This action might not be possible to undo. Are you sure you want to continue?
Mahatma Gandhi University MEGHALAYA www.mgu.edu.in
1 | P a g e
PROGRAMME CODE‐‐‐ 210103 Bachelor of Business Administration (BBA) CODE MP11 MP12 MP13 MP14 MP15 MP16 MP17 MP18 MP19 MP20 MP21 MP22 MP23 MP24 MP25 MP26 MP27 MP28 MP29 MP30 MP31 MP32 MP33P The Bachelor Program consists of 23 Subjects in all. These comprise of Subjects: Year 1‐‐‐ MP11 to MP17 & MP32 Year 2 ‐‐‐ MP18 to MP24 Year 3 ‐‐‐ MP25 to MP31 & MP33
2 | P a g e
SUBJECT Principles of management Managerial economics Introduction to information technology Communication skills Financial accounting Business law Marketing Management Human Resources Management Logistics Management Corporate legal framework Project Management Management Information System Production and Operations Management Organization Behaviour Training and Development Advertising and sales Promotion Quality Management Management of financial institutions Security analysis and portfolio management E‐commerce Enterprise resource planning Presentation/Seminar Project course work
CREDIT 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 10 10
Detailed Syllabus MP11‐‐‐ Principle of Management Unit 1 Introduction to Management Introduction, Concept of Management, Definition of Management, Need for Management, Objectives of Management, Evolution of Management, Classical School of Thought, Scientific School of Thought, Behavioral School of Thought, Modern Approach to Management, Management Process, Distinction between Management and Administration, Managers‐Executors of Management, Decision‐Making, Summary, Key Terms, Exercise Unit 2 Planning Function of Management Introduction, Concept of Planning, Nature of Planning, Importance of Planning, Limitations of Planning, Planning Process, Concept of Strategic Planning, Reasons for Failure of Planning, Summary, Key Terms, Exercise Unit 3 Organizing Function of Management Introduction, Organizing‐A Basic Function of Management, Organizing Process, Principle of Organizing, Purpose of Organizing Unit 4 Concept of Organizational Structure Principles of Organizational Structure, Factors Influencing Organizational Structure, Design of Organizational Structure, Characteristics of Organizational Structure, Elements of Organizational Structure, Departmentation, Span of Management, Delegation of Authority, Assigning Responsibility, Organizational Strategy Unit 5 Staffing Organizing the Human Resource, Recruitment, Selection, Compensation, Placement, Induction, Summary, Key Terms, Exercise Unit 6 Directing Function of Management Introduction, Concept of Directing, Definition of Directing, Characteristics of Directing, Importance of Directing, Unit 7 Personality and Attitude Introduction to personality, types and traits of personality, Theories Unit 8 Learning Perception, Motivation (characteristics, types, and theories), Learning Theories Unit 9 Leadership Characteristics, types, and theories, Concept of Supervision,
3 | P a g e
Unit 10 Authority Concept of Authority, Centralization and Decentralization of Authority, Effectiveness of Delegation, Benefits and Limitations of Delegation, Summary, Key Terms, Exercise Unit 11 Conflict, Communication, and Coordination Introduction, Concept of Conflict, Classification of Conflict, Sources of Conflict, Outcomes of Conflict, Management of Conflict Unit 12 Negotiation An Approach to Conflict Resolution, Negotiation Process, Negotiation Strategies Unit 13 Communication Concept of communication, Communication Process, Types of Communication, Principles of Effective Business Communication, Concept of Coordination, Types of Coordination, Principles of Coordination, Techniques of Coordination, Advantages of Coordination, Summary, Key Terms, Exercise Unit 14 Controlling Function of Management Introduction, Concept of Controlling, Purpose of Controlling, Process of Controlling, Types of Control, Relationship between Planning and Controlling, Controlling Overall Organizational Performance, Summary, Key Terms, Exercise Unit 15 New Concepts in Management Introduction, Concept of Entrepreneurship, Meaning of Globalization, Concept of Business Ethics, Corporate Social Responsibility, Objectives of CSR, Benefits of CSR, Concept of Total Quality Management, Summary, Key Terms, Exercise Unit 16 Managing Strategies in an Organization Introduction, Concept of Strategy, Features and Importance of a Strategy, Concept of Strategic Business Units, Levels of Strategy, Types of Strategies, Concept of Strategic Management, Components of Strategic Management, Process of Strategic Management, Role of Strategic Management, Strategic Management in Marketing, Strategic Management in Finance, Strategic Management in Human Resource, Concept of Strategic Planning, Summary, Key Terms, Exercise Reference Books: ‐ 1. Principles and Practices of Management by Dr. Kiran Nerkar, Dr. Vilas Chopde (Paperback, Dreamtech Press) 2. Introduction to Management by Vijay Pithadia (Ph. D.) (Paperback, Biztantra) 3. Management Principles & Guidelines by Thomas N. Duening (Ph. D.) & John Ivancevich (Ph. D.) (Paperback, Biztantra)
4 | P a g e
Maximization of Sales Revenue .Business Objectives . End of Chapter Exercise Unit 5 Demand Forecasting Introduction. Price Elasticity of Demand. Measurement of Utility. Exceptions to the Law of Diminishing Marginal Utility. Key Terms. Summary.Types of Elasticity of Demand. Income Elasticity of Demand. End of Chapter Exercise Unit 2 Business Objectives of Organizations Introduction . Summary. Major Economic Problems .Summary.Maximization of Profit . Determination of Producer’s Equilibrium. Law of Demand . Criteria for Efficient Demand Forecasting. Importance of Managerial Economics.Concept of Managerial Economics. MP12‐‐‐ Managerial Economics Unit 1 Managerial Economics: Meaning.Law of Diminishing Returns Significance of Law of Diminishing Returns.Concept of Production . Key Terms . Review Exercise 5 | P a g e . Key Terms. Law of Demand . Nature. Objectives of Demand Forecasting. Factors Influencing Elasticity of Demand.Criticism of Indifference Curve Concept of Budget Line . Role of a Managerial Economist.Production Function .Shifts in Budget Line . Properties of Indifference Curve . Ordinal Utility Concept‐ A Modern Approach Unit 7 Concept of Consumer Behavior Analysis Indifference Curve. Cardinal Utility Concept‐ A Neo‐Classical Approach .Producer’s Equilibrium. Law of Diminishing Marginal Utility Limitations of Law of Diminishing Marginal Utility.Returns to Scale . End of Chapter Exercise Unit 6 Utility Analysis and Consumer Behavior Analysis Introduction. Summary. Utility: A Basis of Consumer Demand .Consumer’s Equilibrium through Indifference Curve and Budget Line .Short‐Run Production . Summary. Concept of Demand. Statistical Methods.Summary. Summary. End of Chapter Exercise Unit 4 Elasticity of Demand Introduction. Long‐Run Production Iso‐Cost Lines . Measurement of Elasticity of Demand. Scope of Managerial Economics. Key Terms.Total Utility.Maximization of Organization’s Growth Rate . Meaning of Economics . Cross Elasticity of Demand.Slope of the Budget Line . and Importance Introduction . Types of Demand. Key Terms.Objectives of Business Organizations . Determinants of Demand. Scope. Key Terms. End of Chapter Exercise Unit 8 Production Analysis Introduction .End of Chapter Exercise Unit 3 Demand and Supply Analysis Introduction.Maximization of Managerial Utility Function Maximization of Satisfaction.Nature of Economics . Key Terms. Techniques of Demand Forecasting. Marginal Utility . Elasticity of Demand .Concept of Supply. Determinants of Demand. Expansion Path .Branches of Economics . Marginal Rate of Substitution. Survey Methods.Market Equilibrium: Demand and Supply Equilibrium.
Demand‐based Pricing.Concept of Business Cycles (phases of business cycles). Pricing Methods. Sweezy’s Kinked Demand Curve Model .Concept of Macroeconomics . Marginal Revenue . Summary . Relationship between Total Revenue and Marginal Revenue. Profit. Demand and Marginal Revenue under Monopoly. Demand Curve under Perfect Competition. Concept of Market. Cost‐based Pricing. Key Terms. Competition‐based Pricing. Concept of Cost. Concept of Revenue .Time Element in Price Determination under Perfect Competition.Different Concepts of Macroeconomics . Modern Theory of Factor Pricing Equilibrium of a Firm in Factor Market. Price and Non‐price Competition. credit creation by bank). Types of Market Structures. Review Exercises 6 | P a g e . Interest. Concept of Product Pricing. Other Pricing Methods Unit 14 Concept of Factor Pricing Wages. Relationship between Average Revenue and Marginal Revenue.Theory of Employment (Say’s Law and Keynesian Theory .Collusion Model‐ The Cartel.Key Terms. Unit 9 Cost and Revenue Analysis Introduction.Price and Output Determination under Oligopoly . Summary . Price and Output Determination under Monopoly. Summary. Concept of International Trade (Globalization and Balance of Payments).Average Revenue.Meaning of National Income (concepts and measurement). demand. Types of Costs. Product Life Cycle Based Pricing. Concept of a Bank (commercial and central bank. and supply of money) Unit 16 Inflation Defining Inflation (types of inflation and measures of controlling inflation). Key Terms. Review Exercise Unit 15 Introduction to Macroeconomics and its Concepts Introduction . Supply Curve under Perfect Competition . Review Exercise Unit 10 Market and Market Structures Introduction. Review Exercise Unit 13Product and Factor Pricing Introduction. Purely Competitive Market. Economies and Diseconomies of Scale. Marginal Productivity Theory. Break‐Even Analysis. Summary. Review Exercise Unit 11 Pricing and Output Decisions in Different Markets Introduction. Price and Output Determination under Perfect Competition . Perfectly Competitive Market. Summary.Price‐Output Equilibrium under Monopolistic Competition . Imperfectly Competitive Market.Key Terms .Concept of Money (Functions. Rent. Theories of Factor Pricing. Key Terms. Monopoly Equilibrium in Case of Zero Marginal Cost Unit 12 Price and Output Determination under Monopolistic Competition Demand and Marginal Revenue under Monopolistic Competition .
Summary. (Dr. Windows XP. Further Readings Unit 2 Generations and Structure of Modern Computer Introduction.Third Generation of Computer (1964‐1971). Review questions. Introducing the Fedora Desktop.Keyboard. Device Management. Memory Management. Keywords . and Review questions.Digitizer. Wiley India) MP13‐‐‐ Introduction to IT Unit 1 Introduction to Computer Systems Introduction.Computer. Biztantra) 3. Summary. Dreamtech Press) 2. Exploring the Terminal Window. Introducing Linux Files and Directory Structure. Samuelson. Copying. Windows Vista. Internet Information Services. Further Readings Unit 5 Introducing Windows Operating System Introduction.Fifth Generation of Computer (Present and Beyond). Fourth Generation of Computer (1971‐Present). Keywords.Windows 98. Creating.Trackball.Exploring Features of Windows OS.Joystick.Further Readings Unit 4 Operating Systems Introduction. Review questions. System Backup and Restore. Categories of computer. Exploring the Basic Structure of a Computer. Managerial Economics by Prof.) Jaswinder Singh (Paperback. Job Scheduling. Describing the Basic Linux Commands. Graphical User Interface. Managerial Economics by William F. Stephen G. Virtual Storage. Working with Files in Linux. Exploring the Basic Parts of a Computer. Summary. First Generation of Computers (1940‐1956). Internet Explorer. Windows 2000. D. Exploring Fedora Linux. Defining Computer. Marks (Paperback. Further Readings Unit 6 Introducing Linux Exploring Linux Distributions.Printer. Unit 3 Input and Output devices Introduction. and Removing Files in Linux. Information Management. Exploring the History of Computer and its Pioneers. Windows 95. User Accounts. Summary. Keywords.Reference Books: ‐ 1. Using Wildcards with the ls 7 | P a g e . Review questions .mouse.) & Holton Wilson (DBA) (Paperback.Scanner. Keywords. Computer Software. Windows 7. Second Generation of Computer (1956‐ 1963). Managerial Economics An Economics Foundation for Business Decisions by Barry Keating (Ph. Processor Management.
Keywords . Exploring Data Ranges. Adding Data Labels . Understanding Advanced Operations in a Worksheet. Starting and Quitting Word 2007. Getting Help in PowerPoint 2007. Summary.Changing the Graph Styles . Further Readings Unit 10 Working with Formulas and Functions in Excel 2007 Introduction.Further Readings. Creating. Further Readings Unit 11 Working with Graphs in Excel 2007 Introduction. Understanding Formulas in Excel 2007.Command. Editing and Formatting Text.Changing the Graph Type . Keywords. Keywords. Summary. Adding a Legend . Unit 8 Working with Tables and Mail Merge Introduction.Further Readings Unit 7 Getting Started with Word 2007 Introduction. and Redirectors in Linux. Using Mail Merge. working with a Formula. Exploring Pipes. Opening an Existing Presentation in PowerPoint 2007. and Review questions. Keywords. Further Readings Unit 9 Getting Started with Excel 2007 Introduction. Summary. Changing the Graph Layout . Quitting PowerPoint 2007. Printing a Graph . Creating a Graph . Exploring Functions. Summary. Review questions. Closing a Presentation in PowerPoint 2007. Filters. Review questions. Adding Axis Titles . Adding and Removing Slides in PowerPoint 2007. Adding Gridlines . Review questions. Saving. Review questions . Opening. working with a Workbook in Excel 2005. Performing Basic Operations on Tables. Keywords. Keywords. Understanding What‐If Analysis. Features of PowerPoint. Starting PowerPoint 2007. Working with Header and Footer. 8 | P a g e . Unit 12: Getting Started with PowerPoint 2007 Introduction. Performing Advanced Operations on Tables.Further Readings. working with Data in a Worksheet. Formatting Graph Objects . Working with 3‐D Graphs . Changing the Graph Data . Creating a New Presentation in PowerPoint 2007. Further Readings. Review questions . History of Microsoft Word. and Closing a Word Document. Resizing and Moving Graphs. Saving a Presentation in PowerPoint 2007. Keywords . Summary. Summary. Working with Directories in Linux. Describing the Linux File Permission. Summary. Understanding Excel 2005. History of PowerPoint. Review questions. Exploring the PowerPoint 2007 UI. Understanding the Statistical Functions.Exploring Word 2007 Interface Features. Adding a Graph Title.
Summary. Further Readings Unit 14 Introduction to Networking Introduction. Objectives of Communication. working with Graphs. Defining E‐mail. Review questions . Keywords. Exploring the Types of Networks. Web Browser. Dreamtech Press) Management Information Systems by Shubhalakshmi Joshi. Exploring HTML Tags. Working with Multimedia. Need for Networking. Smita Vaze (Paperback. Working with Text in PowerPoint 2007. Summary. Security. Networking Devices. Web Server. Summary. Basic Components of a Network . Exploring Blogs and Forums. Virus and Its Types. Summary. Keywords . Antivirus. Networking Cables. Architectural Model. Defining Domain Name System . Web Page. Surfing and Searching the Internet. and Multimedia in PowerPoint 2007 Introduction. Firewall. Protocols. Review questions. Transmission Media. Review questions. Dreamtech Press) 9 | P a g e . Biztantra) Comdex Computer Course Kit by Vikas Gupta (Paperback. Protocols . Viewing the HTML Document in a Web Browser. Network Topologies . Unit 13 Working with Text. Saving the HTML Document. Internet Protocols. Keywords. Transmission Modes. The OSI Model. Concept of Communication. Unit 15 Getting Started with Internet Introduction. Unit 16 Working with HTML Introduction. Types of Communication Computer Applications in Management by Niranjan Shrivastava (Paperback. Review questions . The Convergence of Computing with Communication. Defining Chatting. Further Readings Reference Books: ‐ • • • MP14‐‐‐ Communication Skills Unit 1: Basics of Communication Introduction. Graphs. Understanding the Basics of Networking. Process of Communication.Further Readings. Website Hosting. Keywords .Further Readings. Working with Animations. Website. Creating an HTML Document. Network Interface Card. Importance of Communication.
Ten Commandments of listening. Listening Skills. Characteristics of a Good Speech. Advantages of Oral communication. Types of Communication Barriers. Socio‐psychological Barriers. Further Readings Unit 5: Non‐ Verbal Communication Introduction. Keywords. Body language. Organizational Barriers. Semantic Barriers. Physical Barriers. Summary. Non‐Verbal Communication. Summary. Para language. Communication Barriers. C’s of Communication. Downward Communication. how to make listening effective. Keywords. Keywords. Direction of Communication. Keyword. Review questions. Limitations of written communication. Review questions . Business Correspondence.Written communication . Personal Barriers. Review questions. Keywords. Further Readings Unit 7: Effective Speeches Introduction. Summary . Purpose of Presentation. Summary. Review questions. Further Readings Unit 6: Communication Barriers Introduction. Review questions. Summary. Limitations of Oral communication . Importance of Business Correspondence 10 | P a g e . Barriers to effective listening. Further Readings Unit 9: Business Correspondence Introduction. The Grapevine. Keywords. Advantages of written. Summary.Further Readings Unit 4: Listening Skills Introduction. Keywords. Overcoming the Barriers.Oral communication . Essential features of a Good Presentation. Review questions. Upward Communication. Verbal communication and its types . Further Readings Unit 8: Effective Presentation Introduction. Further Readings Unit 3: Verbal Communication Introduction. Delivering a Speech.Unit 2 Organizational pyramid Formal & Informal Channels of Communication. Summary. Review questions. Diagonal Communication. Types of listening skills. communication. Horizontal Communication.
Further Readings Unit 11 Writing a Cover Letter Introduction. Guidelines to write a good cover letter. Adjective. Parts of Speech. Tenses . Correct Usage of articles . Omission of Articles . Summary. Keywords . Recovery Letter. Types of the cover letter. Paragraphs for Reading and Comprehending. Review questions . Report Writing. Further Readings Unit 12 Report Writing Press Release Introduction. Review questions. Review questions .Further Readings Unit 15: Vocabulary Building Introduction. Subject‐ Verb Agreement and its rules .Summary. Unit 16 Reading Comprehension Précis. Pronoun. Review questions. Purpose of a cover letter. Keywords . Summary. Essential features of a good report. Preposition.Unit 10 Business letters Business Letters. Types of Tenses . Colloquial Phrases. Keywords. Synonyms. One Word Substitution. Biztantra) MP15‐‐‐Financial Accounting 11 | P a g e . Verb. Quotation Letter. and Words Often Confused. Essential features of a good press release. Keywords. Important features of a good business Letter. Keywords. Biztantra Contemporary Business Communication (Fifth Edition) by Scot Ober (Paperback. Format of a Report Unit 13 Press Release Press Release. Essential features of a cover letter. Interjection. Enquiry Letter. Parts of a business letter. Review questions. Conjunction. Grammar and its importance . Further Readings Reference Books: ‐ • • • Business Communication by Sangeeta Magan (Paperback. Antonyms. Importance of Report Writing. Summary. Order Letter. Complaint Letter. Noun. Principles of drafting a report. Articles and its types . e‐mail writing. Summary . Types of Letters. Further Readings Unit 14: Introduction to Grammar Introduction. Biztantra) Contemporary Business English by Scot Ober (Paperback. Layout of Letters. Cover letter and its importance. Adverb.
Key Words. Unit 1: Basic Concepts of Accounting Introduction. Consistency Concept. Financial Accounting Unit 2 Cost Accounting Principles and concepts. Users of Accounting Information. Further Readings Unit 6 Accounting Standards Significance of Accounting Standards. Periodic Matching of Cost and Revenue Concept. Key Words. The role of Accounting . Features of Accounting Principles. Principles. Accounting Standardsin Indian. International Financial Reporting Standards (IFRS) . GAAP. and Standards Introduction. Further Readings Unit 4: Accounting Concepts.Branches of Accounting. Cost Concept. Book keeping and accounting. Review Questions. Accrual Concept. Key Words. Conservatism Concept Unit 5 Accounting Principles Defining Accounting Principles. Dual Aspect Concept. Further Readings Unit7: Accounting Process: Recording of Transactions Introduction. Money Measurement Concept. Summary. Review Questions. Review Questions. Further Readings Unit 8 Bookkeeping 12 | P a g e . Advantages of Accounting . Realization Concept. Objectives of Accounting. Process of Accounting. Functions of Accounting. Summary.Summary. Functions of Accounting Standards. Summary. Going Concern Concept.Limitations of Accounting. concepts. Further Readings Unit 3 Management Accounting Theories. Process of Setting Accounting Standards. Accounting Equation. Accounting Period Concept. Basic Accounting Concepts. Business Entity Concept. Review Questions. Materiality Concept. Concept of Accounting. Review Questions. Summary. Disclosure Concept. Verifiable Objective Evidence Concept. Key Words. Key Words. Nature of Accounting.
Summary. Profit and Loss Account. Balancing the Ledger. Ledger Posting. Summary. Sum of Years’ Digits Method. Locating the Errors.Significance of Double Entry Bookkeeping System. Manager’s Commission. Concept of Trial balance. Objectives of Trial Balance. Subsidiary Books. Accrued Income. Outstanding Expenses. Journal Entry. Machine Hour Rate Method.Summary. Key Words. Key Words. Methods of Preparing a Trial Balance. Suspense Account. Difference between Journal and Ledger.Errors of Commission . Closing Stock. Depreciation. Ledger Books. Compound Journal Entry. Adjustments in the Preparation of Financial Statements. Written Down Value Method. Review Questions.Depletion Method of Depreciation of Natural Resources. Depreciation Fund Method. Double Entry Bookkeeping System . Concept of Capital and Revenue Expenditure. Key Words. Review Questions. Financial Statements . Key Words. . Trading Account. Need for Charging Depreciation. Income Received in Advance. Review Questions.Classification of Accounts. Review Question. Further Readings Unit 10 Trial Balance Introduction. Compensating Errors. Key Words.Annuity Method. Limitations of Trial Balance. Further Readings Unit 13 Depreciation Introduction. Inventory Method . Balance Sheet. Review Question. Prepaid Expenses. Errors of Principle. Provision for Discount on Debtors. Summary. Definition of Depreciation. Review Questions. Key Words. Insurance Policy Method . Criteria for Selecting the Depreciation Method. Errors of Omission . Summary. Further Readings 13 | P a g e . Summary.Objectives of Financial Statements. Further Readings Unit 9 Journalizing Rules for Debit and Credit. Further Readings Unit 12 Preparation of Financial Statements Introduction. Factors Affecting the Computation of Depreciation Unit 14 Methods of Calculating Depreciation Straight Line Method. Steps in Journalizing. Further Readings Unit 11 Rectification of Errors Rectification of Errors. Classification of Financial Statements. Bad Debts and Provision for Doubtful Debts.
Introduction to Business Law . Characteristics of Companies. Questions and Exercises. Quasi‐Contracts. Further Readings Unit 3 Introduction to Company Law Objectives. Summary. Understanding International Business Law. Exceptions to the Rule ‐ No Consideration. Political and Economic Environment. Memorandum of Association. Prospectus. Questions and Exercises. Company Meeting. Summary. Discharge of Contracts. Further Readings Reference Books: ‐ • • • Financial Management by Anil Kr. International Treaties and Convention. General Principles of Contract.) (Paperback. Summary. D. Key Terms. Questions and Exercises. m Promotion and Incorporation of Companies. Biztantra) MP16‐‐‐Business Law Unit 1 Introduction to International Business Law Objectives. Concept of a Company. Further Readings Unit 2 International Environment International Legal. Contingent Contracts . Key Term. Further Readings 14 | P a g e . Questions and Exercises Further Readings Unit 4 Business Law in India Objectives. Membership. Key Terms. Further Readings Unit 4 Company Administrations and Management Company Administrations and Management.P. Unit 16 Preparing a Bank Reconciliation Statement Procedure of Preparing a Bank Reconciliation Statement. No Contract. Key Terms. Dreamtech Press) Financial Management (Second Edition) by Paresh Shah (Ph.) (Paperback. Key Words. Bank Passbook/ Bank Statement. Public International Law and Private International Law. International Trade. Definition of Bank Reconciliation Statement. International Organizations: Roles and Functions. Biztantra) Financial Wisdom: Finance for Non Finance Executives by A. Winding up of a Company. Articles of Association. Indian Contract Act 1872. D. Need for Bank Reconciliation Statement. Summary.Unit 15 Bank Reconciliation Statement Introduction. Dhagat (Paperback. Review Questions. Causes of Difference between Cash Book and Passbook Balances. Summary. Summary. Dash (Ph. Keywords. Questions and Exercises.
Understanding Employment Relations. Unfair Dismissal and Wrongful Dismissal. Further Readings Unit 11 Management of Foreign Exchanges Objectives. Defining Corporate Governance. Bailment and Pledge. Summary. Key Terms. Key Words. Features of Contract of Sale. Further Readings Unit 6 Contract of Sale of Goods Objectives. Health and Safety Legislation. Questions and Exercises. Further Readings Unit 8 Introduction to Corporate Governance Objectives. The Doctrine of ‘Caveat Emptor’. Questions and Exercises. Scope of Foreign Exchange Management Act. Key Terms. Key Term. Key Words. Summary. Law of Employment. Foreign Exchange Risk. Power of BOD. The Wildlife Protection Act. Need for Corporate Governance. Questions and Exercises. Objectives of Foreign Exchange Management Act. Further Readings Unit 9 Board of Directors (BOD) Introduction of Board of Directors (BOD). Elements of Employment Contract. Effects of Public Policies on Organizations . Features of Foreign Exchange Management Act. Further Readings Unit 12 EXIM Principles 15 | P a g e . 1972. Sale and Hire Purchase. Further Readings Unit 7Employment Relations Objectives. Managing Foreign Exchange Risk. Role and Power of Central Government in Environment Protection. Key Term. Questions and Exercises. Summary. Summary. Summary. Structure of Board. Issues in Corporate Governance. Sale of Goods and Agreement to Sell. Environment and Environment Pollutants. Law of Agency. Corporate Governance in India. Questions and Exercises. Impact of Non‐ compliance with Health and Safety Legislations. The Environmental Protection Act. Questions and Exercises. Key Terms.Unit 5 Indemnity and Guarantee Indemnity and Guarantee. Summary. Guidelines of Corporate Governance. Summary. Historical Perspective of Corporate Governance. Transfer of Property. Questions and Exercise. 1986. Foreign Exchange Market. Further Readings Unit 10 Regulatory Governance Framework for Companies and Stakeholders Benefits Regulatory Governance Framework for Companies and Stakeholders Benefits. Meaning of Contract of Sale of Goods. Concept of Delivery of Goods . Foreign Exchange Management Act 1999. Unpaid Seller. Conditions and Warranties . Roles of BOD.
) by Prof. D. Evolution of Marketing. basic principles. transaction or relationship. Questions and Exercise.Objectives. Questions and Exercise. Focus on ASEAN (and perhaps EU based on class composition and interest). Sales Era. Key Words. Mechanisms & Practice by Swami (Dr. Biztantra) MP17‐‐‐ Marketing Management Unit 1 Fundamentals of Marketing Introduction. scope. Bill of Lading. Role of the state in establishing the commercial framework . Export‐Import Documentation and Procedure. Marketing Era 16 | P a g e . Key Terms. Goel (Paperback. Summary. International Bill of exchange. (Commodore) P. Key Words. Summary. Further Readings Reference Books: ‐ • • • Corporate Governance by Sumeet Khurana (Paperback. UNIDROIT Principles on International Commercial Contracts. Further Readings Unit 15 International Commercial Law System Public International Law: Definition. Questions and Exercises. Concept of Marketing. Key Words. Private International Law: Definition and scope. Traditional legal systems (Within others). Key Words. ASEAN‐The prominence of the security agenda. Authoritarian legal systems (military & civilian). Production Era. Summary. Questions and Exercise. Questions and Exercise. United Nations Commission in International Trade Law (UNCITRAL). Further Readings Unit 14 Different Legal Traditions & Systems Socialist legal Systems (Vietnam. Summary. Relationship to global (WTO) trade actions. Relationship to bilateral trade actions (and entry of non‐ASEAN goods into ASEAN). Saudi). ASEAN protectionism‐global non‐competitiveness. Summary. Role of business in establishing “private” agreements as to rules of the . Int’l Chamber of Commerce ICC) or AAA rules for arbitration) . Further Readings Unit 16 Supra‐national law at the regional level Regional Economic Integration (REI)‐principles and applications.K.. Theocratic legal Systems (Pakistan. Further Readings Unit 13 EXIM TRANSACTIONS PROCEDURES Letter of Credit. disunity in state external economic relations. China). Biztantra) Corporate Governance: Principles. Dominance by regional economic powers. Choosing economic policy: protectionism or “free trade”.) Parthasarathy (Ph. CISG (Convention on Sales of Goods).) (Paperback. Introduction. Unity within ASEAN. Regional ( & ASEAN) performance and concerns. Dreamtech Press) Business Law For Managers (2006‐2007 Ed.
Segmentation of Market. Factors Affecting Pricing Decisions. Selecting the Market Segment. Review Questions. Basis of Market. Evaluating the Market Segment. Target Market Selection Process. New Product Diffusion. Brand Equity. Demand‐based Pricing. Needs and Wants. Brand Repositioning. Key Words. Decision Framework. Concept of Product Life Cycle Unit 7 Brand Management Process of Branding. Patterns of Market Segmentation. Further Readings Unit 6 Product Decisions Introduction. Price and Non‐price Competition. Brand Loyalty. Marketing Information System. Concept of Product. Developing a Positioning Strategy Summary. Societal Marketing Concept Unit 4 Marketing Environment Micro Environment. Definition of Market Segmentation. Summary. Levels of Product.Key Words. Concept of Pricing. Key Words. Production Concept. Macro Environment. Levels of Market Segmentation. Value. Review Questions. Core Concepts of Marketing. Demand Unit 3 Philosophies of Marketing Management Philosophies of Marketing Management. Product Mix Analysis. Summary. Marketing Mix Elements. Market. Product Concept. . Product Labeling. Exchange. Product Differentiation and its Basis. Objectives of Marketing. Product Line Analysis. New Product Adoption. Product Classification. Competition‐ 17 | P a g e . Further Readings Unit 5 Principles and Precepts of Marketing Management Introduction. Unit 2 Scope of Marketing Scope of Marketing. Pricing. Further Readings Unit 8 Pricing Decisions Introduction. Pricing Methods. Process of Market Segmentation. Selling Concept. Requirements for Effective Segmentation. Brand Identity. Review Questions. Challenges of Product Branding Product Packaging. Cost‐based Pricing. Tools for Competitive Differentiation. Marketing Concept. Marketing Research. New Product Development. Process of Marketing Research.
Other Pricing Methods. Review Questions. Nonverbal Communication. Summary. Key Words. Key Words. Review Questions. Porter’s Five Forces Model. Indirect Distribution Channel. Review Questions. Expansion through Cooperation. Summary. Further Readings Unit 13 Marketing Strategies Introduction. Key Words. Psychological Pricing. Summary. GE Nine Cell Matrix. Concept of Marketing Strategies. Written Communication. Types of Distribution Channel Direct Distribution Channel. Further Readings Unit 10 Warehouse Management System Wholesalers. Introduction to Logistics. Retailers. Summary. Promotional. Summary. Further Readings Unit 9 Distribution Decisions Introduction. Warehouse Management System. Pricing Strategies. Personal Selling. Further Readings Unit 12 Advertising Advertising. Concept of Communication. Market Expansion Strategies. Public Relations. Summary. Further Readings Unit 14 Marketing Theories Boston Consulting Group Matrix. Horizontal Marketing System. Importance and Functions of Distribution Channel. Further Readings Unit 11 Communication Mix in Marketing Introduction. Sales Promotion. Key Words. Verbal Communication. Expansion through Diversification. Monitoring and Managing Distribution Channel. Members of Distribution Channel Concept of Marketing Systems. Expansion through Digitalization. Goal Attacking Strategy. Hybrid (Mixed) Distribution Channel. Expansion through Integration. Types of Communication.based Pricing. Concept of Distribution Channel. Summary. Review Questions. Key Words. Porter’s Generic Strategies. Differential Pricing. Design of Distribution Channel. Key Words. Review Questions. Marketing Communication Process. Review Questions. Direct Marketing. Levels of Distribution. Visual Communication. New Product Pricing. Marketing Communication Mix. Product Line Pricing. Expansion through Concentration . Further Readings 18 | P a g e . Review Questions. Vertical Marketing System. Ansoff’s Product‐Market Growth Strategy. Key Words. Expansion through Internationalization. Marketing Warfare Strategy. Pricing. Strategies Adopted by Different Marketers.
Summary. Key Words. Event Marketing Management . Rural Marketing Management. Scope of HRM.) by Dr. Consumerism. Review questions . Summary. Opportunities in Event Marketing. Pre‐Requisites for successful HRP. Bhawna Mehra (Paperback. Summary. Integrating HRP into Strategic Planning. Process of HRP. Difficulties in HRP. Uses of Job Analysis. Review Questions. Keywords . Marketing for Nonprofit Organizations Summary. Vijay Prakash Anand (Paperback. Limitations of HRM. Multilevel Marketing. Job Analysis. Guidelines for writing an effective Job Description. Biztantra) Marketing Management by Prof. Limitations of Job Description. Chopra. Dreamtech Press) International Marketing by Dr. Features of HRP.) P. Difference between Human Resource Management and Personnel Management. (Dr. Summary . Mukesh Pandey (Paperback. Methods used for HRP. Biztantra) MP18‐‐‐ Human Resource Management Unit 1 Overview of HRM Introduction. Customer Relationship Management. Introduction to Web‐based Marketing. Further Readings Unit 16 Customer Relationship Marketing Customer Life Cycle. Steps in job analysis. Further Readings Unit 2 Human Resource Planning Introduction. Review Questions. Key Words. Features of HRM. Green Marketing Management. Further Readings Reference Books:‐ Marketing Management by Prof. Review questions. Objectives of HRM. Global Marketing Management. Sponsorship. Shakeel Ahmad Siddiqui (Paperback. Careers in HRM. Keywords. Further Readings 19 | P a g e . Purpose of Job Description. Keywords. Techniques for Collecting the Job Analysis Data Unit 4 Job Description Job Description. Review questions. Cause‐related Marketing Management. Network Marketing Management. Concept of HRP. Dreamtech Press) Contemporary Indian Cases in Marketing (2006‐07 Ed.Unit 15 Neo‐Marketing Trends Introduction. Further Readings Unit 3 Job Analysis Introduction. Functions of HRM. K. Concept of HRM.
Summary . Further Readings Unit 6 Recruitment and Selection Introduction . Sources of Recruitment Policies. Job Evaluation. Purpose of Induction and Orientation . Induction and Orientation. Career Stages. Process of Selection . Keywords . Change Management . Human Resource Development for Organizational Effectiveness. Process of Recruitment . Further Readings Unit 10 Career Planning Introduction. Concept of Performance Appraisal . Review questions . Job Design. Concept of Potential Appraisal .Unit 5 Job Specification and Job Evaluation Job Specification. Induction and Orientation Program. Methods of Job Evaluation. Keywords . Drivers of Chang. Keywords . Role of Psychometrics Testing in Career Planning Unit 11 Succession Planning 20 | P a g e .Objectives of Training . Review questions . Problems in Career Planning Career Planning Vs. Summary . Features of Career Planning. Further Readings Unit 7 Training and Development Introduction . Objectives of Development of Human Resource. Objectives of Career Planning. Challenges Faced in Performance Appraisal . Selection. Objectives of Recruitment . New trends in Performance Appraisal . Keywords. Human Resource Development Mechanism . Potential Appraisal versus Performance Appraisal . Defining Potential Appraisal . Change Management Failure Interventions in Managing Change. Features of Career. Further Readings Unit 9 Change Management Introduction. Methods of Training . Development of Human Resource. Techniques in Selection. Role of a Trainer . Recruitment.Nature of Training . Challenges Faced During Change Management. Benefits of Performance Appraisal . Further Readings Unit 8 Performance Appraisal Introduction . Features of Potential Appraisal . Limitations of Job Evaluation. Summary . Guidelines for preparing Job Specification. Types of Recruitment. Career Anchors. Summary . Career Planning. Keywords . Review questions . Review questions . Scope of Change. Process of Career Planning . Objectives of Performance Appraisal. Requisites of an Effective Induction and Orientation Program Placement . Summary . Concept of Change . Models of Change. Process of Performance Appraisal Methods of Performance Appraisal . Procedure of Job Evaluation. Concept of Career . Purpose of Job Specification. Process of Change Types of Change . Objectives of Job Evaluation. Benefits of Career Planning . Review questions . Strategic Issues in Recruitment. Principles of Change. Human Resource Planning. Training of Human Resource . Importance of Training. Process of Training .
Job Evaluation and compensation. Limitations of a Quality Circle. Keywords . Summary . Keywords . D) (Paperback. Concept of Wages. Designing Human Resource Information System. Review questions.Succession Planning Features of Succession Planning . Janakiram (Ph. Summary . Biztantra) MP19‐‐‐ Logistics Management 21 | P a g e . Knowledge Management in Multinational Companies. Keywords . Benefits of Total Quality Management. Keywords. Review questions . A New Trend in Compensation‐Employee Stock Options. Review questions . Human Resource Information System. Summary . Summary. Significance of Job Evaluation. Quality Circles Benefits of Quality Circles. Differences between International and Domestic Human Resource Management. Gupta (Paperback. Managing the Flow of Knowledge. Succession Planning . Knowledge Management. Salaries. Human Resource Audit. Kaizen – A Continuous Improvement Philosophy. Kleiman (Paperback. and Fringe Benefits. Types of International Organizations. Review questions . Further Readings Reference books:‐ Human Resource Management by P. Transfer. Benefits of Human Resource Information Systems. Need of Total Quality Management. Review questions. Further Readings Unit 15 Total Quality Management Total Quality Management . Defining Human Resource Maintenance. Demotion. Career Planning Vs. International Human Resource Management Practices. Need for Knowledge Management. Pre‐Requisites for Effective Job Evaluation Objectives of job Evaluation. Review questions. Further Readings Unit 14 Latest Trends in Human Resource Management Introduction. Keywords . Further Readings Unit 12 Maintenance of Human Resource Introduction. Concepts of Compensation. K. Fringe Benefits. Scope of Succession Planning . Objectives of Human Resource Information System. Encouraging Good Performance of Human Resource Promotion. Further Readings Unit 13 Compensation Management Introduction. Further Readings Unit 16 International human resource management International Human Resource Management. Wage Salary . Implementation of TQM. Keywords. Biztantra) Training & Development (Indian Text Edition) by B. Summary. Dreamtech Press) Human Resource Management (Third Edition) by Lawrence S. Quality of Work Life. Collective Bargaining Summary .
Summary. Further Readings Unit 9 Warehousing Strategies Warehousing Strategies. Inventory Costs. Significance of warehousing in logistics. Types of warehouses . Concept of Inventory. Warehousing costs Summary . transportation) . Review questions Further Readings Unit 5 Inventory Management Introduction. Summary. Logistics and Supply Chain Management Logistics and Competitive advantage Summary. Inventory Performance Measures. packaging. Keywords. Review questions. Keywords. Definition of Logistics. Keywords. Importance of inventory management.Unit 1 Introduction to Logistics Management Introduction. Development of Logistics . Keywords . Keywords. Summary. inventory control. Water. Transportation modes. Types of Inventory. Concept of Logistics. Air Summary. Unit 4 Logistics Mix Logistics Mix ( warehousing. Pipeline. Review questions. Keywords. Further Readings Unit 10 Logistical Packaging 22 | P a g e . Keywords. Types of Logistics Summary. Inventory Planning Measures. Functions of Warehouses. Further Readings Unit 8 Warehousing Introduction. components and design. Further Readings Unit 6 Transportation Management Introduction. Review questions Further Readings Unit 3 Supply Chain Management Need. Keywords. Concept of Transportation. Further Readings Unit 7 Transportation Selection and Decision Transportation Selection and Decision. Highway. and Review questions Further Readings Unit 2 Logistics management Logistics management. Summary. Concept of warehousing . Review questions . Review questions. Need for warehousing management. Evolution of warehousing . Role of Logistics in economy. Transportation Cost. Rail. Review questions.
Keywords . Introduction. Methods of Entry in Foreign Markets. Fiscal policies . EOQ Models. Export Packaging . routing. line and staff organizations Unit 16 EOQ MODELS Introduction. Types of packaging material Packaging Costs . Types of organizations. Keywords . Summary. Further Readings Unit 11 International Logistics Introduction. International Insurance . Summary . customer service Unit 13Logistic information systems Logistic information systems: Need. Review questions . Concept of Logistical Packaging. Design Consideration in Packaging. Review questions . Effect of legal framework on organizations . Importance of International Logistic. requirements. PHI) . International Commercial Documents. Biztantra) Global Operations And Logistics: Text And Cases by Philippe‐Pierre Dornier. Review questions . Further Readings Unit 2 Corporate Governance 23 | P a g e International Logistics by Pierre David (Ph. Summary . Physical Controls. Unit 15 Logistic organization Logistic organization. Ricardo Ernst. Need for Corporate Legal Framework.Keywords . Rakesh Singh (Paperback.) (Paperback. Departmentation. Further Readings Unit 12 material handling Material handling. components and design. Michel Fender. D. Monetary policies . Components of International Logistics. Concept of Corporate Legal Framework (Corporate Legal Framework is set by CG). packaging. Economic policies . types of containerization. Wiley India) Logistics Management by Satish C Ailawadi. ABC and VED Analysis Reference Books:‐ • • • MP20 ‐‐‐Corporate Legal Framework Unit 1 Introduction to Corporate Legal Framework Introduction. Unit 14 Containerization Containerization. Panos Kouvelis (Paperback. Concept of International Logistics. International Transportation .
Protecting Investors’ Rights. Summary. Summary. Review questions . Keywords . Views of Kumar Mangalam Birla Committee. Obligations towards Employees. Transfers of Securities. Duties of a Director. 1999. Keywords . Power of the Board. Obligations towards Investors. Role of the Board. Guidelines for the Protection of Shareholders’ Rights and Responsibilities. Keywords. Review questions. Keywords . Issues in Investor Protection. Definition of a Director. Further Readings Unit 4 Securities and Shareholder’s Protection in India Trading of Securities.Corporate Misgovernance in India. Keywords . Views of Narayan Murthy Committee. Obligations towards Customers. Review questions. Keywords. Mitra Committee on Investor Protection. Role of Board of Directors. Defining Investor Protection. Investor Protection and Ownership Control. Review questions. Further Readings Unit 7 Duties of a director. Obligations of Corporate Governance. Liabilities of a Director. Scams affecting Investor Protection. Eligibility of a Director. Responsibilities of a director. Rights of Shareholders. Investor Protection in the Indian Scenario. 1992. Views of Working Group on Companies Act. Views of Naresh Chandra Committee. Summary. The Evaluation of SEBI’s Performance. Responsibilities of a Director. Stealing the Investors’ Funds. Summary. Review questions . Further Readings Unit 3 Shareholder’s Rights and Privileges Introduction. Role of Directors in setting Corporate Legal Framework. 1992. Investor Protection and the Financial Market. Summary. Rights of Investors. Keywords. Further Readings 24 | P a g e . Views of Various Committees on the Protection of Shareholder Rights. Further Readings Unit 5 Investor Protection and Corporate Legal Framework Introduction. Remuneration of a Director. Types of Directors. Review questions . Liabilities of a director Introduction. Relationship between Investor Protection and Corporate Legal Framework . Corporate Management Structure. Remuneration of a Director. Views of Confederation of Indian Industry (CII). Investors’ Problems in India. Poor Record of Shareholders’ Protection in India. Obligations towards Society. Views of N. 2003. Summary. Limitations of a Director.K. Further Readings Unit 6 Board of Directors Introduction. Summary. Further Readings Unit 8 Remuneration of a Director Introduction. Review questions .
Review questions. Responsibilities of an Auditor. Causes and Issues of Unethical Behavior. Unit 9 Concept of Audit Introduction. Types of Audit. Summary . Naresh Chandra Committee. Importance of Corporate Social Responsibility. Summary. Keywords. Auditing in Indian Scenario. Definition of Corporate Social Responsibility. Benefits of Competition. Keywords. Review questions . Summary. Keywords . Restricting Competition. Environmental Management in India. Keywords. Corporate Governance and RBI. Ethics and the Indian Corporate Culture. Need of Corporate Legal Framework in Banks. Competition and Ownership Control. Essentials of a Sound Competition Policy. Duties of an Auditor. 2002. Companies (Amendment) Bill. Corporate Social Responsibility in the Indian Scenario. Companies (Auditor’s Report) Order (CARO). Competition and Stakeholder’s Benefits. Sound Corporate Governance Practices‐ Setting legal framework . Formation of Indian Competition Act. Review questions . Summary. Review questions . The 25 | P a g e . Corporate Legal Laws and Ethics. Responsibilities of an Audit Firm. Review questions. Further Readings Unit 13Corporate Social Responsibility Concept of Corporate Social Responsibility. Concept of Competition . Further Readings Unit 14 Environmental Concerns Concept of Environmental Concerns in Corporate Governance. World Bank’s Initiatives towards Corporate Legal Framework. Keywords . Further Readings Unit 12 Business Ethics Introduction. Summary. Review questions . Types of Auditors. 2003. Further Readings Unit 15 Competition Acts Introduction. Environmental Concerns for Organizations. Further Readings Unit 10 Audit and Corporate Governance Audit and Corporate Governance. Types of Competition. Quality Audit and Corporate Governance. 2003. Importance of Business Ethics. Role of an Auditor. Scope of Corporate Social Responsibility. Cost Audit/ Internal Audit and Corporate Governance. Further Readings Unit 11Corporate Legal Framework in Banks Introduction. Concept of Business Ethics. Role of Basel Committee on Banking Supervision. Objectives of Competition Bill. Objectives of Audit. Basel‐II and Risk Management. Keywords. Summary.
Three Areas of Concern for Competition Act. Concept of a Project.) Parthasarathy (Ph. Summary. Summary. (Col. Raj Agrawal (Ph.S Bajaj & Dr. Dreamtech Press) Business Ethics: An Indian Perspective by Prof. Project Key Personnel 26 | P a g e .Competition Act. Difference between the Competition Act. Marketing Phase. Keywords. Qualities of a Project Manager. D. Analysis and Evaluation phase. Summary. Functional Areas of a Project Manager. Project Management Life Cycle. Project Organization.) P. Summary. Inspecting. Project Structure. Keywords. Keywords. Intra‐Team Conflict. Project Cycle. Review questions. 2002 . Testing.) (Paperback. Mechanisms & Practice by Swami (Dr. Keywords. Cultural Differences. Further Readings Reference Books:‐ Corporate Governance by Sumeet Khurana (Paperback. Project Management. Review Question Unit 2 Principles of Project Management Principles of Project Management. Selection of a Project Manager. Summary. and Delivering Phase. 2002. Review Questions Unit 3 Project Manager and Project Team Introduction. Characteristic of a Project. Keywords. Matrix Team Problem. Summary. Post Completion Phase. Objective of Project Management. Review Questions Unit 4 Project Team Formation of a Project Team. Review questions . Design Phase. 2002 and the MRTP Act. Project Resources. Biztantra) Corporate Governance: Principles. Further Readings Unit 16 MRTP And Competition Act Monopoly and Corporate Governance. Advantages of Project Management. Biztantra) MP21‐‐‐ Project Management Unit 1 Introduction to Project Management Introduction. Review Questions Unit 5 Project Planning Introduction. Concept of Project Planning. Problems of a Project Team. Project Process.D) (Paperback. Project Planning Tools. Project Cost. Keywords. Scope of a Project. Responsibilities of a Project Manager . Steps in Project Planning.
Estimation Tools. Financial Feasibility of a Project. Resource Allocation. Task Duration. Retained Earnings. Review Questions Unit 11 Resource Scheduling Introduction . PERT Model. Planning‐Monitoring‐Controlling Cycle. Cooperative Bank. Collection of Market Information. Key Stakeholders. Product Mix Analysis. Bills of Exchange. Keywords. Summary. Selection of Plant Location. Designing of Monitoring System. Purpose of Estimation. Summary. Lease Finance. Short Term Financing. Cash Credit. Review Questions Unit 12 Monitoring a Project Introduction. Project Team Development. Review Questions Unit 10 Project Scheduling Introduction. Information Collection and Analysis. CPM Model. Concept of Market Analysis . Gantt chart. Bank Loan. Commercial Papers. Summary. Review Questions Unit 7 Market Analysis in Project Management Introduction. Estimation of Working Capital Requirements. Essentials of Estimation. Demand Forecasting. Keywords. Product Line Analysis. Review Questions Unit 13 Controlling a Project 27 | P a g e . Reporting and its Types. Medium Term.Unit 6 Project Management Team Project Management Team. Summary. Developing a Project Network. Concept of Project Scheduling. Factors Affecting Market Information. Hire Purchase. Venture Capital Financing. Resource Leveling. Keywords. Sources of Long Term Financing. Estimation of Cash Flow. Qualitative Approach of Demand Forecasting. Concept of Resource Scheduling. Keywords. Summary. Process of Resource Scheduling . Estimation of Production and Sales. Summary. Project Monitoring. Keywords. Customer Advances. Quantitative Approach of Demand Forecasting. Keywords. Agencies Providing Financial Facilities. Key Resources . Certificate of Deposits. Project Network Analysis. Financing. Long Term Financing. Review Questions Unit 9 Financing of a Project Introduction. National Bank for Agriculture and Rural Development (NABARD) . Capital Market . Resource Loading . Estimation of Time. Environmental Aspects of a Project . Public Deposits. Summary. Review Questions Unit 8 New Product Developments New Product Development. Money Market. Keywords. Process of Demand Forecasting . Work Breakdown Structure . Project Planning Estimation. Factoring. Installment Credit. Goldratt’s CCPM. Estimation of Cost of a Project. Trade Credit. Earned Value Analysis. Plant Capacity. Commercial Bank.
Types of Control . Structure of MIS. Concept of Project Evaluation. Keywords. Factors Considered for Terminating a Project. Review Questions Unit 14 Project Evaluation and Auditing Introduction. Review Questions Unit 3 Activities at Various Levels of MIS Introduction. Review Questions Unit 16 Project Termination Introduction. Control System Designing. Summary. Keywords. Management Information System (MIS). Identifying Strategic Control Points. Summary. Meaning of Project Termination. Characteristics of MIS. Mantel (Paperback. Project Final Report. Dreamtech Press) Project Management: A Managerial Approach. (Dr. Keywords. Differences between Project Evaluation and Project Audit. Functions of MIS. Keywords. Review Questions Unit 2 Structure of MIS Introduction. Samuel J. Information Processing. Summary. Summary. Project Termination Process. Audit Team. Review Questions Unit 4 Decision Support System Decision Support System. Nature and Scope of MIS. Activities at Various Levels. Management Summary. Review Questions 28 | P a g e . seventh edition by Jack R.Project Controlling. Review Questions Unit 15 Project Auditing Concept of Project Audit. Wiley India) Project Management Jump Start (second edition) by Kim Heldman (Paperback. Keywords. Purpose of Project Evaluation. and Review Questions Reference Books:‐ • • • Project Management by Prof. Meredith. Tools of Control. Audit Report. Identifying Key Performance Areas. Project Audit Life Cycle. Types of Control Systems. Advantages of Project Evaluation. Purpose of Controlling . Auditing in Indian Scenario.) Sanjiv Marwah (Paperback. Wiley India) MP22‐‐‐ Management Information System Unit 1 Introduction of Management Information System Introduction. Summary. Summary. Keywords. Physical Components. Management Control System. Keywords. Summary. Keywords.
Data Warehousing. ERP in Customer Centric Organizations. Business Process Re‐Engineering (BPR). Review Questions Unit 14 Role of ERP in New Product Development Introduction. Summary. Keywords . Review Questions Unit 6 Enterprise Resource Planning (ERP) Introduction. Data Mining. Keywords. Types of Decision Support Systems. Review Questions Unit 10 Decision Support Systems Introduction. Strategic MIS. Network Data Model. Designing Database. ERP Models and Modules. Keywords. Review Questions Unit 9 Types Of Data Models Hierarchical Data Model. Summary. ERP Implementation. Enterprise Management System. Review Questions Unit 13 Introduction to ERP Introduction. Concept of System Analysis. Summary . Keywords. Keywords. Summary. Transactional Processing. Concept of Rapid Application Development. Understanding DSS. Review Questions Unit 12 Knowledge Management and Systems Introduction. Knowledge Support System. ERP Product Evaluation. Enterprise Resource Planning. System Development Life Cycle (SDLC). Enterprise Resource Planning (ERP) Systems. Keywords .Unit 5 Strategic Role of MIS Introduction. Review Questions 29 | P a g e . Tools and Technologies used in DSS. Keywords. System Analyst: Meaning and Roles. Review Questions Unit11 System Analysis and Design Introduction. Benefits of ERP. Competitive Advantages with MIS. Developing MIS. Summary. Summary . DSS and Outsourcing. Summary. Review Questions Unit 8 Management of Data Resources Introduction. Review Questions Unit 7 Business Process Re‐Engineering (BPR) Introduction. Summary. Keywords. Relational Data Model. Summary. Keywords. Role of ERP in New Product Development. Summary. Keywords.
Review Questions Unit 16 CRM Introduction. Developing an Operations Strategy. Forecasting in Different Departments. Criteria for Efficient Forecasting. Turban. Statistical Methods. Concept of Operations Strategy. Period of Forecasting. Government And Society by RAHUL DE (Paperback. Summary. End of Chapter Exercises Unit 5 Concept of Product 30 | P a g e . Role of ERP in achieving Organizational Objectives. and Marketing Strategies. Relationship among Organization. Difference between Goods and Services. Wiley India) MIS: Managing Information Systems In Business. Problems Faced by Operations Manager. Summary . Developing an Effective ERP System. Revising and Updating the Operations Strategy. Concept of Forecasting. Keywords. Summary. End of Chapter Exercises Unit 2 Operations Strategy Introduction. Limitations of Forecasting. Review Questions Reference Books:‐ • • • Management Information Systems by Shubhalakshmi Joshi & Smita Vaze (Paperback. Potter (Paperback. Wiley India) MP23‐‐‐ Production and Operations Management Unit 1 Overview of Production and Operations Management Introduction. Types of Operations Strategies. Summary. Key Terms. End of Chapter Exercises Unit 4 Techniques of Forecasting Techniques of Forecasting. The Basic Operation Management Transformation Model An Input Output System. Definition. Biztantra) Introduction To Information Systems: Supporting And Transforming Business by Rainer. End of Chapter Exercises Unit 3 Forecasting Introduction. Competitive Priorities.Unit 15 Strategies of ERP Strategy of Organization and ERP. Steps in Forecasting. Key Terms. Operations. Survey Method. Summary. Historical Evolution of Operations Management. Key‐Terms. Concept of Production and Operations Management. Contrasting Production and Operation Management. Key Terms. Keywords . Summary.
Principles of Product Development. Key Terms. Determination of Capacity. Advantages of Product Development. Design and Production Costs. Summary. Product Differentiation and its Basis. Customer Benefits and Design Parameters for Delivery. Concept of Service Design. Objectives of Designing. Definition of Capacity. Elements of product Planning. Economic Considerations in Product Selection. End of Chapter Exercises Unit 6 Product Selection Concept of Product Selection. Equipment Requirements for a Single Production Stage. Sargant Florance’s Theory of Industrial Location. Concept of Product Planning. Summary. Factors Affecting the Product Design.Structure. Detailed Service and Delivery Design. Factors Affecting Location of a Facility. Summary. Levels of Product. Concept of Facility Location. Importance of Quality Management. Key Terms. Types of Design. Product Line Analysis. Measurement of Capacity. Definition of Quality. Choice of CBP Design. Design for Volume Production. Benefits of ISO 9000 series. Classification of Quality Control Techniques. ISO 9000 Standard. End of the Chapter Exercises Unit 10 Capacity Requirement Planning Introduction. Aspect of Designing a Product. Concept of Quality Control. Quality Requirements. Introduction. Process of Capacity Planning. Product Specification. Steps in ISO 9000 Registration. Service Capacity . Summary. Design Changes. End of Chapter Exercises Unit 7 Concept of Product Design Characteristics of Good Product Design. Quality Management . Key Terms. Key Terms. Importance of Product Planning Unit 8 Product Development Concept of Product Development. End of Chapter Exercises Unit 11 Quality Management Strategic Issues Introduction. Concept of ISO. Location Pattern 31 | P a g e . Key Terms. Concept of Product and its Characteristics. Control Charts for Attributes. End of Chapter Exercises Unit 12 Facility Location and Layout Introduction. Elements of Product Development. Meaning of Process Capability. Commercialization of Select Product. Scope of Product Planning and Product Development Unit 9 Process of New Product Development Process of New Product Development. Summary. Meaning of Quality System. Process Variation Distribution. Product Classification. Product Mix Analysis . Product Selection Methodology. Weber’s Theory of Industrial Location. Capacity Requirement Prediction. Control Charts for Variables. Defining Control Charts. Location Concepts. Learning Objectives.
Principles of Deigning a Facility Layout. PHI) MP24‐‐‐ Organization Behavior Unit 1 Evolution of Organizational Behavior Introduction. Summary. Key Terms. Significance of Inventory Control. Summary. Concept of Inventory Control. Characteristics of an efficient layout. Summary. End of Chapter Exercises Unit 15 Production Planning and Control Introduction. Techniques of Materials Planning. Concept of Organizational Behavior. Methods for designing a layout. Functions of Production. Disciplines Contributing to Organizational Behavior. Wiley India) Production and Operations Management by R. Illumination Experiments (1924‐1927). Advantages of a Good Layout. Functions of Inventory Control.of Indian Industries . Concept of Production Planning. Biztantra) Production And Operations Management: An Applied Modern Approach by Joseph S. MRP Logic. Starr (Ph. JIT Methods. Relay Room Experiments (1927‐1932) Mica Splitting Test Room 32 | P a g e . Summary. Summary. Key Concepts of Organizational Behavior. Planning and Control. Cost of Holding Inventory. Key Terms. Hawthorne Experiments for Studying Organizational Behavior. Benefits of MRP. Key Terms. Guidelines for Materials Planning. D. Four Elements of Organizational Behavior. Objectives of Plant Layout. Importance of Production Planning and Control. Prerequisite for Developing a Layout of Facilities. Difference between Production Planning and Production Control. Concept of Inventory Management. Objectives of Inventory Management. Effectiveness of PPC and Its Management. End of Chapter Exercises Unit 14 Inventory Management Introduction. End of Chapter Exercises Unit 16 Just‐in‐Time Production Management Introduction. Quality Production through JIT and KANBAN. Characteristics of Bad Layout. Factors Affecting Materials Planning. End of Chapter Exercises Reference Books:‐ • • • Production and Operations Management by Martin K. Key Terms. Major Historical Developments in Organizational Behavior. Material Requirements Planning. The Just‐in‐Time (JIT) Revolution. Key Terms. KANBAN Production Information System. Concept of Facility Layout. Fundamentals Of JIT. Martinich (Paperback. End of Chapter Exercises Unit 13 Materials Planning and Requirement Introduction. Inventory Models. Concept of Materials Planning. Just In Time Production System.) (Paperback. Factors Affecting Inventory. Benefits of Holding Inventory. Panneerselvam (Paperback. Organization Structure of Production Planning and Control Department.
Significance of Perception. Theory X and Theory Y. Perception. Elements of Perception. Congnitivism. Personality. Goal Setting Theory. Definition of Leadership. Developing Perceptual Skills. Concept of Motivation. Keywords . Leaders versus Managers 33 | P a g e . Review questions . Organization as a System. Learning Organization. Summary Keywords. Distortions in Perception. Equity Theory . Factors Influencing an Individual’s Perception. Features of Motivation. ERG Theory. McClelland’s Theory of Needs. Constructivism/ Social Learning. Keywords . Review questions. Levels of Organizational Behavior Unit 2 Significance of Organizational Behavior Managerial Skills Influencing Organizational Behavior. Challenges Faced by Organizational Behavior. Mass Interviewing Program (1928‐1930). Significance of Motivation . Attitude. Components of Attitude. Motivational Techniques. Types of Leaders. Job Attitude Unit 4 Learning Behaviorism. Behavior and Performance. Personality Theories. Further Readings Unit 3 Foundations of Individual Behavior Introduction. Characteristics of an Organization.Further Readings Unit7 Leadership Introduction. Functions of a Leader. Review questions . Values. Factors Affecting Motivation. Relationship between Personality and Values of an Employee.Experiments. Further Readings Unit5 Motivation Introduction. Pre‐Requisites of an Effective Motivation . Organization and Individual. Behavior Modification Theory . Cognitive Evaluation Theory . Cognitive Dissonance Theory. Attribution Theory of Perception.Herzberg’s Two Factor Theory / Motivation‐Hygiene Theory. Determinants of Personality. Perceptual Process. Summary . Bank Wiring Room Study (1931–1932). Vroom’s Expectancy Theory. The Process of Motivation Unit 6 Theories of Motivation Maslow’s Hierarchy of Needs. Summary . Personality. The 7‐S Framework of an Organization . Characteristics of a Leader. Concept of Organization.
Managing Cultural Diversity Unit 14 Organizational Politics Reasons for Political Behavior. Characteristics of Conflict. Outcomes of Conflict. Relationship between Morale and Productivity. Conflict. Group Dynamics. Process of MBO. Sources of Conflict. Cognitive Levels of Organizational Culture. Difference between a Group and a Team. Summary .Other Approaches for Conflict Resolution. Review questions. Managing Political Behavior Unit 15 Morale Fundamentals of Building Good Morale. Group. Management by Objectives (MBO). Group Decision‐Making and Its Techniques Unit 10 Concept of a Team Types of Teams. Conflict Management Unit 12 Negotiation‐ An Approach to Conflict Resolution Negotiation Process. Three Views on Conflict. Keywords . Political Strategies. Need of a Group.Negotiation Process. Summary. Keywords . Working Conditions. Types of Groups. Summary . Group Properties.Unit 8 Leadership Theories Charismatic Leadership Theory. Types of Organizational Culture. Contingency Theories. Team Diversity. Keywords. Further Readings Unit9 Group and Team in an Organization Introduction. Functions of Organizational Culture. Further Readings Unit11 Conflict and Negotiation Introduction. Organizational Culture.Further Readings Unit 13 Organizational Culture and its Management Introduction. Classification of Conflict.Review questions . Leadership Styles. Team Culture . Trait Theory. Features of MBO. Relationships between Performance and Conflict. Analyzing Organizational Culture.Conflict Process. Levels of Conflict . Indicators of Low Morale. Team Effectiveness. Determinants of Work 34 | P a g e . Behavioral Theories. Review questions . Stages of Team Development. Factors Affecting an Employee’s Morale.
Summary . Beneficiaries of Training. Training and Development. Requirements Analysis. Keywords . Impact of Working Conditions on Employees’ Performance. Phases of Organization Development. Summary. Further Readings Unit 16 Organization Development Introduction. Keywords. Organization Development Facilitators. Further Readings Reference Book:‐ • Organizational Behavior by Supreet Ahluwalia (Paperback. Budgeting for Training. Review questions. Review Questions Unit 5 Training Design Introduction. Writing Objectives 35 | P a g e . Objectives of Organization Development. Keywords. Dreamtech Press) • Organizational Behaviour: Design. D. Structure and Culture by DR. Benefits of Organization Development. Ananda Das Gupta (Ph. Constraints in the Design. Identifying Objectives. Scope of Training Unit 2 Objectives of Training Benefits of Training. Training ‐ Role and Relevance. Factors Affecting Training Design. Organization Development in Indian Scenario. Keywords.) (Paperback. Supreet Ahluwalia (Paperback. Problems of Training.Conditions. Summary. Types of Training Objectives. Concept of Organization Development. Significance of Training Needs Analysis Unit 4 The Triggers for Training Methods and Techniques of Training needs assessment. Organization Development Interventions. Organization support for Training Need Assessment. Review Questions Unit 3 Analysis of Training Needs Introduction. Future Trends in Training. Summary. Training and Human Resource Development. Dreamtech Press) MP25‐‐‐ Training and Development Unit 1 Training Introduction. Managing Effective Organization Development. Dreamtech Press) • Organizational Behavior by Kamran Sultan. Considerations while Designing a Training Programme. Developing Training Objectives. Factors Affecting Organization Development. Review questions . Definition of Training.
The ‘Sitting by Nellie’ or ‘Learning by Exposure’ Approach. Kolb’s Learning Cycle. Incorporating Learning Principles. Keywords. Other factors to facilitate Transfer of training. Logistical arrangements. The ‘Systems’ Approach. The ‘Problem‐centred’ Approach. The ‘Training Process’ or ‘Procedural’ Approach Unit 12 Training Method Classification of Training Methods & Methodologies. Focus on Training. Considerations while Designing the Training Programme Unit 10 Training Implementation Training Policy. Key words. Summary. Identification of Alternative methods of instruction. Training. The ‘Analytical’ Approach. Outcomes of Design. Review Questions Unit 13 Implementation of Training Introduction. Training Approaches. Summary. Theories of Motivation. Conditions of Practice. The ‘Educational’ Approach. Focus on Training Design. The ‘Action Learning’ Approach. Learning Process and its elements Unit 8 Technology of Training Building Effective Instructions. Summary. Identification of Evaluation Objectives. Summary. Techniques and Aids Introduction. The ‘Competences’ Approach. Nature of Learning. Principles of Learning. Designing the Training Programme. Design Theory. Review Questions Unit 9 Training Process Introduction. and Review Questions Unit 7 Learning Introduction. Review Questions Unit 15 Trainers Skills and Styles 36 | P a g e . Training Plan. Definition of Learning. Keywords. Elements of Programme Design. Hierarchy of Learning. Summary. Implementation of Training Unit 14 Classroom Management Training Policy. Factors Affecting Design and Development of a Training Programme. Review Questions Unit 11 Training Methods. Keywords. Keywords. Physical arrangements. Stages in Design a Structure.Unit 6 Facilitation of Learning Focus on the Trainee. Facilitation of Transfer. Internal and External Training Resources. Factors Influencing Transfer of.
Introduction. Personal Selling Process. Developing Effective Communication process. Biztantra) Human Resource Management by P. Review Questions Unit 6 Introduction to Advertising Introduction. Janakiram (Paperback. Summary. and Sales. Review Questions Reference Books:‐ • • • Training & Development (Indian Text Edition) by B. Verbal Communication. Questioning Skills. Marketing Communication. Visual Communication Unit 2 Role of Marketing Communication Changing Marketing Environment. Brand Equity. Types of Communication. Gupta (Paperback. Word‐of‐Mouth. Determine the Communication Objectives. Communication Skill Unit 16 Listening Skills Motivating Participants. Classification of Advertising. Select the Communication Channel. Biztantra) MP26‐‐‐ Advertising and Sales Promotion Unit 1 Marketing Communication Introduction. Key Words. Measuring Communication Outcomes. Personal Selling. Identify the Target Audience. Design the Communications. Create the Aggregate Marketing Communications Budget Unit 3 Marketing Communication Mix Characteristics of marketing Communication Mix. Concept of Communication. Summary. Written Communication. Competence of Trainer. Sales Promotion. Advertising. Key Words. Forms of Advertising Unit 7 Advertising Models 37 | P a g e . Communication Process Model. Review Questions Unit 4 Promotion Mix Introduction. Managing Integrated Marketing Communication. Summary. Key Words. Factors Affecting Marketing Communication Mix. K. Dreamtech Press) Human Resource Management (Third Edition) by Lawrence S. Body Language and Gestures. Concepts of Advertising. Non‐verbal Communication. Events and Experiences Unit 5 Public Relations Direct Marketing. Kleiman (Paperback.
Thoughts of Advertising Experts . Advertising Approaches. Monitoring. Review Questions Unit 15 Executing Advertising in Business Activities 38 | P a g e . Allocation of media budget . Primary Demand. Communication Model in Advertising. Key Words. Criticism against Advertising. Types of Media for Advertising. Stages and Challenges. Concepts of Advertising Planning. Review Questions Unit 14 Advertising Industry and Demand Creation Introduction. Hierarchy of Effects Model. Concepts of Media Planning . Advertising Rating. Secondary Demand. Key Terms. Types of Media Planning . Laivdge‐ Stenier Model. Legal and Ethical Issues for Indian Ad‐Agencies. Components of Advertising Industry. Evaluation of Media Planning Unit 13 Media Buying Media Tactics. Key Words. Key Words. Characteristic of Media Advertising. Summary. Advertising Budget Unit 10 Advertising Research Measuring Advertising Effectiveness. Media Planning Process. Concepts Media Advertising. Summary. Copywriting. Advantages and Limitations of Media Advertising. Advertising effectiveness. Considerations for Advertising Campaign Planning Unit 9 Budgeting Advertising Creativity. Advertising Layout. Demand Creation Role of Advertising. Communication Process. Ends‐of‐Chapter Exercises Unit 11 Media for Advertising Introduction. Comparative study with different promotion mix. Aspects of Advertising. Summary.Ethics in Advertising. Summary. Review Questions Unit 8 Planning Introduction. Media Vehicle selection. Target audience strategies.AIDA Model. Concepts of Internet Advertising Unit 12 Media Strategy Delivering Objectives. Advertising Agencies.
Network Marketing Advertising. Process Capability Analysis. Corporate Advertising. Lies & Advertising: The Art Of Account Planning by JON STEEL (Paperback. Dreamtech press) Truth. Basic Tenets of TQM. Some Control Chart Patterns. Summary. Process Capability. Review Questions Unit 4 Statistical Process Control and Process Capability Introduction. Commonly Used Control Charts for Variables. Chance of Making an Error. tenth edition by WILLIAM L. Relationship between Advertising and Customer Behavior. Contributions of W.Introduction. Chopra. Bhawna Mehra (Paperback. Motivation analysis and Value Proposition Unit 16 Advertising and Direct Marketing Advertising and Sales Promotions. Contribution of Philip B Crosby. Dimensions of Product and Service Quality. Elements of JIT.) P. Wiley India) MP27‐‐‐ Quality Management Unit 1 Introduction to Quality Management Introduction. (Dr. Starting the Control Charts. Objectives of the Control Charts Unit 5 Control Charts for Variables: Frequency of Sampling Control Limits. The TQM System. Characteristics of Customer Behavior . Edwards Deming. Concept of Quality Circle Unit 3 Leadership Strategic Quality Planning. Concept of Quality Management. Summary. Methods of Calculating Process Capability Unit 6 Comparison of X and R chart with P chart 39 | P a g e . Control Charts for Variables. DECARLO (Paperback. K. CRON. and The Three C’s of TQM. Key Words. Contribution of Masaki Imai. Contribution of Joseph M Juran. Total Quality Management. Key Words. Advertising and Event Management. THOMAS E. Review Questions Reference Book:‐ • • • Marketing Management by Prof. Customer Focus in Quality Management. Wiley India) Sales Management: Concepts And Cases. The Quality Hierarchy. Factors Influencing Customer Behavior. Definition of Control Chart. Benefits of TQM Unit 2 Quality Movement in India Contributions of Quality Gurus. A Shift to Quality. Fundamental factors affecting Quality‐(9 M’s). Industrial Advertising. Advertising and Channel Design Decisions. Advertising and Customer Behavior.
Taguchiís Off‐Line Approach to Quality. ISO 9004:2000. Key Words. Quality Function Deployment (QFD). Requirement of Reengineering Unit 10 Principles of Reengineering BPR project at Ford Motor Company. TQM and Predictive Maintenance (TPM). Definition of Reengineering. Review Questions Reference Books:‐ 40 | P a g e . Summary. ISO 9000 Standards. Design of Experiments Unit 14 Tool Kit for TQM Tools for Process Management (Problem Solving). Taguchiís Approach. Review Questions Unit 15 Quality Standard Introduction to ISO. Summary. Process of QFD. Role of Information Technology in Quality Management. Review Questions Unit 12 Quality Management Tools Introduction. Summary. Employee Involvement. Key Words. Benchmarking. Review Questions Unit 7 TQM Maintenance Introduction. Quality Audit Unit 16 Implementation TQM Culture. Seven Old Statistical tools. Key Words. Key Words. Objectives of QFD. Introduction of Quality Function Deployment (QFD). Review Questions Unit 9 Definition of Business Process Reengineering Introduction. Definition of Benchmarking. Summary. Types of Benchmarking. Benefits of ISO 9000 series. Key Words. Choice of Equipment for CBM Unit 8 Maintenance Control System for Planned Maintenance. Control Charts for Defects. Business Process Reengineering. Quality and Reliability. Benefits of QFD Unit 13 The House of Quality (HOQ) QFD Methodology. TQM and Total Safety Systems (TSS). Summary. The Essence of Reengineering Unit 11 The Three R’s of Reengineering Quality and Reengineering. Quality Council. Methods for CBM (Condition‐Based Maintenance) for Monitoring Quality in the Process. Maintenance and Reliability.
Summary. Sivakumar (Paperback. D. Biztantra) Managing Quality. Interest Rates. Production Credits. Shipping Credit and Investment Company of India. Jos Van Iwaarden (Paperback.) & Mr. R. Industrial Reconstruction Bank of India (IRBI) Unit 3 Other Financial Institutions I State Finance Corporations (SFCs).• • • Total Quality Management by S. Ton Van Der Wiele. Wiley India) MP28‐‐‐ Management of Financial Institutions Unit 1 Introduction to Financial Markets Introduction. Small Scale Industries Development Corporations (SSIDCS). Dale. Classification of Financial System. Biztantra) Management Guide to Quality and Productivity (Second Edition) by Mr. Key Words. Investment Credit Refinance Unit 9 Agricultural Finance Consultancy Ltd. Review Questions Unit 10 Other Financial Institutions II Introduction. National Bank for Agriculture and Rural Development. Area of Specialization of AFC. Land Development Banks. John Bicheno (Paperback.) & M. Financial Services Offered by Corporation Unit 11Other Financial Institutions III 41 | P a g e . Summary. Industrial Development Bank of India. Small Industries Development Bank of India Unit 4 Export Import Bank of India Unit 5 Small and Medium Enterprises Finance Unit 6 Agri Finance Unit 7 Film Finance Unit 8 Financial Institutions in Agriculture Sector Introduction. Review Questions Unit 2 Financial Institutions in Industrial Sector Introduction. State Industries Development Corporations. (AFC) Introduction. Types of Refinance Facilities. Key Words. Financial Institutions. Development of Financial Systems. Principal Activities. Power Finance Corporation (PFC). Industrial Finance Corporation of India. D. Rajaram (Ph. Gopalan (Ph. fifth edition by Barrie G.
Unit Trust of India and other Mutual Funds. Types of Risk. Concept of Risk. Review Questions Unit 16 International Monetary Fund (IMF) Concept of IMF. Biztantra) Financial Management by Anil Kr. Mutual Funds.P. Key Words. Key Words. Risk in a Traditional Sense. Chit Funds. NIDHIS. Micro Finance Institutions in India. Review Questions Unit 14 Financial Intermediaries I Introduction. Summary. D. Key Words. Key Words. Keywords.) (Paperback. Summary. Jute Enterprises Development Schemes (JEDS). Postal Life Insurance. Scheme for North East Handloom and Handicrafts (SNEHH). Non‐Banking Financial Intermediaries. D. Key Words. LIC and GIC. the International Bank for Reconstruction and Development. Review Questions Reference Books:‐ • • • Financial Wisdom: Finance for Non Finance Executives by A. Refinance Assistance from NHB. Review Questions Unit 2 Industry Analysis 42 | P a g e . IMF Facilities. Biztantra) MP29‐‐‐ Security Analysis and Portfolio Management Unit 1 Risk Management Introduction. Micro Finance Scheme. MFIs and Legal Reforms. Dreamtech Press) Strategic Financial Management by Dr. Review Questions Unit 12 Area Specific Financial Institutions Introduction. Equipment Leasing Finance Companies. Summary. Meena Goel (Ph. Hire Purchase Finance Companies. Special Drawing Rights. Summary. Housing Development Finance Corporation (HDFC). Review Questions Unit 13 Micro Finance Introduction.Introduction. National Cooperative Development Corporation(NCDC)National Housing Bank (NHB). Equipment Finance. Dhagat (Paperback. Working Capital Term Loan. Summary. Project Finance Scheme. North East Equity Fund (NEEF). Summary. North Eastern Development Finance Corporation Ltd. Provident/Pension Funds. Keywords. Women Enterprise Development Schemes (WEDS). Review Questions Unit 15 Financial Intermediaries II Post Offices.) (Paperback. Summary. Dash (Ph. Housing and Urban Development Corporation (HUDCO).
Operating Free Cash Flow Multiple. Key Words. Price/Book Value Multiple. Return on Investment. Value of Share and Company. Industry Characteristics.Introduction. Review Questions Unit 7 Valuation of Shares & Business I Introduction. Management of Risk. Review Questions Unit 3 Investment Risk and Return Introduction. Summary. Capital Structure and Business Value. Book Value. Trend. Summary. Three assets. Summary. Key Words. Summary. Earnings Per Share. Technical Analysis and Fundamental Analysis‐Distinction. Two Assets. Types of Companies and Stocks. Review Questions Unit 9 Efficient Market Hypothesis 43 | P a g e . Price/Earnings Ratio. Key Words. Benefits of CAPM. Limitations of CAPM. Key Words. Dow Theory. Summary. Summary. Key Words. Matrix Approach in Investment Decisions. Industry Analysis. The Arbitrage Pricing Model. Single Asset. Line Charting. Raw Material and Inputs. Beta Factor of a Market Portfolio. Separation Theorem. Markowitz Mean‐ Variance Model. Risk and Required Return. Utility Function and Risk Taking. Concept of Certainty Equivalent. Dow Theory's Defects. Indifference Curves and Attitudes to Risk. Benefits of Diversification. Assumptions. Key Words. Models of Valuation. Operating Profit Multiple. Operating Multiple. Risk‐return Relationship. Asset Based Valuation. Alpha and Beta Coefficient. Review Questions Unit 6 Technical Analysis Introduction. Methods of Valuation. Capital Market Line (CML). Revenue of Sales Multiple. Review Questions Unit 5 Fundamental Analysis Introduction. Concept of CAPM. Summary. Bar Charting. Return and Risk on Assets and their Portfolios. Review Questions Unit 4 Capital Asset Pricing Model and Modern Portfolio Theory Introduction. Chartism. Investment Strategies. Valuation Relative to Industry Averages. Market Portfolio. Labour and other Industrial Problems. Portfolio Diversification and Risk. Product Line. Dow Jone's Industrial Average (DJIA). Economic Analysis. Debt Equity Ratio. Capacity Installed and Utilized. Assumptions of CAPM. Demand and Market. Efficient Frontier. Assumptions of Model. Difficulties in Valuation. Review Questions Unit 8 Valuation of Shares & Business II Valuation Based on Company's Fundamentals. Keywords. Government Policy with Regard to Industry. Multiple. Fundamental Analysis.
Key Words. Review Questions 44 | P a g e . Investment Strategy. Growth of Mutual Funds. Objective & Scope. Types of Debt Instruments. Sinking Fund. Summary. Methods of Calculating. Portfolio Construction. Summary. Protective Covenants. Reward. Advantages and Disadvantages of Options. Key Words. Realized Yield to Maturity. Revision and Evaluation. Professional Investment Management. Key Words. Roles of Commodity Exchange. List of Commodities. Review Questions Unit 15 Portfolio Management Introduction. Hedgers. Price‐yield Relationship. Equity (Derivative Markets). Features of Debt Instruments. Types of Mutual Funds. Summary. Risk vs. Yield. Review Questions Unit 13 Commodity Market Introduction. Mutual Fund Industry: An Introduction. Random Walk and Efficient Market Theory. Critique of EMH. Mutual Fund Performance. The Regulator And Regulations. Key Words. Assumption of Random Walk Theory. Concept of Derivatives. MPT and Dominance Concept. Summary. Types of Risk in Debt. Tax aspects of Mutual Funds. Summary. Swaps. Impact of Debt Market on Economy. Market Participants. Random Walk Theory. Risk and Beta. Types of Futures Contract. Objectives of Investors. Futures Contract. Key Words. Bond Markets in India. Features of Options. Converting One Time Period to Another. Debt/Bond Valuation. Risk‐Management Through Derivatives. Concept of VAR. Factors Affecting the Pricing of Options 183. Options. Commodities Futures Market. Modern Portfolio Theory (MPT). Global Exchanges. Forms of EMH. Markets in India. Arbitragers. Review Questions Unit 12 Mutual Funds Introduction. Review Questions Unit 10 Bond Markets and Valuation Introduction. Evolution of Commodity Exchange. Relationship between Bond Price and Time. Important Features of Futures Contract. Applying a VAR Method to a Single Stock. Portfolio Management.Introduction. Types of Tests. Review Questions Unit 14 Value at Risk Introduction. Applications of Portfolio Management. Summary. CAPM and SML. Advantages And Disadvantages of VAR. Key Words. Forward Contract. Key Words. Commodity vs. Put Option. Summary. Call Option. Choosing a Fund. Commodity Exchange. Review Questions Unit 11 Derivatives Introduction. Indian Commodity Exchanges. Efficient Market Hypothesis. Assumptions. Collateral. Investment in Mutual Funds. Speculators. Diversification Process. Types of Risks. Bond Pricing.
Internet Protocols. Definition and Scope of E‐Commerce. Internet Search. Hypertext Transfer Protocol (HTTP). Supply Chain Management. D. Revenue Model. Organizational Development. Goetzmann (paperback. Key Words. Sharpe's Model. Elton. Market Strategy. Competitive Environment. Gruber. william n. Summary. Review Questions Unit 4 File Transfer Protocol (FTP) Introduction. FTP. Business Models of E‐Commerce. Key words. Jones (Paperback. Publishing. Key words. martin j. Key words. WHOIS. Servicing. Jenson's Measure.) (Paperback. wiley india) • Investments: analysis and management. Review Questions Unit 6 E‐Commerce Business Models II Business to Customer (B2C) Business Model. Basis for Cut off Rate. Review Questions Unit 7 Impact of Internet on Business Strategy • • 45 | P a g e . Review Questions Reference Books:‐ Security Analysis and Portfolio Management by Suyash N Bhatt (Ph. Electronic Data Interchange (EDI). Summary. Summary. World Wide Web (WWW). Changes Brought by E‐Commerce. Business to Business (B2B) Business Model. stephen j. 9th ed by charles p. Telnet. Key words. Summary. E‐Commerce Scenarios. Optimal Portfolio of Sharpe. Retailing. Market Opportunity. Key words. Issues of Concern. 8th edition by edwin j. Summary. Review Questions Unit 2 Different Types of E‐Commerce Introduction. Value Proposition. Internet Applications in E‐Commerce. Brown. Review Questions Unit 3 Technology Structure for E‐Commerce Introduction. Summary. Key Words. Wiley India) MP30‐‐‐ E‐Commerce Unit 1 Introduction to E‐Commerce Introduction. Jensen's Model . Review Questions Unit 5 E‐Commerce Business Models I Introduction. Biztantra) Modern portfolio theory and investment analysis. Summary.Unit 16 Portfolio Performance Measurement Introduction. Treynor's Measure.
Summary. Key words. Rights of Privacy and Information. Summary. Organization Value Webs. Review Questions Unit 12Pricing Strategies Introduction. Electronic Billing and Payment. Key words. Key words. Governance. Core Marketing Concepts. Industry Structure. Business Strategy. Public safety and Welfare.Introduction. Summary. Segmenting. Summary. Organization Value Chains. Review Questions Unit 7 Business Policies and Public Laws Unit 8 E‐commerce Payment System Introduction. Key words. Review Questions Unit 13 Ethical Issues in E‐Commerce Introduction. Managing Channel Conflict. Basic Ethical Concepts Related with E‐Commerce. Key words. Market Entry Strategies. Review Questions Unit 16 Other Issues in E‐ Commerce Reference Books:‐ • E‐Business and Commerce Strategic Thinking and Practice by Brahm Canzer (Paperback. Internet Audience and Consumer Behavior. Biztantra) 46 | P a g e . and Process. Key words. Intellectual Property Rights. Review Questions Unit 14 Political Issues in E‐Commerce Unit 15 Social Issues in E‐Commerce Introduction. Technology Solution. Customer Relationship Management. Summary. E‐Commerce Security Environment. Security Threats. Structure. Summary. Summary. Summary. and Positioning. Key words. B2B and B2C E‐Commerce Marketing. Review Questions Unit 9 Marketing Concepts in E‐Commerce I Introduction. Review Questions Unit 11 Internet Marketing Technologies Introduction. Key words. Review Questions Unit 6 Online Security and Payment System Introduction. Summary. Key words. Industry Value Chains. Review Questions Unit 10 Marketing Concepts in E‐Commerce II Product and Brand. Targeting.
Designing Database. Information Processing. Summary. Tharam Dillon. Data Mining. Enterprise Resource Planning (ERP). Key words. Summary. Summary. Strategic MIS. Data Warehousing. PHI) MP31‐‐‐ Enterprise Resource Planning Unit 1 Introduction of Management Information System‐ I Introduction. Wiley India) Essentials Of E‐Commerce Technology by Rajaraman (Paperback. Summary. Key words. Review Questions Unit 2 Introduction of Management Information System‐ II Characteristics of MIS. Key words. Key words. Summary. Review Questions Unit 3 Structure of MIS Introduction. Review Questions Unit 8 Decision Support Systems‐ II Tools and Technologies used in DSS. Nature and Scope of MIS. Summary. Understanding DSS. Review Questions Unit 4 Strategic Role of MIS Introduction. Business Process Re‐Engineering (BPR). Elizabeth Chang (Paperback.• • E‐Commerce. Network Data Model. Key words. Review Questions Unit 6 Hierarchical Data Model Introduction. Management Information System (MIS). Decision Support System. Relational Data Model. Fundamentals And Applications by Henry Chan. Key words. Review Questions Unit 9 System Analysis and Design I 47 | P a g e . DSS and Outsourcing. Management Activities at Various Levels. Types of Decision Support Systems. Raymond Lee. Review Questions Unit 7 Decision Support Systems‐ I Introduction. Summary. Hierarchical Data Model. Competitive Advantages with MIS. Summary. Review Questions Unit 5 Management of Data Resources Introduction. Key words. Key words. Functions of MIS. Physical Components.
Key words. Summary. Mary Sumner (Paperback. Benefits of ERP. ERP Product Evaluation. Summary Unit 15 ERP and CRM‐ II Strategy of Organization and ERP. Summary. Concept of System Analysis. Alexis Leon (Paperback. Role of ERP in achieving Organizational Objectives. Review Questions Unit 14 ERP and CRM‐ I Introduction. Smita Vaze (Paperback. Key words. Enterprise Resource Planning (ERP) Systems. ERP Implementation. Tata Mac Graw‐Hill) Enterprise Resource Planning. Enterprise Management System. Pearson Education) MP32‐‐‐Presentation/seminar MP33‐‐‐Project Course Work • • • *************** 48 | P a g e . Review Questions Unit 10 System Analysis and Design I System Development Life Cycle (SDLC) Unit 11 Developing MIS Introduction. Review Questions. Summary. Biztantra) Enterprise Resource Planning. Role of ERP in New Product Development. Review Questions Unit 13 Introduction to ERP Introduction. Summary. System Analyst: Meaning and Roles. ERP in Customer Centric Organizations. Key words. Knowledge Support System. Summary. Key words. Summary. ERP Models and Modules. Transactional Processing. Key words. Concept of Rapid Application Development.Introduction. Key words. Review Questions Unit 12 Knowledge Management and Systems Introduction. Review Questions Unit 16 Developing an Effective ERP System Reference Books:‐ Management Information Systems by Shubhalakshmi Joshi.
This action might not be possible to undo. Are you sure you want to continue?
We've moved you to where you read on your other device.
Get the full title to continue reading from where you left off, or restart the preview.