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Where Magazine

MAGAZINE
Publisher’s Statement
Six months ended December 31, 2012
Subject to Audit Field Served: WHERE MAGAZINE primarily serves business and leisure travelers in over 44 cities worldwide. WHERE MAGAZINE is distributed to hotels around the world, as well as a limited number of visitor related outlets. Circulation from the following U.S. Market is analyzed: Atlanta, Boston, Charleston, Chicago, Dallas, Las Vegas, Los Angeles, Miami, New Orleans, New York, Orange County, Orlando, Philadelphia, Phoenix/Scottsdale, San Diego, San Francisco, Seattle, St. Louis, Twin Cities (Minneapolis/St. Paul) and Washington, D.C. Definition of List Source Recipients: Method of Circulation for Analyzed Non-Paid Circulation: Non-Paid Bulk copies are delivered via independent distributors to designated locations for pickup. Market Coverage copies are delivered via UPS and U.S. Postal Service to identified addresses.

Published by Morris Visitor Publications Frequency: 12 times/year

1. TOTAL AVERAGE ANALYZED NON-PAID CIRCULATION
Average for the Statement Period Above (Below) % Above (Below)

%

Rate Base

Analyzed Non-Paid Circulation: (See Par. 6)
List Source Market Coverage Delivered with Host Products Non-Paid Bulk Total Analyzed Non-Paid Circulation 226 1,271,868 1,272,094 0.0 100.0 100.0

None Claimed

2. ANALYZED NON-PAID CIRCULATION BY ISSUE
Issue List Source Market Delivered With Host Coverage Copies Products Non-Paid Bulk Total Analyzed Non-Paid

July Aug. Sept. Oct. Nov. Dec.

206 258 228 220 223 219

1,038,899 1,616,520 1,116,204 1,284,555 1,171,062 1,403,967

1,039,105 1,616,778 1,116,432 1,284,775 1,171,285 1,404,186

3. AVERAGE CIRCULATION BY REGIONAL, METRO & DEMOGRAPHIC EDITIONS
Edition Number of Issues Analyzed Non-Paid Edition Number of Issues Analyzed Non-Paid

Atlanta Boston Charleston Charlotte Chicago Dallas Denver Las Vegas Los Angeles Maui Miami/Ft. Lauderdale New Orleans

6 6 3 3 6 5 1 6 6 1 3 6

51,270 66,480 48,688 39,175 110,737 52,937 109,214 105,706 55,561 48,945 161,315 70,484

New York Oahu Orange County Orlando Philadelphia Phoenix/Scottsdale San Diego San Francisco Seattle St. Louis Tucson Twin Cities Washington, D.C.

6 1 2 3 6 6 2 6 6 6 1 6 6

144,385 59,204 82,879 80,804 38,827 36,828 84,027 76,848 52,467 40,037 70,256 29,577 88,956

4. TREND ANALYSIS
2008 Total Analyzed Non-Paid Circ. Year Over Year Percent of Change 1,120,505 0.5 % 2009 1,146,920 2.4 % 2010 1,186,831 3.5 % 2011 1,228,480 3.5 % 2012 1,260,865 2.6 %

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5. GEOGRAPHIC DATA for the October 2012 issue
Total analyzed non-paid circulation of this issue was 1.0% greater than the total average analyzed non-paid circulation.
TOTAL ANALYZED NON-PAID TOTAL ANALYZED NON-PAID

STATE

STATE

Alabama Arizona Arkansas California Colorado Connecticut Delaware District of Columbia Florida Georgia Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota

40,651 130,552

86,377 239,317 50,990 105,494

80,209 68,687 29,611 36,168 107,907

Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming TOTAL 48 CONTERMINOUS STATES Alaska Hawaii TOTAL ALASKA & HAWAII U.S. Unclassified TOTAL UNITED STATES Poss. & Other Areas U.S. & POSS., etc. Canada International Other Unclassified Military or Civilian Personnel Overseas GRAND TOTAL

39,444

43,951

38,702

1,284,775

1,284,775 1,284,775

145,522 41,193

1,284,775

ANALYSIS BY ABCD COUNTY SIZE for the October 2012 issue
Figures are omitted by special permission of the Board of Directors.

6. EXPLANATORY
(a) Average non-analyzed non-paid circulation for the 6 month period: 14,659 copies per issue. (b) Market Coverage Copies, averaging 226 copies per issue, represent copies delivered to homes or businesses on an issue-to-issue basis. Consecutive issuance is not measured. (c) Non-Paid Bulk, averaging 1,271,868 copies per issue, represents copies distributed in bulk to retail outlets for pickup by patrons.

7. VARIANCE
Latest released Audit Report for 12 months ended December 31, 2011; Variation from Publisher’s Statement
Audit Period Ended 12-31-11 12-31-10 12-31-09 12-31-08 12-31-07 Rate Base (Analyzed Non-Paid) None Claimed None Claimed None Claimed None Claimed None Claimed Audit Report (Analyzed Non-Paid) 1,228,480 1,186,894 1,146,920 1,124,902 1,114,744 Publisher’s Statements (Analyzed Non-Paid) 1,228,480 1,186,832 1,146,920 1,129,505 1,114,389 Difference (Analyzed Non-Paid) 62 4,397 355 Percentage of Difference (Analyzed Non-Paid) 0.0 0.4 0.0

We certify that to the best of our knowledge all data set forth in this Publisher’s Statement are true and report circulation in accordance with Alliance for Audited Media’s Bylaws and Rules.

Parent Company: Morris Communications Company, LLC WHERE MAGAZINE, published by Morris Visitor Publications • 725 Broad Street, Suite 600 • Augusta, GA 30901 MICHELLE ROWE DONNA KESSLER Circulation Manager President P: 706.823.3456 • F: 706.828.3830 • URL: www.wheremagazine.com Date Signed: January 29, 2013 Established: 1936 AAM Member since: 1999

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Analyzed Issue Date Analyzed Issue Text (for double month issue date) Single Copy Price Association Subscription Price U.S. Subscription Price Canadian Subscription Price International Subscription Price

10/01/12