BA251 Organizational Behavior

COACH CARTER: A Movie Analysis

Group 3: Jonileen David Hon Michael Dy Vanessa Historillo-Manaoag Johnraja-Zaid Ladja Sheila Mozenda Mendoza Raymond Santos Aleli Sison Maureel Tabudlong

which Carter finds out and crashes in the party with the mansion's . II. Ken Carter.3. This angers the locals resulting to verbal and physical abuse of Carter by numerous people. Coach Carter observes that the team members are rude and disrespectful. unwilling to play basketball. Cruz decides to do the condition of 1. Coach Carter takes the job as coach of his old basketball team. who received both high praise and staunch criticism when he made national news in 1999 for benching his entire undefeated basketball team for poor academic performance. The school board held a public hearing on the matter and confronts Carter. Coach Carter begins the series of lockdown on the gym. only to find-out the progress reports of the team with failing marks and skipping classes. During the first meeting. Cruz attempts to rejoin the basketball team after watching their last game. Carter quits his job and finds the team studying in the gym. Cruz and Kenyon all went to college. Eventually their grade improved and the Coach allowed the team to play basketball. I. seat in the front row and maintain a grade average of 2. except Principal Garrison and the chairwoman. The team wins a holiday season basketball tournament and is invited to a suburb mansion by a fan. Coach Carter coaches and guides the team well and allowed them to win their first victory while playing properly. three players including Timo Cruz refuse to follow the contract and quit the team. who justifies his action and explains he wants to give his team the opportunity and option for further education.500 push-ups. Aided by his teammates. “Coach Carter” is an inspirational account of a controversial high school basketball coach. the movie reveals six of the players including Daniel. but is still proud with what they have achieved and become. the team play in the high school playoff with St. but Carter refuses and gave Cruz a condition. vote to end the lockout. Richmond Oilers. Later. which forbids the team from playing until they improve their grades.000 suicides and 1. The team loses. Through it all. Enraged by the incident.He gives the team individual contracts.wikipedia.Coach Carter also asks the school staff for progress reports on the players' attendance. In the end. Movie Synopsis 1 The movie is about Richmond Oilers basketball team and their team coach.BA251 Organization Behavior 2 A true-to-life story. instructing them to attend all of their classes. Research Question What explains Coach Carter’s success in leading the team to succeed both in their studies and in basketball? 1 http://en. Carter returns to his office. Francis as their first opponent. The board. Cruz eventually succeeded and accepted back.

The film revolves on the Richmond High Schools basketball team and their unorthodox coach and all their struggles and conflicts to reach their goals. Conflict Handling Style Interpersonal Trust involves a Cognitive Leap (How to build trust) Contingency Model for Selecting for Selecting Communication Media Motivation through Goal Setting Improving Individual Job Performance: A Continuous Process 1. 5. Metaphors of Conflict b.BA251 Organization Behavior 3 III. it is primarily consist of male students with great interest and skills in basket ball. Forming. Chapter 13: 3. Chapter 11: Chapter 14: Chapter 8: Chapter 9: IV. Their primary goal was just to win and become champions in the entire state. Analysis Tuckman’s Five-Stage Theory of Group Development This is the first framework that we think is applicable in the setting of the film. 6. Chapter 10: 2. 4. Frameworks for Analysis Tuckman’s Five-Stage Theory of Group Development Managing Conflict and Negotiating a. Coach Carter on the other hand is the newest member of the team as a coach although he used to play for the team decades ago when he was studying in the same high school.In the movie the team has already been formed for years. .

With the players’ grades improving and everything has been settled. Some of the conflicts that Coach Carter introduced were: a. Requirement for a 2. . Lockout of the gym These caused conflicts between Coach Carter and the team because for the team (and almost all the other characters in the film). Metaphors of Conflict Conflicts may be viewed as (a) a war (win at all costs). Disappointed with the board’s decision Carter resigned but on the way to the gym to pack his things he came upon his team also refusing to play and studying. it started from the formation of the group (the entry of Coach Carter) to reaching the goals that they wanted. Norming. (b) an opportunity (be creative. 6 of his players who were seniors got college basketball scholarships and the team became one of the best in California. In the end they all achieved the goals that they wanted.Coach Carter wanted that his players are not only good in basketball but he also wanted them to perform well in their school work so that they could be able to go to college. The film does not portray significant conflicts between the team members. In the movie. Performing. Two members quit on different occasions but eventually returned after certain events happened and they realised that coach Carter’s method was for their own good. but lost in the final game. For Coach Carter. He locked-out the gym when most of his students’ grades were failing and cancelled the games. in the end they realized that what Coach Carter wants was a win-win situation for them. Tuckman’s Five-stage theory of group development was perfectly shown in the film. seating in the front row. even the most important ones. This situation reached the school board which decided to end the lock-out. they had conflicts but in the end they became successful.Conflicts emerge over tasks. and wearing coat and tie c. Conflicts happen between Coach Carter and the players. or (c) a journey (a search for common ground and a better way). so they supported and accepted his rules. Despite at first the team was against his policies. This caused a great controversy in the town as everybody wanted the team to continue playing. especially when he required them to perform well in their studies in order to play as he wanted them to someday get college scholarships. goals and particularly leadership. behaviours. Coach Carter used conflict very effectively in making the team succeed both in basketball and in their studies. they played well almost winning the state finals and also Carter got what he wanted. success is defined only by winning basketball games. they returned to playing basket ball and even became one of the best in the state. grow and improve).3 GWA b.BA251 Organization Behavior 4 Storming. Attendance to class.

His belief that success should not be limited to winning basketball games. Also. stronger relationships. Conflict-Handling Styles Coach Carter used Dominating conflict-handling style in the movie primarily because he knows that he is right and everyone else is wrong. realizing the reasons behind these introduced conflicts. he faced the adversities because he wants the team to succeed in basketball and in their studies.BA251 Organization Behavior 5 success should not be confined to winning these games. In the movie. as suggested by the Principal. Coach Carter used the “journey” metaphor in dealing with this conflict when he made it clear that when the basketball players failed in their subjects. but also in their lives. and learning. Coach Carter’s use of Dominating style actually showed “High” concern for others (the team) and “Low” concern for self since he could have readily given up the job and return to running his business. This also shows the strong relationship that has been established between the team and Coach Carter. and as exemplified by members of his team. agreed to the terms of Coach Carter’s contract. this should not be interpreted as “Low” concern for others and “High” concern for self. warranted the use of a dominating style conflict to this situation. by passing their subjects and succeeding in their studies too. rather. . These conflicts resulted to agreement. One of the most powerful scenes in the movie was when the gym was opened and the players still continued studying in the gym to show that they agree with Coach Carter’s reasoning. they (including Coach Carter) failed in their goal. this developed the team’s self-awareness to the problems they are facing not only in the basketball court. The players. However. as the model suggests. Instead.

c. Impersonal Static Media. b. Face-to-face Media Richness – Capacity of a communication medium to convey information and promote understanding . Interactive media. a. Media richness is based on four factors: 2 3 Kinds of Media: a.BA251 Organization Behavior Interpersonal Trust Involves a Cognitive Leap 6 Guidelines how to build trust: 1. and d. Communication: Contingency Model for Selecting Communication Media The model illustrates how to select the appropriate medium2 in communicating by matching its richness3 to the complexity of the problem/situation. Personal Static Media.

He even had to repeatedly remind the faculty members during meetings to submit progress reports and to personally visit classes. 7 Part of Coach Carter’s success was attributable to the correct communication media he used to effectively convey his message to the team. their parents and to the school principal and faculty. a richer communication medium was used by the coach thru faceto-face explanation of the reason why he is implementing these policies to the players.e. and having some of the players go to college.3 (i. nonverbal communication). Ultimately.e. we can see from the film that the contracts he gave to each player to bind them to attend their classes and maintain a grade average of 2. As problems/situations become more complex. First. This bold act made the players realize his firm stand that the grades of the team members should not suffer in their pursuit to win the basketball competition. We examine how Coach Carter gained the trust of the Richmond High Basketball Team which is essential in accomplishing their goals. richer media should be used. Complexity may range from low to high. the big leap they had made for the Richmond Oilers basketball team. Knowing that he cannot implement all the changes by himself alone.. side by side with playing basketball.BA251 Organization Behavior  Feedback (ranging from fast to very slow)  Channel (ranging from combined visual and audio to limited visual)  Type of communication (ranging from personal and impersonal)  Language source (ranging from natural body language and speech to merely numbers in FS) b. Trusting someone involves having faith in their good intentions. and to the school principal and faculty members. coupled with a number of confrontations/conversations with the principal just to stress his point. The students were able to realize the endless opportunities awaiting them outside basketball and high school. he supplemented this face-to-face medium of communication with the lockdown of the gym (i.. With this high situation complexity. their respective families. He has always put utmost concern in the problem/situation that most of the students in Richmond High School end up as criminals and not being able to go to college. . This realization was reflected with the eventual improvement in the grades of the team members. personal static media) have not been effective to drive the players to still do well academically. he had to involve and effectively communicate with all the people who could contribute to the attainment of his goals for the team. This faith is known as ‘cognitive leap’. The assertiveness of Coach Carter’s communication style and actions made the students realize the importance of the message he had been trying to convey from the start.

Even during the night as seen when one team member cries to Coach Carter after a traumatic experience and begs the Coach to take him again. Competence.30 GWA. Fairness. After the team achieved their goal of reaching a 2. Coach Carter established set of rules and punishment for the team to live by. 6. Formally. Coach Carter informed all concerned ‘stakeholders’ of his intentions for the basketball team. Predictability. Communication. he showed the boys to obey and respect their commitment. decision and agreement they made. Respect. 2. Coach Carter ended the lockout. Coach Carter was available for his team. First. 3. As a former basketball player in the same high school with a college basketball scholarship. Coach Carter taught his team respect and showed them how to have self respect and respect for each team mates and their competitors. 4. he communicated his policies and decision regarding being good students through a contract to the basketball team. He also assured that team his support for them to get to college. Coach Carter consoled and accepted him. Coach Carter communicated the commitment that the team should have. Support.BA251 Organization Behavior 8 Guidelines how to build trust: 1. Coach Carter knows how to become a student-athlete . 5. Most importantly. the parents of the team and the school faculty.

To Coach Carter. it is through this way that he can effect change in the lives of his team. Upon distribution of the contract. Goal is what an individual is trying to accomplish. Set Goals As exhibited in the movie  Knowing how Richmond fared in basketball tournaments and the statistics of the school graduates and the community per se. Each preceding step is important in the succession of each level.BA251 Organization Behavior Improving Individual Job Performance: A Continuous Process 9 Motivation through Goal Setting As defined by Edward Locke. He sees this as a gateway to reaching his ultimate goal for each of his players to get a college education afterwards. Framework 1. prompted Coach Carter to set SMART goals for the team  Coach Carter used the Contract in clearly communicating his goals for the team. Coach Carter’s primary goal is for the members of his team to become “Student Athletes”. Coach Carter 2. The Goal Setting Process Below table discusses the three important steps in setting the goal and how these were translated in the movie. This became the bind to both sides in committing to achieve the conditions that were stated in the contract. Promote Goal Commitment . In the context of this movie. that is for them to put their academics on top of everything while also excelling in basketball.

the players continued to study rather than practice until they meet the prescribed GPA and be allowed to play again.” Below are some of the strategies and action implemented by Coach in the movie so that Goals Increase Persistence Goals Foster the Development and Application of Task Strategies and Action Plans . review sessions. This concept explains how goal setting became an effective tool to Coach Carter in motivating his team. Framework Goals Direct Attention Goals Regulate Effort As exhibited in the movie Coach Carter’s goals led his players to lean to activities related to pursuing that goal. The set goals prompted the players to go beyond their usual way of doing things. The conditions underlying in the contract are the groundwork for Coach Carter’s strategies in teaching his players to learn respect. Coach Carter used the statistics to discuss with his team their shortcomings and where they can still improve at. the students become motivated and became persistent in adhering to the principles of Coach Carter’s goals. “Winning in here is the key to winning out there. What follows below are the four motivational mechanisms of goal setting. discipline and form good attitudes. As Coach Carter puts it. Coach Carter sought support from the parents of his team members and academe Progress reports from the teachers were used as instruments to measure the performance of each student in meeting the required 2. the player’s slackness in their studies turned to enduring review sessions in order to meet the required GPA. As the visions of Coach Carter become clearer to the team.BA251 Organization Behavior 10 3. One scene which strongly emphasized this cause is even if the gym lockout has already ended. practice games . Provide Support and Feedback    assured his team that “Losing stops now” provided that players will also listen and learn. This is depicted on scenes where gradually.3 GWA At the end of each game.

suicides and push-ups serve as penalties. the parents.  Suspension of players which means that they are allowed to practice but not play in actual games if found out that classes are being skipped (case of Junior)  The gym lockout. a college education and ultimately a brighter future. This created a conflict with the team. Coach Carter motivated the whole team to work together and help one another to achieve their goals— to qualify in the state championship and win college scholarships for the graduating students. Coach Carter envisioned an end beyond winning basketball competitions.BA251 Organization Behavior 11 players are constantly reminded of the need to meet the goal  2. he wanted winners in life. Coach Carter gained the trust of his team by making them see his good intentions and setting the right goal.  Cancellation of games V. . to ensure that players will perform academically. he needed to communicate his vision and solicit the help of the parents and the school. He knew that in order to achieve his goal. Also. but Coach Carter stood his ground and challenged the old system where students are more likely to end up in jail than in college. Conclusion Carter honed the team’s basketball skills through the use of unorthodox techniques and an extensive training module. the school and even the whole community. he got the team to sign a contract. Through feedback and coaching.3 GPA to be maintained  Attend all classes  To enforce discipline on promptness or display of an attitude during practice hours. In the end.