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Schae Richards

Comm. 130 Portfolio

Contact
SchaeAnn Richards 120 W. 2nd S. Apt. #112 Rexburg, ID, 83440 208-852-6944 ric12008@byui.edu

Contents Brochure: 4-5 Web Page: 6-7 Stationery: 8-9 Logos: 10-11 Montage: 12-13 Imaging: 14-15 Event Ad: 16-17 Flier: 18-19 .

but I also wanted it to be professional. Microsoft Word and Photoshop. I also selected the best photos that would best demonstrate Jade’s talent as a baker. 2013 Description: Objectives: A two-sided (folding) brochure. Program(s) / Tools used: Process: InDesign. Overall.Brochure Class: Visual Media Instructor: Brother Lybbert Date: March 30. create an original company logo and use it in a brochure. my goal was simple but yet appealing. I chose the color scheme and the fonts simply because I wanted to create a more fun theme. and incorporate quality images. folded document. I decided to use a simple layout that represented the layout of a menu because it’s a bakery. Set up and align a two-sided. . I really enjoyed designing this brochure. and I hope that the rest of you enjoy it as well.

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and design skills. Programs/Tools Used: Process: Illustrator. 2013 Description: A web page specifically designed to display a personally created logo. I believe that this project definitely strengthened my writing. tone for the visitors. design a web page using HTML to display the logo and content. typing. . I chose to use a combination of browns and tans for both my logo and the website because I wanted to create a warm. Photoshop. identify hex colors for web design. Illustrator.png for a web page. write content to describe the process of creating your logo and how it appeals to a target audience. I first decided to use one of the logos I had made previously because I thought it would best represent the company and the overall look I was trying to create. but yet fun.Web Page 
 Class: Visual Media Instructor: Brother Lybbert Date: March 16. and compress multiple files in a zipped folder to attach as one file. Objectives: Size and optimize an original logo as a . My main goal was to make this website appeal to all families. TextWrangler. I chose a Decorative font and a San Serif font because of the contrast it made. To design this web page. acquire a working knowledge of HTML and basic understanding of CSS. Along with the color scheme. and I believe that I accomplished that by using the color scheme I selected. I used a combination of TextWrangler. and Photoshop.

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I used a decorative font for the logo to create a more fun look and used a san serif font because it created a nice contrast. and use the basic tools of Illustrator & InDesign. In addition. and the color picker I chose to use the same company for business card. but chose to use a different color scheme along with different fonts.Business Card Class: Visual Media Instructor: Brother Lybbert Date: March 2. . Objectives: Create a new logo to fit a company or personal image. text and shape tools. design consistent layouts for a business card and letterhead. Programs/Tools Used: Process: InDesign/ Select tool. I chose black for the background and blue and white for the logo and text. I chose to create a different logo for this project because it needed to be something more simple. 2013 Description: A business card created to represent a company using a personally created logo.

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I started over and decided to do a simple letterhead with the logo in the left corner and the contact information on the right. Objectives: Create a new logo to fit a company or personal image. but I decided that the bleed took up too much space. and use the basic tools of Illustrator & InDesign. And to add a little bit of personality. I added the washout in the bottom right corner. . I was pleased with my how both my letterhead and business card turned out. I had a full bleed on the left side and the contact information on the bottom right. and the color picker Originally. text and shape tools. design consistent layouts for a business card and letterhead. Overall. Programs/Tools Used: Process: InDesign/ Select tool. So. 2013 Description: A letterhead created to represent a company using the same logo and information as the business card.Letterhead Class: Visual Media Instructor: Brother Lybbert Date: March 2.

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2013 Description: Three different logos created for the same company. 
 . Process: I chose to create a logo for my sister. I created several designs that would best represent the company. text and shape tools. After I decided on a name. Programs/Tools Used: Objectives: InDesign/ Select tool. I chose my fonts and color scheme that would create a more “causal” and “warm” tone.Logos Class: Visual Media Instructor: Brother Lybbert Date: February 23. After I made these decisions. So. so I decided to go with browns and tans and use a combination of decorative and script fonts. because she has always wanted to open her own bakery. and the color picker Create a variety of logos to fit a company or personal image and use the basic tools of Illustrator. Kandie. I first decided to name business.

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but then decided to change it to a picture of a little girl because I thought it would go fit better with the quote. I started out with a photo of an older girl. learn to blend images together smoothly. and I also really wanted it to catch the eye. Objectives: Learn to manage Photoshop layers. . and I think it turned out well. 2013 Description: A montage.Montage Class: Visual Media Instructor: Brother Lybbert Date: February 16. using masks. and apply appropriate typography. I chose this quote because I feel that it portrayed a great message to all girls who struggle with their self-image. Programs/Tools Used: Photoshop Process: First of all. It was a fun project to create. I chose the meadow image because I wanted something that was both bright and beautiful. use filters. including two different images and text. designed to inspire all viewers.

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Imaging Class: Visual Media Instructor: Brother Lybbert Date: February 9. I removed the majority of the color and added a water filter to the background. desaturate the selected portion of the image. then download it. use a digital camera to take a quality image. 2013 Description: Objectives: A photo that was personally taken and edited in Photoshop. so I could get some extra experience with photography. use a selection tool to isolate a portion of the image. Photoshop
 I decided to take a photo shoot with my roommates. Learn basic photography skills. hue and saturation levels. and it went well. . so I decided to use one of those photos for my project. contrast. I also played with the brightness and contrast a little bit. and use a filter or colorize a portion of the image. I enjoyed making this project and learned many things along the way. adjust image brightness. Programs/Tools Used: Process: Canon Point & Shoot Camera. size and crop the image.

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I was not able to use it. Find. I added a lot of color to my ad to make it more visually appealing and also so it would match the color of the fruit. create a full-bleed design.Event Ad Class: Visual Media Instructor: Brother Lybbert Date: February 3. Programs used: Microsoft Word Process: I started out with a horizontal layout. scan and import a high-quality image. and insert and edit images in Word. use text boxes for layout in Word. . I also started out with a different photo. 2013 Description: Objectives: An ad created for a specific event. but because of poor quality. but then decided to do the bleed on the left side. so I coordinated all of the elements around that.

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I decided to go with a vertical photo with the title at the of the top of the page and align the text to the right. but after I got some feedback on my rough draft. . and create a project folder with image. logo and InDesign document to keep links intact. incorporate basic InDesign skills to improve basic flier layout. retrieve image and logo from links on this page. Apply the design principles and use appropriate typography. Programs used: InDesign Process: I originally had a horizontal photo with the text underneath along with the logo and URL address.Flier Description: Objectives: Class: Visual Media Instructor: Brother Lybbert Date: January 26. 2013 A flier designed to advertise for the Graduate Leadership Conference.