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M.B.A.

Career Tracks
Accounting
Business Systems Consulting
Competitive and Organizational Strategy
Computers and Information Systems and E-Commerce
Entrepreneurship
Finance
Health Sciences Management
International Management
Marketing
Operations Management
Accounting
T
he Simon School has one of the premier
Accounting faculties in the world, excelling
in both teaching and research. The Accounting
faculty publishes the Journal of Accounting and Economics,
a leading academic journal in the feld. This widely read
journal showcases the cross-functional research generated
by Simon faculty. The School is well known for an inte-
grated approach to solving management problems and an
emphasis on the interactive nature of business decisions.
A defning strength of the Accounting concentration is
the integration of fnance and economics into account-
ing research and teaching. Our faculty members serve on
boards of major corporations, fnancial institutions, law
frms and government agencies, such as the Securities and
Exchange Commission. They are also involved in advising
and interacting with both the international business com-
munity and government and regulatory bodies.
Full-Time Accounting Faculty
Shane Heitzman, Ph.D., Management (Accounting and Finance),
University of Arizona
Edward X. Li, Ph.D., Accounting, Michigan State University
Heidi Tribunella, M.S., Accountancy, State University of New York
Institute of Technology
Charles E. Wasley, Ph.D., Accounting, University of Iowa; Area
Coordinator for Accounting
Kurt Wojdat, Ph.D., Accounting, University of Bufalo
Joanna Shuang Wu, Ph.D., Accounting, Tulane University
Jerold L. Zimmerman, Ph.D., Business Administration, University
of California at Berkeley
Recent Recruiting Results
Class of 2009
39.5 percent of the class earned full-time
positions in fnance and accounting.
Class of 2010
44.5 percent of the class had internships
in the areas of accounting, fnance or
investment banking.
Joanna Shuang Wu
Associate Professor of Accounting

The Simon School has always led the


way in fnancial research and innovation.
At Simon, an economics perspective is
applied to different business disciplines,
and the results have been revolutionary.
Over the past several decades, Simon faculty
members have made enormous contributions
to research in various felds of business and
management, forever changing the landscape
of business research.

Simon Corporate Partners


The following is a select list of corporate partners who
consider Simon M.B.A. and M.S. students for full-time
accounting/fnance positions and internships:
American Express Company
Aurora Capital L.L.C.
Bank of America Corporation
The Bank of New York Mellon
Company Inc.
Bank of Nova Scotia/Scotia Capital
Barclays Capital
CIGNA
Citigroup
Deloitte
Federal Reserve Bank of Boston
Federal Reserve Bank of New York
Friedman Billings Ramsey Group Inc.
General Electric Company/GE Capital
Goldman Sachs Group Inc.
KPMG International
Liberty Mutual Group
Merrill Lynch & Co. Inc.
Metropolitan Life Insurance
Company
Moodys Investors Service
National City Corporation
OppenheimerFunds Inc.
PricewaterhouseCoopers
Rothschild
UBS
From the day I walked in the door, the School
administration, faculty and staff made it clear that I
would be given the support, guidance and direction
I needed to succeed. The program is very demanding,
but Simon has built a supportive environment
that puts success within everyones reach. I was
particularly amazed by how responsive my professors
were to student input. One professor distributed
bimonthly feedback forms, and asked what lecture
topics did not make sense, and what he could do
to enhance our learning experience. By taking our
responses seriously, he formed a partnership with
students and everyone benefted. Simons also in a
great location. The cost of living in Rochester is very
reasonable, and there are always festivals and music/
theater performances going on.
Emily L. Duga 06
M.B.A., Finance and Corporate Accounting
Financial Analyst, Xerox Corporation
Accounting Concentrations
Accounting and Information Systems
(6 courses)
Given the close working relationship between the ac counting
function and information technology in organizations, the
School offers a joint concentration in Accounting and Com-
puters and Information Systems. The concentration provides
thorough training in both areas.
Required core courses, plus six other courses. At least four
must be selected from this list:
ACC 410. Accounting for Management and Control
ACC 411. Financial Statement Analysis
ACC 438. Auditing IIAuditing and Information
Systems
CIS 413. The Economics of Information
Management
CIS 415 Business Process Analysis and Design
(ECM 415)
CIS 416. Advanced Information Technology
(ECM 416)
The other two may be selected from a list available online.
Corporate Accounting
(5 courses)
Corporations actively recruit M.B.A. Accounting majors for
positions in the offces of controller, treasurer and internal
auditing, as well as in accounting departments. Many
corporate fnance positions also require strong corporate
accounting backgrounds.
Required core courses, plus:
ACC 411. Financial Statement Analysis
FIN 411. Investments
FIN 413. Corporate Finance
Plus two courses selected from a list available online.
Public Accounting
(13 courses*)
The Public Accounting concentration offers courses needed
toward the requirements for the Uniformed Certifed Public
Accounting (C.P.A.) examination in New York and other
states. The degree is Licensure Qualifed for New York State.
Required core courses, plus:
ACC 410. Accounting for Management and Control
ACC 411. Financial Statement Analysis
ACC 417. Auditing
ACC 418. Taxes and Business Strategy
ACC 423. Financial Reporting I
ACC 424. Financial Reporting II
ACC 436. Advanced Accounting Research
ACC 437. Basic Federal Income Tax Accounting
ACC 438. Auditing IIAuditing and Information
Systems
BPP 432. Basic Business Law (ENT 432)
BPP 433. Advanced Business Law and Ethics
FIN 411. Investments
FIN 413. Corporate Finance

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Business Systems Consulting
T
his concentration appeals to students seeking to have
real impact on organizations by applying their skills and
creativity in extremely challenging and diverse environ-
ments. The Simon School concentration in Business Systems
Consulting offers a cutting edge, highly focused program designed
to equip students with the skills and experience necessary to ex-
cel in the business systems consulting industry. While students
will be exposed to a variety of career possibilities during the
course of their studies, most students are likely to assume a posi-
tion in the business systems practice of one of the major consult-
ing frms.
Core Course:
CIS/OMG 416. Strategy and Business Systems
Consulting Practicum
The course focuses on three areas:
The Consulting Industry
Students will examine several types of consulting (e.g.,
strategic, operations, systems, human resource and marketing)
and understand where the major consulting frms position
themselves. The career paths for M.B.A.s entering the
industry, and the skills and values necessary for success as a
consultant will be scrutinized using in-depth case studies.
The Business Systems Consulting Process
The creation of proposals, the winning of consulting
engagements and the preparation of contracts will be discussed.
The typical stages of a business systems consulting engagement
(e.g., problem framing, analysis design, gathering data,
interpreting results, architectural solution, and presentation of
recommendations) and managing different sorts of consulting
projects (e.g., operational improvement, supply-chain
optimization, quality improvement, strategy formulation and
organization design) will be examined.
Consulting Skills
The role of the consultant and the human dimension will be
discussed (e.g., personal attributes of consultants, relationship
building and team building). Diagnostic tools and data gathering
techniques (e.g., questionnaires and interviews) will be
presented. Frameworks for problem solving and communicating
recommendations will also be introduced. The course examines
a wide range of modern global business challenges and
opportunities from both the consultants and the managers
perspectives and provides a learning platform to integrate and
practice the skills and knowledge learned.
The project component of the Course
In addition, a major project helps students to improve their
consulting skills through performing an actual engagement. The
project requires student teams to develop a client engagement
and perform consulting services for that client.
Students Remarks About the Course
. . . Working on a project gives me an opportunity to
apply not just consulting skills but all the things I
learned at Simon . . .
. . . I learned a lot about team dynamics, working
with clients and how to present . . .
. . . The project also opened my eyes to the
importance of group work in consulting . . .
. . . . . . I learned valuable analysis tools that are
essential for successful consulting . . .
. . . I have improved in all aspects of my working
style through the course of this project . . .
Abraham Seidmann, Ph.D.
Xerox Professor of Computers and
Information Systems, Electronic
Commerce, and Operations
Management

The purpose of consulting work is to positively and


permanently improve the performance of a clients frm.
Consultants, therefore, have an impact! Consultants
work with, and learn from, far more senior executives
than they might at a typical corporation during the same
number of years. Consultants develop professionally as
they tackle numerous business problems and have the
opportunity to apply many of the sophisticated tools
acquired during their M.B.A. studies and beyond.
Consulting can be a highly lucrative career path
including opportunities to attain high-level positions
with former clients.

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Business Systems Consulting
Concentration Requirements
(5 courses)
Required core courses, plus fve other courses. At least two
must be selected from this list:
CIS 461. Strategy and Business Systems Consulting
Practicum (OMG 461)
CIS 415. Business Process Analysis and Design (ECM
415)
or
OMG 415. Process Improvement
The other three electives must be selected from this list:
ACC 438. Auditing IIAuditing and Information Systems
CIS 416. Advanced Information Technology (ECM 416)
CIS 418. Business Modeling and Analysis for
Management
CIS 440. Electronic Commerce Strategy (ECM 440)
CIS 446. Financial Information Systems (FIN 446)
ECM 437. Marketing on the Internet (MKT 437)
MKT 436. Database Marketing (ECM 436)
OMG 411. Supply Chain Management
OMG 412. Service Management
OMG 413. International Manufacturing and Service
Strategy
OMG 415. Process Improvement
OMG 416. Project Management
OMG 437. Managing Health Care Operations (HSM 437)
STR 421. Economics of Competitive Strategy

Simon M.B.A. Team Works With Xerox
Pictured above is one of the M.B.A. teams that worked with Xerox in the
spring of 2008. (From left) Vivek Darji, Akihiro Watannabe, Professor David
Tilson (at rear), Ana Ramirez Soto, Gaurav Chicker, Nidhi Swarup, Mike
Heacock and Don George (both from Xerox Global Services), Kim Taylor
and Nelson Venegas Montero.
. . . The team came up with constructive and relevant
recommendations. I was pleased with their results . . .
. . . The team did a very good job of synthesizing the
problem and proposing a direction we can take to move
forward . . .
Comments From Project Clients

Full-Time Business Systems Consulting Faculty


Edieal J. Pinker, Ph.D., Operations Research, Massachusetts
Institute of Technology
Abraham Seidmann, Ph.D., Industrial Engineering, Texas Tech
University; Area Coordinator for Computers and Information
Systems, Electronic Commerce, Management Science and
Operations Management
David Tilson, Ph.D., Information Systems, Case Western Reserve
University
Recent Recruiting Results
Class of 2009
26 percent of the class pursued full-time
positions in the areas of consulting/
management.
Class of 2010
20.3 percent of the class had internship
positions in consulting/management.
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Competitive and
Organizational Strategy
T
he concentration in Competitive and Organiza-
tional Strategy appeals to students pursuing ca-
reers in consulting, general management, industry
analysis or new venture management, as well as those
looking for a solid complement to concentrations in other
functional areas of business. The concentration focuses
on developing an ability to identify opportunities and to
respond to them with innovative solutions and strategies
that are well grounded in the Schools economic approach
to management. This curriculum develops a students
ability to identify the root cause of business problems and
sources for solutions.
Full-Time Competitive and Organizational
Strategy Faculty
Alexei Alexandrov, Ph.D., Managerial Economics and Strategy,
Northwestern University
James A. Brickley, Ph.D., Finance, University of Oregon; Area
Coordinator for Competitive and Organizational Strategy
Paul Ellickson, Ph.D., Economics, Massachusetts Institute of
Technology
Susan Feng Lu, Ph.D., Managerial Economics and Strategy,
Northwestern University
Jeanine Mikls-Thal, Ph.D., Economics, University of Toulouse 1
Michael A. Raith, Ph.D., Economics, London School of Economics
and Political Science
Ronald M. Schmidt, M.A., Economics, The Ohio State University
Greg Shafer, Ph.D., Economics, Princeton University
Gerard J. Wedig, Ph.D., Economics, Harvard University
Recent Recruiting Results
Class of 2009
26 percent of the class pursued full-time positions in the
areas of consulting/general management.
Class of 2010
20.3 percent of the class had internship positions in the
areas of consulting/general management.
Arunas Chesonis 91
M.B.A., Competitive and Organizational
Strategy
Founder, Chairman and C.E.O.
PAETEC Holding Co.

Of all the start-up telecommunications companies


formed after 1997, PAETEC is one of the few survivors.
The fact that we are healthy and growing and have
over 3,500 employees today has everything to do with
the 71 original employees we hired to launch the
company. The Simon School is also part of the story,
because thats where I learned a lot about motivating
people. The eight of us who started PAETEC targeted
the top 75 people we wanted to hiremanagers,
technicians, accountants, people at all levels. We had
a small offce and white board listing their names in
red. We went through the interview process for 60 to 90
days, and used a lot of the things that I had learned at
Simon about getting people interested in starting a new
venture. Instead of saying, This is what we want you
to do, we would ask questions like: What would you
include in the business plan? and How should wealth
be shared? We learned a lot from these interviews,
and when someone signed our offer letter, we changed
his or her name on the board to green. We thought we
would end up getting maybe 1215 of the targeted
75 employees, but in the end, we got 71. As one of my
Simon professors put it, Its all about how you set up
the rules of the game.

Club Opportunity Supporting Competitive and


Organizational Strategy
The mission of the Consulting, Operations and Technology Association
is to establish itself as an organization pivotal to the success of students
concentrating in Operations Management and Information Systems at the
Simon School and those students interested in the consulting industry.
The association will concentrate on building lasting relationships with
administration and faculty, networking with alumni to encourage speaking
engagements and operating facility tours, providing substantial assistance
to members in securing internships and full-time positions in all industries
through targeted education and training, and developing a sense of
continuity and legacy within the Simon community.
5

Simon Corporate Partners


The following is a select list of corporate partners who
consider Simon M.B.A. students for full-time positions and
internships in consulting and general management.
Accenture
CGI Group Inc.
CRA International
Daymon Worldwide
Deloitte
Ernst & Young
Harris Interactive Inc.
The Hartford Financial Services
Group Inc.
I.B.M. Corporation
IMS Health Incorporated
Information Resources Inc.
Mercer Human Resources Consulting
L.L.C.
PricewaterhouseCoopers
Sapient Corporation
Standard & Poors
Syntax Research Inc.
Wipro Ltd.
Simon provided me additional tools to land a great
job in management and strategy consulting. The
economics-based curriculum equipped me to solve
a multitude of issues faced by businesses today. This
has been invaluable in my current position, allowing
me to serve the diverse business needs of my clients.
Charles (Dusty) Riddle 09
M.B.A., Competitive and Organizational Strategy,
Finance
Booz Allen Hamilton
Competitive and Organizational Strategy
Concentration Requirements
(5 courses)
The Competitive and Organizational Strategy (STR)
concentration builds on the economic fundamentals
introduced in STR 401 and STR 403. Its cross-
functional and integrative curriculum provides a
sound basis for the evaluation and implementation of a
broad range of business strategies and policies. Topics
included are: policies internal to the frm such as
compensation, performance evaluation, job design and
aspects of hiring; strategic interaction among industry
competitors, including pricing and advertising; and the
infuence of external factors such as the regulatory and
macroeconomic environments.
Required core courses, plus fve other courses. At least
three must be selected from this list:
STR 421. Economics of Competitive Strategy
STR 422. Strategic Decision Making: Theory and
Practice
STR 423. Pricing Policies (MKT 414)
STR 424. Managing Human Resources
STR 431. Practicum on Competitive Strategy
STR 440. Organizational Governance and Control
The other two may be selected from an extensive list
available online.

I left Simon with the confdence that I possessed


the capability to defne and implement solutions
for virtually any business challenge.
Douglas Nef 96
M.B.A., Competitive and Organizational
Strategy
Chief Information Ofcer,
ePlus inc.
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Computers and Information
Systems and E-Commerce
T
he Computers and Information Systems/Elec-
tronic Commerce (CIS/ECM) faculty are involved
with important research projects and executive
teaching of managers for many leading U.S. corporations.
Our courses address the growing demand for managers
who understand the myriad ways in which technology
and electronic commerce are changing the face of global
business. Through our CIS and ECM concentrations, Si-
mon graduates master the skills necessary to help todays
companies digitally re-engineer the way they conduct
business. Because of our reputation for innovative solu-
tions, Simon graduates are especially well positioned to
meet the challenges of the high-tech industry. Addition-
ally, corporate investments in the development of strategic
information systems and in business process re-engineer-
ing have increased the demand for technology profession-
als in consulting companies
Full-Time Computers and Information Systems/
Electronic Commerce Faculty.
Rajiv M. Dewan, Ph.D., Business Administration, University of
Rochester
Roy Jones, Ph.D., Operations, Information and Technology,
Stanford University
Ravindra N. Mantena, Ph.D., Information Systems, New York
University
Edieal J. Pinker, Ph.D., Operations Research, Massachusetts
Institute of Technology
Werner Schenk, M.B.A., University of Rochester
Abraham Seidmann, Ph.D., Industrial Engineering, Texas Tech
University; Area Coordinator for Computers and Information
Systems, Electronic Commerce, Management Science and
Operations Management
David Tilson, Ph.D., Information Systems, Case Western Reserve
University
Rajiv M. Dewan
Senior Associate Dean for Faculty and
Research; Chairman, Ph.D. Program;
Associate Professor of Computers and
Information Systems

At the Simon School, teamwork is not just


for students. Our small, close-knit faculty
works together on research and teaching.
For faculty members like me, this created
an extremely supportive and productive
environment in which I have developed my
research portfolio. For students, it means
that the Simon School is constantly creating
new business knowledge and turning this
knowledge into innovative classroom
content. The payoffs for all parties, students
and faculty alike, are enormous.

Academic Club Opportunity Supporting Computers and


Information Systems and Electronic Commerce
The mission of the Consulting, Operations and Technology
Association is to establish itself as an organization pivotal
to the success of students concentrating in Operations
Management and Information Systems at the Simon School
and those students interested in the consulting industry. The
association will concentrate on building lasting relationships
and administration and faculty, networking with alumni to
encourage speaking engagements and operating facility tours,
providing substantial assistance to members in securing
internships and full-time positions in all three industries
through targeted education and training, and developing a
sense to continuity and legacy within the Simon community.
Computers and Information Systems
Concentration Requirements
(4 courses)
Required core courses, plus:
CIS 413. The Economics of Information Management
At least one of:
CIS 415. Business Process Analysis and Design (ECM 415)
CIS 416. Advanced Information Technology (ECM 416)
Remaining one or two courses selected from a list available
online.
7
Simon Corporate Partners
The following is a select list of corporate partners who
consider Simon M.B.A. and M.S. students for full-time
CIS/ECM positions and internships:
3M
Apple Computer Inc.
Center for Electronic Imaging
Systems
Dell Computer
Hewlett-Packard Company
High Tech Business Council
I.B.M. Corporation
IEC Electronics Corporation
Intel Corporation
KLA-Tencor Corporation
LG Electronics
Microsoft Corporation
Microwave Data Systems
Computers and Information Systems and
Electronic Commerce Concentrations
The Computers and Information Systems (CIS) area enjoys
international recognition for its innovative research and teaching.
The CIS and E-Commerce concentrations prepare students to manage
the broad array of information systems issues that arise in every
organization or to act as successful management consultants. The
concentrations focus on the leading approaches used in the design and
development of effective business processes that leverage information
technology. They also emphasize the major business issues that
arise in choosing information technologies, designing information
processes for improving the effectiveness of specifc applications and
using enterprise information technology for gaining competitive
benefts.
The placement of Simon CIS students in retail or investment banks,
Fortune 500 manufacturers and international consulting companies
has been very strong. Typical CIS careers include electronic
commerce leadership, the management of corporate information
systems, business process re-engineering and general management
consulting. In the required courses, students learn how to analyze the
fundamental subjects of business information and decision processes
in organizations, and the resulting economic and technological trade-
offs. In the advanced electives, students can study various aspects of
electronic commerce, business process design, advanced information
technologies, fnancial information systems and business data
communications systems.

The fact that as a frst-year Simon student you


cannot pick your team members for the core classes
is an effective tool to mirror situations that we will
all face in our careers. As a summer intern at
Goldman Sachs after my frst year at Simon, 50
percent of my summer project was based on the
output of a team of fellow M.B.A. interns. Having
the amount of exposure I had at Simon working in
a team-based environment made the transition to
working with my summer team a very smooth one.
Since I had also acquired a solid quantitative and
economics-based means to approach problem
solving, I was able to adapt quickly in the fast-
paced environment of Wall Street.
James M. Buck 03
M.B.A., Competitive and Organizational
Strategy, Electronic Commerce
Sales Director, Treasury Services,
Thomson Financial
E-Commerce Concentration Requirements
(5 courses)
Required core courses, plus:
ECM 437. Marketing on the Internet (MKT 437)
ECM 440. Electronic Commerce Strategy (CIS 440)
Plus at least one from the Marketing electives:
MKT 412. Marketing Research
MKT 433. Advertising and Sales Promotion
MKT 435. Distribution Channels and Salesforce
Management
ECM 436. Database Marketing (MKT 436)
Plus at least one from the Information Technology
electives:
ECM 415. Business Process Analysis and Design
(CIS 415)
ECM 416. Advanced Information Technology (CIS 416)
CIS 446. Financial Information Systems (FIN 446)
Plus one elective from the following:
OMG 411. Supply Chain Management
GBA 423. New Venture Management and
Entrepreneurship (ENT 423)
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Entrepreneurship
T
he Simon Graduate School of Business, well known for its
cross-functional approach to management education, is
particularly well positioned to offer the Entrepreneurship
concentration to students whose interest is in the area of startup
ventures or managing small businesses. Recognizing its special
strengths and the need for innovative business education, the
School offers this concentration to teach students the skills needed
to solve problems specifcally encountered in entrepreneurial
startup situations and small businesses. The University has also
created a Center for Entrepreneurship to identify partnerships
with alumni, local businesses and nonproft organizations to en-
courage faculty to design new courses and to promote research on
the best ways to teach entrepreneurship.
Entrepreneurship Faculty
Jack Fraser
A.B., Physics, Hamilton College
Ph.D., Physics, Yale University
P.M.D., Harvard Business School
Career Highlights: Fraser is deputy director of technology
transfer for the College of Arts and Sciences and Engineering.
He is responsible for commercializing the results of research by
licensing and the formation of start-ups. He joined the University
in 2000 from the Xerox Corporation, where he had directed patent
management.

Elisabeth Hager
B.A. Chemistry, Hope College
M.D., University of MissouriColumbia
Career Highlights: She is founder, chairman and C.E.O. of Balan
Biomedical, a medical and consumer health intelligence company
that brings the voice of physicians and patient to the design and
development of medical products. Dr. Hager is a board-certifed
neuropsychiatrist.
David Hessler
B.S., Mechanical Engineering, Clarkson University
M.S., Engineering, University of Michigan
M.B.A. (with honors), University of Michigan
Career Highlights: Hessler is an entrepreneurial business executive
experienced in both operating management and in private equity
fnancing. He has management experience in both large and small
technology businesses, including being a C.E.O. and a business
owner.
Dennis Kessler
M.A., Sociology, John Jay College of Criminal Justice
M.S.L., Yale University Law School
Career Highlights: 28 years of experience in restaurant ownership,
real estate and human resource development.
Duncan T. Moore, Ph.D.
Vice Provost for Entrepreneurship,
Rudolf and Hilda Kingslake Professor
of Optical Engineering, professor of
biomedical engineering, professor
of business administration and area
coordinator for entrepreneurship at
Simon.
This program offers our M.B.A. students a unique
opportunity to see how the principles of entrepreneur-
ship are applied in the real world. They have an
opportunity to work with senior management, learn
a new industry and see the results of their efforts.
The program has done exceptionally well and Im
delighted to be a part of its growth.

Duncan T. Moore
M.S., Optics, University of Rochester
Ph.D., Optics, University of Rochester
Career Highlights: Former dean of the Universitys School of
Engineering and Applied Sciences, former director of The Institute
of Optics, past president of the Optical Society of America, former
director for technology in the White House Ofce of Science and
Technology Policy during the Clinton Administration, where he
worked on the Next Generation Internet, Clean Car Initiative, new
construction materials and NASA.
Bob Tobin
B.A., Sociology, Seton University
Career Highlights: Prior to the University, he was president and
C.E.O. of Tobin & Associates Inc., an information technology
services frm that was established in 1987. Tobin & Associates
Inc. was a seven-time recipient of the Rochester Top 100 Award
and also received the Quality First Award from Eastman Kodak
Company.
Mark Wilson
B.S., Mechanical Engineering, Rensselaer Polytechnic Institute
M.S., Mechanical Engineering, Rensselaer Polytechnic Institute
Career Highlights: He founded Initiatives Consulting L.L.C. in 1997
to help clients craft and implement commercialization strategies.
Wilson has taken over 125 teams through an intense workshop to
jump-start their technology-based product ideas.
9
Simon Entrepreneurs Club
Simon Entrepreneurs (S.E.) is a student-run, faculty, industry
and community-advised club, at the Simon School. It provides the
possibility of instilling entrepreneurship as a way of being in all
endeavors and integrating students, faculty, alumni and external
resources to create a platform for launching successful ventures.
Implicit in this declaration is the realization that entrepreneur-
ship is a way of managing ones life and resources to undertake
new ventures. It can be applied not only to emerging tech-
nologies, but also to family and small businesses, initiatives and
restructuring in large corporations, social impact and personal
projects. The goal of S.E. is to create an environment that
fosters such thinking in all disciplines by creating a portfolio
of academic, professional and social activities that integrate
entrepreneurial interests and resources from throughout the
Rochester community.
In doing so, S.E. believes it will help create leaders with
the skills to thrive in a challenging business environment.
Additionally, S.E. activities will accelerate the rate of Rochester
companies started per year, spurring economic growth in the
region. These outcomes will prove to be self-perpetuating as they
will yield knowledge that is fed back into the curriculum and
attract more highly qualifed students to Simon.

Entrepreneurship Concentration
Requirements
(5 courses)
The Simon School is committed to the teaching of entre-
preneurship. The Entrepreneurship concentration allows the
student to draw from a variety of carefully selected courses to
become a business generalist, well versed in organizing and
managing resources. Graduates with this concentration have
started their own ventures or have pursued intrapreneurial
careers with major corporations.
Required core courses, plus:
ENT 422. Generating and Screening Entrepreneurial Ideas
(GBA 422)
Plus two of:
ENT 423. New Venture Development and Managing for
Long Term Success (GBA 423)
or
ENT 425. Technical Entrepreneurship
and
ENT 444. Entrepreneurial Finance
Plus two courses selected from a list available online.

Adam Bates 07
Director, Artist Services,
Topspin Media Inc.

Simon provided a solid economic and


analytical foundation to help me
evaluate business opportunities amidst
the uncertainty that accompanies
entrepreneurial ventures.

Jack Davies 73
Senior Advisor and Founder,
America Online International

At the beginning of my career, my M.B.A.


was the all-important door opener for my
frst job at General Electric. Later, it was an
important credential to possess in moving
into other companies. From an experience
standpoint, my M.B.A. gave me insights
into business management and general
management that would have been much
more diffcult to develop on the job.

Mark Ain Business Model Competition Scholarship


Aspiring student entrepreneurs at the University of Rochester
present their business models to a panel of judges each spring,
vying for $10,000 toward the implementation of their business
plan in the annual Mark Ain Business Model Competition.
Open to undergraduate and graduate students, the
competition teaches students the key steps in developing a
business model, and have the opportunity to apply those steps.
The competition is made possible by support from Simon
alumnus and entrepreneur Mark S. Ain 67, founder
of Kronos Incorporated, the Chelmsford, Mass.-based
market leader in the workforce management industry. The
competition is supported by the Simon Entrepreneurs club
and the University of Rochester Center for Entrepreneurship.
10
Finance
T
he Simon School has one of the premier Finance
faculties in the world, excelling in both teaching
and research. For example, the Financial Times
of London recently rated the School 2nd in the world
for fnance. The Finance faculty publishes the Journal
of Financial Economics, one of the leading academic
journals in the feld, and faculty bring their knowledge
and research to the classroom. The Simon School is well
known for an approach emphasizing the development of
problem solving skills, which are of practical use to man-
agers. Simon faculty members serve on boards of major
corporations, fnancial institutions, law frms and gov-
ernment agencies, such as the Securities and Exchange
Commission. They are also involved in advising and in-
teracting with both the business community and govern-
ment and regulatory bodies.
Full-Time Finance Faculty
James A. Brickley, Ph.D., Finance, University of Oregon
Gregg A. Jarrell, Ph.D., Business Economics, University of
Chicago
Anzhela Knyazeva, Ph.D., Economics, New York University
Diana Knyazeva, Ph.D., Economics, New York University
Leonard Kostovetsky, Ph.D., Economics, Princeton University
John B. Long, Ph.D., Industrial Administration, Carnegie Mellon
University
Boris Nikolov, Ph.D., Finance, University of Lausanne
Irfan Safdar, M.B.A., Finance, University of Rochester
G. William Schwert, Ph.D., Finance, Econometrics, University of
Chicago
Cliford W. Smith Jr., Ph.D., Economics, University of North
Carolina at Chapel Hill
Jerold B. Warner, Ph.D., Economics and Finance, University of
Chicago
Toni M. Whited, Ph.D., Economics, Princeton University
Wei Yang, Ph.D., Finance, Stanford University
Recent Recruiting Results
Class of 2009
39.5 percent of the class earned full-time
positions in the areas of fnance and
accounting.
Class of 2010
44.5 percent of the class had internships
in the areas of accounting, fnance or
investment banking.
Cliford W. Smith Jr.
Louise and Henry Epstein Professor of
Business Administration and Professor of
Finance and Economics

I believe there is some confusion about the role of research in


a business school. Some argue that teaching and research
are substitutes, that a faculty that devotes time to research
has fewer resources to devote to teaching, that students
are disadvantaged by a program with a strong research
agenda. Given my experience over the past 25 years at
the University of Rochester, I must disagree. During my
career, teaching and research have always been strong
complements. For instance, a decade ago, the entire topic
of corporate hedging policy was absent from fnance texts.
Schools that are active contributors to fnance research
have developed great skills in bringing this leading-edge
knowledge to the classroom. Academic research expands
the scope of knowledge and creates the core competence of
business schools within management education.
11

Simon Corporate Partners


The following is a select list of corporate partners who
consider Simon M.B.A. and M.S. students for full-time
positions and internships in accounting and fnance:
Access Group Inc.
Aetna Inc.
Aleutian Capital Partners
American Express Company
Argilus L.L.C.
Aurora Capital L.L.C.
AXA Advisors L.L.C.
Bank of America Corporation
The Bank of New York Mellon Co. Inc.
Bank of Nova Scotia/Scotia Capital
Barclays Capital
BNP Paribas
Capital One Services Inc.
CIGNA
Citigroup
Deloitte
Federal Reserve Bank of Boston
Federal Reserve Bank of New York
Friedman Billings Ramsey Group Inc.
General Electric Capital Corporation
General Electric Company/GE Capital
The Goldman Sachs Group Inc.
Grandwood Capital L.L.C.
HSBC
The Hartford Financial Services
Group Inc.
Jeferies & Company Inc.
KPMG International
Liberty Mutual Group
M&T Bank Corporation
Manning & Napier Advisors Inc.
Merrill Lynch & Co. Inc.
Metropolitan Life Insurance
Company
Moodys Investors Service
Morgan Stanley
National City Corporation
OppenheimerFunds Inc.
PNC Financial Services Group Inc.
PricewaterhouseCoopers
UBS
Wellington Management
As a career changer, I knew that choosing the right
business school would be key to achieving my career goals.
Simon proved to be the perfect ft. My classroom experience
was outstanding, and the administration and career
management teams helped me leverage my skills, network
and learn about the fnance industry. Working on the
Simon Meliora Fund and competing in case competitions
against students from other leading business schools
gave me the practical experience to excel at my summer
internship and land the job of my dreams.
Kenneth J. Weliczka 04
M.B.A., Finance, Corporate Accounting
Vice President, AIG Investments
Academic Clubs and Opportunities
Supporting Finance
The Financial Management Association (F.M.A.)
seeks to provide a forum in which students can learn
about and discuss issues surrounding the fnancing of
businesses around the world. The F.M.A. draws upon
knowledge found in its members, the Simon faculty,
industry speakers to initiate and facilitate stimulating
discussions on some of the fnancial trends and
occurrences in the corporate world.
The Simon Meliora Fund is housed under the
F.M.A. and is a portfolio of money that was created
in the mid-1980s through donations from a group of
students and other parties with the objective to provide
a learning tool by which students were exposed to a
hands-on learning environment in the areas of security
analysis and portfolio management. M.B.A. students
participate in the Meliora Fund either as a member of
the Meliora Fund Committee or as an analyst.
Finance Concentration Requirements
(5 courses)
The Simon School is best known for its research and
scholarship in the area of fnance. This concentration
provides students with state-of-the-art techniques for
fnancial analysis. Students learn to formulate and solve
important corporate fnance problems and to obtain
information from the many databases on fnancial
markets.
Required core courses, plus:
FIN 411. Investments
FIN 413. Corporate Finance
Plus three courses selected from this list:
ACC 411. Financial Statement Analysis
ACC 423. Financial Reporting I
ACC 424. Financial Reporting II
ACC 431. International Financial Statement
Analysis
APS 420. Applied Time Series Analysis
BPP 426. Macroeconomics
FIN 423. Corporate Financial Policy and Control
FIN 424. Options and Futures Markets
FIN 430. Financial Institutions
FIN 433. Cases in Finance
FIN 434. Investment Management and Trading
Strategies
FIN 442. International Economics and Finance
(BPP 442)
FIN 446. Financial Information Systems (CIS 446)
FIN 448. Fixed-Income Securities
FIN 511. Advanced Financial Economics
FIN 532. Advanced Topics in Capital Markets
FIN 534. Advanced Topics in Corporate Finance
HSM 431. Applications of Corporate Finance and
Governance to Health Care
STR 440. Organizational Governance and Control
12
Health Sciences Management
T
he Simon School Health Sciences Management
concentration focuses on technology, fnance, and
delivery and consulting. This concentration is es-
pecially well suited to future health care consultants and
front-line managers in health maintenance organizations,
biotechnology or medical device industries, insurance
companies, pharmaceutical frms, fnancial and consulting
institutions and hospitals. Our facultys scholarly interests
include: drug development policy, the regulation of the
pharmaceutical industry, operations management issues
in health care settings, the dynamics of hospital strategy in
response to managed care and the changing nature of phy-
sician incentives and agency relationships in health care
systems. Because of our reputation for innovative solu-
tions, the Simon faculty is especially well positioned to ad-
dress the challenges of this dynamic industry. The Simon
M.B.A. with a concentration in Health Sciences Manage-
ment is supported by a unique collection of real-world
experience including internships, practicum exposure and
access to todays executives, which can open doors to a
variety of health-related felds.
Full-Time Faculty With Research and Teaching
Focus in Health Sciences Management
James A. Brickley, Ph.D., Finance, University of Oregon
Gregory Dobson, Ph.D., Operations Research, Stanford University
Harry Groenevelt, Ph.D., Operations Research, Columbia
University
Ronald W. Hansen, Ph.D., Economics, University of Chicago
Susan Feng Lu, Ph.D., Managerial Economics and Strategy,
Northwestern University
Sanjog Misra, Ph.D., Marketing, State University of New York at
Bufalo
Samuel Ogie, M.B.A., Simon School, University of Rochester;
Health Programs Director
Henry Tung, M.D., University of California, San Diego School of
Medicine
Gerard J. Wedig, Ph.D., Economics, Harvard University
Gerard J. Wedig
Associate Professor of Business
Administration

The health care industry is one of the fastest growing,


most diverse felds in the modern economy. Students
with sound business skills, who are also well-versed in
the unique managerial issues and institutions of the
health care industry, are in scarce supply. The Simon
Schools Health Sciences Management concentration
combines a rigorous overview of health sciences
management issues with a strong foundation in the
business disciplines. Our access to leading executives
in the health care industry provides our candidates
with outstanding career opportunities.

Other Health Sciences Programs


Ofered at the University
M.D./M.B.A. Program
Along with the Simon School, the School of Medicine and
Dentistry ofers a combined M.D./M.B.A. degree program in
Health Sciences Management. This program is designed to
prepare physician managers who can respond intelligently,
efectively and creatively to the changing health care services
industry. To participate in this program, students must apply to
and be accepted by both the School of Medicine and Dentistry
and the Simon School. Students are also required to take both
the MCAT and GMAT exams. The program takes fve years to
complete.
M.B.A./Master of Public Health
The three-year M.B.A./M.P.H. program is ofered jointly by
the Simon School and the Department of Community and
Preventive Medicine in the University of Rochesters School
of Medicine and Dentistry. Students take courses both at the
Simon School and within the Department of Community and
Preventive Medicine on the adjacent Medical Center campus.

13
Simon Corporate Partners
The following is a select list of corporate partners
who consider Simon M.B.A. and M.S. students
for full-time positions and internships in health
sciences management.
Aetna Inc.
Amgen Inc.
Bausch & Lomb Inc.
Bayer Corporation
Deloitte
Eastman Kodak Company
Eli Lilly & Co.
Excellus BlueCross BlueShield
Genencor International Inc.
Genzyme Corp.
GlaxoSmithKline
Goldman Sachs & Company
Greatbatch Inc.
Johnson & Johnson
Medco Health Solutions Inc.
Merck & Co. Inc.
Novartis Consumer Health
Ortho-Clinical Diagnostics Inc.
Pfzer Inc.
PricewaterhouseCoopers
Procter & Gamble Company
Strong Health
University of Rochester Medical
Center
Health Sciences Management
Concentration Requirements
M.B.A. (5 courses)
The Health Sciences Management concentration focuses
primarily on two management issues: ongoing operations and
strategic planning. This is in contrast to the traditional Master
of Public Health programs which generally focus on public
policy issues.
Required core courses, plus fve additional courses as follows:
At least two of:
HSM 420. Business Economics of the Health Care Industry
HSM 430. Health Sciences Management and Strategy
(STR 430)
HSM 431. Applications of Corporate Finance and
Governance to Health Care
HSM 437. Managing Health Care Operations (OMG 437)
HSM 440. Evolving Medical Markets (BPP 440)
The remaining courses can be taken from the list below:
ACC 411. Financial Statement Analysis
CIS 415. Business Process Analysis and Design (ECM 415)
OMG 412. Service Management
PM 425. Health Economics
or
PM 436. Health Policy
PM 484. Medical Decisions and Cost-Effectiveness
Analysis
STR 421. Economics of Competitive Strategy
STR 424. Managing Human Resources
Additionally, one of the remaining courses may be taken from
a list of courses available online.

The opportunity to obtain a frst-class business


education in a friendly learning environment was
a highlight for me. Its not uncommon for faculty to
provide career guidance and academic assistance
to students in casual one-on-one settings. The small
size of the Simon community also means that there
are numerous opportunities to grow and develop
outside the classroom by taking challenging leadership
positions.
Michael T. Pitts 03
M.B.A., Health Sciences Management,
Operations ManagementServices, and
Competitive and Organizational Strategy
Project Manager, Excellus BlueCross
BlueShield
The Institute for Health Care Management
A joint venture of the Simon Graduate School of Business
and the University of Rochester Medical Center, the Institute
for Health Care Management is a leader in teaching, practices
and technology transfer of health industry innovation and
information between classroom and workplace. This unique
partnership benefts students by providing access to professional
opportunities, while it serves the health care industry by
cultivating a new generation of researchers, thinkers and leaders
who put the latest management techniques to work.
Club Opportunity in Health Sciences Management
Simon Health Sciences provides opportunities to support and
develop student interest in pursuing careers in businesses
related to health care and life sciences, including biotechnology
and genomics, provider side, pharmaceuticals, information and
medical technology, venture capital, consulting and investment
banking. Club-sponsored speakers, executive seminars, recruiting
trips, alumni visits and outreach help cultivate students
understanding of the rapidly changing health care environment
and provide numerous networking opportunities.
14
International Management
W
ith continuous global expansion, the abil-
ity to understand business in a variety of
cultures and countries will be an advantage
to graduate students. The International Management
concentration at Simon enables students to study with
the Schools world-renowned professors in the United
States on topics such as international fnancial analysis
and global marketing strategy, or in one of eight interna-
tional exchange programs that provide frst-hand learn-
ing about global business practices.
International Management
Concentration Requirements
(4 courses)
The International Management concentration gives
students opportunities to apply various disciplines
to international markets. Differences in legal
environments, currencies and workplace practices
among countries provide both challenges and problems
for businesses operating in the global marketplace.
One of two options will satisfy the concentration.
The International Management option includes one
required course and three electives or the International
Management Exchange option includes one required
course, one elective and one term (minimum of
six credits) in an approved International Exchange
Program.
Required core courses, plus:
FIN 442. International Economics and Finance
(BPP 442)
Plus three courses selected from this list:
ACC 431. International Financial Statement Analysis
BPP 426. Macroeconomics
GBA 486. Management of Technology (ENT 486)
GBA 494. Foreign Language Transfer Credit (three
credits)
MKT 449. Global Marketing Strategy
OMG 413. International Manufacturing and Service
Strategy
STR 421. Economics of Competitive Strategy
STR 424. Managing Human Resources
International Management Exchange (ITLE)
Concentration Requirements
(45 courses; 2 Simon courses plus 23 international
exchange courses)
Required core courses, plus:
FIN 442. International Economics and Finance
(BPP 442)
Plus one course selected from this list:
ACC 431. International Financial Statement Analysis
BPP 426. Macroeconomics
GBA 435. Negotiation Theory and Practice: Bargaining for
Value (ENT 435)
GBA 486. Management of Technology (ENT 486)
GBA 494. Foreign Language Transfer Credit
(three credits)
MKT 449. Global Marketing Strategy
OMG 413. International Manufacturing and Service
Strategy
STR 421. Economics of Competitive Strategy
STR 424. Managing Human Resources
Plus one term in one of the approved International
Exchange Programs:
GBA 492. International Exchange Programsix transfer
credits
GBA 493. International Exchange Programnine
transfer credits

The International Management concentration


gives students opportunities to apply various
disciplines to international markets. Differences
in legal environments, currencies and workplace
practices among countries provide both challenges
and problems for businesses operating in the global
marketplace. It is increasingly necessary to have
international expertise as companies become more
global every year.
Ronald W. Hansen
Senior Associate Dean for Program
Development; William H. Meckling
Professor of Business Administration;
Director of the Bradley Policy
Research Center
15
BUSINESS SCHOOL UNIVERSITY LOCATION PROGRAM OBJECTIVE SPECIAL EMPHASIS LANGUAGE
ARGENTINA
Centro de Estudios
Macroeconomicos
de Argentina
Universidad del
CEMA
Buenos Aires,
Argentina
International business with
programs in firm management
and banking
Entrepreneurship, strategic planning,
financial analysis, finance, macroeconom-
ics, international banking
Primarily Spanish,
some English
NORWAY
Norwegian School
of Management BI
Sandvika,
Norway
Functional business,
economics, international
strategy, Euro-management
Subspecialization in environ mental
management
English
JAPAN
Graduate School
of International
Management
International
University of
Japan
Niigata,
Japan
To prepare specialists with a
broad international outlook
and an understanding of
management practices in
international cultures
Invites foreign scholars as professors and
lecturers
English
HONG KONG
School of Business
and Management
Hong Kong
University of
Science and
Technology
Kowloon,
Hong Kong
To cultivate students able to
handle the challenges and
opportunities presented by the
continuing globalization and
development in the Asia-Pacific
region
Expertise in China business, electronic
commerce, information technology man-
agement and financial services
English
GERMANY
Otto Beisheim
Graduate School
of Management
WHU
University of
Koblenz
Vallendar,
Germany
Business administration, policy,
strategic and situational man-
agement
Accredited to award the Diplom-
Kaufmann, the Habilitation and the doc-
toral degree, Dr.rer.pol.
Primarily German,
some English
FINLAND
Helsinki School
of Economics
and Business
Administration
Helsinki,
Finland
International business Intensive modules of study concentrated
over three weeks
English
BELGIUM
Vlerick Leuven
Gent Manage-
ment School
Katholicke
Universiteit
Leuven
Leuven,
Belgium
Stresses analytical techniques
and rigor in management.
In-depth understanding of con-
cepts and techniques necessary
in modern management
An analytical and often quantitative
approach to the study of managerial prob-
lems; learning principles of prob lem solv-
ing which lead to effective decision making
English
AUSTRALIA
Australian
Graduate School of
Management
University of
Sydney and
University of
New South Wales
Sydney,
Australia
International scope; strong
focus on financial management
and logical decision making
Policy analysis and public-sector man age-
ment; interdisciplinary approach com bines
economics, quantitative methods, politics
and management
English
Full-Time International Management Faculty
Gregory Bauer, Ph.D., Finance, University of Pennsylvania
Phillip J. Lederer, Applied Mathematics, Northwestern University
Lawrence J. Matteson, M.B.A., Executive M.B.A. Program,
University of Rochester
International Exchange Programs
International Seminar Trip to China or Chile
The Simon School offers a Global Marketing Strategy
course during the winter quarter. This opportunity is open
to full-time, part-time and
executive M.B.A. students.
The class will meet every
other Friday and Saturday
(half-day each) and includes
an international seminar trip
to China or Chile during the
March break. Simon alumni
and guests are invited to participate in the seminar trip as
well.
16
Marketing
G
iven the Marketing facultys active involvement in
leading-edge research, the concentrations teaching
is state-of-the-art. Moreover, the interdisciplinary
orientation of the School means that the Marketing curricu-
lum is integrated with other functional areas such as Finance,
Electronic Commerce and Operations Management. This
is becoming increasingly valuable to companies looking for
Marketing professionals to work as a part of cross-functional
teams. In the last few years, programs have been added to
enhance the Marketing curriculum. The Brand Management
track utilizes strong ties with Procter & Gamble, Kraft Foods
and other top consumer goods corporations.
Full-Time Marketing Faculty
Paulo Albuquerque, Ph.D., Marketing, University of California, Los
Angeles
Paul Ellickson, Ph.D., Economics, Massachusetts Institute of
Technology
Dan Horsky, Ph.D., Industrial Administration, Purdue University;
area coordinator for Marketing
Mitchell J. Lovett, Ph.D., Business Administration, Duke University
Lawrence J. Matteson, Executive M.B.A., University of Rochester
Jeanine Mikls-Thal, Ph.D., Economics, University of Toulouse 1
Sanjog Misra, Ph.D., Marketing, State University of New York at
Bufalo
Paul E. Nelson, Ph.D., Business Administration, University of
Rochester
Greg E. Shafer, Ph.D., Economics, Princeton University
Minjae Song, Ph.D., Economics, Harvard University
Salim Holder 07
M.B.A., Marketing, Entrepreneurship and
Competitive and Organizational Strategy
Assistant Brand Manager, Kimberly-Clark

I loved the school atmosphere, the family environ-


ment. I also saw the opportunity to get up close to the
world-renowned marketing professors and tap into
their experiences.

Marketing Concentration Requirements


(5 courses)
The Marketing curriculum emphasizes the integration of ap-
plications with theory. Applications are introduced via cases,
experiential exercises, guest speakers and projects. Elective
courses provide opportunities to pursue specifc interests
in marketing. Alumni with Marketing concentrations now
hold key positions in marketing management, research and
consulting.
Required core courses, plus:
MKT 412. Marketing Research
Plus four elective courses from the following list. At least
two of those elective courses must be from Group A.
Group A
MKT 414. Pricing Policies (STR 423)
MKT 432. Product Planning and Development
MKT 433. Advertising and Sales Promotion
MKT 435. Distribution Channels and Salesforce
Management
Group B
HSM 440. Evolving Medical Markets (BPP 440)
MKT 431. Consumer Behavior
MKT 436. Database Marketing (ECM 436)
MKT 437. Marketing on the Internet (ECM 437)
MKT 441. Brand Management Workshop
MKT 442. Special Topics in Marketing
MKT 448. Brand Strategy Workshop
MKT 449. Global Marketing Strategy
MKT 451. Computation and Analysis of Advanced
Quantitative Marketing Models
Academic Club Opportunity in Marketing
The Simon Marketing Association brings together students,
faculty and business leaders who share a common interest
in marketing. Top executives discuss their roles and the
marketing strategies they employ in felds such as advertising,
consulting, market research, product development and brand
management. The club also sponsors an annual Marketing
Case Competition. This special event attracts talented
students from a cross section of top-ranked business schools
to compete for a day in solving a real-world marketing
problem faced by the corporation sponsoring the event.
Recent corporate sponsors have included Reckitt Benckiser
and Heineken. Each year, the club also organizes a recruiting
trip to visit companies in New York City and New Jersey,
enabling members to learn more about marketing careers in
different industries. This is a collegiate chapter of the national
American Marketing Association.
17
Simon Corporate Partners
The following is a select list of corporate partners
who consider Simon M.B.A. and M.S. students for
full-time positions and internships in marketing:
American Greetings Corporation
Bausch & Lomb Incorporated
Bayer Corporation
Birds Eye Foods
Campbell Soup Company
Colgate-Palmolive Company
Eastman Kodak Company
Eli Lilly & Company
FedEx Corp.
Fisher-Price Inc.
General Mills Inc.
Harris Interactive Inc.
Kimberly-Clark Corporation
Kraft Foods Inc.
Mars Inc.
Northwest Airlines Inc.
Novartis Consumer Health
PepsiCo Inc.
Philips Electronics North America
Corporation
Procter & Gamble Company
Reckitt Benckiser Inc.
Rich Products Corporation
Unilever Inc.
Whirlpool Corporation
Yum! Brands Inc.

Oddly enough for a marketing person, it was Simons


sterling reputation in fnance that attracted me.
Brand management is an interesting blend of the
creative and the analytical. I think that the challenge
of succeeding at a school known for its rigorous
quantitative curriculum created a competitive edge for
me in the job market. Additionally, the international
infuence of the student body was highly interesting
to me. I love international travel and learning and
learning about other cultures.
Kelly Stone 03
M.B.A., Brand Management
Senior Marketing Manager,
Hasbro Inc.
Recent Recruiting Results
Class of 2009
27.1 percent of the class received full-time
positions in the areas of marketing and sales.
Class of 2010
27 percent of the class had internship
positions in the area of marketing.
Brand Management Track
(5 courses)
For those students wishing to become brand/product
managers in either the consumer or industrial products
markets or in fnancial services, a unique Brand
Management Track is offered. Participation in the program
requires taking MKT 412 (Marketing Research), MKT 441
(Brand Management Workshop) and choosing three courses
out of:
MKT 414. Pricing Policies (STR 423)
MKT 432. Product Planning and Development
MKT 433. Advertising and Sales Promotion
MKT 435. Distribution Channels and Salesforce
Management
MKT 448. Brand Strategy Workshop
Pricing Center Focus
Student Resources in Pricing
The Center for Pricing
Pricing Policies course
Advanced Pricing course
Pricing Lunch and Learn series
Visiting speaker series on selected pricing topics
Student-managed Pricing Club
Dedicated Web site for pricing issues
www.simon.rochester.edu/pricingcenter

18
Operations Management
T
he Simon School Operations faculty has an in-
ternational reputation, publishing the Journal of
Technology and Operations Review, a leading aca-
demic journal in the feld. This involvement allows faculty
to present techniques and material at the cutting edge of
the discipline inside the classroom. Furthermore, the fac-
ulty emphasize modern concepts and tools that challenge
conventional wisdom. Strategic perspective, global outlook,
technological emphasis, and integrated process focus are the
guiding principles in the Operations Management area. Our
faculty are involved in advising and interacting with the
business community and government and regulatory bodies.
Academic Concentrations That Support Study in
Operations Management
Operations Management is concerned with the management
of a frms physical, fnancial and human resources with the
objective of producing, distributing and selling goods and
services. Operations Management has become increasingly
important due to renewed interest in productivity and the
utilization of operations for competitive advantage. Students
may choose from two tracks:
Operations ManagementManufacturing
This concentration appeals to students preparing for
a career in manufacturing or consulting and provides
benefts to those who manage the manufacturing function,
as well as those who support it in fnance, accounting or
marketing; this track provides training in the latest ideas
about production management.
Operations ManagementManufacturing (OMGM)
Concentration Requirements:
(Four courses)
Required core courses, plus:
OMG 411. Supply Chain Management
OMG 412. Service Management
OMG 413. International Manufacturing and Service Strategy
OMG 415. Process Improvement
Full-Time Operations Management Faculty
Gregory C. Dobson, Ph.D., Operations Research, Stanford
University
Harry Groenevelt, Ph.D., Operations Research, Columbia
University
Phillip J. Lederer, Ph.D., Applied Mathematics, Northwestern
University
Edieal J. Pinker, Ph.D., Operations Research, Massachusetts
Institute of Technology
Abraham Seidmann, Ph.D., Industrial Engineering, Texas Tech
University
Vera Tilson, Ph.D., Operations Management, Case Western
Reserve University
Gregory C. Dobson
Associate Professor of Operations
Management

Its always a delight when we hit that point


in class when everyone has captured the next
idea, and they are now able to think about
the world in a fundamentally new way. In
Operations, we study the essential techniques
to make processes work better or faster. No
matter what business youre in, the work gets
done through some process, so improving them
is a competitive necessity for every business
and every career.

19

Simon Corporate Partners


The following is a select list of corporate partners who consider
Simon M.B.A. and M.S. students for full-time positions and
internships in operations management:
Accenture
Bausch & Lomb Inc.
Chevron Corporation
Deloitte
Eastman Kodak Company
The Goodyear Tire & Rubber
Company
HNW Inc.
McKinsey & Company
Mercer Human Resource Consulting
L.L.C.
PricewaterhouseCoopers
Qualitrol Corporation, a Danaher
Company
Thermo Fisher Scientifc
Xerox Corporation
Simon was a wonderful environment that gave me
learning and friends for life. I valued its small size,
networking opportunities, access to Dean Zupan,
and the enormous leadership opportunities there.
Srikant Kalla 05
M.B.A., Competitive and Organizational
Strategy, Operations Management,
Finance
Associate, Global Operations, Goldman
Sachs & Co.
Operations ManagementServices
This concentration appeals to students preparing for
a career in service-oriented industries such as fnance,
consulting and retailing. Additionally, individuals who
are pursuing a career with line responsibilities or as
a consultant will beneft as students gain a general
management perspective through these courses.
Services Concentration Requirements:
(Four courses)
Required core courses, plus:
OMG 413. International Manufacturing and Service
Strategy
OMG 415. Process Improvement
Plus one of these courses:
OMG 412. Service Management
OMG 437. Managing Health Care Operations
(HSM 437)
Plus one course selected from this list:
CIS 415. Business Process Analysis and Design
(ECM 415)
CIS 441. System Simulation (MSM 441)
FIN 446. Financial Information Systems (CIS 446)
OMG 412. Service Management
OMG 416. Project Management
Club Opportunity in Operations Management
The mission of the Consulting, Operations and
Technology Association is to establish itself as
an organization pivotal to the success of students
concentrating in Operations Management and
Information Systems at the Simon School and those
students interested in the consulting industry. The
association will concentrate on building lasting
relationships with administration and faculty,
networking with alumni to encourage speaking
engagements and operating facility tours, providing
substantial assistance to members in securing
internships and full-time positions in all industries
through targeted education and training, and
developing a sense of continuity and legacy within
the Simon community.
Recent Recruiting Results
Class of 2009
23.5 percent of the class received full-time positions
in operations or consulting.
Class of 2010
20.3 percent of the class had internship positions in
operations or consulting.
20
For more information on the concentrations,
contact:
M.B.A./M.S. Admissions Ofce
305 Schlegel Hall
Rochester, N.Y. 14627-0107
Phone: (585) 285-3533
E-mail: admissions@simon.rochester.edu
www.simon.rochester.edu
SMC 09-10-123