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iii
iv
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37
69
113
161
207
259
307
373
403
431
461
497
537
577
A-H
631
647
685
723
vii
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Introduction
1
1.1
1.2
1.3
1.3.1
1.3.2
To
1.3.3
1.3.4
1.3.5
1.4
1.5
1.5.1
1.5.2
Statistics
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1.1
data
statistics
1.2
statistika
statisticstate
Cattell
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Galton
1899 Galton Nature Inheritance
Pearson
Pearson 1890 Pearson
Gresham College) the Scope
and Concepts of Modern Science
GaltonPearson
FisherRonald Aylmer Fisher, 1890 1962
F F1915
Fisher
Fisher
Fisher
1912 1915
Statistical
Methods for Research Workers Design of Experiments 1925
1935 maximum likelihood
estimation Fisher
Pearson Egon Pearson 1928 Jerzy
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Neyman
Egon Pearson
Fisher
SASSPSSBMDP
1.3
1.3.1
10 7
10 14
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500
15% 45%
0.8 2.9
descriptive statistics
statistic
sample
population
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1.3.2
10
7
10
500
2.9
parameter
estimation
random sample
10 7
parameter
25000
23
2.53
18007
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1.3.3
causalityexperiment
independent variable; IVdependent variable;
DV
subjectparticipant
research hypothesis
treatment
random assignment
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chance difference
t analysis of variance
1.3.4
subject variable
?
regression
analysis
8
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1.3.5
18 1000
sampling error
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1 1
chi-square test
non-parametric test
1.4
theoretical
statisticsapplied statistics
descriptive statistics
inferential statistics
experimental design
Kirk, 1995
univariate
statistics bivariate statistics multivariate
statistics
10
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1.5
1.5.1
variety
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11
1.5.2
12
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SPSS
statistics
theoretical statistics
applied statistics
descriptive statistics
inferential statistics
univariate statistics
bivariate statistics
multivariate statistics
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13
Introduction
2
2.1
2.2
2.2.1
2.2.2
2.2.3
To
2.2.4
2.3
2.3.1
2.3.2
2.3.3
2.4
2.4.1
2.4.2
2.4.3
2.5
Statistics
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2.1
Thomas Kuhn
Kuhn, 1970 crossword
puzzle
puzzle-solverpuzzle
APA, 1952
attitudemethod
logicalempirical
self-correcting
2.2
2.2.1
16
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empirical
empirical data
research
method
quantitative research
variable
qualityquantity
2.2.2
operational denition
literary denition
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real denition
2.2.3
hypothesis testinghypothesis
assertion
law
2.2.4
theory
18
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2.3
datameasurement
2.3.1
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scalingclassication
standardizationobjectivity
2.3.2
variety
attribute
value or quantities
100120125
20
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2.1
independent variable; IVdependent
variable; DV
discrete variable
continuous variable
quantitative
variable
qualitative variablecategorical
variable
2.3.3
scalelevel
Stevens1951
2.3.3.1
nominal scale
21
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2.1
IV
independent variable
DV
dependent variable
( )
discrete scale
( )
( ) ( )
( ) ( )
continuous scale
*
nominal scale
*
ordinal scale
(
<> )
( )
interval scale
0
+-
ratio scale
( )
( ) (IQ)
*
qualitative variable
quantitative variable
22
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categorica1 sca1e
mutually exclusive
exhaustive
classication scheme
2.3.3.2
ordinal scale
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23
2.3.3.3
interval scale
0 0
2.3.3.4
ratio scale
24
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: / . -. -- : , 2012.11
;
ISBN 978-957-11-6867-8()
1.
510
101018933
1H78
106 339 4
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(02)2706-6100
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wunan@wunan.com.tw
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