gender

60 50 40 30 20 10 0 male female gender

45 40 35 30 25 20 15 10 5 0 below 3 lakhs 3 to 5 lakhs above 5 lakhs family income

40 35 30 25 20 15 10 5 0 once in a week once once in a once in dominos every month three for fortnight months birthdays How frequently do you visit Domino’s How frequently do you visit Domino’s How frequently do you visit Domino’s

Will you prefer Dominos offerings to be delivered at your door step for Anniversaries celebrated at home. .35 30 25 20 15 10 5 0 Birthdays Wedding anniverseries Friends get togethers Which of the following occasions would you like to celebrate at Domino’s? 50 45 40 35 30 25 20 15 10 5 0 Yes no unanswered Will you prefer Dominos offerings to be delivered at your door step for Anniversaries celebrated at home.

Delivery boy makes lot of queries while delivering the pizza. 8 9 Strongly Agree 11 19 Agree neither agree nor disagree disagree strongly disagree 30 50 45 40 35 30 25 20 15 10 5 0 Strongly Agree Agree neither disagree agree nor disagree strongly disagree Dominos is always value for money Dominos is always value for money .

60 50 40 30 Dominos sometimes refuses to take order Dominos sometimes refuses to take order 20 10 0 Strongly Agree Agree neither agree nor disagree disagree strongly disagree 50 45 40 35 30 25 20 15 10 5 0 Strongly Agree Agree neither agree nor disagree disagree strongly disagree Dominos delivers pizzas within reasonable time period Dominos delivers pizzas within reasonable time period .

70 60 50 40 30 20 10 0 Strongly Agree Agree neither agree nor disagree disagree strongly disagree Dominos sometimes serve bad quality of pizzas. . Domino’s staff are always able to provide me with the information that I require. Dominos sometimes serve bad quality of pizzas.60 50 40 30 20 10 0 Domino’s staff are always able to provide me with the information that I require.

I face difficulty when placing order directly in store 9 23 13 Strongly Agree Agree neither agree nor disagree disagree strongly disagree 19 26 60 50 40 30 20 10 0 Strongly Agree Agree neither agree nor disagree disagree strongly disagree The quality of Pizza’s at Domino’s is excellent The quality of Pizza’s at Domino’s is excellent The quality of Pizza’s at Domino’s is excellent .

Domino’s is my first choice for eating out 8 2 2 Strongly Agree 42 Agree neither agree nor disagree disagree strongly disagree 36 I am satisfied by the service provided by Domino’s 3 2 12 Strongly Agree 41 Agree neither agree nor disagree disagree strongly disagree 32 .

7 3.6 dominos PHD papa jones subway Mc D Ambience 6 5 4 price price 2 3 1 0 dominos PHD papa jones subway Mc D .4 4.1 Ambience 4 3.3 4.2 4.4.9 3.8 3.5 4.

5 4 3.Layout 5 4.5 3 2.5 4 3.5 0 dominos PHD papa jones subway Mc D freshness .5 3 2.5 0 dominos PHD papa jones subway Mc D Layout freshness 5 4.5 1 0.5 2 1.5 2 1.5 1 0.

4 4.9 3.7 4.7 4.8 dominos PHD papa jones subway Mc D .taste 4.6 4.2 4.1 4 3.9 3.1 4 3.3 staff interaction 4.4 4.5 4.2 4.3 4.5 4.6 4.8 dominos PHD papa jones subway Mc D taste 4.

2 4.8 4.5 4.9 3.4.8 dominos PHD papa jones subway Mc D Cleanliness Cleanliness .6 4.5 4.2 4.6 4.55 4.1 4 3.35 4.45 4.4 4.65 4.25 4.3 4.3 4.4 4.7 4.15 dominos PHD papa jones subway Mc D Billing process 4.

70 60 50 40 yes 30 20 10 0 Would you recommend Domino’s to others? no 80 70 60 50 40 30 20 10 0 revisiting Domino’s in future yes no .

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