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GOOGLE ANALYTICS MADE REDICULOUSLY SIMPLE VIDEO TUTORIAL LINKS COMPILED BY IFIOK NKEM INTRODUCTION TO GOOGLE ANALYTICS what

t Google Analytics can do for your business or website how Google Analytics works how often your data is updated and how Google stores it how to set your Data Sharing preferences http://services.google.com/analytics/breeze/en/installing_ga_code/index.html INTERFACE DESIGN how to set date ranges and comparison date ranges how to graph data by day, week, and month how to compare multiple metrics on graphs about the user interface options for exporting data how to email reports to others how to navigate between report detail levels how to use the report views o how to quickly segment and sort data in reports http://services.google.com/analytics/breeze/en/interface_navigation/index.html INSTALLING GOOGLE ANALYTICS TRACKING CODE how to create a new account where to place the Google Analytics Tracking Code about website setups that require customization how to verify installation http://services.google.com/analytics/breeze/en/installing_ga_code/index.html INTERPRETING REPORTS best practices for analyzing data how to analyze data trends how to use the data visualizations in Google Analytics http://services.google.com/analytics/breeze/en/interpreting_reports_guidelines/i nde x.html GUIDELINES best practices for analyzing data how to analyze data trends how to use the data visualizations in Google Analytics http://services.google.com/analytics/breeze/en/interpreting_reports_guidelines/i nde x.html PAGE VIEWS, VISITS AND VISITORS where to find Pageviews, Visits, and Visitors metrics how Pageviews, Visits, and Visitors are calculated the difference between Pageviews and Unique Pageviews and the difference between Absolute Unique Visitors and New vs. Returning Visitors http://services.google.com/analytics/breeze/en/interpreting_reports_visits/index .html TIME METRICS how Time on Page and Time on Site are calculated how Avg. Time on Page and Avg. Time on Site are calculated about the Length of Visit report http://services.google.com/analytics/breeze/en/interpreting_reports_time/index.h tml TRAFFIC SOURCES about the different kinds of traffic sources how to identify quality traffic how to identify revenue and conversion drivers

what kinds of information to look for in keyword reports how campaign attribution works in Google Analytics http://services.google.com/analytics/breeze/en/interpreting_reports_trafficsourc es/ index.html CONTENT REPORTS how to use and interpret the Top Content, Content by Title, and Content Drilldown reports how to use the Top Landing Pages report how to use and interpret the Navigation Summary report how to use and interpret the Entrance Paths report http://services.google.com/analytics/breeze/en/interpreting_reports_content/ind ex.html PROFILE IN GOOGLE ANALYTICS how to create, manage, and delete accounts best practices for managing accounts when to create profiles how to create, manage, and delete profiles http://services.google.com/analytics/breeze/en/accounts_profiles/index.html CAMPAIGN TRACKING AND ADWORDS INTEGRATION how to track campaigns using tagged links how to track AdWords campaigns when to use autotagging and how it works how to enable autotagging where to find AdWords data in your reports the expected kinds of data discrepancies between AdWords and Analytics data when and how to manually tag URLs how to use the URL Builder best practices for tagging links http://services.google.com/analytics/breeze/en/campaigntracking_adwordsintegrat ion/index.html ANALYSIS FOCUS how to use the Clicks tab metrics in AdWords reports how to analyze the effect of search result position on performance how to track audio and TV campaigns in AdWords how to track ad performance http://services.google.com/analytics/breeze/en/interpreting_reports_adwords/ind ex.html GOALS IN GOOGLE ANALYTICS the purpose of using goals, goal values, and funnels when to use each Goal URL Match Type how to assign meaningful values to goals how goal conversions differ from transactions how filters can affect goals where to find goal and funnel information in reports http://services.google.com/analytics/breeze/en/goals/index.html ANALYSIS FOCUS FUNNEL VISUALIZATION how to use and interpret the Funnel Visualization report http://services.google.com/analytics/breeze/en/interpreting_reports_funnel/inde x.html FILTERS IN GOOGLE ANALYTICS when to apply filters in Google Analytics how filters act on data how to create custom filters the differences between the different kinds of filters (i.e. exclude, include, etc) how to filter Google AdWords traffic how to use filters and profiles together to track certain kinds of traffic best practices for using filters

http://services.google.com/analytics/breeze/en/filters/index.html REGEX AND GOOGLE ANALYTICS when to use regular expressions in Google Analytics how to use the most common metacharacters: dot, backslash, etc. some examples of common regular expressions in Google Analytics http://services.google.com/analytics/breeze/en/regex_ga/index.html COOKIES AND GOOGLE ANALYTICS how Google Analytics uses cookies the differences between persistent and temporary cookies the differences between first party and third party cookies the names of the Google Analytics cookies and the information they track http://services.google.com/analytics/breeze/en/ga_cookies/index.html ECOMMERCE TRACKING where to find ecommerce metrics in reports how to enable and track ecommerce http://services.google.com/analytics/breeze/en/ecommerce/index.html ANALYSIS FOCUS REVENUE METRICS the differences between goal value and e-commerce revenue how $Index is calculated and how to use it http://services.google.com/analytics/breeze/en/interpreting_reports_revenue/ind ex.html DOMAIN AND SUBDOMAIN when to track across domains using the _link() method when to track across domains using the _linkByPost() method how to track across subdomains best practices for tracking across subdomains how to track across multiple domains with subdomains http://services.google.com/analytics/breeze/en/domains_subdomains/index.html CUSTOM REPORTING how to create, save, and edit a custom report http://services.google.com/analytics/breeze/en/custom_reporting/index.html ADVANCE SEGMENTATION how Advanced Segments differ from filtered profiles to apply an Advanced Segment to your reports how to create and modify an Advanced Segment http://services.google.com/analytics/breeze/en/advanced_segmentation/index.htm l MOTION CHARTS how to read Motion Charts how to create and save a Motion Chart http://services.google.com/analytics/breeze/en/motion_charts/index.html INTERNAL SITE SEARCH how to set up internal site search why internal site search is important how to find site search information in your reports how to interpret the Site Search Usage, Terms, Start Pages, and Destination Pages reports how to use Search Refinement and Search Navigation options with the Search Terms report how to set up and analyze Site Search Categories how to find Site Search Trending how Site Search metrics differ from the metrics in other reports http://services.google.com/analytics/breeze/en/internal_site_search/index.html EVENT TRACKING AND VIRTUAL PAGE VIEWS when to use virtual pageviews versus event tracking how to generate a virtual pageview how to track an event using _trackEvent() the relationship between Categories, Actions, Labels, and Values the difference between Total Events and Unique Events best practices for setting up Event Tracking

http://services.google.com/analytics/breeze/en/et_vps/index.html THE CUSTOM VISITOR SEGMENT VARIABLE how to use and set the User Defined variable the best practices for using User Defined how to view User Defined values in reports http://services.google.com/analytics/breeze/en/customvisitorsegmentation/index. html ADDITIONAL CUSTOMIZATION how to change session timeout value how to change campaign expiration how to change campaign precedence how to add a search engine how to treat certain keywords as direct how to treat certain referring sites as direct http://services.google.com/analytics/breeze/en/additional_customizations/index.h tml Google Analytics Individual Qualification - US English Available in US English. The Google Analytics IQ test challenges your knowledge and understanding of Google Analytics. Upon receiving a passing score on this test, you will receive a proof of qualification. You have 90 minutes to answer the questions, but you can pause the test and come back to it later. The clock stops while the test is paused and your answers are saved. You must complete the test within 120 hours (5 days) of starting it or the test will expire. Passing Score: 80% Time Limit: 90 Minutes 70 Questions 1 $50.00 Buy How To Pay As at the time of writing this report, you can pay through Zenith Bank prepaid V isa Card. To obtain one, walk in to any Zenith Bank branch with 140 dollars the cost of the card is just $20. You can spend online or withdraw the remaining $120 via ATM. Your card will be processed the same day. You dont need to be an account holder to acquired one. No utility bill, all no need is an International passport or drivers license. As for acceptability, this is one of the most acceptable cards in Nigeria, thoug h my favorite is access bank Credit cards. The cool thing about zenith bank visa card is that you can link it to a secondary address that will be your US address. Im deviating, dont mind me what do you expect .. being a payment solution consultan t Back to GAIQ How do you make money as a GAIQ. Good question google Analytics is like every other IT skill. You can make money a s a GAIQ just the same way you make money working as a freelance web designer or fre elance web copy writer the same freelancing rule applies. Cheers. Compiled by Ifiok Nkem gaiq@webimania.com