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RESTOCK YOUR SKILLS
Your retail job is more than just folding clothes.
every day, I’m
| october 2011 |
PAGE SPECIAL FEATURE
THE PROBLEM WITH ABORIGINAL EDUCATION IN CANADA
4-YEAR DEGREES THAT ARE BUILT FOR BUSINESS.
Accounting e-Business Marketing Fashion Management Human Resources Management International Business Tourism Management
Jessica is building a future in PwC’s Consulting & Deals practice. Visit our website to discover a career as unique and individual as you are.
We believe in brilliant futures for our people, our clients, our business and the community. To find out more, visit www.pwcbrilliantfutures.ca
© 2011 PricewaterhouseCoopers LLP. All rights reserved. “PwC” refers to PricewaterhouseCoopers LLP, an Ontario limited liability partnership, which is a member ﬁrm of PricewaterhouseCoopers International Limited, each member ﬁrm of which is a separate legal entity.
Hey. Did you know that these companies have lots of entry level positions? Visit their websites to see a full list of positions available. 1 9 10 16 16 19 21 23 23 23 27 28 28
PwC Department of National Defence Shell CGI Federated Co-operative Deloitte The Source NAV CANADA Diversey Export Development Canada TD Bank Financial Group Cameco Edmonton International Airport Canon College Pro The Home Depot RMCP
every day, I’m
Being your own boss sounds awesome, right? But before you go off and start your own business, be warned: self-emmind before you embark on a freelancing adventure. ployment isn’t for everyone. Here are some things to keep in
— Sunil Sharma highlights
33 34 37 OBC
yay! more school
5 38 38 39 39 39 39 39 Humber, The Business School (Undergrad) Humber, The Business School: Event Management Humber, The Business School: Global Business Humber, School of Media Studies and Information Technology Centennial College Brock University Niagara College Ross University Queen’s University Schulich School of Medicine and Dentistry Sheridan College Humber, The Business School
6 8 11 12 14 29 32
35 38 40
Restock Your Skills — Working in retail can
teach you important, transferrable skills.
Brought to you by Rogers Wireless.
— A Master’s in Project
Career Cupid Start Up
— What are you going to do
Management is a trump card in any profession. — Money, Money, Money! Some sug-
with THAT degree?! — Lena Fevens – entrepreneur and
gestions on what to do with all that money you’re making.
cake designer extaordinaire!
— Michelle Gauthier of
NAV Canada offers her take on a very common
— Don’t let your fingers do
Management Training Programs
come with a heavy price tag?
The Problem with Aboriginal Education in Canada
It’s a startling realization that more than one-third of Aboriginal people in Canada haven’t earned a high school diploma. In this special feature, we learn more about the education disparity between Native and non-Native peoples in Canada, along with the strides being taken to fix the problem.
13 30 31
Can enrolling in one enhance your career or
Wood Manufacturing Council Insurance Institute of Canada ACE Canada
Five Misconceptions About Sales People — It’s not always about the big sell. We
separ fact versus fiction.
stuff to buy
7 Rogers Wireless
october 2011 | jobpostings.ca
Image Composite: © Sonya van Heyningen, Original Images: Man on bike - © iStockphoto.com/Ryan Lane, Road - Stock.xchng)
the importance of diversity on your resume.
From trade shows to cultural festivals; from sporting events to fashion shows; from conferences and meetings to weddings: this program offers the unique skills you need to launch your career as an: • • • • • • • • Event Coordinator Marketing Assistant Special Events Organizer Promotion Coordinator Account Representative Trade Show Planner Conference Coordinator Corporate Meeting Planner
boxes, then I would make it the best darn magazine about cardboard boxes EVER. And I would be happy doing that job, provided that it paid
Nathan Laurie firstname.lastname@example.org
well, gave me some creative control, and my coaround.
workers were talented, smart, fun people to be This is my last editor’s note for jobpostings ing this note for our special “Women’s issue”). I found another job, or, rather, it found me — feels good, I’m not going to lie.
Mark Laurie email@example.com
magazine (next issue, our web editor will be writ-
Jason Rhyno firstname.lastname@example.org
Sonya van Heyningen email@example.com
This magazine has come a long way. When I who worked from home (and a few sales people), and virtually no freelance writers. Now, we have
started, there was me, an intern, and a designer
Simone Castello firstname.lastname@example.org
a web editor, two or three interns, an in-house art director, a product manager, and more freelance writers than you can shake a pen at.
Lisa Charleyboy, Katie Edmonds, Christine Fader, Michelle Gauthier, Ross Harrhy, Jaclyn Law, Brandon Miller, Allison Mitchell, Kevin Nelson, Alyssa Ouellette, Emma Woolley
I think it is safe to say that this magazine has got-
ten better. It has gotten better because of the combined hard work of the people behind it, the people who slept in their offices when on deadline, the people who went outside their job debrought sincerity and pride to their work. your career. scription, who showed intelligence, passion, and And that’s what you should do when you start
national account managers
Sarah-Lyn Amaral, Lori Blanchard, Mary Vanderpas
Be Smart. Be Passionate. Trust yourself. Work Hard.
Did I ever tell you how I got this job? I started as an intern. I had gone back to school after working at another magazine, to and Magazine Publishing at Centennial College. After I finished the program — during the recession — job boards had there was quickly gobbled up by people 20 years my senior. complete a fabulous one-year post-grad program called Book
I figured, for my last note, I would share with you some tried and tested work habits:
Published by Passion Inc. 25 Imperial Street, Suite 100 Toronto, ON M5P 1B9 jobpostings.ca 1-877-900-5627 ext. 221
3. Don’t say “no” to opportunities to take on extra 4. Say “no,” but delicately. Some things are not worth 5. Success teaches you nothing; failure, on the other 6. Be sincere, be humble, and set your ego aside. Beware 7. Trust your instincts. You’re smart, and good at 8. Trust your team, and the people around you. what you do. of other people’s egos. hand, is an awesome way to learn. your time. Or the company’s. projects (within reason, of course).
2. Shut up. Learn to listen to your colleagues, and your boss.
1. Learn how to give a presentation.
dried up and rusted. There was nothing, and what was out I had done an internship earlier in the year, and was hesitant to take on another one. I had rent to pay, and an internship would mean giving up shifts at the restaurant I worked at. So I up my apartment, and went homeless — well, not exactly. I stayed on a few of my friends comfy couches. I did it because I knew what I wanted in my career. For the first time in my life, I knew with 100 percent certainty that I where my soft skills needed polishing, and what I needed to my friends were landing jobs at big name publishing houses, wanted to be an editor. I knew what experience I was lacking, do make myself attractive to an employer. I didn’t care that or getting awesome freelance assignments. From now on, I
did what any sane person looking for a career would do; I gave
10. Work hard, use common sense, and make sure you care 11. Get something going in your life other than work; it’ll 12. Eat a good breakfast (I’m still working on this one). Thanks to everyone for reading and supporting us! (Oh, and way — this month’s feature is for you!) ~ Jason Rhyno my fellow Arts grads — or anyone who wants to go their own help you decompress. about your work.
9. Have fun and challenge yourself.
jobpostings is published eight times in the school year. Issue dates are September, October, November, January, February, March, April, and May. Copies of jobpostings are distributed to over 105 universities and colleges across Canada. Contents of this publication are protected by copyright and may not be reprinted in whole or part without permission of the publishers. on the cover: Image Composite: © Sonya van Heyningen Original Images: Man on bike © iStockphoto.com/Ryan Lane, Road - Stock.xchng)
told myself, my success would be judged on my own terms
— not society’s or my friend’s, or my mom’s definition of success. If I got a job working at a magazine about cardboard
october 2011 | jobpostings.ca
GLOBAL BUSINESS MANAGEMENT
From marketing to finance; from advertising to international trade; this program offers the unique skills you need to launch your career in: • • • • • • • Marketing Finance Advertising International Trade Retail Wholesale Supply Chain Management
College Pro Painters General Manager - Eastern Ontario
Where did you go to School? What program did you attend?
I went to school at Red River College in Winnipeg, Manitoba. I attended one of the most popular courses offered at the college — Business Administration.
for me. The pride I felt when someone else’s business took off in a positive direction was amazing.
What skills have you learned through your work experience?
One of the most important skills that I have learned is priority management. It is best to be in control of your day, and to approach it with a well thought out battle plan. In our day and age, its almost as if we have no time for anything. Set aside an hour at the end of the week to plan out the following week. Be sure to factor in some time to yourself! Life is also about having fun!
What drew you to your current field?
While I was in high school, I would spend every Saturday at my fathers automotive repair shop. As I swept the floors or threw out the garbage, I would watch my father deal with his customers, and coach his employees. It was because of him that I got involved with College Pro. The Idea that I could be in control of my own schedule, deal with customers, and be the leader in my business just seemed perfect.
Length of employment 4 years Degree
What do you think it takes to be successful in this career?
Be a sponge! Soak in as much knowledge as you can and be open to Ideas. Be an extremely selfish learner — ask questions! It’s the best way to learn.
How did you find your current position?
After three intense interviews and a bunch of reference and background checks, in 2007, I was granted my very own painting franchise with College Pro at the age of 18. I operated my franchise for three years. Each year brought forth a new set of challenges and a whole new skill set that I felt I needed to conquer. After this last year, I ran the biggest and most profitable business in central Canada, and the biggest of my career. I talked to my GM about further growth and he put me in contact with the VP and president of the company. The thing about College Pro is that when you have grown beyond your current role, they open their doors to new roles with a whole new set of challenges and growth opportunities.
Is there one accomplishment you are most proud of to date?
I am most proud of my latest promotion. I have just been promoted from being a franchise owner in a small area in Winnipeg to being put in charge of operating Ottawa , plus Eastern Ontario. This role is going to put me up against a whole new set of challenges that I just can’t wait to embrace! It’s great to see that my hard work within the company has been recognized.
What advice do you have for students looking to land their first job?
Be sure to diversify your resume and differentiate yourself from others. Your book smarts aren’t everything, be sure to get some real world experience in your portfolio. Look at each job as one of the greatest learning and development opportunities in your life! Best of luck!
What is the most rewarding part of your job?
After going to college for Business Administration, I had second thoughts and looked at becoming a teacher. I wanted to impact peoples lives and help grow their skill set. What I ended up discovering after a few years with College Pro was that I was doing exactly that, but in a different field. I was helping other franchisees succeed with their business, by sharing ideas and tactics that have worked
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I’m pretty sure that some of the students I work with think I have a magic wand. Of course, not one that I show just anyone who happens to wander into my office, but one that I can whip out from some secret spot for special people — people who have a certain confused and hopeful look in their eyes when they sit on my couch and ask, “What are my options?” There are days that I’d love to whip out said sparkly wand and magically bestow the perfect career (and matching fabulous salary) on the shoulders of the student seated with me. I’d be the career fairy godmother and how fun would that be to put on a business card?! But, alas, I haven’t received my fairy godmother designation yet. Students in all programs and at all stages (first year through to PhD) come to see me with the “what
are my options?” question but it is perhaps most prevalent among students in non-professional programs. If you’re a student at a university or college, in a program that has the words “Arts” or “Science” or “General” in the diploma title, you are likely in a nonprofessional program. That simply means that your program isn’t a training program with a rigorous plan for imparting specific skills that lead to a specific job (e.g., nurse, social worker or engineering technologist). This is especially true for many university programs but the same also holds for some general college programs. Despite the “what are my options?” conundrum, the benefits of being in a non-professional program are many: • They usually allow you the flexibility to try a variety of courses that all count towards your ultimate degree/diploma • The subject matter is often broad, allowing you to learn a little about lots of things (great, if you get bored easily or don’t have anything that really “grabs” you). • They often allow you to remain open/undecided about your program focus until you get your feet wet and have a few courses under your belt. • They impart skills that apply to a wide range of occupations such as analytical skills, communication skills, information synthesis skills… • They appeal to students who don’t want to “close any doors.”
Yep, there are many great reasons for choosing and thriving in a non-professional program but that doesn’t mean you won’t, at some point, be staring into space during class thinking, “what are the options?” And, many a student has been prompted to come and visit the Career Centre after tiring of people asking in a perhaps well-meaning but slightly tactless way: “And, just what are you going to do with THAT?!” If you’re in a non-professional program, it usually means that you’re learning theoretical concepts and abstract principles, rather than being trained. It does NOT mean that you aren’t acquiring any skills. The challenge is figuring out how to connect those skills to career options. Students want THE LIST of jobs that their program qualifies them for. They want to know which employers hire out of this program versus that program. They want to figure out if they have a hope of getting to Job X from where they’re currently at. In other words, it all comes down to: “What are my options?” The National Occupational Classification (the government book that tries to keep track of job titles in Canada) has upwards of 30,000 job titles in it. The good news is that the vast majority of jobs (this is not scientific but I think I can accurately say 29,600+) have many, different paths to them. Unless you want to be a plastic surgeon (medical school definitely required!) or a journeyman tool and die maker (apprenticeship important!),
there are multiple ways to get to the vast majority of jobs. Don’t believe me? Ask people doing interesting jobs: • Is there a typical educational path to this job? • Are there any other kinds of experiences (paid, volunteer) that help people get this job? • What are the backgrounds of the people in your workplace who do this job? What you’ll most often find is that many people doing the very same job have backgrounds that are related to the key skills in the work but are quite different from each other. So the answer to “what are my options?” is so full of possibilities and variety that it quickly leads to another question: “What do I WANT to do?” Now, this can be a doozy to contemplate but it’s one that career centres and advisors can help you with. And it lets us career practitioners get one step closer to completing the career fairy godmother training program.
by Christine Fader
What are you going to do with THAT degree?!
Christine Fader works as a career counsellor at Queen’s University and is the author of, “Career Cupid: Your Guide to Landing and Loving Your Dream Job.” Visit her website at careercupid.com
october 2011 | jobpostings.ca
“I got to choose from several career options when I joined. I’ve always loved working with new technology so this job was a natural ﬁt. Here, there’s always something new on the horizon.” Leading Seaman PATTY LEE
« Quand je me suis enrôlée, j’ai eu à choisir parmi plusieurs possibilités de carrière. Comme j’ai toujours aimé travailler avec les nouvelles technologies, la décision s’est prise naturellement. Dans mon métier, il y a toujours quelque chose de neuf à découvrir. » Matelot de 1re classe PATTY LEE
CAREERS AT SHELL
LET’S BUILD A BETTER ENERGY FUTURE.
At Shell, we believe every individual has something valuable to offer. We understand that the more diverse the workforce, the wider the variety of ideas we bring to the table. If you’re ready to tackle the energy challenge and make a real impact on the world, join a company that values diversity and emphasizes the quality of life for its employees and their families. We offer:
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Alternative work schedules Work and family programs Health and wellness programs
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Training and development Employee networks Mentoring
To learn more and apply, visit www.shell.ca/students.
BE PART OF THE SOLUTION.
Shell is an Equal Opportunity Employer.
Where did the idea come from for Lena’s Designer Cakes? The initial idea came from my best friend, who was in need of a wedding cake. I was the friend who would bring the goodies to our gatherings. She “sure, why not.” And that’s where it started. I made
It was sort of a slow process. I wasn’t sure if the
market was here in my local community because we’re pretty small. So I just sort of gauged the interest of people and based it on how many orders I got. I keep track of how people contact me,
What makes Lena’s Designer Cakes unique? In this area specifically, we are unique. There isn’t ment. But I also think it comes down to quality any other business doing what we do at the moand customer care. I hold a lot of focus groups. I have a lot of taste-testers. We care about what people think instead of just shoving stuff down people’s throats. preneur? In your opinion, what makes for a successful entreI would probably say perseverance would defiself-motivated. There’s nobody there motivating
asked me if I would make her wedding cake, so I said, her cake and it came out really well. I got a couple reception. And it has just kind of grown from there. started with getting it off the ground?
when, and if I can accept their cakes or not. And then I did a bunch of test runs out at the local mall with some of the smaller desserts that I do — the cupcakes, the truffles — to see if the interest was there and if I could get the prices that I would need to charge. I did quite a bit of analysis as far as the tunities that I have here.
of cake orders that night, actually, at her wedding So you have this business idea. How did you get
local demographic goes and the marketing oppor-
Interviewed by Brandon Miller 29-years old, owner of Lena’s Designer Cakes in Yarmouth, Nova Scotia. Studied IT and website development at Nova Scotia Community College. ACE 2011 Student Entrepreneur, Nova Scotia champion.
nitely be important. You need to be self-driven, you and driving you. Becoming your own boss and having your own business, it’s not glamorous by stay up late. any stretch of the imagination. It’s hard work. You Have you always been into baking? When I was younger, probably when I was between the ages of 13 and 15, I actually used to do a doing it before it was cool to do it. The first thing I but you could get the idea from it. plishment? lot of cake sculpting. I like to say that I was actually ever sculpted as a cake was a car. It looked terrible What has been your proudest business accomSo far, my proudest accomplishment has been expanding my little cake business into a fullscale retail bakery. We just opened up a couple of got funding from a bunch of different places and they’re letting me follow my dream. Do you have any plans to expand? Oh, definitely. I’m hoping within the next 10 years to have between two and three hundred of these global chain. stores. I’m going to franchise it and turn it into a Do you have any advice for students that might want to start their own business? I guess the only advice I would give is to make sure
weeks ago in a building in downtown Yarmouth. I
that you are dedicated to what you are doing being it, it is a lot of work, especially while you are in
cause, while you might have fun while you are doschool. You need to make sure that you love what
you are doing, that you believe in it, and that you are willing to go the distance to make your business what you want it to be.
jobpostings.ca | october 2011
So you screwed up in the interview, huh? They asked the ol’ “What’s your greatest weakness” question and you responded with “cupcakes,” hoping to get a laugh. Awkward. Lucky for you we have friends on the inside — recruiting friends (the people who’ll be interviewing you). It cost us a few favours, but they finally agreed to explain why they ask what they ask, and what the best answers are. It’s a cheatsheet for interviews. Good luck!
Tell me what you know about the company?
Knowing NAV CANADA’s mission statement is good, but it always strikes me as impressive when an interviewee scratches beyond the surface and researches our services, our organizational values and our customers. Doing this type of preparation should not be underestimated. Be prepared to speak about the company in your own words for several minutes. Not only will this show your determination in the interview room, it will help you respond to follow up questions about your skills and behaviours in the context of the company. Finally, be ready to explain how you researched the company ahead of your interview. If you went to our website or Facebook page, I’ll want to know what you learned about the company there. This question is often asked early on, and has the potential to set the tone for the rest of your interview — be ready and make a good first impression!
This question is fairly standard in an interview, but it’s important to really understand how an interviewer considers your response. As an employer who is about to make a significant investment in your professional development, your response to this question speaks directly to your motivation. We’re looking for an answer that shows you made a sincere effort to research the company, beyond simply memorizing sentences from our website. Simply put: if you’re not motivated to prepare for your interview, how can I expect you to be motivated in training or on-the-job?
by Michelle Gauthier, National Manager of Candidate Selection
@ NAV CANADA
october 2011 | jobpostings.ca
Wood Employee Readiness Curriculum
WERC In Advanced Wood Manufacturing
ENTRY-LEVEL CAREERS FOR FIRST NATIONS, METIS, INUIT, PERSONS WITH DISABILITIES AND NEW IMMIGRANTS
The WMC WERC Skills Development program is designed to prepare individuals for entrylevel occupations in advanced wood manufacturing and recruits specifically from groups including First Nations, Inuit and Métis, new immigrants and persons with disabilities. Participants of the program are provided with skills upgrading in the following areas • • • • Job Readiness Essential and Life Skills Introduction to Basic Wood Manufacturing Safety Training, Job Shadowing and Job Placement
Successful candidates of the minimum 8 week program will be better able to seek long term career opportunities in cabinet making, furniture, manufactured housing and other advanced wood sectors across Canada. If you are interested in participating in the WERC program in your area or a manufacturer looking for new entry level woodworkers, please visit www.wmc-cfb.ca or contact: Wood Manufacturing Council 1016 -130 Albert Street Ottawa, ON, Canada K1P 5G4 Tel: 613-567-5511 * Fax: 613-567-5411 Website: www.wmc-cfb.ca
130 Albert Street, suite 1016 Ottawa, ON K1P 5G4
T 613-567-5511 F 613-567-5411 www.wmc-cfb.ca
Funded by the Government of Canada’s Sector Council Program
YOUR N’T LET O TH DO GERS D FIN ALKING T
HAVE YOU EVER TEXTED OR EMAILED
SOMEONE WHO WAS SITTING RIGHT BESIDE YOU? BE HONEST — EVERYONE HAS DONE IT AT ONE POINT OR ANOTHER. AND LET’S FACE IT: IT’S CONVENIENT AND SOMETIMES EASIER TO DO THAN TALKING TO SOMEONE FACE TO FACE. BUT JUST BECAUSE IT’S EASY, DOESN’T MEAN THAT IT’S ALWAYS THE BEST APPROACH TO INTERACTING WITH OTHERS. COMMUNICATION SKILLS — WRITTEN AND VERBAL — ARE VITALLY IMPORTANT TO DEVELOP IN ALL ASPECTS OF LIFE, PARTICULARLY IN THE WORK ENVIRONMENT.
by Allison Mitchell
Think of people on a city bus or in a waiting room; chances are that they will be focusing their attention on texting and very few will be talking. These down. Yet in general, it’s not enough to rely solely an important part of our lives, yes, but we need to be successful at work.
are appropriate places to text, and keep your voice on electronic devices to communicate. They are remember how verbal communication can help us So, what’s the difference between talking to someone and emailing them when both methods communicate information?
Conflicts and misunderstandings happen all the
time at work and you need to be able to effectively resolve the issues in order to move forward. Have you ever tried to resolve a conflict or misunderknow that it’s not an easy feat. It can be frustrating and time consuming with a lot of back and forth standing through email? If you have, then you
emails that often exacerbate the issue because meaning and tone are lost in emails. It is hard to convey tone and emotion over email, and it is equally difficult to interpret them. You can truly only understand the tone of a discussion by talk-
Relationships are vital in the workplace. When you
join a company, you will need to work hard to build
relationships with your co-workers, and talking in
person allows the other individual to put a face to a name (aside from your social media profile picture). After a few conversations, you will start to build a
ing; emoticons just won’t cut it. When you are exchanging emails with someone and find yourself pick up the phone or go to the person’s desk and in a situation where you need to resolve a conflict, talk it out. Think of how much time and frustration you will save. If you need the resolution documentthe other person with the agreed upon resolution. ed, you can easily follow up by sending an email to Two things are certain: one, electronic communi-
presence in your office. Communicating by email all of the time means that you become a faceless email. Putting a face to your name means that when you walk down the hall, your co-workers won’t be whispering “who’s the new person?” when you have al-
ready worked there six months. Get visible and get involved where you can. Every time you get up from and talk to people on the way to your destination. your desk, think of it as a mini-networking adventure
cation is critical in the workplace and will be an important tool in your communication toolbox; two, changes in relationship building, improving verbal verbal communication far outweighs email excommunication and resolving conflicts. So, how do you balance the two? The key is to be able to identify the method of com-
DEVELOPING COMMUNICATION SKILLS
Communication skills need to be continuously have to practice the art. Simple, daily conversations practiced and honed. Even the best communicators will help to improve your communication skills and your comfort level in talking with groups of people. If you spend most of your time alone at your desk
munication that is most appropriate in the particu-
lar situation that you are in. Email is appropriate in some situations; talking may be a better method ing relationships, sharpening your communication skills and polishing your ability to resolve conflict quired in your career. The next time you are writof communication in other circumstances. Build-
,behind a computer screen, then how are you supposed to develop your verbal communication skills? You won’t! You’ll find yourself in a position where simply talking with your co-workers could be difficult because it causes you anxiety, or because you ly and succinctly. Don’t get me wrong: I know that
are all fundamental competencies that are reing an email to someone, consider talking to them instead — if I could have given you this message in person, I would have
haven’t developed the ability to communicate clearemail is a form of written communication, which is an essential skill to develop, but the frequency that with advances in electronic communication. we talk to each other has significantly decreased
jobpostings.ca | october 2011
Looking for a fulfilling IT career? With CGI, you join 31,000 professionals in 125+ offices worldwide who are building their own company. Our entrepreneurial culture promotes the freedom you need to make a difference, while our flexible work environment allows you to pursue your dreams—in and out of the office. Help us build upon CGI’s 35+ year history of winning and growing. Visit cgi.com/careers and experience the commitment™.
GREAT MINDS JOINED US
Business solutions through information technology ®
Federated Co-operatives Limited (FCL) is proud to be a part of the western Canadian business community. For over 80 years, FCL has provided wholesaling, manufacturing, and a wide range of services for retail co-operatives across western Canada. Together, we make up the Co-operative Retailing System (CRS) which employs nearly 19,000 people in over 500 communities.
• • • • • • Accounting Administration Agriculture Engineering Environmental Human Resources
• Information Technology • Logistics & Operations Management • Marketing • Pharmacy • Retail Management
good. Eetz not
ESUME OLD R
Co-op can o er you a stable and supportive work environment, ongoing personal and professional development, and competitive salaries and beneﬁts
Careers with a Challenge, Careers with Growth, Careers with a Future!
Learn more about our exciting career opportunities:
We helpz you make new one.
october 2011 | jobpostings.ca
THINK YOU COULD BE YOUR OWN BOSS? HERE’S WHAT YOU NEED TO KNOW.
Image Composite: © Sonya van Heyningen (Original Image: Stock.xchng)
by Jaclyn Law
HAVE YOU EVER THOUGHT ABOUT CREATING
your own job? Maybe you’re a college or university student or a recent graduate, and you’re planning to find steady work in your field of study. But while your crisp new credentials may be impressive, they don’t guarantee you a job, especially with today’s economic uncertainty.
jobpostings.ca | october 2011
Or maybe you’ve found a full-time position in your ing about busting out of the cubicle farm and escaping the scourge of office politics.
field, but instead of enjoying it, you’re daydream-
ago. About half were sole proprietors, unincorporated and working without paid help. Being your own boss sounds awesome, right? Imagine it: more control over the work you do, greater flexibility in your schedule, and no more irhave more job security than you would working for someone else — no one can fire or downsize you.
Before you give up on your industry, consider flying solo. For many types of work, it’s possible to shop your skills around for short-term work as an independent service provider — a freelancer or consultant. You’d be in good company:
ritating commute to the office. And, in a way, you
according to Statistics Canada, there were 2.67 million self-employed workers (about 16 per-
But before you declare your independence, be warned: self-employment isn’t for everyone. Sure, you have the freedom to make all the decisions,
cent of the workforce) in this country in 2010 — 12 per cent more than a decade
but that comes with the hefty responsibility of, well, making all the decisions. The same flexibility that makes freelancing seem liberating can be your downfall if you’re not disciplined. And in addition to being the president, you’ll also be the booktime to time, the collection agency. keeper, marketer, office manager, janitor and, from Freelancing also means giving up three things that many aren’t willing to live without: a predictable income, health benefits, and paid vacations. Workalone, with no one to help when you’re overloaded, ing solo also means just that — you’ll mostly be tired, sick or itching to rehash last night’s episode place perks like expense accounts, company cars, ployee discounts and an endless supply of sticky evenings and weekends.
of Mad Men. You can also wave goodbye to worksubsidized gym memberships, free coffee, emnotes. You might work irregular hours, including Instead of being assigned work, you’ll have to chase down each client and project, which can be time-consuming, frustrating and exhausting. And for those who think freelancing means they won’t have to answer to a boss, here’s the truth: every clitations and quirks to manage.
ent is a new boss, with attendant demands, expecThere will be leaner times, when work seems to dry forgoing a salaried job.
up and you wonder if you made a huge mistake by But hey, you’ve gotta dream big. Stay focused, stay organized, do excellent work, build good relationgood chance of thriving. ships and manage your money, and you have a If the idea of self-employment inspires excitement made it work.
rather than fear, read on to see how others have
Have a frank conversation with yourself and iden-
tify weaknesses that could trip up your fledgling freelance career. Making it past the first stages
Image: © iStockphoto.com/Ryan Lane
Do a reality check
of a business launch requires motivation, levelty, and persistence.
headedness, discipline, a tolerance for uncertain“The first year was challenging, to say the least,”
writer and business-writing trainer who leads workshops that help freelancers identify goals and target you’ll be all over the map. You don’t see Nike trying to sell you hamburgers, or McDonald’s trying to sell their efforts. “Try marketing without a focus and
says Rodney Weis, a freelance web designer and computer consultant in Calgary. “I went in with a lot of preconceived notions that it would be easy to make a website, hang out my shingle and wait for
you running shoes. Whether you’re a big business or small business, you have to focus, and that comes are, what you do and who you should do it for.” from having a business vision: determining who you Your business vision will change as your interests
people to break down my door. Of course, the realand a lot of groundwork. You have to really educate
ity is that, like any business, it takes a lot of work yourself… It’s a great way to make a living as long as the person is prepared to put in the legwork and grow the business one step at a time.” Adaptability is essential. When Weis began freelancing five years ago, he planned to offer a range of computer services. When web design turned
evolve. When an opportunity comes up, decide if into — if not, stick to your vision. If yes, build it in your business plan.
it fits your goals or is something you’d like to get
Depending on your type of company, your plan could
be a couple of pages or a couple dozen pages. Research your industry: Who’s hiring short-term workdo freelancers offer and how much do they charge? What resources are available to people in your field? ers and how much are they paying? What services
out to be his most marketable skill, he took a He was promptly flooded with work; now, he says, jobs come from word of mouth.
couple of extra courses and got himself on track. “I’m as busy as I want to be.” Three-quarters of his Dry spells do happen; you’ll need to be prepared emotionally and financially. “It’s kind of like working without a safety net — sometimes you sink, been times I’ve had more work than I know what month or more.”
Business plan tips and templates are available from the federal government’s Canada Business site (canadabusiness.ca). For more help, ask a mentor for feedback, take a class for entrepreneurs,
sometimes you swim,” says Weis. “There have to do with, and sometimes I don’t have work for a
or seek counsel from sources such as Atlantic Canada’s Entrepreneurs’ Forum (entrepreneursforum.com), the Ontario government’s Small BusiBizLaunch (bizlaunch.ca).
ness Enterprise Centres (ontariocanada.com) or
“YOU DON’T SEE NIKE TRYING TO SELL YOU HAMBURGERS, OR MCDONALD’S TRYING TO SELL YOU RUNNING SHOES.”
Get with the plan
Still think you can hack it as a freelancer? Good. The company. Before you write one, though, you need to figure out your goals. next step is a business plan, the foundation of your
Set up command central
Many freelancers work from home, and their needs are minimal: desk, computer, phone, Internet, a quiet workspace, and a few reference books. If you need more space or services — or you crave
At first, you might be tempted to take on anything that’s asked of you, especially if you’ve got student debt to pay off. “If you try to be everything to everybody, you’ll probably be nothing to nobody,” says
human interaction — share a rented office or join an organization that lets you work on its premises. For example, members of the Centre for Social
Paul Lima, a Toronto-based freelance writer, copyjobpostings.ca | october 2011
sTay Focused, sTay organiZed, do excellenT Work, build good relaTionsHips and manage your money, and you Have a good cHance oF THriving.
october 2011 | jobpostings.ca
Innovation in Toronto (socialinnovation.ca) have
access to high-speed Internet, photocopy and fax ment, kitchen facilities and even mailboxes.
machines, meeting rooms, audio-visual equipChristina Lauer, a graphic designer in Vancouver,
set up a home office three years ago. “I realized I was starting to talk to strangers in the supermaring that people in creative fields benefit from a colan agency. I don’t feel lonely at all.” ket! So, yeah, I was feeling isolated,” she says, addlaborative environment. “Now I’m sharing space in
Spread the word
As a freelancer, you can’t hide behind your desk and hope that projects will find their way to your confidence, and work well with clients. door. You need to promote yourself, network with Lauer has seen other designers struggle to find
work because they weren’t good at dealing with clients. “They might be better off working in an agency where somebody else takes care of that
part,” she says. “When you run your own business, you have to project manage and communicate with clients all the time.”
If interpersonal communication, marketing and they get easier with practice, and you might even discover, as Lauer did, that you enjoy it. “When I worked for an agency, I never went out and net-
networking aren’t your strong suits, take heart —
worked and met people, and I’ve met some really I feel like I’m really part of the design community in Vancouver.”
great people by freelancing,” she explains. “Now
Cultivate contacts by telling family and friends trade shows; joining your industry’s professional never know where they’ll end up); and attending
about your business; attending conferences and association; keeping in touch with classmates (you events hosted by your town’s chamber of commerce. Introduce yourself to at least five people at each event, and give them your full attention.
Don’t fret if your phone isn’t ringing the next day needs your services.
— weeks or months may pass before a prospect Networking isn’t just about finding clients — it’s also about meeting colleagues who may be your future collaborators or referral sources. Rather considers them a great resource; she even lists with them before, and when I’m busy and can’t
than see other designers as competition, Lauer their web addresses on her own site. “I’ve worked take on new clients, I’m so happy to recommend
other people who I think will do a good job. For
example, somebody might have really good illus-
taxes. Stay on top of it, and if it’s too overwhelming or complicated, hire a pro to help you manage your finances.
There may also be more administrative work than laughs Lauer. “Although I really like dealing with days, I have to answer 50 emails, and I wonder, ‘What did I do all day?’”
you’re accustomed to. “I have to email a lot now,” clients directly, it’s very time-consuming. Some
Get better at what you do
OF THE CANADIAN WORKFORCE IS SELFEMPLOYED.
trative skills, which I don’t have, and if I know this person can do a much better job… You always get back what you give.” that you can create a really nice base of clients that could be the lifeblood of your business for years.”
Sharpen your skills and stay on top of developments in your industry. That could mean everyjournals and e-newsletters to taking courses. thing from networking and signing up for trade Learning could also be informal. “Try to collaborate with people you think are better than you. That’s really important, especially if you work on your ple who have other experiences and know more development.”
own,” says Lauer. “If you don’t get input from peoabout certain things than you, you’ll stall in your
Create a website for your business. Don’t get too fancy — simple and clear is better than flashy. Look consider investing in the services of a web designer. Depending on your line of work, social media helpful — just keep the personal and professional swilling margaritas on a beach.) at the sites of other people in your business, and
Set your rates
Do you know what you’re going to charge? Prepare a range of figures and be ready to quote them, says Slaunwhite. “I realize that, especially in creative categories like writing and design, no two projects are exactly alike, but you can develop a fee structo discuss pricing intelligently with a client right ture based on typical projects. That will enable you from the get-go, and it significantly increases your ballpark price right away.”
Get a life outside of work
It can be hard to separate yourself from your comand no play is a recipe for misery and burnout. pany, especially if you work at home, but all work No doubt there will be unavoidable crunch times, but self-employed people need to find a balance. “This is more important than most freelancers
sites like Twitter, Facebook and LinkedIn may be separate. (Clients don’t need to see pictures of you Business cards are convenient for passing contact info to prospects. Whip up inexpensive ones with Moo (moo.com) or Vistaprint (vistaprint.ca) and opportunities will pop up.
may think,” says Slaunwhite. “It’s very easy to get wrapped up in your business and have it be allconsuming, and think about it all the time. Keep also planning your life.”
chance of landing the job if you’re able to quote a The biggest mistake freelancers make? Underpriclancers need to realize that they’re professionals, ing professional rates,” explains Slaunwhite. “If you able to raise your prices with that client, ever.”
in mind when planning your business that you’re Slaunwhite recommends establishing guidelines — for example, which days of the week you’ll be can be, and you want to make sure you have a set of rules to build the lifestyle you want.” available. “Clients will be as demanding as they
carry a couple at all times — you never know when If this sounds like a lot of work, you’re right, it is.
ing. “They’re afraid to quote their full value. But freeoffering a professional service, and should be chargget a client and your price is too low, you’ll never be Charging higher rates does mean, however, that you have to be willing to let lower-paying clients get away. “Some people out there are unwilling they’re cheapskates or don’t have the budget,” says
Launching a business takes serious effort, and you might have to make dozens of elevator speeches before you land a new prospect. It won’t always be deliver the goods and are a pleasure to deal with, you’re likely to hit the jackpot: repeat work.
that way — if clients notice that you consistently
Think you’re up the challenge? Freelancing can be fying to know that everything you achieve, you’re doing by yourself.
a tough haul at times, but it’s also incredibly grati-
“A lot of freelancers give up way too soon. They make a few cold calls or put their website up, and do a few things to try to promote their business, and when they don’t get clients — or not very
or unable to pay professional rates for things — Slaunwhite. “Some won’t be able to afford you and
Since going freelance, Lauer has been courted by
agencies to work in-house, but she turned them down. “I didn’t even consider it for a second. I thought I would, if a good agency approached me, but…I just can’t imagine going back,” she says. “[Freelancing is] so much more rewarding, and I feel
that’s OK — there are plenty of other clients who
good clients — they get frustrated,” says Steve Slaunwhite, a freelance copywriter and marketing Wealthy Freelancer. “You need to take massive acconsultant in Brampton, Ont., and co-author of The tion and make a big noise, contact maybe hundreds
can. You don’t have to accept every client’s budget.”
Take care of business
Once you land clients and become immersed in the work, it’s easy to forget the details of running a company — things like bookkeeping, invoicing and
like I learn more — in the past three years, 10 times what I would’ve learned in an agency. And I find it really satisfying that all my output is all just me.”
of clients. It takes a lot of effort, but the reward is
october 2011 | jobpostings.ca
Diversey is a leading global provider of cleaning and hygiene solutions serving customers in the lodging, retail, food service, health care and food and beverage sectors, as well as building service contractors. Our products and solutions, sold in 165 countries, make food, drink and facilities safer, more hygienic and more sustainable. We are expanding and require Territory Managers to help us grow our business. We are looking for individuals with post-secondary education who: can work independently can develop and run their own territory have a passion for customer service have strong time management and problem solving skills have basic mechanical aptitude We oﬀer ﬁrst class training programs, company provided vehicles, growth opportunities, bonus opportunities and so much more!
Interested? Visit diversey.com/careers
To apply email your resume to email@example.com
Export Development Canada | Exportation et Développement Canada
Interested in international trade, global markets and the impact of Canadian exports? EDC offers you a unique and rich opportunity, and is recognized as a global centre for trade expertise. Our employees are among the most accomplished trade experts in the world.
What we look for: Bachelor of Commerce/Business Administration and/or MBA with a concentration in Finance, Accounting, International Business or related ﬁeld (Sales, IT, HR etc.); individuals who have a desire to work in a fast-paced environment with competing priorities and deadlines; ability to interpret ﬁnancial statements and strong analytical skills; commitment to providing excellent customer service; ability to communicate effectively in both ofﬁcial languages and must be legally eligible to work in Canada (Canadian Citizen or Permanent Resident). EDC is committed to employment equity and actively encourages applications from women, Aboriginal people, persons with disabilities and visible minorities.
Vous vous intéressez au commerce international, aux marchés mondiaux et aux répercussions des exportations canadiennes? EDC vous offre
alors la chance de vivre une expérience riche et unique. En effet, EDC est un centre d’expertise du commerce extérieur reconnu à l’échelle mondiale, et nos employés sont au nombre des plus grands spécialistes du domaine. Ce que nous recherchons : baccalauréat en commerce/Administration des affaires et/ou MBA (ﬁnances, comptabilité, affaires internationales) ou dans un domaine connexe (ventes, RH, informatique etc.); désir de travailler dans un milieu affairé, où les priorités peuvent être divergentes, et les échéances, serrées; très bon esprit d’analyse et capacité d’interpréter des états ﬁnanciers; engagement à fournir un excellent service à la clientèle; aptitude à communiquer dans les deux langues ofﬁcielles et aptitude légale à travailler au Canada (citoyen canadien ou résident permanent). EDC souscrit au principe de l’équité en matière d’emploi et invite les femmes, les Autochtones, les personnes handicapées et les membres d’un groupe de minorités visibles à poser leur candidature. www.edc.ca/careers | www.edc.ca/carrieres
jobpostings.ca | october 2011
THE PROBLEM WITH ABORIGINAL EDUCATION IN CANADA
by Lisa Charleyboy
AND WHAT YOU CAN DO ABOUT IT.
work in Aboriginal recruitment at a postsecondary institution and every day I am met with the startling facts surrounding the state of Aboriginal education in Canada
general population. In the next 15 years, more than 400,000 Aboriginal young people will reach labour-market age. These youth need to be ready for the job market, armed with an education that will enable them to participate. Unfortunately, many of these youth — particularly those who are growing up on reservations — don’t have access to standard educational opportunities. There are three kinds of First Nations education in Canada delivered to Aboriginal students. Federal schools that are controlled by Aboriginal Affairs and Northern Development Canada (AANDC), provincial schools, and local schools operated by First Nations communities. Sixty-five percent of the 120,000 eligible on-reserve First Nations students attend the latter. The issue with the majority of these schools is that they are grossly under-funded. Paul Martin, in an interview with the Toronto Star, said “that the per capita funding for a First Nations child going to elementary or high school is anywhere from 20 to 40 percent lower than what non-Native kids get on a per capita basis.” Many of these schools aren’t able to recruit and retain qualified teachers to work on remote and rural reservations, even though teachers can teach without a Bachelors of Education (Bed). Because I work in recruitment for a university and
today. More than one-third of Aboriginal people haven’t earned a high school diploma, and there are only eight percent of Aboriginal people aged 25 to 64 who hold university degrees, compared to 23 percent of non-Aboriginals in the same age group who do. There is a serious disparity between Native and non-Native peoples in Canada. What most Canadians don’t understand is why these gaps exist — and why they should be concerned about it. By 2020, there is estimated to be a shortfall of one million workers in Canada, mostly in high skilled and knowledge-oriented occupations. The current labour shortfall has already impacted business operations and changed labour markets, and will increasingly do so. If there are no measurements to fill this shortfall, Canadian business and our economy could be seriously impacted. There has been a huge push to fill Canada’s employment shortage with an immigrant population but the Aboriginal youth could be a key solution. In Canada, the Aboriginal population is the fastest growing demographic in Canada. It’s growing at roughly twice the annual rate of the
“THe noTion THaT all FirsT naTions sTudenTs receive a “Free educaTion” is Far ouTmoded and many, like myselF , graduaTe Facing HigH sTudenT loan debTs JusT like mosT canadian sTudenTs.”
jobpostings.ca | october 2011
among Aboriginal male youth was boredom, and for Aboriginal female youth it was pregnancy or looking after children. When Aboriginal youth are eligible for postsecondary school, they are often faced with a serious lack of funding. The notion that all First Nations students receive a “free education” is far outmoded and many, like myself, graduate facing high student loan debts just like most Canadian students. According to the Aboriginal People’s survey, the number one reason why students don’t finish their studies is related to finances. Although education is a treaty right, there is a serious lack of post secondary education funding (PSE) from the Canadian government to make it accessible for all Native students. Federal funding is only increased 2 percent a year, while tuition is increasing at 4.4 percent a year and the number of eligible students has increased significantly due to population demographics and Bill C3, which granted previously ineligible youth Indian Status. “If our students struggle through their childhood to get to the point where they can go on to advanced training, advanced education, and then find that the resources aren’t there
be an employee shortage and industries will be struggling to look for skilled workers. Many corporate leaders are on board. They realize that closing the Native education gap could add much-needed fuel to the economy. “The long-term future not only of our Native peoples but of this country is education,” said Purdy Crawford, a prominent businessman, to the Globe and Mail. One solution is to bring distance education to reservations, so that community members can access education without leaving their families and way of living. The First Nations Technical Institute in Tyendinaga, Ontario offers a variety of diploma, degree and certificate programs, uses various delivery methods to reduce barriers to PSE, and has a 90 percent employment rate for graduates. Resources and energy industries are also putting forth great strides to bring technical training to First Nations communities so that they can employ community members in their initiatives. In Timmins, Ont., Dumas Mining created a partnership with Wabun Tribal Council to prepare First Nations people with the adequate training for mining, and they are guaranteed jobs upon completion. This is just one of many employment and education gap solutions created across the country. If you are interested in creating your own solution and are a recent BEd graduate looking to gain experience, why not consider teaching in a First Nations community? There are so many across the country looking for eager, bright teachers that are committed to understanding First Nations people and interested in social justice. Many can be found on the Education Canada website. For those who are not on the teacher track, but would still like to contribute, I would suggest finding a local First Nations organization or
for them to move on, the tragedy is so painful we simply cannot allow it to happen,” (Excerpt
“MANY CORPORATE LEADERS ARE ON BOARD. THEY REALIZE THAT CLOSING THE NATIVE EDUCATION GAP COULD ADD MUCH-NEEDED FUEL TO THE ECONOMY.”
visit many of these schools in Ontario, I have also witnessed firsthand how few of these schools offer the courses required for entrance into university. These students are already forced to only be able to be college ready, and never given the opportunity to challenge themselves with these courses. Students that study off-reserve don’t necessarily fare much better than those that stay on reserve. According to Statistics Canada, the range among major urban areas for Aboriginal youth school attendance is from 50-66 percent, compared to the non-Aboriginal youth who were at 60-70 percent. The main reason for dropping out from National Aboriginal Achievement Foundation, No Higher Priority). There are great prospects for those that do finish their postsecondary education; in many urban areas, employment rates among Aboriginal peoples with a university degree are even higher than non-Aboriginal people with the same educational level. But the cost of not educating First Nations people in Canada is high. According to the Royal Commission of Aboriginal Peoples, Aboriginal poverty will cost Canada up to $11 billion per year by 2016. This could be detrimental to the Canadian economy, especially when there will
agency and enquire to any volunteer positions that suit your skills. Many local Friendship Centers are the hub of First Nations communities and are a good resource at being able to find out what volunteer positions are available in your local town or city. It is clear that the state of Aboriginal education is currently well below that of the national average. It does require that all Canadians understand the complexities and see the value in increasing Aboriginal education because it will not only benefit Aboriginal peoples and their families, it will greatly contribute to Canadian society and the economy as a whole.
october 2011 | jobpostings.ca
Find your perfect career at TD.
Why work for TD?
At TD, you’ll have the opportunity to grow throughout your career – through access to development programs, networking opportunities, job coaching and mentoring. We encourage you to get involved! We have an active Aboriginal Employee Circle with Aboriginal and non-Aboriginal employees from across Canada. By participating in the Circle, you’ll be able to provide guidance and learn about the exciting work TD is doing within Aboriginal communities across the country. So you won’t just be an employee, you’ll be a valued team member whose voice is respected and heard. If you’re interested in TD, we’re interested in you.
To learn more about working at TD, visit www.td.com/careers
A Passion For Opportunity
Canada’s #1 industrial employer of Aboriginal people
Crystal Iron, Senior Environment Technician, Cigar Lake, SK
More at cameco.com
october 2011 | jobpostings.ca
management TRAINING programs
It’s pretty safe to say that most university gradutheir training – whether it’s eight months or three years — they get a better, more well rounded background of different aspects within the company, rather than one particular field,” he said. This is the logic used by hiring managers at companies like Enterprise Rent-a-Car, McDonalds, Scotiabank, Accenture and Staples Business Depot, who all offer comprehensive training programs to take graduates from the ground floor to the penthouse of their career. “The program is like Business 101 on ten cups of coffee,” said Erin Marsden, Talent Acquisition Manager for Enterprise Rent-a-car in the Greater Toronto Area, a company that welcomes both college and university graduates into their program. “We teach them everything to do with the business, so our employees see the organization from every possible level.” Enterprise, like many other training programs, puts their recruits through an initial orientation and training, and then assigns each individual to a branch office in their home area, where their hands-on training begins. During the first year of the program, the new recruit actively participates in everything from sales and marketing to
A CAREER GAMBLE OR YOUR BEST BET?
by Katie Edmonds
ates don’t envision themselves working as a cashier at a fast food emporium, or as a front-line customer service representative at a car-rental depot upon graduation. But what if one of those places offered you the opportunity to move beyond the sales or customer service role to a position in upper management within just a few months of being hired? Would that change your outlook? Brent Wellman, Director, Edwards Career Services at the University of Saskatchewan, believes management training programs are a great option, which often go unnoticed, for students and new grads searching for a career path. “Management training programs provide a lot of different opportunities in terms of the particular organization that’s offering them,” said Wellman. “They allow new hires to get a better understanding of different aspects within the business, while giving them a chance to find their best fit.” According to Wellman, these programs encourage candidates to explore different career options within an organization, rather than simply focusing on the role they were hired into. “At the end of
jobpostings.ca | october 2011
“THE PROGRAM IS LIKE BUSINESS 101 ON TEN CUPS OF COFFEE”
customer service, to operations and finance. As they progress, they are tested and evaluated to determine their proficiency in each of these areas. “The cool thing about it is that I have been a fulltime employee since Day 1,” said Jessica Ruston, a recent Carleton University graduate who is currently enrolled in the Management Consultant Training Program at Accenture Canada, a global management consulting, technology services and outsourcing company. “But instead of being thrown into the fire at a job and being expected to figure it out by myself, I have been trained constantly since the very beginning.” If the new hires do well in their role, they are rewarded with pay increases and a wider breadth of opportunity for promotion. Many of the toplevel executives of Enterprise, Accenture, and other companies with this type of program have followed a similar track, as employees being hired now at these companies swear by this type of career advancement. “Companies that offer these training programs are looking to move candidates into management roles,” said Wellman. “These programs are certainly not cheap either. They are strategic, and designed with a high level of learning, along with exposure to areas of the business that the company wants new hires to grow within.” The question then is: Are new graduates aware of this path as a possible career option? According to Wellman, new grads should consider joining a management training program if the opportunity presents itself. “I think it’s a fabulous decision to make of looking at it,” he said. “It should also be a strategic plan from the business perspective of the organization to sell the idea to new hires.” This doesn’t come as news to the team at Enterprise-Rent-a-Car, as they’ve experienced wonderful success with their management training program. “It’s a formula that has worked for over 55 years at Enterprise,” said Marsden. “We truly believe that we have the best training program and our employees learn what we consider to be the right way of doing things. We want to bring someone in who has the core competencies, and then we want to invest our time and money and effort in their being successful.” But despite the appealing nature of job security, management training programs aren’t necessarily the best fit for everyone. “It’s definitely an investment,” said Wellman. “From an employer’s perspective, it’s time, it’s about mentorship, and it’s a buy-in from all the different areas of business that are part of the program.” Wellman also stated that it certainly takes a unique individual to commit to a management training program. “Many grads in today’s era of work have this idea of ‘I’ll work at one place for a couple of years, and then move on to something else,’” he said. “But businesses invest a lot into their training programs, and it’s certainly a time commitment. They’re giving individuals solid foundations of skill sets and experience to better them, which in turn should attract them to want to stay within the organization.” For Ruston, the opportunity to join a management training program is exactly what she was looking for as she finished her degree. “I would definitely recommend it to my friends,” she said. “I am constantly being given opportunities to grow and change at Accenture and if that continues to be the case, I could see myself being here for a very long time.”
october 2011 | jobpostings.ca
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People may not always have very nice things to say about sales people, but really, are all sales people the same? Can we lump them all into the same cat-
THE BEST SALES PEOPLE ARE NATURALS
John Marsh, owner of Elecompack Systems Inc., believes having natural sales ability is an asset, but there are still things you need to learn. “The very best sales people come by most of the social skills naturally. Teaching someone to be outgoing is not easy,” says Marsh. “Good sales people can deal with large amounts of rejection — try to teach someone that,” he continues. However, Marsh explains that training is still crucial, especially when closing a sale. “Obviously product knowledge in relation to your competitors is the most important.”
5MISCONCEPTIONS SALES PEOPLE
egory of being ruthless and only out to misconceptions about sales people. sell, sell, sell? Let’s bust some common
(and how to be a good one)
ONCE THEY’VE MADE A SALE, THEY’RE GONE
Sales people promise the world to get your money and disappear as soon as you realize it’s not all they said it was, right? Wrong. Many sales people follow up post-purchase to see what worked out, and what didn’t. Amanda Fordham, CEO and president of Canadian Home Healthcare, says, “I do think that sales are highly driven, and very competitive, but I’m more clinical and focus on patient care. So, I’m there for the longterm. I go back and I follow up. If we can’t deliver the service that they want then I say we can’t.”
SALES PEOPLE EMBELLISH THE FACTS
So, you think all sales people will fib a little (or a lot) to make a sale, leaving you wondering how you ever got through the day without their better-thansliced-bread product? Simply not true. Brian Johnston, sales trainer for Brijon and Associates (representing Hofstetter Business Technologies), says, “I’m here to give you an opportunity, and if it’s not what you are looking for, you move on.” Johnston explains that a good sales person needs to be honest. “Don’t lie and say your product or service can do for the customer what it can’t.”
IT’S ALL ABOUT THE BENJAMINS
This may be true some of the time. Marsh, whose company supplies medical offices with products such as stationary, labels, paper gowns, and masks, says “the company tells you that you have to hit the numbers. And if you don’t you may lose your job.” But this doesn’t mean that all sales people are simply out for your hard earned cash. “We aren’t asking them for anything. We ask them ‘Do you use this?’ and if they do, we send them a price list and let it speak for itself,” Marsh explains.
THEY DON’T CARE ABOUT CLIENTS
Sales people often care about more than just the number of bills they have in their wallets — they care about the well-being of their clients. “My emphasis is on fostering and developing the relationship for the long-term,” Fordham explains. “It is critical that clients feel they can place reliance on us.” Johnston agrees. “We put the customer first and provide a service to that customer,” Johnston stresses, adding that, “In creating a relationship, you create a friendship.”
by Alyssa Ouellette
october 2011 | jobpostings.ca
Image: Digital Vision./ Photodisc/Thinkstockv
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Working in retail can teach you important, transferrable skills.
by Emma Woolley
Retail is really busy during holiday seasons, especially in small stores. In addition to serving customers, you may be saddled with: restocking items, processing shipments, folding clothes, tracking inventory, cleaning, and/or more. The best way to deal with a long list of to-dos is learning what Steve Korchinos, a manager at Joe Fresh, calls “the art of prioritization.” Assess each situation to determine what’s most important, which in retail is always the customer. Messy racks can wait, raving customers who may hurt business cannot. You’ll also learn to multi-task more efficiently by figuring out which things can be done at the same time. For example, organizing clothes by size while answering a customer’s questions. Most positions will require you to manage multiple tasks, people, or projects, so it’s wise to really hone this skill.
Static jobs are becoming rare. Korchinos says it’s extremely important for employees to be “openminded to a dynamic working environment where expectations can (and do) change frequently.” Today you’re a cashier, but tomorrow you could be a salesperson. You might not like the pressure, but it doesn’t hurt to try out charm and persuasion in selling things. You might even be good at it! When I worked at a LEGO outlet, part of my job was running birthday parties for young kids. It wasn’t my favourite thing to do, but I learned which games were most engaging and how to deal with kids and their parents. Because many professions require you to adapt to new environments, such as management changes and acquiring new responsibilities, having multiple roles on your resume is always a plus.
Retail work gets knocked almost everywhere. It’s underpaid and rarely glorified, but working in retail is educational and often enjoyable. I worked in retail and food service for eight years, and while some of my experiences were challenging, most were rewarding. I made enough money to finish my two degrees, and I learned a lot about people and high-pressure workplaces. Most retail positions are available during the summer and winter holidays when stores need extra people to deal with extra
customers, and when you need extra cash. While the work may seem simple, there’s lots of important and transferable skills to be learned from retail. Here are the top four.
jobpostings.ca | october 2011
Coping with stress
Holiday seasons in retail are the busiest and most stressful for everyone. With cranky customers to deal with and a thousand other things to do, it’s easy to get upset. You’ll eventually learn to roll with the punches: a valuable skill for avoiding very public meltdowns. We all want to be successful, but don’t overdo it. Brad, who worked at a book store to pay for his education, says to remind yourself: “It’s a store, not an ER.” Take care of yourself to avoid burnout. Going on breaks, staying well rested, and taking on only what you can handle is integral to getting through any stressful situation. Even on the busiest days, try to loosen up. Wiersema, who’s about to enter his 20th holiday season, says that one learns to appreciate the positive. “Customers are going to be frantic and demanding, your boss is going to be freaking out, the music is going to be irritating, you’re going to have dozens of demands on your time — you can’t fight any of those things and resistance just makes it worse,” he says. “Ride it out. Savour the moments in which you make the perfect recommendation or make a customer smile.” If you can stay positive while everyone else falls apart, you’ll succeed in any job — and feel a lot better.
Dealing with people
Unpleasant people are everywhere. While many customers are perfectly nice, you may be shocked with how rude people will be to you as a cashier or salesperson. Whether they’re having a bad day or are simply cranky by nature, sometimes you just can’t please people. “Steve Dublanca, the Waiter Rant blogger, says that 80 percent of his customers just want something to eat and the other 20 percent are psychopaths,” says Brad. When a customer is swearing at you because you’re out of medium sizes, it’s hard to not take it personally. Don’t. “No matter how aggressive or toxic the situation, keep calm, genuinely listen to the customer’s concerns, and never take the situation as a personal attack,” advises Korchinos. “Remember that the attitudes of less-than-friendly customers... are expressions of their own stress.” This is key in any work environment. You’ll have coworkers and clients to deal with and some of them may behave badly. A little patience and compassion go a long way. If someone’s lashing out at you, never fight fire with fire. “Treat the customer as you would like to be treated, and things often turn around,” says Wiersema. The same strategy works for anyone else you interact with. While some customers and coworkers are awful, others can make your day and teach you something new. “My job gives me daily reality checks and opens up new worlds of interaction,” Wiersema says. “You really do meet the strangest, most wonderful sorts [of people] and it colours your whole life. As a writer, it’s so valuable for me to interact with people — readers — in the real world.”
october 2011 | jobpostings.ca
If you don’t know which paint dries faster, but you like helping people...
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You may not know everything when it comes to home improvement, but after our vement, training and hands-on coaching you will. The Home Depot, one of Canada’s top ut 100 employers, is currently hiring. You bring the desire to put customers first and we’ll offer competitive rewards including company paid health & dental plans, 70+ th benefits, tuition reimbursement & much more.
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Project Management pays dividends no matter your profession.
What does a shuttle launch, the Olympic Games and a charity fund-drive have in common? Disregard the scale; they’re all multi-faceted Not only is the program pan-industry, but there are doors are open to all interested parties. “Ideally, the aging some kind of project or in that environment no formal academic pre-requisites, meaning the student should already be in the position of manso they can apply what we’re teaching them,” explains Barrett. “This is adult education at it’s best — there’s tons of sharing, debates and discussions. jor chunk of the benefit of our program.” dustry and academic input, as it’s taught by a top engineering company in Canada.” In recent years the university has also added its own Project Management Certification Program that is a condensed version of the degree program. ects that require a lot proj“There was a large number of industry people wanting to attend our course, and we couldn’t always meet the demand,” explains Ruwanpura. of planning and reto pull off. Increasingly, businesses are recognizing the need to train their managers to tackle large, complex projects. There’s a measure of calculation, know-how and finesse needed to keep pline of Project Management comes into play. things running smoothly. That’s where the disciTraditionally, project management was considered the domain of civil and construction engineers still applies, the past couple of decades have seen other industries in Canada. overseeing large development projects. While that the principles of project management applied to “I got involved in this business about 15 years ago when large companies like Bell Canada and RBC were starving for better ways to manage their projsource management What our students bring to the classroom is a maFor those looking to complement their post-secBeing a certificate program, there are academic requirements and it’s open to people from any field. “We condense a 39-hour graduate course into a 12 wise it’s a little less, but the quality is the same.” hour certificate course,” he continues. “Content The common link between these programs, re-
ondary education, The University of Calgary offers a post-grad Project Management Program that is jointly offered by their Schulich School of Engineering and Huskayne School of Business. “Most of our students come from engineering and construction, but not necessarily,” says Janaka Ruwanpura, director, professor and Canada research chair of ty. “Technically, we admit students working in the as they have the academic credentials.”
gardless of provider or focus, is that of the formalization of management processes. “Managers need the skillset to understand expectations and
the Project Management program at the universiindustry, but it’s not limited to any market, as long There are different branches of the program, each
to deliver the project successfully,” says Ruwanpura. “People always say, ‘on time, on cost, on quality,’ but there’s more to it than that — it’s a matter of time or money, people jump at that.” [a business’] reputation. If a project runs over cost, This more studied approach to managing large proj-
of which requires varying amounts of previous
ects,” recalls David Barrett, the Program Director of the Centre of Excellence in Project Management at the Schulich Executive Education Centre. Partnering with various universities across Canada, the ect Management that is meant to address these
industry experience. “Project Management isn’t plains Ruwanpura. “People need to see the real
ects addresses a pressing need, regardless of indus-
a field where you can pick it up right away,” exworld before they apply.” For those in the re-
try. “A lot of people out there managing projects are winging it,” says Barrett. “When people come to our program, they come with a need to understand a
organization offers a Masters Certificate in Projneeds. “We don’t focus on any one industry, nor any one type of project,” says Barrett. “Anyone currently making a living managing projects can benefit.”
source industry, the program also has an added management that teaches how to deal with
more formal approach and understand what they’re missing from their projects. They need a process to follow.” If those processes results in fewer headaches, more efficient work patterns and the opportuing your project management skills is a no-brainer.
by Kevin Nelson
benefit. “We have a course called engineering managing electrical, instrumentation, process, Ruwanpura. “Specifically in this particular course,
piping and mechanical aspects of a project,” says it’s a highly interactive program that has both in-
nity for risk-management, putting time into improv-
What Do be
The Future of Learning
october 2011 | jobpostings.ca
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SCHOOL eez TUFF
(Need some helpz!)
careers. education. ideas. all of it.
jobpostings.ca | october 2011
To begin with, if you’re fresh out of school you
most likely, though not always, have student
debts to pay back. It was okay while you looked for pay the minimum monthly payments, but let’s face it, if you’re even lucky enough to be me with
that perfect job and worked at Starbucks to just
a debt slightly lower than the Canadian average student debt, you’re still going to be paying that thing off for 15 to 20 years! Budget accordingly and talk to the people at your
student loan office, where you can negotiate a comfortable minimum payment that will shave some serious years off your overall repayment
What to do with all that money you’re making!
timeline and also counteract a lot of the interest
that you’d end up paying. I went one year where by paying the bare minimum, I only paid the interest accruing rather than slicing off any of my in the mail at tax time. actual debt. That hurts when you get that paper Next, if you ever want to get somewhere and hover out of the debt-pit; owning your own house, a nice, new car, or take a great vacation once in a your savings.
while, you need to budget a monthly addition to Let’s look at the current mortgage scenario in Canada: if you wanted to buy a house by acquiring a mortgage, under current federal mortgage
rules you would need to put down at least 15 All other lending and repayment rules aside, that means you would need at least $30K to For many of you, this is the beginning. It’s where you want to start, it’s the big plan, it’s where you forked off down that road to the career that you think may sustain you for either the next ten years
percent of the total purchase price of the home.
even think about a $200k home, and if you’re like me and live in a major city like Toronto, the minimum price for a decent home (though that a $75k down payment. Yikes. may depend on your idea of decent) is $500k, or Put down what you can comfortably fit into your budget, and consider that you may also need to dip into that money from time to time for any health or other emergencies — but hey, at least if you’re making the effort you’re on your way. Of course, the more you put in the more you can make, but as with the previous suggestions, figure out what you’re willing to budget and get started; most investment agencies allow you to body else when it could be going right back to me via a mortgage. And so I had to rethink what I was doing with all that extra cash I was suddenly pulling in. Some say having more money means more freedom, but that freedom includes a responsibility to yourself to do constructive things with it. Pe— that’s one dinner out a month, or two pitchers only add a minimum between $25-50 a month of beer that could potentially earn you hundreds to thousands. If you’re lucky, your new employer might also offer an RRSP incentive program that will match your contributions or give you a certain they offer because if you’re not taking part, you small percentage each payday. Look into what are basically throwing away free money the company is willing to give you for being their bright, fresh new responsible face.
or perhaps the rest of your working life. You landed
your first gig, your foot in the door, and it may be
the first real full-time permanent position you’ve ever had. Before, you spent your hard-earned money on food, drink, and housing or transportathe paycheques (though not necessarily huge) are bigger than anything you’ve ever cashed before…
tion — suddenly you’re thrust into a world where
now what are you going to do with all that dough? I’ve always been one for toys myself: stereo equipment, big TV, nice computer, nice clothes — I even had a motorbike at one point, but then again, I always worked so I could afford that stuff. I was term goals. young, and had no responsibilities and no longNow, a few years later, I’m thinking about maralso got student loans I’m tired of paying, and I’m really, really tired of paying monthly rent to some-
riage, which technically is starting a family, but I’ve
ter Parker’s Uncle Ben was right when he told him, “With great power comes great responsibility.” So what are the responsible options?
with Ross Harrhy
october 2011 | jobpostings.ca
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