FOR RELEASE 9 A.M. EDT, TUES.

, NOVEMBER 1, 2011 MORE
PRESS RELEASE

Ambitious Drunk Driving Prevention Research Program Moves
Forward
Drivable Test Vehicle Expected in Two Years
The national research effort to develop publicly-acceptable technology that will prevent
the illegal operation of a vehicle by a drunk driver (0.08 or above blood alcohol content)
is entering a new phase in which it will move out of the laboratory and onto the road with
a drivable test vehicle expected to be ready in two years.
The Driver Alcohol Detection System for Safety (DADSS) research program, which
began in 2008, is a five-year, $10 million cooperative research effort of the National
Highway Traffic Safety Administration (NHTSA) and the Automotive Coalition for Traffic
Safety (ACTS), representing the nation’s leading automakers.
“What we’re doing is developing technology that won’t hassle sober drivers; will require
virtually no maintenance or upkeep; and will have such precision that it only stops a
driver when their blood alcohol content is at or exceeds 0.08 blood alcohol content
(BAC) – which is the legal limit that policymakers have set for drunk driving in every
state,” said Rob Strassburger, Vice President Safety & Harmonization of the Alliance of
Automobile Manufacturers. “This will be lifesaving technology.”
Autoliv Development AB of Sweden and Takata-TruTouch of Auburn Hills, Michigan and
Albuquerque, N.M., are both involved in the next research phase. Each company has
been awarded $2.25 million after successfully demonstrating during the proof-of-
concept phase that they have the potential for ultimately meeting stringent performance
criteria established for DADSS.
Contact: Wade Newton
Alliance of Automobile
Manufacturers, Inc.
Phone: (202) 326-5571
Mobile: (202) 329-1396

1401 Eye Street, N.W.
Suite 900
Washington, DC 20005
www.dadss.org

AMBITIOUS DRUNK DRIVING PREVENTION RESEARCH PROGRAM MOVES FORWARD PAGE 2
FOR RELEASE 9 A.M. EDT, TUES., NOVEMBER 1, 2011 MORE

Installation of the prototype DADSS systems into a research vehicle continues the
development of these technologies for subsequent voluntary installation in production
vehicles in the next 8 to 10 years.
Autoliv is developing a breath-based testing device for BAC detection, while Takata-
TruTouch is working on a touch-based approach. (See descriptions below.)
“While the nation has made great strides in reducing drunk driving over the years, it
continues to be one of the leading causes of death and injury on America's roads,
claiming a life every 48 minutes. Advanced alcohol-detection technologies are a
promising new tool to prevent drunk drivers and repeat offenders from getting behind
the wheel,” said U.S. Transportation Secretary Ray LaHood, who visited the DADSS
laboratory in the Boston area with NHTSA Administrator David Strickland in January.
“As a public health and safety agency we’re deeply concerned about drunk drivers and
the safety risk they impose on all motorists,” said Administrator Strickland. “No matter
what the future holds for advanced alcohol-detection technologies, one thing remains
clear; no technology can, or should, ever replace a driver’s personal responsibility not to
drive drunk.”
Mothers Against Drunk Driving (MADD) National President Jan Withers, whose 15-year-
old daughter, Alisa Joy, was killed by a drunk driver, noted that development of
advanced alcohol detection technology is a major element of MADD's Campaign to
Eliminate Drunk Driving, which is marking its fifth anniversary in November. “There has
been great progress in reducing drunk driving deaths and injuries over the past 30
years,” Withers stated, “but there were still nearly 11,000 such fatalities in 2009, nearly
one-third of the traffic toll. DADSS has the potential to prevent an estimated 8,000
drunk driving deaths a year.”
Opinion research indicates that the public is ready for such a device. Research shows
that two‐thirds of those surveyed considered the use of advanced technology to keep
drunk drivers off the roads to be a “good” or “very good” idea.
#####

Description of DADSS Technologies

The DADSS Program has identified two technological approaches as having
considerable promise in measuring driver BAC non-invasively: (1) Tissue Spectrometry,
a touch-based approach allowing assessment of alcohol in the driver’s skin, and (2)
Distant Spectrometry, a breath-based approach that will allow assessment of alcohol
AMBITIOUS DRUNK DRIVING PREVENTION RESEARCH PROGRAM MOVES FORWARD PAGE 3
FOR RELEASE 9 A.M. EDT, TUES., NOVEMBER 1, 2011

concentration in the driver’s exhaled breath. Each technological approach is described
briefly below.

Touch-based Approach

In the touch-based approach, measurement begins by shining an infrared light on the
user’s skin (similar to a low power flashlight). A portion of the light scatters several
millimeters through the driver’s skin before returning back to the skin’s surface where it
is collected by the optical touch pad. This light contains information on the skin’s unique
chemical properties which can be analyzed to determine the driver’s alcohol
concentration.

Breath-based Approach

The breath-based approach makes it possible to perform a contact free, quick,
unobtrusive measurement of the driver’s breath alcohol by using the concentrations of
carbon dioxide as a measure of dilution of the driver’s exhaled breath. Multiple sensors
placed in the vehicle cabin will allow the system to ensure that the breath sample is
from the driver and not other passengers.

www.dadss.org
PARTICIPATING MANUFACTURERS
Drivers Over .08 BAC Pose a Serious Traffic Safety Problem
Alcohol decreases a person`s ability to drive a motor vehicle saIely. The more you drink, the greater the eIIect. The amount oI alco-
hol required to become impaired diIIers according to how Iast you drink, your weight, your gender, and how much Iood you have in
your stomach. The chart below contains some oI the more common symptoms people exhibit at various blood alcohol concentrations
(BAC), and the probable eIIects on driving ability.
Blood Alcohol
Concentration
(g/dL)
1
Typical Effects
Predictable Effects
on Driving
.02
• Some loss of judgment
• Relaxation
• Slight body warmth
• Altered mood
• Decline in visual
functions (rapid tracking
of a moving target)
• Decline in ability to
perform two tasks at
the same time (divided
attention)
.05
• Exaggerated behavior
• May have loss of small-
muscle control (e.g.,
focusing your eyes)
• Impaired judgment
• Usually good feeling
• Lowered alertness
• Release of inhibition
• Reduced coordination
• Reduced ability to
track moving objects
• Difficulty steering
• Reduced response to
emergency driving
situations
.08
• Muscle coordination
becomes poor (e.g.,
balance, speech, vision,
reaction time, and
hearing)
• Harder to detect danger
• Judgment, self-control,
reasoning, and memory
are impaired
• Concentration
• Short-term memory loss
• Speed control
• Reduced information
processing capability
(e.g., signal detection,
visual search)
• Impaired perception
.10
• Clear deterioration of
reaction time and control
• Slurred speech, poor
coordination, and slowed
thinking
• Reduced ability to
maintain lane position
and brake appropriately
.15
• Far less muscle control
than normal
• Vomiting may occur
(unless this level is
reached slowly or a
person has developed a
tolerance
for alcohol)
• Major loss of balance
• Substantial impairment
in vehicle control,
attention to driving task,
and in necessary visual
and auditory information
processing
1
InIormation in this table shows the BAC level at which the eIIect usually is
frst observed, and has been gathered Irom a variety oI sources including the
National Highway TraIfc SaIety Administration, the National Institute on
Alcohol Abuse and Alcoholism, the American Medical Association, the National
Commission Against Drunk Driving, and www.webMD.com.
Why Do States Set a .08 BAC Limit?
Every State has passed a law making it illegal to drive with a
BAC oI .08 grams per deciliter or higher. A driver also can be
arrested with a BAC below .08 g/dL when a law enIorcement oI-
fcer has probable cause, based on the driver`s behavior.
While some impairment may be experienced aIter a single drink,
virtually everyone is Iar too impaired to drive saIety at a BAC oI
.08 g/dL.
In single-vehicle crashes, the relative risk oI a driver with a BAC
between .08 and .10 is at least 11 times greater than Ior drivers
with BACs oI zero, and 52 times greater Ior young males.
Who Drives at .08 BAC or Higher?
While the impaired driving problem isn`t confned to a single
group, drivers involved in Iatal crashes with BAC levels oI .08 g/
dL or more tend to be younger men. The 21- to 34-year-old age
group is at particularly high risk.
Impaired drivers also tend to have other high-risk behaviors. For
example, the Iollowing chart shows that drivers with BACs oI .08
or higher in Iatal crashes are 8 times more likely to have previ-
ous DWI convictions than drivers with no alcohol.
Recorded Crashes
DWI Convictions
Speeding Convictions
Recorder Suspensions
or Revocations
BAC=.00
12%
18%
1%
10%
14%
4%
24%
20%
14%
8%
22%
25%
13%
9%
22%
26%
BAC=.01–.07
BAC=.08+
BAC=1.00
Previous Driving Records of Drivers Involved in Fatal Crashes, by BAC, 2009


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