Google+: Is Google's Facebook Killer Doomed to
Fail? By G Dino Table of Contents
Google+: Is Google's Facebook Killer Doomed to
Table of Contents
Fail? By G Dino

Table of Contents

I. Google+: Is Google's Facebook
Killer Doomed to Fail?
The Rise of Social Media Players and Leaders

The Champion: Facebook

The Challenger: Google+

The Ring: the Stage is the Future of Social Media

Ten Facts About Facebook and Google

Sources and Further Reading

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Google+: Is Google's Facebook Killer Doomed to Fail? Hyperink 2 Hyperink .Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? I.

Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? The Rise of Social Media Players and Leaders Do you have a Facebook profile? How about a Google+ page? Which do you prefer: Facebook or Google+? You may have both. The question is: When is the right time? Are you waiting to see which one is the better product? This issue has been the talk of the cybersphere since Google+ was released — will it be the Facebook killer that a number of other social media sites in the past have failed to become? Via G Dino Facebook Dominates the Current Social Scene As of this writing. Facebook had Hyperink 3 Hyperink . According to statistics posted on their website. but not use one as often as the other. You may have just one while waiting for the right time to join the other. by the end of March 2012. there is no doubt that Facebook leads the social media landscape.

Since the June 2011 launch which led to invite-only account setup access. Facebook brand pages makes up a large chunk of the social media marketing output. Google+ has grown to more than 170 million users. What’s more. what does Google+ have in its favor? Google+ Steps Up with a Vision Barely a year old. In a nutshell. engaging users almost anywhere the internet can be accessed. they also indicated that 80 percent of these active users are located outside North America. Compared to this. the way Google+ is set up makes it an ideal venue for personalized e-commerce and more wide-scale social interaction in the form of sharing as well as syndication through Google’s own products and RDF Site Summary (RSS). we can compare them thus: Facebook: Focusing on providing a social networking platform for its users Hyperink 4 Hyperink . So. From how it integrates Google’s other products and services to how it segregates social contacts through Circles. Google+ is still a rapidly rising player in the social media landscape. is different from those who merely signed up for an account. But will it ever be? Is this even the right question to ask? Both Facebook and Google+ are social media and sharing platforms that are used for personal and business reasons. but it is not the leader that Facebook is just yet. A significant factor that Google+ has on its side — and which will likely contribute to its future progress as a social networking platform — is its structure. Facebook has become one of the most widely used social media advertising platforms. however. even as advertising in social media has evolved and branched out. The number of active users. These enable Google+ to meet the challenge of Facebook’s external integration capabilities through its Application Programming Interface (API). Regardless. Today. Google+ appears to be progressing smoothly. Facebook not only has one of the biggest user bases among leading social networking websites. More specifically. or is it doomed to fail? Facebook Versus Google+ Google+ is far from being a Facebook killer yet. it can also boast having a global reach.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? registered 901 million active users every month. Google+ appears to be geared toward a vision of the future of how people browse and interact on the World Wide Web. is Google+ a Facebook killer in the making.

In one corner. further empowering Google+ through a personalized search option. we have our challenger: Google+. Google+ leverages Google’s near omnipresence on the web to streamline sharing across a vast online environment. In the other corner. Facebook sits atop the social media throne. we have our reigning champion: Facebook. search giant Google launched online sharing ventures Social Search and then its own social platform Google+. So what does the future of the web hold for Google+? Will it eventually kill Facebook and claim the social media throne? Let’s delve deeper into their match-up and analyze their histories and strengths in terms of personal and business use. which includes sharing. Search. The champion has bested numerous other contenders and continues to hold back current social networking players. However. The Tale of the Tape Today. all other elements of social networking are relevant and thus included. In 2009 and 2011. Google is perhaps the only company in the world best positioned to achieve the goal of Google+. This past January of 2012. What is currently unfolding is an epic clash of internet giants. given its reach.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Basing its services on the real-world social graph Providing support for businesses and marketers Google+: Allowing people to connect and share through a variety of Google services and products on a single platform Aiming to fix online sharing. plus Your World was also officially launched. Hyperink 5 Hyperink . which in Google’s words. is broken Equally focusing on personal and business use Think of it this way: Facebook is about social networking. interacting with other users or browsing a brand page. Facebook has done a 5-star job at creating a social platform that users easily spend hours on. whether they’re playing a game.

After close to a decade of catering first to university systems. Indeed. Let’s take a quick stroll down the mega-company’s memory lane and discover Hyperink 6 Hyperink . This generation is technologically savvy and grew up immersed in the internet — this generation is all over Facebook.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? The Champion: Facebook The largest chunk of the current population of internet users in the US alone is part of a generation that does not remember a time when there was no World Wide Web. this is the very generation that put Facebook on the pedestal of social media supremacy. then to the entire world. Via G Dino A Brief History of Facebook Facebook’s history is no secret — it’s open for everyone to see on their company timeline. Facebook continues to serve this generation — and the generations directly before and after it — by essentially defining social networking with its interface and platform.

By the third quarter of that year. perhaps the biggest letdown was that after almost 7 years of close to or more than 100 percent user-base increases. However. there were 1 million users. Stanford and Yale Universities. Just a month after its launch. In December 2009. Research into the social media landscape last year also revealed that visits to social networking sites represented 22. By early 2009. and a slew of other developments inside and outside the platform were also rolled out. 2010 highlights included the introduction of the new Facebook Profile and another user base leap to 608 million users. By the second quarter of the following year. 800 college and university networks had been included. there was an average of 398 million active users on Facebook. the most talked about Facebook development was its implementation of Facebook Timeline and its expansion to the iPad. allowing people to afford third-party websites limited access to their information. During 2007. socializing online. As the year ended. What factors make Facebook the champion that it is today? Personal Use Factors Hyperink 7 Hyperink . and by year-end. and users doubled to 12 million from the previous year’s six. In mid-2008 a new Facebook launched amidst globalization efforts. the user base stretched to 845 million. the site expanded to accommodate Columbia. In August 2006.5 percent of the amount of time US citizens spent online — and Facebook is the leading destination. the Facebook API was released. other developments (Facebook Video and Pages) were ushered in and the user base more than doubled to 58 million. Eduardo Saverin and Chris Hughes in February of 2004. in six out of every seven days of the week in March 2012. Features like Facebook Photos launched and users hit the 6 million mark. the iconic Facebook Wall was in place.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? the roots of a web giant that helped shape the current cyber landscape. Facebook registered 360 million active monthly users. Claims to the (Social Media) Throne Looking at Facebook’s history. and the user base doubled yet again to hit the 145 million user mark. It was also in 2006 that the Share feature launched. playing games or using apps. the Like button was introduced. the number of users from 2010 only increased 200 million in 2011. “The Facebook” was launched from a Harvard dormitory room by Mark Zuckerberg and his pals Dustin Moskovitz. In 2011.

The reputable and large member base became a genuine community — an authentic microcosm of the greater World Wide Web with a major difference: the social relationships. Although some changes were not as readily welcomed as others. This assurance of authenticity lent itself to the success of the site. and the results speak for themselves. Hyperink 8 Hyperink . Its goal since its inception was to provide in an online environment what we already had in our real lives: useful communication in our relationships. Using a Real-World Paradigm — Facebook is based on a real-world paradigm of social relationships (social graph). it was committed to the safe and private usage of its members’ real identities and factual information.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? In any success story. which were indeed quite real. there really isn’t one single factor that ensures a hit. however. As Facebook spread to other university and professional networks. as Facebook opened up to the world. was sufficiently reliable as a platform. there was never a year between February 2004 to today when the site did not improve. as the years rolled by a few other success factors became evident. As for constant improvements. Shedding Anonymity — Since Facebook was initially a social network for people who belonged in educational and professional organizations. it gained a user base that was not likely to leave on a whim. Facebook gave users a medium to portray themselves in the cyber realm and connect with others. Of course. while not perfect. Starting off as a university network. The same proves true for Facebook. there were hardly any complaints about site errors. It is generally a collection of factors that in concert leads to success. There are. a few crucial factors that directly contributed to how the site eventually dominated social media. it catered to just the right market: college students who needed an online socialization and communication platform. Facebook. Among Facebook’s top priorities are technical developments. Its Beginnings — Many of the factors that spell success for Facebook are related to its beginnings. Better yet. its faithful user base of millions greatly helped in expanding the platform with user invitations to friends and family. These first three factors became a significant driving force behind Facebook’s growth in its early years. Staying Relevant — Staying in the game meant reliable performance and constant improvements. but still retain privacy over controlled areas. launch or change something for the greater benefit of its users.

A simple “Can you like / share this page?” from a trusted friend is all it takes for a business page to gain more followers and leads. even if it’s simply to see “what’s up. The site nurtures a social psychological desire in its users to constantly check in. it was perhaps inevitable that the site was eventually tapped for marketing and business purposes.” Business Use Factors As Facebook braved the tempest of a shifting online landscape. Facebook needs a large portion of its user base to keep coming back for its products and services. It is a digital language and a measure of consumer engagement all rolled into one. brands and marketers can strategize their marketing approach and tweak their pages for maximum user engagement. employing target marketing analytics to measure their marketing campaign performance.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? The Social Psychology — To stay in power. What’s more. if your friends do. product. It is also a form of recommendation. As social media marketing evolves. with a dash of social added in. The Engagement — Iconic features such as the News Feed has maximized the engagement of Facebook’s large user base. you’ll still be notified to a limited degree. The “Likes” — As mentioned above. it witnessed the growth of an internet marketing industry that rivals TV advertising. As Facebook’s millions of users serve as ideal target audiences. a “like” is all it takes to reach targeted audiences. Here are just five of the definitive Facebook business-use factors that are helping the social networking giant stay on top: The User Base — On Facebook. A “like” with a simple comment of appreciation or with a recommendation to a friend or family member carries with it the authority of word-of-mouth marketing. that proves that people support the business. Even if you don’t “like” or follow a brand or page. their updates will show in your News Feed the way your friends’ activities do. etc. a new form of analytics called social intelligence is emerging. which can factor heavily into a purchase decision. If you “Like” a company or business brand page. the ad placements seamlessly integrated to the side of your News Feed are constantly changing to match what your Feed is showing. there’s the power of a recommendation from a friend. And of course. albeit informal. Hyperink 9 Hyperink . The Impact of Fans — There is a more measurable impact that allows a Facebook brand to calculate its fans’ reactions: social analytics.

Furthermore.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? The Integration API — Among the technical factors that boost Facebook’s success is its wide-scale and almost ubiquitous integration API. widely used development frameworks that offer Facebook integration modules for online businesses. both in personal use and business contribute to Facebook’s social media reign. But as the way people use the web changes. These factors. further lending business usability to the social networking site. Drupal and Joomla are only a few of the more powerful. will fate smile upon Google+ dynamics instead? Hyperink 10 Hyperink . Facebook touches such as the Like and Share buttons can now be found on numerous outside sites.

” Note that the crux of the project focused on real-life Hyperink 11 Hyperink . detractors and market share issues. blogs. an endeavor that aimed to fix “the subtlety and substance of real-world interactions [that] are lost in the rigidness of our online tools. Alongside rapid riser Pinterest. Today. video and more. marketing. while having its share of problems. Perhaps the only major league field on the web Google wasn’t a significant presence in was social media. Google+ is generally being touted as one of the next big waves in the ocean of social networking. Via G Dino A (very) Brief History of Google+ In late June 2011. ecommerce. It is one of the top companies on the web that encompasses search. at least until June 2011 when the Google+ project was launched. business.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? The Challenger: Google+ Google is essentially everywhere. Google+ and the +1 button might just indeed usher in the future of the web. Google announced the project launch of Google+.

the new social networking site still registered a whopping 55 percent increase in visits in just one month – from November to December of 2011. Search Plus — Search. better product. and did not broadcast itself specifically as a social media platform. With Google+. and one of the main reasons stated was that the project had to be made safer for teens of the 13–18 age group first. but search optimization and marketing as well. But pound for pound. Search Plus may not be the first attempt at social integration for a more relevant search experience. Google has generally excelled in amalgamating their services to bring about a new. Google+ leverages the potential of Search Plus as the future of internet search. Integration with Google Products and Services — Google+ also capitalizes on a seamless and wide-scale integration of other Google products and services that help make the social sharing network more versatile. we will be seeing just how much influence Google can exert to help its social sharing endeavor surmount the challenges ahead. the Hyperink 12 Hyperink .Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? sharing. So what can this newbie challenger dish out to unsettle social media champion Facebook? Challenger Credentials Many industry experts and analysts (such as “The Facebook Effect” author David Kirkpatrick) believe that Google+ is the only real contender with sufficient muscle behind its mechanism to actually challenge Facebook. The sheer weight of the search giant lends credibility and staying power to Google+. its launch affected not just social media. is a significant factor in Google+ staying power. During its invitation-only phase. It was not until January of 2012 that teenagers over 13 were allowed to create Google+ accounts. but because of how it leverages social influence to use for search. plus Your World. Google+ opened to everyone over the age of 18 just four months later. what factors pit Google+ on theoretical equal footing with Facebook? Personal Use Factors Google Muscle — The first and foremost factor that gives Google+ a big boost is that it’s a Google product. a special search option that aggregates webpage recommendations of people you know via the +1 button. which Google supposedly achieved. Despite setbacks and news outlets analyzing how fading user interest might stall Google+ advance. only better. and as it continues to grow. Google faced what it called an “insane demand” for accounts as people got wind of what supposedly was the next big thing.

Search Plus uses direct social recommendations (+1’s) as a factor in the search algorithm. and it is Hyperink 13 Hyperink . there was no social element that directly impacted organic search. You also need to perform SEO which necessitates an understanding of Google Search. You can’t build links and not be concerned with PageRank — Google’s measure of your authority through links. Google seemed intent on developing the Google+ project to readily embrace the online business and internet marketing sector. In a sense. Colleagues) that reflects how real-life relationships work. and as Search Plus innovates the search scene. we can expect a lot more in the coming years for Google’s social pet project.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? company brought together many of its webware facets and meshed it into a social platform. but the Google+ simpler approach to some of its features will prove refreshing and possibly easier to handle. however.g. It’s a simple segregation approach that allows you to group your contacts into designated peer circles (e. the social revolution led by Facebook and other players such as Twitter have drastically affected internet marketing. Business Use Factors Not surprisingly. for example. You can’t engage in Youtube video marketing and keep the bulk of your campaigns there – video marketing is just one aspect of an entire advertising campaign. A Simpler Approach to (some) Features — More established social networking sites might have set standards in user interface (UI) early on. Family. Google+ is inexorably intertwined with Search Plus. What happens is you engage in business with Google in various fronts. Search Plus — Search engine optimization deals with making a website more visible to search engines. similar to the design changes implemented for Gmail and other services. Before Search Plus. Just this April 2012. the increasing popularity and widespread use of social media plays a critical role in search engine rankings. since Google+ hasn’t had its first birthday yet. If they manage to keep it afloat in the next few years. Google’s ability to keep abreast of changes that inevitably shape the Internet landscape might lead to Google+’s ultimate triumph. Integration with Google Products and Services — An inconspicuous but indisputable factor that impacts SEO and other marketing efforts is that you simply cannot use just one Google product or service. Google+ will never be far behind. Take the concept of Circles. Google tweaked the Google+ UI for a more streamlined look and feel. Friends. You can’t laboriously engage in SEO without also trying your hand in Google’s paid search: AdWords. Still Young — Of course.

which combines a trifecta of live video. Among the larger issues that cropped up. Currently. The Challenger’s Challenges Thus Far Google+ has already had its share of problems and nuisances. Marketing-Optimized Features — Google+ Circles is one of several features that make the social sharing venture ideal for target marketing and market segmentation. Google+ integration into Analytics and other measurement tools is limited. the two worlds of social networking and business will clash — as they already have been — and Google+ is one of those business and marketing platforms that is better equipped to ride the resulting tidal wave all the way to success. Another feature is Google+ Hangouts. Still Young — Many industry analysts and experts have been griping about Google + and its lack of a comprehensive API. Businesses can reach out to the exact segment of a target demographic with highly personalized marketing and brand communication. This resulted in his thoughts about the Google+ endeavor’s failure as a social Hyperink 14 Hyperink . user interaction and communication — not to mention the fact that it supports Google Translate. Through Google’s Analytics and Webmaster Tools. a Google engineer by the name of Steve Yegge posted what was supposed to be an internal communiqué to his public Google+ profile. This isn’t exactly surprising given the scope of the venture and the company behind it. However. As social media continues to expand. among other issues. Circles also makes it easier to track social engagement and measure social intelligence. Google+ provides a single platform for all of these Google elements. this is yet another advantage for business use — entrepreneurs can expect a lot more news-making developments from Google+ in the time to come. there are a few that could drag Google+ down before it even gains enough strength to take Facebook head on: Not a Social Platform? In a striking example of online slip-ups. is still being worked out as Google+ is still fairly young. however. Google+ is positioned right at the starting line of online business. Social Analytics — Any business intent on succeeding through their consumers invests in learning more about them.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? highly beneficial when done efficiently. but full integration is likely in the near future. online businesses can gather invaluable data about their market. This.

Hubspot research indicates that users spend an average of 3. Mafia Wars and CityVille. services and platforms outside of Google. The lack of openness was hinted on – Google only extended integration to its other products and services. As much as Facebook needs an interactive user base. The idea of holding back sign ups until security issues Hyperink 15 Hyperink .Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? platform to spread all over the internet. On Facebook. The majority of teens using social networking platforms. the Google+ platform requires the same. he highlighted Google+ failure to become more than just another social product. Google+ integrates smoothly with almost all of its own products and services. among others.3 minutes on Google+. Facebook does a good job of being a social platform where its users can spend (a lot of) time doing what they enjoy. account users and active users are very different.” Wrong User Base Build-Up Methods? We talked about how Facebook’s beginnings and its nature as a university network helped craft its success. What about Google+ beginnings? How did it go? There were a couple of hiccups that may have caused more pain than gain. Google+ endeavors to do the same. The range of products and services on Facebook extends user engagement past mere social interaction. after launching to the public. In Yegge’s rant. users spend an average of close to 8 hours. then it worked. If Google’s aim was to produce a community with mostly college students and professionals. Google+ accounts were restricted to people aged over 18 years old. are below 18. Yegge is right. user interest for Google+ had dimmed. However. Again. Google’s brief history down the road of social media is pockmarked with declines in traffic that almost always overshadows the increases in its user base. but currently its efforts are falling short until. however. for the younger generation: Zynga Poker. The lack of an API for developers to use to build outside of Google+ was a main concern as well. In essence. What makes the difference? Well. but hardly at all with other products. Google “gets it. Diminishing User Interest? Just five months after its project launch. as Yegge says. It is a problem that should be addressed immediately should Google+ wish to be a contender. For one thing.

Forcing members to use real identities in the web entails some special privacy considerations and not just an obscure clause in the terms of service. and in the process naturally expect everything to run smoothly. Another issue may have been the early attempts to force the use of real identities (names and information) instead of pseudonyms or avatars. In retrospect.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? were cleaned up is all well and good. Google+ is far too young to be too upset about its small growth. may not have been so beneficial. Google+ is dodging blows and waiting for the right opportunity to strike – but is the opportunity sure to arrive? Hyperink 16 Hyperink . we can even write off most of its problems as issues that naturally crop up and hinder any venture trying to get off the ground. however. because it is a young venture. We might simply have high expectations of something that Google has created. The effect of it.

It is imperative for them to take the influence of social media into account. Search use and behavior — Social media continues to increase its impact on search use and behavior. The best example of social media’s impact on search is how Search Plus and the +1 button are used. Business — As general browsing and search behavior are changed by social media. On the other hand. it will still need to overcome challenges in external integration and developing a comprehensive API.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? The Ring: the Stage is the Future of Social Media Some people wait for opportunity. Search is a substantial facet of the web as a whole – it’s impossible to navigate through billions of websites without having a tool to find what you want. so too will businesses that rely on online consumers. search and business. social media will affect : General internet browsing — Everything you read. Which can be said for Google+? Will Google+ simply fade into oblivion as another failed Google social venture? Will Facebook perhaps topple over from the combined weight of user fatigue and a lack of innovative avenues? Social Media in the Bigger Picture In the next few years. So which service will come out on top: Facebook or Google+? If Google+ accommodates the advances in social media in the areas of browsing. However. then it has a good chance of keeping its champion title. some people make the opportunity. then it might just be the platform of the future. Hyperink 17 Hyperink . browse and scan on the internet can be tracked and shared to your social media profiles — from what you read on Yahoo! to places you’ve visited in your neighborhood. if Facebook can keep improving to meet ever-evolving social media demands.

It was never intended to be a direct challenge to Facebook's dominance in the current social sphere. reinforced by a growing number of users.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+ is geared toward emerging trends in social sharing and the web — but is it a Facebook killer? No. Backed by extensive Google product integration. Is it doomed to fail? Likely not. but a platform to incorporate the increasing importance of social networking in the future of online sharing. and properly positioned for the future of personal ecommerce and search. Hyperink 18 Hyperink . Google+ looks like it's simply biding its time.

6. Facebook founder Mark Zuckerberg had more Google+ followers than Google Co- creator Larry Page when Google+ first rolled out. ran for nearly two years until Google decided to discontinue aggressive development to focus on Google+. Google Buzz. 3. (Panda algorithm update. If you have more than 5. Use +name to tag a friend and #hashtag in the same way used in Twitter. an official psychological concern that merits professional intervention. you’re going to need another Google+ profile. Google+ Hangouts supports Google Translate. 10. Hooked on Facebook? You might have Facebook Addiction Disorder (FAD). 2. Hyperink 19 Hyperink . You can only have 5. a predecessor to Google+ and similar to Twitter. Watch it in this video. which makes for instant (if sometime inaccurate) international communication in several languages. 5. A Google+ account affords users unlimited Picasa photo storage. anyone?) The codename for Google+ was Emerald Sea. Google+ has versions of Facebook’s @name tagging and Twitter’s #hashtags.000 friends in your account.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Ten Facts About Facebook and Google 1. Google is known for quirky codenamed projects. The psychological factors that led to Facebook’s success as an authentic social media platform was eloquently and sarcastically elucidated by comedian Jerry Seinfeld 12 years before the website was founded. Cyber-stalker? Facebook is the perfect place to do a little discreet spying — 60% of people use the site to stalk their previous flame. 4. (Standard Picasa users have only 1GB.000 friends. 8. 9.) 7.

The History Of Social Media (1978-2012) Facebook Newsroom. Fact Sheet Facebook Newsroom. Introducing the Google+ project: Real-life sharing. Google+ Redesigned With New Navigation. Google+ Pages White Paper (pdf) HubSpot. Google engineer goofs. Google+: the Convergence of Search and Social (pdf of webinar slides) Search Engine Watch. Timeline Google Official Blog. rethought for the web BBC News: Technology. Google+ Growth Numbers In Spotlight Hyperink 20 Hyperink . Google Engineer Accidently Shares His Internal Memo About Google + Platform MediaBistro: AllTwitter. Facebook flotation: Engineering social network success McKinsey Quarterly. Google+ continues battle with fading user interest. The Power of Like (pdf) GSBA. A new way to measure word-of-mouth marketing Bradley Horowitz on Google Plus. Google+: new safety enhancements. Profile Pages LA Times Blogs: Technology. data say LA Times Blogs: Technology. now available for teens Information Week. Battle of the New Social Networks (pdf) Adobe EFrontier. tells whole world that Google doesn't get it SiliconANGLE.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Sources and Further Reading ComScore.

Google carries out account cull on Google+ CNN Tech.Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? IT Pro Portal. Why some dissatisfied users are shunning Facebook The Nielsen Company. State of the Media: the Social Media Report. 2011 to 2016 (pdf) Journal of Media Literacy Education. Interactive Marketing Forecast. Interactive Student Feedback using Google+ (pdf) Hyperink 21 Hyperink . Q3 2011 (pdf) Forrester Research Inc. The Potential of Google+ as a Media Literacy Tool (pdf) University of Leicester. media and purchasing behavior trends (pdf) Nm Incite. The New Digital American Family: Understanding family dynamics..

Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Google+: Is Google's Facebook Killer Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino Doomed to Fail? Like then Share! Hyperink 22 Hyperink .

he hatches schemes to change or destroy the world. When he’s not writing for a living. he’s reading or gaming for inspiration. Get in touch: Hyperink 23 Hyperink . When he’s not doing either. He enjoys doing what he does as much as he loves learning on the job.Google+: Is Google's Facebook Killer Doomed to Fail? By G Dino About The Author Google+: Is Google's Facebook Killer Doomed to About The Author Fail? By G Dino About The Author G Dino G Dino is a freelance content writing specialist. he’s writing for leisure. When he’s not writing for leisure. He writes myriad sorts of Web content on various topics for many different people and companies.

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