You are on page 1of 3

Jeffrey D.

Rochester, Michigan, 48307 cell: 248-762-4570

Sales & Marketing/ Director of Sales, Business Development

Global Marketing Management New Business Development Solution-based Selling Experience

A results-oriented marketing executive with global sales experience in the Automotive, Aerospace, and Heavy Machinery/Off-Highway industries. Demonstrated ability in multiple markets to present technical products and system solutions to professional audiences. Recognized for formulating and executing programs that support strategic goals. Strategic problem solver that understands how organizations work and knows how to get things done through formal channels and informal networks. Team leader that articulates clear direction consistent with company vision. Seen as an innovative, resourceful, hands-on professional who sees the big picture and can respond quickly to change.

Major Accomplishments
Negotiated 3 engineering pilot studies for a new customer, GM Powertrain, in which finite element analysis (FEA) was done on engine product components to predict failure in the manufacturing process. Revitalized the performance of an abandoned Michigan market through the territorial development of distributor sales accounts and the investigation of vertical niche markets, delivering $3 million in new revenue. Boosted sales revenue by $5.5 million by capturing the project to provide interior design resources on the GMT 345 (Hummer) with General Motors. P & L Responsibility International Marketing Management Consultative Selling Strategic Planning Skills Articulates Clear Direction Self-motivated, organized Customer Focus Product Development Ambitious, high-energy Forward-thinking Abilities Multi-cultural experience Widely trusted, truthful

Professional Experience
CADES Digitech, Pvt., LLC, (acquired by Axis IT &T) Novi, Michigan (4/2009 present)
A collaborative product engineering company that Axis IT & T bought in November 2009 that provided resources to the Aerospace, Automotive, and Off-Highway industries. In October 2010, operations were consolidated and restructured. Transitioned with Vice Chairman of Axis IT & T to Cambric Corporation, Chicago, IL. General Manager, Americas Responsible for establishing the point of contact with Airbus ANAE, Wichita, KS and Mobile, AL and supporting the engineering activity within Bombardier R&D in Toronto and Montreal. Grew region through program awards. NTCNA(Nissan), Farmington Hills, MI and Nashville, TN Spearheaded a joint agreement to provide Vehicle Dynamics for Nissan. Relevant data and results were incorporated into the Nissan system; developed quarterly presentations for Nissan Executive team. Negotiated a service agreement to provide CAE services to Nissan. Various pilots were conducted over a 6 month period with the result of a 3yr. project award to provide approx. 24,000 hours annually. CASE/New Holland (CNH) Burr Ridge, IL Developed the global account strategy for this account to focus efforts on agricultural product development vs. construction development. Strategy includes leveraging project awards with Key Executives and global staff. Anticipated expansion: $725,000.

Jeffrey D. Binder Page 2

Honeywell Turbo, Torrance , CA Established the point of contact with Honeywell Turbo Torrance, CA, Detroit, MI, Paris, France, and Czech Republic; by expanding the service offering to include CATIA v.5 detailing and modeling activity, in support of the production of turbos, tooling, fixtures, and packaging. Anticipated award: $630,000. WON! Navistar, Lisle, IL Created the 2012 Business Development Account plan for the Navistar account. Identified additional touch points with Key Navistar Executives. Leveraging the success of the Navistar Work Star P312 engine visibility cab project to win new business across the Global Product Development team. Anticipated first year award: $450,000. WON!

GEOMETRIC Americas, (formerly Modern Engineering) Rochester Hills, Michigan

A global provider of product development services, solutions, and technologies; providing digital technology solutions for Product Lifecycle Management. (2008) Director, Business Development Orchestrated new business development across additional divisions of General Motors, increasing corporate sales and profitability. Provided technical leadership, customer negotiation, and project quotation, to support the sales activity into GM. P&L responsibility for the GM Business unit and responsible for expanding a $12 million dollar portfolio of automotive business. Selected to participate in the Delphi Engineering Service Partner (DESP) project. Traveled to Bangalore, India to meet with Delphi personnel, coordinated core team members for project, and developed analysis presentation for final deliverable of the project. Boosted sales with GM Powertrain on several product projects; one consisted of packaging and design of fuel systems on the Duramax Diesel; others consisted of various product design projects of engine components.


District Director of Sales

An eastern-Pennsylvania manufacturer of space utilization and material handling products. (7/2006 12/2007)

Jumpstarted the efforts of several Michigan distributors as Director of Sales for 18 material handling distributors. Developed and implemented corporate marketing programs and initiatives to analyze market opportunities. Facilitated distributor sales employee training sessions and sales meetings to outline and introduce new products. Developed successful marketing programs to propel overall product growth; provided direction of sales representatives. Stimulated distributor sales and market share through the territorial development of vertical niche markets; steadfastly pushing myself and others for results. Successfully created new channels of distribution by opening 2 new distributors, broadening regional presence.

ENGINEERING SERVICES Sales Consultant, Rochester, Michigan (2004 2006)

Coordinated the product activity on the J49 DCX crossover vehicle, value: $1,500,000 Created the marketing development plan to developing a new branch location establishing a broader presence in the Detroit, Michigan market. Business development and marketing advisory services for global product and manufacturing companies.

Jeffrey D. Binder Page 3

The PIC GROUP, Madison Hts., MI
A North American supplier of 3rd party training, containment, sorting, and re-work services to the automotive industry. (2003-2004) Account Manager Drastically reduced account receivables by $1 million with a major Tier I supplier. Responsible for account development, expanding brand presence, and providing direction to junior sales staff.

WAGON ENGINEERING, Inc. (formerly Hawtal Whiting, Inc.), Troy, MI

Wagon Engineering, Inc. was a subsidiary of Wagon Automotive plc, a $1.8 Billion European manufacturer of automotive components. Hawtal Whiting is a product development services company that Wagon bought and later divested. Wagon Automotive plc filed for bankruptcy in 2008 and is no longer in business. (1996 2002)

Executive Director GM Sales P&L responsibility and single point of contact for the General Motors account. Spearheaded a multi-year contract with a large Tier-1 automotive customer to provide 60,000 square foot office space complete with CAD, PC, and various data/communication networks. Developed and implemented corporate marketing programs to grow vendor relationships, model shop, and prototype development projects. Expanded the SQA engineering group by $2.8 million including the GMT 560 Bus, Tilt, and 4X4 vehicles, providing APQP project plan and program management resources with design, process, quality, capacity, and verification services. Business Manager Rapid Design Service, Inc., Dayton, Ohio Stimulated sales and market share as business manager for this automotive service provider. Created Sales and Marketing campaigns among company branches that focused on top/down-bottom/up marketing strategies to penetrate new departments within Delphi Automotive. Experience developing strategy and motivating sales teams. Rapid Design Service was later acquired by Hawtal Whiting. Sales/Marketing Management various positions in marketing and territorial sales with Republic Storage Systems, Will-Burt Co., and Magic Chef Air Conditioning Co. (Maytag) prior to 1996.

Formal Education
Bachelor of Science in Business Administration, Marketing The Ohio State University, Columbus, Ohio Effective Speaking and Human Relations The Dale Carnegie Course