Box# 34

Folder# 644
World's Fair
Corporation:
Executive Committee
Meeting Reports (2)
Jan 17,1962
IMAGINE WILL APPEAR
LIGHTER ON FILM.
UNtlliiMil"ll eteel
.NEW YORK WORLD'S F'AIR 1964·1965 CORPORATION
INTE A NATIONAL EX POSITION AT FLUSHING MEADOW PARK
F'l.uaHING 152, N.Y. • T£LIIIHON£·AIIIU. CODE 212 • WF 4·1884 • CAilU: MDIIIUaWORLDSF'AIR"
-I:THIIOUOH
11-IIITA)IOIHG
AGENDA
BXECUTIVE COMMlTTEE MEETING
JANUARY 17, 1962
/AGENDA ITEM 1. Approval of minutes of meeting
December 18, 1961
/ AGENDA ITEM 2. Financial status
,!. Fair Notes
:Q. Financial report
/
ITEM 3, Addition to staff ·
- (See reference vP-"
Thomas F. Donohue \
Construction Permit Office · . Q
Effective January 22, 1962
V'. AGENDA ITEM 4, Report on industrial and special
exhibits
.!· Leases signed or near signing
1. Graphic Arts
2. S. C. Johnson & Son, Inc.
3. National Cash Register Company
4. Others
--·8--....
/
ROBERT NOSES
PRill DINT
Mr. Spargo
Gen. Potter
Mr.Panuch
/
/
UNISIO'MIUIII: ooeeo
NEW YORK WORLD'S FAIR 1964·1965 CORPORATION
INTERNATIONAL EXPOSITION AT FLUSHING MEADOW .PARK
FWSHIMO !12, N. V. • TELEPHONE-AREA CODE 212· WF 4·1864 • CAlLI ADDREII"WORLDSFAIR"
I'CACC THitOUIJH
UMD&W8TANOINO
/AGENDA ITEM 5. Report on. exhibits - Transportation area
~ Leases signed and in negotiation
1. U. S. Rubber
2. Sinclair Oil Co.
3. others
/AGENDA ITEM 6. y1,eport on foreign participation
v E!· Vatican exhibit
~ G E N D A ITEM 7. United States exhibit
J/
L-/IJ
Oscar Chapman
Special counsel
~ G E N D A ITEM 8. State exhibits
(See reference memorandum)
Puerto Rico and Virgin Isla.I}ds
v· AGENDA IIEM 9, Report on concessions and operations
(See reference memoranda)
V' s. Ratification requested
1. Brass Rail Food Service, Inc.
Addition to agreement-Overpass
2. Others
- 2-
- - - - ~ ............
ROBERT MOSES
.. IICIIDINT
1\t.tr. Tozzoli
Mr. Beach
Mr. Deegan
Representative
Delaney
Gen. Potter
Gen. Potter
Mr. Moses
Mr. Constable
UMtii'HII"I.
NEW YORK WORLD'S F'AIR 1964-1965 CORPORATION
INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK
FLUIHINO 62, N.Y. • TELEPHON£·AA£A Coot 212 • WF 4•1964 • CAat.E ADDI'IlH.WORLOSFAIR"
I
II'CA!ll THIIOUO"
UNDIIIITANDINO
~ E N D A ITEM 10.
b. Authorizations requested and reports
1. News Stands
The Brass Rail
2. Hat concession
Arlington Hat Co.
3. Public lockers
American Locker Co.
4. Video Information Service, Inc.
5. Gas stations
6. Irene Ellsley, Agent for
housing accommodations
7. World's Fair charms
8. Others
g. Appointment of special policemen
George T. Mealey
Morst G. lllinger
Lake area
a. Schedule of rates
- (See reference memorandum)
/AGENDA ITEM 11. Flushing Bay and related improvements,
v including marina
~ · Letter of Intent - Owens-Corning
Fiberglas Corporation for marina
- 3 -
RO.£RT MOSES
I'IIIIIDI.MT
Mr. Constable
!v.tr. Constable
Judge Rosenman
Mr. Shapiro
•••••
NEW YORK WORLD'S F'AIR 1964-1965 CORPORATION
INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK
FWSHING 152,N.Y. • TtL£PHON£•AREACODE 212·WF' 4-1964 • CASLEAODRI:Se'WORLDSFAIR"
-ITMitOVOM
Ull-ftiiDIIIO
ITEM 12. Fair and constrUction
schedule
!· Authorizations requested
1. Security Building
(See reference memorandum)
2. Others
ITEM 13, Report on Park Department contracts
(See reference memorandum)
VAGENDA ITEM 14. Unisphere
(See reference memorandum)
P.crnendi.nentto agreer.nent
\/:AaENOA ITEM 15. Revised Organization Chart
v'AaENDA ITEM 16, Fourth Progress Report
AGENDA ITEM 17, Other business

Amendment to contract
Gov. Poletti
(See reference memorandum)
/ .Q. Appointment of Asst. Secretary
John V. Thornton
(See reference memorandum)
V £.· Amendment to Rules and Regulations
prohibiting erection of ferris wheels
by other than U. S. Rubber
ITEM 18. Next meeting of Executive Committee
Feb. 9, 1962
1962
- 4-
ROBERT MOSES
.. IIEIIOI:NT
Gen. Potter
Mr. Andrews
Mr. Clarke
Gen. Potter
Mr .. Moses
Mr. Moses
Mr. Preusse
AGENDA ITEM 8
MEMORANDUM
NEW YORK WORLD'S F'AIR 1964 ·1965 CORPORATION
TOI ROBERT MOSES
DATE: JANUARY 10, 1962
PROM1 GENERAL POTTER
•u•JIECT: STATES AREA STATUS REPORT
A summary of the status of space allocation in the States Area
is as follows:
Lease Signed
Puerto Rico
Four Concession Areas
25, 000 sq. ft.
24,000
Space Allocated (Intent indicated)
Arkansas
Delaware
Florida
Georgia
Hawaii
Heartland (7)
Kentucky
Louisiana
Maryland
New England States ( 6)
New Jersey
New York State
Oklahoma
Pennsylvania
Texas
West Virqinia
New York City
40,000
37, 755
113, 696
69, 580
100, 000
80, 171
45,000
20,000
36,482
80,700
87, 120
130, 595
50,000
45,000
46,000
34,409
Existing Building
Intent indicated (space allocation awaiting selection)
illinois
Michigan
Mississippi
Total
Total States Area
Percentage alloc.
49, 000 sq. ft
1, 025, 508
1,074,508
1, 494,000
?2%
States Area Status Report
Recent Developments:
1. Delaware
2. Hawaii
3. Heartland States
4. Illinois
5. Louisiana
6. Maryland
7. Michigan
-2- January 10, 1962
Governor Carvel and a number of his
twenty-five man Advisory Committee will
come to the Fair for luncheon on January
22nd.
Preliminary plans for Hawaii exhibit will
be submitted to state in early January. A
scale model is being prepared.
The original ten states of the Heartland
exhibit has been reduced to seven by the
withdrawal of Wyoming, Montana and
Missouri. Missouri is still expected in
the Fair either individually or with
another smaller group. Oklahoma is now
considering participation in Heartlands
group.
Illinois has indicated they will exhibit and
expect to spend $2 million on exhibit. Mr.
de Grazia, Executive Director, illinois
Board of Economic Development is scheduled
to visit Fair during week of January 22nd.
Governor Davis has appointed a New York
World's Fair Steering Committee composed
of top business and governmental people in
the state.
Meeting held with Mr. George W. Hubley,
Director of the Maryland Department of
Economic Development. He requested Fair
to reserve 36, 482 square feet in Block 35A.
General Potter meeting with Governor Tawes
and an advisory group in Maryland on
January 31st.
Governor Swainson has asked legislature
for authority to appoint a World's Fair
Commission to study participation. Governor
wants to exhibit. State's Industrial and
Cultural Commission recommends · ..
Weeks,Executive Director of Economic
Development Department will visit Fair on
January 22nd.
States Area Status Report
8. Mountain States
Arizona
9. New Mexico
10. New England
11. New Jersey
12. New York
13. Oklahoma
14. Pennsylvania
15. West Virginia
-3-
January 1.0. 1962
A meeting is scheduled for Salt Lake City
on February 2nd with representatives of all
mountain states to discuss possibilities of a
Rocky Mountain Exhibit.
General Potter will meet separately with
Governor Fannin of Arizona on January 12th.
Contact was made by Admiral Bergen and
Del Webb.
General Potter will meet with Governor Machem
on January 15th in Santa Fe. Contact arranged
by Diana Tchursin.
The New England States World's Fair
Committee has asked several architect-contractor·
groups to submit proposals.
Legislature passed resolution on exhibit on
January 9th. Governor Meyner and Governor-
elect Hughes will sign the agreement with the
Fair on January 12th.
The lawyers have completed riders to lease
agreement. Signing awaits action by Lt. Governor
Wilson. Several architects have been asked to
submit proposals.
A letter from Oklahoma indicates they are still
studying matter and that we should continue to
reserve a sHe for them. (50, 000 sq. ft. reserved
in Block 41 for Oklahor.na. )
A new Secretary of Commerce has been appointed.
Contact with the new incumbent is betnq arranqed.
Pennsylvania has requested its allocat'.on be
changed to 45, 000 sq. ft. in Block 39.
Bill for authorization for West Virginia exhibit
being brought before legislature tn January.
States Area Status Report
16. Puerto Rico
17. Virgin Islands
-4- January 10, 1962
Mr. Moses met with Governo1· Munoz-Martn
and other Puerto Rico representatives. They
have selected an architect, Jos'e Firpi of
Santurce. They appear to be agreed upon
charging an entrance fee and may require
additional land for the type of show planned.
Mr. Moses visited Governor Paiewonsky.
The governor would like to provide an exhibit
but hopes to have it included in U. S. Pavilion.
The governor is expected to visit Fair durl.ng
week of Jantiary 15, 1962.
TO:
FROM:
AGEw;M. ITEM
MEMORANDUM
NEW WORLD'S fAIR 1964 -1965
ROBERT MOSES
STUART CONSTABLE
DATE: ,i JANUARY 10, 1962
-,\...
\
suaJ&:CT: EXECUTIVE COMMITTEE MEETING -JANUARY 17, 1962

AMENDMENT TO THE BRASS RAIL AGREEMENT
The amendment to The Brass Rail agreement of lease
adding to such agreement the construction and operation of buffet
restaurants on both sides of the entrance ramp at the Long Island
overpass entrance to the Fair, has been signed by them and the
Fair Corporation. Copy is attached.
We request ratification of this amendment.
, . --;l -· . ------..
........... ! \ ' .
' . (, / ' ' (. / '--·------·--
....
AGENDA l'I'IM .IDlU)
MEMORANDUM
NEW YORK WORLD'S F'AIR 1964 ·1965 CORPORATION
TOt
ROBERT MOSES DATE: JANUARY 10, 1982
PROMa 8I'UARI' CONSTABLE
•u..,.CT, EXECUTIVE COMMITTEE MEETING - JANUARY 17, 1962
NEWSSTANDS
I recommend that the newsstand concession . be awarded
to The Brass Rail.
We had two proposals. One from Brass Rail and one from
Amt;)rican News. American News subsequenUy said they were not
interested if they could not sell souvenirs.
We do not want competition for sale of souvenirs in the
Fair and prefer that all souvenir volume qo to Brass Rail since
we get from them an increasing percentage as their volume
increases.
Authority is requested to conclude this agreement with
Brass Rail substantially in the form attached.
Attachment
AGENDA ITEM ,[Q(2)
MKMORANDUM
NEW YORK WORLD'S F'AIR 1964 CORPORATION
ROBER!' MOSES DATE:
JANUARY 10,
PRONa STUART CONSTABLE
.UIUI:CT, EXECUTIVE COMMITTEE :MEETING - J:
HAT CONCESSION
I recommend that the hat concession be awarded to
Arlinqton Hat Co.
We had two proposals; one from Benay-Albee Co.
and one from Arlington Hat Co.
It is the opinion of the Staff that the award should be
made to Arlington Hat Co.
Authority is requested to conclude an agreement with
Arlinqton Hat Co. substantially in accordance with their proposal
a summary of which is attached.
Attachment
... '· .
MEMORANDUM
. NEW YORK WORLD'S F'AIR 1964 ·1985 CORPORATION
TOr
ROBERT MOSES DATE:
JANtARY 10, 1962
PROM' STUART CONSTABLE
•uBJccT: EXECUTIVE COMMrrTEE MEETING - JANUARY 17, 1962
ARlJNGTON HAT COMPANY PROPOSAL
1 - 6, 000 sq. ft. plot - Industrial Area ...... 6, 000 sq. ft.
1 - 6, 000 sq. ft. plot - International Area ... 6, 000 sq. ft.
2 - 3, 500 sq. ft. plots- Transportation ...... 7, 000 sq. ft.
19, 000 sq. ft. ·
Minimum guarantee:
19, 000 sq. ft. @ $8. 00 = $152, 000.
PLUS
10% of gross sales up to $500, 000.
12. 5%
11 11
from $500, 000. to $1, 500, 000.
17. 5% II II II $1, 500, 000, tO $2, 500, QOQ.
20% " " over $2, 500, 000.
AGENPA ITEM 9b (3)
MEMORANDUM
NEW YORK WORLD'S F"AIR 1964-1965 CORPORATION
TOI ROBERr MOSES DATE: JANUARY 10, 1962
PROMI STUART CONSTABLE ~ A ;V,.
ou.,oc••EXECUTIVE COMMITTEE MEETING - J P u u ~ y :· 1962
PUBUC LOCKERS
rJV
I recommend that the public locker concession be awarded
to American Locker Company.
We had proposals from The Flxible Company and from the
American Locker Company. American Locker Company submitted
three proposals - A, B, and C.
It is the opinion of the Staff that the award be made to
the American Locker Company in the form of its Proposal "B".
Authority is requested to conclude an agreement with
American Locker Company substantially in accordance with their
Proposal "B" a summary of which is attached.
Attachment
......
MEMORANDUM
NEW YORK WORLD'S FAIR 1964-1965 CORPORATION
TO: ROBERT MOSES
DATE:
JANUARY 10, 1962
'PROW: STUART CONSTABLE
eUIIJIECT: EXECUTIVE COMMITTEE MEETING -JANUARY 17, 1962
AMERICAN LOCKER C01v.IPANY
Proposal "B"
4/1/64 - Payment of $12, 500 ($5. per
locker for 2 500 lockers) plus
15% of the gross receipts.
4/1/65 - Same payments as above.
MaMORANDUM
NEW YORK WORLD'S F'AIR 1964-1965 CORPORATION
ROBERT MOSES
STUART. CONSTABLE
DAT£:
JANUARY 10, 1962
• EXECUTIVE COMMITTEE MEETING -JANUARY 17, 1962
VIDEO INFORMATION SERVICE CO. , · INC.
AGENDA IT§¥ ik,(4)
Authorization is requested to negotiate and .conclude an
agreement with Video Information Service Co. , Inc. substantially
in accordance with the proposal attached.
Attachment
VIDEO INFORMATION SERVICE CO. , INC.
156 North Franklin Street
Hempstead, New York
January 10, 1962
New York World
1
s Fair 1964-1965
Flushing. Meadow Park
P. o. Box 1964
Flushing 52, New
Gentlemen:
We hereby propose that Video Information Service Co., Inc.
provide a Videoguide system to the 1964-1965
World's Fair as outlined in the attached synopsis.
We also propose that the Fair Corporation receive ten per-
cent or the gross receipts paid to Video Information Service
Co., Inc. by the sponsor{s) of this service.
It is contemplated that we will install approximately 150
Videoguide units on the Fair grounds, to be and
controlled from a central facility housed in a 10,000 square
foot building to be constructed on the periphery ot the Fair
grounds.
Thank you very much for your anticipated consideration ot
this proposal.
Ver,r truly yours,
RBP:ER
VIDBOGUIDB
A Multi-Lingual Blectronio Intor.mat1on Syatem
Bxtraoted trom a Confidential Disclosure made to the
New York Worldia Fair 1964 - 1965 Corp.
24 July 1961
USE OF THE VIDEOGUIDB
VIDBOGUIDE will provide a personal information service system, which
wlll operate aa follows:
A} At all strategic locations on the PAIR grounds, a group ot com•
pact VIDEOGUIDE units, will be installed by VIDEO INFORMATION SERVICE.
B) Bach unit will contain the folloWing:
A Television Receiving .Monitor (17")
A t.elephone handset
Language selector buttons. (Six)
Stmple instructions repeated in several
languages.
Convenience Light.
C) A vis.itor desiring information on subjects pertinent to the Fair,
such aa transportation, location ot a particular exhibit or service,
statistical information regarding the Fair, etc., removes the tele-
phone handset, and pushes a button corresponding to the language he
wishes to use. The probable selection ot languages to be offered 1a:
1. English
2. French
3. Spanish
4. German
5. Italian
6. Russian
D) An automatic selector connects the visitor with a specially
trained Information Service Operator, who now appears on the screen.
Tho operator, shown in her national costume, seated before a large
map ot the Fair grounds, asks how she may be or service in the lang-
uage chosen by the visitor-caller.
E) Normal two-way conversation between the Information Service Op-
erator and the visitor is maintained throughout the call, as ia one
way video transmission.
F) The operator will use the map located behind her to answer ques-
tions concerning directions on the Pair grounds. Th.e operator is
advised by electronic signal as to the location of the calling visitor.
G) Other questions which the operator cannot answer from her own
information file will be answered by the trained reference library
start located orr camera.
H) Many simultaneous questions in each language may be handled by
the VIDEOGUIDE system. The exact number at any given time Will be
determined by:
1. The n ~ b e r of units located in the field.
2. The number ot daily visitors at the Fair,
classified by language.
VIDEO INFORMATION SERVICE'S PROPOSAL
1. The system which Video Infonnation Service wishes to propose
would be installed, operated, staffed, maintained and paid for
through one company, Video Information Service. The entire ser-
vice would be provided at no cost to the 1964-1965 New York World's
Fair Corporation.
2. Video Information Service suggests that a fair percentage o ~ all
gross billings, resulting from sponsorship of the service by a ~ i r m
acceptable to the Fair would be paid to the World's Fair Corporation
in exchange for the exclusive rights to provide the VIDEOGUIDE service.
). The installation needed for the efficient operation of the VIDEO-
GUIDE system would be undertaken by the VIDEO INFORMATION SERVICE, in
accordance with the aims of the Conform! ty Conmtittee. The engineer-
ing or the system shall be executed to comply with all applicable
codes, as well as regulations of the Federal Communications Commis-
sion, as they may apply.
4• Video Infonnation Service will assume the obligation of provid-
ing and paying for all personnel necessary to the installation,
operation, and maintenance of the system.
5. Video Infonnation Service shall be responsible for the removal
ot all equipmenta at the close of the Fair.
6. In consideration of the foregoing, Video Information Service will
require the following permissions and rights:
6.1. Exclusive rights to install and operate the
VIDEOGUIDE SERVICE during the 1964·1965
World's Fair.
6.2. The right to obtain a mutually acceptable
sponsor or sponsors.
1• Details regarding the exclusive permission to provide VIDEOGUIDE
services as outlined in this copywrited confidential disclosure will
be drawn in contract f o ~ after meetings of our respective legal
counsels.
AGENDA ITEM 9b (5)
To: January 12, 1962
FROM! STUART CONSTABLE
SUBJICT:
Since last :Nfay we have been discussing the concession
.
for.ga oline stations in World's Fair operated );8rking field.<.: We
asked or bids and received none which was acceptable. Conver-
'
I
l
with various oil compmies developed the fact that it would
be ve y difficult to get anyone to service the varkinq field at the old
Flus
Sinclair Oil ComiS-ny has indicated recently that it
to sign for exhibit SJlice in the Transportation Area. This
e understanding that it will receive the _concession in our
fields. Sinclair is willing to service the fields around Meadow
d also the field at the old .Airport site. They will x:ay us for
thf co cession 19. per gallon of gas sold.
V I recommend that we accept this and ask that we be
;
a; thorized to negotiate a concession on this basis, the granting of the
be conditioned upon Sinclair Oil Company's leasing the
square foot space for which they are neqotiatinq in the
Transportation Area.
SC:rbs
cc: File
•-.. AGENDA I'rEM lOa
ROSENMAN COLIN KAYE PETSCHEK FREUND

P.
SVD .. I:V 14. KAY I:
WAt.TI:" J. P'CTSCHEK
MAX II'FI£UNO
AM8,.081: OOBKOW
SEVMOU" O.I.CWIS
LAWRENCE A.I:NO
MUAAAY COHI:N
ANOI'IEW J. SCHOEN
JEAOMit &.. SINO&.ItA
ABA 0. 80KOI.OW
HOWAitO WEINSTEIN
!575 MADISON AVENUE
Honorable Robert Moses
New York World's Fair
1964-1965 Corporation
Flushing Meadm'l Park
P.o. Box 1964
Flushing 52, N. Y.
Dear Bob:
NEW YORK 22
GODFAEV OOLOMARK
COl.NI&t..
"4UARAV HILL 8· 7800
CASI.I: I'DDAI!:SS
"ROCOKAY NEWVOAK"
December 14, 1961
This is the proposed schedule of rates which I
mentioned to you at your apartment the other day.
As indicated, it is not intended to be inflexible,
and would be subject to change in special circumstances,
such as the Circus.
I do not know whether you want to submit this to
the next meeting of the Executive Committee or not,
SIR:AHS
Enc.
Very sincerely yours,
I •
I t
Samuel I. Rosenman
MEMORANDUM
To: Commissioner Moses
DecelllbP.r 1 4 ~ 1961
Prom: Samuel I. Roserunan
Subject: Rent Charges in the Lake Area
After many months of negotiations with a number of
concessionaires for the Lake Area, we have arr!ved at a
schedule of rates for the various attractions which we
think is fair to both the concessionaire and the Fair
Corporation. We discussed them with Earle Andrews and Stu
Constable, and they agree with us.
We do not intend this to be completely inflexible.
Special situations, like, e.g., the circus, may arise
which would justify, or even call for, special treatment.
1. Amphitheatre - This lease has been signed and
provides for the following percentages:
10% of first $3,000,000.
15% of next 1,500,000.
2 ~ of excess over 4,500,000
On concessions within the Amphitheatre the Fair
receives 50% of what the Amphitheatre receives. The
advanced guaranteed rent is $500,000.
2. Circus (Proposed) - Using the Amphitheatre as a guide
and allowing for the fact that the Fair supplied a building to
the Amphitheatre while the remaining concessionaires must build
their own structures, we suggest the following percentages:
5% of first
7 1/2% of next
10% of excess over
$3 J 000, 000 •
J.' 500 )f 000.
4, 500,000.
Advance guaranteed rent of $1 per square foot.
On concessions within the Circus the Fair receives 50%
of what the Circus receives. Min1mwn rent to concessionaires
is 20%.
If the Circus obtains a sponsor to pay part of the
cost, such sponsorship will be subject to approval by the
Fair Corporation, and the Fair Corporation may fix an
amount of additional rent as a condition to granting such
consent.
The Fair Corporation is also to get 6% on loans to
the Circus other than loans from banks, Ringling Bros. or
sponsors. This is to prevent evasion of our share of
concession fees by getting loans instead of cash.
3. Theatre (Proposed by themselves or as part of
Las Vegas East or Bourbon Street).
Suggest similar raten as incorporated in Circus lease.
Advance rent, however, to be $2 per square foot. The
difference can be justif'ied by the fact that the Circus will
provide a parade.
4. Small Attractions - RJ£ley•s Believe It Or Not (Proposed)
Museum.
Small attractions will probably never reach the $3,000,000.
gross receipts so the sliding scale would be meaningless 1f 1t
followed the amounts used for large attractions. Suggest the
following for this kind of attraction.
5% of first $1,000, ooo.
7 1/2% of next 1,000,000.
10% of excess over 2,000,000.
Advance rent of $2 per square foot. As an alternate
$4 per square foot per year flat rent, without any percentages.
5. Restaurants - Including "Fisherman • s Wharf",
"Las Vegas East",
11
Bourbon Street", and Other
Hi$9 Priced and Medium Priced Restauran!!•
For our purposes there should be no difference among the
above. If prices are cheaper and there is no entertainment,
the turnover should be greater and therefore the overhead should
be smaller. Suggest we offer the following alternates:
Alternate Jl!
6% from food and service bars.
6% from stand-up bars up to $150,000.
8% from stand-up bars of next $50,000.
10% from stand-up bars of next $50,000.
12% from stand-up bars of excess over $250,000.

Alternate #?:
8% overall from food and service and stand-up
bars.
#3 (For small restaurants only)
$4 per square foot per year flat rent wi
any percentages.
4,
If you approve the above, we will be in a position to
present the ratea to proposed concessionaires with the
understanding that all are to be treated equally and that
there wtll be no bargaining with respect to the rates.

TOt
AGENDA ITEM 12a(l)
MEMORANDUM
NEW YORK WORLD'S FAIR 1964.;1965 CORPORATION
Mr. Robert Moses
William Whipple, Jr.
Security Building
DATE: January 9, 1962
On December 8th you approved my recommendation that the final
plans for the Security Building prepared by Brown, Lawford & Forbes
be rejected based on a cost estimate of $360, 000.
This building bas now been redesigned by Brown, Lawford & Forbes
and Final Plans and Specifications will be available for biddinq on
January 24th. The new estimate is $305, 000. which is within budqet
range. In the interest of time we would like to advertise for bids
immediately following the submission and let the contract as soon as
pOssible.
Approval is requested on the basis of the abov.e budget.
VIW/WEG/mc
AGENDA ITEM 13
AND"IWI 6 CI.AIIIC
N, Y, WORLD'S FAIR 1964-1965 CORPORATION
EXECUTIVE COMMITTEE MEETING
JANUARY 17. 1962
Park Department Construction Contracts
1) ic Roads & Utilities
Proqress to date 46
2) Electrical & Communication Conduits
Proqress to date 24%
3) Tide Gate & Dam
Proqress to date 4%
4) Queens Botanical Gardens
Contract awarded to Green Valley Landscape Constr. ,
Inc. on November 15; ordered to start Dec. 13, 1961
5) Tree Planting - 1st Phas.§.
Contract awarded to Whitman Nurseries, Inc. on Nov.
6; ordered to start Dec. 11, 1961
6) Roosevelt Avenue Parkinq Field
Contract awarded to MacAsphalt Contr. Co., Inc. on
Nov. 27; ordered to start Dec. 20, 1961
'7) IRT - LIRR Overpass
Lawrence Street Overpass
a) Contract plans have been referred to Budqet
Director at Board of Estimate meeting on Nov. 21.
b) Contract documents submitted to City aqencies
for approvals.
8) Tree Planting - 2nd Phase
a) Contract plans have been referred to Budqet
Director at Board of Estimate meetinq on Nov. 21.
b) Approval expected at Board of Estimate meeting on
J'an. 25.
9) Park Pools - 1st Phase
Plans beinq prepared by Clarke & Rapuano.
• Total estimated cost of IRT-LIRR Overpass and building
beneath structure amounts to $2, 750, 000.
I
$3,008,295
736,090
144,940
296,889
111,635
396,440
1, 975, 000*
250,000
236,400
240, ooo.
OILMORE D. CLARKE·MlCHAEL RAPUANO
CONSULTINO ENOINEtiRS AND LANOSCAPI! ARCHITECTS
830 THIRD A VE.NUB
NBW YORK 22, N.Y.
AGENDA ITEM 14.
December ZB, 1961
Memo To: Honorable Robert Moses
From: Gilmore D. Clarke
Re: Unisphere - Lighting
On this day at 11 A.M. in the o!£ice o! Clarke and Rapuano a meeting was
held with representatives of the American Bridge Division, United States Steel
Corp. , for the discus a ion of problems related to the lighting of the Un.isphere at
the World's Fair. The decisions required to be made affect the structural design
of the Unisphere.
Present at the meeting were:
Mr. J. H. Long
Mr. Charles 1. Orr
Mr. F. K. Goodell
Mr. Paul Karlen
Mr. Gilmore D. Clarke
Mr. A. K. Morgan
Mr. Robert Langer
Mr. David Carruth
American Bridge
American Bridge
American Bridge
Peter Muller-Munk
Mr. Langer discussed the method of lighting developed by Hamel and Langer
that proposes a large number (up to 15, 000) of atainleas steel mushrooma, approx ...
imately eight (8) inches across, applied to the Unisphere to cover the land mall
areas. Each one of these mushrooms would be spaced so as to leave about one (1)
inch between them and would have a small light under it so that the Unisphere at
night would appear to be lighted from within. By means of a rheostat the lights
would be controlled in a manner to give the effect of a rotating movement. This
method of lighting was discussed at some length.
Mr. Long outlined several objections to this suggestion of Hamel and Langer;
the principal objections are as follows:
1. The cost of construction to provide this method of lighting would add
materially to the cost of the work inasmuch as the weight of the land maues would
be more than doubled, thus necessitating a substantial increase in the size of
etructural members. The present sizes of these members appears to be eminently
sati1factory; to increase the sizes of them would be unfortunate.
Re: Uuisphere .. Lighting
Page Z
December zs, 1961
z. There would be a greater opportunity for ice and snow to build
up on the surface of the Unisphere thus increasing the loading, probably
eccentrically: the wind load would thus pose a problem more difficult of solution.
3. Mr. Long indicated that American Bridge believes that the mush-
rooma would be vulnerable to the elements and by vandals in post-Fair yea.ra and
would result in giving the Unisphere an unsatisfactory and shabby appearance •
.
4. Mr. Long indicated that the mushrooms would not adequately
represent stainless steel as they wish to show it inasmuch as the lighting, for the
two years of the Fair in which it would be used, would be predominant.
He indicated that American Bridge wished to use the material that
they have developed, following much experimenting, for the land masses and as
described to you briefly in my memoranda of December 18 and December Zl.
Mr. Karlen presented a plan showing suggested locations for flood lights near
or at the edge of the pool that he felt would adequately cover the land masses on
the Unisphere. This plan was discussed at length and Mr. Langer indicated certain
difficulties in illuminating the upper portions of the land maases. The lighting
conaultants will work with representatives of American Bridge to teat flood lighting
effects on their new rigidized sheet steel (a material designed in a manner so that
the joints will be invisible) and will investigate the location, design and cost of
flood lighting and the necessary towers that would be required by this propol&l.
Mr. Long indicated that they wish to eliminate lighting from the satellite
rings because of the additional weight (the rings, we now learn, weigh upward of
five tons each), of the problems of maintenance and of the greater size of the ringa
that would detract from their appearance. He restated that U.S.S. would defray
the cost of the pedestal (approximately $100,000. 00) in lieu of providing the light-
ing of the rings. The Agreement with U.S. S. provides that the Fair Corporation
pays for the pedestal.
American Bridge is anxious for a decision on all matters concerning lighting
and the use of their material for land masses in order that they may follow closely
the deaign and construction schedules that have been established.
Complete design
Fabrication
Erection
Turn aver to Fair
April 1, 196Z
April 1, 196Z- April 1, 1963
April 1, 1963- September 1, 1963
March 4, 1964
We suggested that the schedule of erection be advanced, but they are o£ the
firm opinion that it is not possible to do so.
·.tte: Unisphere .. Lishtina
Page 3
December Z8, 1961
The orientation of the Unisphere was discussed and it was .agreed to orient
it aa described in my memorandwn of December 21.
The pedestal will be designed by U. S. s. ; and, as hereinbefore they
will conatruct and pay the cost of construction if they are not required to light the
aatellite riDge.
Loadings required for the design of the foundations are available; Mr.
O'Brien of and Rapuano will talk either with Mr. Orr or with Mr. Senorens
of American Bridge before going forward with the design. The Fair, in accord·
ance with the Agreement, will provide the founclation.
As a result of this meeting with American Bridge, your consultant• recom-
mejd the following:
I
/ 1. That, with the exception of the lighting of the capitol cities (by
;u.S. s. ), all lighting of the Unisphere be by flood lights located on adJacent
/ buildings, if possible, or on towers or on both.
I
1 z. That the lighting of the satellite rings be eliminated and that the
Fair Corporation accept U, s. S. proposal to defray the coat of the pedestal estimated
·. · \ at $100, 000. The rings, each eight (8) inches in diamateJ",will have polished sur-
. :--.###BOT_TEXT###quot;'.\-faces and hence wUl reflect the lights cast upon them from outside aourcet.
\_. \__
. · \ ·,,......._ Mr. Long indicated that they would like to have you see the U.S. S. model at
'\ c :venience. It will be sent to New York in January where it will be at the
;, .J odtc:es of • S. ·
...............
-..... _
---.
cc: Mr. A. K. Morgan
Mr. Robert Langer (Z)
Mr. D. B. Carruth
Gilmore D. Clarke
AGENDA ITEM 17a·
MEMORANDUM
NEW 't'ORK WORLD'S FAIR 1964 ·1965 CORPORATION
T01
EXECUTIVE COMMITTEE DATE: January 12, 1962
P'ROMI MR. MalES
8U8JECT:
Governor Poletti has agreed to assume additional
heavy responsibilities in connection with his office as Vice President
of tile Fair in charge of International Affairs, and I believe should
have additional compensation commensurate with these critical
obligations. I therefore propose an increase of $10, 000 in his
basic compensation with a corresponding increase in his annuity
contract, and recommend that his contract be amended to effect
these changes. His present basic compensation is $35, 000 with an
additional 20% an an annuity.
cc: File
Library
Miss Tappan
AGENDA ITEM 170))
MEMORANDUM
NEW YOR.K WORLD'S rAIR 1964 ·1965 CORPORATION
TO: MR. MOSES
DATE: January 12, 1962
,RON: Mr. Preusse
8UIIJECT:
As I discussed orally with you earlier this week, a problem
has arisen on several occasions with respect to authenticating docu-
menta and executing agreements when, for one reason or another,
Miss Haiq, the Secretary of the Corporation, was not available.
This problem has been pointed out to me by Miss Haig and
Mr. Thornton.
In order to assure that there will be no delay in executing
exhibit agreements or other contracts, I recommend that Mr. Thornton
be designated as the Assistant Secretary of the Corporation. In this
way, he will be available to act in the absence of :Miss Haiq.
MEMORANDUM
NEW YORK WORLD'S FAIR 1964-1965 CORPORATION
TO: MR. MOSES
DATE: January 16, 1962
FROM: Mr. Preusse
suBJEcT: Addition to Rules and Regulations
As you know, subject to the rights of participants which have
previously signed contracts, U.S. Rubber Company has been granted
an exclusive right to construct and operate a ferris wheel at the Fair
site. Accordingly, I recommend that the Executive Committee
implement this exclusive right by amending the Rules and Regulations
of the Fair and adopting the following new rule:
19. Special Exhibits and Amusements
Unless specifically permitted by written permission
of the Fair Corporation, no participant may erect a
ferris wheel on the Fair site.
This new regulation would appear at the end of Part 1 of the Fair
Corporation's Special Regulations for The Design, Construction and
Equipment of Structures.
AGENDA ITEM 4
UNtef'H&Itll: eao6a
NEW YORK WORLD'S FAIR 1964·1965 CORPORATION
INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK
FLUSHING 152, N.Y. • TtLtPHON£·AREA CODE 212· WF 4·1964 • CA•LE ADDitUs'WORLOSFAIR"
fiiACE THitOUOH
UNOEIII&TANDINO
ROBERT MOSES
I'AUIDENT
Dear Mr. Moses:
January 15, 1962
J. ANTHONY PAHUCH
YICI Pr.&810IM'f
INDUITIItiAL ·1 .PICIAL lhHI81'Te
1. Since the last meeting of the Executive Committee on December 18, 1961,
leases have been signed and initial rental down payments have been made as follows:
Exhibitor Sguare Feet
.
First Rental Payment Total Rent
S. C. Johnson 17,305 $ 20,000* $138,440
National Cash Register 18,892 37,784 151,136
Graphic Arts §0,001 100,002 400,008
T O T A ~
86,198 $157,786 $689,584
* ~ S. C. Johnson was granted an option exercisable on or before July .2, 1962
on approximately 10,000 sq. ft. of additional space adjacent to the plot which it
has leased.
2. A cumulative report of leases signed to date in the Industrial and Special
Exhibits Section, broken down by exhibitor categories, .is attached.
3. The Port of New York Authority will submit a separate report on the status
of leases in the Transportation Section.
4. The status of leases under negotiation is substantially as stated in my
report to you of December 12, 1961, copies of which were distributed by your
direction to the Executive Committee at its meeting of December 18, 1961.
----
Enclosure
The Honorable
Robert Moses, President
New York World's Fair 1964-1965 Corporation
Flushing Meadow Park
P. 0. Box 1964
Flushing 52, New York
_ ...... @ ............
LEASES SIGNED - JANUARY 17 I 1962
Rental
Two-Year
Category of Exhibitor
§9.. Ft.
Dovm Payment
Rental
Companies
AT&T
104,935
$209,870
$839,480
Coca-Cola
46,314
92,628
370, 512
duPont
46,956
93,912
375,648
Eastman Kodak
75,497
150,994
603,976
General Electric
53,256
106,512
426,048
IBM
54,038
108,076
432,304
National Cash Register
18,892
37,784
151,136
Pepsi-Cola
93,696
187,392
749,568
Rheinqold
49,385
98,770
395,080
S.C. Johnson
17, 305 *
20 000 ** 138,440 I
Schaefer
45,478
90,956
363,824
Simmons
10,9.31
21,862
87,448
Travelers Insurance
491487
981974
3951896
666,170
1, 317,730
5, 329,360
Industry Associations
American Gas Assn.
. 79,290
158,580
634,320
Edison Electric Institute
451 153
901306
3611224
124,443
248,886
995,544
Multi;e!e Exhibitor Pavilions
Better Livinq Pavilion
150,677
299,840
1, 199,360
Hall of Education
50,001
50,001**
400,008
House of Good Taste 74,160
50,000**
593,280
Pavilion of American
38, 110
76,220
304,880
Interiors
World of Food, Inc.
49,395
60,000**
396,160
Graphic Arts
50.001
1001002 400
1
008
412,344
636,063
3,292,696
S ~ i a l Exhibits
Hall of Health*** 70,012
None
None
TOTAL 1, 272, 969
$2,202,679
$9,617,600
* S.C. Johnson has option exercisable on or before July 2,
1962 on
approximately 10,000 square feet of additional space.
** Additional Payments Due
***Rental Payments Waived
COIJIISEL
·wiT!'.AN,
BOIIll COIJIISEL
f!J\ :.1<ns, bEtXi'IElb & WOOD
LABOR lELATIOMS
EDiii'Ai!l C. JiAGUIRE
S?ECIAL Cct!NSE.L
:1. !fltNAHD HICAUND
COUNSEL
OSCD Cif.IW:XN
IllGli!l'MIAL AND
SP""":.CIAL EXHIBITS
'!ICE P1E3I1J::NT
J • A!l"'"!-:Or.."Y ?ANUCH
AS.3ISTANT
:. s:.:rrH

z'ORT OF NEW YORK AUTHOHITY
lJil)IJS'miAL a
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JOIIII s. YOIJIIO
AUSTIN J. TO!!IN
GUY F. TOZZOLI
SPECIAL EXHIBITS
DIRI!C'I'CII
laLLIAII H. OTTLEY
PIIID:JI C!!Ml'ftl!l

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VIl.LIAJI B. -
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VILLUJI S. IIIIICIWII)
ll.\YID BOCID!PII.LBII
.IOIIK II. SCBIPP
TIICIWI J. SIWWWI
llAIB B. SHARP
ALI!lWIIli!R II. laUft

VICE
CHARI.ES
ALLEN E.. BEACH
DOUGlAS BEATON
GATES DAVISON
LIONEL HARRIS
!f!UCE NICHOLSON
'rBCJIIlS 3. DIIOAJI. JR ••
RCIIIIR'r JIOSI!!I
LOU R. C1W1DAU.
.JAIIES .J• l>ELAIIII.Y
BI!I!JWU) P. GDIIEL
VALIACI! Jt. IWU!ISOR
.J. Ali'I'Bc.Y PAJIUCII
RICIWII) C.- PA'I"'!!!ISCII, JR •
CIWILI!S POI.It'l"fi
laLLLUI E. POI"l'ER
CIWILI!S P. PREUSSE
laLLIAII E. RCBDISOII
SAM!lEL I. ROSBIOWI
PAUL R. SCREVAJIB
GEa!OE E. SPARGO

ROBER'!' IIOSES
EXEC!JIID VICE PftESIDEta
GEN. W. E .. POT"l'ER
STATES EXHIBITS
PWERAL EXHIBIT
BOURNE UPHAM
CONSTRUCTION
CHIEF EHDINEER
WILLIAM WHIPPLE, JR.
ENGD<EI!:RDID
CONSULTAII'l'S
V. EARLE AHDIII!VS
GILMCJtl! D. CLARK!!
ROI!ERT G. McC!ILLOOOH
A. K. MCitGAJI
SIDREY K. SHAPIRO
HONORARY CONSULTAII'l'
GROVER A. WALEN
C1JL!'IIRAL PROIIRAII
LOUIS B. AlliS
PBRIOIJUIKI!m
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AMHDB S. liODCIDll8
COIOOINICATIONS
AND PUBLIC Rl!LATIOIIS
VICE PRESn>EN'l"
iiiLLIAM BI!RNS
SPORTS PRCXJRAM
DIR!!CTCJt
WILLIAM S. ADAMS, JR.
I
CO!ISULTAIIT
EDI<ARD P. F. l!AGAN

COIIP.liiY

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