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Ranyu Chen J452 Non-profit Newsletter The Oregon Brewsheds Project: A Definitive Connection between Water and

Forest in Oregon There is no denying it, clean and healthy water is good for ecosystems and cities’ drinking water supplies. So all breweries rely on the high quality of water. In order to Oregon breweries produce great craft beer, the McKenzie Trust have worked with other organizations such as EWEB on the Oregon Brewsheds Project. This project also strives to allow for improve watershed health, the creation of energy efficient programs in the breweries’ operations, and the participation by brewers and their suppliers in both internal and external water conservation programs. The McKenzie River Trust is making an impact in regards to the Oregon Brewsheds Project’s creation and hopeful success. The Trust, as the first recipient of Oakshire’s “1 percent for watersheds” campaign, is doing its part. It would help increase public awareness about the importance of protecting Oregon’s water and watersheds. This campaign would bring benefits for the environment and economy. “This partnership will benefit the McKenzie River watershed and has the potential to help protect watersheds across Oregon in the years to come,” says Joe Moll, the Trust’s Executive Director. “Protecting the quality of the water we all drink – as pure water or as one of our great local craft brews – is important for the health and livability of Eugene’s citizens.” The Oregon Brewsheds Project targets breweries that acquire their water from the Deschutes National Forest, the Willamette National Forest, and Mt. Hood. Starting small, it looks towards future expansion in which more of Oregon’s 100-plus brewing facilities will be utilized to achieve the project’s ultimate goal.

There is a definitive connection between the quality of water in Oregon (in turn the quality of beer) and the forests. Approximately 1 million people in the Portland, Salem, Eugene, and Bend regions consume water that comes from these national forests and Mt. Hood. The project strives to make sure the water from these areas continues to be some of the cleanest in the country, and in turn have a positive impact on producing nationally acclaimed beer. Given that the population of Oregon is expected to increase by one million inhabitants by 2030, it is imperative that this project and its partnership with the McKenzie River Trust accomplishes its goal in enhancing an already efficient use of water to accommodate such an increase in citizenry. The program’s specific goals include developing a competitive fund that links the beer industry to its customers in relation to the enhancement of National Forests and their restoration. In addition, the program desires to convince agricultural suppliers to increase water and energy efficient and reduce the usage of chemicals when crafting their beer. It looks to also help Oregon breweries to become more energy efficient in how they produce beer, to improve the public’s understanding of Oregon’s craft beer as leaders in watershed and conservation processes. The program, by 2012, wants to have 25 craft breweries in the proximity of the Deschutes and Willamette National Forests and Mt. Hood, and wants to double that number in relation to all of the state’s national forests, not just the aforementioned three. In order to help the program gain traction, the McKenzie River Trust continues to bolster its partnership with Oakshire as well as developing relationships with other breweries, including Ninkasi. The Trust hopes that breweries will join without having to be sought out. “In the years to come, we hope to encourage other craft breweries in Oregon to join our effort,” says Oakshire founder Jeff Althouse. “The Oregon Brewsheds Project helped get this

idea kick-started; over time, we hope that other breweries join the party and work to protect other watersheds in Oregon.”