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L&S Bait Company Building Quality Fishing Lures For Over 65 Years.

$5.00

The Record Setters

The FreshWater Strike Zone

T O U R N A M E N T T A C K L E

Welcome to L&S Bait Co., Manufacturers of MirrOlure, L&S Lures and Iland Lures.

87MR11 4 Long 1/2 OZ.

MirrOlure Popa Dog It Walks! It Pops! It Talks!


Popa Dog features a unique concave lip design and head shape to create surface commotion and noise to attract game fish from afar. Popa Dog also emits a sonic vibration from its rattling chamber.

See Page 4

T O U R N A M E N T

T A C K L E

Contents

Page

Series III Lures Surface Walkers Floating Twitchbaits Sinking Twitchbaits SaltWater Lure Guide SaltWater Colors Trolling Lures FreshWater Lures Iland Lures Iland Lures Colors

3 4 6 7 10 11 12 13 14 18
ILHH920 BK/PL 7-1/8 Long 1-7/8 OZ.
PATENT PENDING

See Page 15

JR. ILANDER
JR450BL/WH 6-3/4 Long 1-3/4 OZ.

Ideal when sea conditions are calm or when game fish want a smaller presentation. Features a bullethead for higher trolling speeds, and most effective with rigged Ballyhoo.

See Page 17

ILAND HOO-LA HOOD


Allows angler to troll Ballyhoo below the surface of the water at speeds up to 12 knots. Hoo-La Hood combines Iland lures lustrous nylon fiber with the popular Iland Hood to create a colorful target for game fish to strike. ,

Series III
Series III MirrOlure NEW Series III

A revolutionary look to our classic 7M, 52M and TT models. Series III combines a natural baitfish scale pattern with a highly reflective holographic foil for unmatched realism and effectiveness. All models feature sonic fish calling rattles, 3-D fiery red eyes and MirrOred hooks which trigger aggressive strikes from Trout, Redfish, Snook, Striper and Tarpon.

SERIES III COLORS

11 Red Head, White Back & Belly, Silver Holographic

BNSBO Black/Bone Back & Orange/Bone Belly, Silver Holographic

S7MR This floating twitchbait is ideal when fishing the shallow flats or structures such as oyster reefs and mangroves. With a twitching retrieve S7MR will dart below the waters surface mimicking an injured baitfish S52MR A coastal classic with a sink rate of a foot per second. Great lure for fishing the beaches, deep grass flats or channels. Precise weight distribution and body design creates life-like action for terrific results. STTR A replica of a trout fingerling which Trout, Redfish, Snook, Striper and Tarpon find irresistible. STTR has a greater sink rate than S52MR, which allows it to dive deeper. This lure can be cast or trolled.
MODEL LENGTH OZ. HOOKS DEPTH

18 Green Back & White Belly, Silver Holographic

CFPR Chartreuse Back & Pearl Belly, Silver Holographic

21 Black Back & White


Belly, Silver Holographic

CH Chartreuse Back &


Belly, Gold Holographic

26 Red Back & White Belly, Silver Holographic

CHBL Blue Back &


Chartreuse Belly, Silver Holographic

S7MR 3-5/8 S52MR 3-5/8 STTR 3-5/8

3/8 1/2 1/2

3 3 3

0-1/2+ 3-8+ 3-8+

808 Black Back & Orange Belly, Gold Holographic

EC Fluorescent Hot Pink Back & Chartreuse Belly, Silver Holographic

S7MR Available Colors: 11, 18, 21, 26, 808, BNSBO, CFPR, CH, CHBL, EC S52MR Available Colors: 11, 18, 21, 26, 808, BNSBO, CFPR, CH, CHBL, EC STTR Available Colors: 11, 18, 21, 26, 808, BNSBO, CFPR, CH, CHBL, EC

S7MR-CFPR S52MR-11

STTR-808

Surface Poppers and Walkers


MirrOlure Popa Dog It Walks! It Pops! It Talks!
Popa Dog features a unique concave lip design and head shape to create surface commotion and noise to attract game fish from afar. Popa Dog combines all the popular characteristics of a surface popper and surface walker into one fishing lure. Each Popa Dog emits a sonic vibration from its rattling chamber which also increases its effectiveness. Popa Dog is available in ten color patterns.
MODEL LENGTH OZ.

POPA DOG
87MR-11

How do I choose the best dog?


L&S Bait Co. provide anglers a choice between high frequency and low frequency surface walkers. Both are extremely effective and necessary in certain conditions. In murky or choppy water conditions, She Dog and He Dog excel because of their higher frequency and buoyancy. In good water clarity and calm surface conditions, Top Dog, Top Dog Jr. and Top Pup with their lower frequency work best. For non-aggressive game fish, use Popa Dog to create more surface commotion and unique popping sound. Always select a larger presentation when fishing for trophies or when casting distance needs to be maximized. When fishing, and short strikes occur, try using a smaller Dog for better hook-ups.

HOOKS

87MR

1/2

87MR Available Colors: 11, 18, 21, 808, BNS, BNSCH, CFPR, CH, CHBL, NSCH

MirrOlure Top Dog , Top Dog Jr. and Top Pup


94MR-808

These surface walkers emit low frequency sonic rattles and life-like action which triggers explosive strikes. Ideal for probing or locating fish on open flats. Sonic fish calling rattles can be detected from great distances. Each features Mirrolure built-in reflective flash and quality hardware. Favorite among many tournament anglers.
MODEL LENGTH OZ. HOOKS

74MR 84MR 94MR

3-1/2 4 4-34

1/2 1/2 3/4

2 2 2

74MR Available Colors: 11, 18, 21, 24, 808, BN, BNS, CFPR, CH, CHBL, G, GLO, PIN, S 84MR Available Colors: 11, 18, 19, 21, 24, 51, 54, 704, 750, 808, BN, BNS, BNSBO, BNSCH, BNSO, CF, CFPR, CH, CH11, CHBL, FT, G, GLO, HP, NS, NSCH, NSRH, PD, PIN, RT, S 94MR Available Colors: 11, 11FGO, 18, 19, 21, 24, 51, 54, 704, 808, BN, BNS, BNSBO, BNSCH, BNSO, CF, CFPR, CH, CH11, CHBL, FT, G, GLO, HP, NS, NSCH, NSRH, PD, PIN, RT, S

84MR-PIN 74MR-CFPR

Surface Walkers
MirrOlure She Dog and He Dog
Molded from space age plastic media the She Dog and He Dog feature twin sonic fish calling rattles. Each emits a high frequency sound which enrages game fish into monstrous strikes. Great walk-the-dog action which anyone can master. High buoyancy and sound frequency. Both freshwater and saltwater game fish find this lure irresistible. He Dog is ideal when fishing for trophy class fish such as Gator Trout, huge Snook, large Striper, Tarpon and giant Redfish.
MODEL LENGTH OZ. HOOKS

SHE DOG AND HE DOG COLORS

BLCHO Blue Back,

Orange Belly, Chartreuse Sides

CRCH Chartreuse Back, Chrome Body, Orange Throat

83MR 95MR

4 4-3/4

1/2 3/4

2 2

BNCH Chartreuse Back Bone Body, Orange Throat

CRGR Green Back, Chrome Body, Orange Throat

83MR Available Colors: BLCHO, BNCH, CHPR, CRBK, CRBL, CRBN, CRCH, CRGR, GCRBO, GCRCH, GLO, NSCH 95MR Available Colors: BLCHO, BNCH, CHPR, CRBK, CRBL, CRBN, CRCH, CRGR, GCRBO, GCRCH, GLO, NSCH

CHPR

Chartreuse Back & Belly, Orange Throat, Pearl Sides

GCRBO Black Back,


Gold Chrome, Orange Belly

High Frequency with Two Rattles

CRBK

Black Back, Chrome Body

GCRCH Chartreuse Back, Gold Chrome, Orange Throat

CRBL
83MR-CRBL

Blue Back, Chrome Body

GLO

Glow-in-the-Dark Lime Green

CRBN

Bone Back & Bone Belly, Orange Throat, Chrome Body

NSCH

Chartreuse Head, Black Body

95MR-GCRBO

How to Walk the Dog


Surface walkers are retrieved with a twitching action called walking-the-dog. Make as long a cast as possible, then retrieve the lure back to you in a straight line while twitching your rod. This will make the lure dance quickly from side-to-side. Each time you pop your rod tip, you will hear a sonic click coming from your lure. This fish calling rattle inside the echo chamber of the Dog produces explosive strikes.

Floating Twitchbaits
MirrOlure Floating Ultralight
When game fish are feeding on Glass Minnows or other smaller prey, the 28MR is perfect! Remember, match the hatch. Try one of the following twitching retrieves: 1. Twitch the lure beneath the waters surface and allow the lure to resurface. Repeat until action begins. 2. Twitch the lure beneath the waters surface and keep twitching. The lure will dart side-to-side, running 6 to 8 inches below the surface.
MODEL LENGTH OZ. HOOKS DEPTH

MirrOlure 7M Series
The top-water champions, these patented floating twitchbaits are among the most popular surface lures for catching all species of game fish. Varied rod twitches cause these lures to dart and flash below the waters surface, mimicking an injured baitfish. 7MR available with fish calling rattles.
MODEL LENGTH OZ. HOOKS DEPTH

7M 7MR

3-5/8 3-5/8

3/8 3/8

3 3

0-1/2 + 0-1/2 +

28MR

1/4

0-1/2 +

7M Available Colors: 11, 18, 19, 21, 23, 24, 26, 28, 704, 750, 808, CH, CHBL, G, HP, S 7MR Available Colors: 11, 18, 21, 23, 26, 750, 808, CF, CFPR, CH, CH11, CHBL, G, GLO, PIN, S

28MR Available Colors: 11, 18, 21, 750, CF, CH, CH11, G, S

28MR-S 7M-18

MirrOlure Surface Popper/Diver


93MR-24

MirrOlure Provoker
The Provokers unique fish-catching action is deadly. Scientifically weighted to resurface tail first when fished with a twitching retrieve. The presentation mimics a baitfish or shrimp fleeing from a predator. With a steady twitching retrieve, keeping the Provoker below the waters surface, this lure walks the dog and darts erratically, emitting a sonic fish calling rattle. Ideal lure for working mangroves, shell bars or any structure.
MODEL LENGTH OZ. HOOKS

MirrOlure Prop Bait


Featuring two counter rotating spinners. These lures create a surface commotion that irritates fish into a attacking rage. Ideal when fishing low light conditions or when the water clarity is poor. Remove front spinner for more side-to-side action and buoyancy.
MODEL LENGTH OZ. HOOKS

This versatile lure can be retrieved like a crankbait, popped on the waters surface or used with a twitching retrieve. Using a steady retrieve, this lure swims like a finger Mullet, inches below the waters surface. Ideal for working the mangroves, marsh edges or shell bars. Another effective retrieve is to pop the lure several times after casting, then crank the lure in like a lipped crankbait. The unique lip can be inverted 180 to add more surface commotion. Features rattlers, the lifelike MirrOlure flash, and premium treble hooks. Great Mullet imitation!
MODEL LENGTH OZ. HOOKS

5M

3-5/8

1/2

93MR

3-3/8

1/2

44MR

3-1/2

1/2

5M Available Colors: 11, 18, 19, 21, 23, 24, 26, 28, 750, 808, CF, CFPR, CH, CH11, FT, G, HP, PF, PIN, S

93MR Available Colors: 11, 18, 21, 24, CF, CH, CH11, G, S

44MR Available Colors: 11, 18, 21, CF, CH, FT, G, S

44MR-21 5M-28

Sinking Twitchbaits
MirrOlure Catch 2000 and Catch Jr.
These suspending lures combine a mullet profile and wounded minnow action to entice trophy Trout, Redfish, Snook, Tarpon, Striper and more. Catch 2000 and Catch Jr. have been scientifically weighted for neutral buoyancy at 10 to 16, allowing fishermen to fish the shallows without hanging the bottom. With a slow twitching retrieve they come alive in the water, darting from side-to-side, resulting in monstrous hook-ups. Catch 2000 and Catch Jr. remain in the strike zone longer than other baits which often tempt or aggravate non-feeding game fish. Catch 2000 A coastal favorite! Retrieve with rod tip up or down. Ideal for wade fishermen when game fish are short striking topwaters. Catch Jr. This suspending lure features the same fish-catching action as the Catch 2000 however, it is smaller in size and weight. Ideal when Trout, Redfish, Tarpon, Snook and Striper are feeding on smaller baitfish or when fishing lighter tackle.
MODEL LENGTH OZ. HOOKS DEPTH

MirrOlure Classic 52M Series


These legends have been producing trophy fish for decades. Their life-like appearance, built-in flash and 3-D fiery red eyes are irresistible to all game fish. The 51MR, 52M and 52MR sink at a rate of one foot per second. We recommend using the 51MR series when fishing shallows (three feet or less) because the line attachment is in the lures nose. Great wading lure!
MODEL LENGTH OZ. HOOKS DEPTH

51MR 52M 52MR

3-5/8 3-5/8 3-5/8

1/2 1/2 1/2

3 3 3

1-4 + 3-8 + 3-8 +

51MR Available Colors: 11, 18, 21, 28, 51, 54, 704, 750, 801, 808, BN, BNSBO, BNSCH, BNSO, CF, CH, CH11, HP, NSRH 52M Available Colors: 11, 11FGO, 18, 19, 21, 22, 23, 24, 26, 28, 51, 54, 704, 750, 808, CF, CFPR, CH, CH11, CHBL, G, GLO, HP, NS, PD, PF, PIN, S 52MR Available Colors: 11, 18, 21, 24, 26, 28, 51, 704, 750, 808, BN, CF, CFPR, CH, CH11, CHBL, FT, G, GLO, HP, NS, PD, PIN, S

20MR 22MR

3-1/2 3

1/2 3/8

2 2

0-2 + 0-2 +
51MR-808

20MR Available Colors: 11, 18, 19, 21, 24, 26, 51, 704, 808, BN, BNS, CF, CFPR, CH, CHBL, G, GLO, HP, NS, NSCH, PD, PIN, S, SD 22MR Available Colors: 11, 18, 19, 21, 24, 704, 808, BNS, CFPR, CH, CHBL, G, GLO, S

Glow Color
52M-11 22MR-GLO

Lipped 52M MirrOlure Minnow Series


20MR-CFPR

All the great features of the famous 52M with an added lip. Featuring a tight wiggle and action which entices trophy game fish. Great lure for beginners simple to use. This sinking lure will dive between 4 and 6 feet when you make a steady retrieve. It swims! It dives! It flashes! Whether used as a twitchbait or crankbait, this lure produces fish. Tank tested and featuring the MirrOlure sonic rattler.
MODEL LENGTH OZ. HOOKS DEPTH

L52MR-24

L52MR

3-5/8

1/2

4-6 +

L52MR Available Colors: 11, 18, 21, 24, 26, 750, 808, CH

Sinking Twitchbaits
MirrOlure Scaled Sardine
This popular twitchbait features an exclusive vertical taper design that duplicates the razor belly look of a Scaled Sardine or Shad. Retrieve with a twitching or sweeping action. This lure will buzz, vibrate and flash. Great when fish are feeding on schooling Threadfin, Scaled Sardines or Shad. Effective on all saltwater game fish.
MODEL LENGTH OZ. HOOKS DEPTH

32M

1/2

2-4 +

32M Available Colors: 11, 18, 21

32M-21

MirrOlure Spotted Trout Series

This lure resembles a Trout fingerling, a natural baitfish for inshore game fish. The TT features built-in spots which will not scratch off permanent. TT can be cast or trolled to catch giant Speckled Trout, Striper, Tarpon and Redfish. TTR available with fish calling rattles.
MODEL LENGTH OZ. HOOKS DEPTH

TT TTR

3-5/8 3-5/8

1/2 1/2

3 3

3-8 + 3-8 +

TT Available Colors: 11, 11FGO, 18, 19, 21, 22, 23, 24, 26, 28, 51, 54, 704, 750, 808, CF, CFPR, CH, CH11, CHBL, G, HP, PD, S TTR Available Colors: 11, 18, 21, 26, 28, 51, 54, 704, 808, CF, CFPR, CH, CHBL, HP

TT-28

MirrOlure Sinking Ultralight


When game fish are feeding on Glass Minnows or other small fry, the 4M is excellent. Ideal for ultralight enthusiasts. The 38MR resembles a 3 baitfish and is also a great light tackle lure. Remember, match the hatch.
MODEL LENGTH OZ. HOOKS DEPTH

4M 38MR

2-1/8 3

1/4 3/8

2 2

2-4 + 2-6 +

4M Available Colors: 11, 18, 21, 24, 26, 51, 750, CH 38MR Available Colors: 11, 18, 21, 26, 808, CH, G, S

38MR-CH

Sinking Twitchbaits
MirrOlure Big Game Series
All the great features of the popular 52M series, but heavier. The 65M and 77M are ideal for Tarpon, Striper, Bluefish and Snook. The 65M Deep Runner is a compact lure which casts like a bullet, making for longer casts. This lure is great for vertical jigging or use in deeper waters. The 77M can be trolled or used in casting situations such as surf fishing.
MODEL LENGTH OZ. HOOKS DEPTH

65M 77M

3-1/4 4-1/4

1 1-1/4

2 3

10-20 + 5-10 +
65M-11FGO

65M Available Colors: 11, 11FGO, 18, 21, 24, CH, CHBL, 77M Available Colors: 11, 18, 19, 21, 24, 51, CH, CHBL, NS, PD

77M-24

1.
Tie overhand knot loosely in line, then run end of line through screw eye.

2.
Pull end through over hand knot parallel with line to rod.

3.
Tie a half-hitch on the line toward rod.

4.
Pull both line and free end tight, forming the loop.

The MirrOlure Knot


Your MirrOlure or L&S freshwater lure will perform better when tied with this simple loop knot. Its easier to tie than other loop knots, and your lure will move with the streamlined free and easy action that it is designed for. Caution: Use this knot on leaders and lines testing 14 lbs. and heavier.
TTR-26

Window Decals Boat or Car


MirrOlure (2-1/2 x 13) Black - Model MDB White - Model MDW

Caps
Features cool, light weight material with no glare green underbill. One size fits all.
ORDER NO.

Key Chains
Never lose your keys with an attractive, eyecatching lure. Available in assorted colors. Great Gift Idea. Model - Key 1 (one) Model - Key 2 (two)

LSC L&S Lures IC Iland Lures MC MirrOlure

SaltW Lure Color Guide ater


MirrOlure Styles and Target Species
We manufacture 28 different models of MirrOlure. You will find one perfect for every type of fish and fishing condition. Select your target species, then select your lure.
LURE 4M 5M 7M 7MR 20MR 22MR 28MR 32M 38MR 44MR 51MR 52M 52MR L52MR 65M 74MR 77M 83MR 84MR 87MR 93MR 94MR 95MR S7MR S52MR STTR TT TTR SNOOK TUNA REDFISH KINGFISH TARPON DOLPHIN BLUEFISH STRIPER SEATROUT

How To Order From MirrOlure


Each MirrOlure has an individual number and letter code which designates model and color. To order, select the model you want, then choose the color from the color availability chart below. Some lures are not available in all colors. To see your color choice, check page 11. All 39 fish attracting colors are shown. EXAMPLE: The code number 52MR11 is the designation for model 52 MirrOlure Rattler with Red Head and White Back and Belly.

MODEL 52

MIRROLURE M

RATTLER R

COLOR 11

MirrOlure Styles and Color Choices


The chart below shows color availability for all saltwater lures, except the New 83MR, 95MR and Series III series, which can be found on page 3 and 5. The 100 Series deep divers are made in 11 fish attracting colors, can be found on page 12. EXISTING LURES NEW LURES

S A LT W AT E R L U R E C O L O R S

LURE 4M 5M 7M 7MR 20MR 22MR 28MR 32M 38MR 44MR 51MR 52M 52MR L52MR 65M 74MR 77M 84MR 87MR 93MR 94MR TT TTR

LURE CHOICES

11 11FGO 18 19 21 22 23 24 26 28 51 54 704 750 801 808 BN BNS BNSBO BNSCH BNSO CF CFPR CH CH11 CHBL FT G GLO HP NS NSCH NSRH PD PF PIN RT S SD

SaltW Colors ater


11
Red Head, White Back & Belly, Silver Scale

51

White Back & Belly, Silver Scale


(White Knight)

BNSO

Bone Back & Orange Belly, Silver Scale

NS

Black (Night Stalker)

11FGO

Fluorescent Orange Head, White Back & Belly, Silver Scale

54

Black Back & Belly, Silver Scale

CF

Fluorescent Flame Chartreuse

NSCH

Chartreuse Head, Black Body

18

Green Back, White Belly, Silver Scale

704

Fluorescent Hot Pink Back, Yellow Belly, Silver Scale (The Texas Chicken)

CFPR

Chartreuse Back & Pearl Belly, Silver Scale

NSRH

Red Head, Black Body

19

Green Back & Yellow Belly, Gold Scale

750

Black Back, Fluorescent Orange Belly, Fluorescent Flame Chartreuse Side

CH

Fluorescent Chartreuse Back & Belly, Purple (Purple Demon) Gold Scale

PD

21

Black Back & White Belly, Silver Scale (Mullet)

801

Orange Back & Belly, Gold Scale

CH11

Red Head, Fluorescent Chartreuse Back & Belly, Silver Scale

PF

Fluorescent Flame Pink

22

Green Back & White Belly, Gold Scale

808

Black Back Fluorescent Orange Belly, Gold Scale

CHBL

Blue Back & Translucent Chartreuse Belly Silver Scale

PIN

Pinfish

23

Black Back & Yellow Belly, Gold Scale

BN
Bone

FT

Green Back, Orange Belly, Chartreuse Sides (Fire Tiger)

RT

Green Back & White Belly, Pink Scale

24

Blue Back & White Belly, Silver Scale

BNS

Bone Back & Belly, Silver Scale

Gold Scale, Clear

Silver ScaleClear

26

Red Back & White Belly, Silver Scale

BNSBO

Black/Bone Back & Orange Belly, Silver Scale

GLO

Glow-in-the-Dark Lime Green

SD

Blue Gold Back, Gold Belly, Silver Scale (Sardine)

28

Red Back & Yellow Belly, Gold Scale

BNSCH

Bone Back & Chartreuse Belly, Silver Scale

HP
11

Fluorescent Hot Pink Back & Belly, Silver Scale

Trolling Lures
MirrOlure Big Game Trolling Lures
All lures are hand-tuned and tank tested to assure a realistic swimming action. When choosing trolling speed, watch your rod tip for vibration. All feature MirrOlure sonic fish calling rattles and premium big game hooks. Can also be used as casting lures with excellent results. Great for Tuna, Striper, Grouper, Dorado, King Mackerel, Blues, Wahoo, Pike and Muskie.

11 Red Head, White Back & Belly, Silver Scale

18MAC Mackerel Stripes, Green Back,


White Belly, Silver Scale

19MAC Mackerel Stripes, Green Back &


Yellow Belly, Gold Scale

Deep 25+ 111MR


These floater-divers can achieve depths of 25 feet or more. Features a tight wiggling action which can be pulled up to 7 knots. Lure will achieve deepest results at 3 to 4 knots with 125 to 150 feet of line.
MODEL LENGTH OZ. HOOKS TROLLING SPEED DEPTH

21 Black Back & White Belly, Silver Scale

24MAC Mackerel Stripes, Blue Back &


White Belly, Silver Scale

111MR

2-1/8

2-7 Knots

0-25

111MR Available Colors: 11, 18MAC, 19MAC, 21, 24MAC, 24MPF, 801, FT, HP, PD, SD

DEEP-25+
111MR-18MAC

24MPF Mackerel Stripes, Blue Back &

Fluorscent Pink Belly, Silver Scale

801 Orange Back & Belly, Gold Scale

Big Game 113MR


Big Game 113MR swims true even at high trolling speeds. The stainless steel lip is an added attractor in murky or clear water better visibility. Swims with a wide side-to-side wiggle.
MODEL LENGTH OZ. HOOKS TROLLING SPEED DEPTH

FT Mackerel Stripes, Green Back, Orange


Belly, Chartreuse Sides (Fire Tiger)

113MR

2-1/4

2-9 Knots

12 +

HP Fluorescent Hot Pink Back & Belly,


Silver Scale

113MR Available Colors: 11, 18MAC, 19MAC, 21, 24MAC, 24MPF, 801, FT, HP, PD, SD

PD
113MR-24MAC

Purple (Purple Demon)

12

SD Blue Gold Back, Gold Belly,


Silver Scale (Sardine)

FreshW Lures ater


Prop Bait
This lure creates a surface commotion that irritates fish into a striking rage. Featuring two counter rotating spinners. Ideal when fishing low light conditions or when the water clarity is poor.
MODEL LENGTH OZ. HOOKS

FRESHWATER COLORS
21LS-23

21LS

3/8

21LS Available Colors: 18, 21, 23, 24, 808, CH, CHBL, FT, RT

18 21

Green-Silver Shad

Humpback Mule
This unique surface popper creates a deep, deadly, gurgling sound. The jointed tail adds an enticing wiggle and increases hook-ups on Bass, Pike, Stripers and more.
MODEL LENGTH OZ. HOOKS

Black-Silver Shad

12LS

2-7/8

3/8

12LS-18

23 24

Golden Shiner

12LS Available Colors: 18, 21, 23, 24, 808, CH, CHBL, FT, RT

Original Jointed Crankbait


These proven legends have been catching fish for more than 65 years. Their unique crippled minnow action entices even the most finicky freshwater game fish. All models can be cast or trolled. Great lure to use with lead core line. Good vibration, plus fish attracting flash from lip. Ideal for Smallmouth, Largemouth, Pike and others. Each lure is hand-tuned and tank tested.
MODEL LENGTH OZ. HOOKS DEPTH MMLS-RT

Blue-Silver Shad

808
00LS-21

Perch

CH

MMLS 00LS 15LS

1-5/8 2-1/2 3

1/16 1/4 3/8

2 2 2

2-5 + 2-6 + 3-7 +

Fluorescent Chartreuse Back & Belly Gold Scale 15LS-CH

MMLS Available Colors: 18, 21, 23, 24, 808, CH, CHBL, FT, RT 00LS Available Colors: 18, 21, 23, 24, 808, CH, CHBL, FT, RT 15LS Available Colors: 18, 21, 23, 24, 808, CH, CHBL, FT, RT

CHBL

Shad Rattler
Tight swimming crankbaits vibrate and are extremely effective when Bass, Walleye and Pike are feeding on Shad. All are tank tested for their fish catching action. Great for Salmon and other game fish.
MODEL LENGTH OZ. HOOKS DEPTH

Blue Back-Translucent Chartreuse Belly Silver Scale

FT
91LSR-808

Green BackOrange Belly Chartreuse Sides (Fire Tiger)

91LSR

2-3/8

1/4

4-6 +

91LSR Available Colors: 18, 21, 23, 24, 808, CH, CHBL, FT, RT

RT
MUSKIE PIKE STRIPER TROUT PANFISH

FRESHWATER TARGET SPECIES


LARGEMOUTH BASS WALLEYE STEELHEAD SMALLMOUTH SALMON BASS

Green Back & White Belly Pink Scale (Rainbow Trout)

LURE CHOICES

12LS 15LS 21LS 91LSR MMLS 00LS

13

Iland Lures
Iland Lures
L&S Bait Company is pleased to present our growing family of lures for the dedicated big game angler. Iland Lures have earned a world-wide reputation as the finest, most productive artificial lures made today. Striking brilliance and incredible realism are the keys to their success. Their brilliance provides the widest possible detection range and a strikeprovoking realism that attracts all species of game fish. Several unique features, common to all Iland Lures, combine to provide outstanding performance.

T O U R N A M E N T T A C K L E

Eye contact is the final decision factor in predator aggression and black dots alone do not excite predators. The unique gold eyes in Iland Lures are the result of extensive tests and development to provide eyes that intimidate, provoke and challenge. They provide that critical step beyond realism that means the difference between a slow days catch and a tournament winning performance.

The exclusive use of lustrous nylon fiber skirts gives the Iland Lures unmatched effectiveness and durability. No other material combines the far ranging brilliance, natural motion, indestructibility and lure stabilizing qualities that nylon does. Iland Lures stand up to repeated attacks from toothy predators, making cut-off skirts from Wahoo, Barracuda and King Mackerel a thing of the past.

ILAND TRACKER
This popular lure features a bullet nose which eliminates spinning and can be pulled from 5 to 12 knots depending on sea conditions. Deadly when used in conjunction with natural baits. Ideal for Tuna, Dolphin, Sailfish and Mackerel. Also, can be used on a spreader bar for attracting game fish.

TR500BK/PL 4-1/4 Long 3/4 OZ.

ILAND OUT-RIDER
Featuring a concave head design, this lure creates spray and surface commotion triggering explosive strikes. Use the Out-Rider with natural baits at speeds up to 8 knots. Perfect for Tuna, Dolphin, Sailfish and Mackerel.
OR600GR/CH 4-1/4 Long 3/4 OZ. Optional Head Colors SA301 Blue SA302 Green SA303 Red SA304 Pink SA305 Black SA300FLF 5-1/2 Long 1/2 OZ.

ILAND SAILURE
Designed especially for Sailfish, however, irresistible to White Marlin, Dolphin, Wahoo, Tuna and Mackerel. The conical nose design is light weight for finicky strikes and is most effective trolled at 5 to 8 knots. Great with natural bait and artificial ballyhoo or strip bait.

14

Iland Lures

T O U R N A M E N T T A C K L E

Optional Head Colors IL401 Blue

THE ILANDER

IL400BL/WH 8-1/4 Long 2-1/2 OZ.

One of the finest all-purpose offshore trolling lures made today. World renowned among IL402 Green tournament fishermen as a fish producer. Ideal for Marlin, Sailfish, Wahoo, Tuna, Dolphin and IL403 Red King Mackerel. Features a weighted bullet head which allows IL404 Pink this lure to be pulled at higher trolling speeds. Commonly, rigged IL405 Black with a large or Horse Ballyhoo and trolled 6 to 8-1/2 knots.

JR ILANDER
All the great fish catching characteristics as the World Famous Ilander, (IL400) however smaller in size and weight. Ideal when sea conditions are calm or when game fish want a smaller presentation. Features a bullethead for higher trolling speeds, and most effective with rigged Ballyhoo. JR Ilander is available in six optional head colors and all custom skirt patterns. JR measures 6-3/4 and weighs 1-3/4 oz. Perfect for catching Marlin, Sailfish, Wahoo, Dolphin, Tuna and King Mackerel.
JR451 Blue JR452 Green JR450BL/WH 6-3/4 Long 1-3/4 OZ. JR453 Red JR454 Pink JR455 Black

ILAND SEA STAR


This revolutionary head design channels water and air through the head and disperses it around the lures skirt. The result is outstanding performance, stability and action at speeds between 6 to 10 knots. Great lure for all striking fish.
SS700BK/RD 7 Long 1-1/2 OZ.

15

Iland Lures

T O U R N A M E N T T A C K L E

Optional Head Colors

THE BLACK HOLE

BH800DOL 8-1/2 Long 1-1/4 OZ.

This lures unique head design allows water to pass through it and out the gills located behind the natural 3-D eyes. Creates exceptional spray and smoking characteristics which attract game fish from great distances. May be used with natural baits at speeds of 6 to 10 knots. Ideal for catching Marlin, Wahoo, Tuna, Dolphin and King Mackerel.

BH801 Blue

BH802 Green BH803 Red BH804 Pink BH805 Black

ILAND EXPRESS
A jet design that combines the effectiveness of jet action with ultra-light, hollowhead construction. The brilliance and exceptional bubble stream will attract game fish from the depths. Excels on outriggers and as a teaser. Extremely effective rigged with Horse Ballyhoo, Mullet or Mackerel and pulled at 8 to 10 knots.

Optional Head Colors EX221 Blue

EX222 Green

EX223 Red

EX220MAR 10-1/2 Long 3 OZ.

EX224 Pink

EX225 Black

SEA SEARCHER
This high speed lure design will make your search/troll operations easy and productive. At 6 to 16 knots, its exceptional wake will double the visual range of your pattern. Take it to the MAX with a new High SpeedHigh Wake design that can DO IT ALL! High speed searching or slow speed teasing, Sea Searcher creates a wake that will wake up your next offshore trip.

SR900BL/PK 10-1/2 Long 2-1/2 OZ.

16

Iland Lures
Slotted for Pin Rig

T O U R N A M E N T T A C K L E

ILAND HOOD
Simply place over a small to medium sized Ballyhoo and watch it swim below the waters surface. The Iland Hood with chrome plating for long distance flash, has been scientifically designed and weighted to allow fishermen to troll natural and artificial Ballyhoo at speeds up to 12 knots. Minimizes washout and makes rigging extremely easy. Ideal for Tuna, Wahoo, Dolphin, Sailfish, Marlin and King Mackerel.
Model 910 Chrome 2-1/2 Long 1-3/4 OZ.

Weighted Nose Natural 3-D Eyes

Model ILHH920 Chrome 7-1/8 Long 1-7/8 OZ.


PATENT PENDING

Hoo-La Hood is available in the following eight popular color patterns. BL/WH, BK/RD, DOL, BL/PK, BK/PL, BL/CH, GR/YL, GR/CH

ILAND HOO-LA HOOD


(BL/WH) blue/white

(BK/RD) black/red

Hoo-La Hood combines Iland lures lustrous nylon fiber with the popular Iland Hood to create a colorful target for game fish to strike. When game fish are finicky the added color often gets results. Hoo-La Hood measures 7-1/8 and weighs 1-7/8 oz.

(BK/PL) black/plum

(BL/CH) blue/chartreuse

(DOL) dolphin

(GR/YL) green/yellow

(BL/PK) blue/pink

17

(GR/CH) green/chartreuse

Iland Lures
WAH BK/PL

T O U R N A M E N T T A C K L E

FAVORITE COLORS
FLF

Base Colors
BL/CY BLACK (BK) GR/YL BLUE (BL) PINK (PK)

BK/RD

BL/WH

MAR CHARTRUSE (CH) PLUM (PL)

DOL

CRYSTAL (CY)

RED (RD)

BL/PK

BL/CH

GREEN (GR)

WHITE (WH)

RD/WH

ORANGE (OR) BLUE HEAD BL/WH

YELLOW (YL) PK/WH

BLACK HEAD BK/PL

PINK HEAD PK

CUSTOM FAVORITES
Custom
BL/BK/CY For fishermen that wish to create their own pattern, choose up to three base colors. When ordering, specify back color first, then middle (pin stripe) color and/or belly color GR/OR/YL (Bleeding Dolphin)

BL/PL/WH

18

BL/PK/WH

Iland Lures
New E Series Colors for...
THE ILANDER ILAND SAILURE ILAND SEA STAR

T O U R N A M E N T T A C K L E

E Series Colors

ILAND TRACKER
E-BLUE (EBL)

ILAND Lures New E Series features five electrifying color patterns which can be detected by trophy game fish at great distances. E Series adds to the diverse color choices available in Iland Lures giving fishermen the competitive edge in bluewater tolling. Marlin, Sailfish, Tuna, Dolphin and Wahoo find the new E Series irresistible. The E Series have been proven to excite and aggravate Marlin into striking. The new E Series improves the visibility of your offshore trolling spreads.

BK/ERD E-PINK (EPK)

E-RED (ERD)

E-WHITE (EWH)

EBL/CH

EBL/EPK

EBL/EWH

19

EPK/EWH

Sixty-five plus years ago, Harold LeMaster had a vision. He wanted to build the very best fishing lure, a product that would catch fish and be respected by the fishermen who purchased it. Along the way, he earned the admiration of the competition who tried to duplicate it. Today, Harolds vision lives on in a traditionrich company that continues to push the envelope of creativity and technology. Thank you Harold, we will never forget you.
L&S Bait Company, Inc. www.mirrolure.com

1415 East Bay Drive Largo, Florida 33771 Tel 727-584-7691 Fax 727-587-0784

2003 Designed and Produced By: STINSON & PARTNERS, INC., PONTE VEDRA BEACH, FLORIDA

Match the prey with a NEW Wide Body Catch 5 Suspending Twitchbait.

S25MR-18 3-1/2" Long 3/4 Oz.

SERIES III S25MR COLORS

Suspending Twitchbait
MirrOlure NEW Series III Catch 5
Catch 5 is a suspending lure with a wide body profile that produces a large holographic flash, which can be detected by gamefish at great distances. Catch 5 emits a low frequency sonic rattle similar to the famous Top Dog, for additional vibration and effectiveness. Each Catch 5 features a natural baitfish pattern for unmatched realism and 3X MirrOred hooks, which trigger aggressive strikes. Use a twitching retrieve and Catch 5 will come alive in the water, darting side to side and suspend at 12" to 18" mimicking a wounded shad, pinfish or croaker. Ideal for catching trophy Trout, Redfish, Striper, Tarpon and more.
MODEL LENGTH OZ. HOOKS DEPTH

11 Red Head, White Back & Belly, Silver Holographic

BNSBO Black/Bone Back & Orange/Bone Belly, Silver Holographic

18 Green Back & White


Belly, Silver Holographic

CFPR Chartreuse Back &


Pearl Belly, Silver Holographic

21 Black Back & White


Belly, Silver Holographic

CH Chartreuse Back &


Belly, Gold Holographic

S25MR 3-1/2"

3/4

0-1'+

26 Red Back & White Belly,


Silver Holographic

CHBL Blue Back &


Chartreuse Belly, Silver Holographic

S25MR Available Colors: 11, 18, 21, 26, 808, BNSBO, CFPR, CH, CHBL, EC

L&S Bait Company, Inc.


1415 East Bay Drive Largo, Florida 33771 Tel 727-584-7691 Fax 727-587-0784

808 Black Back & Orange Belly, Gold Holographic

EC Fluorescent Hot Pink


Back & Chartreuse Belly, Silver Holographic

www.mirrolure.com

SERIES III S20MR COLORS


11 Red Head, White Back & Belly, Silver Holographic
S20MR-CH 3-1/2" Long, 1/2 Oz.

BNSBO Black/Bone Back & Orange/Bone Belly, Silver Holographic CFPR Chartreuse Back & Pearl Belly, Silver Holographic

18 Green Back & White

Suspending Twitchbait
MirrOlure NEW Series III Catch 2000
S20MR The popular Catch 2000 is now available in Series III. Series III Catch 2000 features a natural baitfish pattern, highly reflective holographic foil and MirrOred hooks for added effectiveness. This great mullet imitation suspends at 10" to 16" and will walk the dog below the waters surface. Each Series III Catch 2000 has sonic fish calling rattles and famous mirrolure fiery red eyes. Excellent for Trout, Redfish, Snook, Striper and Tarpon.
MODEL LENGTH OZ. HOOKS DEPTH

Belly, Silver Holographic

21 Black Back & White Belly, Silver Holographic 26 Red Back & White Belly,
Silver Holographic

CH Chartreuse Back &


Belly, Gold Holographic

CHBL Blue Back &


Chartreuse Belly, Silver Holographic

S20MR

3-1/2"

1/2

0-2' +

S20MR Available Colors: 11, 18, 21, 26, 808, BNSBO, CFPR, CH, CHBL, EC

808 Black Back & Orange Belly, Gold Holographic MirrOlure She Pup

EC Fluorescent Hot Pink Back & Chartreuse Belly, Silver Holographic

75MR-CRCH 3-1/2" Long 1/2 Oz.

Molded from space age plastic media the She Pup is a smaller version of the She Dog, a staple in most inshore saltwater tackle boxes. This high buoyancy lure makes for easy walk-the-dog action. She Pup features twin sonic fish calling rattles, each emits a high frequency sound which enrages game fish into monstrous strikes. Deadly when fishing for trophy class fish such as Trout, Snook, Striper, Tarpon and Redfish.
MODEL LENGTH OZ. HOOKS DEPTH

75MR

3-1/2"

1/2

Surface Walker
BLCHO Blue Back, CRBK

75MR Available Colors: BLCHO, BNCH, CHPR, CRBK, CRBL, CRBN, CRCH, CRGR, GCRBO, GCRCH, GLO, NSCH

SHE PUP SHE DOG AND HE DOG COLORS


CRCH Chartreuse Back, Chrome Body, Orange Throat CRGR Green Back, Chrome Body, Orange Throat GCRBO Black Back,
Gold Chrome, Orange Belly

Orange Belly, Chartreuse Sides

Black Back, Chrome Body

GCRCH Chartreuse Back, Gold Chrome, Orange Throat GLO

BNCH Chartreuse Back Bone Body, Orange Throat CHPR

CRBL

Blue Back, Chrome Body

Glow-in-the-Dark Lime Green

Chartreuse Back & Belly, Orange Throat, Pearl Sides

CRBN

Bone Back & Bone Belly, Orange Throat, Chrome Body

NSCH

Chartreuse Head, Black Body

Iland Lures
New E Series COLOR COMBINATIONS for...
THE ILANDER ILAND SAILURE ILAND SEA STAR ILAND TRACKER JR ILANDER THE BLACK HOLE ILAND OUT-RIDER
BK / EBL
T O U R N A M E N T T A C K L E

E Series Colors

BK / ERD

E-BLUE (EBL)

ERD / CH

E-PINK (EPK)

EBL / CH

E-RED (ERD)

BL / EBL / EWH E-WHITE (EWH)

EBL / EPK

EBL / EWH

ILAND Lures New E Series features 10 electrifying color combinations and patterns. These iridescent colors can be detected by trophy game fish at great distances. E Series adds a new dimension to the diverse color choices available in Iland Lures giving fishermen the competitive edge in Big Game Bluewater Trolling. Marlin, Sailfish, Tuna, Dolphin and Wahoo find the new E Series irresistible. They also have proven to excite and enrage Bluewater Fish into striking.

GR / ERD / YL

BL / ERD / WH

EPK / EWH

The #1 feature of the New E Series is improved visibility of trolling spreads.

L&S Bait Company, Inc. 1415 East Bay Drive Largo, Florida 33771 Tel 727-584-7691 Fax 727-587-0784 www.mirrolure.com

Iland Lures
T O U R N A M E N T T A C K L E

Iland Sea Searcher Lures World Class Blue Marlin


Giant Blue Marlin weighing 1,215 pounds captured after a 3-1/2 hour battle.
Fishing aboard the vessel Alopia I off the coast of Reunion Island in the Indian Ocean, Catherine Lavit used a red and white Iland Sea Searcher to successfully land a 1,215 lb. Blue Marlin. The battle lasted 3-1/2 hours, before the giant was successfully landed and weight authenticated. This magnificent catch was submitted to IGFA for world record status. It was however denied due to the leader stretching one additional inch during the long battle.

SR900RD/WH 10-1/2" Long 2-1/2 OZ.

SEA SEARCHER
This high speed lure design will make your search/troll operations easy and productive. At 6 to 16 knots, its exceptional wake will double the visual range of your pattern. Take it to the MAX with a new High Speed-High Wake design that can DO IT ALL! High speed searching or slow speed teasing, Sea Searcher creates a wake that will wake up your next offshore trip. Just ask Catherine Lavit about her wake-up call... a near World Record 1,215 pound Blue Marlin.

L&S Bait Company, Inc. 1415 East Bay Drive Largo, Florida 33771 Tel 727-584-7691 Fax 727-587-0784 www.mirrolure.com