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Mahatma Gandhi University MEGHALAYA www.mgu.edu.in
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PROGRAMME CODE‐‐‐ 210103 Bachelor of Business Administration (BBA) CODE MP11 MP12 MP13 MP14 MP15 MP16 MP17 MP18 MP19 MP20 MP21 MP22 MP23 MP24 MP25 MP26 MP27 MP28 MP29 MP30 MP31 MP32 MP33P The Bachelor Program consists of 23 Subjects in all. These comprise of Subjects: Year 1‐‐‐ MP11 to MP17 & MP32 Year 2 ‐‐‐ MP18 to MP24 Year 3 ‐‐‐ MP25 to MP31 & MP33
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SUBJECT Principles of management Managerial economics Introduction to information technology Communication skills Financial accounting Business law Marketing Management Human Resources Management Logistics Management Corporate legal framework Project Management Management Information System Production and Operations Management Organization Behaviour Training and Development Advertising and sales Promotion Quality Management Management of financial institutions Security analysis and portfolio management E‐commerce Enterprise resource planning Presentation/Seminar Project course work
CREDIT 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 10 10
Detailed Syllabus MP11‐‐‐ Principle of Management Unit 1 Introduction to Management Introduction, Concept of Management, Definition of Management, Need for Management, Objectives of Management, Evolution of Management, Classical School of Thought, Scientific School of Thought, Behavioral School of Thought, Modern Approach to Management, Management Process, Distinction between Management and Administration, Managers‐Executors of Management, Decision‐Making, Summary, Key Terms, Exercise Unit 2 Planning Function of Management Introduction, Concept of Planning, Nature of Planning, Importance of Planning, Limitations of Planning, Planning Process, Concept of Strategic Planning, Reasons for Failure of Planning, Summary, Key Terms, Exercise Unit 3 Organizing Function of Management Introduction, Organizing‐A Basic Function of Management, Organizing Process, Principle of Organizing, Purpose of Organizing Unit 4 Concept of Organizational Structure Principles of Organizational Structure, Factors Influencing Organizational Structure, Design of Organizational Structure, Characteristics of Organizational Structure, Elements of Organizational Structure, Departmentation, Span of Management, Delegation of Authority, Assigning Responsibility, Organizational Strategy Unit 5 Staffing Organizing the Human Resource, Recruitment, Selection, Compensation, Placement, Induction, Summary, Key Terms, Exercise Unit 6 Directing Function of Management Introduction, Concept of Directing, Definition of Directing, Characteristics of Directing, Importance of Directing, Unit 7 Personality and Attitude Introduction to personality, types and traits of personality, Theories Unit 8 Learning Perception, Motivation (characteristics, types, and theories), Learning Theories Unit 9 Leadership Characteristics, types, and theories, Concept of Supervision,
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Unit 10 Authority Concept of Authority, Centralization and Decentralization of Authority, Effectiveness of Delegation, Benefits and Limitations of Delegation, Summary, Key Terms, Exercise Unit 11 Conflict, Communication, and Coordination Introduction, Concept of Conflict, Classification of Conflict, Sources of Conflict, Outcomes of Conflict, Management of Conflict Unit 12 Negotiation An Approach to Conflict Resolution, Negotiation Process, Negotiation Strategies Unit 13 Communication Concept of communication, Communication Process, Types of Communication, Principles of Effective Business Communication, Concept of Coordination, Types of Coordination, Principles of Coordination, Techniques of Coordination, Advantages of Coordination, Summary, Key Terms, Exercise Unit 14 Controlling Function of Management Introduction, Concept of Controlling, Purpose of Controlling, Process of Controlling, Types of Control, Relationship between Planning and Controlling, Controlling Overall Organizational Performance, Summary, Key Terms, Exercise Unit 15 New Concepts in Management Introduction, Concept of Entrepreneurship, Meaning of Globalization, Concept of Business Ethics, Corporate Social Responsibility, Objectives of CSR, Benefits of CSR, Concept of Total Quality Management, Summary, Key Terms, Exercise Unit 16 Managing Strategies in an Organization Introduction, Concept of Strategy, Features and Importance of a Strategy, Concept of Strategic Business Units, Levels of Strategy, Types of Strategies, Concept of Strategic Management, Components of Strategic Management, Process of Strategic Management, Role of Strategic Management, Strategic Management in Marketing, Strategic Management in Finance, Strategic Management in Human Resource, Concept of Strategic Planning, Summary, Key Terms, Exercise Reference Books: ‐ 1. Principles and Practices of Management by Dr. Kiran Nerkar, Dr. Vilas Chopde (Paperback, Dreamtech Press) 2. Introduction to Management by Vijay Pithadia (Ph. D.) (Paperback, Biztantra) 3. Management Principles & Guidelines by Thomas N. Duening (Ph. D.) & John Ivancevich (Ph. D.) (Paperback, Biztantra)
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Key Terms. Utility: A Basis of Consumer Demand .Maximization of Managerial Utility Function Maximization of Satisfaction. Marginal Utility . Income Elasticity of Demand. Key Terms. Properties of Indifference Curve . Exceptions to the Law of Diminishing Marginal Utility. Maximization of Sales Revenue . Key Terms. Measurement of Elasticity of Demand.Returns to Scale . Criteria for Efficient Demand Forecasting. Review Exercise 5 | P a g e .Total Utility. Key Terms. Summary. Statistical Methods. Importance of Managerial Economics. and Importance Introduction . Key Terms . Price Elasticity of Demand. Marginal Rate of Substitution.Shifts in Budget Line . Ordinal Utility Concept‐ A Modern Approach Unit 7 Concept of Consumer Behavior Analysis Indifference Curve. End of Chapter Exercise Unit 2 Business Objectives of Organizations Introduction . Scope.Nature of Economics . Nature.Concept of Supply.Consumer’s Equilibrium through Indifference Curve and Budget Line . Measurement of Utility.Producer’s Equilibrium. Summary.Summary.Objectives of Business Organizations . End of Chapter Exercise Unit 5 Demand Forecasting Introduction.Branches of Economics .End of Chapter Exercise Unit 3 Demand and Supply Analysis Introduction.Maximization of Profit .Slope of the Budget Line .Law of Diminishing Returns Significance of Law of Diminishing Returns. Elasticity of Demand . MP12‐‐‐ Managerial Economics Unit 1 Managerial Economics: Meaning. Determinants of Demand. Survey Methods.Maximization of Organization’s Growth Rate .Concept of Production .Short‐Run Production .Concept of Managerial Economics.Summary. Scope of Managerial Economics. Determination of Producer’s Equilibrium. Determinants of Demand. Techniques of Demand Forecasting. End of Chapter Exercise Unit 8 Production Analysis Introduction . Law of Diminishing Marginal Utility Limitations of Law of Diminishing Marginal Utility. Types of Demand. Summary. Key Terms. Meaning of Economics .Types of Elasticity of Demand. End of Chapter Exercise Unit 6 Utility Analysis and Consumer Behavior Analysis Introduction. Cross Elasticity of Demand. Key Terms.Business Objectives .Criticism of Indifference Curve Concept of Budget Line . Concept of Demand. Summary. Objectives of Demand Forecasting. Long‐Run Production Iso‐Cost Lines . Summary.Market Equilibrium: Demand and Supply Equilibrium. End of Chapter Exercise Unit 4 Elasticity of Demand Introduction.Production Function . Cardinal Utility Concept‐ A Neo‐Classical Approach . Law of Demand . Major Economic Problems . Role of a Managerial Economist. Law of Demand . Factors Influencing Elasticity of Demand. Expansion Path .
Types of Market Structures. Marginal Productivity Theory.Key Terms .Price‐Output Equilibrium under Monopolistic Competition . Summary .Meaning of National Income (concepts and measurement). Concept of Market. Price and Output Determination under Monopoly. Cost‐based Pricing. Key Terms.Theory of Employment (Say’s Law and Keynesian Theory . Competition‐based Pricing. Relationship between Total Revenue and Marginal Revenue. Sweezy’s Kinked Demand Curve Model . Profit.Concept of Business Cycles (phases of business cycles). Key Terms.Price and Output Determination under Oligopoly . Review Exercises 6 | P a g e . Summary . Demand‐based Pricing. and supply of money) Unit 16 Inflation Defining Inflation (types of inflation and measures of controlling inflation). Pricing Methods. Demand Curve under Perfect Competition. Break‐Even Analysis. Types of Costs. Summary.Concept of Macroeconomics . Concept of Revenue . Purely Competitive Market. Review Exercise Unit 10 Market and Market Structures Introduction. Summary. Theories of Factor Pricing. Review Exercise Unit 15 Introduction to Macroeconomics and its Concepts Introduction . Monopoly Equilibrium in Case of Zero Marginal Cost Unit 12 Price and Output Determination under Monopolistic Competition Demand and Marginal Revenue under Monopolistic Competition . Product Life Cycle Based Pricing. demand. Marginal Revenue . Other Pricing Methods Unit 14 Concept of Factor Pricing Wages. Key Terms. Concept of a Bank (commercial and central bank.Concept of Money (Functions. Economies and Diseconomies of Scale. Review Exercise Unit 11 Pricing and Output Decisions in Different Markets Introduction.Collusion Model‐ The Cartel. Relationship between Average Revenue and Marginal Revenue. Modern Theory of Factor Pricing Equilibrium of a Firm in Factor Market.Different Concepts of Macroeconomics . Perfectly Competitive Market. credit creation by bank). Rent. Concept of International Trade (Globalization and Balance of Payments).Average Revenue. Interest. Unit 9 Cost and Revenue Analysis Introduction. Demand and Marginal Revenue under Monopoly. Supply Curve under Perfect Competition . Concept of Product Pricing. Summary.Time Element in Price Determination under Perfect Competition. Review Exercise Unit 13Product and Factor Pricing Introduction. Concept of Cost. Price and Non‐price Competition.Key Terms. Imperfectly Competitive Market. Price and Output Determination under Perfect Competition .
Copying. Further Readings Unit 2 Generations and Structure of Modern Computer Introduction. Introducing Linux Files and Directory Structure. Review questions. Job Scheduling. Windows 7. User Accounts. Biztantra) 3.Joystick. Defining Computer.Computer. Managerial Economics by Prof.Exploring Features of Windows OS.Scanner. Windows 2000.) Jaswinder Singh (Paperback. Fourth Generation of Computer (1971‐Present). System Backup and Restore.Windows 98.Third Generation of Computer (1964‐1971). Keywords. Managerial Economics by William F. Graphical User Interface. Exploring the Basic Parts of a Computer. Information Management. Describing the Basic Linux Commands. Summary. Memory Management. Windows 95. Review questions. Summary. Stephen G. Exploring the History of Computer and its Pioneers. Further Readings Unit 6 Introducing Linux Exploring Linux Distributions. Second Generation of Computer (1956‐ 1963). Further Readings Unit 5 Introducing Windows Operating System Introduction. Wiley India) MP13‐‐‐ Introduction to IT Unit 1 Introduction to Computer Systems Introduction. Creating. Introducing the Fedora Desktop. D.Digitizer. Working with Files in Linux. Computer Software. Review questions . Windows XP.) & Holton Wilson (DBA) (Paperback. Virtual Storage.Reference Books: ‐ 1. Keywords. (Dr. First Generation of Computers (1940‐1956). Exploring Fedora Linux. Categories of computer.Further Readings Unit 4 Operating Systems Introduction.Trackball. and Review questions. Device Management. Summary.mouse. Managerial Economics An Economics Foundation for Business Decisions by Barry Keating (Ph. Internet Information Services. Windows Vista. Summary. Using Wildcards with the ls 7 | P a g e . Keywords. Exploring the Terminal Window. Processor Management. Samuelson.Printer. Unit 3 Input and Output devices Introduction. Exploring the Basic Structure of a Computer. and Removing Files in Linux. Marks (Paperback. Internet Explorer.Keyboard. Dreamtech Press) 2. Keywords .Fifth Generation of Computer (Present and Beyond).
Keywords. Describing the Linux File Permission. Exploring Data Ranges. Understanding the Statistical Functions. 8 | P a g e . Printing a Graph . Understanding Formulas in Excel 2007. working with a Workbook in Excel 2005. Review questions. Performing Advanced Operations on Tables. Starting and Quitting Word 2007. Review questions. Starting PowerPoint 2007. Summary. Saving. Working with Header and Footer. Editing and Formatting Text. Adding a Graph Title. Review questions . Unit 8 Working with Tables and Mail Merge Introduction. Closing a Presentation in PowerPoint 2007. Creating. Understanding Excel 2005. Adding Data Labels . Summary. Keywords.Command. Adding and Removing Slides in PowerPoint 2007. Keywords. Changing the Graph Data . Quitting PowerPoint 2007.Exploring Word 2007 Interface Features. Further Readings Unit 9 Getting Started with Excel 2007 Introduction. Summary. Summary. Opening an Existing Presentation in PowerPoint 2007. Adding Gridlines . Saving a Presentation in PowerPoint 2007. working with Data in a Worksheet. Working with Directories in Linux. Resizing and Moving Graphs. Keywords. Exploring the PowerPoint 2007 UI. Features of PowerPoint. Changing the Graph Layout . Using Mail Merge.Further Readings. Performing Basic Operations on Tables. Keywords . Review questions. Understanding What‐If Analysis. Further Readings Unit 11 Working with Graphs in Excel 2007 Introduction. Review questions. and Redirectors in Linux.Further Readings Unit 7 Getting Started with Word 2007 Introduction. and Closing a Word Document. Summary. Creating a Graph .Further Readings. History of Microsoft Word. Keywords. Creating a New Presentation in PowerPoint 2007. Getting Help in PowerPoint 2007. and Review questions. Review questions . Working with 3‐D Graphs .Changing the Graph Type . Summary. Unit 12: Getting Started with PowerPoint 2007 Introduction. Summary. Formatting Graph Objects . Understanding Advanced Operations in a Worksheet. Adding a Legend .Changing the Graph Styles . Keywords . Exploring Pipes. Exploring Functions. Further Readings Unit 10 Working with Formulas and Functions in Excel 2007 Introduction. Filters. Further Readings. Adding Axis Titles . working with a Formula. History of PowerPoint. Opening.
Architectural Model. Review questions. Basic Components of a Network .Further Readings. Network Interface Card. and Multimedia in PowerPoint 2007 Introduction. Exploring Blogs and Forums. Understanding the Basics of Networking. Web Server. Exploring the Types of Networks. Summary. Concept of Communication. Website Hosting. Keywords. Further Readings Unit 14 Introduction to Networking Introduction. Surfing and Searching the Internet. Biztantra) Comdex Computer Course Kit by Vikas Gupta (Paperback. Further Readings Reference Books: ‐ • • • MP14‐‐‐ Communication Skills Unit 1: Basics of Communication Introduction. Firewall. Summary. Transmission Modes. Web Page. Dreamtech Press) 9 | P a g e . Defining E‐mail. The Convergence of Computing with Communication. Protocols . Transmission Media. Virus and Its Types. Review questions . Protocols. Website. Process of Communication. Dreamtech Press) Management Information Systems by Shubhalakshmi Joshi. Review questions. Smita Vaze (Paperback. Creating an HTML Document. Keywords. Internet Protocols. Networking Devices. Review questions . Network Topologies . Saving the HTML Document. Exploring HTML Tags. Summary. The OSI Model. working with Graphs. Security. Defining Chatting. Unit 15 Getting Started with Internet Introduction. Unit 16 Working with HTML Introduction. Summary. Working with Text in PowerPoint 2007. Working with Multimedia. Objectives of Communication.Further Readings. Keywords . Viewing the HTML Document in a Web Browser. Importance of Communication. Need for Networking. Networking Cables. Graphs. Antivirus. Web Browser. Types of Communication Computer Applications in Management by Niranjan Shrivastava (Paperback. Defining Domain Name System . Unit 13 Working with Text. Keywords . Working with Animations.
Further Readings Unit 3: Verbal Communication Introduction. Essential features of a Good Presentation. Keywords.Written communication . Review questions. Limitations of written communication.Unit 2 Organizational pyramid Formal & Informal Channels of Communication. Semantic Barriers. Advantages of Oral communication. Review questions. Barriers to effective listening. Upward Communication. how to make listening effective. Review questions. Summary . The Grapevine. Physical Barriers. Summary. Keywords. Verbal communication and its types . Business Correspondence. Further Readings Unit 6: Communication Barriers Introduction. Further Readings Unit 5: Non‐ Verbal Communication Introduction. Diagonal Communication. Socio‐psychological Barriers. Summary. Direction of Communication. Importance of Business Correspondence 10 | P a g e . Types of Communication Barriers.Further Readings Unit 4: Listening Skills Introduction. Summary. Non‐Verbal Communication. Summary. Further Readings Unit 9: Business Correspondence Introduction. Keywords. Review questions. Keyword. Further Readings Unit 7: Effective Speeches Introduction. Limitations of Oral communication . Communication Barriers. Summary. Summary. Types of listening skills. Para language. Ten Commandments of listening. Keywords. Downward Communication. Review questions. Keywords. Further Readings Unit 8: Effective Presentation Introduction. Keywords. Organizational Barriers. Body language. Purpose of Presentation. Horizontal Communication. Listening Skills. Review questions. C’s of Communication. Overcoming the Barriers. Characteristics of a Good Speech. communication. Review questions .Oral communication . Advantages of written. Delivering a Speech. Personal Barriers.
Quotation Letter. Adjective. Review questions. Report Writing. Order Letter. Further Readings Reference Books: ‐ • • • Business Communication by Sangeeta Magan (Paperback. Keywords. Summary. Types of Letters. Paragraphs for Reading and Comprehending. Parts of a business letter. Adverb. Omission of Articles . Review questions . Format of a Report Unit 13 Press Release Press Release. Biztantra Contemporary Business Communication (Fifth Edition) by Scot Ober (Paperback. Keywords. Noun. Summary. Pronoun. Further Readings Unit 14: Introduction to Grammar Introduction. Review questions. Principles of drafting a report. Correct Usage of articles . Verb. and Words Often Confused. Biztantra) Contemporary Business English by Scot Ober (Paperback. Types of Tenses . Synonyms. Keywords . Types of the cover letter. Interjection.Further Readings Unit 15: Vocabulary Building Introduction. Important features of a good business Letter. Summary. Layout of Letters. Conjunction. Unit 16 Reading Comprehension Précis. Importance of Report Writing. Keywords . Preposition.Unit 10 Business letters Business Letters. Colloquial Phrases. Keywords. Cover letter and its importance. Biztantra) MP15‐‐‐Financial Accounting 11 | P a g e . Grammar and its importance . Summary . Essential features of a good report. Subject‐ Verb Agreement and its rules . Parts of Speech. Review questions. Enquiry Letter. Essential features of a good press release. One Word Substitution. Further Readings Unit 12 Report Writing Press Release Introduction. Antonyms. Essential features of a cover letter. Guidelines to write a good cover letter. Recovery Letter. Review questions .Summary. Purpose of a cover letter. Articles and its types . Complaint Letter. e‐mail writing. Tenses . Further Readings Unit 11 Writing a Cover Letter Introduction.
Key Words.Summary. Key Words. Principles. Conservatism Concept Unit 5 Accounting Principles Defining Accounting Principles. Money Measurement Concept. Summary. Going Concern Concept. Accounting Standardsin Indian. Nature of Accounting. The role of Accounting . Dual Aspect Concept. and Standards Introduction. Verifiable Objective Evidence Concept. Functions of Accounting. GAAP. Key Words.Limitations of Accounting. Review Questions. Accounting Equation. Functions of Accounting Standards. Further Readings Unit7: Accounting Process: Recording of Transactions Introduction. Process of Setting Accounting Standards. Objectives of Accounting. Cost Concept. concepts. Advantages of Accounting . Key Words. Consistency Concept. Process of Accounting. Financial Accounting Unit 2 Cost Accounting Principles and concepts. Review Questions. Summary. Further Readings Unit 4: Accounting Concepts. Concept of Accounting. International Financial Reporting Standards (IFRS) . Review Questions. Further Readings Unit 3 Management Accounting Theories. Further Readings Unit 8 Bookkeeping 12 | P a g e . Disclosure Concept. Further Readings Unit 6 Accounting Standards Significance of Accounting Standards. Book keeping and accounting. Accounting Period Concept. Unit 1: Basic Concepts of Accounting Introduction. Materiality Concept. Periodic Matching of Cost and Revenue Concept. Review Questions. Users of Accounting Information. Basic Accounting Concepts. Realization Concept. Review Questions. Business Entity Concept. Features of Accounting Principles. Summary.Branches of Accounting. Accrual Concept. Summary. Key Words.
Further Readings Unit 12 Preparation of Financial Statements Introduction.Objectives of Financial Statements. Income Received in Advance. Need for Charging Depreciation. Key Words. Locating the Errors. Summary.Classification of Accounts. Key Words. Summary. Review Question. Review Question. Key Words. Further Readings Unit 10 Trial Balance Introduction. Ledger Books. Errors of Principle. Compensating Errors. Journal Entry. Suspense Account. Review Questions. Written Down Value Method. Insurance Policy Method . Compound Journal Entry. Key Words. Difference between Journal and Ledger. Provision for Discount on Debtors. Prepaid Expenses. Summary. Closing Stock.Annuity Method. Trading Account. Sum of Years’ Digits Method. Objectives of Trial Balance. Balancing the Ledger. Key Words. Manager’s Commission. Further Readings Unit 11 Rectification of Errors Rectification of Errors.Significance of Double Entry Bookkeeping System. Outstanding Expenses. Inventory Method . Further Readings 13 | P a g e . Errors of Omission .Depletion Method of Depreciation of Natural Resources. Methods of Preparing a Trial Balance. Key Words. Financial Statements . Double Entry Bookkeeping System .Summary. Depreciation. Review Questions. Classification of Financial Statements.Errors of Commission . Depreciation Fund Method. Limitations of Trial Balance. Bad Debts and Provision for Doubtful Debts. Machine Hour Rate Method. Profit and Loss Account. Concept of Capital and Revenue Expenditure. Review Questions. Review Questions. Balance Sheet. Accrued Income. Adjustments in the Preparation of Financial Statements. Concept of Trial balance. Ledger Posting. . Further Readings Unit 13 Depreciation Introduction. Summary. Further Readings Unit 9 Journalizing Rules for Debit and Credit. Steps in Journalizing. Summary. Subsidiary Books. Criteria for Selecting the Depreciation Method. Definition of Depreciation. Factors Affecting the Computation of Depreciation Unit 14 Methods of Calculating Depreciation Straight Line Method.
Definition of Bank Reconciliation Statement. Unit 16 Preparing a Bank Reconciliation Statement Procedure of Preparing a Bank Reconciliation Statement. Key Terms. Membership. Quasi‐Contracts. Summary. Key Terms. Biztantra) Financial Wisdom: Finance for Non Finance Executives by A. Questions and Exercises. Summary.) (Paperback. Articles of Association. Summary. International Trade. International Treaties and Convention. Biztantra) MP16‐‐‐Business Law Unit 1 Introduction to International Business Law Objectives. Bank Passbook/ Bank Statement. Summary. Political and Economic Environment. Discharge of Contracts. Understanding International Business Law. Questions and Exercises. Dhagat (Paperback. Prospectus. Public International Law and Private International Law. Dreamtech Press) Financial Management (Second Edition) by Paresh Shah (Ph. Summary. Contingent Contracts . Questions and Exercises. Further Readings 14 | P a g e . Summary. Keywords. Introduction to Business Law . Key Term. Key Words. Company Meeting. Indian Contract Act 1872. No Contract. Further Readings Reference Books: ‐ • • • Financial Management by Anil Kr. Further Readings Unit 3 Introduction to Company Law Objectives. Questions and Exercises. Further Readings Unit 4 Company Administrations and Management Company Administrations and Management. International Organizations: Roles and Functions.P. D. Winding up of a Company. Review Questions. Concept of a Company. Causes of Difference between Cash Book and Passbook Balances. Characteristics of Companies. m Promotion and Incorporation of Companies. Exceptions to the Rule ‐ No Consideration.Unit 15 Bank Reconciliation Statement Introduction. Key Terms. Dash (Ph. Memorandum of Association. General Principles of Contract. D. Questions and Exercises Further Readings Unit 4 Business Law in India Objectives.) (Paperback. Further Readings Unit 2 International Environment International Legal. Need for Bank Reconciliation Statement.
Scope of Foreign Exchange Management Act. Features of Contract of Sale. Summary. Further Readings Unit 12 EXIM Principles 15 | P a g e . Key Terms. Unfair Dismissal and Wrongful Dismissal. Effects of Public Policies on Organizations . The Environmental Protection Act. Further Readings Unit 8 Introduction to Corporate Governance Objectives. Health and Safety Legislation. Key Term. Sale of Goods and Agreement to Sell. Objectives of Foreign Exchange Management Act. Elements of Employment Contract. Summary.Unit 5 Indemnity and Guarantee Indemnity and Guarantee. Questions and Exercises. Issues in Corporate Governance. Defining Corporate Governance. Unpaid Seller. Key Words. Questions and Exercises. The Doctrine of ‘Caveat Emptor’. Key Words. Structure of Board. Features of Foreign Exchange Management Act. Meaning of Contract of Sale of Goods. Further Readings Unit 10 Regulatory Governance Framework for Companies and Stakeholders Benefits Regulatory Governance Framework for Companies and Stakeholders Benefits. Law of Employment. Questions and Exercise. Guidelines of Corporate Governance. Concept of Delivery of Goods . Further Readings Unit 11 Management of Foreign Exchanges Objectives. Transfer of Property. Key Terms. Summary. Summary. Understanding Employment Relations. Foreign Exchange Management Act 1999. Foreign Exchange Market. Questions and Exercises. 1986. Questions and Exercises. Questions and Exercises. Foreign Exchange Risk. Key Terms. Historical Perspective of Corporate Governance. Law of Agency. Key Term. Further Readings Unit 7Employment Relations Objectives. Role and Power of Central Government in Environment Protection. Bailment and Pledge. Summary. Need for Corporate Governance. Summary. Conditions and Warranties . Questions and Exercises. Corporate Governance in India. 1972. Sale and Hire Purchase. The Wildlife Protection Act. Power of BOD. Further Readings Unit 6 Contract of Sale of Goods Objectives. Roles of BOD. Impact of Non‐ compliance with Health and Safety Legislations. Managing Foreign Exchange Risk. Further Readings Unit 9 Board of Directors (BOD) Introduction of Board of Directors (BOD). Summary. Environment and Environment Pollutants.
International Bill of exchange. Further Readings Unit 13 EXIM TRANSACTIONS PROCEDURES Letter of Credit. Summary. Unity within ASEAN. Bill of Lading. Evolution of Marketing.) (Paperback. UNIDROIT Principles on International Commercial Contracts. Saudi). Summary. Further Readings Unit 16 Supra‐national law at the regional level Regional Economic Integration (REI)‐principles and applications. Sales Era. CISG (Convention on Sales of Goods). Key Words. Questions and Exercise. Traditional legal systems (Within others). Key Words. Private International Law: Definition and scope. Summary. Theocratic legal Systems (Pakistan. Key Words. Dominance by regional economic powers.. disunity in state external economic relations. Role of the state in establishing the commercial framework . Introduction. Choosing economic policy: protectionism or “free trade”. ASEAN protectionism‐global non‐competitiveness. Summary.) Parthasarathy (Ph. Concept of Marketing. Relationship to bilateral trade actions (and entry of non‐ASEAN goods into ASEAN). Summary. Authoritarian legal systems (military & civilian). Further Readings Unit 15 International Commercial Law System Public International Law: Definition. ASEAN‐The prominence of the security agenda. Export‐Import Documentation and Procedure. Questions and Exercises. transaction or relationship. Marketing Era 16 | P a g e . Key Terms. Goel (Paperback. China).Objectives. Questions and Exercise. Role of business in establishing “private” agreements as to rules of the . Further Readings Reference Books: ‐ • • • Corporate Governance by Sumeet Khurana (Paperback. Mechanisms & Practice by Swami (Dr. Biztantra) Corporate Governance: Principles. Key Words. United Nations Commission in International Trade Law (UNCITRAL). Questions and Exercise. (Commodore) P. D.K. Relationship to global (WTO) trade actions. Int’l Chamber of Commerce ICC) or AAA rules for arbitration) . Biztantra) MP17‐‐‐ Marketing Management Unit 1 Fundamentals of Marketing Introduction. Questions and Exercise. scope. Focus on ASEAN (and perhaps EU based on class composition and interest). basic principles. Production Era.) by Prof. Dreamtech Press) Business Law For Managers (2006‐2007 Ed. Further Readings Unit 14 Different Legal Traditions & Systems Socialist legal Systems (Vietnam. Regional ( & ASEAN) performance and concerns.
Market. Patterns of Market Segmentation. Product Mix Analysis. Pricing Methods. New Product Diffusion. Concept of Pricing. Summary. Production Concept.Key Words. Review Questions. Product Labeling. Selecting the Market Segment. Product Concept. Process of Market Segmentation. Further Readings Unit 5 Principles and Precepts of Marketing Management Introduction. Marketing Information System. Levels of Market Segmentation. Demand Unit 3 Philosophies of Marketing Management Philosophies of Marketing Management. Review Questions. Target Market Selection Process. Challenges of Product Branding Product Packaging. Needs and Wants. Developing a Positioning Strategy Summary. Further Readings Unit 6 Product Decisions Introduction. Tools for Competitive Differentiation. Brand Loyalty. Demand‐based Pricing. New Product Development. Selling Concept. Competition‐ 17 | P a g e . Basis of Market. Product Classification. Concept of Product Life Cycle Unit 7 Brand Management Process of Branding. Macro Environment. . Societal Marketing Concept Unit 4 Marketing Environment Micro Environment. Exchange. Marketing Mix Elements. Concept of Product. New Product Adoption. Unit 2 Scope of Marketing Scope of Marketing. Product Line Analysis. Key Words. Further Readings Unit 8 Pricing Decisions Introduction. Definition of Market Segmentation. Brand Equity. Decision Framework. Evaluating the Market Segment. Process of Marketing Research. Value. Marketing Concept. Brand Repositioning. Marketing Research. Objectives of Marketing. Cost‐based Pricing. Key Words. Core Concepts of Marketing. Pricing. Product Differentiation and its Basis. Requirements for Effective Segmentation. Segmentation of Market. Levels of Product. Price and Non‐price Competition. Summary. Factors Affecting Pricing Decisions. Brand Identity. Review Questions.
Differential Pricing. Promotional. Summary. Members of Distribution Channel Concept of Marketing Systems. Porter’s Generic Strategies. Key Words. Types of Distribution Channel Direct Distribution Channel. Direct Marketing. Review Questions. Review Questions. GE Nine Cell Matrix. Visual Communication. Vertical Marketing System. Expansion through Cooperation. Sales Promotion. Levels of Distribution. Concept of Communication. Public Relations. Horizontal Marketing System. Key Words. Expansion through Integration. Ansoff’s Product‐Market Growth Strategy. Other Pricing Methods. Design of Distribution Channel. Review Questions. Indirect Distribution Channel. Summary. Pricing Strategies. Summary. Concept of Distribution Channel. Monitoring and Managing Distribution Channel. Further Readings Unit 14 Marketing Theories Boston Consulting Group Matrix. Key Words. Summary. Introduction to Logistics. Psychological Pricing. Further Readings 18 | P a g e . Expansion through Internationalization. Review Questions. Further Readings Unit 10 Warehouse Management System Wholesalers. Porter’s Five Forces Model. Product Line Pricing. Expansion through Diversification. Personal Selling. Marketing Warfare Strategy. Written Communication. Further Readings Unit 13 Marketing Strategies Introduction. Importance and Functions of Distribution Channel. Summary. Summary. Further Readings Unit 9 Distribution Decisions Introduction. New Product Pricing. Types of Communication. Summary. Expansion through Digitalization. Further Readings Unit 11 Communication Mix in Marketing Introduction. Hybrid (Mixed) Distribution Channel. Key Words. Further Readings Unit 12 Advertising Advertising. Strategies Adopted by Different Marketers. Retailers.based Pricing. Pricing. Goal Attacking Strategy. Verbal Communication. Market Expansion Strategies. Nonverbal Communication. Review Questions. Key Words. Marketing Communication Process. Key Words. Expansion through Concentration . Review Questions. Review Questions. Marketing Communication Mix. Concept of Marketing Strategies. Key Words. Warehouse Management System.
Further Readings Unit 2 Human Resource Planning Introduction. Keywords. Steps in job analysis. Guidelines for writing an effective Job Description. Customer Relationship Management. Features of HRM. Techniques for Collecting the Job Analysis Data Unit 4 Job Description Job Description. Multilevel Marketing. Dreamtech Press) Contemporary Indian Cases in Marketing (2006‐07 Ed. Bhawna Mehra (Paperback.) by Dr. Summary. Job Analysis. Shakeel Ahmad Siddiqui (Paperback. Summary. Review questions. Review questions . Concept of HRP. Difficulties in HRP. Review questions. Scope of HRM. Careers in HRM. Objectives of HRM. Biztantra) Marketing Management by Prof.) P. Mukesh Pandey (Paperback. Vijay Prakash Anand (Paperback. Summary . Further Readings Reference Books:‐ Marketing Management by Prof. Global Marketing Management. Rural Marketing Management. Purpose of Job Description. Chopra. Further Readings Unit 3 Job Analysis Introduction. Network Marketing Management. Key Words. Biztantra) MP18‐‐‐ Human Resource Management Unit 1 Overview of HRM Introduction. (Dr. Limitations of Job Description. Pre‐Requisites for successful HRP. Further Readings 19 | P a g e . Introduction to Web‐based Marketing. Dreamtech Press) International Marketing by Dr. Summary. Keywords . Green Marketing Management. Uses of Job Analysis. Integrating HRP into Strategic Planning. Difference between Human Resource Management and Personnel Management. Concept of HRM. Event Marketing Management . Sponsorship. Review Questions. Limitations of HRM. Methods used for HRP. Features of HRP. Review Questions. Further Readings Unit 16 Customer Relationship Marketing Customer Life Cycle. Functions of HRM. Opportunities in Event Marketing. K. Cause‐related Marketing Management. Marketing for Nonprofit Organizations Summary. Key Words. Consumerism. Keywords. Process of HRP.Unit 15 Neo‐Marketing Trends Introduction.
Features of Career. Human Resource Development Mechanism . Keywords . Change Management Failure Interventions in Managing Change. Summary . Purpose of Job Specification.Nature of Training . Job Design. Objectives of Performance Appraisal. Human Resource Development for Organizational Effectiveness. Concept of Performance Appraisal . Potential Appraisal versus Performance Appraisal . Summary . Benefits of Career Planning . Techniques in Selection. Scope of Change. Keywords .Unit 5 Job Specification and Job Evaluation Job Specification. Role of a Trainer . Concept of Potential Appraisal . Process of Training . Concept of Career . Guidelines for preparing Job Specification. Induction and Orientation. Human Resource Planning. Development of Human Resource. Review questions . Types of Recruitment. Review questions . Job Evaluation. Role of Psychometrics Testing in Career Planning Unit 11 Succession Planning 20 | P a g e . Further Readings Unit 6 Recruitment and Selection Introduction . Keywords. Methods of Job Evaluation. Limitations of Job Evaluation. Objectives of Development of Human Resource. Review questions . Review questions . Induction and Orientation Program. Objectives of Career Planning. Methods of Training . Further Readings Unit 8 Performance Appraisal Introduction . Career Stages. Summary . Benefits of Performance Appraisal . Sources of Recruitment Policies. Change Management . Further Readings Unit 9 Change Management Introduction. Features of Potential Appraisal . Purpose of Induction and Orientation . Concept of Change . Process of Performance Appraisal Methods of Performance Appraisal . Summary . Process of Selection . Keywords . Objectives of Job Evaluation. Drivers of Chang. Career Planning. Features of Career Planning.Objectives of Training . Challenges Faced in Performance Appraisal . Selection. Keywords . New trends in Performance Appraisal . Review questions . Requisites of an Effective Induction and Orientation Program Placement . Recruitment. Process of Recruitment . Summary . Challenges Faced During Change Management. Training of Human Resource . Further Readings Unit 10 Career Planning Introduction. Strategic Issues in Recruitment. Problems in Career Planning Career Planning Vs. Objectives of Recruitment . Models of Change. Procedure of Job Evaluation. Principles of Change. Process of Career Planning . Defining Potential Appraisal . Process of Change Types of Change . Career Anchors. Importance of Training. Further Readings Unit 7 Training and Development Introduction .
A New Trend in Compensation‐Employee Stock Options. Further Readings Unit 16 International human resource management International Human Resource Management. Career Planning Vs. Salaries. Job Evaluation and compensation. Keywords. Janakiram (Ph. Types of International Organizations. Further Readings Unit 14 Latest Trends in Human Resource Management Introduction. Quality Circles Benefits of Quality Circles. D) (Paperback. Review questions . Implementation of TQM. Summary . Human Resource Information System. Managing the Flow of Knowledge. Keywords . Further Readings Unit 15 Total Quality Management Total Quality Management . Kaizen – A Continuous Improvement Philosophy. Further Readings Unit 13 Compensation Management Introduction. Quality of Work Life. Keywords . Knowledge Management in Multinational Companies. Keywords . Further Readings Unit 12 Maintenance of Human Resource Introduction. Differences between International and Domestic Human Resource Management. Review questions . Designing Human Resource Information System. Keywords. Review questions. Scope of Succession Planning . Review questions . Succession Planning . Dreamtech Press) Human Resource Management (Third Edition) by Lawrence S. International Human Resource Management Practices. Limitations of a Quality Circle. Benefits of Total Quality Management. Knowledge Management. Transfer. Summary . Keywords . Further Readings Reference books:‐ Human Resource Management by P. Objectives of Human Resource Information System. Concept of Wages. Need of Total Quality Management. Review questions. and Fringe Benefits. Defining Human Resource Maintenance. Fringe Benefits. Biztantra) MP19‐‐‐ Logistics Management 21 | P a g e . Collective Bargaining Summary . Kleiman (Paperback. Pre‐Requisites for Effective Job Evaluation Objectives of job Evaluation. Biztantra) Training & Development (Indian Text Edition) by B. Summary. Significance of Job Evaluation. Summary . Gupta (Paperback. Need for Knowledge Management. Summary. Review questions. Concepts of Compensation. Human Resource Audit.Succession Planning Features of Succession Planning . Benefits of Human Resource Information Systems. Encouraging Good Performance of Human Resource Promotion. K. Wage Salary . Demotion.
components and design. Types of warehouses . Need for warehousing management. Review questions. Role of Logistics in economy. Review questions. Evolution of warehousing . Definition of Logistics. Concept of warehousing . Summary. Further Readings Unit 10 Logistical Packaging 22 | P a g e . Keywords. inventory control. Air Summary. and Review questions Further Readings Unit 2 Logistics management Logistics management. Unit 4 Logistics Mix Logistics Mix ( warehousing. Review questions. Inventory Performance Measures. Rail. Types of Logistics Summary. Further Readings Unit 7 Transportation Selection and Decision Transportation Selection and Decision. Keywords . Inventory Planning Measures. Further Readings Unit 8 Warehousing Introduction.Unit 1 Introduction to Logistics Management Introduction. Keywords. Transportation Cost. Concept of Inventory. Pipeline. Warehousing costs Summary . Concept of Logistics. Keywords. Highway. Keywords. Functions of Warehouses. Review questions Further Readings Unit 5 Inventory Management Introduction. Review questions. Significance of warehousing in logistics. Keywords. Further Readings Unit 6 Transportation Management Introduction. Summary. transportation) . packaging. Keywords. Inventory Costs. Further Readings Unit 9 Warehousing Strategies Warehousing Strategies. Development of Logistics . Water. Review questions . Keywords. Summary. Summary. Logistics and Supply Chain Management Logistics and Competitive advantage Summary. Importance of inventory management. Transportation modes. Review questions Further Readings Unit 3 Supply Chain Management Need. Types of Inventory. Concept of Transportation.
International Commercial Documents. EOQ Models. Components of International Logistics. Review questions . Methods of Entry in Foreign Markets. Michel Fender. Rakesh Singh (Paperback. Unit 15 Logistic organization Logistic organization. Summary. Design Consideration in Packaging. Importance of International Logistic. Ricardo Ernst. Keywords . Introduction. Review questions . Types of packaging material Packaging Costs . Export Packaging . International Transportation . Review questions . International Insurance . components and design. Concept of Corporate Legal Framework (Corporate Legal Framework is set by CG). Wiley India) Logistics Management by Satish C Ailawadi. Economic policies . packaging. Further Readings Unit 2 Corporate Governance 23 | P a g e International Logistics by Pierre David (Ph. Types of organizations. Biztantra) Global Operations And Logistics: Text And Cases by Philippe‐Pierre Dornier.Keywords . Further Readings Unit 11 International Logistics Introduction. Panos Kouvelis (Paperback. Need for Corporate Legal Framework. types of containerization. Keywords . Summary . ABC and VED Analysis Reference Books:‐ • • • MP20 ‐‐‐Corporate Legal Framework Unit 1 Introduction to Corporate Legal Framework Introduction. requirements. Monetary policies . Departmentation. Fiscal policies . Concept of Logistical Packaging. Further Readings Unit 12 material handling Material handling. Physical Controls.) (Paperback. routing. Summary . Effect of legal framework on organizations . line and staff organizations Unit 16 EOQ MODELS Introduction. D. Concept of International Logistics. Unit 14 Containerization Containerization. customer service Unit 13Logistic information systems Logistic information systems: Need. PHI) .
Keywords . Limitations of a Director. Summary. Obligations towards Society. Review questions. Obligations towards Customers. Responsibilities of a director. Further Readings Unit 5 Investor Protection and Corporate Legal Framework Introduction. Types of Directors. Views of Various Committees on the Protection of Shareholder Rights. Liabilities of a director Introduction. Summary. Investor Protection and Ownership Control. Poor Record of Shareholders’ Protection in India. Further Readings Unit 6 Board of Directors Introduction. 1999. Summary. Investor Protection in the Indian Scenario. Summary. Further Readings 24 | P a g e . Liabilities of a Director. Further Readings Unit 3 Shareholder’s Rights and Privileges Introduction. Keywords. Obligations towards Investors. Views of Narayan Murthy Committee. Definition of a Director. Investor Protection and the Financial Market. 2003. Summary. Review questions. Views of Working Group on Companies Act. Defining Investor Protection. Rights of Shareholders. Keywords. Keywords . The Evaluation of SEBI’s Performance. Review questions . Review questions . Views of Confederation of Indian Industry (CII). Duties of a Director. Further Readings Unit 7 Duties of a director. Summary. Review questions . Role of the Board. 1992. Corporate Management Structure. Scams affecting Investor Protection. Rights of Investors. Review questions . Summary. Keywords. 1992. Remuneration of a Director. Protecting Investors’ Rights. Role of Directors in setting Corporate Legal Framework. Remuneration of a Director. Mitra Committee on Investor Protection. Views of Kumar Mangalam Birla Committee.K. Views of N. Review questions. Obligations of Corporate Governance. Relationship between Investor Protection and Corporate Legal Framework .Corporate Misgovernance in India. Views of Naresh Chandra Committee. Eligibility of a Director. Investors’ Problems in India. Issues in Investor Protection. Guidelines for the Protection of Shareholders’ Rights and Responsibilities. Further Readings Unit 4 Securities and Shareholder’s Protection in India Trading of Securities. Keywords . Obligations towards Employees. Keywords . Stealing the Investors’ Funds. Transfers of Securities. Further Readings Unit 8 Remuneration of a Director Introduction. Role of Board of Directors. Responsibilities of a Director. Power of the Board.
2002. Concept of Competition . Environmental Management in India. Ethics and the Indian Corporate Culture. Need of Corporate Legal Framework in Banks. Competition and Ownership Control. Review questions . Companies (Amendment) Bill. Keywords. Auditing in Indian Scenario. Cost Audit/ Internal Audit and Corporate Governance. Objectives of Competition Bill. Companies (Auditor’s Report) Order (CARO). Role of an Auditor. Further Readings Unit 14 Environmental Concerns Concept of Environmental Concerns in Corporate Governance. Concept of Business Ethics. Benefits of Competition. Review questions . The 25 | P a g e . Keywords. Corporate Social Responsibility in the Indian Scenario. Types of Audit. Summary. Basel‐II and Risk Management. Unit 9 Concept of Audit Introduction. Keywords . Competition and Stakeholder’s Benefits. Summary. Responsibilities of an Auditor. Objectives of Audit. Summary. Importance of Business Ethics. Environmental Concerns for Organizations. 2003. Scope of Corporate Social Responsibility. World Bank’s Initiatives towards Corporate Legal Framework. Duties of an Auditor. Formation of Indian Competition Act. Types of Auditors. Further Readings Unit 11Corporate Legal Framework in Banks Introduction. Corporate Legal Laws and Ethics. Further Readings Unit 13Corporate Social Responsibility Concept of Corporate Social Responsibility. Keywords . Summary. Keywords. Further Readings Unit 10 Audit and Corporate Governance Audit and Corporate Governance. Summary . Review questions. Role of Basel Committee on Banking Supervision. Definition of Corporate Social Responsibility. Review questions . Importance of Corporate Social Responsibility. Keywords. Quality Audit and Corporate Governance. Review questions. Causes and Issues of Unethical Behavior. Responsibilities of an Audit Firm. Sound Corporate Governance Practices‐ Setting legal framework . Review questions . 2003. Summary. Essentials of a Sound Competition Policy. Restricting Competition. Corporate Governance and RBI. Further Readings Unit 12 Business Ethics Introduction. Types of Competition. Further Readings Unit 15 Competition Acts Introduction. Naresh Chandra Committee.
Project Process. Keywords. Post Completion Phase. Project Management. Project Cycle. D. Advantages of Project Management. Summary. Intra‐Team Conflict. Biztantra) Corporate Governance: Principles. Marketing Phase.) (Paperback. Difference between the Competition Act. Review questions.S Bajaj & Dr. Functional Areas of a Project Manager. Further Readings Reference Books:‐ Corporate Governance by Sumeet Khurana (Paperback. Summary. Three Areas of Concern for Competition Act. 2002. 2002 . Scope of a Project. Keywords.) Parthasarathy (Ph. Characteristic of a Project.Competition Act. Inspecting. Mechanisms & Practice by Swami (Dr. Problems of a Project Team. Project Management Life Cycle. Summary. Objective of Project Management. Keywords. Matrix Team Problem. Qualities of a Project Manager. Biztantra) MP21‐‐‐ Project Management Unit 1 Introduction to Project Management Introduction.) P. (Col. Review Questions Unit 5 Project Planning Introduction. and Delivering Phase. Steps in Project Planning. Summary. Review questions . Cultural Differences. Keywords. Further Readings Unit 16 MRTP And Competition Act Monopoly and Corporate Governance. Project Key Personnel 26 | P a g e . Project Planning Tools. Keywords. Review Question Unit 2 Principles of Project Management Principles of Project Management.D) (Paperback. 2002 and the MRTP Act. Dreamtech Press) Business Ethics: An Indian Perspective by Prof. Project Resources. Raj Agrawal (Ph. Review Questions Unit 4 Project Team Formation of a Project Team. Selection of a Project Manager. Keywords. Testing. Review Questions Unit 3 Project Manager and Project Team Introduction. Project Cost. Summary. Concept of a Project. Responsibilities of a Project Manager . Project Organization. Concept of Project Planning. Design Phase. Analysis and Evaluation phase. Project Structure. Summary.
Developing a Project Network. Process of Demand Forecasting . Capital Market . Financial Feasibility of a Project. Review Questions Unit 7 Market Analysis in Project Management Introduction. Bills of Exchange. Essentials of Estimation. Summary. Certificate of Deposits. Review Questions Unit 10 Project Scheduling Introduction. Keywords. Long Term Financing. Estimation of Cash Flow. Estimation of Cost of a Project. Summary. CPM Model. Qualitative Approach of Demand Forecasting. Quantitative Approach of Demand Forecasting. Process of Resource Scheduling . Sources of Long Term Financing. Review Questions Unit 8 New Product Developments New Product Development. Estimation of Working Capital Requirements. Goldratt’s CCPM. Project Team Development. Collection of Market Information. Summary. Designing of Monitoring System. Task Duration. Keywords. Project Planning Estimation. Resource Leveling. Keywords. Keywords. PERT Model. Short Term Financing. Gantt chart. Installment Credit. Resource Loading .Unit 6 Project Management Team Project Management Team. Concept of Project Scheduling. Review Questions Unit 12 Monitoring a Project Introduction. Information Collection and Analysis. Work Breakdown Structure . Keywords. Concept of Market Analysis . Keywords. Summary. Planning‐Monitoring‐Controlling Cycle. Review Questions Unit 9 Financing of a Project Introduction. Review Questions Unit 13 Controlling a Project 27 | P a g e . Trade Credit. Product Mix Analysis. Demand Forecasting. Commercial Bank. Commercial Papers. Money Market. Keywords. Plant Capacity. National Bank for Agriculture and Rural Development (NABARD) . Lease Finance. Hire Purchase. Public Deposits. Earned Value Analysis. Financing. Cash Credit. Reporting and its Types. Key Resources . Retained Earnings. Bank Loan. Customer Advances. Factors Affecting Market Information. Key Stakeholders. Environmental Aspects of a Project . Agencies Providing Financial Facilities. Project Network Analysis. Factoring. Selection of Plant Location. Estimation of Time. Venture Capital Financing. Purpose of Estimation. Estimation Tools. Summary. Summary. Project Monitoring. Concept of Resource Scheduling. Review Questions Unit 11 Resource Scheduling Introduction . Estimation of Production and Sales. Summary. Medium Term. Cooperative Bank. Resource Allocation. Product Line Analysis.
Management Control System. Differences between Project Evaluation and Project Audit. Keywords.Project Controlling. Review Questions Unit 16 Project Termination Introduction. Project Termination Process. Mantel (Paperback. Management Information System (MIS). (Dr. Summary. Structure of MIS. Functions of MIS. Meaning of Project Termination. Keywords. Review Questions Unit 15 Project Auditing Concept of Project Audit. Meredith. Advantages of Project Evaluation. Purpose of Project Evaluation. Project Final Report. Activities at Various Levels. Physical Components. seventh edition by Jack R. Review Questions Unit 4 Decision Support System Decision Support System. Auditing in Indian Scenario. Dreamtech Press) Project Management: A Managerial Approach. and Review Questions Reference Books:‐ • • • Project Management by Prof. Review Questions Unit 14 Project Evaluation and Auditing Introduction. Factors Considered for Terminating a Project. Keywords. Purpose of Controlling . Nature and Scope of MIS. Keywords. Tools of Control. Control System Designing. Summary. Types of Control Systems. Information Processing. Review Questions Unit 3 Activities at Various Levels of MIS Introduction. Review Questions 28 | P a g e . Wiley India) MP22‐‐‐ Management Information System Unit 1 Introduction of Management Information System Introduction. Identifying Strategic Control Points. Project Audit Life Cycle. Types of Control . Keywords. Audit Team. Summary. Summary. Summary. Samuel J.) Sanjiv Marwah (Paperback. Wiley India) Project Management Jump Start (second edition) by Kim Heldman (Paperback. Summary. Audit Report. Keywords. Characteristics of MIS. Keywords. Concept of Project Evaluation. Keywords. Review Questions Unit 2 Structure of MIS Introduction. Management Summary. Identifying Key Performance Areas. Summary.
System Development Life Cycle (SDLC). Summary. Review Questions Unit11 System Analysis and Design Introduction. Keywords. Types of Decision Support Systems. Enterprise Management System. DSS and Outsourcing.Unit 5 Strategic Role of MIS Introduction. ERP Models and Modules. Relational Data Model. Summary. Summary. Enterprise Resource Planning. Designing Database. Benefits of ERP. Tools and Technologies used in DSS. Summary. Enterprise Resource Planning (ERP) Systems. Data Warehousing. Review Questions Unit 8 Management of Data Resources Introduction. Keywords . Business Process Re‐Engineering (BPR). ERP Product Evaluation. Role of ERP in New Product Development. Summary. Review Questions Unit 6 Enterprise Resource Planning (ERP) Introduction. Keywords. ERP in Customer Centric Organizations. Data Mining. Review Questions Unit 14 Role of ERP in New Product Development Introduction. Developing MIS. Review Questions Unit 7 Business Process Re‐Engineering (BPR) Introduction. Review Questions Unit 12 Knowledge Management and Systems Introduction. Summary. Strategic MIS. Knowledge Support System. System Analyst: Meaning and Roles. Summary. Understanding DSS. Review Questions Unit 10 Decision Support Systems Introduction. Transactional Processing. Review Questions Unit 13 Introduction to ERP Introduction. Keywords. Concept of Rapid Application Development. Review Questions 29 | P a g e . Summary. ERP Implementation. Concept of System Analysis. Keywords . Review Questions Unit 9 Types Of Data Models Hierarchical Data Model. Keywords. Keywords. Keywords. Competitive Advantages with MIS. Keywords. Keywords. Summary . Network Data Model. Summary .
Wiley India) MP23‐‐‐ Production and Operations Management Unit 1 Overview of Production and Operations Management Introduction. End of Chapter Exercises Unit 3 Forecasting Introduction. Types of Operations Strategies. End of Chapter Exercises Unit 5 Concept of Product 30 | P a g e . Competitive Priorities. Summary. The Basic Operation Management Transformation Model An Input Output System. Difference between Goods and Services. Keywords. Relationship among Organization.Unit 15 Strategies of ERP Strategy of Organization and ERP. Wiley India) MIS: Managing Information Systems In Business. Forecasting in Different Departments. Revising and Updating the Operations Strategy. Role of ERP in achieving Organizational Objectives. End of Chapter Exercises Unit 2 Operations Strategy Introduction. Key Terms. Review Questions Reference Books:‐ • • • Management Information Systems by Shubhalakshmi Joshi & Smita Vaze (Paperback. and Marketing Strategies. Keywords . Summary. Key Terms. Potter (Paperback. End of Chapter Exercises Unit 4 Techniques of Forecasting Techniques of Forecasting. Key Terms. Concept of Operations Strategy. Historical Evolution of Operations Management. Summary. Government And Society by RAHUL DE (Paperback. Operations. Steps in Forecasting. Problems Faced by Operations Manager. Summary. Definition. Criteria for Efficient Forecasting. Developing an Effective ERP System. Summary. Period of Forecasting. Contrasting Production and Operation Management. Limitations of Forecasting. Concept of Forecasting. Statistical Methods. Summary . Turban. Developing an Operations Strategy.Review Questions Unit 16 CRM Introduction. Biztantra) Introduction To Information Systems: Supporting And Transforming Business by Rainer. Survey Method. Key‐Terms. Concept of Production and Operations Management.
Summary. Introduction. Product Line Analysis. Process Variation Distribution. Key Terms. Benefits of ISO 9000 series. Economic Considerations in Product Selection. Levels of Product. Product Classification. ISO 9000 Standard. End of Chapter Exercises Unit 11 Quality Management Strategic Issues Introduction. Concept of Quality Control. Summary. Key Terms. Product Differentiation and its Basis. Location Pattern 31 | P a g e . Capacity Requirement Prediction. Concept of ISO. Concept of Product and its Characteristics. Design and Production Costs. Quality Management . Key Terms. End of the Chapter Exercises Unit 10 Capacity Requirement Planning Introduction. Classification of Quality Control Techniques. Control Charts for Variables. Design for Volume Production. Commercialization of Select Product. End of Chapter Exercises Unit 6 Product Selection Concept of Product Selection. Definition of Capacity. Determination of Capacity. Concept of Product Planning. Definition of Quality. Design Changes. Importance of Product Planning Unit 8 Product Development Concept of Product Development. Learning Objectives. Quality Requirements. Control Charts for Attributes. Meaning of Quality System. Factors Affecting the Product Design. Objectives of Designing. Meaning of Process Capability. Scope of Product Planning and Product Development Unit 9 Process of New Product Development Process of New Product Development. Location Concepts. Key Terms. Service Capacity . Customer Benefits and Design Parameters for Delivery. End of Chapter Exercises Unit 12 Facility Location and Layout Introduction. Principles of Product Development. Importance of Quality Management. Summary. Product Selection Methodology. Elements of product Planning. Summary. Product Specification.Structure. Elements of Product Development. Factors Affecting Location of a Facility. Concept of Service Design. Advantages of Product Development. Types of Design. Summary. Steps in ISO 9000 Registration. Sargant Florance’s Theory of Industrial Location. Equipment Requirements for a Single Production Stage. End of Chapter Exercises Unit 7 Concept of Product Design Characteristics of Good Product Design. Process of Capacity Planning. Choice of CBP Design. Weber’s Theory of Industrial Location. Product Mix Analysis . Detailed Service and Delivery Design. Concept of Facility Location. Defining Control Charts. Measurement of Capacity. Aspect of Designing a Product. Key Terms.
End of Chapter Exercises Reference Books:‐ • • • Production and Operations Management by Martin K. The Just‐in‐Time (JIT) Revolution. Starr (Ph. Importance of Production Planning and Control. Benefits of Holding Inventory. Key Concepts of Organizational Behavior. Objectives of Inventory Management. Objectives of Plant Layout. Organization Structure of Production Planning and Control Department. End of Chapter Exercises Unit 14 Inventory Management Introduction. Effectiveness of PPC and Its Management. Functions of Inventory Control. Inventory Models. Key Terms. Summary. KANBAN Production Information System. Four Elements of Organizational Behavior. Methods for designing a layout. PHI) MP24‐‐‐ Organization Behavior Unit 1 Evolution of Organizational Behavior Introduction. End of Chapter Exercises Unit 13 Materials Planning and Requirement Introduction. Difference between Production Planning and Production Control. Key Terms. Concept of Inventory Control. End of Chapter Exercises Unit 15 Production Planning and Control Introduction. D. Concept of Materials Planning. Significance of Inventory Control. Just In Time Production System.of Indian Industries . Principles of Deigning a Facility Layout. Disciplines Contributing to Organizational Behavior. Material Requirements Planning. Summary. Key Terms.) (Paperback. Concept of Facility Layout. Fundamentals Of JIT. Martinich (Paperback. Summary. End of Chapter Exercises Unit 16 Just‐in‐Time Production Management Introduction. Concept of Organizational Behavior. Relay Room Experiments (1927‐1932) Mica Splitting Test Room 32 | P a g e . Panneerselvam (Paperback. Cost of Holding Inventory. Concept of Inventory Management. Prerequisite for Developing a Layout of Facilities. Characteristics of an efficient layout. Major Historical Developments in Organizational Behavior. Concept of Production Planning. Illumination Experiments (1924‐1927). Functions of Production. Guidelines for Materials Planning. Summary. Hawthorne Experiments for Studying Organizational Behavior. Key Terms. Quality Production through JIT and KANBAN. Techniques of Materials Planning. Summary. Advantages of a Good Layout. Factors Affecting Materials Planning. MRP Logic. Wiley India) Production and Operations Management by R. JIT Methods. Benefits of MRP. Key Terms. Biztantra) Production And Operations Management: An Applied Modern Approach by Joseph S. Factors Affecting Inventory. Characteristics of Bad Layout. Planning and Control.
Attribution Theory of Perception. Developing Perceptual Skills. Significance of Perception. Features of Motivation. Learning Organization. Personality. Review questions. Constructivism/ Social Learning. Further Readings Unit5 Motivation Introduction. Goal Setting Theory. Summary . Perceptual Process. Summary Keywords. Summary . Types of Leaders. Relationship between Personality and Values of an Employee. Motivational Techniques. Attitude. Leaders versus Managers 33 | P a g e . Review questions . Behavior and Performance. Congnitivism. Characteristics of an Organization. Organization and Individual. Significance of Motivation . Factors Affecting Motivation. Job Attitude Unit 4 Learning Behaviorism. ERG Theory. Keywords . Functions of a Leader. Keywords . Behavior Modification Theory . Review questions .Experiments. Personality Theories. Cognitive Dissonance Theory. Organization as a System. Further Readings Unit 3 Foundations of Individual Behavior Introduction. Cognitive Evaluation Theory . Vroom’s Expectancy Theory. Concept of Organization. Bank Wiring Room Study (1931–1932). McClelland’s Theory of Needs. Levels of Organizational Behavior Unit 2 Significance of Organizational Behavior Managerial Skills Influencing Organizational Behavior.Further Readings Unit7 Leadership Introduction. Challenges Faced by Organizational Behavior. Distortions in Perception. Factors Influencing an Individual’s Perception. The 7‐S Framework of an Organization . Equity Theory . Perception. Pre‐Requisites of an Effective Motivation . Mass Interviewing Program (1928‐1930). Components of Attitude. Values. Theory X and Theory Y. Concept of Motivation. Definition of Leadership. Elements of Perception. Personality. The Process of Motivation Unit 6 Theories of Motivation Maslow’s Hierarchy of Needs. Determinants of Personality.Herzberg’s Two Factor Theory / Motivation‐Hygiene Theory. Characteristics of a Leader.
Review questions . Further Readings Unit9 Group and Team in an Organization Introduction. Relationship between Morale and Productivity. Group Properties. Summary. Characteristics of Conflict. Managing Political Behavior Unit 15 Morale Fundamentals of Building Good Morale. Outcomes of Conflict.Further Readings Unit 13 Organizational Culture and its Management Introduction. Team Diversity. Group Dynamics. Levels of Conflict . Managing Cultural Diversity Unit 14 Organizational Politics Reasons for Political Behavior. Conflict Management Unit 12 Negotiation‐ An Approach to Conflict Resolution Negotiation Process.Review questions . Review questions.Unit 8 Leadership Theories Charismatic Leadership Theory. Working Conditions. Functions of Organizational Culture. Three Views on Conflict. Process of MBO. Difference between a Group and a Team. Need of a Group. Management by Objectives (MBO). Leadership Styles. Cognitive Levels of Organizational Culture. Keywords . Conflict. Sources of Conflict. Classification of Conflict. Trait Theory. Behavioral Theories. Team Culture . Political Strategies. Organizational Culture. Contingency Theories. Relationships between Performance and Conflict. Summary .Conflict Process. Keywords.Negotiation Process. Factors Affecting an Employee’s Morale.Other Approaches for Conflict Resolution. Team Effectiveness. Types of Groups. Indicators of Low Morale. Determinants of Work 34 | P a g e . Keywords . Further Readings Unit11 Conflict and Negotiation Introduction. Summary . Group. Group Decision‐Making and Its Techniques Unit 10 Concept of a Team Types of Teams. Analyzing Organizational Culture. Features of MBO. Types of Organizational Culture. Stages of Team Development.
Keywords .Conditions. Budgeting for Training. Further Readings Reference Book:‐ • Organizational Behavior by Supreet Ahluwalia (Paperback. Problems of Training. Keywords.) (Paperback. Structure and Culture by DR. Dreamtech Press) MP25‐‐‐ Training and Development Unit 1 Training Introduction. Definition of Training. Review Questions Unit 3 Analysis of Training Needs Introduction. Summary. Ananda Das Gupta (Ph. Developing Training Objectives. Review questions. Review Questions Unit 5 Training Design Introduction. Dreamtech Press) • Organizational Behaviour: Design. Summary. Organization support for Training Need Assessment. Factors Affecting Organization Development. Requirements Analysis. D. Summary . Organization Development Interventions. Training ‐ Role and Relevance. Concept of Organization Development. Writing Objectives 35 | P a g e . Objectives of Organization Development. Supreet Ahluwalia (Paperback. Significance of Training Needs Analysis Unit 4 The Triggers for Training Methods and Techniques of Training needs assessment. Benefits of Organization Development. Considerations while Designing a Training Programme. Training and Development. Organization Development Facilitators. Further Readings Unit 16 Organization Development Introduction. Training and Human Resource Development. Types of Training Objectives. Dreamtech Press) • Organizational Behavior by Kamran Sultan. Review questions . Identifying Objectives. Managing Effective Organization Development. Factors Affecting Training Design. Phases of Organization Development. Organization Development in Indian Scenario. Constraints in the Design. Future Trends in Training. Impact of Working Conditions on Employees’ Performance. Keywords. Keywords. Summary. Beneficiaries of Training. Scope of Training Unit 2 Objectives of Training Benefits of Training.
Summary. Design Theory. Facilitation of Transfer. Hierarchy of Learning. Factors Influencing Transfer of. Designing the Training Programme. Focus on Training Design. Factors Affecting Design and Development of a Training Programme. Training Plan. The ‘Competences’ Approach. Training. The ‘Training Process’ or ‘Procedural’ Approach Unit 12 Training Method Classification of Training Methods & Methodologies. and Review Questions Unit 7 Learning Introduction. Identification of Alternative methods of instruction. Kolb’s Learning Cycle. Review Questions Unit 11 Training Methods. Considerations while Designing the Training Programme Unit 10 Training Implementation Training Policy. Keywords. Theories of Motivation. Keywords. Techniques and Aids Introduction. Nature of Learning. Summary. The ‘Educational’ Approach. Elements of Programme Design. Key words. Review Questions Unit 15 Trainers Skills and Styles 36 | P a g e . The ‘Problem‐centred’ Approach. Review Questions Unit 9 Training Process Introduction. Logistical arrangements. Training Approaches. Physical arrangements. Learning Process and its elements Unit 8 Technology of Training Building Effective Instructions. Stages in Design a Structure. Internal and External Training Resources.Unit 6 Facilitation of Learning Focus on the Trainee. Summary. Keywords. Definition of Learning. Summary. The ‘Sitting by Nellie’ or ‘Learning by Exposure’ Approach. Incorporating Learning Principles. Focus on Training. Implementation of Training Unit 14 Classroom Management Training Policy. Identification of Evaluation Objectives. Other factors to facilitate Transfer of training. The ‘Action Learning’ Approach. Keywords. The ‘Analytical’ Approach. Conditions of Practice. Review Questions Unit 13 Implementation of Training Introduction. Outcomes of Design. Principles of Learning. The ‘Systems’ Approach. Summary.
Visual Communication Unit 2 Role of Marketing Communication Changing Marketing Environment. Competence of Trainer. Concepts of Advertising. Non‐verbal Communication. Body Language and Gestures. Summary. Verbal Communication. Written Communication. Biztantra) MP26‐‐‐ Advertising and Sales Promotion Unit 1 Marketing Communication Introduction. Managing Integrated Marketing Communication. Marketing Communication. Communication Skill Unit 16 Listening Skills Motivating Participants. Janakiram (Paperback. Questioning Skills. Advertising. Measuring Communication Outcomes. Personal Selling Process. Determine the Communication Objectives. Forms of Advertising Unit 7 Advertising Models 37 | P a g e . Create the Aggregate Marketing Communications Budget Unit 3 Marketing Communication Mix Characteristics of marketing Communication Mix. Summary. Developing Effective Communication process. Sales Promotion. Classification of Advertising. and Sales. K. Gupta (Paperback. Design the Communications. Personal Selling. Factors Affecting Marketing Communication Mix. Identify the Target Audience. Dreamtech Press) Human Resource Management (Third Edition) by Lawrence S. Key Words. Concept of Communication. Review Questions Unit 6 Introduction to Advertising Introduction. Communication Process Model. Events and Experiences Unit 5 Public Relations Direct Marketing. Review Questions Reference Books:‐ • • • Training & Development (Indian Text Edition) by B. Brand Equity. Biztantra) Human Resource Management by P. Key Words. Key Words.Introduction. Select the Communication Channel. Summary. Types of Communication. Review Questions Unit 4 Promotion Mix Introduction. Kleiman (Paperback. Word‐of‐Mouth.
Demand Creation Role of Advertising. Allocation of media budget . Advertising effectiveness. Types of Media for Advertising. Laivdge‐ Stenier Model. Concepts of Internet Advertising Unit 12 Media Strategy Delivering Objectives. Review Questions Unit 14 Advertising Industry and Demand Creation Introduction. Concepts Media Advertising. Key Words. Advertising Rating. Aspects of Advertising. Advertising Approaches. Components of Advertising Industry. Criticism against Advertising. Stages and Challenges. Advertising Layout. Media Planning Process.AIDA Model. Review Questions Unit 8 Planning Introduction. Evaluation of Media Planning Unit 13 Media Buying Media Tactics. Hierarchy of Effects Model. Characteristic of Media Advertising. Media Vehicle selection. Target audience strategies. Key Words. Key Words. Monitoring. Copywriting. Thoughts of Advertising Experts . Types of Media Planning . Primary Demand. Advantages and Limitations of Media Advertising. Comparative study with different promotion mix. Advertising Agencies. Legal and Ethical Issues for Indian Ad‐Agencies. Secondary Demand. Review Questions Unit 15 Executing Advertising in Business Activities 38 | P a g e . Ends‐of‐Chapter Exercises Unit 11 Media for Advertising Introduction. Advertising Budget Unit 10 Advertising Research Measuring Advertising Effectiveness. Communication Process. Summary. Summary. Concepts of Advertising Planning. Communication Model in Advertising.Ethics in Advertising. Key Terms. Considerations for Advertising Campaign Planning Unit 9 Budgeting Advertising Creativity. Concepts of Media Planning . Summary. Summary.
Review Questions Unit 4 Statistical Process Control and Process Capability Introduction. Benefits of TQM Unit 2 Quality Movement in India Contributions of Quality Gurus. Definition of Control Chart. Edwards Deming. Industrial Advertising. Network Marketing Advertising. Methods of Calculating Process Capability Unit 6 Comparison of X and R chart with P chart 39 | P a g e . Objectives of the Control Charts Unit 5 Control Charts for Variables: Frequency of Sampling Control Limits. The TQM System. Advertising and Customer Behavior. (Dr. Contribution of Philip B Crosby. Factors Influencing Customer Behavior. Contribution of Masaki Imai. Customer Focus in Quality Management. Corporate Advertising. Lies & Advertising: The Art Of Account Planning by JON STEEL (Paperback. Wiley India) MP27‐‐‐ Quality Management Unit 1 Introduction to Quality Management Introduction. The Quality Hierarchy. Review Questions Reference Book:‐ • • • Marketing Management by Prof.Introduction. Chopra. Basic Tenets of TQM. Summary. Key Words. tenth edition by WILLIAM L.) P. Bhawna Mehra (Paperback. Summary. Advertising and Channel Design Decisions. and The Three C’s of TQM. Advertising and Event Management. DECARLO (Paperback. CRON. Total Quality Management. Chance of Making an Error. Process Capability Analysis. Dreamtech press) Truth. Contribution of Joseph M Juran. Process Capability. Motivation analysis and Value Proposition Unit 16 Advertising and Direct Marketing Advertising and Sales Promotions. THOMAS E. Contributions of W. Some Control Chart Patterns. Wiley India) Sales Management: Concepts And Cases. Commonly Used Control Charts for Variables. Fundamental factors affecting Quality‐(9 M’s). A Shift to Quality. Concept of Quality Management. Elements of JIT. Starting the Control Charts. Control Charts for Variables. Characteristics of Customer Behavior . Relationship between Advertising and Customer Behavior. K. Key Words. Dimensions of Product and Service Quality. Concept of Quality Circle Unit 3 Leadership Strategic Quality Planning.
Role of Information Technology in Quality Management. Key Words. Seven Old Statistical tools. The Essence of Reengineering Unit 11 The Three R’s of Reengineering Quality and Reengineering. Taguchiís Off‐Line Approach to Quality. Control Charts for Defects. Quality Audit Unit 16 Implementation TQM Culture. Business Process Reengineering. Summary. Definition of Benchmarking. Summary. Key Words. TQM and Total Safety Systems (TSS). Review Questions Reference Books:‐ 40 | P a g e . ISO 9004:2000. Methods for CBM (Condition‐Based Maintenance) for Monitoring Quality in the Process. Maintenance and Reliability. Review Questions Unit 9 Definition of Business Process Reengineering Introduction. Definition of Reengineering. Summary. Employee Involvement. Key Words. Key Words. Benefits of QFD Unit 13 The House of Quality (HOQ) QFD Methodology. Taguchiís Approach. Quality and Reliability. Quality Function Deployment (QFD). Review Questions Unit 7 TQM Maintenance Introduction. Quality Council. ISO 9000 Standards. Summary. Design of Experiments Unit 14 Tool Kit for TQM Tools for Process Management (Problem Solving). TQM and Predictive Maintenance (TPM). Review Questions Unit 15 Quality Standard Introduction to ISO. Key Words. Requirement of Reengineering Unit 10 Principles of Reengineering BPR project at Ford Motor Company. Types of Benchmarking. Review Questions Unit 12 Quality Management Tools Introduction. Benchmarking. Summary. Benefits of ISO 9000 series. Objectives of QFD. Process of QFD. Introduction of Quality Function Deployment (QFD). Choice of Equipment for CBM Unit 8 Maintenance Control System for Planned Maintenance.
R. Key Words. Sivakumar (Paperback. Key Words. Small Industries Development Bank of India Unit 4 Export Import Bank of India Unit 5 Small and Medium Enterprises Finance Unit 6 Agri Finance Unit 7 Film Finance Unit 8 Financial Institutions in Agriculture Sector Introduction. Industrial Finance Corporation of India. Biztantra) Management Guide to Quality and Productivity (Second Edition) by Mr. Financial Services Offered by Corporation Unit 11Other Financial Institutions III 41 | P a g e . National Bank for Agriculture and Rural Development. Wiley India) MP28‐‐‐ Management of Financial Institutions Unit 1 Introduction to Financial Markets Introduction. Ton Van Der Wiele. Summary. Principal Activities. D. Industrial Development Bank of India. State Industries Development Corporations. Gopalan (Ph. John Bicheno (Paperback. Production Credits. D.) & Mr. Area of Specialization of AFC. Financial Institutions. Classification of Financial System. Land Development Banks. fifth edition by Barrie G. Small Scale Industries Development Corporations (SSIDCS).• • • Total Quality Management by S. Biztantra) Managing Quality. Shipping Credit and Investment Company of India. Types of Refinance Facilities. Summary. Jos Van Iwaarden (Paperback. Rajaram (Ph. (AFC) Introduction. Investment Credit Refinance Unit 9 Agricultural Finance Consultancy Ltd. Review Questions Unit 10 Other Financial Institutions II Introduction. Interest Rates. Review Questions Unit 2 Financial Institutions in Industrial Sector Introduction. Development of Financial Systems. Dale. Industrial Reconstruction Bank of India (IRBI) Unit 3 Other Financial Institutions I State Finance Corporations (SFCs). Power Finance Corporation (PFC).) & M.
Summary. Women Enterprise Development Schemes (WEDS). Special Drawing Rights. D. National Cooperative Development Corporation(NCDC)National Housing Bank (NHB). the International Bank for Reconstruction and Development. Summary. Key Words. Provident/Pension Funds. Review Questions Unit 16 International Monetary Fund (IMF) Concept of IMF. Key Words. Review Questions Unit 15 Financial Intermediaries II Post Offices. LIC and GIC. Postal Life Insurance. NIDHIS. Review Questions Unit 14 Financial Intermediaries I Introduction. Dash (Ph.) (Paperback. Concept of Risk. Summary. Review Questions Unit 2 Industry Analysis 42 | P a g e . Biztantra) Financial Management by Anil Kr. Review Questions Unit 13 Micro Finance Introduction. MFIs and Legal Reforms. Keywords. D. Summary. Dreamtech Press) Strategic Financial Management by Dr.) (Paperback. Types of Risk. Project Finance Scheme. Unit Trust of India and other Mutual Funds.Introduction. Keywords. Key Words. Equipment Leasing Finance Companies. Risk in a Traditional Sense. Scheme for North East Handloom and Handicrafts (SNEHH). Hire Purchase Finance Companies. Micro Finance Institutions in India. Key Words. Key Words. Review Questions Reference Books:‐ • • • Financial Wisdom: Finance for Non Finance Executives by A. Review Questions Unit 12 Area Specific Financial Institutions Introduction. Summary. Working Capital Term Loan.P. Summary. North East Equity Fund (NEEF). Equipment Finance. Meena Goel (Ph. North Eastern Development Finance Corporation Ltd. Chit Funds. Housing Development Finance Corporation (HDFC). Refinance Assistance from NHB. IMF Facilities. Housing and Urban Development Corporation (HUDCO). Non‐Banking Financial Intermediaries. Dhagat (Paperback. Micro Finance Scheme. Biztantra) MP29‐‐‐ Security Analysis and Portfolio Management Unit 1 Risk Management Introduction. Mutual Funds. Summary. Jute Enterprises Development Schemes (JEDS).
Management of Risk. Price/Book Value Multiple. Return on Investment. Benefits of Diversification. Portfolio Diversification and Risk. Raw Material and Inputs. Asset Based Valuation. Summary. Summary. Review Questions Unit 5 Fundamental Analysis Introduction. Concept of Certainty Equivalent. Review Questions Unit 6 Technical Analysis Introduction. Key Words. Industry Analysis. Labour and other Industrial Problems. Keywords. Key Words. Investment Strategies. Benefits of CAPM. Concept of CAPM. Bar Charting. Trend. Value of Share and Company. Assumptions of Model. Economic Analysis. Summary. The Arbitrage Pricing Model. Review Questions Unit 7 Valuation of Shares & Business I Introduction. Dow Theory. Matrix Approach in Investment Decisions. Key Words. Efficient Frontier. Limitations of CAPM. Key Words. Industry Characteristics. Capacity Installed and Utilized. Separation Theorem. Demand and Market. Single Asset. Debt Equity Ratio. Technical Analysis and Fundamental Analysis‐Distinction. Line Charting. Utility Function and Risk Taking. Difficulties in Valuation. Methods of Valuation. Alpha and Beta Coefficient. Dow Theory's Defects. Dow Jone's Industrial Average (DJIA). Summary. Markowitz Mean‐ Variance Model. Revenue of Sales Multiple. Review Questions Unit 8 Valuation of Shares & Business II Valuation Based on Company's Fundamentals. Fundamental Analysis. Product Line. Review Questions Unit 9 Efficient Market Hypothesis 43 | P a g e . Summary. Operating Profit Multiple. Review Questions Unit 4 Capital Asset Pricing Model and Modern Portfolio Theory Introduction. Assumptions of CAPM. Models of Valuation. Summary. Capital Structure and Business Value. Key Words. Risk‐return Relationship. Operating Multiple. Book Value. Two Assets. Indifference Curves and Attitudes to Risk. Earnings Per Share.Introduction. Valuation Relative to Industry Averages. Beta Factor of a Market Portfolio. Market Portfolio. Summary. Risk and Required Return. Operating Free Cash Flow Multiple. Assumptions. Multiple. Price/Earnings Ratio. Government Policy with Regard to Industry. Review Questions Unit 3 Investment Risk and Return Introduction. Three assets. Chartism. Types of Companies and Stocks. Capital Market Line (CML). Key Words. Return and Risk on Assets and their Portfolios.
Features of Options. Speculators. Random Walk Theory. Advantages And Disadvantages of VAR. Portfolio Management. Factors Affecting the Pricing of Options 183.Introduction. Review Questions Unit 10 Bond Markets and Valuation Introduction. Key Words. Growth of Mutual Funds. Realized Yield to Maturity. Critique of EMH. Summary. Review Questions Unit 15 Portfolio Management Introduction. Bond Markets in India. Key Words. Features of Debt Instruments. Key Words. Converting One Time Period to Another. Key Words. Summary. Key Words. CAPM and SML. Applications of Portfolio Management. Mutual Fund Industry: An Introduction. Impact of Debt Market on Economy. Markets in India. Commodity Exchange. Tax aspects of Mutual Funds. Roles of Commodity Exchange. Concept of VAR. Diversification Process. Types of Futures Contract. Assumption of Random Walk Theory. Types of Risk in Debt. Summary. Key Words. Reward. Equity (Derivative Markets). Forward Contract. Commodity vs. Risk vs. Choosing a Fund. Yield. Relationship between Bond Price and Time. Advantages and Disadvantages of Options. Collateral. Assumptions. Debt/Bond Valuation. Review Questions Unit 11 Derivatives Introduction. The Regulator And Regulations. Protective Covenants. Forms of EMH. Methods of Calculating. Types of Debt Instruments. Bond Pricing. Concept of Derivatives. Summary. MPT and Dominance Concept. Risk and Beta. Investment Strategy. Summary. Call Option. Review Questions Unit 13 Commodity Market Introduction. Hedgers. Modern Portfolio Theory (MPT). Sinking Fund. Commodities Futures Market. Types of Mutual Funds. Types of Tests. Types of Risks. Price‐yield Relationship. Market Participants. Efficient Market Hypothesis. Review Questions Unit 14 Value at Risk Introduction. Random Walk and Efficient Market Theory. Objectives of Investors. Revision and Evaluation. Evolution of Commodity Exchange. Futures Contract. Important Features of Futures Contract. Put Option. Key Words. Objective & Scope. Review Questions Unit 12 Mutual Funds Introduction. Global Exchanges. Review Questions 44 | P a g e . Summary. Options. Applying a VAR Method to a Single Stock. Risk‐Management Through Derivatives. Summary. Indian Commodity Exchanges. Portfolio Construction. Swaps. List of Commodities. Professional Investment Management. Investment in Mutual Funds. Mutual Fund Performance. Arbitragers.
Summary. Summary. Basis for Cut off Rate. Servicing. Review Questions Unit 4 File Transfer Protocol (FTP) Introduction. Competitive Environment. Publishing.Unit 16 Portfolio Performance Measurement Introduction. Market Opportunity. Key words. Internet Search. Summary. Business to Business (B2B) Business Model. E‐Commerce Scenarios. Value Proposition. Supply Chain Management. Summary. Gruber. Sharpe's Model. Definition and Scope of E‐Commerce. WHOIS. Key Words. stephen j. Jenson's Measure. Market Strategy. 8th edition by edwin j. Review Questions Unit 6 E‐Commerce Business Models II Business to Customer (B2C) Business Model. Summary. Internet Applications in E‐Commerce. Jones (Paperback.) (Paperback. Internet Protocols. Hypertext Transfer Protocol (HTTP). Key words. Issues of Concern. wiley india) • Investments: analysis and management. Changes Brought by E‐Commerce. Biztantra) Modern portfolio theory and investment analysis. D. Summary. Review Questions Unit 5 E‐Commerce Business Models I Introduction. william n. Review Questions Reference Books:‐ Security Analysis and Portfolio Management by Suyash N Bhatt (Ph. Key words. FTP. Elton. Business Models of E‐Commerce. Brown. Retailing. Goetzmann (paperback. Treynor's Measure. Key words. World Wide Web (WWW). Electronic Data Interchange (EDI). Organizational Development. Review Questions Unit 7 Impact of Internet on Business Strategy • • 45 | P a g e . Optimal Portfolio of Sharpe. Wiley India) MP30‐‐‐ E‐Commerce Unit 1 Introduction to E‐Commerce Introduction. Key Words. Summary. Revenue Model. Review Questions Unit 3 Technology Structure for E‐Commerce Introduction. Telnet. 9th ed by charles p. Review Questions Unit 2 Different Types of E‐Commerce Introduction. Jensen's Model . Key words. martin j.
Business Strategy. Industry Value Chains. Intellectual Property Rights. Summary. Summary. Summary. Internet Audience and Consumer Behavior. Organization Value Webs. Key words. Key words. and Positioning. Core Marketing Concepts. E‐Commerce Security Environment. Key words. Review Questions Unit 12Pricing Strategies Introduction. Electronic Billing and Payment. Summary. Summary. Summary. Biztantra) 46 | P a g e . Governance. Public safety and Welfare. Review Questions Unit 9 Marketing Concepts in E‐Commerce I Introduction. Industry Structure. Customer Relationship Management. Summary. Review Questions Unit 10 Marketing Concepts in E‐Commerce II Product and Brand. Technology Solution. Review Questions Unit 14 Political Issues in E‐Commerce Unit 15 Social Issues in E‐Commerce Introduction. Review Questions Unit 11 Internet Marketing Technologies Introduction. Key words. Key words. Summary. Summary. Key words. Organization Value Chains. Review Questions Unit 6 Online Security and Payment System Introduction. Market Entry Strategies. B2B and B2C E‐Commerce Marketing. Key words.Introduction. Key words. Key words. Managing Channel Conflict. Review Questions Unit 16 Other Issues in E‐ Commerce Reference Books:‐ • E‐Business and Commerce Strategic Thinking and Practice by Brahm Canzer (Paperback. Basic Ethical Concepts Related with E‐Commerce. and Process. Segmenting. Security Threats. Review Questions Unit 13 Ethical Issues in E‐Commerce Introduction. Review Questions Unit 7 Business Policies and Public Laws Unit 8 E‐commerce Payment System Introduction. Structure. Rights of Privacy and Information. Targeting.
Information Processing. Data Warehousing. Business Process Re‐Engineering (BPR). Raymond Lee. Summary. Review Questions Unit 5 Management of Data Resources Introduction. Summary. Management Information System (MIS). Key words. Summary. Network Data Model. Elizabeth Chang (Paperback. Understanding DSS. Physical Components. Enterprise Resource Planning (ERP). Key words. Tharam Dillon. Relational Data Model. Types of Decision Support Systems. Designing Database. Nature and Scope of MIS. Hierarchical Data Model. Summary. Management Activities at Various Levels. Summary. Decision Support System. Data Mining. Key words. Fundamentals And Applications by Henry Chan. Review Questions Unit 9 System Analysis and Design I 47 | P a g e . Wiley India) Essentials Of E‐Commerce Technology by Rajaraman (Paperback. Key words. Competitive Advantages with MIS. Summary. Review Questions Unit 8 Decision Support Systems‐ II Tools and Technologies used in DSS. PHI) MP31‐‐‐ Enterprise Resource Planning Unit 1 Introduction of Management Information System‐ I Introduction. Review Questions Unit 3 Structure of MIS Introduction. Key words. Review Questions Unit 4 Strategic Role of MIS Introduction. Functions of MIS. Review Questions Unit 6 Hierarchical Data Model Introduction. Review Questions Unit 2 Introduction of Management Information System‐ II Characteristics of MIS. Summary. Strategic MIS. Key words. DSS and Outsourcing. Key words. Key words. Summary.• • E‐Commerce. Review Questions Unit 7 Decision Support Systems‐ I Introduction.
Summary. Transactional Processing. Summary. Summary. ERP Models and Modules. Review Questions Unit 16 Developing an Effective ERP System Reference Books:‐ Management Information Systems by Shubhalakshmi Joshi. ERP in Customer Centric Organizations. Benefits of ERP. Review Questions Unit 14 ERP and CRM‐ I Introduction. System Analyst: Meaning and Roles. Key words. Role of ERP in New Product Development. Biztantra) Enterprise Resource Planning. Summary. ERP Product Evaluation. Key words. Summary. Key words. ERP Implementation.Introduction. Review Questions Unit 12 Knowledge Management and Systems Introduction. Pearson Education) MP32‐‐‐Presentation/seminar MP33‐‐‐Project Course Work • • • *************** 48 | P a g e . Summary Unit 15 ERP and CRM‐ II Strategy of Organization and ERP. Concept of System Analysis. Knowledge Support System. Review Questions. Key words. Enterprise Management System. Concept of Rapid Application Development. Review Questions Unit 13 Introduction to ERP Introduction. Alexis Leon (Paperback. Enterprise Resource Planning (ERP) Systems. Key words. Review Questions Unit 10 System Analysis and Design I System Development Life Cycle (SDLC) Unit 11 Developing MIS Introduction. Key words. Summary. Role of ERP in achieving Organizational Objectives. Smita Vaze (Paperback. Mary Sumner (Paperback. Tata Mac Graw‐Hill) Enterprise Resource Planning.