INTRODUCTION

Oracle Corporation (NASDAQ: ORCL) is a multinational computer technology corporation that specializes in developing and marketing enterprise software products — particularly database management systems. Headquartered in Redwood City, California, United States, Oracle employs more than 115,000 people worldwide as of 2009. It has enlarged its share of the software market through organic growth and through a number of high-profile acquisitions. By 2007 Oracle had the thirdlargest software revenue, after Microsoft and IBM. The corporation has arguably become best-known due to association with its flagship product, the Oracle Database. The company also builds tools for database development and systems of middle-tier software, enterprise resource planning software (ERP), customer relationship management software (CRM) and supply chain management (SCM) software. As of 2010, Larry Ellison, the founder of Oracle Corporation, has served as Oracle's CEO throughout its history. Ellison also served as the Chairman of the Board until his replacement by Jeffrey O. Henley in 2004. Ellison retains his role as CEO. Oracle provides the world’s most complete, open, and integrated business software and hardware systems, with more than 370,000 customers—including 100 of the Fortune 100—representing a variety of sizes and industries in more than 145 countries around the globe. Oracle's product strategy provides flexibility and choice to our customers across their IT infrastructure. Now, with Sun server, storage, operating-system, and virtualization technology, Oracle is the only vendor able to offer a complete technology stack in which every layer is integrated to work together as a single system.

In addition, Oracle's open architecture and multiple operating-system options gives our customers unmatched benefits from industry-leading products, including excellent system availability, scalability, energy efficiency, powerful performance, and low total cost of ownership. Ellison took inspiration from the 1970 paper written by Edgar F. Codd on relational database management systems (RDBMS) named "A Relational Model of Data for Large Shared Data Banks”. He had heard about the IBM System R database from an article in the IBM Research Journal provided by Ed Oates (a future co-founder of Oracle Corporation). System R also derived from Codd's theories, and Ellison wanted to make his Oracle product compatible with System R, but IBM stopped this by keeping the error codes for their DBMS secret. Ellison co-founded Oracle Corporation in 1977 under the name Software Development Laboratories (SDL). In 1979 SDL changed its name to Relational Software, Inc. (RSI). In 1982, RSI renamed itself as Oracle Systems to align itself more closely with its flagship product Oracle Database. At this stage Robert Miner served as the company's senior programmer. Part of Oracle Corporation's early success arose from using the C programming language to implement its products. This eased porting to different operating systems (most of which support C). This gave Oracle Corporation an advantage over companies that used operating-system-specific languages. Oracle Corporation programmers wrote the first C compiler for the IBM mainframe platform in order to port to that platform

HISTORY
Innovation, Leadership, Results

More than three decades ago Larry Ellison saw an opportunity other companies missed: a description of a working prototype for a relational database. No company had committed to commercializing the technology, but Ellison and cofounders Bob Miner and Ed Oates realized the tremendous business potential of the relational database model—but they may not have realized that the company they formed would change the face of business computing forever. Throughout its history Oracle has proved it can build for the future on the foundation of its innovations and, its intimate knowledge of customer challenges and successes analyzed by the best technical and business minds in the world.

Oracle is the first software company to develop and deploy 100 percent internetenabled enterprise software across its entire product line: database. and to implement key technology and business decisions that upend conventional wisdom and take its products and services in new directions. Innovation is the engine of Oracle's success. Oracle Grid Computing. ensuring customers access to the knowledge they need to respond to market conditions with speed and agility. Oracle has introduced new Oracle Fusion Middleware products and functionality that reflect the company's goal to connect all levels of enterprise technology. and decision support tools. The acquisition of Sun gives Oracle a leadership role in the hardware arena as well. application development. And we will . support for enterprise Linux. Oracle and Sun introduced the Sun Oracle Database Machine. Today. all fuel a commitment to innovation and results that has defined Oracle for thirty years. Sun servers and storage. and in the data centers of 100 of the Fortune Global 100 companies. Oracle was one of the first companies to make its business applications available through the internet—an idea that is now pervasive. business applications. Now more than ever before Oracle technology can be found in nearly every industry. Today Oracle is the gold standard for database technology and applications in enterprises throughout the world—the company is the world's leading supplier of information management software and the world's second largest independent software company. Oracle Real Application Clusters. Oracle Applications. just as we have in database. What does Oracle have in store for tomorrow? Our goal is to become #1 in middleware and #1 in applications. the world's fastest machine for any type of database workload. and Oracle Fusion. Before the acquisition of Sun was final.The company has leveraged its immense size and strength to serve its customers.

while always making sure that we focus solving the problems of the customers that rely on our technology. Later in 1982 renamed as Oracle Corporation.000 on June 16th.provide our customers with complete. open solutions integrated from the disk to applications software that meet their business needs and solve their business problems. And. we will continue to innovate and to lead the industry. Software Development Labs founded by Larry Ellison. . 1977. Bob Miner & Ed Gates with initial investment of $2.

(RSI) Delivered first commercial relational database: ORACLE V.In the Beginning 1977: Software Development Labs 1978: Read IBM research paper: ―System R: Relational Approach to Database Management‖ 1979: Relational Software.2 Named after CIA Project: Project Oracle 1982: Renamed “Oracle Corporation” 1986: Initial Public Offering 1989: Oracle Corporation entered the application products market and developed its ERP . Inc.

values and get a hands-on experience. it became pretty clear that the horizons were unlimited. CEO OBJECTIVES OF THE STUDY 1. To learn various aspects of an official project and associate with the same. I hoped we would have 50 people in the company and make a good living. To know about the organization’s history and further development. . 2. The only limitations were us” . when I started Oracle.1990: the release of Oracle Applications “In fact. 3. business practices. About five years into the company. the goal was never to have a large company. To work in an organization to know and understand their culture.Larry Ellison. At best.

4. ORACLE CORPORATION World’s largest enterprise software vendor $22.000 global customers 280. 5. FY08 300.000 Oracle Fusion Middleware customers 84.000 Oracle Database customers 43.000 employees .4 billion in revenue. To adapt and learn the various essentials required in a corporate environment.000 Oracle Applications customers 80. and develop ourselves. To make the employees of the company understand the organization’s policies in a better and efficient manner.

000 developers  7.100 Independent Software Vendors (ISVs) Operating in 145 Countries Oracle Firsts To Market .000 partners 9.500 support personnel 20. 20.

1977: Founded 1979 : Commercial SQL Database 1983 : Portable Database 1986 : Client Server Database 1987 : UNIX-Based Applications 1990 : Client/Server Packaged Applications 1994 : Multimedia Server Database 1995 : Database Websystem 1998 : Internet Database 2000 : E-Business Suite 2002 : Collaboration Suite .

CEO .2003 : Enterprise Grid Computing 2004 : Single Customer View from Multiple Sources 2005 : Oracle Fusion Architecture WHO’S WHO Larry Ellison.

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Mergers & Acquisitions APPLICATIONS Enterprise Deals: Peoplesoft. Siebel Manufacturing Industries: G-Log. Agile Retail Industry: Retek. MetaSolv Banking Industry: SPL. Netsure. Demantra. Loadstar .Oracle . 360-Commerce Comms Industry: Portal. Profitlogic.

Bridgestream. InnoDB Systems Management: Auptyma. Moniforce. Triplehop.Insurance Industry: Adminserver. Synopsis Database: TimesTen. OctetString Content Management: context media. Skywire Others: Logical Apps. Interlace systems Identity Management: oblix Bharosa.. e-Test Suite. stellent captovation Middleware Management: Tangosol.THOR. TempoSoft TECHNOLOGY Enterprise Deals: bea Performance Management: Hyperion. Active Reasoning The Impact of Mergers and Aquisitions NEW PRODUCTS NEW MARKETS NEW CUSTOMERS NEW PARTNERS NEW EMPLOYEES NEW THINKING .

Our business strategy. are constantly evolving to take advantage of these opportunities. markets. Oracle – Leader in Key Markets               Database Database Share on Linux Embedded Database Middleware CRM Retail Communications Human Capital Management Financial Services Banking Public Sector Professional Services Enterprise Performance Management Data Warehousing Gartner Magic Quadrants . and our products and services. new employees and new thinking. customers. It also means new products.Acquisitions = Opportunity and growth. partners.

Oracle India has grown to over 3700 employees across the country with a technology network which has hundreds of thousands of Indian software developers as part of its community. product development. Shortly afterwards. global support and consulting. Oracle is one of the largest multi-national software employers in India. The Bangalore and Hyderabad Development Centers have the finest professionals .           Application Infrastructure SOA Application Infrastructure Composite Application Infrastructure Back-end Integration Enterprise Application Server Enterprise Portal Enterprise Content Management Business Intelligence Corporate Performance Management Web Access Management User Provisioning ORACLE INDIA The Oracle In India story Oracle established its Indian subsidiary in August 1993 with less than ten people. Today. in 1994. besides significant sales and marketing operations. it became the first major US software company to establish an India Development Center in Bangalore to support its product development strategy for global markets. and internal BPO services.

before India became recognized as the dynamic force in information technology that is known to be today. As word spread . the company's International Support Center (ISC) and Oracle Solution Services India (OSSI). California. In The Beginning More than fifteen years ago. to create a world-class campus.working in a world-class environment and creating best-in-class products for Oracle's global customers.. It has recently acquired land in Hyderabad. The company became the first multinational company to establish core software development operations in India to support its global product development strategy and to address the needs of the local market. The three divisions comprise a 'Center of Excellence' supporting the company's global operations. Initially. Beginning with a distributorship through Tata Consultancy Services in 1987. in line with its plans to increase its workforce to 4. India is the only country to have three different business units of this size and scope outside of the company's main headquarters in Redwood Shores. Currently. Oracle was one of the first multinational software companies to set up operations in India. and in 1993 formed Oracle India Private Ltd. California. Oracle further reinforced its India commitment recently when it announced a three-fold expansion in physical space at Bangalore and Hyderabad Centers. the company established direct operations with a liaison office in 1991. In recognition of the significant pool of highly educated software development engineers based in India. Oracle opened its India Development Center (IDC) in Bangalore in 1994. the India Development Center took on development work on a project basis for different development divisions as determined by the company’s headquarters in Redwood Shores. a wholly–owned subsidiary of Oracle Corp. is hosting three major Oracle divisions: Oracle's India Development Center (IDC). This early commitment to the country marked Oracle’s vision for India as both a domestic market and a center for research and development.. the Oracle Technology Park in Bangalore. focused on the sales and marketing of Oracle software in India.000 in the near future. having over half a million square feet of office space.

This became a turning point for the India organization. delivered instead a second–generation version three months to the day from the start of the project. With no additional resources. Oracle’s increasing success in the country established the company as the dominant provider of database and enterprise software to the government and corporate sectors in India. the combined resources of the India Development Center in Bangalore and Hyderabad contribute to core software development across the entire Oracle . professionally managed servers. integral to the future and vision of the world’s largest enterprise software compan y. the IDC was tasked with more strategic projects and increasingly demanding requirements. At the same time. Ultimately the team’s success on the project would propel the IDC into the development spotlight at Oracle. transforming the India Development Center into a growth engine.throughout the company of the India team’s record delivery time of development projects that met the highest standards of quality. driving the shift to simplified. low–cost computing machines which could access information stored on larger. A Turning Point In 1996. the India development team was challenged with taking on a strategic research and development project. having been asked only to show version one of the technology. Larry Ellison. working on the latest technology for Oracle customers around the world. From that point forward the India Development Center was integrated into Oracle’s global software development organization. India Development Center – Critical To A Global Team Today. The world –class development abilities of the India development team were impressed upon the highest levels of the company. the IDC. Concurrently. The India team was given three months to develop the first version of what would become the basis of Oracle’s Internet computing technology. garnering praise and recognition from Oracle founder and CEO. Today Oracle has its India Development Centre located at Bangalore and Hyderabad and sales and marketing offices across six Indian cities. the team also met all deadlines and quality standards for the other 16 projects with which the IDC was tasked with at that time.

Today. The work carried out in India includes new product design. India is Oracle’s fourth –largest market in Asia Pacific in terms of revenue. and Warehouse Management Systems. marketing. consulting. . integration. Oracle’s Fourth Largest Market – A Jewel in Oracle’s Crown Since coming to India. education and support to local customers. up from tenth a few years ago. sample applications. showcasing new technology. technology and feature enhancements. development. quality engineering. Oracle India has become host to a number of other functions critical to Oracle’s operations as a global company. security. Transformation to a Global Organization In addition to providing software development for the entire Oracle product family for Indian and global markets. effectively mirroring Oracle’s global operations. Oracle Collaboration Suite and Oracle E–Business Suite. Through the six facilities of Oracle India Private Ltd. support and sales operations. finance and administration. Oracle Technology Network.. XML. in addition to software development. documentation. curriculum for instructor–led and online training. Java application development.S. Oracle has played a key role in shaping the information technology industry inside the country and has established a footprint unmatched by most of its multinational competitors. and boasts the largest research and development investment outside the U. white papers and through participation in global events. The IDC also contributes significantly to Oracle’s online developer community. discussion forums. to name a few. the company offers sales. Additionally. Oracle Application Server 10g. Oracle India hosts a number of global operations that make it possible for the company to conduct 24 by 7 consulting. The IDC has made major contributions to the research and development of key focus areas for the company including the future of grid computing.product family. Oracle India represents the only organization outside Oracle’s headquarters in California to represent so many divisions and lines of business. technology and applications deployment on Linux. best practices. as well as support and maintenance of existing products. including Oracle Database 10g. headed out of Gurgaon near New Delhi.

banking. . Hindi. Kolkata. Gujarati. manufacturing and utilities industries. With offices in Bangalore. To address this opportunity. the India–based global software leader in core banking solutions. education and support of all Oracle products. local companies in the region to drive the future growth of Oracle’s business. Kannada. This includes a large investment in i–flex Solutions. including databases. and counts some of the most important government and private organizations amongst those using Oracle software and services to reduce costs. Oracle currently has 6000 technology and over 600 applications customers in India. India holds great promise as a domestic market for Oracle software solutions. Telugu and Tamil. Tata Consultancy Services and Wipro. From this commitment to and investment in the Indian market. Oracle has charted an aggressive growth plan to rapidly expand its presence in India. Bengali. Oracle expects small. These include companies such as iFlex. Marathi. As Indian companies seek to expand their businesses to new markets in and outside of India. the company expects to dramatically grow its domestic business while contributing further to the burgeoning Indian economy and the advancement of the information technology industry. Sonata. Oriya. Satyam. Oracle is also committed to the Indian market through its extensive network of more than 200 channel and alliance partners who are part of Oracle PartnerNetwork. Hyderabad. The Oracle Database 10g supports transactions and interfaces in 13 major Indian languages including Assamese. Oracle owns majority stake in i–flex Solutions.. Infosys. Malayalam. the plan is intended to fully leverage the potential of the highly skilled Indian workforce to take advantage of new opportunities in a variety of industries. they will need to invest in information technology. Chennai.Oracle continues to build a strong domestic business in India. Oracle India operates in all 28 states and works with leading companies in the telecommunications. increase productivity and innovate business operations. Oracle’s commitment to India is reflected in its USD 2 billion investment in five years since year 2001. Punjabi. Known as the "Emerald India" initiative. Mumbai and Gurgaon and 17 growth cities. The mid–market segment makes up 40 percent of Oracle’s current customer base in India. in both the government and private sectors. e–business technologies and applications that provide real business value – the core competency of Oracle. engaging in sales and marketing of Oracle software and services including consulting. insurance.

. and simplifying business interaction while reducing costs through process automation. at the inception of the company and its work for the U.S. customers and the market in India. Today. India represents one of the two key thriving economies and large domestic markets expected to fuel Oracle’s growth in the Asia Pacific region. shining light on a bright future of growth and innovation. Oracle is involved with more than 2000 Government projects around the world and over 100 such projects in India. economy and community through its aggressive growth plans and its involvement in the development of people and businesses in India. Oracle assists governments in creating citizen relationship management services. the company’s first client. but also benefiting employees. Ready for the future Oracle’s continuing partnership and growth plans in India are indicative of its ongoing commitment to the country. Oracle is helping to move India forward into the modern economy by streamlining government bureaucracy and helping to develop new business models to better serve India’s citizens. The company continuously adds value to the Indian infrastructure. Partnering with government bodies.Oracle: An Ideal E–Governance Partner Oracle’s association with governments goes back to 1977. Along with China. Oracle India is truly a jewel in the Oracle crown. government. Oracle India works to help government create a complete architecture for E–Governance. transforming government workers into knowledge workers through employee management services. not only enhancing the company’s ability to operate as a world–class global organization. Through various E–Governance initiatives at the central and state levels.

000 members of Oracle’s online and developer community (including 400.  Over 20 different divisions of Oracle working out of India  More than 6000 technology customers and 700 applications customers  India is home to more than 700.. Oracle has been operating in India for more than 20 years.S. iFlex Solutions . 000 developers)  Oracle owns majority stake in the Indian Software Co.000 employees (including iFlex employees in India)  India is Oracle’s 4th largest market in Asia in terms of revenue  Largest R&D facility outside of the U. first through a distributorship  Oracle India is one the largest multinational employers in India with more than 24.

Oracle India Milestones… Year 1987 1991 1993 Milestones Achieved Oracle Corp. becoming one of the 1 multinational software companies to set up a development center in India st 1994 1996 IDC successfully delivers the first version of Oracle’s Internet computing technology Establishes a 2 development center in Hyderabad dedicated to developing enterprise business applications Business Today – Hewitt Survey recognized Oracle as one of the Best Employers in India Oracle & HP launch an “E – Governance Center of Excellence in Gurgaon to support E-Governance initiatives by central. begins operations in India thru a distributorship Establishes a liaison office to better serve customers Forms a wholly owned subsidiary focused on the sales & Marketing of Oracle Software in India Opens the India Development Center (IDC) in Bangalore. state & local government bodies in India nd 1998 2002 2003 .

Year 2003 Milestones Achieved Oracle India launches Oracle Collaboration Suite. Integrates Peoplesoft development centers at Hexaware & Covansys with Oracle IDC at Bangalore.com” country in the world with 1112 registered schools and used by over 353.952 students from across India. establishes development center in NOIDA (near Delhi) 2004 2005 2005 2006 . Oracle E-Business Suite Special Edition and Oracle Database Standard Edition One Oracle India grows to more than 6. Recognized among the top 25 Best Employers in the Hewitt – CNBC Best Employers Award Oracle grows to 8.000 employees. invest in I – flex India becomes largest “think. Hyderabad Extends sales network presence to high growth cities. Moves into its own campus at HiTec City.000 employees.

com” is available in Hindi Oracle launches second phase of Hyderabad Campus Launches Oracle Asia R & D Center & Partner Solution Center at Gurgaon (near Delhi) Background…. India Development Center (IDC) 2. Oracle Solution Services India (OSSI) .2007 2007 2007 Oracle Education Foundation’s “Think. Oracle India has 3 Entities – 1.

Mumbai. Hyderabad & Noida OSSI – located in Bangalore & Hyderabad Country Ops – Gurgaon. Kolkatta & Chennai Oracle India Language Support other than English  Arabic  Bhasa  Chinese  Czech  Dutch  French  German  Greek  Hebrew  Hungarian  Italian  Polish  Spanish  Portuguese  Romanian  Russian  Swedish  Thai . Country Operations (Sales) Oracle India’s Presence… IDC – located in Bangalore.3.

Fast Paced . If anyone uses an acronym today.Things happen very quickly here. protect it. A list of Acronyms can be found off the Sales Readiness Portal. Oracle. This makes for a dynamic.You’ll find that we have a prolific habit of applying an acronym to everything. Oracle is an extremely exciting place to work. Oracle Language . Entrepreneurial . For nearly three decades. . use it. and you don’t know what it means.Some people refer to Oracle as a multi-billion dollar start up because we have the entrepreneurial spirit of a small company. please ASK. has provided the software and services that let organizations get the most up-to-date and accurate information from their business systems.    Turkish Japanese Korean Norwegian ORACLE’S CULTURE & VALUES Best Business Practices Simplify  Standardize  Automate Oracle's business is information—how to manage it. exciting work environment that can be challenging at times. We have to be fast if we are to stay ahead of the competition. Here are some words and phrases that we think best describe our culture. We usually don’t even realize we’re doing it. the world's largest enterprise software company. share it.

procurement. Some of your team members or perhaps your Manager. Some of us have managers who work and live in another country.Oracle’s applications are designed so that individual employees can action many day to day administrative requirements by themselves (such as expenses. much of our internal business communication is done via e-mail and Web Conference calls. The Web . or vis-à-vis. will be located off-site. employees at Oracle communicate with colleagues or customers across the globe. .E-mail and Conference Calls – As a global company. Our Multi-Cultural Workplace On a regular basis. and how to use Oracle’s Meeting Place and Web conferencing applications (refer Global IT website). Throughout this material you will find URLs that will take you to the website portals we discuss. It is important that you learn quickly how to access your emails remotely.) Today’s sessions will provide you with many tips about using these applications. Nearly all the information at Oracle is on the web in some form. Self Service Driven . or in another country. down loading software etc.The Web plays an enormous role in our day-to-day activities.

You may also. multicultural experience and we encourage you to learn more about your colleagues and their country’s culture. where you may never meet your team members in person. religious observances) • Telephone conversations (language) • Email communications (style) • Personal greetings and meeting protocols (host. holidays. we may also have the opportunity to work in a Virtual team. guest) . Long term Oracle Employees recommend that you learn about:  Remote management (personal and project)  Working in a Virtual team  Diversity & Business Etiquette • Meeting and conference scheduling (time zones. Working at Oracle is an enjoyable. because of your job role and expertise.At one time or another. or perhaps move to a new country for a period of time. be required to travel to other countries.

except when confidentiality is required. Mutual Respect Consistently treat individuals with respect and dignity. Customer Satisfaction Consistently treat customer satisfaction as a top priority.Oracle Values Integrity Demonstrate honesty and sound ethical behavior in all business transactions and personal integrity in all dealings with others. Innovation Oracle employees seek innovative and creative approaches to problem solving. . Teamwork Work together as a team for the collective interests of Oracle. Communication Share information widely and effectively with each other.

Compliance Comply with all laws and regulations that govern Oracle’s business. Business Conduct Observe the standards that have been established by Oracle and act ethically in their approach to business decisions.Quality Make excellence and quality a part of day – to – day work processes and seek continuous improvements. Direct Approach. Fairness Work together as a team for the collective interests of Oracle. Uncluttered Layouts that express Oracle’s Confident. ORACLE BRAND Oracle means “Source of Wisdom” Oracle’s brand in this context is represented by means of Clean. Cute or Overly Promotional . Oracle designs are not Fanciful.

has provided the software and services that let organizations get the most up-todate and accurate information from their business systems. the world's largest enterprise software company. share it.Oracle's business is information—how to manage it. Larry Ellison. CEO . protect it. Oracle. unified process automation database with integrated daily business intelligence moves a company out of the dark and into the Information Age. For nearly three decades. A single. use it.

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