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Question Completion Status: Întrebarea nr.

1 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 4- diplomacy 1- empathy 3- to accomplish 2- to deal with 1. the ability to imagine and share another person’s feelings 2. to attend to a problem, to manage 3. to succeed in doing smth, to complete smth 4. the art of tactfully dealing with people Întrebarea nr. 2 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 3- employee 1- Human Resources Manager 4- president 2- dean 1. manager responsible with the staff recruitment 2. the head of a faculty 3. a person who works for somebody or for a company in return for wages 4. the head of an institution Întrebarea nr. 3 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 3- social orientation 4- assertive 1- to see the “big picture” 2- persuasiveness 1. to be able to get the meaning of the whole situation 2. the capacity to be convincing 3. one’s personal characteristic of beeing attracted to people; to communicate and socialize with them, etc 4. showing a strong and confident personality Întrebarea nr. 4 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 3- Marketable

4- Marketplace 2- Manufacturer 1 - Market share 1. the proportion that a company has of the total volume of trading in one type of goods and services 2. a business that makes or processes raw materials into finished products 3. attractive to buyers, consumers, etc 4. the system of buying and selling goods under competitive conditions Întrebarea nr. 5 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 3- Product life cycle 1- Customer needs 2- Market leader 4- Advertising1. customer expectations of a product or service 2. the company that sells the largest quantity of a particular product and thus emerges as a leader 3. The life cycle of a new product, which first can be produced only in the country where it was developed, then as it becomes standardized and more familiar, can be produced in other countries and exported back to where it started 4. making known, calling public attention to a product, service or company by means of paid announcements so as to affect perception or arouse consumer desire to make a purchase or take a particular action. Întrebarea nr. 6 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 2- to glide along 1- inductive reasoning 4- to leave a trail of bruised feelings 3- to make forecasts 1. logical reasoning 2. to move along smoothly and continuouslyfor instance like a snake on the ground 3. to predict future events by making use of

some given information 4. to make a bad impression, to offend or abuse people Întrebarea nr. 7 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 4- to pique one's interest 1- memorabilia 2- brand equity 3- fee 1. a souvenir; an object that is treasured for the memories associated with it. 2. value added by a brand name identity to a product or service beyond the functional benefits provided. 3. a fixed sum charged, by an institution or by law, in exchange for a certain service or privilege, etc 4. to provoke; arouse, to stir Întrebarea nr. 8 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 2- to fit into 1- to overcome 3- prospect 4- to be epitomized 1. to prevail over, to be victorious 2. to be suitable for a particular role or task 3. a potential buyer 4. to be symbolized, best represented by, etc Întrebarea nr. 9 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 1- targeting 4- incentives 3- to purchase 2- branding 1. the process of identifying the specific needs of the market segments, selecting one or more of these segments as a target, and developing marketing programs and ad campaigns directed towards each. 2. traditional advertising method used to create an acquired response from a target audience based on cumulative impressions

and positive reinforcement. 3. to obtain in exchange for money or its equivalent, to buy 4. benefits, or reduced costs, that motivate a decision maker in favor of a particular choice Întrebarea nr. 10 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 1- ownership 2- to bar 3- to juggle 4- to forgo 1. possession, the act of having and controlling property 2. the act of excluding someone 3. to deal with simultaneously 4. to abandon, lose, refrain from consuming Întrebarea nr. 11 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 4- CFO 3- executive 2- HR manager 1- CEO 1. chief executive officer 2. person in charge with hiring people and solving the employees’ legal problems 3. person or group of persons who has the power to put important plans, decisions, etc into effect 4. chief financial officer Întrebarea nr. 12 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 4- domestic 3- business customs 1- branch 2- to downgrade 1. administrative division of some larger or more complex organization 2. to change in a negative way 3. usual business or individual practice, traditional business policy 4. concerning the internal affairs of a nation

gusto.zest 1.career orientation 4.to stand out 2. managerial duties or responsibilities 2. 16 0 points Save Read the following terms and phrases and match each term from the right .vacancy 1.to look forward 1. difficult to handle or use especially because of size or weight Întrebarea nr. to be eager for something that one expects to be enjoyable to happen 2. to be much better or more important than somebody/something else 4.managerial traits 2. occupational self-concept 3. to hinder or inhibit the progress or movement of someone or something 2. 13 0 points Save (VALIDAT) TINETI MINTE DEFINITIILE ! Read the following terms and phrases and match each term from the right column to their definition from the left column 2. to give something to somebody so that it may be formally considered 3. 14 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 1.managerial chores 3. managerial characteristics 4. a major achievement or success that permits further progress.breakthrough 4.enterprising orientation 1. imagination and desire to create and carry out new projects and perform difficult activities Întrebarea nr. vigorous and enthusiastic enjoyment 3.cumbersome 1. the ability. 15 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 3. an available job or position Întrebarea nr.to submit 4. as in technology 4.Întrebarea nr.to hamper 3.

to trigger 2. to write using a typewriter or calculator 4.to envisage 1.column to their definition from the left column 4. 18 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 2.assets 4. a company that is completely controlled by another company . application letter Întrebarea nr.drawback 1.to type 2. a disadvantage or inconvenience 2. 17 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 3. pale and dull complexion. the beginning or early stages 3.onset 1.SMS 1. text messaging Întrebarea nr.pasty-faced 4.handwritten 1. wireless application protocol 2. to form a mental image of something that is not present 4.curriculum vitae 3. to imagine. appealing to or designed for high-income consumers Întrebarea nr. to set off. a bank in one country that has a subsidiary in another country 2.covering letter 1. written by hand 3.exempt from 1.up-market 3. 3.parent bank 2. provoke 4. 19 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 3. initiate.WAP 4. personal data sheet 2.subsidiary company 1.

appliance 2. a person or company that employs people Întrebarea nr. to place restrictions on 3. to promote something .sales manager 3.employer 1. 21 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 4. a device operated by use of electricity. or a liability to which others are subject Întrebarea nr. what a firm or individual owns 4. gas. to cut down. Întrebarea nr.supervisor 1. to free from an obligation.information storage 3.to enclose 4. a person who controls the selling of a company’s products 2. Read the following terms and phrases and match each term from the right column to their definition from the left column 4.to advertise 1.overall 1. 20 0 points Save (VALIDAT) La examen nu mai se pastreaza aceeasi ordine de numerotare. to make a reduction in. the holding of data in an electromagnetic form so as to be easily accessed by a computer processor. Trebuie sa stiti definitiile. to put in an envelope 2.direct mail campaigns 1.marketing 3. economic resources that are owned or controlled by an entity.3. a duty. 22 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 2. complete 2. a person in charge with checking the others 3.to cutback 1.production manager 2. general. etc 4. one who is responsible for the manufacturing of a large quantity of products 4.

opting for another seller 4. to gain possession of 2.Retailer 1. equal to the net of credits and debits at that point in time for that account 3. the amount of money in an account. lack of originality as a result of being dull 4. Întrebarea nr.3.Defection 4. 24 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 1. triteness. the entire amount of income before any deductions are made 2. desertion.Customer retention 3.staleness 1.indelibly 1.revenue 3.To acquire 2."copycat" 1. form of advertising by means of which marketing communications are sent to customers using the postal service 4.subscriber 2. someone who contributes a sum of money in exchange of a certain service Întrebarea nr. 25 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 4. the marketing goal of keeping your customers from going to your competitors 3. to get. abandonment.to match 2.to intrude 3. unauthorized duplicate of a certain fashion design. advertising and selling things Întrebarea nr. Seller of goods or commodities directly to consumers at a retail price. the theory and practice of presenting.account balance 1. 23 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 4. gross. they are usually made of lesser quality imitations of the original .

unpleasant change 4. 26 0 points Save Read the following terms and phrases and match each term from the right column to their definition from the left column 2. physiological state corresponding to a strong need or desire 2. to put or force in inappropriately. 31 0 points Save To market a product means to advertise and offer it for sale Adevărat Întrebarea nr. Adevărat( VALIDAT IN 2009. 28 0 points Save The World Trade Organization is the international forum that provides the Most-Favoured-Nation principle Fals Întrebarea nr.NU S_A VALIDAT IN 2008) Întrebarea nr. to moderate (a quality or condition) in force or intensity Întrebarea nr.distortion 1. to increase.to mitigate 1.to enhance 4.drive 3. 27 0 points Save Sometimes advertising can be a form of research Adevarat (VALIDAT IN 2009) Întrebarea nr.. make better or more attractive 3. especially without invitation or permission Întrebarea nr. that cannot be erased 3. to combine 4. 29 0 points Save Women haven't always had leading positions in major corporations and private sector organizations. 30 0 points Save Some companies reward their customers by giving some of their money back Adevărat Î ntrebarea nr. 32 0 points Save A parent bank in one country that has a subsidiary in another country.2. Adevărat .

40 0 points Save If a company advertises products that are similar to others. Fals Întrebarea nr. Fals Întrebarea nr. 35 0 points Save An ATM is an Automated Teller Machines that simplifies financial transactions with customers. 37 0 points Save A company that looses its customers is a company that doesn’t have a high degree of defection. Adevărat Întrebarea nr. 33 0 points Save A domestic bank is one that operates exclusively with national currency Fals Întrebarea nr.Întrebarea nr. Adevărat Întrebarea nr. 34 0 points Save The persons who have a staggering IQ are always very determined to succeed. Fals (VALIDAT IN 2009) Întrebarea nr. it must make ample use of imagery in association with attractive symbols Adevărat . 38 0 points Save Most selling sites are designed to move consumers through multiple stages of the decision-making process Adevărat (VALIDAT) Întrebarea nr. 36 0 points Save The head of a university is called dean. Vodafone made the UK’s firstmobile call. 39 0 points Save On January 2008.

politics. Fals Întrebarea nr. 42 0 points Save The usual technique for defining an individual’s lifestyle is called psychographics and it involves measuring attitudes and interests in diverse areas such as work. 47 0 points Save “Right-brain” dominated people are smarter than the “left-brain” dominated ones. 48 0 points Save Recent studies show that consumers don’t access information on the Internet before making major life decisions. 45 0 points Save All managers spend most of their time talking to people. inspiration and intuition but they don’t have logic at all. Fals Întrebarea nr. 43 0 points Save Creative people have a lot of fantasy. Adevărat Întrebarea nr. recreation and the like. 46 0 points Save Perceptions have nothing to do with consumer behaviour. 44 0 points Save There is no genuine clash between selling and 'being creative' Adevărat Întrebarea nr. 41 0 points Save Technology has created a new commercial reality that led to the emergence of global markets for standardized consumer products Adevărat Întrebarea nr. Fals .Întrebarea nr. Adevărat Întrebarea nr. Fals Întrebarea nr.

53 0 points Save To achieve greater customer retention direct marketers have switched the emphasis from product to service.Întrebarea nr. 55 0 points Save The international trade growth has been favoured by long periods of war. 54 0 points Save If a company wants to keep its high-spending customers. techy. Fals Întrebarea nr. Adevărat (VALIDAT) Întrebarea nr. Adevărat Întrebarea nr. Fals . Fals Întrebarea nr. 49 0 points Save The typical Internet user is a young. 50 0 points Save A marketplace is a square such as Victoria Square Fals Întrebarea nr. it must sell only expensive stuff. 56 0 points Save The manager is the owner of a company. 52 0 points Save An employer is one who works for a monthly subsidiary Fals Întrebarea nr. Fals Întrebarea nr. up-market male professional. 51 0 points Save WAP services give you the possibility to send messages whenever you can’t talk.

63 0 points Save At present. Adevărat . Coca-Cola or Levi Jeans base their advertising mainly on pure emotional symbolism. 62 0 points Save The marketing department of a company deals with advertising. women are better educated and hold more jobs worldwide than ever before. Adevărat Întrebarea nr. 60 0 points Save B2C marketing designates a set of transactions between two companies. Adevărat Întrebarea nr. 58 0 points Save Famous brands such as Marlboro.Întrebarea nr. 59 0 points Save A “hot” product is a brand new product that appeals very much to the public Adevărat Întrebarea nr. Fals Întrebarea nr. market research as well as selling. 61 0 points Save The price at which a product is offered for sale to the public represents its market price. Adevărat Întrebarea nr. 64 0 points Save The purpose of advertising is to persuade. 57 0 points Save All employees are checked by their supervisors. Adevărat Întrebarea nr. Fals Întrebarea nr.

Fals Întrebarea nr. it means that you can't have a lot of friends Fals (VALIDAT) Întrebarea nr. Fals Întrebarea nr. Adevărat Întrebarea nr. organize and control his own work as well as that of the other employees. 65 0 points Save The use of direct distribution mail order or direct delivery of services is one of the direct marketers’ most powerful weapons Adevărat Întrebarea nr. lead. 69 0 points Save A market leader is one who sponsors the most advertising campaigns. 71 0 points Save Consumers aged 50 and older never use the Internet Fals Întrebarea nr. Fals . 67 0 points Save The Coca-Cola Web site consists of twelve different sections. Adevărat Întrebarea nr. 70 0 points Save To have an enterprising orientation means to be a good entrepreneur. 66 0 points Save If you have good interpersonal skills. 72 0 points Save When you flatter someone means that you bruise that person’s feelings. 68 0 points Save A manager who is technically competent is one who knows how to plan.Întrebarea nr.

73 0 points Save Today a growing number of appliances and systems operate on analogue information. 80 0 points Save You can’t become a successful manager if you don’t have some inborn managerial traits. for instance. 74 0 points Save Someone who makes market forecasts is one who predicts the weather. Adevărat Întrebarea nr. Fals Întrebarea nr. Fals Întrebarea nr. 77 0 points Save Vodafone is the world’s biggest mobile network operator. such as IBM. 79 0 points Save In a big company. 76 0 points Save A director is one who writes screenplays for movies Fals Întrebarea nr. Fals Întrebarea nr. 78 0 points Save The charismatic managers are also the most persuasive. Adevărat . Adevărat Întrebarea nr. the general manager is the one who hires people.Întrebarea nr. 75 0 points Save Advertisers’ job is to sell Adevarat Întrebarea nr.

87 0 points Save A manager’s daily chores include resolving conflicts among subordinates. Adevărat Întrebarea nr. Fals Întrebarea nr. Adevarat (VALIDAT) Întrebarea nr. 82 0 points Save In Sweden. 86 0 points Save Won.Intrebarea nr. 83 0 points Save To be creative implies to be a very organized person Fals Întrebarea nr. more than 45 percent of administrative and managerial positions are held by women. 85 0 points Save Advertising shouldn't be entertaining Fals Întrebarea nr. Fals Întrebarea nr.com site offers a lottery prize of up to $1000 million for visiting it. 88 0 points Save Vodafone has a strong visual identity based on the colour red Adevărat . 81 0 points Save The process of identifying the specific needs of segments and selecting one or more of these segments as a target is called branding. 84 0 points Save A company that is risk averse is one that doesn’t test the market before taking its marketing decisions. Adevărat Întrebarea nr.

93 0 points Save The World Bank was initially formed in 1944 to aid countries suffering from the destructions of the war Adevărat (VALIDAT) Întrebarea nr. 90 0 points Save Perception is the process by which people derive meaning from within themselves ( such as a feeling of frustration) or from the external environment Adevărat Întrebarea nr. 92 0 points Save Marketing deals exclusively with advertising products Fals Întrebarea nr. 91 0 points Save An assertive person is one who always speaks very loud. 95 0 points Save Both branches and subsidiaries are full-service banking institutions Adevărat Întrebarea nr. Fals Intrebarea nr. 89 0 points Save Federal Express is an excellent example of how expensive a well-designed service web site can be.Întrebarea nr. Fals Întrebarea nr. 94 0 points Save Only the market leaders are quoted at the Stock Exchange Fals Întrebarea nr. 96 0 points Save To satisfy the customers' needs means to have the best prices on the market Adevărat .

1. 102 0 points Save A CEO manager deals with the accounting department of a company Fals Întrebarea nr. knew Întrebarea nr. 101 0 points Save “Left-brain” dominated people tend to focus more on their feelings. were knowing 2. 99 0 points Save Connectivity makes bits to flow from one appliance or location to another Adevărat Întrebarea nr. 103 0 points Save If we only ……. 100 0 points Save Most Asian and Islamic countries exhibit female preference. 98 0 points Save To overcome a problem means to fail solving it Fals Întrebarea nr.rather than on their reason Fals Întrebarea nr.what our competitors plan we could avoid launching a similar product.Întrebarea nr. 97 0 points Save The direct mail campaigns are a form of electronic advertising Fals Întrebarea nr. 104 0 points Save After you………this faculty will you attend an MA course? will finish will graduate graduate . had known 3. manifested in China by the widespread practice of aborting male fetuses Adevarat (Nu s-a validat F) Întrebarea nr.

have had to have had Întrebarea nr.us your suggestions... driven conducted (VALIDAT) offered . 108 0 points Save Some think that if they write on purple paper their application will……… stand out be accepted be funny Întrebarea nr.. 109 0 points Save If you really understand the customer's needs you can touch them at……of their being.by a company before it develops a new product..Întrebarea nr.. 107 0 points Save Somebody.. the sole the heart the core (VALIDAT) Întrebarea nr. presented will present present Întrebarea nr.. 110 0 points Save The market research represents the study of what people buy and why and it is usually ……. informs will inform inform (VALIDAT) Întrebarea nr.. 105 0 points Save I wish I…more imagination. 106 0 points Save It’s about time you ……….the board on what's happening here..

113 0 points Save The direct marketing’s ……. 114 0 points Save Please. look better better smarter . 112 0 points Save Do you think that advertising should also be……? entertaining playful funny Întrebarea nr. 116 0 points Save The advertiser’s job is to make the product…….a business you obviously don’t have any existing customers. either…or neither…nor rather than Întrebarea nr.on entertainment is clear: there is no room for it in direct communications.. find my CV……… attached enclosed sent Întrebarea nr. 111 0 points Save A marketing strategist should decide if products in the sector are primarily sold on “logic” …… on “emotion”. ending beginning starting up (VALIDAT) Întrebarea nr. 115 0 points Save If you are just……. opinion question stance Întrebarea nr.Întrebarea nr.

.. could be would be be .. kept low so as to attract new customers. 122 0 points Save The manager suggested that prices . to give to share to allocate Întrebarea nr. services things goods Întrebarea nr........my advice: leave those files for tomorrow! may take take have taken Întrebarea nr.. 120 0 points Save You. instead of sales they seek …… power applause money Întrebarea nr.... 121 0 points Save The purpose of advertising is to…… persuade advertise display Întrebarea nr. 117 0 points Save B2C.Întrebarea nr. 118 0 points Save Ad writers forget they are salesmen..resources between the existing customers and the new ones. 119 0 points Save A very important marketing decision is ……. business-to-consumer electronic commerce is a form of electronic commerce in which products and ………are sold from a firm to a consumer who this way doesn’t have to buy from a traditional shop..

..Întrebarea nr.... would register will register registers Întrebarea nr. graduated been attended Întrebarea nr...... be are will be .....a rapid growth if funds weren't directed toward military adventures. 123 0 points Save Global economy .a spus ca s-a validat creative pentru ca in loc de profitable . aggressive creative profitable ( S. 126 0 points Save A famous advertiser called Cyrus Curtis considers that the key ingredient of an ad is its……. 125 0 points Save If an advertising agency doesn’t sell then it isn’t ……... 127 0 points Save Tom has……… Richmond Secondary School in 2005. handed in two weeks' time. atmosphere (VALIDAT) brand story Întrebarea nr. a aparut un alt cuvant )Aici ramane de vazut ce facem.. 128 0 points Save The Board recommended that the projects . Întrebarea nr... 124 0 points Save The aim of marketing is to make selling……… mare expensive superfluous nicer Întrebarea nr..

understood understand will understand . him what they don't understand can ask ask have to ask Întrebarea nr.. 134 0 points Save I wish he….. in the viewers’ memory their brand could have been famous! had been lodged had lodged could have been lodged (S-A SPUS ANUL TRECUT CA SUNT SCHIMBATE VARIANTELE DE RASPUNS) Întrebarea nr... would be will be am Întrebarea nr. information site important highly used interactive Întrebarea nr.. 133 0 points Save The teacher suggested that all students .Întrebarea nr.... 130 0 points Save By the time you finish the project I…… be back at the office.... have been were are Întrebarea nr.the importance of being up to date with everything... 132 0 points Save The advertiser’s idea enchanted everybody as if they….under a spell. 129 0 points Save If only their commercial ……. 131 0 points Save The Wall Street Journal is an ..

. 135 0 points Save They won’t make any forecasts before they………all the information they need. 140 0 points Save The boss required that everybody. 139 0 points Save A consumer must take a…….have found that nearly all important decisions are made in the subconscious... had launched launched would launch Întrebarea nr. The engineers The scientists The psychoanalysts Întrebarea nr.. 137 0 points Save . attend will attend would attend ..Întrebarea nr... 136 0 points Save It’s high time our company ….decision if he wants to buy a pension.the meeting on Monday.a new product. …….. logical inspired smart Întrebarea nr. 138 0 points Save The Internet provides e-marketers with access to a broad range of ……… segments. won’t receive receive will receive Întrebarea nr. people users demographic (Validat) Întrebarea nr.

141 0 points Save The advertisers wished their product ……….of marketing that attempts to send messages directly to consumers using “addressable” media such as mail and e-mail means form way Întrebarea nr. was had been (VALIDAT in 2009) will be Întrebarea nr. the marketing manager has informed me that there will be a………. Software (VALIDAT) hardware CD’s Întrebarea nr. 146 0 points Save B2B is a short form from Business to Business and is used …………those aspects of e-commerce that involve the exchange of goods and services between companies over the Internet to designate to define .Întrebarea nr.and chatrooms.in his department next month. profitable reward (VALIDAT) beneficial Întrebarea nr. vacancy spare room opportunity Întrebarea nr. Brown.No 1 on the market. 143 0 points Save A well known marketing strategy is to create a …... ……. 145 0 points Save Kids Only area offers homework help and online magazines along with the usual games.scheme for its loyal customers. 142 0 points Save Direct marketing is a………. 144 0 points Save Mr.

for you to leave the country! forbid shall forbid forbade Întrebarea nr. 148 0 points Save Hurry up! You. send sent could send Întrebarea nr. 149 0 points Save Advertisers should……. lets is closing down leaves Întrebarea nr..entertainment with selling. 151 0 points Save My present employer…….....everyone around him......to determine Întrebarea nr. knew have known could know Întrebarea nr.the reports ASAP. 150 0 points Save Heaven. 147 0 points Save The new manager behaved as if he …….. shall finish reading finish reading will finish reading .. add multiply match Întrebarea nr..the novel.his business.. 152 0 points Save I will send you a message as soon as I………..

153 0 points Save In the late 1990’s the onset of pre-pay options triggered a dramatic …….. 154 0 points Save ........ vacancy opportunity (VALIDAT) occasion Întrebarea nr. you'll do it in the end.in sales. a crisis a balance a problem . raising upturn( VALIDAT IN 2009) lift Întrebarea nr...that a good manager should have only technical skills.. 155 0 points Save Please..Întrebarea nr.my house Reach (VALIDAT) will reach would reach Întrebarea nr..what may. don't be it shan't be it not be it Întrebarea nr. 156 0 points Save I would like very much to have the ……. came come will come Întrebarea nr.... if you are decided to become a manager. 157 0 points Save .. stop the car before you………. 158 0 points Save Companies that sell credit know that they must strike……between keeping the old customers and attracting new ones..to work for such a big company as yours.

number business figure turnover Întrebarea nr. 163 0 points Save The company has a……. will not know didn’t know hadn’t known Întrebarea nr. by selling banner advertising.of over 4 billion pounds. 161 0 points Save It seems that some companies have high levels of…… defection abandonment leaving Întrebarea nr. profits revenue money . 162 0 points Save A product’s market value represents the……..Întrebarea nr. 164 0 points Save Search engines generate……….at which that product would be sold if offered publicly. 159 0 points Save …………is a strategy meaning that a company uses commercial partners to attract new customers The marketing mix The affinity marketing Targeting Întrebarea nr. capital price value Întrebarea nr. 160 0 points Save They wouldn’t reduce tariffs and liberalize trade for the Most-FavouredNation if they ………that those people are in need.

168 0 points Save In 1995 Heinz……over half of its marketing budget into direct marketing and then move it back to advertising put placed sold Întrebarea nr. reason intelligence intuition ..than logic. 167 0 points Save The Internet enables consumers and companies ……. 165 0 points Save Interactive online services allow customers to access account………. 170 0 points Save ”The right-brain” dominated advertisers use more…. get receiving receive Întrebarea nr. huge amounts of information to send to share to divide Întrebarea nr.news from you. 166 0 points Save Complete the following statements by choosing the right alternative a.Întrebarea nr. difference clash misunderstanding Întrebarea nr. 169 0 points Save There is no genuine ……between selling and “being creative”. situation money balances Întrebarea nr. b or c: I’m looking forward to……...

will be ready be ready are ready Întrebarea nr. to say that a good manager should have more than technical skills...by tomorrow at noon.everyone staring at him . The Marketing The life cycle The Marketing strategy ...the largest quantity of a particular product and thus emerges as a leader promotes sells advertises Întrebarea nr.. can be produced in other countries and exported back to where it started.……of a new product... 174 0 points Save The marketing manager has ordered that the new strategies..... means that it can first be produced only in the country where it was developed. had hated hated would hate Întrebarea nr. 176 0 points Save .. then as it becomes standardized and more familiar. 171 0 points Save The marketing strategies that were successful in some cases shouldn’t be taken as.Întrebarea nr.. 172 0 points Save The famous advertiser looked awkward as if he…. 175 0 points Save . it's worth suffice it it's enough Întrebarea nr.. 173 0 points Save A market leader is the company that ……. codes guidelines rules Întrebarea nr.

180 0 points Save If international organizations …….. manage could manage had managed . must motivate will motivate motivate Întrebarea nr.... they would have been much more successful with their recently launched product.Întrebarea nr.by which individuals and groups obtain what they need and want through creating and exchanging products and value others..they wouldn’t donate money for people suffering from war destruction. 181 0 points Save Language ……much too often what people feel. phenomenon process fact Întrebarea nr. 179 0 points Save Marketing is a social and managerial ………. selling sales shopping Întrebarea nr. 177 0 points Save Mobile phones ……..have followed a classic ‘S-shaped’ curve... 178 0 points Save The bank owner ordered that the wages . his stuff.. didn’t care don’t matter don’t care Întrebarea nr. explain camouflages (VALIDAT) complicates Întrebarea nr... 182 0 points Save If only they ……to understand the customers’ expectations.

marketers can use other media-print……. unconscious irresponsible subconscious (VALIDAT) Întrebarea nr. would conclude didn’t conclude wouldn’t conclude Întrebarea nr. 183 0 points Save They …………agreements if they weren’t necessary. letters advertising banners Întrebarea nr.…. 186 0 points Save In order to make online customers visit a particular web-site.. could know had known knew Întrebarea nr. 187 0 points Save Sometimes consumers make impulsive.Întrebarea nr. see engage perceive Întrebarea nr. 184 0 points Save Some experts consider that the moment of truth is when the prospects or customers …….decisions. 188 0 points Save By means of the Internet people can be connected with just a few.with the advert. 185 0 points Save He spoke as if he ……something about our advertising campaign. mice clicks mouse click mouse clicks .

.. have desired would desire desire Întrebarea nr. saw wouldn’t see didn’t see Întrebarea nr..what you want. 193 0 points Save .. 189 0 points Save The marketer wished he ………more last month. 192 0 points Save The executives . 194 0 points Save If only we ………........ do say make Întrebarea nr.to work in advertising ten years ago! had started have started start ..Întrebarea nr. upset intrude disturb Întrebarea nr.on the public without repaying them....... 190 0 points Save . that the company's policy be well known by the public.. I strongly believe that our HR manager knows how to deal with people. 191 0 points Save We wouldn’t desire to buy so many things if we …………their commercials before.. would have sold sold had sold Întrebarea nr. We cannot …….

having fun having a good time socializing Întrebarea nr.? illegible clear eligible Întrebarea nr.. 198 0 points Save Will you keep on learning until you………the lesson? will have understood are going to understand understand Întrebarea nr. 199 0 points Save Don’t you think that this handwriting is……….it more. call pager calling Întrebarea nr. 195 0 points Save On 1 January 1985 Vodafone made the UK's first mobile……. Liked (VALIDAT) like will like Întrebarea nr. 196 0 points Save Younger groups are more likely to use the Internet for entertainment and…….Întrebarea nr... 200 0 points Save One of the most important decisions a marketing strategist should take is whether or not to use……to stimulate purchase rewards incentives gifts . 197 0 points Save They adopted a new shape for the Pepsi bottle in case people ….

202 0 points Save C2C consumer to consumer is the oldest form of ……… facilitating people to deal directly with each other commerce trade e-business Întrebarea nr. by almost more than half this year. 203 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The customers ( to admit). am going to be shall be am Întrebarea nr. the living standards would be radically reduced.admit....(VALIDAT) Întrebarea nr. 201 0 points Save When I …... 206 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: If you (access)…access… America Online you will find a lot of information. 204 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: If the national currency (fall)…would fall…. that their expectations have been satisfied. sure about the result... 207 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Usually young people (use)…will use.. (CINEVA A SPUS CA S-A VALIDAT –ADMITS) Întrebarea nr.. .wouldn`t become……a member of the European Union? Întrebarea nr. the computer if they want to have fun .Întrebarea nr. (VALIDAT : FELL) Întrebarea nr. I will let everybody know it.. 205 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: What would you do if your country (not become).

the company to preserve the existing customers. 210 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The manager hopes that his competitors (not have) .. 209 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The marketing strategist knows that a good service (to help).....had.(VALIDAT IN 2008) Întrebarea nr....know. to type his CV as fast as he could (VALIDAT) ....( NU A FOST VALIDATA IN 2009)) Întrebarea nr.. 211 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: You (not write).....better advertising means(VALIDAT) Întrebarea nr..........didn’t write too many details about your education so your CV (to be rejected) was rejected (VALIDAT)( Aici mai exista varianta de intrebare la examen cu primul verb necunoscut .... his CV(VALIDAT) Întrebarea nr......Întrebarea nr...) Întrebarea nr...will help. 212 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements Companies (to know)..don’t have..posted. 213 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Tom knew that he (to have). 208 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Bill forgot to enclose an application letter when he (to post)..had’t write.. 211 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: You .. that the incentives they offer will attract more and more customers. nu al doilea . too many details about your education so your CV was rejected Întrebarea nr.

.( REQUIRED . thebest books on marketing (WROTE.(HAD BEEN-A FOST VALIDAT) Întrebarea nr.Întrebarea nr.NU S-A VALIDAT IN 2009)) ..... a successful one.... Kotler (to write)... 219 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The company had created the most suitable marketing mix before they (to order)...WRITES:-NU SE VALIDEAZA) Întrebarea nr... the applicants to be at least 18.goes. 220 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The girl understood that many ads (to require)..will. 215 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Alice knows how to behave when she ( to go)..... 216 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: What strategy would you opt for if your company (go)…went…..ordered. the launching of the new product.require.the direct delivery of services...... 214 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The board admitted that the previous advertising campaign (to be).had written ?. 218 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: All marketers know that P..(VALIDAT) Întrebarea nr..... 217 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Direct marketers assume that people (to appreciate) .. to a job interview(VALIDAT) Întrebarea nr.bankrupt?(VALIDAT) Întrebarea nr. (VALIDAT) Întrebarea nr..was..apreciate...

. 227 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Some make a big mistake because they ( to write).. an application form... Întrebarea nr. 222 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Little Alan (use)…will use….writes. General marketers wanted to build brands the prospects (to feel)....write. 226 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Tom (worry)..NU S-A VALIDAT IN 2008) Întrebarea nr.. 224 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Everybody knows that Procter and Gamble products ( to be). advertised a lot lately (........ Întrebarea nr.AICI A MAI FOST O VARIANTA DE SUBIECT:”NOW EVERYBODY (to admit)………... Întrebarea nr.(VALIDAT) ......sat..... the computer to play games if you buy him one.. the exam. (VALIDAT IN 2008) Întrebarea nr.”RASPUNS CORECT(sper) :ADMITS) Întrebarea nr.Întrebarea nr.…if his online shopping weren’t delivered in due time... 225 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: One has to use only black or dark blue ink when he/she (write).have been.....THAT P&G PRODUCTS HAVE BEEN ADVERTISED A LOT LATELY.(WILL FEEL. 223 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements. their covering letters on purple paper.... familiar with.would worry... 221 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The students had been explained all the subjects before they (to sit)..feel..

.VALIDAT IN 2008) Întrebarea nr. the possibility of a merger....... 233 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: A customer that (to buy).... 234 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The manager appreciates the fact that his products ..... 231 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Amex Membership Miles created a reward scheme that (to give)...don’t have......considered..greater customer retention by switching the emphasis from product to service.... (AICI MAI APARE ACEEASI INTREBARE DAR SE DA AL DOILEA VERB SI TREBUIE PUS PRIMUL VERB) Întrebarea nr.achieved.didn’t apply. Întrebarea nr... (DID NOT APPLY-NU S-A VALIDAT) Întrebarea nr. (VALIDAT) Întrebarea nr. some value back to its loyal customers.Întrebarea nr. 229 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: Direct marketers understood that they (to achieve) ....... 228 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: When you start up a business you (not have). from a supplier for the first time would look for a lot of benefits.. 232 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The students (not apply).buys. for a scholarship abroad when they had the chance to do so. Întrebarea nr. 230 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The new product had already offered a lot of benefits when the company (to consider).... any existing customers(.would give..

.. Întrebarea nr.. ARE BEING PROMOTED:-NU S-A VALIDAT IN 2008) Ramane de vazut ce raspuns sa punem .are promoted... very good that the telemarketing officers have made a lot of sales calls Întrebarea nr........ Întrebarea nr....didn’t know. ..(NU S-A VALIDAT IN 2008). to attract new customers when they allocate enough money for this.. 240 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: A company (to manage).. 239 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: It ( to be).how to get a sponsorship I would tell it to you Întrebarea nr.. 236 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The Internet will help you a lot if you (know)…know….. (WILL BE PROMOTED... how to use it.thinks. anything about marketing before attending this faculty.... 237 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The girl confessed that she (not know).is. that many candidates don’t know how to write a CV (VALIDAT) Întrebarea nr. 238 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: The human resources manager ( to think).manages...... using the best marketing strategies. Întrebarea nr..( to be promoted). 235 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: If I (know)…knew…...

.commerce to commerce b. 242 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements: If a message has been aimed only at selling.Întrebarea nr. : a. consumer to consumer c..... the Internet users (react) …will react...(VALIDAT) C2C (reprezinta sau ceva in gen k am uitat). company to company .. illegible (VALIDAT) Întrebarea nr.is. 241 0 points Save Fill in the blanks with the right form of the verb so as to form correct grammatical statements The teacher considers that your handwriting (to be )...negatively.