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Celebrating Celebrating 19Years Years 16 ofService Service of

Published by by Schaffner Schaffner Publications, Publications, Inc. Inc. Published

“The Business Business Voice Voice of of Erie, Erie, Huron, Huron, “The Ottawa, Sandusky Sandusky and and Seneca Seneca Counties” Counties” Ottawa,
•    Put-in-Bay

LAKE ERIE

OTTAWA
• Genoa •  Elmore • Oak Harbor • Port Clinton

•    Kelleys Island •  Marblehead

SANDUSKY
• Fremont • Clyde Bellevue

      •  Sandusky

Vermilion    • Huron •

ERIE

• Milan • Monroeville • Norwalk

• Fostoria • Tiffin

SENECA

HURON
• Willard

OVER 23,000 OVER 23,000 BUSINESS READERS
Your #1 #1 Way Way To To Reach Reach Business Business Executives Executives and and Decision Decision Makers Makers Your #1 IN IN BUSINESS BUSINESS COVERAGE! COVERAGE! #1 #1 IN IN BUSINESS BUSINESS CIRCULATION! CIRCULATION! #1 #1 IN IN BUSINESS BUSINESS READERS! READERS! #1

EACH AND AND EVERY EVERY MONTH MONTH EACH

“The Business Voice of Erie, Huron, Ottawa, Sandusky and Seneca Counties”

Print Print Issue Deadline Date Issue Deadline Date
January February March April May June 1/4 1/25 2/22 3/22 4/26 5/24 1/14 2/4 3/4 4/1 5/6 6/3 July August September October November December 6/21 7/26 8/23 9/27 10/25 11/22 7/1 8/5 9/2 10/7 11/4 12/2

2013 Production Schedule

2013 Editorial & Promotional Calendar
January Focus on the Five Counties February Focus on Bellevue March Focus on Fostoria April Focus on Sandusky County May Focus on Huron & Vermilion June Focus on Marblehead and the Islands July Focus on Milan & Willard August Focus on Norwalk September Focus on Port Clinton October Focus on Sandusky & Erie County November Focus on Tiffin December Focus on Western Ottawa County

On the Move • Information Technology • Insurance • Business Publications Advertising • Marketing • Chamber Calendars • Estate Planning • Sales Taxes & Accounting • Legal • Human Resources

Regular Features:

Rate Card #20
Effective January, 2013
Non-Chamber Members

1x 3x 6x 12x 1/8 190 180 175 170 1/4 350 340 330 320 1/2 700 680 660 640 3/4 1050 1020 980 930 Full 1375 1330 1270 1145

Mechanicals
1 col. 1.5 col. 2 col. 3 col 4 col. 4.5 col. 5 col. 6 col.
1/8 pg 1/4 pg. 1/2 pg. 3/4 pg. Full Pg.

Chamber Members
1x 3x 6x 12x 1/8 160 150 140 135 1/4 300 290 275 250 1/2 600 580 550 500 3/4 890 860 820 750 Full 1175 1120 1070 970

= = = = = = = =

1.59” 2.51” 3.31” 5.02” 6.74” 7.66” 8.46” 10.17”

Horizontal
3 col. x 2.5" 6 col. x 2.5” 6 col. x 5” 6 col. x 7.5“ 6 col. x 10”

Vertical
—— 3 col. x 5” 3 col. x 10” 5 col. x 10"

ADVERTISING MATERIAL REQUIREMENTS
Camera-ready or properly created PDF files with all embedded fonts, e-mailed or on a disk. Note: PDF files cannot be edited or altered except by the original designer. Camera-ready art. If typesetting is required, all text must be typed in order to insure absolute accuracy. Note: 100 line screen for photos, 300 dpi * Please note, this is printed on newsprint. Color ads must be split for CMYK color. No PMS colors will be accepted. Convert any black and white ads from RGB format in the appropriate application. Size ads to appropriate measurements supplied Word documents will be accepted. Any art used in the Word document must also be supplied as a separate graphics file. (Word files do not transfer art or graphics properly) E-mail Ads to: Dave Kahler dkahler@ncbj.net For questions, call 419-732-4838.

BUSINESS DIRECTORY
Horizontal Business Card Size 1x...$130 6x...$95 3x...$110 12x...$80 Spot Color...$125

COLOR RATES

Four-Color...$250

Pre-Printed Inserts, call for rates

Full Page
6 col. x 10”

3/4 Page
6 col. x 7.5” or 5 col. x 10"

1/2 Page Horizontal
6 col. x 5” 3 col. x 10”

1/4 Page Horizontal
6 col. x 2.5” 3 col. x 5"

1/8 Page
3 col. x 2.5”

Vertical

Vertical

“The Business Voice of Erie, Huron, Ottawa, Sandusky and Seneca Counties”

WE MEAN BUSINESS!
Audit Report:
NCBJ Readers are involved:
• Over 87% indicate they “regularly read or look through each issue.”

NCBJ Readers are decision makers:
• Nine out of 10 (91%) “make or have influence over purchasing decisions” for their company

NCBJ Readers involve others:
• Every issue has a pass-along of over 3.5 readers

NCBJ Readers are:
• Upper Income: 71% higher in “$100,000+ household income” than marketplace demographics • Better Educated: 258% more “graduated college and completed post graduate” than marketplace demographics

NCBJ Readers use the ads:
• Almost 52% of readers say they “frequently purchase products or services from ads…”

North Coast Business Journal
THE PRIMARY SOURCE OF LOCAL BUSINESS INFORMATION
Most small-business owners consider their local market to be their primary trade area. To get ahead, they must know what’s happening in their industry and their city. Only local business journals fill this void. They are a must-read. These readers look to their journal for new ways to make money. As a result, they value advertising and respond to it.

Jeffrey H. Bryden, Editor

David Kahler, Director of Sales

Phone: 419-734-4838 • Fax: 419-734-5382 205 SE Catawba Rd. • Suite G • Port Clinton, OH 43452 jbryden@ncbj.net dkahler@ncbj.net Web site: www.ncbj.net