Because We Can

Sentiment analysis of the last album

Bon Jovi- Island Records

Date: 03/14/2013

Analysis of the session 'Because We Can' created with Tweet Category

431 Impressions Potential impact Tweets per user 1. followers 5 6 lilicaceres3949 tweets followers 34 num. but we did not expect to find such a great difference between "loves" and "hates".734. users 101 7 riosbj tweets followers 29 19 Analysis of the session 'Because We Can' created with Tweet Category 1 .495 tweets) #BecauseWeCan with the iPad App Tweet Category and it is normal that more people love it than hate it.404. users 147 41 504 102 97 79 71 61 51 42 39 30 30 20 11 11 4 750-1000 1000-1500 1500-5000 5000-10000 >10000 adenoemi tweets followers 39 257 0-50 50-100 100-150 150-200 200-250 250-300 300-400 400-500 500-750 num. Statistics Categories total tweets 1.OVERVIEW Session Because We Can Introduction: People love the new album. tweets Most Active Users 510 tosha4ever tweets followers 79 354 214 86 33 01:55 13 mar 06:51 11:47 16:44 21:40 02:36 14 mar BonjoPy 183 81 91 167 129 tweets followers 07:32 12:28 17:24 47 841 time tourschedule tweets followers num.9 Total tweets 409 280 219 135 99 97 91 86 79 % 27 19 15 9 7 6 6 6 5 Original Tweets 87 280 29 126 69 85 85 80 65 RT 322 0 190 9 30 12 6 6 14 Users 138 146 198 119 71 84 78 64 69 1.776 Charts num. tweets per user 77 ferchubianchi tweets followers >5 5 4 3 2 1 6 31 33 15 19 76 644 num.689 Users Potential reach Followers per user 1.495 Retweets Links 791 Replies Pictures users 589 29 Tweets Checkins 527 1 280 69 Category Tour Replies Links Love Pictures Lyrics Offtopic #30YearsBonJovi Rest of categories 1. We analyzed the official hashtag of the song (1.

CATEGORIES Categories Rankings Potential Reach Links Tour Lyrics Number of impressions Links Tour Lyrics Number of users Links Replies Tour Number of tweets Replies Love Tour Retweets Tour Links Pictures 4 5 Love Replies 4 5 Love Replies 4 5 Love Lyrics 4 5 Lyrics Offtopic 4 5 Lyrics Love Charts Impressions per category Tweets per category Users per category Categories Rankings Category Tour Replies Links Love Pictures Lyrics Offtopic #30YearsBonJovi Now playing Non categorized Hate Checkins Total tweets 409 280 219 135 99 97 91 86 64 9 5 1 % 27 19 15 9 7 6 6 6 4 1 0 0 Original Tweets 87 280 29 126 69 85 85 80 59 0 5 1 RT 322 0 190 9 30 12 6 6 5 9 0 0 Users 138 146 198 119 71 84 78 64 56 9 3 1 Impressions 233.435 110.648 68.101 94.176 31.2 1.430 773 156 Potential Reach 148.9 1.0 Followers/ User 1.304 100.7 1.075 403 4.434 25.530 63.0 1.2 1.935 145.3 1.1 1.4 1.430 575 156 Tweets/ User 3.213 54.155 42.957 918.641 6.970 6.649 51.196 809 663 481 714 191 156 Analysis of the session 'Because We Can' created with Tweet Category 2 .638 928 356 1.064 930.0 1.1 1.356 58.645 117.439 26.1 1.

categories 17 num. of RTs tourschedule 78 original tweets 6 num.9 Number of users per category 1.496 followers 82.495 followers momsfocus 4 5 BonjoPy 39.514 impressions joseayalatv 47 tweets tourschedule bchanneltv 95. of RTs 16 original tweets 1776 Followers per user HIGH INFLUENCE 278 213 118 81 29 influence level Very low 0 to 10 followers Low 10 to 50 followers Medium-low 50 to 200 followers Medium 200 to 500 followers 50 22 Medium-high High 500 to 1000 1000 to 5000 followers followers Very high >5000 followers Analysis of the session 'Because We Can' created with Tweet Category 3 .306 followers bchanneltv 95.514 followers joseayalatv 801. of RTs riosbj 41 original tweets 5 num.876 followers 37.USERS Statistics 791 Number of users Top 5 users Most active users tosha4ever 71. categories Denise8462 lilicaceres3949 34 num.992 impressions 4 5 adenoemi 39 tweets lilicaceres3949 4 5 1NikkiLund 23. of RTs _anaorue 4 5 realBlueswoman 17 original tweets adenoemi 5 num.306 impressions 41 tweets 41.527 impressions momsfocus 34 tweets 18. categories 29 num.9 Number of tweets per user 2. categories naorijovi 4 5 adenoemi 23 num. of RTs 19 original tweets 4 5 Charts adenoemi 5 num.752 impressions Most participative users realBlueswoman Retwitters BonjoPy Most original users tosha4ever 8 num.193 Number of impressions per user Most popular users BonJovi Users with the highest impact BonJovi 79 tweets BonjoPy 801. categories BonjoPy ferchubianchi 34 num.

13 Mar 13 Cat.13 Mar 13 Cat.: Tour Lanie Stephenson @Far_Real_Doe 00:21 .: Love Annie @Annie22W 22:05 .: Love BeverlyF @BevFTweets 13:12 .: #30YearsBonJovi Lovin my new bon Jovi cd!#becausewecan Happy 30th! @BonJovi @TheRealSambora Enjoy today! Will be watching #Idol Everyone go download the new album 12:38 .Highlighted tweets Susan Noeth-Havera @SusanHavera 00:32 .: Love Bon Jovis new album is so good #BecauseWeCan #WhatAboutNow Finally have the new @BonJovi CD and it's so good! #happy #WhatAboutNow #becausewecan Rhonda Sizemore @Rhonda_Sizemore 21:17 .: #30YearsBonJovi ⭐ Jonnys Girl ⭐ @crazyjovigirl88 09:14 .14 Mar 13 Cat.14 Mar 13 Cat.: Lyrics Oh I wish that I.12 Mar 13 Cat.: Love I am a rock not just a nother grain of sand #becausewecan First listen through: #becausewecan #imwithyou #picturedofyou #amen #thefighter #notrunninganymore #bonjovi great songs!! Beth @Destination_Me 22:37 .12 Mar 13 Cat.13 Mar 13 Cat.: Lyrics Jessica Friedrich @jf17me 03:35 .14 Mar 13 Cat. #greenday #becausewecan Moni Gavelli @monigavelli 20:14 .: Now playing Aspen Renai @AspenRenai 23:51 .12 Mar 13 Cat.: Tour David Larkin @djplarkin21 15:50 .: #30YearsBonJovi Happy Anniversary @BonJovi @TheRealSambora #30YearsOfBonJovi #becausewecan #BonJovi *raises glass* heres to many many more :) #30YearsOfBonJovi o/ let's trend #becausewecan ❤ Analysis of the session 'Because We Can' created with Tweet Category 4 .14 Mar 13 Cat.14 Mar 13 Cat.14 Mar 13 Cat. could be your superman tonight! #bonjovi #becausewecan #stl I don't wanna be another wave in the ocean.14 Mar 13 Jani Bragg @Undeadbabygurl Cat.: Now playing At the Bon Jovi concert with @TiffTann #becausewecan Listening to vintage @BonJovi atm.: Tour At the #bonjovi #becausewecan concert! Super excited! At the Bon Jovi concert with @Anna_Claire24 #BecauseWeCan Sarah Miller @Smorez428 00:19 . #BecauseWeCan #Faith Listening to Bon Jovi and getting SUPER STOKED for Thursday! @SattinSchreiner @laneyelizabethh #cantwait #reunited #BecauseWeCan Nick Bailey @_Slick_Nick11 02:00 . Hey god and miss 4th of July aswell as other tracks! I can't wait until slane in June #becausewecan ∆Mike @Mikey_Az 03:05 .14 Mar 13 Cat.12 Mar 13 Cat.: Now playing Now listening: @BonJovi What About Now.: Lyrics Taran Link @TaranLeeLink17 21:54 .12 Mar 13 Cat..

pretty amazing (Now Playing Category). Analysis of the session 'Because We Can' created with Tweet Category 5 . like Bon Jovi was going to have a hard time creating a new hit. The Bon Jovi official account asked how many times people listened to the song. Many people concluded "They did it again". We registered in the hashtag many users that were talking about the tour or asking to go to their country (Tour category). but they did not. the answers were mostly "more than X" (a lot).CONCLUSIONS People loved the album. Many users shared as well when the songs were playing on the radio or asked the Djs to play it. Positive tweets are 97%of the tweets that express "love" or "hate" for the song.

Glossary .

This is important because it tells you how many times it has been possible to visualize the hashtag. IMPORTANT: both the impact and reach are 'potential' because not everyone may have seen the hashtag and users can have other users in common. It is interesting to note that although a category may have a greater number of tweets that another one. Example: If a user sends 2 tweets and he has 100 followers. number of users. replies. regardless of the number of tweets sent. . This number is calculated by adding all the followers of each user who participated in the session. Analysis of the session 'Because We Can' created with Tweet Category 7 . number of tweets and number of RTs. if the session had 2 users. which is the number of times that people could have seen the hashtag. This figure indicates how influential are the participants in our session. RTs and replies included. the reach will be 150 followers. you can calculate if participants in your session exceed that average. This number is calculated by dividing the sum of followers by the number of users who have participated. the number of followers of those users. It also includes users who only sent RTs. Thanks to this chart you will be able to identify the moment people tweeted the most or the least. If another user sends 3 tweets and he has 50 followers.Average followers per user: the average number of followers that users of the session have. − Influence of Users: shows the influence of the users who participated in the session. . ChaRTs There are different types of graphs in the report Tweet Category: − Temporal Evolution: shows the time evolution of the tweets sent by users. Given that the average number of followers that a Twitter user has is about 250. it could have a minor number of impressions (lower impact). RTs included. This number is calculated by multiplying the number of followers of each user by the number of number of Tweets and adding those results. check-ins and photos.Potential Reach: Number of users who have been unable to see the hashtag and could have been impacted by the hashtag. links and 'Tweets'. links. conversations (tweets as part of a conversation between several users). Page 2: Statistics of the categories: on this page you will find the detailed statistics for each category. The rankings show the categories with the highest reach. 'Tweets' are the ones containing only text.Difference between “Total Tweets” and Tweets: The “Total Tweets” include RTs. . Rankings of categories: This ranking shows which categories have reached the top 5 according to several statistics. Statistics − Number of Tweets: Total number of Tweets sent during the session. one with 100 followers and the other one with 50. the number of impressions generated by this person would be 150 which would make a total of 350 impressions of the session. impact. . As we move to the right part of the graph you will see the users who have a greater number of followers and therefore influence. It is shown below. The vertical axis shows the number of tweets sent and the horizontal one the number of users who have participated. This number is calculated by dividing the number of tweets between the number of users who have participated. the higher influence of your users.Potential Impact: Number of impressions of the hashtag. Tweet Category takes the first and last tweet and draws the timeline of the session. retweets. . On the vertical axis you will find the total number of users and on the horizontal one. The higher the columns on the right.Number of users: Total number of users who participated in the session using the given hashtag. − User activity: shows the number of tweets sent by users. the number of impressions generated by the users would be 200. a breakdown of the types of tweets: original tweets (those containing text only) tweets with links. Using the previous example.Page 1: General Overview: This page shows at a glance the evolution and the global statistics of the session.Average number of Tweets per user: this number is the average of Tweets sent per each user. .

− Most retweeter users: the ones who sent the highest number of RTs. − Users with the highest impact: the ones who generated the highest number of impressions. Page 3: User Rankings Tweet Category offers different kinds of user rankings: − Most active users: the ones who tweeted the most using the hashtag. − Tweets by category Chart: This chart shows which category has the highest number of total tweets. − Most original users: the ones who sent the highest number of original tweets (No RTs). Analysis of the session 'Because We Can' created with Tweet Category 8 . Thus you can see which category gets more impact. Table of categories: This table shows detailed statistics for each category. − Users by category Chart: This chart shows which category has the highest number of users.ChaRTs: − Impact by category: This graph shows which category has the highest number of impressions and therefore the highest impact. more users. − Most popular users: the ones who have the highest number of followers in the session. It is worth taking a second to consider this table as very interesting conclusions can be obtained from it. these statistics are the same variables as the global statistics of the session but applied to each of the category. − Most participative users: the ones who participated in more categories. RTs included. and so on.