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carly ekins

contact information:
carly ekins 868 lindsay rd. Colville WA ,99114 509.270.7172

table of contents:
1. 2. 3. 4. 5. 6. 7. 8. 9. brochure logos event ad montage business card stationery imaging flier web page

Description: Off-center fold brochure for an imaginary organic smoothie shop called Sprout. It includes the menu and tips for living healthier. Date: March 29 Instructor: Eric Lybbert, COMM130 Visual Media, Section 01 Objectives: Set up and align a two-sided, folded document. Learn how to wrap text around an image. Use paragraph styles in InDesign. Programs: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Microsoft Word Process: My process started with looking for ideas and inspiration on Pinterest. I saw an example of a brochure that used transparent rectangles. So, I stole that idea and altered it to make it my own. First, I gathered all my images and placed them in the InDesign document. I used the photo of the peach as the background for both the front and back. I inserted the other 4 images into circles using the shape tool. Then I added my logo to the front and also the leaf symbol, which I selected in Photoshop so that I could text wrap it. Then I inserted the body copy and used the Paragraph Styles tool to give it consistent spacing. I used rectangles as the background for each text element and i lowered the opacity so that the picture of the peaches would show through. Then I did some fine-tuning and re-aligning of text and images and I printed the brochure and folded it.

Description: Three logo variations for the same company. Date: February 22 Instructor: Eric Lybbert, COMM130 Visual Media, Sectio 01 Objectives: Create a variety of logos to fit a company or personal image. Use the basic tools of Illustrator. Programs: Adobe Illustrator Process: I started by deciding that I wanted to do logos for a smoothie shop. And then I started on the logotype. So, I went to and looked around for fonts that had the green and plantlike vibe and downloaded several. I found pairs of fonts that went well together and aligned them. Then, I started work on the brandmarks which ended up being leaves and peaches. I used the pen tool to make both of these shapes. I made really simple lines, played with the stroke width, and then copied and reflected the line to make my shapes symmetrical. Then, I played around putting the logotype and brand marks together until I thought it looked good!

Sprout Smoothie Shop



Sprout smoothies


event ad:
Description: A color full-bleed event ad to promote a fundraiser using only Microsoft Word and a scanner. Date: February 3 Instructor: Eric Lybbert, COMM130 Visual Media, Section 01 Objectives: Find, scan and import a high-quality image. Create a full-bleed design. Use text boxes for layout in Word. Insert and edit images in Word. Programs: Microsoft Word, Epson Scanner Process: I started out by hunting for an image to use. I had a copy of an old Readymade magazine and found the photo of two deer sculptures that I thought was interesting. Then, I scanned the photo using an Epson scanner onto my computer. I inserted the image into Microsoft Word and started playing with green and black boxes (since they matched the color scheme of the deer). I liked my first draft okay, but when I asked my roommate her opinion she thought it was a little boring. So, to add a little interest I rotated all the elements 25 degrees counterclockwise.

Description: An inspirational montage made by the blending of two or more images, and the use of typography. Date: February 14 Instructor: Eric Lybbert, COMM130 Visual Media, Section 01 Objectives: Learn to manage Photohop layers. Learn to blend images together smoothly using masks. Use filters. Apply appropriate typography. Programs: Adobe Photoshop Process: I started by picking a quote, which is very easy to do when you have a Pinterest. Then, I used Google image search to find pictures that could represent my quote well. I opened my three images in Photoshop. The picture of the flock of birds was the background. I then used the lasso tool to cut out the mountain range (which was my second layer) and the bird (the third layer). I placed the bird on the left intersection point according to the rule of thirds. I put a mask over the 2nd and 3rd layers and used the brush tool to blend the picture edges. Lastly, I used the texturizer filter on the bird.

is like a bird without wings.

-Salvador Dali

Intelligence without

business card:
Description: Business Card designed using a personally created logo. Date: March 2 Instructor: Eric Lybbert, COMM130 Visual Media, Section 01 Objectives: Create a new logo to fit a company or personal image. Design consistent layouts for a business card and letterhead. Use the basic tools of Illustrator and InDesign Programs: Adobe Illustrator, Adobe InDesign Process: This project was one that I chose to redo, so I started by taking elements from the brochure that I made. I used the same photo of the peaches and the greeen and black color scheme. So I placed the photo and the rectangles into InDesign and created a layout. I lowered the opacity on all the photo so that the green would show throught. Then I started on making a new logo for the same company, Sprout smoothies. I used the pen tool to create simple curved lines and used the transform tool to reflect the lines across a vertical aixs so that they were symmetrical. I placed my logo into the InDesign document along with the contact inofrmation and I was finished.

organic smoothies

were about wellness

phone: 509.684.2345 email: address: 234 Cedar St. Colville, WA 99114

Mark Spurto

Description: Letterhead deisgned to match Business Card using the same personally created logo. Date: March 2 Instructor: Eric Lybbert, COMM130 Visual Media, Section 01 Objectives: Create a new logo to fit a company or personal image.Design consistent layouts for a business card and letterhead.Use the basic tools of Illustrator & InDesign Programs: Adobe InDesign, Adobe Illustrator Process: To make this letterhead, essentially, all I did was take the elements from my business card and copy and paste them onto this new document. I stretched the photo and the rectangle so that they fit across the length of the document. I added an enlarged version of the brandmark I created and lowered the opacity to 12% to make a watermark. Then I added the contact inforamtion.

Mark Spurto
509.684.2345 234 Cedar St. Colville, WA 99114

Description: A personally taken photograph that has been edited/formatted using Photoshop. Date: February 9 Instructor: Eric Lybbert, COMM130 Visual Media, Section 01 Objectives: Learn basic photography skills. Use a digital camera to take a quality image, then download it. Size and crop the image. Adjust image brightness, contrast, hue and saturation levels. Use a selection tool to isolate a portion of the image. Desaturate the selected portion of the image. Use a filter or colorize a portion of the image. Programs: Adobe Photoshop, Digital Camera Process: It took me a while to find something to take picture of. The lighting outside was poor so I didnt have any luck out of doors. I went inside to the lounge and took pictures of the foosball and pool table, but decided I liked the pool table better. I arranged the pool balls to follow the rule of thirds and then took this picture with an iPhone 5 camera. I also placed the focus on the 8 ball in the foreground. Then, I uploaded the picture to my laptop and opened it in Photoshop. From there I resized the image to 6x6 inches. I selected everything but the pool balls and desaturated it and used the angled strokes filter.

Description: Black & White promotional flier to promote a graduate leadership conference. Date: January 26 Instructor: Eric Lybbert, COMM130 Visual Media, Section 01 Objectives: Apply the design principles and use appropriate typography. Incorporate basic InDesign skills to improve basic flier layout. Create a project folder with image, logo and InDesign document to keep links intact. Programs: Adobe InDesign Process: First I drew four sketches to try and come up with an idea for a layout. Then, I chose my favorite sketch and used it as a guide to create the flier in Adobe InDesign. I used black rectangles, and gray lines and circles to give my design some repetition. I also employed contrast by using two fonts and by placing the title against a black background. I also used the design principle of proximity, which is most evident with the date, time, and place in the lower left corner of the flier.


Leadership Conference

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Registration and more information is available at:

October 21 8 a.m. - 5 p.m. Lincoln Convention Center

Description: A web page designed to showcase a personally created logo. Date: March 16 Instructor: Eric Lybbert, COMM130 Visual Media, Section 01 Objectives: Size and optimize an original logo as a .png for a web page. Write content to describe the process of creating your logo and how it appeals to a target audience. Design a web page using HTML to display a logo and content. Acquire a working knowledge of HTML and basic understanding of CSS. Identify hex colors for web design. Compress multiple files in a zipped folder to attach as one file. Programs: TextWrangler, Firefox, Adobe Illustrator Process: I started by creating the basic outline of an HTML document. Then I wrote all of my website content in the body tag. I replaced the list tags with paragraph tags and separated them with breaks. Then, I linked a pre-made CSS document to my HTML document. I changed the hex colors in the CSS document to match my logo, which I did by using the eyedropper tool in Photoshop. I changed the fonts to Abadi MT Condensed Light and Book Antiqua. I also made it so that my logo would be center-aligned on the web page. And lastly, I made the border thicker. I finished by validating my HTML with