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S TEFAN S EGADLO

New York, New York, 10034

(718) 216-1352

stefansegadlo@yahoo.com

QUALIFICATIONS
Enthusiastic, results-driven Professional with domestic and international experience developing successful communications and PR strategies to increase awareness and educate the public across multiple sectors. Leverages strong interpersonal skills to build and manage relationships with media outlets and business, government and community leaders. Motivates teams with passion and commitment to project leadership. Quick thinker and effective problem solver. Effective communicator, comfortable speaking in front of large, diverse audiences and presenting to all organizational levels. Valued for ability to generate enthusiasm and make gains through winning campaigns. Trilingual: English, Spanish and German.

PROFESSIONAL EXPERIENCE
NEW YORK ORGAN DONOR NETWORK, New York, New York Public Education and Communications Specialist

2011 - Present

Develops and implements strategic communications plans to increase awareness among the general public and Hispanic community through education, marketing collateral and media coverage; increased donor registration rates by 65% and tripled registrations among Hispanic population. Analyzes data and identifies barriers to organ donation; develops effective methods to overcome publics concerns and make them more comfortable with the idea of organ donation. Collaborates and brainstorms with organizations leaders on setting goals and evaluating effectiveness of various outreach campaigns. Manages relationships with elected officials, government, university and community leaders to maximize their influence and reach key constituencies. Builds relationships with media organizations to lay groundwork for coverage of organizations efforts. Prepares presentations in Spanish and English and delivers workshops at universities, corporations, senior care centers, schools and community centers. Creates press releases, writes stories and generates both to various television, radio and print outlets; develops content for organizations website. Authors scripts for radio and television campaigns. Leads and directs staff in project implementation; assigns roles; delegates tasks; and receives progress updates. Recruits and trains volunteers for events and other outreach projects. Serves as organizations spokesperson making appearances on ABC, Channel 11, NY1, Univision, many local radio stations; featured in People en Espanol Magazine. Publicized organ donation in partnership with the DMV through advertisements and marketing materials to increase enrollment. 2007 - 2011

NEW YORK CITY DEPARTMENT OF EDUCATION, New York, New York Educator and Foreign Language Specialist

Contributed to the intellectual and personal growth of students as Head of the Foreign Language department; taught seven classes with 30 students in each; oversaw development of Spanish and German curriculums. Founded Spanish Film Festival, the first of its kind in New York City middle schools; secured buy-in of students to showcase their Spanish film projects and participate in juried contest; motivated and mobilized students to promote festival to the public, Department of Education, parents, other students.

STEFAN SEGADLO

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PROFESSIONAL EXPERIENCE
Educator and Foreign Language Specialist (Continued)

(Continued)

Recognized by students and colleagues as outstanding teacher who inspired and kept students engaged in learning; received over 400 appreciation and thank you letters from students during tenure. Chosen for prestigious educational program in partnership with Columbia and New York University as Best Practices Model for prospective Foreign Language Educators; mentored three student teachers over the course of three semesters and delivered feedback on teaching style. Initiated startup of Soccer program and led the school to first back-to-back New York City PSAL Soccer Championships. DOMINICAN REPUBLIC, MINISTRY OF TOURISM, Frankfurt, Germany Marketing and Public Relations Manager

2005 - 2007

Spearheaded development of campaign to clean up the image of the Dominican Republic in Germany, Austria, parts of Switzerland and Liechtenstein; campaign strategically designed to present the Dominican Republic as an irresistible, luxurious tourist attraction and viable economic market. Managed budget of 1.5 million euros; reduced expenses by 300,000 euros by cutting back on advertising and focusing on public relations. Worked heavily with newspapers, media outlets, opinion makers and recruited them for field trips to the Dominican Republic to highlight the nations beauty and tourism. Liaised between German investors and Dominican Republic Ministry of Tourism and Department of Finance to showcase the region as an opportune environment for economic investment. Planned all aspects of investor trips; vetted investors; created itinerary and served as tour guide. Directed Public Relations and Marketing staff of 3-10 in the development of marketing materials and preparation for trade shows. Presented annually at ITB the worlds leading travel trade show. 2001 - 2005

SPRACHLOS e.K. TRANSLOATORS AND INTERPRETERS, Muenster, Germany Project Manager/Interpreter and Translator

Coordinated schedule of English and Spanish interpreters to provide services to various clients attending business conferences and international affairs throughout Germany. Oversaw invoicing and reimbursement of all charges. Recruited and trained all interpretive staff.

EDUCATION
UNIVERSITY OF MUENSTER, Muenster, Germany Master of Arts, Communications Master of Arts, Spanish and English Philology JOHANNES KEPLER UNIVERSITY, Linz, Austria Bachelor of Arts, International Business Administration

TECHNICAL SKILLS

MS Word, MS Excel, MS PowerPoint, SPSS

PROFESSIONAL ASSOCIATIONS

Member, Hispanic Public Relations Association and Alumni-Club University of Muenster