You are on page 1of 36

F E B R U A R Y 2 0 0 9

V O L . 2 6 . I S S U E 2
SCHERT T A L E S
PUBLISHERS&MORE

PUBLISHED MONTHLY BY THE
Schertz Media Relations Office
Brad E. Bailey Director, Media Relations, Publisher
FEB
Nicole Ochoa Editor/Sales Director

Alexis Souza Creative Director

Michele Kelso Copy Editor
8
Contributing Writers
Brad E. Bailey, Nicole Ochoa, Madge Rashell,
Mario Ochoa, Sandra Cleary, John Cedio
THE
Photographers
Andre Bullard, Mary Spence, and Brad E. Bailey
SWEETEST
Schertz Tales is published monthly by the Media Relations Department of THING:
the City of Schertz. Our mailing address is 1400 Schertz Parkway, Schertz,
Texas 78154. The official publication of the City of Schertz promotes city,
TEXAS PECAN
community, and business activities associated with the City. CANDY
© City of Schertz, Texas. Craving something sweet and
The editorial office of Schertz Tales is at 1400 Schertz Parkway, Schertz, tempting? You’ve come to the
Texas 78154. Call 210-619-1060. right place. Step into the col-
Fax 210-619-1069. Website www.schertz.com orful and friendly bakery where
you’ll soon gain a new ap-
preciation for the phrase “I feel
like a kid in a candy store.”

14
“TREAT”
Send queries about articles or photographs to Schertz Tales is at YOUR
1400 Schertz Parkway, Schertz, Texas 78154.
Subscriptions to Schertz Tales are free for each Schertz household.
Subscriptions for residents and businesses outside the City of
VALENTINE
Surprise the love of your life
Schertz are $19.95 annually. Call 210-619-1060.
with a night to remember.
For advertising information: Schertz Tales, 1400 Schertz Parkway,
Schertz, Texas 78154; call 210-619-1063; Fax 210-619-1069;
Dinner, entertainment, flow-
email bbailey@schertz.com ers, overnight romance and
decadent sweets await you.
NEWS POLICY This guide will help you to
Schertz Tales encourages submission of news and event
announcement items. News and event announcements must include plan the most memorable
contact name and contact phone number. All news and event Valentine’s Day yet.
Mayor items must be for activities that occur inside the Schertz city limits.
Hal Baldwin Publication cannot be guaranteed. If you would like to submit an item
to Schertz Tales, email us at events@schertz.com or call us at 210-
619-1062.
City Council
The appearance of advertising in this publication does not constitute
Jim Fowler endorsement by the City of Schertz. All products and services
David Scagliola advertised in this publication shall be made available for purchase,
John Trayhan use or patronage without regard to race, color, religion, gender,
Tony Wilenchik national origin, age, marital status, physical or mental handicap,
political affiliation or other non-merit factor of purchaser, user or
Michael Carpenter patron.
Articles that appear in Schertz Tales do not necessarily reflect the
Executive Management official position of the City of Schertz and does not constitute an
Don Taylor, City Manager endorsement therein. The appearance of any advertisement in
John Bierschwale, Schertz Tales does not constitute an endorsement of the goods or
Assistant City Manager services advertised. Any publication o Schertz Tales, whether draft or
final is sole property of the City of Schertz and cannot be reproduced
David J. Harris,

8
or distributed in any way, whether in print or electronically, without the
Assistant City Manager express permission and written consent of the City of Schertz.
BRUARY‘09
FEATUREZ
11 12 DEPARTMENTZ
THE ART THE
OF STAINED BEAUTY OF 7 Editor’s Letter

GLASS: INDULGENCE:
ANYTHING GOES CYNDI’S SALON 19 Fitness: Choosing the Right Gym
WITH GLASS & SPA
Learn about the art of mak- With top of the line specialists
ing stained glass. Let your
imagination run wild with
Anita, as she exposes us to
and products in hair and body
treatments, this is the place to
be pampered. Find out about
20 Mortgage: Credit Scores!
her most creative and aes- their recent appearance on the

24 Talk of the Town
thetically beautiful creations. Style Network.

16 18 28 Government Round-Up
THE GRIDIRON
FORGOTTEN HEROES
CHILD:
Learn more about this
Schertz based organization
32 Marketplace
working with high school
ZENOBIA football players who’ve
COVERSON
As a tribute to Black History
sustained spinal cord
injuries, and find out their 35 Sweethearts Bio
Month, we spoke to Zenobia recent connection to
Coverson, founder of The Hollywood.
Forgotten Child. Read about
her twenty-year mission to
serve the young and innocent.

14 16 18
L E T T E R F R O M T H E

EDITOR
B
Being the Editor of Schertz
Magazine has opened the door to
meet many fascinating people in
this thriving community. Growing
up in neighboring San Antonio, it
wasn’t until last March when I had
the opportunity to come into Schertz
and learn more about the people
and places that truly define the area
as the budding and economically
diverse city it has become. Starting
in 2009, I made a resolution to not
only strive to continually improve
what’s happening in our own lives
that we forget to see the larger scope
of why we are and who we are. In
essence, I hope this issue will serve
as a reminder that a community is
only as strong as the contribution of
each and every individual. I encourage
each of our readers today to knock
on a neighbor’s door and introduce
yourself, join an activity, learn a new
hobby, reacquaint yourself with an old
friend. Open the doors to a city you’ve
made your home and get to know the
is Zenobia Coverson, the founder of
The Forgotten Child. Another non-profit
organization to learn more about in this
issue is Gridiron Heroes and the tenacious
work they continue to do to serve our
youth.

Thought I forgot about Valentine’s Day?
Of course, not. Look inside for “Treat Your
Valentine.” Mary and I scouted throughout
the city to find out where to eat, stay, and
shop for your loved one on this very special
day.
upon my own life, but I want to people, the talent, the kindness and
consistently challenge myself as ingenuity that surround you. That is A special thanks to all our advertisers
well. And, I’m going to challenge truly the essence of love. for your continued support. Remember,
you this year too. Every month, I we are only possible because of you. To
hope to lend encouraging words This issue we showcase a diverse our readers; you are what give us daily
that will inspire you to take an extra portfolio of local businesses and inspiration!
step in life, whether that’s finding organizations. Cyndi of Cyndi’s Salon
the courage do something new, or & Spa; Bonnie, the owner of Texas Don’t forget the magazine is NOW
lend a hand to someone in need; Pecan Candy; and Anita who opened online. Visit us for more interesting
together, let’s be bold and brave Anything Goes With Glass, are stories, interactive video and community
enough to take the challenge. intelligent and exuberant women who information at www.schertzmagazine.com.
exude a high level of entrepreneurship,
I themed this month’s cover, “The talent and skill. This month we pay As always, savor the moment, sit back,
Heart of Schertz” for one reason: tribute to Black History Month, as it is take a deep exhale and enjoy the
as a reminder. Every day brings represented beautifully by a woman magazine!
about new challenges; sometimes who won’t take no for an answer to
we become so accustomed to serve a greater cause. That woman

Warmest Regards,
Nicole Ochoa
Editor

FEBRUARY 2009 7
SCHERTZMAGAZINE.COM
BY NICOLE OCHOA
The Sweetest Thing:
Texas Pecan Candy

B
Upon arriving to passion. Originally, from made in the shape of the or special occasion. They
Texas Pecan Candy & Gifts, Massachusetts, Bonnie made Lone Star State. “We try to welcome corporate orders
a charming and picturesque her home in Texas years ago. do things different here,” for any size of business and
setting envelops its intimate “You don’t have to shovel says Bonnie. regularly make gift baskets
location off IH-35 N located sunshine here,” she says For those with for birthdays, anniversaries,
next to the popular Abel’s smiling. A testament to her certain diet restrictions, and other special occasions.
diner. Reminiscent of a 19th jovial disposition, Bonnie’s Bonnie has something for “I love to do everything,”
century Texas style cottage personal attention to detail you too. Sugar free candies, says Bonnie enthusiastically.
with a tin roof and white and inviting atmosphere Raspberry Truffles, Peanut Bonnie takes pride
railed porch, the cozy and makes Texas Pecan Candy Butter cups and even, sugar that she is able to offer all
welcoming atmosphere an experience like no other! free ice cream. her homemade goodies
of Bonnie’s scrumptious “Everything is “We bake everything at very reasonable prices.
delights is truly a local homemade,” says Bonnie. daily, so everything we have Even if you desire to send
treasure you don’t want to “We make everything in is fresh,” she says. out-of-town relatives some
miss. In fact, Bonnie invites small batches.” Her menu In the storefront, of Bonnie’s kitchen delights,
patrons inside offering free of tasty and colorful treats there are an array of gifts she and her team will have
samples of many delicious includes candy, cakes, and specialty items from everything wrapped and
candies and baked goods fudge, ice cream, and the list which to choose including shipped right from the store.
where customers can taste goes on. Everything comes antiques, Polish pottery and “We put everything together
many of her most popular from Bonnie’s kitchen and other keepsakes. If you’re and do it all for you,” she
recipes. imagination, as most of her looking for a delicious sauce says.
It might just be delectable sweets are a to add to the menu at home, As Bonnie reflects
the most overused phrase product of her own recipes. Bonnie’s favorite is the on the success of her
around, but whoever Imagine strawberries covered Smokey Pecan Barbeque store, she humbly asserts
originally stated, “I feel like in Belgium chocolate. Sauce. Or to add something the many blessings she
a kid in a candy store,” was Colorfully decorated tasty to bagel crisps or has in her life. “What is the
probably talking about Texas cookies for every special crackers, try the Pecan reward? I love the people
Pecan Candy in Schertz, occasion, sugar cookies on Pepper Jelly. Both will have here. I love our neighbors
Texas. The colorful and sticks. “All our cookies are you wanting more. like Abel’s next door.
deliciously aromatic store handmade, hand-dipped Bonnie remarks the We’re surrounded by good
originally debuted roughly and hand-decorated,” she growth in the city has been people,” she describes.
twenty years ago. But it says. And let’s not forget, tremendously positive to her “And I love what I do. For
wasn’t until 8 years ago, Bonnie’s very own favorite, business. “We are a mom me, I would rather sell
when Bonnie Palmer, a Pecan Pie Bars. “The whole and pop bakery,” she says. quality than quantity. That’s
seasoned baker and owner, reason I bought the store “I think that’s what people what we’re all about. And
left her job as a certified was because of the Pecan like about coming here.” that’s what makes us so
counselor and decided to Pie Bars,” she admits. The The bakery employs special.”
make her part-time hobby ice cream is brought in a group of talented women Bonnie’s Texas
into a full-time dream. “I homemade from nearby who all interact closely Pecan Candy & Gifts is
woke up one day and said Fredericksburg. There are together. “We’re like a located at 17605 IH-35 N
I wanted to do something an assortment of cakes, family,” shares Bonnie. “The Schertz, TX 78154. Hours
different and exciting,” she flavored carrot and German girls do a lot of baking in the are Monday-Saturday 10
describes. chocolate; wedding cakes morning. We all share in the AM - 6 PM, Sunday 12:30
As Bonnie included. Bonnie even makes responsibilities.” - 6 PM. Call (210) 651-5754
contends, baking has her own fudge, candied Texas Pecan Candy for more information.
always been a great pecans and flavored pralines accommodates any need
The Art of
Stained Glass
Anything Goes
With Glass

T
Tucked away along “Every piece of glass is can use tools,” she details. Anita, where the two have
the scenic stretch of Schertz cut separately for that At first glance, become great friends,
Parkway is a place, which distinct pattern,” she says. it may look some-what as well as fellow artists.
inspires both creativity and If a customer is looking complex; but each stage of “She has a true love
logic. It is a skill as well as a for a particular stained putting a design together for glass,” says Anita.
craft, enjoyed equally by the glass design for a special presents itself as a different “We complement each
novice artist as well as the occasion, Anita will do a craft. The first step is other because we put it
most seasoned professional. commissioned piece. “A drawing. The second is the together in two different
Owner, Anita lot of what I do is custom cutting of glass. Then, a and distinct ways.”
Schmitt, opened a stained work,” she adds. process of soldering. And Anita’s engaging
glass art studio in Schertz in Now, Anita finally, the completion of a and personable
August 2007. “When you get teaches in her own studio. visually invigorating finished demeanor attests to her
ready to open a business, New classes are offered look. passion for art; and in
it’s scary; but now, after two monthly to the community. particular, stained glass.
Students learn how to An Artists’ Touch
years, I’m still going strong,” From the moment you
create their very own “It’s what I do and
she joyfully shares. enter the quaint studio,
stained glass. By the end what I enjoy,” expresses
Displayed along it is filled with art and
of class, students take Anita. It’s not uncommon to
her studio are stained glass life; a tribute to the craft
home an 8x10 finished hear from people who enjoy
windows, clocks, birdcages, itself and the people who
piece. While an average stained glass art describe
butterflies, a lamp, a spend countless hours
class is well priced at $45, it as a very calming hobby.
portrait of someone’s dog, creating it.
Anita says she encourages “It’s a destressor,” Anita
abstracts, and diverse Anything Goes
her students to bring says. “You lose yourself in
geometric patterns. with Glass is a place to
materials from home to the work.”
“Everything has a history; go and be inspired. With
use on their projects to As for why she
everything has a story,” she a multitude of vibrant
save on extra material does it, she says it’s
says. colors illuminating the
costs. because it works for her
A love of stained glass glass windows and bare
“You don’t have to personality. “I’ve done
Her introduction walls, its iridescent glow
have an art background,” practically every craft,” she
to stained glass artistry of aesthetics and calming
she says. “Everything is says. “This is my favorite.”
happened six years ago frequency can only be
traced. Anybody can do What are Anita’s
while she was living in San referred to as simply a
it.” Only four students plans for the future? Well,
Antonio. She took a class one-of-a-kind “ART.”
are accepted per class she certainly isn’t going
at Randolph Air Force Base Anything Goes
in order to create an anywhere for a while. “I
when the art drew her in. with Glass is located at
optimum environment for have huge plans for the
“The rest was self taught,” 414 Schertz Parkway,
learning. “Our classes are future,” she exclaims
she says. Eventually, she Schertz, Texas 78154.
almost always full,” warns proudly. Perhaps, we might
began teaching on base Visit Anita at her studio
Anita. “It’s a fun class. My be seeing an art center and
at the Arts & Craft Center. from Tuesday-Friday from
students have become my gallery in the future? We’ll
After several years, she 10am-6pm; Saturdays
friends.” just have to wait and see.
made a pivotal decision. “I from 9am-2pm or contact
Her demographic Another talented
decided if I’m going to work her at 210-658-8887.
doesn’t solely cater to artist, Suzanne Sturch, has
this hard, I’m going to work been a seasoned stained
women. Men love the
for myself.” glass artist for fifteen years.
art of stained glass too;
Everything Anita She displays her colorful
mostly for two reasons.
does is done from scratch. work in the shop alongside
“It’s very linear and they

BY NICOLE OCHOA
The Beauty of
Indulgence:
Cyndi’s Salon
& Spa BY SANDRA CLEARY
AND NICOLE OCHOA
F
February 2007 marked hair station, and one your life, that can be a scary become known for. “When
the grand opening of nail station, near Trinity thing,” she says. However, you walk in, you feel like
Cyndi’s Salon & Spa University. Cyndi agrees it was a lifetime family,” shares Cyndi. “It’s
with a party at Garcia’s opportunity and one she always very rewarding
Mexican Restaurant in Cyndi didn’t have much couldn’t pass up. “It was for me to see my clients
Schertz. Cyndi Vandeloo free time, but on one an honor and a learning come in day after day and
opened her salon after a occasion when she experience,” she says.” But hear the positive feedback
six month renovation of managed to have a night it was also an experience we they give to us. It’s just a
the old blue real estate out, she met Brian. It probably wouldn’t ever do wonderful place to be.”
office at the corner of wasn’t long before they again.” While Cyndi doesn’t divulge
Elbel and Borgfeld Road. were married and quickly an exact time, she does
Now, as she celebrates started a family. She and Perhaps one reason for say she plans to expand
their second anniversary Brian decided to move to her response attributes to the salon in the near future.
in 2009, Cyndi reflects Schertz in 1999 to raise the continuous excitement “We’re already starting
on her success with their family. They were catering to the cliche- of to outgrow things now,”
enthusiasm as she and soon blessed with a set reality TV…drama, drama, she admits. “We just keep
her team have been on of twins: a boy, Zack, and and more drama. Lee growing!”
an incredible journey a girl named Zoe. A few Stafford, with his thick
together, and, as she years later, Cyndi knew it English accent was an On any given day, if you
points out, it’s only the was time again. With the absolute surprise, admits happen to glance at the
beginning. support of friends and Cyndi. While she describes pretty yellow house on
family, she made the leap him as a charming man, she FM 3009 with all the cars
Beauty & Brains and opened a new salon in says his arrogant manner parked in front, you could
Running and playing on Schertz. did take its toll in rude antics say her determination has
the beaches of Rockport and even went as far as to definitely paid off!
everyday, Cyndi dreamed Lights, Camera, Action make one of her stylists cry.
of helping women look Cyndi’s Salon & Spa was “A lot of that is made for TV Cyndi’s Salon & Spa
pretty. She, herself, loved featured on the Style drama,” she says. However, invites you to indulge in
painting her toenails, Network, channel 65, Cyndi’s Salon & Spa held the finest of beauty and
fingernails, and styling her on January 3, 2009. The its own, with a level of spa treatments. From
hair like the movie stars. reality show, Split Ends, distinction that has garnered hair services to color
Like most young girls was filmed for one week her success year after year. enhancement, waxing,
who fall madly in love in September. Cyndi “We had fun, we all learned make-up, massage
at a young age, she was initially surprised something new, and it was therapy and premiere spa
married her high school and flattered to hear the an experience we won’t ever treatments, Cyndi’s is
sweetheart and moved news that her salon was forget!” waiting to pamper all your
to San Antonio. After the chosen to be featured senses!
birth of their daughter, on the popular reality Full Circle
Erin, her marriage began series. Show executives To say it all happened easily They are located at 800
to fall apart. Soon she immediately flew stylist, would not be the case. As FM 3009 in Schertz. To
found herself divorced, Lee Stafford, from London an entrepreneur, Cyndi has schedule an appointment,
in a strange city, with a to Cyndi’s Salon where he experienced it all. From call 210-566-7786 or for
small baby to care for. swapped roles with stylist, its beginning stages, she more information, visit
With sheer determination, Leslie Howard. As Cyndi overcame all the challenges www.cyndisalon.com
she enrolled in Beauty candidly describes, it was of starting a new business.
College. an experience no one Today, the quaint and cozy Valentine
might have expected or salon is filled with familiar
In no time at all, she hoped for. and inviting faces, and a Package
graduated and opened vast and loyal clientele who Refreshing Facial
her first small shop in “When you think of the enjoy the ambience and 30-minute Massage
San Antonio, with one public coming in to see professionalism Cyndi’s has
Express Pedicure
Call for details
Romance draws in Bud & Bloom
as Valentine’s Day
What is Valentine’s Day
without flowers? Send
quickly approaches… a beautiful bouquet of
roses to say “I love you.”
so don’t delay plans Choose amongst the
with your loved one. gorgeous arrangements
named appropriately for
Take advantage this LOVEly occasion. It
of all Schertz has
may be the Perfect Love
Bouquet; The Tempting
to offer and treat Tulips, 24 Radiant
Roses or another
your Valentine to an aesthetically romantic
unforgettable night flower bouquet that will
leave her spellbound.
of romance and Don’t forget the teddy
entertainment. Choose
bear and chocolates as
well! Visit online www.
amongst a cozy dinner budandbloomflowers.
com to view more
for two, breathtaking Valentine’s Day specials
bouquets of flowers or come into the store
located at 1420 Schertz
and long-stemmed Parkway. For more
red roses, chocolate
information or to place
your order, call (210)
covered strawberries, 658-9600.

a quiet overnight
getaway for two.
This is our official Texas Pecan Candy
Do you have a sweet
pick for the most tooth? This is truly one of
unforgettable
Schertz’s hidden treasures.
Bonnie and her team
Valentine’s spend every morning
baking fresh and delicious
celebration yet. candies and baked
goods. With Valentine’s
approaching, pamper your
special someone with the
tasty aromas of pecan candies,
freshly baked cookies; and my
Atrium Inn Hotel personal favorite, chocolate
Surprise the one you love with a covered strawberries. Gift
romantic night at the Atrium Inn baskets are available. What are
located conveniently off IH-35 in you waiting for? Texas Pecan
Schertz. This cozy and recently Candy is located at 17605 IH-
renovated hotel tailors to your 35N. To place an order, call (210)
privacy and convenience with 651-5754 or visit them online at
private rooms, complimentary www.texaspecancandy.com.
continental breakfast, a heated
pool and hot tub. It’s the perfect
“home away from home” getaway
with the one you love. To make
reservations, call (210) 651-4220
or visit www.atriuminnhotel.com.

14 FEBRUARY 2009
SCHERTZMAGAZINE.COM
Win a wonderful Valentine’s Day
giveaway with an assortment
of prizes.
Email your entries to events@schertz.com
by Tuesday, February 10th. Title the
subject line: Valentine’s Giveaway.
The drawing will take place on
Wednesday, February 11th.

Kowloon Chinese Restaurant
It may not be your traditional Valentine’s dinner, but a
night out at Kowloon will surely leave your taste buds
wanting more. The intimate ambiance and décor is
highlighted by the peaceful waters of an indoor pond.
Kowloon is known for celebrating every special occasion
in style. Valentine’s is no exception. The main dining
room will host a special set dinner menu and a Elvis
Rock Show will entertain throughout the evening. Call
ahead for reservations at (210) 659-9398. The restaurant
is located at 950 FM 78 in Schertz.

Bloom & Bridal Co
Surprise your Valentine’s sweetheart with a beautiful
flower arrangement created by a professional floral
designer. They emphasize a thorough knowledge
of flowers and the joy they bring to any special
occasion. Bloom & Bridal caters to women on their
special day. Surprise the one you love with a floral
bouquet made to perfection. Arrangements start at
only $15 and up. Bloom & Bridal Co. is located at
916 Roy Richard Dr. Visit the store online at www.
bloomandbridal.com or to place your order call
(210) 659-3404.

Hampton Inn & Suites Schertz
This well known intimate inn is known for their spacious
accommodations and lovely suites. The Hampton Inn asks
you to come indulge in the moment. If you are looking for
romance, a little time away for privacy to spend time with
your special love, Hampton Inn & Suites will make that dream
come true. Visit them online at www.hamptoninn.com or for
reservations call (210) 566-6110. They are located at 17702
IH-35 North.

Happy Valentine’s Day
FEBRUARY 2009 15
SCHERTZMAGAZINE.COM
The
She’s spunky

S
...but perhaps, more
importantly, she’s a truly
selfless and compassionate
individual who is making
a difference in the lives of
countless
c ountless children today.
These
T hese children, from
newborns
n ewborns to toddlers,
adolescents
a dolescents and teenagers,
have been emotionally
and physically traumatized
beyond comprehension.
They are children who have
lived in fear, suffered through
heartache and possess very
little hope or happiness. Yet,
you ask, who protects this
child that is unable to defend
itself; and one woman’s
response is simply, “Here I
am.” That woman is Zenobia
Coverson, founder and CEO
of The Forgotten Child since
1989.

The Forgotten Child is a local
grassroots organization run
by all volunteers that seek to
serve abused and neglected
children taken into protective
custody in Bexar County.
They provide necessities for
kids including food, clothing,
furniture, school supplies and
personal items.

A local real estate broker
in Schertz for many years,
Zenobia has dedicated the
last nineteen years to a
philanthropic endeavor that is
very close to her heart. “After
a while seeing what these
children have gone through, it
cuts into your soul,” Zenobia
says. As she embarks on
the 20th anniversary of The
Forgotten Child this year,
she says her mission would
not be possible without the
BY NICOLE OCHOA tremendous support she
Forgotten Child, Inc.
Zenobia Coverson, Founder and CEO

and opinionated...
receives from volunteers to a little boy named Robert adopted, but we tell them help an important cause. When
monetary donations of so through Child Protective nobody is going to hurt you, Zenobia needed the money to
many wonderful and caring Services. Robert was an beat you up or make you a buy hundreds of bicycles for the
individuals. at risk child in the court prostitute.” kids during Christmas, without
system who seemed lost a moment to spare Greehey
A Commitment to Kids and insecure. He didn’t Judge Garcia endearingly donated $10,000. “These are
It began one Saturday when want to attend school refers to Zenobia as “the genuine people who have
Zenobia was invited to visit because he didn’t have any bag lady,” as she and other stayed involved in our efforts
a children’s shelter with a shoes. “If the kids don’t volunteers deliver over thirty and are a true blessing to us,”
friend. There, she met nine- have nice clothes, they comfort bags to girls and boys she adds. This past November,
year-old Virginia. “Virginia don’t want to go to school. of all ages in family court each the Northside Rotary Club
was a prostitute,” she says. If they don’t go to school, month. “A child may come held a charity golf tournament
“Her little body paid for the they’ll most likely drop out,” into the court crying, but when benefitting The Forgotten Child.
family’s cocaine addiction.” she explains. Because of they are handed a bag of gifts, Other gracious contributions
Zenobia connected with Robert, Zenobia began it brings a smile to their face come from churches and
Virginia that day. Every making gift bags for kids in reminding them they haven’t philanthropic causes.
Saturday following that day the court system. In addition been forgotten,” says Judge
she would visit the children to clothing, she added Garcia. During the holidays, In 2007, The Forgotten Child
bringing donations from games and toys to keep Zenobia and her team of collected over $100,000
friends, family and neighbors their minds occupied and volunteers gather bags of gifts in donations and helped
that included food, clothing, hopefully, optimistic. for the children. Last Easter, approximately 3,500 children.
toys, furniture and more. kids were surprised with over Countless people contribute to
Inside the San Antonio 1,200 baskets of goodies; the mission of the organization.
Spending countless Children’s Court, kids stay in and on Thanksgiving, more “What we do is not on a small
hours talking to the a new open area decorated than 400-boxed dinners were scale. It’s a lot of work,” she
children brought a clear in bright colors and filled delivered to Child Protective says. “But we can’t stop here.”
understanding and yet with stuffed animals, Services, courts and shelters. In the future, Zenobia’s goal
inconceivable reality that games and a caring staff. “There is always so much to is to create a HOPE building
marked a true mission “When they walk in, they’re be done, but if we don’t do it, where children can come to a
in Zenobia’s life. She naturally scared, they don’t who will?” she states. clean facility, find support and
shares the heartbreak know what to expect,” tutoring, and no longer worry
of seeing children who acknowledges Zenobia. “If about anyone on the street
have undergone abuse you give them something, Not to be Forgotten bothering them. As for why
and neglect, now living in they ask; what do I have In her home office, Zenobia Zenobia continues year after
cramped quarters, where to do for this?” Judges displays numerous awards year to strive towards fulfilling
many use the same towels Richard Garcia, Charles and certificates of appreciation the mission of The Forgotten
to bathe, and there is limited Montemayor and Peter acknowledging the work she Child, her answer seems
activity if any. “I couldn’t Sakai oversee hundreds has done over the years. In effortless. “This is what God has
imagine children going of cases involving these September 2007, Zenobia called me to do,” she says. “And
through this,” says Zenobia. children. “It takes a special was featured in an ad for Red it is what I will continue to do to
Zenobia incorporated a person to do this everyday. McCombs. “The McCombs give hope and love to children
“back to school” project in They are the greatest of family has been an integral who deserve it most.” Zenobia
an effort to provide school men to me,” Zenobia says. part of our organization for devotes her cause to hundreds
supplies, clothing, socks Each month, the court holds the past fifteen years,” she of suffering children to ensure
and shoes, pants and mass adoptions with up to says. Through their generosity, no matter what; they will not be
hygiene products. fifty kids present at a time. they’ve donated Christmas forgotten.
“We make a party for the gifts and Easter baskets,
Making a Difference children afterwards,” shares clothing and school supplies.
“Each child has a different Zenobia. “However, they Another significant contributor If you’d like to volunteer your
story to tell,” she says. A still carry a certain amount is Bill Greehey, CEO of Valero time, contact Zenobia at (210)
few years ago, Zenobia met of resentment about being Energy, who lends his hand to 658-2625.
GRIDIRON HEROES
SCORE ONE FOR
HOPE

G
Across the country millions of football fans gather
together to watch their beloved heroes of the gridiron
battle for supremacy. It is a tradition that is held sacred for
many. But it is also a tradition that is not without its share
of tragedy, as many are injured – often severely – as the
titans take to the field.
Thankfully, for Schertz-based Gridiron Heroes
Spinal Cord Injury Foundation, the tragedy that occurs
on the football field is lined with hope, as the organization
works to provide long-term resources and support to
individuals sustaining catastrophic spinal cord injury
through activities associated with high school football.
It is a mission that founder and director, Eddie
Canales holds closer than a running back trying to break a
tackle. It is one that is founded on his passion for his son,
Chris.
On November 2, 2001, Chris Canales, a senior
defensive back playing for San Marcos Baptist Academy,
sustained a spinal cord injury during the fourth quarter
of his final regular season game. Chris lay motionless
on the field for 19 minutes. The next three weeks, Chris
fought for his life. The following months he battled through
rehabilitation trying to gain movement and learning how
to function as a quadriplegic. Chris’ injury and the lack of
any organized support system for families prompted his
father, Eddie, the Canales family, and former coach Mike
Kipp to begin discussions about the desperate need for an
organization for families who were forced to deal with the
consequences of this devastating injury.
In November 2002, Chris and Eddie were in
attendance at the Texas 3A State Championship football members Kyle Chandler, Aimee Teegarden, Drew Waters,
game in the Alamodome, in San Antonio. There they Liz Mikel, and Brad Leland. Each came to show his and her
witnessed another spinal cord injury. This time it was support for an organization that has shown its support for their
Everman defensive back, Corey Fulbright. Chris turned program.
to his Dad and said, “We need to go and help them. I The event was a great success, raising several
know what he (Corey) is going to go through, and you thousand dollars for the charity and new awareness of the
know what the family will have to go through.” Inspired charity. The event took place at the Santikos Palladium IMAX
by the compassion of Chris, Eddie and Mike Kipp formed and drew a sell out audience of over 400 guests. Media from
Gridiron Heroes Spinal Cord Injury Foundation. Articles of all over Schertz, San Antonio and the surrounding area came
Incorporation were filed in February 2003, and a 501(C) 3 to report on the festivities.
Tax exempt status was obtained in May of the same year. The mid-January event was a wonderful way to
Receiving calls from other states has shown a spread the message Gridiron Heroes advocates. It will help
need for the work that is being done. Gridiron Heroes has catapult the organization to bigger events over the coming
taken steps towards helping others nationwide. There have years.
been others who suffered this similar injury in the past. With the respect of Hollywood and the support of
Over the past several years, the Gridiron Heroes the public, Gridiron Heroes will continue on its mission to aid
organization has aligned itself with high-powered those who are often forgotten. It is something that Canales
Hollywood talent, who have taken to the organization’s nearly a decade ago decided to do, and will continue to serve.
message of hope and strength. Support has come from all
areas of the media, including, NBC’s Friday Night Lights, For more information on Gridiron Heroes, contact Eddie
which agreed to a red carpet screening of its new season Canales at (210) 849-9250.
in January.
The red carpet screening of NBC’s critically-
acclaimed program Friday Night Lights attracted cast BY MARIO OCHOA
18 FEBRUARY 2009
SCHERTZMAGAZINE.COM
6 Most Important Factors
When Choosing a Gym
Almost as important as the you’re running on the a big facility or a more intimate manufacturers who supply the

A
act of exercise itself are treadmill properly, hoisting one? What can you afford majority of fitness equipment
those three little words I the correct amount of monthly? Remember, you pay to all clubs in the world. Even
know you’ve heard before… resistance, or even how the monthly fee, therefore, the equipment they offered
location, location, location! many times a week you you need to be in a place that four years ago was based on
When looking for the perfect should be doing your makes you happy and helps out-dated exercise science,
spot to meet your fitness workout--the trainer is the you achieve your goals! so there can be some major
goals, consider these six person to ask. Make sure limitations to a club with 4-
important components: you check that your trainer Community 8 year old equipment. Ask
has nationally-recognized Having an exercise buddy your salesperson when the
Sense of Structure certification. Not all definitely helps. If you go to equipment was purchased, do
The simple act of driving to certifications are created the gym on a consistent basis, a little research online and by
the gym almost automatically equal. you’ll come across people all means, sit on the machine
makes you treat it with the who regularly exercise at the and try it for yourself.
importance of an errand. Price same time as you. You might
Between cell phones, Every fitness center has not have the same specific Atmosphere
computers, and 200 plus a different price. In San exercise goals, but you are When you walk in do you feel
channels on T.V., working out Antonio alone, you can there for the same purpose. comfortable? One of the most
at home has become even buy a $12 membership or This can be helpful in getting common reasons people stop
less appealing. On the drive one for $115. What’s the you focused, and keeping you using their fitness club is,
there, you can use time to difference? That depends from distracting your own mind that they’re not comfortable.
mentally orient yourself and on who you ask. Some with the usual mental clutter Do the other members have
prepare for a great workout. offer pools and high-tech that tends to build up during similar fitness goals to you?
equipment, amenities that the day. Do you actually WANT to
Experts are more costly to provide. exercise when you walk in?
If you’re not an exercise or What matters to you should Equipment Is the staff courteous and
fitness professional, take be your first consideration. Oddly enough, it may be the friendly? It may seem like a
advantage of the great Do you swim, play most overlooked part of a small consideration but it can
service of considerable racquetball or tennis? Do club when taking a tour for have a BIG impact on your
knowledge that comes you like to exercise in a the first time. If it’s clean, most success or failure.
from the certified trainers in class with others? Do you people just accept it. There Enjoy your workout!
your gym. If you have any want the best equipment are currently four big name John Cedio-GM, CPT
questions at all--whether in the industry? Do you like 210.566.4511
MORTGAGE CREDIT
SCORES! YOUR
P S H O T !
SNA
r, turn on
o p e n th e newspape ithout
e can’t ine w
W the te le v
ad or
is io
a
n
rt
, or go on-l
ic le a
seeing an porting. Even after till find
b out Credit ars
26 ye
Scores
WHAT
A CR
or Cre d it R e cre d it , I s EDIT
ri e n c e d ealing with es because of the S CORE
exp e
fusing som
etim inform Every time IS AN
things con t occur periodically. ing thrown credit ation is re you apply D ISN
a e ’T:
changes th the term “credit” b tely, regard re p o sitorie
porte
d by y f o r a nd us
With w a y la in s . o u e
such a ne
gative bled abou
t and T g your p These co r lender credit, tha
around in understandably trou r a
histor ansUnion. yment hab mpanies h o one of th t
t
is y to a o
everyone f their own credit. ll thre S o m e lend it s . They ld all the e three
s o e a d
the sta tu from This is wh , while so ers will rep re Experia ata
all thr y it is m e m o r t yo n , Equ
you w ee – t
il l h a hey w important ay only rep ur paymen ifax
all thr ve thr ill not to see ort to t
e e
that is e scores a e different be the sam your cred one or two
used n c e it .
What is it that you reall when d use the mredit score ! This is a history
y mone W h y do y m a king a id dle sc s . Most ls o why
NEED to know? y o o le
your c , the intere u want a g decision to re as your nders pull
Three things: insura redit score st rate you ood score lend to yo ‘file score’
n . ? u
are m ce, credit No matte receive is D When yo .
1 - You need to know wh a de an c a r if IR u b
at d rate rd – or an it is for a ECTLY re orrow
score is and what it isn’t, the to pa The score s are dete y purpose home, a v lated to
y’ it r – e
2 - You need to know ho
w your each based on self is a ‘s mined by t lending d hicle,
score is computed, and time y your p napsh he cre ecisio
mean our cr ast be ot’ of dit sc ns
s e o
3 - You need to know wh
at effect yeste your scor dit report havior. It your ‘willin re.
your actions will have on rd e is is g
your has re ay or tom today may ordered b re-calcu ness
score, so you can make porte orrow b e dif y a len la ted
occur d
to improve – without ac
decisions red th new infor – dependin ferent from der. This
cidentally Th at affe matio g on w the sc
n
hurting – your score. asset e score ha cts your sc for you, o hether an ore
s s o r if an y
would , job histor nothing t re. ything lender
a f y o o d has
a wor fect you r an ow
se sc r cred y of the th ith your in
It ore th it ratin ings come
that y is all abou an a poor g. A rich that you m , age,
amou ou agree t whethe man! man c ig
an ea ht feel
n
will be ts. If you d to pay - r or not yo sily ha
ve
o u
lendin bad. It is do, your s n time and make the
g mon desig core w in the p ayme
ey to ne il
you. d to indica l be good. correct nts
te the If you
risk le d
vel in o not, it
volve
What d in
Big qu is the ca
estion lc
, almo ulation f
FICO is st imp o
ossible r that sc
and Ea the nicknam ore
r, but w ?
answe
as an rl Isaac. The e of “Fair Isa e will g
overall y a
indica designed a c & Compa et clos
e here
Experia tor of a statist ny”, a .
n uses t p erson’s ica l mode c re dit rep
“Beac
on” sc his calcula use of
credit.
l of be
h avior t
orting
b u
A scor
ore an
d Tran tion and the hat as reau origina
sunion signs a te
832 –
e of 30
0 is calls th
score
is calle score d by Bill Fair
w e xt eirs th d from 3
has tig ow! The av remely bad e “Em the “Fico” s 00-850
htened erage and 85 pirica” core.
loans , m an sc oref 0 is st s c o re. Ahh E q u if
still ha
ve the y programs or the San A ellar. The hig hh….. ax calls their
lowest require ntonio more c s
score a a
hest s
c onfusio the
require score over rea seems t ore I have e n!
ment o 68 o ve
f 580. 0. FHA, US be about 62 r seen is an
DA an 0
d VA m . As lending
ortgag
e
ED:
E IS C OMPUT ajor WHAT YOU SHOULD AND
U R SCOR u p of five m al score.
HOW YO m a d e fin
sitory) is fluence on the SHOULD NOT DO:
tt e r w h ich repo g e o f in
(no ma percen ta
The score , with a weighed core: AVOID actions that will hurt your
d ic a to rs r 3 5 % of your s tc. s score. Specifically:
in counts fo rtgage, e t due item
N T H IS TORY – stallments, mo t, collection, pas
E , in en Missing payments - regardless of
1 - PAYM an – credit card nkruptcy, judgm e
p e o f lo rd s – b a a s t d u the amount - will take 24 months
•Ty public re
co
how long
p
tion
•Adverse of delinquency – uent or in collec to restore credit
ri ty e li n q
•Seve e or d
t past du ry item Credit cards at capacity (i.e.
•Amoun ce last derogato maxing out credit cards)
s
•Time sin of past due item as agreed 0%:
N u m b e r n ts p a id D – c o u nts for 3 Closing credit cards out (this
• u E
r of acco NTS OW
•Numbe C IT Y v s. AMOU lowers available capacity)
A
ING CAP ment)
– B O R ROWER accounts f accounts olving, no install
Shopping for credit excessively
2 in g o n c ty p e s o
t ow rev
•Amoun owing on specifi ccounts (ex – all Opening up numerous trade
o u n ts s o f a
•Am type balances
lines in a short time period
specific
•Lack of of accounts with redit limit core: Having more revolving loans in
r
•Numbe n of balance to
c
r 1 5 % of your s tivity
•Proport
io counts fo count ac relation to installment loans
IT H IS TORY - •Time since ac
RE D Borrowing from finance
TH OF C ned ing:
3 - LENG ce accounts ope c o re by review companies (payday loans)
s in ou r s
•Time 10% of y
IT - c o unts for ounts
CRED ed acc Cons
4 - NEW of recently open quiries tory c
r in
•Numbe of recent credit opened or inquir llowing past neg
y ative his do th iously CH
ings t OOSE
r t fo ha
•Numbe ce credit accoun e credit history :
the sc
ore: t improve o
t
e s in of p o s itiv ur score
•Tim lishment 0% of yo Pay d
e - e sta b n ts fo r 1 own o
•R ED – cou er score n cred
O F C R EDIT US ns results in low Do no
t
it card
s
S a cards close all cr
5 - TYPE nce company lo olving (lowers) f this portion becau edit
re fi n a s . R e v r 40% o
•Mo )v
nt (raises s – accounts fo this portion portion capac s
s ta ll m e th 0 % of this portion ity wil e
•In 2 m o n 0 % o f t fo r 3 l decr
to 1 for 1 oun this ease
•Current dit – accounts 3-24 months acc unt for 20% of Slow
do
•Mix o f c re
the la s t 1
onths a c c o
t for 1 0 % openin wn on
ts within 25-36 m s accoun accou new
g
•Accoun within the last 7 or more month ese are nts
ts
•Accoun within the last
3
lc u la ti o n – but th
a Acqu
•Accoun
ts ate the c re. ire
a n ’t re a lly replic tion of your sco credit a solid
w e c a lc u la h
tioned , to the c with y istory
As I men ings that go in ears o
in th exper f
the ma ience
Move
revolv
ment debt to ins ing
C debt if ta
on t o ntinue you c ll-
signifi ime (older to make p an
cant w la a
ith tim te pays be yments
e) come
less

In Conclusion!
It is a good idea to get a copy of your reports to check
for accuracy. Remember there are people typing this
information into a computer somewhere, so errors are
common. A current report will give you a good idea of
where you stand today.
Madge Rashell has 28 years
With the information above, you are now armed with the
knowledge you need to move forward in a manner that
experience in all phases of BY
MADGE
real estate closing, legal and
improves your score. It is not that difficult – now that you finance areas. Currently a
know how! financial literacy consultant RASHELL
and manager of a thriving
mortgage banking company. www.hometrustmortgage.com
What’s My Code:
Schertz Residents Struggle with Identity
Expanding its boundaries “It certainly isn’t working. decision from the USPS The Nov. 4 election turned
as population has steadily People are raising heck.” within 60 days after the start up additional trouble.
increased in recent years, the of 2009. Schertz residents in the
City of Schertz has outgrown From time to time, Taylor 78132 ZIP code (New
its 78154 ZIP code. said, sales taxes due “It’s a work in progress,” said Braunfels) voted in the
to the City have been City Secretary Brenda Dennis. Comal County election.
It’s not a big problem. Unless misdirected because the But Taylor said he heard
you’re a homeowner paying State Comptroller’s Office The USPS instituted ZIP accounts that some of
for homeowner’s insurance. disburses the money based codes in 1963, attaching a those residents were
Or you take for granted that on ZIP codes. Moreover, five-number code to each unable to vote on Schertz
the City easily collects all of because of the confusion, post office where mail is City Charter Amendments
its franchise fees from various if a business lists their sorted and from which mail because their information
service providers, not to address on their sales tax carriers are dispatched to indicated, by ZIP code,
mention its sales tax rebates identification applications make deliveries (ZIP stands they were New Braunfels
from the State. Or unless based on the zip code, it for “Zoning Improvement residents. Residents in
you’re trying to vote and your further complicates the issue. Plan.”). As the USPS expands the Northcliffe/Scenic Hills
ZIP code suggests you live in its service and builds area were unable to vote
one town when you actually “It causes a ripple in your additional post offices, it on Schertz City Charter
live in another. sales tax collections,” Taylor seeks to avoid over-lapping its Amendments because poll
said. “The Comptroller’s own boundaries, rather than workers refused to allow
Between the 2000 and 2005 Office, when they catch it, fit within various city limits. residents to vote with
Census, Schertz jumped they make the correction.” a Cibolo address even
from 18,694 residents to While the USPS determines though they are residents
26,463. Since then, the City But the Comptroller’s Office ZIP codes for its use, other of Schertz.
has grown to approximately has to catch it first. Though entities have found them a
35,000 residents. In the the imbalances are ultimately convenient means for their Unfair insurance rates
process, naturally, the City has corrected when one city own purposes. Insurance raise a substantial
expanded its geographical receives sales tax rebates companies, marketers, concern. For example, the
area. it has come to pass that due to another city, Taylor state agencies, statisticians, City of Schertz, because
about one-third of Schertz said, it’s one more problem researchers and other private of its diligence in building
residents now have ZIP codes that could be solved by concerns use ZIP codes to fire and police stations,
for New Braunfels (78132), somehow mapping ZIP define boundaries, determine has an ISO grade of
Cibolo (78108) or Marion codes more tightly with cost centers and establish three on a scale of ten,
(78124). cities. actuarial tables. with one being the top
grade. However, some
Schertz City Manager Don Taylor said the USPS has The result is widespread Schertz residents who live
Taylor said the resulting refused the City’s request confusion. Taylor said he has outside of the 78154 ZIP
confusions are costing the to place the entire Schertz heard of customers finding code aren’t receiving that
City money and aggravation. city limits within the 78154 problems using credit cards benefit from insurance
Taylor said he is working with ZIP code, citing the present because, for example, the companies that use the
U.S. Congressman Henry arrangement’s efficiency for account holder might have postal codes to assess
Cuellar to reach some kind postal delivery. a Schertz address with risk. Insurance companies
of accommodation with the Now, Taylor said, he is Cibolo’s 78108 ZIP code. say every drop of one
United States Postal Service attempting to have the Under the same type of point is worth a reduction
(USPS). USPS stamp “Schertz” on circumstance, a customer of approximately five-
all mail delivered in the city, might be delayed in percent in homeowner’s
“They’ve got to do regardless the ZIP code. receiving a package from a insurance rates.
something,” Taylor said. Taylor said he expects a private carrier.

22 FEBRUARY 2009
SCHERTZMAGAZINE.COM
“People are losing money on
their insurance rates,” Taylor
said. “There’s no reason for it.”

Wilenchik’s Walk:
The appropriation of
ZIP codes besides their
intended uses for the USPS

Marching Towards a
could also carry intangible
consequences. The New York
Times ran a piece in April
2007 discussing the addition
of two ZIP codes, 10065
and 10075, in New York’s
Cure for Cancer
exclusive Upper East Side. By Brad E. Bailey
Mail recipients in those areas In early 2007 City of Schertz survivors. Sponsors, volunteers,
were drawn from the 10021 employees decided that it was donations, and teams are currently
ZIP code, losing the prestige time to develop a program being sought! Registration
that came with it. to encourage residents to information for individuals and
participate and raise funds for teams is available online at www.
“In Schertz, it’s not just about cancer research. “So many schertz.com.
ZIP code prestige, it’s about of our co-workers and friends
being part of a community, have been afflicted by this
says Assistant City Manager disease,” explained organizer
David Harris. “We, like other Kim Lewinski. “We just want do
cities residents, want to feel our part to honor loved ones who
proud about being Schertz have passed away and support Learn more about the mission of
Residents.” our family members and friends CTRC at www.ctrc.net
like Tony Wilenchik who need
The City and its people just experimental research to help
want their lives to make a little keep them in the fight.” MARCH 7, 2009
more sense. If the City can’t Rain or Shine
get all of its residents under “Wilenchik’s Walk for Life was REGISTRATION: Schertz Public
one ZIP code, then it might formed with the singular goal Library: 7:00 AM
do the trick to at least have of raising money for Cancer Walk Begins: 8:30 AM
“Schertz” stamped next to the research. Join the City of Conclusion: 11:00 AM
ZIP code on all mail delivered Schertz and Cancer Therapy &
within the City. Research Center (CTRC) of San Early-Registration Fee
Antonio for Wilenchik’s Walk for by February 20, 2009
“We think that’s going Life on March 7, 2009. Benefiting 18 and up ~ $15.00
to eliminate a lot of the the CTRC, Wilenchik’s Walk is 13-17 ~ $5.00
problems,” Taylor said. the premier fundraiser for cancer 12 and under FREE
research in the Schertz area.
Registration Fee
The 5K Walk begins at the After February 20, 2009
Schertz Public Library (608 18 and up ~ $20.00
Schertz Parkway) and proceeds 13-17 ~ $10.00
up Schertz Pkwy to Savannah 12 and under FREE
BY Drive and loops back to the
For further questions:
BRAD E. BAILEY Library for Fun, Entertainment,
and Recognition of Cancer 210-619-1017

FEBRUARY 2009 23
SCHERTZMAGAZINE.COM
TALK OF THE
TOWN Adopt a Pig at the
Schertz Mayor Hal Baldwin, Police Chief Stephen
Starr and members of the Schertz City Council
recognized Esther Mendoza and Special Projects
Officer Shawn Ceeko of the Schertz Police
Department for outstanding service to the Schertz
Schertz Public Library Community as Co-coordinators of the 2008 Blue
Santa program.
The Schertz Public Library kicked-off its New Year’s
Resolution with a bank….a piggy-bank that is. In
conjunction with Capitol One Bank of Schertz, library
staff and volunteers have started distributing 600 piggy
banks as part of its ongoing campaign to raise $2 million
for furnishings and other expenses associated with the
construction of the new Schertz Public Library to be
located at 798 Schertz Pkwy.

According to Library Director Gail Douglas, “We are giving
the piggies to people who will agree to feed them pennies
(other coins are also acceptable).” Once their pig is full,
the adoptive family can visit the Capital One Bank at 6019
FM 3009, empty the pig into the change counter and take
the receipt to a teller who will deposit the money into the
Schertz Library Account.

Adoptive families can then take their deposit receipt back Chief Stephen Starr (Far Left) and Mayor Hal Baldwin (Far Right)
to the library and enter a drawing for a chance to win a present Esther Mendoza and Shawn Ceeko (center) certificates of
U.S. Savings Bond. Of course there is no prohibition appreciation for coordinating Blue Santa of Schertz 2008.
about filling the pig more than once. In point of fact, each
time the pig is filled, the receipt can be submitted for the
drawing. Adoptive family can also enter the “Best Name”
for your pig contest and earn an additional opportunity
to win a Savings bond. “The great thing is the adoptive
family gets and opportunity to support the library and they
get to keep the pig!” said Douglas.

$6 million of the $8 million price tag for the construction
and outfitting of the new library was approved by voters in
May 2006 following a $1 million donation by Garden Ridge
founder Mark White. Subsequently, Library Director Gail
Douglas, working with a team of volunteers, set about the
task of raising the additional $1 million to complete the
project. As of December 31, 2008, over $500,000 towards
the goal has been raised.

The new Schertz Public Library is tentatively scheduled
to open in May after a six-week transition from the
existing library located just next door. “We have to move
computers, books, files, and everything else,” explained
Schertz Librarian Melissa Uhlhorn

The Adopt a Pig contest continues through March 31,
2009. For more information about the adoption program,
contact at Gail Douglas at 619-1700. Or, just stop by the
library at 608 Schertz Pkwy and adopt your very own pig.

24 FEBRUARY 2009
SCHERTZMAGAZINE.COM
Schertz Blue Santa
Organizers Recognized
All told, Medoza and Ceeko helped to raise over $8,000 and Esther Mendoza and Shawn Ceeko, Co-Coordinators of
collected tons of toys from local businesses to help 102 children Blue Santa Schertz receive a check for $1,500 from Wal-
and provide more than 41 families with a Happy Christmas. Mart Asst. Manager Barbara Shakar and Loss Prevention
DC Morgan, President of the Buffalo Valley Lions Club along Manager Chris White
with Eddie Williams and Mark Williams presents a check for
$1000 to Ofc. Shawn Ceeko for the Schertz Blue Santa 2008
program.

Esther Mendoza and Shawn Ceeko, Co-Coordinators of Blue Santa
Schertz receive a check for $1,500 from Wal-Mart Asst. Manager
DC Morgan, President of the Buffalo Valley Lions Club along with Barbara Shakar and Loss Prevention Manager Chris White.
Eddie Williams and Mark Williams presents a check for $1000 to Ofc.
Shawn Ceeko for the Schertz Blue Santa 2008 program. Mendoza and Ceeko on behalf of the Schertz PD thanked
Among the major contributors to this year’s effort were Wal- everyone who helped make the Schertz Blue Santa
Mart of Schertz which contributed $1,500 to the program and program a wonderful success. “The overwhelming
the Buffalo Valley Lions Club who helped out with a $1,000 kindness and generosity of the citizens and businesses
dontation. was amazing,” said Mendoza.

Congratulations to Mendoza and Ceeko for a job well done!

Thunderbird Club Duct-tivities Returns to Library
Donates Toys
to Schertz EMS The Duct Club returns during the
The South Texas Thunderbird Club made month of February!
a donation of stuffed animals to the City Stop by the Children’s Room of the Schertz Public Library
of Schertz’s EMS office to be given out every Saturday in February around 3 pm to participate in some
to comfort children riding in ambulances. super sticky duct tape activities featuring the vibrant colors of
“We just want to do our part to help comfort Duck Tape ® brand tape. We will show you just how easy it
children and families during times of need,” is to make Duck ® Tape fabric that will hopefully inspire you
said Thunderbird Club President Marilyn to make new creations on your own. So come learn to make
Paliani, “[S]ometimes a little stuffed animal new and handy objects from this super sticky all purpose tape
is exactly what a kid needs.” Paramedics as well as share something you may have made at home. For
Todd Kaiser and Daniel Sturdevant were on more information contact Nicki Stohr, Youth Services Librarian
hand to accept the donations from Marilyn at (210) 617-1700 or by email at librarian@schertz.com.
Paliani.
Thunderbirds: Marilyn Paliani presents EMS Director
Dudley Wait and Schertz EMS Personnel with stuffed
animals for children To enter your event or announcement
in Talk of the Town,
email your entry to events@schertz.com

FEBRUARY 2009 25
SCHERTZMAGAZINE.COM
TALK OF THE
TOWN
Schertz Soccer Complex
to Serve Central
& South Texas

Leaders hope the city’s purchase of a
massive soccer complex will offer recreational
opportunities to thousands of children and
help secure Schertz’s place as the San
Antonio area’s premier municipality.

In October, the Schertz City Council managed by the newly formed make today, like the purchase of
approved spending $675,000 to buy Schertz Youth Soccer Alliance, the soccer complex, will determine
the Soccer, Texas complex on Maske made up of the San Antonio Youth whether this city is the premier city
Road. The facility, previously owned Soccer Association of Texas, the in the San Antonio metropolitan
by the San Antonio Metropolitan Greater Randolph Area Youth area or simply another name
Youth Soccer Institute, includes 14 Soccer Association and the Lions in a collection of land-locked
regulation-size soccer fields on 42 Club soccer program. The Buffalo municipalities.
acres. Valley Youth Association flag
football program also plans to use Said, Logan, “We intend to put a
The complex’s purchase “is a the new facility during the fall. lot of work into making these fields
magnificent acquisition,” said Schertz perfect. Also, we want people to
City Manager Don Taylor. “And when Outsourcing management will remember Schertz for the number
it is combined with the continued save the city tens of thousands of fields available for tournaments,
development of other sporting facilities of dollars a year in personnel and but also for the quality we intend to
within the City, the new library, maintenance costs, said George maintain.”
the new recreation center and the Logan, the City’s Parks and
ongoing acquisition of new parklands Recreation Director. Regular use of the new and
catapoults us in the right direction. The improved fields will commence in
future is bright here -- the sun truly Council Member Michael February. Stay up to speed on this
shines radiantly on Schertz.” Carpenter, a proponent of the project and other parks projects in
project explained that Schertz Schertz at www.schertzmagazine.
After they are renovated over the “[S]tands at a critical crossroads com.
winter, the fields will be leased to and in its development. Decisions we

Cici’s Pizza Rebate Night
for Boy Scout Troop 51
Boy Scout Troop 51 of Schertz celebrated
their Winter Court of Honor held December
17th at the Schertz United Methodist Church!
Congrats SCOUTS on earning those Merit
Badges and Rank Advancement! In addition,
Boy Scout Troop 51 of Schertz is hosting
a CiCi’s Pizza Rebate Night at the Forum,
Sunday February 22, 4-9 p.m. The Boy Scouts
receive profit from every receipt dropped in the
bucket at the register. Come support your local
Boy Scouts while enjoying great pizza!

26 FEBRUARY 2009
SCHERTZMAGAZINE.COM
January 2009
Schertz Tales
Find the Plane
Winner
Congratulations to
Steven Goldberg “Find
the Plane” winner for
January 2009. Mr.
Goldberg received a
Gift Certificate for two
to Bellacinos Pizza and
Grinders at 6044 FM
3009 in Schertz. Fran
Matthews owner of
Bellacinos presented
the gift certificate at
the restaurant.

CENSUS 2010
IS NOW HIRING IN SCHERTZ
A local recruiting effort is underway in Guadalupe County as the
Census begins a national effort throughout the United States
for every person to “Be Counted” by 2010. The significance
of this effort is demonstrated in the impact it will have on the
apportionment of congressional seats, and how the federal
government will allocate a total of $300 billion annually in
federal assistance to communities throughout the country. The
result of Census 2010 will identify how money is utilized locally
in areas of education, housing, community development, health
care services, job training, economic development and other
significant city projects.

Leslye Hernandez, formerly the Sales Director for Schertz
Magazine, is the Assistant Manager of Recruiting for the Early
Local Census Office for the U.S. Census Bureau. She’s charged
with the important task of filling hundreds of various positions
for Census 2010 operations. Her jurisdiction covers nineteen
counties in Texas, including Guadalupe County.

“We want local people to work within their own areas,” says
Leslye. “The Census Bureau is looking to hire people from
within their own community because they know it best.”

As she points out, these are well paying jobs. In Guadalupe
County, Census 2010 will be hiring personnel to fill hundreds
of diverse positions including enumerators, Crew Leaders and
assistants, Recruiting Assistants, Supervisors and office clerks.
“This is a huge opportunity,” emphasizes Leslye.

The new census data must be completed and on the
President’s desk by December 2010.

For more information: Call the Census 2010 job-line at (866)
861-2010 to schedule a basic employment test or
visit www.census.gov.

To enter your event or announcement
in Talk of the Town,
email your entry to events@schertz.com
WHAT YOU NEED TO
KNOW ABOUT THE
HAPPENINGZ
IN SCHERTZ
CITY GOVERNMENT

Look for this HIDDEN Schertz
plane in one
advertisement somewhere in
every issue of Schertz Tales.
Be the 25th person to email
events@schertz.com and win:

e d e al
st h
What’ th the A Gift Certificate for:
wi
?
Plane
GOVERNMENT
f the Schert
z Fire &
Members o meet at the midway
Res uce
al City Fire
and Univers n Dr. low
e Aviatio
point on th gether.
ROUND-UP
t two cities to
Departmen g that connects the
sin
water cros

AVIATION DRIVE
LOW WATER CROSSING
RE-OPENS
After seven months of construction, the Aviation
Drive low-water crossing that connects Universal
City to Schertz officially re-opened January 9th.
The half million dollar project was a joint project of
the two cities. Aviation drive is the main connec-
tor between Schertz and Universal City. Schertz
Mayor Hal Baldwin said that the downtown area
of Schertz has missed the traffic coming out of
Universal City, “So, let’s get this open.”

Schertz Mayor Hal Baldwin cuts the ribbon on
the new Aviation Dr. low water crossing with
representatives from Universal City.

FEBRUARY 2009 29
SCHERTZMAGAZINE.COM
GOVERNMENT
ROUND-UP SEWER AVERAGING
(NOVEMBER – FEBRUARY)
WILL AFFECT RESIDENTS’
2008-2009 SEWER BILLS
Sewer averaging for the winter months begins November Commonly, unexpectedly high water bills can be
1, 2008 and continues through February 28, 2009. Meter traced to leaks (toilets, automatic sprinkler systems,
readings taken over this three-month period will deter- etc.), or “running” toilets. Garcia also suggests that
mine your sewer average for the next billing year, which residents limit landscape water use, be frugal when
begins April 1. The readings will be averaged, and that washing automobiles, and limit unnecessary water
average will be multiplied by $2.24 for residents with an use during the water averaging period.
average below 12,000 gallons. For residents with averag-
es over 12,001 gallons the average will be multiplied by The following are the averaging dates for each bill-
$2.43. That total will be added to the base rate of $3.75 ing cycle (identified on your water/sewer bill):
(residential use). Cycle 1: Nov. 29 - Feb. 29
Cycle 2: Nov. 4 - Feb. 4
Customers are encouraged to use water conservatively Cycle 3: Nov. 22 - Feb. 22
throughout the averaging months to ensure their sewer/ Cycle 4: Nov. 11 - Feb. 11
water bills remain manageable. People who use large Cycle 5: Nov. 4 - Feb. 4
amounts of water (watering the yard, bath, etc.) during Cycle 6: Nov. 15 - Feb. 15
the averaging months can expect higher sewer bills for Cycle 7: Nov. 15 - Feb.15
the next billing year. Karen Garcia, Schertz Business
Office Manager, advises customers to double-check all If you are not sure of your cycle billing, please check
residential water systems (toilets, showers/baths, outdoor information on our web site at: www.schertz.com. For
faucets, etc.) for leaks and make sure their appliances are more information on water and sewer billing, averag-
in good working condition. ing or other related topics, or call 210-619-1100.

SCHERTZ PARKWAY
OFFICIALLY OPENS
The scenic route of Schertz Parkway opened early on
Tuesday, January 13, stretching from Live Oak Rd to
FM 78. The 2.9 million dollar development was part of
a bond project approved by voters in May 2006. The
city commissioned Don McClury & Associates to de-
sign the project. VK Knowlton was awarded the original
bid at $2,026,757.40 to complete its construction.

The intent of the city in expanding Schertz Parkway
was to continue the concept of its creation from IH-35
to Live Oak Rd. Included in its set-up are its vast green-
ery and professionally landscaped medians, scenic
walking trails, and newly installed traffic lights posted
at both Elbel Rd and Live Oak Rd. Its completion will
make Schertz Parkway stand out as a destination of its
own.

However, as Larry Dublin, the City Engineer notes, this
project is not quite over as there is still work to be done.
Over the next several weeks, residents can expect
periodic lane closures as the final improvements are
completed. “The most important thing is that we have
traffic flowing again. That’s key,” emphasizes Dublin.

30 FEBRUARY 2009
SCHERTZMAGAZINE.COM
FEBRUARY
D AT E S T O K N O W :
ELECTION INFORMATION FOR
THE GENERAL ELECTION
MAY 9, 2009
The City of Schertz will be holding a General Election
on May 9, 2009 to elect officials for Council posi-
tions for a two-year term. The current positions to be
considered on the May 9th ballot are Council Places
3, 4 and 5. Place 3 - Councilmember John Trayhan,
Place 4 - Councilmember Tony Wilenchik and Place
5 - Councilmember Michael Carpenter, currently MONDAY, 2 THURSDAY, 19
hold these seats. Library Advisory Board Food Handler Training,
The first day to file for a place on the ballot along Meeting, 7 pm 5 pm – Civic Center
with a $5 filing fee is February 7, 2009 until 5:00 p.m. Admin Bldg
Schertz Youth Com-
on March 9, 2009 with the City Secretary’s office.
mission Meeting,
TUESDAY, 3 5 pm – Admin Bldg
To be eligible to be a candidate for public elective
office, a person must: City Council
• Have attained the age of eighteen at the time of Meeting, 6:30 pm Schertz Historical
filing for office; Council Chambers Preservation Commit-
• Be a registered voter at the time of filing for tee Meeting, 6:30pm
office;
THURSDAY, 5 Council Chambers
• Have been a resident of the City for at least six
consecutive months immediately preceding filing for TSAC, 5:30 pm
office; Council Chambers MONDAY, 23
• Not be an obligor to the City on any obligation Parks & Recreation
past due, provided, however, that a person may be Citizens Police Academy Advisory Board
elected and hold office if such obligation is being Alumni, 7 pm Meeting, 6pm
actively contested in the appropriate forum. Police Dept Community Center
April 9, 2009 - Last day for submitting voter registra- Board of Adjustments
tion application in time to vote at the election. Voter MONDAY, 9
registration card can be picked up at the Schertz Buffalo Valley Youth Meeting, 6pm - Council
Library, City Hall and County offices. Association, 6 pm Chambers
401 Oak St
TUESDAY, 24
TUESDAY, 10 City Council
City Council Meeting, Meeting, 6:30 pm
EARLY VOTING SCHEDULE: 6:30 pm Council Chambers
Monday, April 27th – Friday, May 1st:
Council Chambers
8:00 a.m. to 5:00 p.m. WEDNESDAY, 25
Monday, May 4th – Tuesday, May 5th: WEDNESDAY, 11 Planning & Zoning
7:00 a.m. to 7:00 p.m. Planning & Zoning Meeting, 6:30pm
Meeting, 6:30pm Council Chambers
Early voting will be held at the Guadalupe Elections Council Chambers
Office, 1101 Elbel Road, Schertz Texas.
THURSDAY, 26
If you have further questions, please feel free to MONDAY, 16 Schertz Economic
contact the City Secretary’s office at 619-1030 or President’s Day Holiday Development
619-1031. Candidate packets will be available on – City Offices Closed Corporation Meeting,
the City’s website at www.schertz.com. 11:30am
TUESDAY, 17 Council Chambers
City Council Meeting,
6:30 pm, Council
Chambers FEBRUARY 2009 31
SCHERTZMAGAZINE.COM
Highlight
Chamber Members...

2009 marks the beginning
of great new additions to the
Schertz Chamber of Commerce.
A collaborative effort between the City of Schertz and
Universal City finally paid off with the long-awaited
opening of the Lower Aviation Bridge. Residents of
both cities and Mayors met on the bridge for a rib-
bon-cutting on January 9th.

Speaking of tax time, Liberty Tax Services celebrated
their ribbon cutting on January 9th and are now open
at 6051 FM 3009, Suite 245. San Antonio Federal
Credit Union is one of the city’s newest members and
a Bronze Sponsor of the Schertz Chamber. A ribbon-
cutting on January 14th officiated their grand open-
ing in the area.

Later this month, I will travel with the Partnership,
consisting of the Mayors and City Management in the
ten-city area, to reinforce previous presentations to
our state legislators.

The January luncheon with speaker Senator Jeff
Wentworth was a huge success. Look for more
dynamic speakers as we develop new programs this
year including a golf tournament in the Spring! Make
your reservations early for the February luncheon!
Please contact the Chamber office at 566-9000 or
e-mail cbourquin@schertzchamber.org. Cost is $10
with rsvp and $15 at the door. The luncheon will be
held at the Schertz Civic Center on February 27th at
11:30.

Until next time, remember to...SHOP SCHERTZ!

Frances Rushing
President/CEO

32 FEBRUARY 2009
SCHERTZMAGAZINE.COM
Schertz Chamber MARKETPLACE
�����������������������������������������������
Dear friend, Cooper, who are the cute kids in the picture. They get please call right away because this offer expires on March 15,
I want to give credit where credit is due. So, perhaps adjusted regularly and are some of the healthiest kids 2009, and I don’t want you to miss out. By the way, further care is
a confession can help clear the air so there’s no you will know. Their mom is also problem-free even very affordable and you’ll be happy to know that I have affordable
misunderstanding, Before I talk about my confession, with all the bending and lifting a busy mom of two does. plans. You see I’m not trying to seduce you to come see me with
though, let me say a few other things first. It might seem like a small thing, but it makes a big this low start up fee, then to only make it up with high fees after
Let me start by explaining the photo in this letter. You difference to her. that. Further care is very important to consider when making your
know, when I meet people in town they usually say, “Oh, It’s strange how life is, because now people come choice of doctor. High costs can add up very quickly.
yeah, I know you, you’re Dr. Martin. I’ve seen your ad with to see me with their neck, arm and shoulder problems. Great care at a great fee…Please, I hope that there’s no
that picture of you and the two cute kids.” Well, I’m the guy Also they come to me with their headaches, migraines, misunderstanding about quality of care just because I have a
in the middle. Years ago I was a college baseball player, but chronic pain, carpal tunnel, whiplash from car accidents, lower fee. You’ll get great care at a great fee. My qualifications…
I developed a painful neck, shoulder and arm condition. In backaches, ear infections, asthma, allergies, numbness I’m a Magna cum Laude graduate of Cleveland Chiropractic
my case it came on suddenly. The pain in my hands was in limbs, athletic injuries, just to name a few. College and a Strength and Conditioning Specialist. I’ve been
so intense that I couldn’t raise my arm above my head or Here’s what some of my patients had to say: entrusted to take care of tiny babies to pro athletes that you
even throw a baseball. I was afraid that I would lose my “I have not had a headache in months”- (Mary J.) may know. After practicing for four years in San Antonio I
scholarship if it continued. I went to my trainer and medical “Mood and attitude have improved” – (Lisa A.) moved my practice to Schertz. I just have a low exam fee to
doctor and was given anti-inflammatories. The problem Several times a day patients thank me for helping help more people who need care.
with those medications is that they just mask the symptoms them with their health problems. But I can’t really take My Associate, Dr. Kyle Stringer, brings over five years
and in my case did not help. Finally, after steroid injections the credit. My confession is that I’ve never healed of experience to our practice with the latest in pain-free
I decided against it. But, there’s more…A family member anyone of anything. What I do is perform a specific techniques.
of mine convinces me to give their doctor a try. This new spinal adjustment to remove nerve pressure, and the My assistant is Rebecca, and she is really a great person.
doctor did an exam, took some films, and then “adjusted” body responds by healing itself. We get tremendous Our office is both friendly and warm and we try our best to
my spine. The adjustment didn’t results. It’s a simple as that! make you feel at home. We have a wonderful service, at an
hurt, it actually felt good. I Forty-eight million Americans no longer have health exceptional fee. Our office is called
got relief, and I could use insurance, and those who do have found that their Schertz Chiropractic and it is at 17323 IH 35 North Ste 106,
my arm again. Oh, benefits are reduced. That’s where my I come in. I have (we are between 3009 and Schertz Parkway on the 35 South
did I mention that a significantly lower fee plan so that more people are Access Road). Our phone number is 210-646-6000. Call
this doctor is a able to afford the care they need. A whole week of Rebecca or me today for an appointment. We can help you.
c h i r o p r a c t o r. care in my office costs what you could pay for one visit Thank you.
It worked so elsewhere. Studies show that people actually pay less
well that I went for their long-term overall health care expenses if they -Patrick W. Martin, D.C.
to chiropractic are seeing a chiropractor.
school myself. You Benefit from an Amazing Offer- Look, you are P.S. When accompanied by the first, I am also offering the
Now for going to write a check to someone for your health care second family member this same examination for only $10.
McKenna expenses, you may as well write one for a lesser amount
a n d for chiropractic. When you bring in this article, you will P.S.S. Your time is just as valuable as ours, that’s why we will
receive my entire new patient exam for $17. That’s with be with you promptly at your appointment.
an evaluation and X-Rays….the whole ball of wax. But,

FEBRUARY 2009 33
SCHERTZMAGAZINE.COM
To advertise please call (210) 619-1060, or visit www.schertz.com

Look for
this HIDDEN
Schertz plane
in one
advertisement some-
where in every issue of
Schertz Tales. Be the
25th person to email
events@schertz.com
and win!

t ’s t h e
Wha al
de
he
with t ?
Plane
A Gift Certificate for:
ARKETPLACE

34 FEBRUARY 2009
SCHERTZMAGAZINE.COM
(R-L) Miss Sunshine Julianne Royce; Miss Schertz,
Taylor Weidman; Miss Liberty, Sarah Wiley; Miss
Tri-County, Crystal Wilson; Miss Friendly City, Sarah
Corder; Miss Freedom, Ellen Goos

Featured
this month is
Miss Tri-County,
Julianne Royce
Julianne Royce is an 11th grader
at Steele High School. She is cur-
rently Miss Sunshine for the City of
Schertz Sweetheart Court. Julianne
has been involved in numerous organiza-
tions but her main focus is with the Cibolo
Creek FFA. She has held officer positions
in the past and is currently serving as treasurer
of the chapter. Julianne has not only raised numer-
ous breeds of animals but has successfully placed animals
at numerous local, county, as well as the San Antonio and Houston
Livestock shows.
She is a member of the Livestock judging team and qualified to
judge at the state level as a sophomore.
In her spare time, Julianne has been a classroom helper at her
churches religious education classes. She has also volunteered at Christ-
mas with the Salvation Army and Angel Tree. She has also been a partici-
pant in the MS150 Bike to the Beach – riding a bike to Corpus Christi to
raise money for the multiple sclerosis association. She also enjoys spend-
ing time outdoors with her family.
This past year Julianne donated over 11 inches of her hair to the
locks of love organization to make wigs for children who have hair loss.
She plans to continue her families tradition and attend Texas A&M, she
plans to major in either nursing or animal science.
FEBRUARY 2009 35
SCHERTZMAGAZINE.COM
City of Schertz
1400 Schertz Parkway
Schertz, Texas 78154

e’s
r t z M agazin E
e C
Sch
A R K E T P LtoAbe!
M he place

��������������
is t
��
�������

H A
ai ll
l t
���

Q he
������

ue
en
!
�����

����
��

���������������
����


�� � �� ��
��� �� ����� �
�� ��� �
� � � ��
��� ��
����
�� �� ��

���
���
��� ��
�� �����
��
�� �

����

��� � ���
�� ��
��
� �� ����
��
���
���
���
��
����
��

��
��� ��
���
���� ��
� ����� �
���
��

W elcome to the monthly
magazine published by the
City of Schertz featuring the people
and places who contribute to its reputation
Spotlights:
-Human interest stories and special features
-Business profiles
Wh
at
got you
kno ta
-Arts & entertainment
as “one of the best places to live in Texas” -Community events
-City news & government information
- (Money Magazine). w!
Features:
The magazine proudly distinguishes itself -Award-winning design and crisp, professional layout
-FREE professional graphic design for advertisers
with strong, engaging editorial content, and
-Top-notch writers and photographers
superior photography and design. From
residents to visitors, businesses and city Schertzmagazine.com
leaders, Schertz Magazine showcases the launches January 2009
very best of Schertz encompassing -Online magazine with features, profiles, city news and more...
-Advertising
the vast beauty of an ever-evolving city.
-Blog site and podcasts and calendar of events

Don’t miss this Distribution
Since 2000, Schertz has grown from 18,000 residents to over 36,000 and is
opportunity to now the largest suburban city of San Antonio. The city is projected to more
than double its current population in less than a decade.
reach YOUR The magazine is a FREE publication, direct mailed
client base! every month to ALL Schertz residents and distributed to over
a thousand businesses from Universal City to New Braunfels.