Financial Health and Sustainability Budget

Total Combined Area Budgets: $1.43 million $225,000 Total Regional Budget $68,500 from Regional Service Charge $116,000 from Current Giving Partners Totaling $184,500 Leaving $40,500 to be raised Regional SC Giving To Raise

32% 54% 14%

Hope Big Apple
to the
59 Development Plan


New York City

five boroughs… five seeds.

Our target amount to fundraise is $120,000. This amount surpasses our need, but will help to establish a sustainable financial base from which we can expand and develop new ministries.

Fund Development

To date Young Life New York City has ministry operating in 12 of the 59 community-districts. We are currently operating at 20% of our overall goal, having at least one ministry in every community district. This effort took us 7 years to achieve. Our target is to operate in 30 community-districts and to double our impact by 2016. New York City has 59 community-districts and Young Life has a two-step plan to reach every one of them: the first step is to place a caring adult staff person within each community-district in NYC who will create/produce a model ministry in a specific neighborhood. A model ministry includes: people praying, volunteers doing contact work in it’s various forms, a committee of adults to help support the work, and a group of kids engaged in club, campaigners, or going to camp. The second step is the district development approach which creates an inroad to additional neighborhoods within that community-district. The District Development Plan facilitates a process of creating Metro Areas and future Regions. This is a way to grow strategically, intelligently, and prayerfully.

• Each area will grow it's current monthly giving to 25%-30% within it's annual budget • RLT monthly review R & E's of assigned areas • Raise 10% above total projected budget in order to plan for new staff acquisition • Remain 1.5 months above projected budget • As a region raise $120,000 for New Initiative Growth and emergency funding • Funding focuses: Grace and Mercy Foundation, Trinity Wall Street Foundation, Open Society

The goal for this year is to increase sustainability through local ownership. Committee/Board Development has been one of our more challenging areas. I believe a concerted effort to grow local committees will bolster the sustainability of local areas. As a region I’d like to raise 3x my remaining budget after current donors and service charge dollars have been applied.

New Community Development

To maximize our growth trend, we will move into 20 new community-districts and begin 35 new neighborhood ministries over the next 5 years. We will build the ministry to be able to impact 12,000 kids, send 2,000 kids to camp, and train 250 volunteers. We will raise $3,000,000 in new revenue over the next 5 years.

New York City Board

Our History

The NYC Board will have a vision and commitment for the entire metropolitan area. Board members will be personally and financially committed to Young Life’s mission in the New York Metro Area and have the ability to influence others toward a similar financial commitment. This includes lending their names as endorsements and making introductions for fundraising and partnership purposes. It is critical that the demographic of the board match the cultural diversity of the region as a whole.

The history of ministry in New York City is well known from the days of Bo Nixon until 2001. After the events of 9-11, a crucial decision was made to aggressively increase our presence in the five boroughs. Paul Coty relocated from Maryland to New York City in 2003, and at that time there were 3 staff members operating less than a handful of ministries. It took 3 years to establish a recruitment foundation, and in 2006, Aswan Morris was hired to pioneer ministry in Brooklyn and 2 part-time staff were hired, bringing the total staff members to 6. Over the coarse of the next four years, important hires and staff transitions took place in order to establish a foundation for ministry in each borough. Aswan Morris transferred to Central Harlem and ministry began to really take off in that community district. One of the part time staff members, Meghan Ryan, transitioned to full time staff in Red Hook Brooklyn, where she faithfully serves to this day. By 2011, the Young Life staff in New York City had grown to 12 members and was operating ministries in five community districts. In 2012, a new initiative termed “Flight School” was created to recruit local accelerated staff candidates and place them into pioneered ministry locations. This year alone, 7 new ministry locations have begun, and we are now operating ministries in four out of the five boroughs, with hopes to begin ministry in Staten Island by the start of next year. Our vision of the future is very bright, as we have seen leadership transitions take place with kids who we served and built relationships with through our programming now becoming leaders within our programs. We have ministry operating within 12 community districts currently, we have the potential to reach the other 47 new ministries in the next 10 years!
New Life NYC - 1973 Ministry in NYC - 1960 2 staff 6 staff 9-11-01 2003 2006 12 staff 19 staff 2011 2012

New York City Regional Leadership Matrix
Regional Leadership Team
Paul Coty New York City Regional Director

RWOK Initiatives Leveraging the Power of Volunteers .....................................................................$400K/13 ministries
• • • • Leadership Development Hire 10 Teacher Staff ($100K) Hire 10 Student Staff ($100K) Build YL College ministry ($100K) ‣ Develop Young Life College ministry at Fordham University, NYU, and Columbia University Build new ministries in 5 boroughs: Manhattan, Staten Island, Brooklyn, Queens, and the Bronx. Hire 2 Borough/Associate Regional Directors ($300K) ‣ Focuses on building ministry in the neighborhood they live and serve in Hire 4 Metro Directors ($500K) ‣ Focuses on new ministry development in the multiple neighborhoods in each communitydistrict within their Metro Area Hire 8 Neighborhood/Area Directors ($800K) ‣ Provides leadership to Neighborhood and District Developers ‣ Recruits, places, coordinates the resources necessary for growth ‣ 2 of the 8 Neighborhood Directors would function in leadership for YoungLives and Capernaum Capernaum ($50K) Life Skills/Mentoring ($50K) YoungLives ($50K) Tutoring ($50K) Sports ministry ($50K) Campership - Provide camp scholarships for New York City area urban and multi-cultural communities

Sustaining and Starting Ministries.........................................................................$1.6M/16 ministries
Park Smith NY Metropolitan Regional Developer Chase Whitmire Manhattan Metro Director • • •

Aswan Morris Harlem Cluster Leader

Meghan Ryan Brooklyn Cluster Leader

Developing Under-Resourced Opportunities .........................................................$250K/5 ministries
• • • • • •

Monthly Meetings
‣ ‣ ‣ ‣ Regional Leadership Team meets once a month for general business Regional Training Team meets once a month to discuss YL University Gender Teams Bible Fellowship New York City Regional Staff meet together once a month New York City Regional Director NY131 Canarsie NY130 Kings Bridge NY78 Children’s Village Manhattan Metro NY111 Hell’s Kitchen NY128 Chelsea NY137 Capernaum NY112 Gramercy Park NY141 Upper West Side Harlem Cluster NY139 Polo Grounds NY113 Central Harlem NY142 Harlem YoungLives NY133 Washington Heights NY140 South Bronx Brooklyn Cluster NY119 Red Hook NY114 South Jamaica NY138 East New York NY132 South Brooklyn

Expanding Young Life Camping.....................................................................................$1M/2,000 kids

Developing Ministries

“Camp is an equal opportunity life changer. It teaches kids how to be active participants, ask questions, ask for help, and try new things. They leave understanding that it’s okay to feel a little uncomfortable sometimes, because that’s generally what happens when you’re getting ready to learn something new.” Based upon the transformative value of camping, our regional camping goals are: 1000 kids to camp (weekend and summer) ‣ 350 weekends (Wyldlife/Young Life) ‣ 650 summer (Basketball/Capernaum/Young Lives/Young Life/Wyldlife) ‣ 40 kids work crew or summer staff (weekend and summer) We will utilize Young Life Expeditions to create opportunities to serve outside the city and also partnering with YLE to host an Expedition in the city this fall. We hope to help facilitate a great opportunity to connect them with kids we want to serve and allow them to experience the uniqueness of ministry within NYC. The projected NYC Expedition date is October 6-14. 

Ministry Strategy

Our strategy is to raise the necessary funding to achieve our goals by launching a city-wide campaign. This campaign will secure and distribute the funding raised in order to promote healthy and sustainable ministry infrastructure in every borough. With the funds raised we will: • • • • Grow People, Develop Pipeline of Leadership - We will create a team that reflect the full diversity of NYC. Develop “Best In Class” Leadership - We will create an endemic style of reproducing leadership. Grow New Ministries - We will pioneer “In-Culture” Ministry, adapting to each unique culture as necessary. Take More Kids to Camp - We want every kid to experience a life-changing week at camp.

Reproduction of Leadership

The 59 Development Plan will require leadership from our regional leaders. They are members of the current staff team. They’ve been in the fold long enough to cast vision to newer members of the team. We’ve invested in their leadership so they can reproduce themselves in others. The second wave of leadership is the under-resourced youth worker. The under-resourced youth worker has demonstrated a clear track record with kids, taken the initiative to step out and create something that transforms the lives of kids, but does not have the bandwidth to grow the infrastructure of the ministry or organization in a way that provides stability. This “leader group” has skills and core beliefs similar to Young Life but haven’t yet been invited to the team. Both the regional leader and under-resourced leader train younger leaders. Indigenous leadership will help provide direction and sustainability for the future. The volunteer {alumni network, teachers, and college students}, spends time with kids, connecting staff to resources, and are advocates for Young Life. Each of these ministry targets have names. As we pursue excellent ministry it will require excellent people. We are currently pursuing qualified staff to fill positions within newly established community-districts. These faces represent a pool of senior leaders, under-resourced youth workers, teachers, and indigenous leadership. It took a total of $650,000 to deploy our 2012 Flight School Class. The names and faces below represent the potential impact of an additional 2,000 young people throughout the city. • East New York (B5): Carolyn Giles • South Jamaica (Q12): • Upper Westside (M7): Sarah Olbrantz Lawrence Coles • Central Harlem (M10): Tiffany Eberhardt • Mott Haven (BX1): • Central Harlem (M10): Shawanna Bell JL Escobar • Washington Heights (M12): Rachel Ginnaty


The method for implementing this strategy will be to forge connections between local schools, churches, and community stakeholders that mobilize community assets towards improved educational outcomes. The benefit to YL will be access and credibility with schools, students, an unprecedented base of community volunteers, and the relational equity that earns the right to be heard when presenting the gospel in our YL programs.

Our Approach

Young Life recognizes the practical, spiritual, and emotional needs of youth. We will utilize best-practice models developed in Young Life programs such as YoungLives ministries, Capernaum clubs (special needs kids), gang prevention programs, tutoring programs, and basketball ministries. In addition, we will explore opportunities with youth in immigrant communities to provide English as a Second Language and cultural assimilation assistance. All while providing the signature Young Life programs and camping kids have been transformed by for generations. YLNYC has focused primarily in 6 distinct ministry pockets: RTF (residential treatment facilities), Immigrant ministry focus, Sports focus, Transfer school/Charter school, YoungLives (ministry to Teen Mom’s), and traditional, community-based Young Life. In order to maintain or exceed our current pace of growth we’ll need to address a critical issue; VOLUNTEERISM. We’ll increase the number of volunteers by broadening our reach to include additional, non-traditional ways to meet the needs of kids by meeting felt-needs:
1. Young Life's presence at New York City middle or high schools adds value to underperforming schools and

improves educational outcomes for underperforming students, including: attendance, reading and math proficiency, and graduation rates. Contact work that adds value and improves educational outcomes creates a pipeline for YL's evangelistic Club, Camp, and Campaigner programs because it meets felt needs of city schools, earns trust and credibility between YL staff and students, and forges connections with local churches and community stakeholders.
2. 3. This kind of Contact work can be implemented programmatically in a variety of ways, including: • Academics (e.g., tutoring, test prep, after-school homework help; ESL); • • •

Leadership Development: Creating a Pipeline

The city will deepen it’s bench through a few key initiatives that fill both ends of the pipeline. Older experienced staff as well as younger developing leaders. This strategy will place a high premium on indigenous leaders. • Developing City Leaders (Developing Global Leaders Initiative): college-age student leadership development initiative. We’ll develop a core group of under-performing student leaders. The goal is to get them through the GED process, into college programs, and then on staff. The target is 5-7 folks. • Teachers in Mission: creating borough specific YL interest meetings through Teach for America and other churches where Christian teachers are present. Current target is 20-25 new teachers involved. • Flight School - Second Class: For the second year, we’ll identify a pool of potential Young Life staff from around the city, provide quality YL training, and begin a process of securing them on staff. Current target is a class of 10-15. We’ll utilize work-crew, summer staff, and service projects as opportunities to broaden the base of leadership. Additionally create 2-3 Teachers in Mission events over the course of this year. • College Students: 650,000 college students in the 5 boroughs, 850,000 in the metro area. Focus on Leadership recruitment and development as well as Young Life College outreach. Targets this year: NYU, Columbia, & Brooklyn College.

Sports, arts, or music (e.g. basketball league, gospel choir, step team); Mentoring (e.g. school-based mentors for fatherless students or teen moms) Job training (e.g. job clubs, entrepreneurship programs)

The specific program strategy for a given school will be shaped with consideration for: (a) the felt needs of the school, (b) the particular skills and gifting of the lead YL staff member on the ground, and (c) the support capacities of churches in the community.

Leadership Recruitment Strategy

Investment In Regional Leadership

We believe that key to our growth strategy is having staff who can lead younger staff and give credibility to the ministry in each borough. This means having the resources to: • Financially support key staff with growing families in the city with its high cost of living. • Provide opportunities for professional growth and education • Give leadership positions that fit gift sets so that growth can be managed well • Provide funding to hire a skilled administrative assistant to support ministry staff • Bi-weekly meetings to foster camaraderie and enhance skillfulness • Staff will be offered an participate additional training inside and out of Young Life.

Step 1 - Find and attract strong, qualified, and strategic thinkers to hold each of the management level positions. Throughout the city there is a large network of youth workers. Some of the gains will result from the strength of current and future connections. For example, Young Life’s relationship to New Life, 20/20 Vision for Schools, Broader Bridges, World Vision, I Am My School, HFNY, and Roy Wilken Parks Association are a few of our current connections. Since everything is gained or lost through relationship, the quality relationships formed with youth workers throughout the city will assist us and lead us to larger networks of leaders. Step 2 - Conduct a thorough recruiting process from outside of the city; attracting the gifted, passionate, skillful, and Christ-centered directors. Alongside indigenous leaders, we can utilize veteran expertise and knowledge of the Young Life structure to help build stronger Young Life communities. Step 3 - Recruit from churches and schools. Churches have long been a resource for volunteerism and staff placement. There are thousands of folks who are waiting for the opportunity to serve Christ. Also, teachers have more time with kids than any other group of adults and have a desire to serve kids and their community.

Meet the Staff

Community District with Current Ministry Community District In need of Ministry
Aswan Morris Harlem Cluster Leader Shakai Drigo Central Harlem (M10) Shawanna Bell Tiffany Eberhardt Central Harlem Central Harlem (M10) Young Lives Harlem (M10) Rachel Ginnaty Washington Heights (M12)

Community District In Planning Phase

Paul Coty NY Metropolitan Regional Director

Park Smith NY Metropolitan Regional Developer

Gaybrielle Gant Regional Administrator

Current Community Districts

Brooklyn - District 5: East New York (B5) Brooklyn - District 6: Red Hook/Park Slope (B6) Manhattan - District 3: Lower East Side (M3)* Manhattan - District 4: Chelsea (M4) Manhattan - District 4: Hell’s Kitchen (M4) Manhattan - District 6: Gramercy Park (M6)* Manhattan - District 7: Upper Westside (M7) Manhattan - District 8: Upper Eastside (M8)* Manhattan - District 10: Central Harlem (M10) Manhattan - District 12: Wash. Heights (M12) Queens - District 12: South Jamaica (Q12) Bronx - District 11: Bronxdale (BX11) Bronx - District 8: Kingsbridge (BX8)*
* denotes a volunteer run area Chris Mills Chelsea (M2) Allen Black Young Life College Josh Goodwin Hell’s Kitchen (M4) Chase Whitmire Manhattan Metro Director Alison Covey Upper Westside (M7) Sarah Olbrantz Upper Westside Capernaum

JL Escobar Bronxdale (BX11)

Nicole Gruenthal - Student Staff Upper East Side (M7)

NEW LIFE Lawrence Coles South Jamaica (Q12)

The Next Phase of Development

Brooklyn - District 7: Sunset Park (B7) Brooklyn - District 8: Crown Heights (B8) Brooklyn - District 9: Windgate (B9) Brooklyn - District 10: Bay Ridge (B10) Brooklyn - District 16: Brownsville (B16) Brooklyn - District 14: Flatbrush (B14) Brooklyn – District 18: Canarsie (B18) Manhattan - District 9: Manhattanville (M9) Manhattan –District 11: East Harlem (M11) Staten Island – District 1: Port Richmond (SI1) Staten Island - District 2: Manor Heights (SI2) Queens – District 4: Elmhurst (Q4) Queens – District 7: Flushing (Q7) Queens - District 13: Cambria Heights (Q13) Bronx - District 1: Motthaven (BX1) Bronx – District 5: University Heights (BX5) Bronx - District 6: East Tremont (BX6) Bronx - District 7: Bedford Park (BX7)


Meghan Ryan Brooklyn Cluster Leader

Genevieve Smith Red Hook (B6)

Carolyn Giles East New York (B5)

1. 2. 3. 4. 5. 6.

Quick Facts

The New York City Region has a total residential population of 8.2 million people. Roughly 1.15 million of them are teenagers. NYC has 615 public and private high schools. NYC has 722 miles of subway tracks that transit nearly 5.1 million passengers a day. There are over 800 languages spoken in the city, the most anywhere. 650,000 College Students within the five boroughs

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