Press release for immediate publication

Ma Foi to conduct a one-day workshop on ‘Balanced Scorecard’ to help organizations to align business processes to their vision and mission
Chennai, December 04, 2012: Ma Foi Educational Services announces it‟s first ever Management Development Programme, ‘Workshop on Balanced Scorecard’ in the Executive Education Series in Management and Technology. This one-day workshop is being organised in the city on December 07 2012 at Taj Coromandel,from 9.30 am onwards. The session will be addressed by Mr. Seshagiri Hegde who has over 15 years of experience in business consulting and is the Director of Euseden, a boutique consulting firm focused on strategy planning and scorecard. The workshop will attempt to enable organizations to revisit their vision and strategy and translate them into more productive and profitable actions using the balanced scorecard management system that provides constant feedback, thus accelerating strategic performance and results. The participants will gain as they will understand the basic concepts in Balanced Scorecard methodology, concept of strategy and need for balanced scorecard, learn to develop Strategy Map, learn to create scorecards and learn best practices in implementing Balanced Scorecard. Ms. Latha Rajan, Co Founder & Director, Ma Foi Strategic Consultants says, “There has been a significant shift in strategic priorities of organizations. Intangible assets, such as, capability to acquire new customers, brand, competencies of people, maturity of business processes, etc. have become extremely crucial to any organization‟s success. Managers need a new way of measuring execution of goals and organization's performance at all levels”. She added, „This Balanced Scorecard Workshop will benefit Business Leaders, Operations Heads, HR, Sales, Marketing & Finance Heads who are constantly seeking answers for successful execution of strategic initiatives for continuous business improvement”. Interested individuals and corporates can register at or call: 044-4910 9999 / 9840801778 for clarifications. About Ma Foi: Chennai-based, MaFoi Strategic Consultants was started by Mr K Pandiarajan and Ms Latha Rajan, the successful entrepreneur couple behind India‟s biggest success story in the HR space (20 years of enviable experience). This new global management and consulting firm offers services in Strategic Consulting, Research & Analytics and Management Education. It was founded in 2012 as an evolution of the Ma Foi brand in India that played a crucial role in the evolution and establishment of the HR industry in the country. It offers services in strategic consulting, market research and analytics and management education and professional development. For editorial enquiries only, contact:,9789061981