: identify single nucleotide polymorphisms (structural units of DNA) in susceptible chicken lines which are associated with Marek’s disease susceptibility.
The January European ban on conventional barren battery cages encouraged many producers to switch to free range.WATTAgNet. Suffolk.12
UK egg producer achieves consumer success with quality. Unlike many other agricultural commodities. there is no truly open market for wholesale eggs in the UK. Suﬀolk. The sector needs more intelligence on customer behavior to gauge production and avoid oversupply. leading to
www. further depressing and disrupting the market.” The Brices have seen the sector evolve from a relatively high-value niche to one that Alaistaire Brice describes as “in turmoil” and “stuck in a boom-bust cycle. for 16 years.
Cage ban led to oversupply
Free-range hens have been kept at Birch Farm. who was the subject of our article “UK pig and egg producer invests in future following ﬁre. including Alaistaire’s brother Simon. Oversupply has been so bad recently that some retailers resorted to selling free-range eggs as caged.” Brice is clear where the diﬃculties of the free-range egg sector stem from. branding
A pioneer in free range.com | August 2012
. despite difficulties in the egg market.
Alaistaire and Fiona Brice have been producing free-range eggs at Birch Farm. by Alaistaire and Fiona Brice for 16 years. “Havensﬁeld Happy Eggs” are wellknown in the local area and come from a network of local suppliers. UK. Havensfield Happy Hens remains committed to the sector.
overproduction at the very time that customers are looking for greater value in their food shopping.html
This article has been translated using Google Translate. Birch Farm also raises pigs and employs 10 staﬀ directly. traceability is vital.html
www. All eggs are clearly labeled during transportation from farm to packing station with date of lay and producer number. Havensﬁeld sells the majority of its eggs to local schools. On a practical note.WATTAgNet.havensﬁeldeggs.000 Havensﬁeld eggs are produced annually from 75.
Havensfield's redesigned egg box labels are designed to stand out better and to help make the most of branding. Two years of oversupply have left the industry in turmoil. Brice’s views mirror those recently expressed by the British Egg Products Association. Twelve months ago. but the picture is far from simple.com/151302/1036. The hardest part of the business has always been balancing supply and demand. the eﬀect was dramatic. is an
August 2012 | www. the Brices consulted agency Spring to help improve the business’s branding. but by using a network of local suppliers. Havensﬁeld Happy Eggs has been able to grow and keep true to its founding principles of small ﬂocks with the freedom to roam. the European Commission was warned as far back as 2006 that the ban on conventional battery cages could lead to a severe disruption of the EU egg market. hence the name.co. Approximately 22.
reputation. as well as ensuring that poultry buildings and the range area adhere to Lion Code and Royal Society for the Prevention of Cruelty to Animals’ Freedom food stocking densities.WATTAgNet. too. a comparative rarity back in 1996. Eggs are also delivered in sealed boxes labeled with the packing station number. which warned of a major eﬀect on the European egg market resulting from a reduction in the supply of legal eggs available for processing.
Although less important at the Birch Farm site itself. The aim was to build on the already strong reputation of Havensﬁeld Happy Hens by making the logo more easily recognizable and prominently displayed on delivery vans as well as redesigned packaging.WATTAgNet. brand loyalty is not enough to ensure success. Free-range eggs now make up the majority of UK egg sales.com/151302/1046. Lohmann and Hy-Line hens. One of the Brices’ driving principles is quality eggs at realistic prices. So what now for free-range producers like Birch Farm?
Branding key in free-range marketplace
important part of the strategy with its idyllic pictures of free-roaming hens under bright blue skies backed up by reassuring information on how the birds are treated. The Brices now have around 9. and to some multiple retailers and small shops. Production was free range from day one. Annual turnover is around £3 million (US$4.
From small beginnings
Brice believes branding is essential for success in today’s free-range egg market.500. Havensﬁeld Happy Eggs has always stuck strongly with their founding principles—such as being produced by ﬂocks below 5. and has built up a strong local
Birch Farm began egg production with just 300 hens on the farm’s Havens Field. accounting for 10 percent of total Havensﬁeld production.000 birds themselves.000 ISA. According to the British Egg Products Association. It must go hand in hand with competitive pricing in today’s ﬁnancially austere climate.13
Read this article in your language:
www.WATTAgNet. giving greater brand awareness and impact. “best before” date and contact details. number of eggs.000 packs of Havensﬁeld eggs as part of its “sourced locally” promotion in the two weeks leading up to last Christmas. The farm recently received a formal endorsement from the East of England Cooperative Society.com
Quality and price
However. some of the farm’s suppliers have used tree planting as an eﬀective way to encourage roaming by increasing shade and making the birds feel more secure and less exposed to
.7 million). The Birch Farm’s website.com/151302/1034.uk. which sold almost 9.000 per building. They achieve this by controlling as many of the variables as possible. According to Brice.
Read: UK pig and egg producer invests in future following re
www. while lowering food miles by producing local food for local people. According to Brice. It was part funded using a grant that was awarded by the East of England Cooperative Society. □ ❯ Ashley Smith is a freelance writer specializing in life sciences and health and safety. one more than shown on the speciﬁcation! This made it too large for the new shed. and allow a ﬂock’s productive life to be extended from 72 to 76 weeks. the machine supplied had 10 lanes. there are downsides to the increased freedom.
THE NEW INCUBATION FRONTIER
LEADING BY LOOKING AHEAD
To discover how Fancom can help improve your proﬁts. This is why Havensﬁeld takes hygiene and regular testing exceptionally seriously. there is an inevitable build up of contamination. the Brices were able to remove one of the lanes and it is now up and running. This tends to reduce productivity and lead to increased reliance on vaccines and medication. Unfortunately.com | August 2012
. there is no doubt that over time diseases build up on free-range units. which covers Norfolk. The way forwards can be to break the cycle by using the land for another purpose until the problem goes away.14
Consumer success predators. Key to making the process work will be making the decision on whether to extend the production period of each ﬂock at the 45-week stage in order to coincide with the time new pullets would normally be ordered.html
Disease control essential to keep down costs
As sites get older. the business is looking to invest
in a liquid egg plant as a way of increasing productivity per bird.com and see just how enthusiastic fellow farmers are about working with Fancom!
www.WATTAgNet. With greater roaming comes increased exposure to wild birds. com/146718. The Brices recently added a new egg grader imported from Germany. The older hens will inevitably produce larger eggs with poorer shell quality that are nevertheless ideal for liquid egg production. This would make good use of any surplus. All of this increases production costs. Of course. it will be the only viable option to rest
Into the future
What does the future hold for Havensﬁeld? Apart from continued eﬀorts to make packing and grading more eﬃcient. lime the land and plough and reseed.WATTAgNet. surf to www. “I think where units have been in operation for long periods of time. and adding two or three farms to the supplier network.fancom. Increased production and cooperation was the main basis for the investment. Fortunately.” he says. the unit. Suﬀolk and Essex—a good match for Havensﬁeld’s geographic spread of units. Avian inﬂuenza is probably the main concern to the industry along with Salmonella.
there are 822 French companies and 295 international companies. In addition.fr.com | August 2012
. To date almost 54. go to www. “Ecologically Intensive Agriculture. 37 are international. behind the scenes at SPACE/Live from SPACE September 11-14.16
SPACE 2012 expected to break records for exhibitors. A speed meetings service. SPACE 2012 will take place September 11 through September 14 at the Rennes Exhibition Centre in France.fr will include major features.100 exhibitors have registered for the annual event.
Increase in registrations
As of mid-May. Seven webcasts on www.fr
Watch French producer Daniel Bronsard talk about organic egg production at SPACE 2011:
SPACE organizers expect more than 100. For additional information or to register.html
✸ Competitions. France For more info: go to www. health and hygiene sector is the one most represented by exhibitors and co-exhibitors at SPACE. www. Billed as “The show in touch with livestock industry issues. September 11 to Friday. of those. will take place following the success of the same event in 2011.WATTAgNet. both of which were years that saw record attendance levels. SPACE Terre-net Web TV will be providing 50 reports and webcasts live from Rennes.
What: SPACE 2012 When: Tuesday. Innov’SPACE Special 3-star winners/the day before the show.space. Of the exhibitors registered. people and animals involved in the competitions.
For the sixth consecutive year. designed to help job seekers in the livestock industry. Livestock competitions and presentations will feature the Prim’Holstein France challenge and the Limousin Festival as particular highlights this year. total surface area requested by exhibitors is also showing an increase. an increase over the same time period for 2009 and 2011.fr and www.WATTAgNet.300 square meters over 2011.” organizers are looking to build on the success the show has experienced in previous years.
Now in its 26th year. 2012 Where: Rennes Exhibition Centre.000 livestock industry visitors again this year. ✸ Education. presentations.webagri. organizers report that more than 1.
The animal nutrition. Businesses new to the show number 125. This event follows on last year’s session. attendance
Organizers hope to help industry professionals meet the challenges of today and tomorrow.com/26142. □
www.space.” and will
present a foretaste of the buildings and materials of the future – for cattle farms in 2012 and for the poultry and pig sectors in 2013. events
There will be a number of opportunities for meetings and contacts at SPACE events: ✸ Research and Development Platform.terre-net. as well as useful new products and services in the Innov’SPACE awards and R&D: ✸ May webcast: featuring the main attractions at the 2012 show ✸ July: “special” webcast on the Innov’SPACE award-winners ✸ August: webcast on “The passion at the heart of livestock farming” ✸ September: three webcasts. September 14. A wide range of symposia and conferences will take place at the show. SPACE and Terre-net Média will provide media and events coverage of the show on Space Terre-net Web TV.
Meetings. an increase of 3. space.fr. ✸ Employment.500 square meters of space has been requested.
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as a result of the battery cage ban. 20. The company’s annual volume of egg production is estimated at 7.
Ukraine plans to become one of the world's largest producers and exporters of chicken eggs over the coming years with regular egg supplies to Asia and the European Union.1 million birds. Preliminary estimates suggest that the introduction of the new rules has resulted in a 15 percent decrease in egg production in the EU since the beginning of the year when compared with the first half of 2011. the market. the company has increased its egg exports by more than 100-fold.9 billion. One such producer is Avangard. founder and current head of Avangard. which has recently announced its intention to start expanding into the EU egg market. particularly the country’s biggest player. Currently.3 million up to 110. According to a recent report from the analysts of ABN Amro bank. headed by well-known Ukrainian businessman. head of Avangard’s marketing department. or are leaving. The company is pinning its main export hopes on the EU. and stabilization is not expected in the short term. as many EU egg producers were forced to leave. Nicholas Takzey. Ukraine's largest investment company.5 million of which are laying hens.
Inside one of Avangard's egg production facilities. The latter.com | August 2012
. due to the bloc’s current problems and a recently granted permission to start exports there. There is a possibility the decline will continue. Ukranian businessman Oleg Bakhmatyuk.18
Ukraine’s Avangard to lead local producers into EU egg market
Opportunities are in the EU market are being closely watched by Ukraine’s egg producers. Avangard. the Dutch financial conglomerate.8 million eggs in the first quarter of 2012. is considered as one of the most ambitious and promising European producers of eggs. which is reflected by the increase of global
www. one of Europe’s largest poultry and egg producers. According to analysts of DragonCapital. has been faced with the problem of egg shortage over recent months. comments: “The global demand for eggs and egg products is steadily growing. and this number is expected to grow to 28 million by 2013. with production and export volumes rising significantly over
recent years. Oleg Bakhmatyuk.
Opportunities for Ukraine
This decline in production and the ongoing unmet demand offer significant opportunities to emerging egg producers to fill a vacant niche
and to gain a foothold in the large EU egg market.WATTAgNet. from 1. the cage ban that came into force in the European egg market has significantly disrupted the market. Over the last 12 months. Avangard has about 25.
the company plans to expand its exports to at least 30 countries. and those of other large Ukrainian producers. He can be reached at: gerden. However.” Over the past decade. according to Konstantine Fastovtsev. At the same time.
Ukrainian analysts believe that the current situation in the global egg market may contribute to the successful implementation of Avangard’s plans.
Ukrainian egg producers are ready to meet EU requirements. taking into account the possibility of further a reduction of egg production by local farmers. "The question is whether ❯ Eugene Gerden is an international freelance writer specializing in the global poultry and meat industry.WATTAgNet.com. □
imports of these products. the European Union will probably extend its quota for Ukrainian eggs. a senior analyst at Ukraine’s Renaissance Capital investment company. and egg prices will not be high enough to warrant investment in new equipment.com
. he is also skeptical about Avangard’s plans. They argue that the EU will continue to experience egg shortage through 2012." he says.com/ worldtoppoultry.
August 2012 | www. Ukraine’s ability to be a source of supply will not only depend on meeting welfare rules but also on controlling disease and managing feed costs. further increases in exports are expected. Analysts believe that importing regular supplies of Ukrainian eggs could be beneﬁcial for the EU. By the end of 2012. to conquer the European egg market in the short or medium term. these requirements are currently met by only a small number of Ukrainian poultry and egg producers. According to our estimates. however. the volume of global trade in egg and egg products has almost doubled in volume terms and tripled in value.eug@ googlemail. Given that the Ukrainian eggs are currently among the cheapest in the world.19
Learn more about Avangard via the World's Top Poultry Companies database www.
Figure 1 shows the interactive relationship between eating. Consequently. or behavior. These included eating.com | August 2012
. In the first study.5 kg broiler. and so it merits consideration.65
% eating time
26. Pelleting poultry feeds has been long recognized as a method to enhance bird performance. preening. 20 percent of metabolizable energy intake is used for activity. has been speculative.53 76. Behavioral observations were conducted by walking past each
cage five times spaced throughout the day and classifying the broilers into one of nine behavior categories. (1962) indicated that pelleting did elevate bird performance through increased body-weight gain and improved feed conversion. birds were offered two feed forms—mash vs. Therefore. walking. pecking. Jensen noted that broilers fed pellets spent less time eating and more time resting than those fed mash.61 % resting 32.14 20.29 time 24.06 41. reduce feed wastage and improve feed conversion. standing.93 39.287 Kcal metabolizable energy must be consumed to produce a 2.20
Dr. has not received as much research attention as other areas when considering performance. resting.46
5.89 61.69 10. approximately 2. drinking. The five observations for each bird were then put on a percent-time basis to create results for data analysis. The same study reported that digestibility was not a factor in the improved broiler performance. strain selection. As described by McKinney and Teeter in 2004.97 17. then pelleting would also offer an avenue to manipulate bird energy expenditure for activity. and other activity. Most of the focus in broiler production has been on genetic progress.21 68.
Its exact mode of action. In other words. bird behavior may well be a critical factor for defining the mode of action for pelleting. However. bird body weight and feed conversion values were transformed into effective caloric value.92 15. however.
Caloric values – interactive relationship
3540 3416 3293 3169 3046 2922 2798 2675 2551 2428 47. effective caloric value enables evaluation of calorie savings when viewed as the difference between values created by varying nutritional and/or nonnutritional production scenarios. Additionally. pellets—with treatments also including birds switched from one
www. Robert Teeter at Oklahoma State University in the following two experiments. resting and effective caloric value
Activity and energy consumption
Depending on the management system in place. assuming that 14.83 36. bird activity is responsible for the major energy loss between consumed dietary metabolizable energy and the amount of energy retained as tissue. reducing activity energy expenditure by around 6 percent would save a considerable amount of energy.WATTAgNet. As such. If true.57 54. Chet Wiernusz
Using pellet quality to improve broiler growth rate.37 83. it is known to increase body weight.858 Kcal metabolizable energy are used for activity. feeding programs and management systems rather than on how the bird responds to such changes. Work reported by Jensen et al. dust bathing. feed conversion
The way feed is presented will affect energy and time required to consume it.
Poultry activity.25 46. The effective caloric value represents the caloric density that would be needed to achieve the same body weight and feed conversion result under low stress conditions.60 31.
The importance of bird behavior and feed form were examined by Dr.
this will achieve another 225 Kcal metabolizable energy intake. pelleting of the feed improved body weight. the greatest eﬀect of feed form was in birds experiencing a feed form change. independent of feed form.95). Consequently. Results of the ﬁrst study reported are also in general agreement with that of Jensen et al. creating a spread of 1.21
Caloric value . resting and eﬀective caloric value form nearly parallel lines.WATTAgNet. Most of the variability for the performance deviation was explained by the activity variables displayed in Figure 1 (R2>. 60 percent pellets: 40 percent pellet ﬁnes. as the highest eﬀective caloric value and energy value come from birds eating quickly and then resting. Note also that eﬀective caloric value and bird behavior were highly correlated. (1962). both increasing as pellet quality improves. Although mash and pelleting impacted eﬀective caloric value. Considering the above example.050 Kcal metabolizable energy/kg ration. This may be achieved via improving pellet quality as long as the initial pellet quality is equal to or less than 70 percent. As expected.com
form. relative to the mash ration. expressed as equivalent body weight and feed conversion for the ﬂock. the producer would need to add the equivalent of 55 Kcal metabolizable energy/kg ration. the inﬂuence of feed form on bird behavior and eﬀective caloric value was again examined so that responses to varying pellet quality might be better deﬁned.5
Pellet quality Figure 2 shows the relationship between resting and effective caloric value
feed form to the other. and allowed to consume feed ad libitum.100 Kcal of eﬀective caloric value/kg ration. In an eﬀort to make data from the second study ﬁeld applicable.450 when a bird spent 20 percent of its time resting to 3. it progressively increased to +187 Kcal/ kg of diet for the highest pellet quality (Figure 2). The daily body weight and feed conversion data were transformed into dietary caloric density as eﬀective caloric value and then examined as deviations from the mash diet to produce an estimate of the Kcal/kg eﬃciency added by pellet quality. feed
conversion and eﬀective caloric value. 40 percent pellets: 60 percent pellet ﬁnes. independent of form. and 100 percent pellets.550 when a bird spent 85 percent of its time resting. eﬀective caloric value diﬀerences are expressed as that achieved by making a switch to higher (caloric density gain) or lower (caloric density loss) pellet quality (Table 1). spent half the time eating more feed than those not having their feed switched. Since the pellet quality
www. Six feed form treatments were used: heat-processed mash served as a negative control. When viewed together. com/148771. In the second study.
Encouraging quick consumption
Another factor impacting bird behavior appears to be feed form variety. the range of an eﬀective caloric value for individual birds was from 2. 20 percent pellets: 80 percent pellet ﬁnes. Despite the fact that all birds were provided a 3. to have equivalent bird performance. exhibited the most voracious eating. All birds were oﬀered the same ration composition.html
7.resting and eﬀective
Read: Getting more value from poultry feed ingredients
Eﬀective caloric value
8. When the eﬀective caloric value is examined. Birds that were switched to a diﬀerent feed
August 2012 | www. 80 percent pellets: 20 percent pellet ﬁnes. variety may also be an important aspect of behavior inﬂuencing eﬃciency in the production environment. Birds being switched from mash to pellet. Any combination of management factors that decreases time spent eating and increases time spent resting appears to oﬀer potential to increase the eﬀective caloric value of the diet fed. or vice versa. What change in pellet quality would be needed to compensate for a 55 Kcal metabolizable energy/ kg ration reduction? Increasing pellet quality from 30 to 70 percent will exactly counter the eﬀect of reducing the feed energy by 55 Kcal metabolizable energy/kg.
g ra d i n g . which decreases animal energy expenditure leaving more energy available for gain. Depending on
The caloric value of pellet quality change is attained by the intersection between initial and final pellet qualities. □
on? More informati e or Scan the QR cod . Negative values represent declining while positive values improving pellet quality change. dust bathing.com | August 2012
. preening.WATTAgNet.000 eggs per hour
Individual egg handling: • Avoid cracks: no egg-to-egg contact • Accurate detection systems • Product oriented programming • Traceability • All packer parts are easy cleanable Moba Omnia technology combines individual egg handling with maximum output.
Table 1 shows the dietary caloric value of changing pellet quality1
the current producer pellet quality. Broilers respond to pelleted feed by spending less time to eat the same or more feed.
THE PARTNER FOR PROFIT www. eating. pecking. it is necessary to examine the relationships at specific points in Table 1. Chet Wiernusz is director of world feed milling and nutrition at Cobb-Vantress.p r o c e s s i n g
| omnia |
Moba Omnia 30. It was common for the combination of eating and resting to account for 60-85 percent of broiler activity.moba. walking.pac k i n g .nl and visit www. drinking.
Pellet quality From 100 90 80 70 60 50 40 30 20
Calorie change attributable to pellet quality divergence To 100 90 80 70 60 50 40 30 20 0 4 18 41 74 84 89 96 111 -4 0 14 37 70 80 85 92 107 -18 -14 0 23 56 66 71 78 93 -41 -37 -23 0 33 43 48 55 70 -74 -70 -56 -33 0 10 15 22 37 -84 -80 -66 -43 -10 0 5 12 27 -89 -85 -71 -48 -15 -5 0 7 22 -96 -92 -78 -55 -22 -12 -7 0 15 -111 -107 -93 -70 -37 -27 -22 -15 0
Results indicated that broilers typically spend their time in the following order (from greatest to least): resting. and other activity. Industry conﬁrms: 2% more eggs in your ﬁnal pack.000 .moba. Changing the feed form results in more voracious eating and may offer additional advantage.nl www.moba news button click the
Effective and changing pellet quality
response curve is not linear. standing. it appears possible to compensate for a reduction in feed energy by improving pellet quality. This decreased time spent eating is then spent resting.
We’ve focused on traits that achieve value at all levels of production like hatch percentage.com
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While this may be the industry sector that has been quickest to adopt in ovo vaccination.
The Embrex Inovoject m from Pfizer Animal Health Global Poultry has a work rate of 12.WATTAgNet. launched by Embrex—now part of Pﬁzer Animal Health So what has made the technology so attractive Global Poultry—back in 1992. too. 15.000-20.html.000 eggs an hour. there are a countries. and it is estimated that more than number of advantages to employing the technology that
www. in ovo vaccination compared to vaccinating day-old chicks? has become standard practice in the broiler industry in the two major poultry producing nations—the United States Immediate and longer-term benefits and Brazil.WATTAgNet.000 million eggs annually are processed using in ovo The ﬁrst commercial in ovo vaccination system was equipment. it can play a valuable role in hatcheries of various sizes.24
Benefits of in ovo vaccination available to smaller hatcheries
In ovo technology is now well established in larger hatcheries. Yet perception remains that this technology is operation www. and in some Watch P zer's Inovoject machine in markets its application is unquestioned. only viable for the large hatchery. Since then. respectively.com/148395. but smaller operations can benefit.com | August 2012
It has been 20 years since in ovo technology ﬁrst became available. In ovo vaccination is currently used in more While not all in ovo machines are the same or are than 90 percent and 70 percent of the birds in these two oﬀered with the same terms and conditions.
for those smaller players that want to continue to operate. will be those that survive. This is a semi-automated device that allows an operator to introduce and remove trays. but also that the risk to operators is reduced and the stress experienced by chicks when vaccinated is eliminated. and those companies that are able to meet this demand at an acceptable cost.000-20. live quail crates. in Pato Branco. etc. during which time some 800. But simple throughput is not the only advantage of adopting an automated approach. trays. Inovoject m was used in a month-long trial at Frango Seva. reducing staff numbers impacts positively on the bottom line as well. all producers need to be as competitive as possible. Then day-old chick boxes. one person can inject some 2.000 eggs were vaccinated. Of course. for those smaller players that want continue to operate. whereas an in ovo machine can inject tens of thousands of eggs. Sliding and swinging Doors. continues to rise.
Various systems/containers for big processing plants/farms. Demand for meat. washing. Smaller hatcheries with lower throughput and less floor space may have shied away from adopting in ovo technology. at whatever stage in the process.
Various number of doors available.
All producers need to be as efficient as possible.
Info available on automated loading. produced as economically as possible. In ovo vaccination results in the rapid development of a chick’s immunity to disease and should result in an improved immune response without interference from maternal antibodies. maximizing efficiency cannot be ignored.25
is common across the various offerings. On average.com
. both for chickens and turkeys.WATTAgNet. Brazil. Chicks can also be transferred out of the hatchery more quickly and established in their grow-out conditions sooner. and with increasing consolidation in the sector. yet there are options available that allow them to access the greater precision. reliability and efficiency enjoyed by their larger counterparts. restacking system
Variety of options
A recent entrant to the market has been the Embrex Inovoject m from Pfizer Animal Health Global Poultry. conveying.000 chicks an hour.000 eggs an hour. which is mobile.
August 2012 | www. has a work rate of 12. The equipment.
In a global market. maximizing efficiency cannot be ignored. Reducing the human element not only means that the risk of human error is reduced. Solid and perforated buttons. as labor costs increase.
X I N RI
More protective. reducing the risk of cross-contamination.26
In ovo vaccination Marciano Regis Tonus.” He continued: “The most common problems with subcutaneous vaccination that we experienced was staff welfare.
Mycotoxins decrease performance and interfere with the health status of your animals. It is small.WATTAgNet. ������ is the solution for mycotoxin risk management. ensuring gentle. commented: “I believe that incubation plants that manage similar numbers to us could use a machine such as the Inovoject m.
Ecat in Ovo's EggInject machine has been taken up in smaller hatcheries in Europe and Asia. Sometimes. size or position. had dual-needle injection tooling. easy to use. agribusiness director at Frango Seva. and consistent needle sanitation between each infection.” Pfizer notes that its device has a floating injection head that adjusts both horizontally and vertically to ensure accurate delivery irrespective of individual egg shape. and accurate shell penetration and efficacious vaccine delivery. and simple.com | August 2012
www. staff had health problems because of the repetitive nature of vaccination.
Minimum downtime thanks to fast and easy maintenance. For more information. Machines are leased and serviced throughout their life in the hatchery. No concession is made on the options for biosecurity. and easy cleaning and servicing.000 to 40. needle disinfection between each egg.com
August 2012 | www.WATTAgNet. reducing the load of the hammer mill.” Adopting the technology may not suit all hatcheries. and a training program is provided to make operators autonomous.
Granulex™ Hammer Mill.
Innovations for a better world. The hammer mill Granulex™ is the new dynamic grinding machine from Bühler. general manager of Ecat in Ovo. but to the smaller players as well.27
The Inovoject m is a semiautomated device that allows trays to be introduced and removed by an operator and has a working capacity of between 12. so you can make maximum use of this productivity. Designed for ultimate power. It’s an investment in quality that is sure to show a rapid return – and deliver a hammer blow to your operating costs.
machine functions. comments: “To offer the same high quality of in ovo vaccination. and some devices and their associated support may be more appropriate to some individual needs more than others.com. Swiss made reliability and supreme ease of maintenance minimizes downtime. Large screen area of 4 sqm improves the product discharge.000 and 20. Hygienic design preventing dust settlements.buhlergroup.000 eggs per hour. Design of smooth. a screen panel allowing easy access to all
Fully considered and properly applied in ovo vaccination technology can offer advantages to not only larger hatcheries. but to the smaller players as well. and sold or leased with an associated service contract.000 to 45. vaccine savings related to minimum piping and optional design of the equipment. The company notes that all its EggInject machines are built and tailored to customer needs.
Variety of relationships
Ecat in Ovo’s small-scale offering can work with 5. a clean. Among its smaller client hatcheries are operations in Italy.000 eggs per hour. Machines are serviced in the same way as those for higher volume hatcheries.
Spain and Japan. Screens and hammers designed for replacement by a single person in less than 30 minutes. Fully considered and properly applied in ovo vaccination technology can offer advantages to not only larger hatcheries. efficient inoculation process. The company highlights that its device has a dual speed injection combined with a single needle system. plain surfaces without rough edges reduces dust agglomerations and eases cleaning. the hammer mill Granulex™ delivers high capacity grinding up to 75 t / h. Less wear and tear of screens and hammers. Thanks to powerful motors of up to 400 kW.000 eggs per hour. David Van Grieken. automatic egg size adjusted injection. visit www. □
A hammer blow to your operating costs.
Grinding capacity up to 75 t / h. offers 100 percent enhanced livability of the embryo due to its dual speed injection system for gentle needle penetration through the air chamber and fluids. smaller options have primarily the same technological options as the EggInject for bigger hatcheries. Operational speed varies from 15.
and guarantees are increasingly sought as to the health status of meat. By value. but poultry products are gaining ground. Today’s meat business is about improving yields. Living standards and disposable income continue to increase. this is a rapidly evolving market. 09:00-15:00 Where: New China International Exhibition Center. In short. Consumer focus is increasingly on health issues and healthier food. Packaging is becoming more important in the selling process because consumers want fresh foods that are conveniently packaged and easy to keep.vivchina. VNU Exhibitions Europe and CNAS.28
VIV China 2012: Discover China’s poultry. quality. Meat safety can only be guaranteed if every step in the meat production chain is carefully monitored and controlled. Pork remains the most popular meat in China. and meat is increasingly part of the country’s daily menu. meat and feed markets
Be it poultry. Growth in the world’s secondlargest economy may have slowed of late. China has strong demand for both chicken and duck meat. which focuses on better
matchmaking with quality buyers and the expectation of promising business for exhibitors.nl
Revised and renewed approach
In its role as the nation’s platform for animal production and meat processing. note that they have created a new VIV China. The event’s Feed to Meat concept brings together supply and demand within the complete animal protein chain and will bring together every step in the meat production process. and traditional techniques of preparing food are losing ground to more processed options. hygiene performance and transparency. consumer attitudes toward food are changing rapidly. and unlike other many other markets. and Westernstyle meat culture has now become mainstream.
Wants and needs
The animal production and processing industries are facing a challenging time. their tastes are evolving.
VIV China at a glance
When: September 23-24. VIV China 2012 will offer a window into this dynamic market. is also on the rise. egg. but it nonetheless holds strong in comparison to that of many other economies. Consumers are not simply demanding more. and China is no exception.
China is the world’s largest producer and consumer of agricultural products. and a recent government initiative to subsidize the purchase of domestic refrigerators can only speed the change in eating habits. portioning. 09:0017:00. meat or feed production. VIV China showcases the industry’s developments along the chain from feed production to meat production. in smaller. Worldwide. the increase in the number of birds slaughtered in 2010 rose by 3.
Poultry and other meat producers will be able to access the latest technology and thinking when the New China International Exhibition Center plays host to VIV China in September this year. The organizers of this year’s edition. A new personalized promotion campaign is focusing on bringing in high-quality buyers from China’s seven most important animal production regions. A project manager at VNU Exhibitions Europe. meat is the second largest segment of China’s retail food market. If we look at poultry. Beijing Website: www.1 percent. September 25. Because of animal diseases.WATTAgNet. Food is not only where change is occurring. set to create the perfect business ambience. comments: “The market will see a completely new VIV China. skepticism among consumers has grown. ready-to-eat portions.com | August 2012
International China Summit
The International China Summit will take place on September 22 at the Kuntai Hotel Beijing. traceability. proﬁtability. It will be a combination of a plenary conference focusing on trends in the role of livestock in food security and a series of walk-in seminars focusing on technical best practices and farm
www. The rise in production and consumption has been accompanied by other changes. Demand for convenience food products.
efficient machines built to endure. The forum will look at topics.29
Ensuring Food Safety in the Poultry Production Chain
Ensuring Food Safety in the Poultry Production Chain is a one-day forum that will educate professionals on how to create an effective food safety culture and establish standardized policies and inspection systems for poultry production. 14:00-21:00 Conference: September 21. Sure.com
As a working farmer. be they farmers. The event. The last thing you need is another chore added to your list. China Division. you may be able to find a cheaper fan. breeders. management systems for food safety and quality in the U. nutritionists. NCF and NEF models. feed producers.
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August 2012 | www. For the plenary conference. yet aerodynamic alternative to the common exhaust shutter. while Alltech’s Mark Lyons is the second speaker. CP Group. But unless you have a genuine Coolair fan. Registration: September 20.com
. Our American-made blades are thicker. safe feed and feed additives.
A MERICAN M ADE. Beijing Website: www. And you can trust Coolair for unmatched service and quality replacement parts that are second to none. Poultry and other meat producers will be able to access the latest technology and thinking when the New China International Exhibition Center plays host to VIV China in September this year. there will be five rooms with parallel presentations. you better keep your toolbox and wallet handy.WATTAgNet.
Q u a l i t y Ve n t i l a t i o n P r o d u c t s f o r M o r e t h a n 8 0 Ye a r s . That’s why we build Coolair fans for the long run. Rabobank will provide the first of four speakers. There will be an invitation-only roundtable discussion in the afternoon. Available in NBC. especially something as time-consuming as fan maintenance and repairs. organized by Poultry International China Edition and WATT. increasing durability. you don’t have a lot of free time on your hands. Coolair fans may look much the same as others. And you may get a package deal that includes a fan. our damper doors are rugged and streamlined.
Aerodynamic cast aluminum blades (NBC fan) or high strength steel blades (NBF/NCF fans) provide outstanding performance. or processors. There will also be walk-in seminars comprising 30-minute slots where companies will offer presentations.
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coolair. Yum! Brands Inc. The topics covered will be relevant to Chinese livestock professionals. Captured ball bearings extend the fan life seven times greater than the industry average. and EU. including: food safety in China.
Value that Stands the Test of Time
3604 Mayflower Street | P. engineers. In total. but look closer. and VNU Exhibitions. The precision-machined hub.S. 08:30-18:00 Where: Kuntai Hotel. They are finely-tuned.O. FL | 32203-2300 v: 904/389-3646 | f: 904/387-3449 | agfans@coolair. making them a more effective choice than any other shutter on the market.ch-agri. is being supported by the China Animal Agricultural Association.
For example: ✸ Whole and parts of birds ✸ Oﬀal. It is important that there are good lines of communication between the processing plant and whoever may be carrying out rendering operations. thus devaluing the carcass.
of everyday working practice. other materials can ﬁnd their way to the rendering plant. bags.5 percent. other materials are also sent there.
Chickens dead on arrival
Rendering operations tend to be carried out in two ways: either close to the processing plant or as a thirdparty service. There are.30
Eduardo Cervantes Lopez
Poultry Processing Worldwide
Poultry processing and efficient rendering
Careful checks to ensure that good meat is not sent to the rendering plant. if a processing plant is poorly controlled. too.
Read: Poultry processing and the importance of sta performance
www. dead on arrival birds should not be in excess of 0. Dead on arrival as a result of climate should not be above 70 birds in hot climates and be below 50 birds each day in cold countries. I have seen in many plants that feedback is often partial and sporadic.
✸ Product returns from customers ✸ Products that have been damaged while stored In addition to organic material. while ensuring that all useable waste products do enter the rendering process. bruises and trauma ✸ Bones from the deboning machine While the above should ﬁnd their way to the rendering plant. some processing plants have tightened controls in an attempt to send to the rendering plant only those materials that should be sent there. and these can include meat that should be classiﬁed as Grade A.WATTAgNet.” where there should be good communication. In order to minimize what ends of up at the rendering plant. can improve the bottom line. Expressed in numerical terms.000 chickens each day. It is somewhat of a contradiction that within “poultry integrators. where it is transformed into meal and fat. it is worth looking into the types of material that are sent to the rendering plant and what acceptable levels for these types of material might be. while in cold climates the amount should be below 0. and these might include rubber gloves. imagine that a plant slaughters 100.7 percent of the total number of birds received in a day. many materials that originate at the processing plant that should be sent for rendering. rather than being established as part
Dead on arrival birds result in a loss of 85 percent of saleable meat— the carcass and the giblets. Any of these objects can have serious consequences for the quality of meal produced. com/151016. under 800 grams ✸ Birds with pododermatitis problems ✸ Livers and hearts condemned because of sanitary problems ✸ Condemned parts due to quality issues: red neck.WATTAgNet. the value of birds is again reduced. of course.
The processing industry sends large amounts of chicken that could be sold for human consumption to the rendering plant. To counter this costly situation.
www. that not only waste is sent for rendering. either complete or partial
Poor harvesting and handling of chickens can result in bruises and other damage to birds. In hot climates. rubber ﬁngers and even knives.html
When bleeding is not properly carried out.com | August 2012
. For example: ✸ Blood ✸ Feathers ✸ Viscera unsuitable for human consumption ✸ Birds that are dead on arrival ✸ Small chickens.
000 legs per hour. easy to execute and less stressful on the muscles and joints of the workers. P. all required manual activities are fast to learn.meyn. Hall W1-C032
Meyn Food Processing Technology B. 1510 AA Oostzaan The Netherlands T: +31 (0)20 2045 000 F: +31 (0)20 2045 001 I: www. The system is easy to maintain and adjust.com
. The Meyn WLD whole leg deboner is the perfect solution for producing whole leg ﬁllets of an outstanding quality and unrivalled high yield.O. Box 16. This allows processors to obtain outstanding results in a short period of time and continuity is easily secured.V.Excellent quality and optimum yield
the perfect end product
The Meyn WLD whole leg deboner semi-automatically processes left and right anatomical legs with or without skin at a capacity of 3.
Visit us at VIV China. Furthermore.
.6085 F: 770. only the feathers should be sent to rendering at this stage.
Serving UK. increasing costs for the processing
plant. accounting for 5.com
91 Simmons Industrial Place T: 770.com
www. Once removed. and chickens have not been properly bled. In addition. upper-intestinal tract. giblets need to be sent to the chiller as quickly as possible to prevent the growth of bacteria.5 percent that should be sent to rendering—i.5 percent of total live weight. Service has advanced farther.
The first area during processing that should be producing raw material for rendering is the slaughter and bleeding tunnel.
Removing the viscera must be handled quickly and with care.. with death resulting by drowning rather than by anoxia. trachea.com | August 2012
. Carcasses may fall from the plucking line for a variety of reasons. where giblets are removed from the carcass for either human consumption or industrial use.
Quality. they may enter the scalder alive. Reliability. A similar situation can occur during plucking.
Over-scalding can result in the loss of 85 percent of scaldable meat. Under normal conditions. the crop. spleen. the 6. When this occurs.flack@btconnect. GA 30132 USA www. Some 45-50 percent of a bird’s blood is drained at this stage—some 7 percent of total body weight.SimmonsEngineeringCompany. The next stage in the process is evisceration. vent. Europe.443. Over-scalding can result in the loss of 85 percent of meat suitable for human consumption.e. otherwise losses will increase. quality carcasses may be lost to the rendering process.32
Bruises and trauma
Birds can be bruised when they are poorly harvested on the farm. The amount of waste produced at scalding can also increase if birds are kept for too long in the scalding tank.WATTAgNet. bruising can also happen in the receiving area of the processing plant and when hanging onto the overhead conveyor. the performance of the processing plant goes down and the volume of
material sent for rendering increases. However.9058 PO Box 546 Dallas.445. If there is inadequate infrastructure to prevent them being removed along with the feathers. When this does not occur. if this process is not carried out properly. & Asia
Simmons Authorized Representative
Stephen Flack Managing Director
T: +44 (0) 1432 7691149 M: + 44 (0) 7800 912 330
...... really add up........ icproave. 0......aviagen........html
As a percentage of the total number of birds processed.. produced under normal conditions................. processing plants should receive no more than the following of saleable product: Drowned chickens ........
www. 0... 0.. methods for the processing plant and can build up transporting subproducts.............. 0............. Rendering plants ought really to be receiving only those waste products that are etc......... This can also result in meat The wet percentages processed entering the wastewater that leaves depend on each plant.03 Poorly bled ......com/151705/1046.............. amount in the ﬁlters through which this water of water used.......... gizzard and neck.......17 It would be worth considering whether the ﬁltered chiller water could oﬀer an additional rich subproduct. a large number are still Spanish: lost due to fungal www......................... Do the maths and you’ll soon see that our emphasis on bird wellbeing....... This article has been translated using Google Translate. high chick numbers.....—increases to include the liver.. and French: this results in extra material entering the www...... and passes...... dedicated technical support plus local supply. □ ❯ Eduardo Cervantes Lopez is an international consultant based in Colombia.......com or via www... www... When you need a balanced and consistent all-round performer.. He can be contacted at: icproave@hotmail..005 Total ......com/151705/1034.... livability. 0.. the awareness of the processor While demand for paws from that water must be removed at China has allowed this part of processing..... 0..WATTAgNet. you can rely on Ross........005 Losses during processing.com
+ A ROSS BIRD ADDS UP +
August 2012 | www..07 Bruised birds .......com
Ross birds are at the top of their class when it comes to delivering the best ﬁnancial returns on your investment..html infections. the adhesion of the gizzard cuticle. This can be summarized as blood..02 Condemned giblets ......... 0... an issue that rises is some 15 percent of the bird...........WATTAgNet... When birds have undergone a long feathers and innards. which account for feed withdrawal.............. excellent breeding......html rendering process.... and this results in costly additional removal Daily amounts processed costs. Achieving this would also reduce wastewater treatment costs...... head...... equipment......01 Damaged at plucking ..........WATTAgNet........Read this article in your language:
the bird to be commercialized. 0..03 Over-scalded ..WATTAgNet....com/151705/1036.........com
and maintain conversion and shelf performance. In addition to a magnesium-based chemical composition for the coating.
www.roserequipment. The GEA products feature the Intralox direct-drive system.
www. use significantly thinner materials. measuring and controlling process parameters such as quality control of workers’ cutting. The product is available in white or almost white powder containing 98 percent active ingredients.averydennison. The product line includes six labeling laminates with a complete range of facestock choices. The products are environmentally sustainable. offers its egg packer Smartpack. Offering an effective operating capacity of 30. product traceability and source.pericoli. These direct-
ROSER automatic tray storage
ROSER offers an automatic tray storage system for individual trays through 2D system lineal robots. Each of the six basic models feature rugged construction that will provide years of trouble-free performance. decreasing friction between the drum and conveyor belt.WATTAgNet.000 eggs per hour. and sugar-glazed products because unlike conventional systems.com | August 2012
GEA Refrigeration Technologies A-Tec and E-Tec spiral freezers and coolers
GEA Refrigeration A-Tec and GEA E-Tec spiral freezers and coolers are specially designed for sensitive food.
www. cutting performance results. according to the company. permanently optimizing storage distribution as well as efficiency in robot displacement. Flexible and powerful software controls the system.fenchem.com
Fenchem Florfenicol broad-spectrum antibiotic
Fenchem Florfenicol is a broad-spectrum antibiotic with chloramphenicol.
www. It is applied in the therapy of bacteriosis.com
Termotecnica Pericoli EOR circulation fans
Termotecnica Pericoli EOR 53” circulation fans offer increased air delivery.gearefrigeration. especially respiratory tract infection and intestinal infection disease of poultry.com
are specially designed for food applications such as freshly packed meat.
www. allowing a better use of space. Dutch manufacturer of egg handling and packing equipment. A pre-tension V-belt eliminates the need for post commissioning belt tensioning. boost productivity. in which the Acetal conveyor belts are directly geared to the drive drum.com
www. and a low dB rating (65dB). greater efficiency in cfm/W. The Smartpack is designed for efficient on-farm packing of consumption eggs on 30-cell trays. The company says it gives a 20-year warranty against environmental corrosion in zones C1 (ISO 9223). swine and aquaculture.com
Prinzen: Smartpack egg packer
storage system establishes tray location depending on product rotation. and transport hygienic conditions. direct-drive systems are not affected by sugar or fat dripping. safety protection with easy access latch. breaded.com
drive systems primarily benefit the manufacturers of deep-fried.34
Silos Córdoba high-performance farm silo
The high-performance farm silo developed by Silos Córdoba uses a metallic protective coating on the steel sheet that provides environmental corrosionresistance up to 10 times higher than traditional galvanization. silos also feature a lock-on cap lid and a ladder. The ROSER intelligent
Avery Dennison Thin Materials for food labeling
Avery Dennison Thin Materials for food labeling
. eggs are packed points down.siloscordoba.
China Poultry Forum
Ensuring Food Safety Poultry Production Chain
21 September 2012 Kuntai Hotel • Beijing.
For more information visit www. China
This one-day forum will educate professionals on how to create an effective food safety culture and establish standardized policies and inspection systems for poultry production.com
Supported by: China Animal Agricultural Association (CAAA)
seepex.com . it does not contain any amylase activity.
www. Halal and Kosher products. It is a mixed lipase with protease activity and has been specifically designed for dairy flavor applications. live yeast and enzymes • Boosts animal immunity by promoting balance of microflora in the animal gut • Improve animal digestion with the help of various enzymes
seepex GmbH PC Pump Control systems
PC Pump Control systems.com
Biocatalysts Lipomod 957MDP microbial enzyme
Biocatalysts Lipomod 957MDP microbial enzyme is a microbial alternative to porcine pancreatin. it is suitable for use on vegetarian.org
Scan to find out more using the QR-Reader
• A source of concentrated live yeast culture and Bacillus substilis combined with different enzymes • Improve animal digestion. A custom made precise control system can be provided for any specific application need. A revolving steel cable with a scraper attached every four meters is installed in the walkways. Equipped with premium variable frequency drives. Dust and ammonia levels are also considerably reduced.’s Immucox is a live coccidiosis vaccine administered by either a water delivery or gel delivery system to aid in the early development of immunity against species of coccidia.com
Vetech Laboratories Inc.com
. Since L857MDP is non-animal derived.WATTAgNet. improve weight gain and livability of poultry and livestock animals
• A combination of selected and most effective beneficial bacteria. from seepex GmbH. dominated by strong fatty acid notes with sweet and sulphur undertones. www. please contact: Tel: +65 6759 1811 .com
For inquiries.zagro. ensure better feed utilization. The control panels readily communicate and integrate to existing site PLC and SCADA systems.
“Boost performance with NATURAL IMMUNITY and HEALTHY GUT”
Jansen Poultry Equipment Litter Removal System
With the Jansen Poultry Equipment Litter Removal System. litter is mechanically removed from the poultry house. Lipomod 957MDP has a flavor profile similar to the one created by porcine pancreatin. Immucox
Vetech Laboratories Inc.37
Products for standard pumps up through cake pump applications. these control systems provide seamless operation
August 2012 | www. provide complete pump protection through interlocks for dry run. Fax: +65 6759 1855 sales@zagro.
www. as well as overpressure monitoring and motor overheat prevention. The back and forth movements of the cable scrapers move the litter to the back of the house where it can be removed during cleaning.vetechinc.biocatalysts. A one time vaccination delivers protective immunity throughout the life of the bird.
WATTAgNet. The SmartWinch can be equipped with a range of accessories.25.
www. allowing the robot to quickly transfer poultry products for packaging.hotraco.
network connection and USB connectivity. go to www.com
To search a full list of products.tuffigorapidex.com
Hotraco Agri SmartWinch winch motor
CCombined with its own power supply and emergency positioning. The robot has stainless steel construction for easy cleaning.vendeeconcept. China
. The company says it also has two environment management areas and a clear display screen for better understanding. the Hotraco Agri SmartWinch winch motor is a complete solution for controlling the air inlet flaps in poultry and pig houses.
Tuffigo Rapidex AVIbox Vendee Concept Delta Calibra robot
The Delta Calibra robot from Vendee Concept Tuffigo Rapidex’s AVIbox is a color touchscreen computer system that features an outdoor and humidity sensor. such as a cable drum or a single or double belt drum. and has a rate of 110 picks per minute.
Products not required any more. 2012
Register now fo r
Your portal to China’s Feed to Meat trade Beijing.com
September 23 .com. By using smart electronics and the easy-to-handle HotButtons.
www. potentiometers or end switches are
combines lightness and speed with its arm consisting of three parallelograms. Its main asset is it can pick up to 3 kg of weight. depending on the product.
Got Manure: We have the cure! Biological Fly Management Program Entomologist/Consultation Available
Zagro offers wide spectrum disinfectants that are effective against disease-causing micoorganisms like bacteria.968. E-mail: email@example.com
Incubators for all types of eggs and capacities from 1.
Apps for Android.031.
Worldwide Phone: 1-830-757-1181 Fax: 1-830-757-1468
Made in U. Fax: +1.victoria-srl.495. Ginny Stadel. fungi and virus.poultryinternational-digital. Make your clasFor inquiries.39
To place a Marketplace ad contact:
Tineke van Spanje. please contact: Tel: +65 6759 1811 Fax: +65 6759 1855 firstname.lastname@example.org. **39-031.com
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Tineke van Spanje Tel: +31 495 526 155 Fax: +31 495 525 126 tvanspanje@wattnet...........C3 Indian Plty Equip Manuf Assoc ................22 Pas Reform Hatchery Technologies ...........11 Hy-Line Intl ................. Ste 500 Rockford....................11 Buhler AG .......net
Mary Harris Tel: +1 815 980 5938 Fax: +1 847 908 7551 mharris@wattnet.........................5 Big Dutchman Intl GmbH ...38 Zagro Singapore Pte Ltd ........................ Processing and Marketing Worldwide
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Frans Willem van Beemen Tel: +31 344 653 442 Fax: +31 344 653 261 beemenfw@xs4all...................................................19 Cobb-Vantress Inc .............8 BASF Ag .....33 Aviana Africa ...38 Kemin Industries .......net
303 N............163..............C4 Technical Systems (Pty) Ltd ................31 Moba BV.....14 Giordano Poultry-Plast SpA . USA Tel: +1 815 966 5400 Fax: +1 815 966 6416
For the latest news....wattagnet.........32 Simmons Engineering Company / SEC Inc .................9 VNU Exhibitions Europe.............................. innovations and practical insights from hatcheries around the world
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Ginny Stadel Tel: 1 815 966 5591 Fax: +1 815 968 0941 gstadel@wattnet....25 Chore-Time Brock International.........40 Rodon Parts BV ..............com | August 201213:31
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Dingding Li Tel: +86 137 640 39062 Fax: +86 21 541 33676 dingdingli@vip...................7 Merck Animal Health ...............................40
Production.10 Aviagen Ltd (Ross)...............................................3 American Coolair Corp .................17 Biomin Holding GmbH ......15 Meyn Food Processing Technology BV .net
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