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Rethinking Urban Mobility

The compact PRIUS c comes with the Hybrid Synergy Drive system, combining an efficient petrol engine with a powerful electric motor for maximum fuel economy and minimum emissions. It provides smooth, efficient power in the city or on the highway while its distinctive looks underscore your dynamic individualism. Its the answer to your urban mobility needs today, and tomorrow. Its the Toyota Hybrid Solution.

Projector Headlamps

Distinctive Rear

Sporty Alloy Rims

Halogen projector headlamps provide Combination Lamps The 15 alloy rims are designed to excellent visibility. LED stop lamps reduce power complement the dynamic lines of the consumption and increase visibility PRIUS c. and safety.

The PRIUS c TRD Sportivo offers an added sports appeal to the unique hybrid styling of the PRIUS c.

Red** Black

Front Bumper Spoiler* & Daytime Running Lights*

Side Skirts* & Sports Stripe

Rear Combination Lamp Garnish Rear Bumper Spoiler*

TRD Sportivo Carpet Mat*

Gives the rear a tougher yet sporty look. For a sportier-looking interior. Sleek, sporty lines to improve the cars & TRD Sportivo Emblem* Subtle, stylish touches for that added flair. The TRD Sportivo front bumper spoiler dynamic styling. and black nose bumper garnish add **Red sports stripe only available with Black Mica sportiness, while the daytime running PRIUS c TRD Sportivo. lights enhance its attractiveness. Accessories listed above are available as standard on the TRD Sportivo variant only. *TRD Sportivo branded accessory items.


Intelligent On The Inside

The PRIUS c cockpit puts innovation at your fingertips, with an advanced ergonomic design thats practical and user friendly. The futuristic multi-information display shows the vehicles operation status and makes eco-driving fun and satisfying.

Interior shown with optional DVD-AVN (Audio-Video Navigation) System.

Audio System
The 2-DIN Head Unit CD Player is designed with thoughtful functions like MP3 playback, AUX-Jack, USB, Bluetooth & 6 speakers.

Auto Air Conditioning

Cabin climate can be controlled from the steering wheel or from the centre console, all within easy reach of the driver.

Smart Entry & Start System

The electronic key is so convenient. Start and end your journey with a press of a button, without even removing the key from your pocket.

Eco Drive Monitor

The 3.5 - inch, full colour TFT multi - information display (MID) makes eco - driving more fun. Colour - themed content makes the vehicles operating parameters easier to view.

Menu Screen
User-friendly menu screen provides immediate access to information.

Energy Monitor
Real-time monitoring of engine and motor operating status.

Drive Information
Average speed, current cruising range, and other essential driving information.

Eco Score

5-min Consumption

Past Record
Displays your top 3 fuel efficiency records as well as your current fuel efficiency ranking.

Real-time ECO Score display when starting, Displays fuel consumption for the preceding cruising and idling. 30 minutes in 5 minute intervals.

Steering Wheel Switches with Touch Tracer

Cruise Control

Long distance driving is made easier and Touch Tracer technology on the steering more relaxing with cruise control. Speed wheel reduces the need for eye movement can be easily adjusted from the steering when operating controls. As you touch mounted controls. each area of the switch, the corresponding function is instantly illuminated on the MID. You can also control the audio and air conditioning settings.


The PRIUS c is a full hybrid vehicle, and is able to provide satisfying city driving performance especially in the middle-speed range.


The PRIUS c is engineered for fuel efficiency with an aerodynamic body design, achieving class topping fuel savings.

4 Key Benefits For You

Hybrid Synergy Drive is a FULL HYBRID system that is our solution to the mobility needs of the next generation. It sets the standard in these 4 key areas that will be the benchmark for city cars of the future.


The Hybrid Synergy Drive system minimises the output of CO 2 and other harmful emissions, complying with relevant international exhaust emission regulations.

The PRIUS c is whisper-quiet in EV mode, making the drive surrounding the neighbourhood calm and relaxed. In the cabin, its a drive unlike any other with sound-absorbing and vibration-damping materials.


Engineered For The Active Lifestyle

The PRIUS c is lighter and more compact to achieve truly outstanding fuel economy. Its design also makes it more agile and fun with 3 different drive modes: Normal mode, ECO Drive mode and EV Drive mode*. Its the perfect companion to your fast- paced and energetic urban lifestyle.

1. Engine
The 1.5 litre Atkinson cycle engine with Exhaust Gas Recirculation (EGR) technology helps boost fuel efficiency and reduce unwanted emissions. Also, friction reduction technologies and an improved electric water pump further contribute to more efficient power delivery.

2. Hybrid System
Smaller and lighter Hybrid Synergy Drive system. The two intelligent motors combine to deliver superior electric power generation and motive force to drive the wheels.

Drive Modes
Drive modes let you optimise fuel consumption, throttle response and onboard energy use to suit driving conditions. Normal mode for a balance of both power and eco - efficiency, ECO Drive mode for maximum fuel efficiency and EV mode* which only uses the electric motor, ensuring a quiet, emission-free drive.
*EV mode is subject to battery levels and driving conditions.

3. Hybrid Battery
The hybrid battery is optimally positioned under the rear seat, improving trunk space and lowering the centre of gravity.

How the PRIUS c Hybrid Synergy Drive System Works

The output from the engine, coupled with the two intelligent electric motors, is continuously regulated by the intelligent Hybrid Synergy Drive system for maximum fuel efficiency and outstanding performance.

Normal Driving Starting

Only the electric motor* is used to move from a standing start. Motor and engine output are regulated to achieve optimum driving and battery- charging ef ficiency. Under low-load conditions, driving on electric power only is also possible.*

Legend: Hybrid Battery Electric Motor Engine Both the electric motor and petrol engine work together for powerful, smooth acceleration.

The cars kinetic energy is recaptured by the motor to recharge the battery.

When the petrol engine and electric motor both stop, no fuel is consumed. **

*Petrol engine may be used also in some cases. **If battery power is low when vehicles comes to a stop, the engine will keep running to drive the electric motor that charges the battery, no external power is required for charging.


Interior shown with optional DVD-AVN (Audio-Video Navigation) System.

Luggage Room

Seat Configuration

Optimised hybrid system design positions the battery 60:40 split rear seats can fold freely to accommodate even and fuel tank under the rear seat, ensuring a full 260L long and bulky items. of potential cargo space.

Set Yourself Free

The PRIUS c is compact on the outside yet surprisingly spacious on the inside. Its cabin is easy to enter, with form - fitting seats and abundant storage space for all your gear.

Storage Space
Easy-to-access storage areas are provided to meet every imaginable need. From compartments and pockets for small items to cup holders and trays to keep all your belongings organised. 1. 2. 3. 4. 5. 6. 7. 8. 9. Meter side box Open tray for front passenger Glove box Front console tray Front cup holders Console side pocket Centre console box Rear cup holder Door trim pockets

Meter Side Box

Open tray for front passenger

A convenient small storage space perfect A versatile storage area allows for more for loose items and coins. storage options.

Reassurance Is Built In
PRIUS c gives you peace of mind with active safety features to help prevent accidents, as well as passive safety features to help reduce collision injuries.

Body Structure
Designed with collision compatibility to help protect occupants when vehicles of different sizes and weights collide. Its crushable zones absorb impact force while retaining cabin integrity. The front of the PRIUS c is also designed to reduce harm to pedestrians in the event of a collision.

Pedestrian Protection
A B C D Cowl louver Hood Fender bracket Front bumper

Optional Accessories





Brake System
Even on slippery roads, the PRIUS c helps maintain vehicle stability with its Anti-lock Brake System, Vehicle Stability Control, Traction Control, Brake Assist and Electronically Controlled Braking & Regeneration.

DVD-AVN (Audio-Video Navigation) System with Reverse Camera

It features a large 7 touch screen display with Bluetooth, Smartphone Link* and Voice Recognition. Smartphone Link* lets you connect with iPhone or MirrorLinkTM compatible devices, and operate selected smartphone applications from the DVD-AVN head unit. It has built-in navigation maps for Malaysia, Singapore & Brunei, customised with the Toyota network, and a Gyro-speed sensor that operates even when the signal is lost (e.g. driving through a tunnel). Reverse Camera displays rear view on the DVD-AVNs screen.
(For safety reasons, some functions are disabled while vehicle is in motion). *Compatible with selected smartphones. For details, please contact your nearest Toyota showroom.

4.8m (Tires)

Minimum Turning Radius

Toyota Standard Solar Film 7 Airbags WIL Concept Seat Minimum Turning Radius
With a minimum turning radius of only 4.8m, the PRIUS c is easy to manoeuvre in narrow streets, or parallel park in limited spaces. Toyota solar film reflects harmful rays and reduces heat build-up in the car, keeping the vehicle cool and making the occupants feel more comfortable.

SRS airbags are provided for the front and A more rigid seat frame and optimised front side seats, curtain-shield, and the headrest position mitigates impact forces drivers knees. to the occupants back and neck in the event of a rear-end collision.


Visible Light Transmittance (VLT) Total Solar Energy Rejection (TSER)

75% 53%

64% 52% 99%


Exterior Colours

Ultra-Violet Rejection (UVR) Infra-Red Rejection (IRR) at 900 -1,000 nm 74%


JPJ REGULATIONS: Front: Not less than 70% Side / Rear: Not less than 50%

NOTES a. VLT: Visibility level, LOWER % means less light/heat transmitted. Result: Darker / Cooler Cabin. b.TSER: Total heat rejected, HIGHER % means less heat. Result: Cooler Cabin. c. UVR: Harmful rays rejected, HIGHER % means less UV. Result: Better Cabin protection from sun-tan / ageing of interior parts.

Lime White Pearl CS 082*

Silver Metallic 1F7*

Black Mica 209*

Super Red V 3P0*

Citrus Orange Mica Metallic 4V7

Aqua Mica Metallic 774

Blue Metallic 8T7

d.Infra-Red Rejection (IRR): Infrared rejected, HIGHER % means less infrared transmitted. Result: Comfort driving.

*PRIUS c TRD Sportivo is only available in these colours.

VARIANT ENGINE Model Type Displacement Fuel System Max. Output / Torque Transmission MOTOR Max. Output / Torque BATTERY Type Voltage Max. Output PERFORMANCE Total System Output CO2 Emissions* CHASSIS Suspension Front / Rear Brakes Type Front / Rear Tyres & Rims Spare Tyre & Rim Steering DIMENSIONS Kerb Weight Boot Capacity (VDA) Fuel Tank Capacity Minimum Turning Radius EXTERIOR Aerokit PRIUS c PRIUS c TRD SPORTIVO

cc kW (PS) / Nm (kg-m)

1NZ-FXE 4-Cylinder In-Line, 16-Valve, DOHC with VVT-i 1,497 EFI, Unleaded RON 91 or higher 54 (73) / 111 (11.3) Electronically Controlled Continuously Variable Transmission (E-CVT) 45 (61) / 169 (17.2) Nickel-Metal Hydride (NiMH) 144.0 19.3 74 (101) 91 Front : MacPherson Strut with Stabiliser / Rear : Torsion Beam Hydraulic & Regenerative Front : Ventilated Discs / Rear : Drums 185/60R15, Alloy 185/60R15, Alloy Electric Power Steering

kW (PS) / Nm (kg-m)

V kW kW (PS) g / km

VARIANT Wing Mirror Wiper Front / Rear INTERIOR Smart Entry and Start System Multi Information Display (MID) Air Conditioner Steering Wheel Type Switches Cruise Control Drive Mode Switch (ECO-EV) Power Window Audio System Type
Speakers Material Rear Front

PRIUS c PRIUS c TRD SPORTIVO Power-Adjustable & Retractable, with Turn Indicator Front : With Intermittent (Time Adjustable) / Rear : With
With 3.5" Full Colour TFT Screen Single Zone, Automatic 4-spoke Urethane, Tilt & Telescopic Adjustable With Touch Tracer (Audio, MID, Air Conditioner) With With Front & Rear : With (Driver only) Auto Up / Down & Jam Protection 2-DIN Head Unit CD Player with Tuner MP3, AUX-Jack, USB & Bluetooth 6 Fabric 60 : 40 Split Foldable With With With


kg Litre Litre m

1,140 260 36 4.8 Without With TRD Sportivo Aerokit (Front & Rear Bumper Spoiler, Side Skirts & Daytime Running Lights)

Rear Combination Lamp Garnish Headlamp Type Brake Lamp Front Fog Lamp

Without With Halogen Projector (with Manual Levelling) LED With

Armrest Bag Hook Luggage Tray SAFETY ACTIVE SAFETY Vehicle Stability Control (VSC) & Traction Control (TRC) Anti-lock Braking System (ABS) Reverse Sensor PASSIVE SAFETY SRS Airbags Seat Belts Front Rear ISOFIX Headrest Front / Rear SECURITY Alarm System OPTIONAL DVD-AVN with Reverse Camera Window Tint

With With Electronic Brake-force Distribution (EBD) & Brake Assist (BA) Dual Cell, Colour-keyed 7 Airbags (Front, Front Side, Curtain & Driver Knee) 3-Point ELR x 2 with Pretensioner & Force Limiter 3-Point ELR x 3 With (Rear Only) Front : Height Adjustable x 2 / Rear : Height Adjustable x 3 Immobiliser, Siren with Back-up Battery & Cabin Sensor 2-DIN Head Unit DVD Player with 7 Touch Screen, Tuner, MP3, AUX-Jack, USB, SD Card Slot, Bluetooth, Smartphone Link**, Voice Recognition, Navigation System and Reverse Camera Toyota Standard Solar Film

*Emission figures based on International Emission Standards (EU). **Compatible with selected smartphones. For details, please contact your nearest Toyota showroom.

This catalogue is printed on Recycled Art Paper.

Company No. 060576-K

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