CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE
Submitted To: Sheikh Tanzila Deepty Assistant Professor Department of Finance University of Dhaka.

Submitted By: Group # 05 Name Md. Shahadat Chowdhury Maria Badi Khodeza Akter Md. Ashadun Nabi Md. Atiqur Rahman Md. Kamrul Hasan Shuva EMBA Program Department of Finance University of Dhaka. ID 22020 22025 22035 22045 22056 22067

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

16-04-2013 Sheikh Tanzila Deepty Assistant Professor Department of Finance University of Dhaka.

Subject :

Submission of Report on CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

Dear Sir, We are glad to inform you that here is the report you assigned us to prepare on CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE for the requirement of course Management & Organizational Behavior (F-506). In this report we have basically tried to find out the practices of CSR (Corporate Social Responsibility) by different companies listed at DSE (Dhaka Stock Exchange). We have covered all the necessary elements that should be included in a report. Besides, we are still students and in a process of developing skills. So, we hope that you will be kind enough to consider the limitations of this report. We will be honored to provide you any additional information if necessary. Sincerely yours, Md. Shahadat Chowdhury On Behalf of the Group

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

Letter of Acknowledgement
We would like to convey our heartfull thanks to my honorable teacher and supervisor Sheikh Tanzila Deepty Assistant Professor, Department of Finance, University of Dhaka for assigning us such a report. We would further express our gratitude to him for careful suggestions, guidance and support to complete this report.

Objectives of the Report

This report is designed to accomplish some prime objectives. From our point of view, these issues are very important to find out the CSR. Through this report, we tried to attain the following objectives: To study the concept of corporate social responsibility To find out different forms of CSR in real world corporate environment To see the practices of CSR at different companies in Bangladesh

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

Executive Summary
Apart from the benevolent social services by some business firms, the concept of CSR is an emerging one. Businesses are driven by government, labor unions consumer groups and above all by considering CSR as a long time investment. In the context of Bangladesh, it is more relevant for the export-oriented industry. Globalization has made CSR practice an imperative for Bangladesh business. CSR concentrates on benefits of all stakeholders rather than just the stockholders. Awareness and sense of necessity for practicing CSR is becoming more and more pronounced as the country has to adapt itself to the process of globalization. But the overall status of CSR in Bangladesh is still very meager. Lack of Good Governance, absence of strong labor unions or consumer rights groups, and inability of the business community to perceive CSR as a survival precondition in export market constitute some of elements undermining the evolution of CSR practices. Some untoward incident like boycott from the importer has taught the local business community about the immense importance of CSR and adoption of this modern and competitive practice is gradually increasing in Bangladesh. However, The government has no explicit policy on CSR, but some of the ministries, such as the Ministry of Commerce and the Ministry of Information, are encouraging private industry to engage in CSR activities, which are also tax deductible, for example donations. In our report we try to focus on different CSR activities of 5 (five) listed companies at DSE. We tried to focus on the philanthropic CSR activities, environmental support programs and employee benefit programs of the five companies. We saw that different companies are involved in different CSR activities at different levels. But more importantly the involvement in CSR activities by different companies are increasing day by day.

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

Table of Contents
Table of Contents................................................................................................... 5 CHAPTER ONE: Introduction...................................................................................6 CHAPTER TWO: The Focus of This Report..............................................................8 2.1 Corporate Social Responsibility....................................................................8 2.2 Environmental Supportive Program:.............................................................9 2.3 Employee Benefit Program:..........................................................................9 CHAPTER THREE: CSR Approaches......................................................................11 CHAPTER FOUR: Main Instruments of CSR...........................................................12 CHAPTER FIVE: CSR Program by Different Companies in Bangladesh.................14 5.1 Summit Power Limited (SPL).......................................................................15 5.2 Berger Paints Bangladesh Limited..............................................................20 5.3 Lafarge Surma Cement Company...............................................................24 5.4 PRAN Agricultural Marketing Co Ltd:...........................................................30 5.5 Golden Harvest........................................................................................... 34 CHAPTER SIX: Conclusions................................................................................... 37 CHAPTER SEVEN: References...............................................................................38

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

CHAPTER ONE: Introduction

Corporate Social Responsibility or CSR for short is a relatively new term that has suddenly gained currency. Hundreds, indeed thousands, of companies are adopting ethical policies or codes of conduct saying how they intend to behave. More and more companies are signing up to such initiatives as the United Nations Global Compact or the Fair Labor Association. They are joining bodies such as World Business Council for Sustainable Development and CSR Europe. On both sides of the Atlantic there are myriads of conferences and initiatives, where corporate CSR Executives, some even from companies with a long anti-union record, meet up with campaigns, NGOs and indeed trade unions. However, certain ideas are becoming commonly accepted. One is that CSR is not about philanthropy or charitable work. It refers to something much more fundamental. It is about how companies take responsibility for their actions in the world at large. Conventional CSR Watchdogs include Labor Unions, Consumer Groups, Environmentalists, NGOs and all Stakeholders watching over their interest as opposed to Stockholders only. The role of business worldwide and specifically in the developed economies has evolved over the last few decades from classical profit maximizing approach to a social responsibly approach, where businesses are not only responsible to its stockholders but also to all of its stakeholders in a broader inclusive sense. One can identify so many reasons for shifting the role of business from classical concept to a responsible business concept, but negative impression of stakeholders on the enterprise would get a higher priority among others. In one hand, enterprises create wealth and job opportunities for the society and on the other; they are pollute and destroy environment and ecology with devastating impact on human health and bio-diversity worldwide. To address the social problems or the problems of the stakeholders, the business community evolved a new approach in their business strategies named CSR and through CSR enterprises are intent to strike a balance between economic and social goals, where resources are used in a rational manner and social needs are be addressed responsibly. CSR can be viewed as a comprehensive set of policies, practices, and programs that are integrated into business operations, supply chains, and decision
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE making processes throughout the company and include responsibilities for current and past actions as well as adequate attention to future impacts. CSR focuses vary by business, by size, by sector and even by geographic region. The umbrella of CSR is quite big and it includes all the good practices that increase the business profitability and can preserve interest of all stakeholders. Thus, the whole range of stakeholders is considered as integral parts of CSR. One important aspect of CSR is that it is not legal obligation but rather voluntary social and environmental positive initiative to establish an image of environmentally and Socially Responsible Business (RSRB). Despite the fact that in the not so distant past, CSR was more of a charity by affluent or socially responsible business organizations without expecting any financial return, today, it very much a planned investment in creating positive image to enhance profitability. Under CSR concept, companies decide voluntarily to contribute to a better society and a more sustainable environment. As evolved primarily in the western world, most of the rising companies there practice CSR to enhance the image and acceptability in the community. There are driving forces behind CSR that include; new concerns and expectations from citizens, consumers, public authorities and investors in the context of globalization. Social criteria are increasingly influencing the investment decisions of individuals and institutions both as consumers and as investors. Increased concern about the damages caused to the environment by economic activities; transparency of business activities brought about by the media and modern information and communication technologies are all contributing to the changing scenario regarding CSR. Thus this report focuses on companies' CSR activities pertinent to the society, employee and environment.

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

CHAPTER TWO: The Focus of This Report

1. Corporate Social Responsibility (CSR) Program 2. Environmental Supportive Program 3. Employee Benefit Program

2.1 Corporate Social Responsibility

Corporate social responsibility (CSR, also called corporate conscience, corporate citizenship, social performance, or sustainable responsible business/ Responsible Business) is a form of corporate self-regulation integrated into a business model. CSR policy functions as a built-in, self-regulating mechanism whereby a business monitors and ensures its active compliance within the spirit of the law, ethical standards, and international norms. CSR is a process with the aim to embrace responsibility for the company's actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere who may also be considered as stakeholders. The term "corporate social responsibility" came into common use in the late 1960s and early 1970s after many multinational corporations formed the term stakeholder, meaning those on whom an organization's activities have an impact. It was used to describe corporate owners beyond shareholders as a result of an influential book by R. Edward Freeman, Strategic management: a stakeholder approach in 1984. Proponents argue that corporations make more long term profits by operating with a perspective, while critics argue that CSR distracts from the economic role
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE of businesses. Others argue CSR is merely window-dressing, or an attempt to pre-empt the role of governments as a watchdog over powerful multinational corporations. CSR is titled to aid an organization's mission as well as a guide to what the company stands for and will uphold to its consumers. Development business ethics is one of the forms of applied ethics that examines ethical principles and moral or ethical problems that can arise in a business environment. ISO 26000 is the recognized international standard for CSR. Public sector organizations (the United Nations for example) adhere to the triple bottom line (TBL). It is widely accepted that CSR adheres to similar principles but with no formal act of legislation. The UN has developed the Principles for Responsible Investment as guidelines for investing entities.

2.2 Environmental Supportive Program:

Environmental Supportive Program literally means earth-friendly or not harmful to the environment. This term most commonly refers to products that contribute to green living or practices that help conserve resources like water and energy. Environmental -friendly products also prevent contributions to air, water and land pollution. Making a truly environmental-friendly product keeps both environmental and human safety in mind. At a minimum, the product is non-toxic. Other eco-friendly attributes include the use of sustainably grown or raised ingredients, produced in ways that do not deplete the ecosystem. Organic ingredients or materials are grown without toxic pesticides or herbicides. Products with "made from recycled materials" contain glass, wood, metal or plastic reclaimed from waste products and made into something new. Biodegradable products break down through natural decomposition, which is less taxing on landfills and the ecosystem as a whole.

2.3 Employee Benefit Program:

Employee benefits and benefits in kind (also called fringe benefits, perquisites, perqs or perks) are various non-wage compensations provided to employees in addition to their normal wages or salaries. In instances where an employee exchanges (cash) wages for some other form of benefit is generally referred to as a 'salary packaging' or 'salary exchange' arrangement. In most countries, most kinds of employee benefits are taxable to at least some degree. Examples of these benefits include: housing (employer-provided or employer-paid), group insurance (health, dental, life etc.), disability income protection, retirement benefits, daycare, tuition reimbursement, sick leave, vacation (paid and non-paid), social security, profit sharing, funding of education, and other specialized benefits. The purpose of employee benefits is to increase the economic security of staff members, and in doing so, improve worker retention across the organization.
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE Retirement Benefits Health Benefits Other Benefits

Retirement Benefits Defined Benefit and Defined Contribution Plans Profit-Sharing Plans Employee Stock Ownership Plans Cash Balance Plans Retirement Plans for the Self-Employed

Health Benefits Prescription Drug Plans Dental Care Plans Vision Care Plans Health Promotion and Disability Management Programs Mental Health and Substance Abuse Benefits Retirement Health Benefits Managing Health Care Costs

Other Benefits Leave Benefits Unemployment Insurance Voluntary Disability Insurance Plans Group Life Insurance Plans Workers Compensation Dependent Care Education Assistance Benefits Employee Assistance Programs Legal Services Plans Domestic Partner Benefits

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

CHAPTER THREE: CSR Approaches

Corporate Philanthropy: A common approach to CSR is corporate philanthropy. This includes monetary donations and aid given to local and non-local nonprofit organizations and communities, including donations in areas such as the arts, education, housing, health, social welfare, and the environment, among others, but excluding political contributions and commercial sponsorship of events. Some organizations do not like a philanthropy-based approach as it might not help build on the skills of local populations, whereas community-based development generally leads to more sustainable development. Incorporating CSR Strategy Into The Business Strategy: Another approach to CSR is to incorporate the CSR strategy directly into the business strategy of an organization. For instance, procurement of Fair Trade tea and coffee has been adopted by various businesses. Corporate Responsibility Interest/ Creating Shared Value: Another approach is garnering increasing corporate responsibility interest. This is called Creating Shared Value, or CSV. The shared value model is based on the idea that corporate success and social welfare are interdependent. A business needs a healthy, educated workforce, sustainable resources and adept government to compete effectively. For society to thrive, profitable and competitive businesses must be developed and supported to create income, wealth, tax revenues, and
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE opportunities for philanthropy. Many approaches to CSR pit businesses against society, emphasizing the costs and limitations of compliance with externally imposed social and environmental standards. CSV acknowledges trade-offs between short-term profitability and social or environmental goals, but focuses more on the opportunities for competitive advantage from building a social value proposition into corporate strategy. CSV has a limitation in that it gives the impression that only two stakeholders are important - shareholders and consumers. Benchmarking: Many companies use the strategy of benchmarking to compete within their respective industries in CSR policy, implementation, and effectiveness. Benchmarking involves reviewing competitor CSR initiatives, as well as measuring and evaluating the impact that those policies have on society and the environment, and how customers perceive competitor CSR strategy. After a comprehensive study of competitor strategy and an internal policy review performed, a comparison can be drawn and a strategy developed for competition with CSR initiatives.

CHAPTER FOUR: Main Instruments of CSR

According to the European Commission the main instruments of CSR are Codes Of Conduct Management Standards Labels Reporting And Socially Responsible Investment (SRI)

Codes of Conduct A code of conduct is a formal statement of rules and principles defining standards for specific company or industry behavior. These standards envisage a high variety of issues, such as human and labor rights, the use of security forces, bribery and corruption especially in countries where public authorities fail to enforce minimum standards, health and safety issues linked to the use of a product and environmental standards. Management standards
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE Management standards, systems or frameworks are internal tools for companies and other organizations to integrate their values into everyday practice; they refer to a set of procedures, process steps and specifications that an organization uses to manage a process or activity. There are process standards, focusing on types of processes and implementation steps, and performance standards, which include measurement and reporting of performance and progress. For an effective CSR commitment, companies are expected to develop systems for implementing, assessing and evaluating CSR policies and practices, including the definition of targets, processes, roles and responsibilities, training, mechanisms to measure and report on progress, and corrective measures. Corporate Sustainability Reporting Corporate sustainability reporting addresses the issue of communicating economic, environmental and social performance (triple bottom line) of an organization. Whereas the sustainability report is the end-product, there are two different phases in the corporate reporting process: the accounting or measurement process concerns the collection and evaluation of data to measure the companys social and environmental performance against specific indicators, while the auditing or assurance process is the verification and assessment of the information given in the report (verification statements often accompany the report). Social accounting, a concept describing the communication of social and environmental effects of a company's economic actions to particular interest groups within society and to society at large, is thus an important element of CSR. Social accounting emphasizes the notion of corporate accountability. Social accounting is an approach to reporting a firms activities which stresses the need for the identification of socially relevant behavior, the determination of those to whom the company is accountable for its social performance and the development of appropriate measures and reporting techniques. An example of social accounting, to a limited extent, is found in an annual Director's Report, under the requirements of law. Social and Environmental Labels Labels are market-based instruments which seek to promote a more equitable and sustainable development from the demand side, influencing the purchasing decisions of consumers, retailers, manufacturers, traders and others. They are symbols that accompany products or services certifying that in the production and marketing processes a given set of ethical, social and ecological criteria have been respected. Social, ecological and fair-trade labels appeared due to an increased interest of the consumers regarding the production and the marketing of the products they were purchasing. These instruments are issued by individual producers (self-declared labels), certain industrial sectors, nonPage 13 of 38

CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE governmental organizations, multi-stakeholder organizations and public authorities; labels may cover a single issue, such as child labor or forest conservation, or more issues, such as employment conditions, fair-trade, community development, protection of natural ecosystems. Social and fair-trade labels do not provide information about the intrinsic characteristics of a particular product, but rather on its production and trading conditions. Socially Responsible Investments Socially responsible investments (SRI) consider simultaneously the financial objectives of the investors and their concerns about social, environmental and ethical issues by integrating sustainability commitments in investment decisions. SRI also represent an efficient way to induce change in companies behavior, translating corporate values into positive action and promoting social and environmental progress. Basically, there are two types of SRI: consumer or retail SRI, which refers to individuals investments made according to their personal values, and institutional SRI, which refers to investments made within a SRI framework by institutions such as pension funds, foundations, banks, and asset management and insurance companies. Considering the corporate level, only the second type of SRI is analyzed.

CHAPTER FIVE: CSR Program by Different Companies in Bangladesh

We have selected and discussed the CSR activities from the given framework of philanthropic activities, environmental supportive program and employee benefit program of the following five companies: 1. 2. 3. 4. 5. Summit Power Limited (SPL) Berger Paints Bangladesh Limited (BPBL) Lafarge Surma Cement (LSC) Limited AMCL PRAN Golden Harvest

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

5.1 Summit Power Limited (SPL)

COMPANY OVERVIEW: Summit Power Limited (SPL), sponsored by Summit Group, is the first Bangladeshi Independent Power Producer (IPP) in Bangladesh in private sector providing power to national grid. SPL was incorporated in Bangladesh on March 30, 1997 as a Private Limited Company. On June 7, 2004 the Company was converted to Public Limited Company under the Companies Act 1994. Summit Power Limited in 2001, has successfully established three power plants of 11 MW capacity each, for sale of electricity to Rural Electrification Board (REB) on Build, Own and Operate basis at Savar, Narsingdi and Comilla. CORPORATE SOCIAL RESPONSIBILITY: Categories of CSR Philanthropic CSR Program Activities of The Company SPL patronizes a number of NGOs Friendship SEID Trust Siraj Khaleda Memorial Hospital in Dhaka Cantonment Small-scale social programs are normally conducted to help the underprivileged people of project neighborhoods and other areas. The focuses of these projects are intended to support people in regards to education, disaster, livelihood, communication improvement, health etc Summit Group has provided a platform for the underprivileged golfers to enhance their skills and expose their talents at national and international levels Through Prothom Alo Trust Board is involved in many social activities Support and sponsor North Alpine Club Bangladesh NACB To reduce the gender inequality and to support related bodies acts through different means like Karmojibi Nari (KN). Gives donations to the Acid Survivor's Foundation SPL participated in sponsorship of different events, like - Daily Star Leadership Colloquium on 'New Technology & Alternative Energy', Meet BangladeshAsia's Next Big
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE Opportunity, Ashokt iPunorbshon Nibash (APON), Jatiya Press Club Picnic, Zonta Club of Dhaka Charity Work. Sapling plantation in the Company's power plants and neighboring places State-of-the art power plants emit relatively less pollutants to the environment Initiatives taken for ISO14001: 2004 Environmental Management System (EMS) implementation and certification. Defined benefit plan (gratuity) Defined contribution plan (provident fund) Health Insurance Policy

Environmental Supportive Program

Employee Benefit Program

Philanthropic CSR Program Summit Power Limited patronizes a number of non-governmental organizations (NGOs) as well as carries out social and humanitarian activities on its own as a part of their social responsibility projects. Smallscale social programs are normally conducted on a regular basis to help the underprivileged people of project neighborhoods and other areas. The focuses of these projects are intended to support people in regards to education, disaster, livelihood, communication improvement, health etc. Over the last 11 years to promote an active life amongst the underprivileged. Summit Group has been organizing a golf tournament for them. By organizing the Professional-Amateur golf tournaments, Summit Group has provided a platform for the underprivileged golfers to enhance their skills and expose their talents at national and international levels. The NGOs and government organizations that receive the support of Summit Group are: Friendship SEID Trust Siraj Khaleda Memorial Hospital in Dhaka Cantonment Others

Friendship: Friendship is a value-based organization founded in Bangladesh in 1998, which identifies and reaches the poorest of the poor and the most marginalized
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE communities. The Friendship Summit Energy Project (FSEP) under this entity was launched on 1 November 2009, at Gaibandha. Friendship has started implementing the project to provide the char people of Gaibandha access to solar electricity. The project intends to bring about positive changes among the livelihoods of the target population through smoothening of income generating activities and improved access to other basic needs. Since the last week of November, 2009 till end of the October, 2010 FSEP has been supplying 3.27 Kilowatts electricity among the beneficiaries & Vocational Training Center. These areas are completely off grid area from conventional electricity supplies. During the above period; FSEP has provided 82 Solar Home System (SHS) installations according to beneficiaries requirement at Pagla, Sannasi, Sidhai & Batikamari Char villages & three Vocational Training Centers. Regular sessions were conducted with existing beneficiaries for proper operation of SHS to maintain this system and to ensure the sustainability of the project. SEID Trust: SEID Trust is a non-governmental voluntary development organization working for social inclusion and promoting rights of underprivileged children with disabilities including intellectual and multiple disabilities as well as autism since 2003. To protect the human rights of such people and increase participation at all levels as well as to boost social inclusion and commitment towards them, Summit Power Limited has provided financial assistance to 20 underprivileged children for running SEID Trust Community Therapy Canters at Shyamoli in 2009. From 2010, Summit is also providing support to run the SEID Trust Community Therapy Centre at Kamrangir Char. Increasing number of underprivileged children with intellectual and multiple disabilities are getting support in terms of preprimary and special education, education materials, physiotherapy and speech therapy, counseling and medical services, sports and cultural activities and lastly food and transport facilities. Siraj Khaleda Memorial Hospital in Dhaka Cantonment: To provide health care, educational support and social rehabilitation of distressed underprivileged people Summit is also continuously supporting Siraj-Khaleda Trust. The trust is responsible to construct a 200-bed civil hospital at a cost of TK 12 (Twelve) crore in two phases on the land provided by Cantonment board. A provision of expansion up to 300 beds is also considered. After completion of the hospital it will be handed over to the Cantonment board for the following benefits to the patients At least 50%of the out-patients and 25% of the in-patients of the hospital will be from amongst the poorest of the society living in and around cantonment area. All of them will receive medical treatment either free or at a subsidized rate.

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE All civil members and families of the Military Lands and Cantonment Directorate, Military Estates Offices and cantonments boards will get treatment in the hospital. Moreover all civil population of Dhaka cantonment area will get the outdoor treatment in the hospital. All employees of the operator and families of the retired servicemen not authorized medical treatment in CMH. Others as may be decided by the management committee

Others: Summit Power Limited is also involved with the Prothom Alo Trust Board. This trust is involved in many social activities like sponsoring books to community schools & colleges and plantation programs for the people of the community. It has been continuing its financial support to the meritorious students of the underprivileged community. The company also supports the development of higher studies as well by sponsoring different events at the University of Dhaka. The company understands sits responsibility to reduce the gender inequality and continues to support related bodies through different means. Karmojibi Nari (KN) is one of such organization. Summit Power Limited gives donations to the Acid Survivor's Foundation that supports survivors of brutal attacks. The ultimate goal of the organization is to eliminate acid violence in Bangladesh. Summit believes in the eagerness, strength and compassion amongst the youth and aims to boost up the spirit within the Bangladeshi youth. To inspire them, we support and sponsor North Alpine Club Bangladesh NACB. The company also participated in sponsorship of different events, like Daily Star Leadership Colloquium on 'New Technology & Alternative Energy', Meet BangladeshAsia's Next Big Opportunity, Ashokt iPunorbshon Nibash (APON), Jatiya Press Club Picnic, Zonta Club of Dhaka Charity Work. Environmental Supportive Program SPL gives high priority to protecting the environment and its humble efforts in this regard include extensive number of sapling plantation in the Company's power plants and neighboring places. Its state-of-the art power plants comply with the requirements of relevant environmental regulatory bodies. Thus these plants emit relatively less pollutants to the environment. Moreover, it has already taken initiatives for ISO14001: 2004 Environmental Management System (EMS) implementation and certification, which is expected to be completed by next year.

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE Employee Benefit Program The company maintains both defined contribution plan for its eligible permanent employees. The eligibility is determined according to the terms and conditions set forth in the respective deeds. 1. Defined benefit plan (gratuity): A defined benefit plan is a post employment benefit plan other than a defined contribution plan. The company operates an un-funded gratuity scheme which is a defined benefit scheme. A provision in respect of this is made periodically covering all permanent employees by applying period of employment to latest basic salary. 2. Defined contribution plan (provident fund): The company operates contributory provident fund for all its permanent employees, which is a defined contribution plan. The provident fund is administered by the Board of Trustee and is funded by contributions from employees and from the company @ 10% of the basic pay. These contributions are invested separately from the company' business. 3. Health Insurance Policy: The company maintains Group health insurance policy for its employees and for their dependents. CSR EXPENDITURE: (Amount in BDT Million) CSR Expenditure 2011 2010 2009 Gratuity Fund 3.31 3.31 1.64 Environmental compliance cost 0.91 0.49 0.54 Donation & subscription 5.73 2.87 2.65 Table: CSR Expenditure by SPL

F ig ure:C S RE xpenditure of S P L (InBD TMillion)

7 6 5 4 3 2 1 0 2011 2010 2009 Environm ental com pliance cost Donation & subscription Gratuity Fund

From the table and figure of the expenditure for the CSR of SPL, we can see that over the years SPL has increased its CSR expenditure which indicates that SPL has involved in more CSR activities over the years.

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

5.2 Berger Paints Bangladesh Limited

COMPANY OVERVIEW: Berger Paints is one of the oldest names in the paint industry, yet, it is one of the most technologically advanced companies in the country. Bergers inception was laid out in 1760 by a German national named Louis Berger, who started dye and pigment making business in England. Berger commenced the paint business in the Indian sub-continent from 1950. Initially the paints were first imported from Berger UK and later from Berger Pakistan. In 1970, Berger Paints Bangladesh Limited (BPBL), formerly known as Jenson & Nicholson, had set up its 1st paint factory at Kalurghat, Chittagong. Berger's one of the prime objectives is to provide best customer supportconnecting consumers to technology through specialized services like free technical advice on surface preparation, color consultancy, special color schemes etc. The product range includes specialized outdoor paints to protect against adverse weather conditions, ColorBank, Superior Marine Paints, Textured Coatings, Heat Resistant Paints, Roofing Compounds, Epoxies and Powder Coatings. In December 2005, the company got listed with Dhaka Stock Exchange (DSE) and Chittagong Stock Exchange (CSE). CORPORATE SOCIAL RESPONSIBILITY: Categories of CSR Activities of The Company Philanthropic CSR BPBL contributes to SEID Trust, Autism Welfare Program Foundation (AWF), Society for the Welfare of Autistic Children (SWAC), Scholars Special School, Tauri Foundation, Deepalay etc. who are working with autistic children to facilitate them with better infrastructural support. BPBL contributes to the Prothom Alo Trust for Assistance of Acid Victims. BPBL contribute to the infrastructure restoration of the Sidr affected area in 2007. Berger Paints has been providing scholarship for the students of Architecture Discipline of Khulna University. Berger Paints introduced Berger Award Programme for the Students of Architecture BUET (BASAB) since 2006. The Company contributes in the field of Architecture by arranging Berger Award for Excellence in Architecture.
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE BPBL has been organizing Young Painters' Art Competition (BYPAC) since 1996. Defined contribution plan Gratuity Fund Workers Profit Participation and welfare fund

Employee Benefit Program

Philanthropic CSR Program In the increasingly conscience-focused market places of the 21st century, the demand for more ethical business processes and actions is increasing day by day. Berger Paints Bangladesh Limited initiated CSR policies that ensure business operations that follow ethical standards.
Contribution in Prothom Alo Fund for Acid victims:

Berger Paints has provided a donation of Taka Three Lakhs to the Prothom Alo Trust for Assistance of Acid Victims, as a part of the company's corporate social responsibility. The Daily Prothom Alo, the leading national daily newspaper, has founded the trust as an initiative for support and assistance for women who have been victims of acid violence.
Social work for Autistic Children:

In Bangladesh, an approximate of 10percent of the population suffer from various disabilities. Amid them, a large number of children are autistic. Although autism is not curable but timely diagnosis and behavioral therapies can bring about a substantial improvement in the condition. Being committed to the society, Berger Paints Bangladesh Limited (BPBL) contributes to the well being of the physically and mentally challenged people of Bangladesh giving focus on autistic children. Recently BPBL has selected some organizations namely as SEID Trust, Autism Welfare Foundation (AWF), Society for the Welfare of Autistic Children (SWAC), Scholars Special School, Tauri Foundation, Deepalay etc. who are working with autistic children to facilitate them with better infrastructural support.
Aid in Natural calamities:

In an effort to contribute to the infrastructure restoration of the Sidr affected area of Majher Chor, Berger Paints had provided free paints. Berger Paints also contributed TK. 10 lakhs in the government fund in 2007 for flood affected victims to help rebuild lives.
Scholarship Programme for Khulna University: Page 21 of 38

CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE From 2011, Berger Paints will provide scholarship for the students of Architecture Discipline of Khulna University. Besides, Berger will also contribute to the KUAD-BERGER Resource Corner of Khulna University where all the latest learning resources of architecture will be added.

Scholarship Program for BUET students:

As part of its corporate social responsibility, Berger Paints introduced Berger Award Programme for the Students of Architecture BUET (BASAB) in 2006, in collaboration with the Department of Architecture, BUET to promote the young architects, to give them a real life experience and inspire them to go further. Awards are given in four categories, these are: Berger Best Design Award Berger Best Portfolio Award Promising Designer Award Berger Travel Grant
Berger Award for Excellence in Architecture:

Berger Paints Bangladesh Limited contributes in the field of Architecture by arranging Berger Award for Excellence in Architecture. Berger introduced the Berger Young Architects' Award back in 2003, the first of its kind in Bangladesh. To widen the horizon, in 2007, the award was classified into two categories, namely "Berger Award for Excellence in Architecture" and "Berger Young Architects' Award", so that the award can inspire the mature as well as the young architects. The winners are selected by a jury board with eminent architects as its members. The event is arranged bi-annually. Berger Paints also arranges exhibitions showcasing the projects submitted in the competition.
Berger Young Painters' Art Competition:

Berger Paints Bangladesh Limited has been patronizing art for more than a decade. In continuance of its commitment, Berger Paints has been organizing Young Painters' Art Competition (BYPAC) since
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE 1996. This particular initiative of Berger Paints has highly encouraged the young aspiring artists of Bangladesh. Every year, young painters from different parts of Bangladesh participate in the competition. The winners are selected by a Jury board comprising of prominent artists of the country. For the past two years Berger Paints has also been giving Lifetime Achievement Award to venerated artists for their immense contribution and influence in the field of art of Bangladesh. Employee Benefit Program 1. Defined contribution plan (provident fund): The company, through the trustees, has been marinating a recognized contributory provident fund for all eligible permanent employees mostly @ 10% of the basic pay. 2. Gratuity Fund: The company established Gratuity Fund recognized by NBR was made equivalent to 1.70 times of one month basic salary of all permanent employees on the payroll of the company in 2010. In 2011, its balance is Tk. 4,461,000.00. 3. Workers Profit participation and welfare fund: Provision for workers profit participation and welfare fund has made @ 5% of gross operating profit as per provision of Bangladesh Labour Law 2006 and payable to workers as defined in the said lkaw. The company maintains Group health insurance policy for its employees and for their dependents. CSR EXPENDITURE: (Amount in BDT CSR Expenditure 2009 2010 2011 Employee Benefit Program 41011 46910 46285 Conventional CSR Expenditure 1082 1115 2795 Table: CSR Expenditure by Berger Thousand) 2012 53225 1290

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

Employee Benefit Fund

60000 50000 40000 30000 20000 10000 0 2009 2010 2011 2012 Employee Benefit Fund
3000 2500 2000 1500 1000 500 0

Conventional CSR Expenditure

Conventional CSR Expenditure

2009

2010

2011

2012

According to the table and figures of the expenditure for the CSR of Berger, we can say that the firms CSR expenditure regarding Employee Benefit Plan has been increasing over the years. But if we consider the Conventional CSR activities, it tells us a camouflaged result as conventional CSR expenditure shows a fluctuating trend over the years. Moreover, in last year, the company lessened its conventional CSR Expenditure.

5.3 Lafarge Surma Cement Company

Lafarge Surma Cement Ltd. (LSC) was incorporated on 11 November 1997 as a private limited company in Bangladesh under the Companies Act 1994 having its registered office in Dhaka. On 20 January 2003 Lafarge Surma Cement Ltd. was made into a public limited company. The Company is listed in Dhaka and Chittagong Stock Exchange. Today, Lafarge Surma Cement Ltd. has more than 10,000 shareholders. In November 2000, the two Governments of India and Bangladesh signed a historic agreement through exchange of letters in order to support this unique cross border project and till date it is the only cross-border industrial project between the two countries. Since Bangladesh does not have any commercial deposit of limestone, the agreement provides for uninterrupted supply of limestone to the cement plant at Chhatak in Bangladesh by a 17 km long belt conveyor from the quarry located in the state of Meghalaya. The company in Bangladesh, Lafarge Surma Cement Ltd. wholly owns a subsidiary company Lafarge Umiam Mining Private Ltd. (LUMPL) being registered in India, which operates its quarry at Nongtrai in Meghalaya. The project with an investment of USD 280 million, which is one of the largest foreign investments in Bangladesh, has been financed by Lafarge of France, world leader in building materials, Cementos Molins of Spain, leading Bangladeshi business houses together with International Finance Corporation (IFC The World Bank Group), the Asian Development Bank

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE (ADB), German Development Bank (DEG), European Investment Bank (EIB), and the Netherlands Development Finance Company (FMO). Lafarge Group, with 176 years of experience, holds worlds top-ranking position in Cement, Aggregates, Concrete and Gypsum. It operates in 78 countries with around 78,000 employees. Lafarge is named as one of the 100 Most Sustainable Companies in the World. Cementos Molins of Spain, with 75 years of experience, also operates in Mexico, Argentina, Uruguay, and Tunisia. Now, after two years of production operations, the Company is producing world class clinker and cement which is a demonstration of the sophisticated and state-of-the-art machineries and processes of the Companys plant at Chhatak. The Company is already meeting about 8% of the total market need for cement and 10% of total clinker requirements of Bangladesh market whereas the Company continues to enjoy strong growth rates. By supplying clinker to other cement producers in the market, the Company contributes some USD50~60 million per annum worth of foreign currency savings for the country. The Company contributes around BDT 1 (one) billion per annum as government revenue to the national exchequer of Bangladesh. About 5,000 people depend on business directly or indirectly for their livelihood. The Company believes that cement is an essential material that addresses vital needs of the construction sector. The Company is very much optimistic to meet the growing needs for housing and infrastructure in the construction sector of Bangladesh.

Corporate Social Responsibility

Lafarge Surma Cement Limited is committed to contribute to sustainable development by ensuring economic competitiveness together with actions to strengthen the society and preserve the environment. As clearly stated in its vision, the Company integrates the responsibility towards the stakeholders in its management and operations. The Company makes continuous endeavors to earn the support and trust of all stakeholders, the most important one being the people living near its operation areas. It works in partnership with the local communities to address their concerns and also to help them in their socio-economic development pursuits. The Company wants to be regarded as a good neighbor by the local community and hence, it has in place an effective Community Development Program which envisages appropriate efforts to bring about a "positive change" in the life style of the local people. The program provides opportunities for non formal education of the children, healthcare of all Project Affected People, vocational training for women and sports and cultural activities. All these activities have already begun to show signs of improvement among the people in the vicinity of the cement plant at Chhatak and the quarry in Meghalaya.

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

The health-care program has given a big relief to the local community. They can now depend on a qualified physician within their periphery to receive treatment for their illnesses. Besides, the physician along with medicines organizes satellite clinics in remote villages along the long belt conveyor to take Medicare to the doorsteps of the villagers. Medicines are given free of cost, while regular advisory sessions are held for women on topics related to nutrition, family planning etc. The Company also organizes eye camps and campaigns on immunization. Welfare Program Lafarge Surma Cement Limited runs to welfare for the society. They help every corner in Bangladesh. Some Top Newspaper News publishes their history of welfare program. The data reveal a variety of CSR practices, as well as systematic variation in global management of CSR practices. Several CSR practices were globally managed across the different levels; and several CSR practices differed across the units or were specific to the local operations. CSR
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE practices within the organization varied dimensions and within stakeholder groups. across the stakeholder

In the vision, mission and goals statements this organization stated their business objectives were to contribute to the wider societal benefit as well as to business returns. At the policy level the organization made a commitment to CSR in all their operations. For example, it addressed the future viability of its business; the caring role of the company and stated its community relations and environment policy. Corporate citizenship was considered as the part of the company's values statement. For example: In devising business policy and profitability Lafarge Surma Cement Ltd. stated their CSR as: Development is a journey, not a destination. Our work is not just about ensuring construction, it is about connecting with people and building relationships, based on trust, with our subscribers, business partners, employees, shareholders, as well as the wider community. We have always believed that good development is good business. Along with providing cement services to over a million of people, providing direct income-earning opportunities a large number of people and being one of the top corporate taxpayers in the country, Lafarge Surma Cement Ltd. takes its CSR activities quite seriously. Environment, health and safety performance for the group and its initiatives to protect biodiversity, and transparency of R&D are taken into consideration while devising company policies. CSR practices of the organization addressed socio-political, ecological, and environmental issues at the corporate level. The organization does not have synchronized collaboration and is not partner with governments and nongovernment organizations substantially to address negative impacts of business activities and to solve several social problems. This paper organizes discussion around different dimensions of CSR; namely Employee Dimension, Environment and community care Dimension. Employee Benefit Program While the HR functions tend to be largely decentralized and more locally managed in Lafarge Surma Cement Ltd., the Head Quarter (HQ) have significant involvement in the management of some HR-related CSR practices in their global operations, often to varying extents of effectiveness. For example, Lafarge Surmas global policies for equal opportunities, bullying and harassment were available across the global operations through the companys intranet. On the other hand, CSR in most HR practices was largely locally managed. For example, in Lafarge Surma Cement Ltd. equal opportunity practices, salary and benefits packages, or training and development of employees were largely locally managed by local offices, often with a close involvement of the Regional Offices. In developing human resources Lafarge Surma Cement Ltd. strives towards developing not only local but
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE also global competencies. It has a promise to provide a positive, friendly, productive, and respectful work environment. Lafarge Surma Cement Ltd. in their value statement says about commitment towards its employees The Lafarge Surma Cement Ltd. has consistently demonstrated its commitment towards its employees and the environment over the years. It has been recognized as the practitioner and promoter of socially responsible business behavior. Health and Safety The importance of safety, health and well-being of our employees and business partners can never be overstated; Lafarge Surma Cement Ltd policy on Health & Safety is based on the corresponding policy Lafarge Group and Cementos Molins, and is adapted to the conditions in local context. Health & Safety is the number one priority of Company. Ensuring health and safety of the employees and the contractors is always a challenge and they are proud to say that your Company is winning that challenge more and more. Since its inception, for the first time in 2009, your Company achieved a lost time injury (LTI) free year while continuing its production operations. In 2009, they undertook many programmes to continue their improvement in the field of Safety Behavioral Change within the Company and among its contractors personnel. The month of March 2009 was observed as the Near-Miss Incident Reporting Awareness Month to improve reporting of near-miss incidents with an objective of eliminating accidents. The month of June 2009 was observed as the Safety Month with a theme of Improving Our Safety Behavior. Many posters on core safety issues were posted at the plant, terminal and head office, and different video presentations, quiz competitions, PEP talks and training sessions were conducted to improve the safety awareness of the employees and contractors. Enthusiastic participation by both the Company and contractors personnel made the Safety Month a great success. The Companys ambition is to be a leader in the field of Health and Safety and with that aim in mind an Annual Health & Safety Plan for 2010 is under implementation. This plan is constructed in line with world class Standards, Advisories and Priorities in such a way, so that a unique visible change can be achieved to make your Business Unit as one of the best Business Units. It is committed to ensure the best possible healthy and safe work environment for the employees and contractors of the Company. Environment and Community Care Program: The existing discussions of environment care management in organizational operations (Hansen, 2003; Shrivastava, 1987) place the
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE responsibility for environment care somewhere between the HQs and the local operations. The HQs took several measures to ensure implementation of environment care at the local sites either directly by the HQ, or by the local units. Lafarge Surma Cement Ltd.s central unit centrally reports their global environment care performance. In addition, the companys local units reported their environment care initiatives locally. Environment care in Lafarge Surma Cement Ltd. is integrated by the HQ into functional areas, viz. global procurement, product design, and technical operations. Companys annual report provided details of the regular monitoring and measure of the key characteristics of its activities that may impact the environment in global operations. These included reporting on compliance of international and local regulation several local issues in Bangladesh, such as addressing local cultural influences. Lafarge Surma Cement Ltd. has involved in a variety of wider environment care activities, e.g., initiatives to promote responsible operation like free health care, tree plantation, preservation of ecosystems and partnership with the government agencies for saving environment. These policies were directly managed centrally but considering indigenous factors. Environment care in global operations of Lafarge Surma Cement Ltd. involved extensively integrated multilevel internal reporting and audit. These systems operated alongside processes for participating voluntarily in numerous local environment care issues. Community care by firms is typically localized at the sites of operation, i.e., the HQ and the subsidiaries in the case of organization. The organization studied here revealed several patterns of localization and centralization of community work. Operations in Bangladesh of the organization have several impressive community care activities to their credit. Lafarge Surma Cement Ltd. adopted several other community care initiatives throughout Bangladesh. Its local unit conducts charity and community support activities locally without much involvement of HQ. Lafarge Surma Cement Ltd. reports centrally, its worldwide community activities. Some CSR practices were shared across HQs and its international units, e.g., the campaigns against counterfeit drugs, HIVAIDS. CSR practices were integrated into customer service, marketing, Lafarge Surma Cement Ltd. Environment friendly services, and quality procedures. Lafarge Surma Cement Ltd.s units locally undertook activities such as innovative rural marketing for providing access to avail technology for the poor people in remote villages. Considering education as the basic human rights Lafarge Surma Cement Ltd. has considered it as one of the key focus areas in social investment. Lafarge Surma Cement Ltd. provides 100 merit scholarships to meritorious but underprivileged students at different academic levels. It also helps
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE financially a number of learning process of the Cement Ltd. is also a Environmental Heritage established. special schools with a view to support in the gifted children in our society. Lafarge Surma proud partner of the enrichment program of through which some animal hospital is being

5.4 PRAN Agricultural Marketing Co Ltd:

COMPANY OVERVIEW: PRAN is a renowned company in Bangladesh. PRAN stands for Programme for Rural Advancement Nationally. PRAN-RFL group vision is to be recognized as the most successful food and drink company in Bangladesh, generating sustainable, profitable growth and continuously improving results to the benefit of shareholders and employees. The head offices are located at Dhaka with production facilities around the country. PRAN AMCL (Agricultural Marketing Company Ltd.) was started in Ghagra, Ghorashal in 1985. The production commenced in 1992. The company is a sister concern of PRAN Group. At present the factory exports agro processed food to many countries on a large scale. PRAN AMCL is the first ISO-9001 certified industry in the agro processing sector in Bangladesh. PRAN is one of the most remarkable companies in Bangladesh practicing corporate social responsibility for both workers and society. PRAN AMCL has 14 production lines. At present there are 816 permanent workers, 123 contractual workers and 1555 day basis workers. The factory produces instant noodles, cereals and repacks milks, soups, beverages and infant nutrition products. Today Nestl Bangladesh Ltd. is a strongly positioned organization. The company will continue to grow through our policy of constant innovation and renovation, concentrating on our core competencies and our commitment to high quality, with the aim of providing the best quality food to the people of Bangladesh. The company had launch Pran juice in the market. It is totally different from the traditional juices on their comments. It is a high quality juice which will be harmless. CORPORATE SOCIAL RESPONSIBILITY: The idea of corporate social responsibility is being widely promoted all over and rightly so. Here is a corporate whose corporate mission embodies in itself corporate social responsibilities with the additional compulsion to make profits in order to thrive and grow which it must to fulfill its corporate social responsibilities in greater measure as time passes. PRAN has a bifocal objective of making profits through the fulfillment of corporate social responsibilities. PRAN-RFL is a concept away to fight poverty & hunger in Bangladesh in the shortest possible time through employment generation.
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE PRAN Signifies investment in agro processing: creating demands for farm produce which create jobs in rural areas also preventing urban migration. PRANs aim is to add value to agricultural harvest. Bangladeshs comparative advantage lies in creating a competitive edge in value added agricultural products. This is what PRAN Stands for. Companys CSR effort revolves around the four premises i.e. Environment, Energy Preservation, Community and People to improve the quality of livelihood.
PROMISES TO THE ENVIRONMENT:

Community forestation: In different locations around Bangladesh, Pran group established a program of planting trees to save our GREEN PLANET. Effluent Treatment Plant (ETP): To ensure safe disposal of factory wastage Company has ETPs in all the establishments. The ETP of PRAN is also a modern one and The Company is determined to cause as little environmental pollution as possible. Heat Recovery Boiler: Company recovers the heat to save energy that it produce and utilize in its production facilities in all locations.
PROMISES TO THE ENERGY PRESERVATION:

Pran group use SKY-Light Roof to utilize daylight during factory operation, CFL Bulbs at factories and offices to reduce Power Consumption and powered Trucks to reduce Air Pollution and usage fossil fuel for all vehicles.
PROMISES TO THE PEOPLE: To Consumer:

Through Prans communication activities, consumer can know about the benefits of products and innovations. The main approach is to do responsible marketing and have four clearly defined principles that guide our communications: 1. Aim at building trust through clear communication. 2. Fully support consumers right to know what is in the products and Pran is transparent in terms of ingredients. Pran provide clear communication about product ingredients, date of expire, nutrition values, etc. 3. Support consumers by listening their suggestion, claims or feedback through use of a combination of channels which include websites and Care line phone numbers, etc to reduce any kind of misconception.
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE 4. Provide clear price communication. The company is arranging a pickles making contest every year to find out the hidden recipe talents of Bangladesh and is using the innovations from this contest in their pickles production factory. This makes PRAN pickles more popular abroad and now people in the Middle East and Africa are buying Bangladeshi pickles.
To Employee:

PRAN is very sincere in caring for the workers. The company provides the workers with protective clothes including apron, cap, mask and gloves along with gum boots. The factory has a good number of supervisors who regularly oversee and inspect for the use of these protective clothes. There is a sufficient supply of chlorinated water and foot bath to wash the hands and shoes of the workers so that they are clean and free of germs before they enter the production floor. The whole factory is a smoke free zone. There are enough fire exits, fire alarms and fire extinguishers. The company has made a water tank with their deep tube well and has pumps in order to supply water in case of fire starting in the neighboring areas. Regular fire training sessions are arranged in order to make the workers able to use fire fighting equipments properly. There are health and safety instructions written on the factory wall in Bengali and in some places, there are instruction diagrams. Most of the workers in the production floor are female and there is noticeable presence of female supervisor in the PRAN AMCL factory. Equal opportunity are given to both male, female candidates irrespective of race, religions, culture etc. The company provides new workers with proper technical training in order to avoid accidents. More than two workers are trained on a specific task so that one can safely and efficiently replace the others in case of necessity. Internship is allowed for the students of engineering and technology institutions in order to give them the opportunity to gather some practical technical experience. This is very encouraging for women empowerment and the enrichment of technical education. Selection is done based on merits and qualifications. Everyone has got clear-cut job descriptions and got equal opportunity to contribute and share their ideas and thoughts to grow in the company. Employees are rewarded with salary, commission and incentives as per standards. Workers and staffs are provided with free & subsidized food from the factory and office cafeterias. Employees health and hygiene are taken out most care with full time adequate numbers of Doctors, nurses and other medical supports. To develop the human skills, both on the and off the jobs trainings are constantly being provided to all the workers and staffs.
PROMISES TO THE COMMUNITY: Page 32 of 38

CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE Dairy Development: To develop the dairy industry in Bangladesh, PRAN has started Dairy Hub operations in Bangladesh at its own cost were we are organizing farmers, counseling for raring of dairy & providing cattle feed, Artificial Insemination and other veterinary support to the farmers to increase the dairy yields. Education Development: PRAN is promoting education and supporting several schools in their operations proving the salary of the teachers and staffs, providing books, arranging special coaching for the students. Other Social Support:

Helping Mosque, Temple & Churches. Working together with Red Crescent. Collecting and donating blood. Working for the disabled. Working with SAVE THE CHILDREN. Helping the community in natural calamities. We provide Airport Support for the Hajj Pilgrims every year from Bangladesh to KSA.

Livelihood of a huge number of farmers across the country is steered by the company's 'contract farming', a concept initiated by Pran. There are over 15,000 people in direct employment of Pran, another 15,000 in indirect employment and indeed well being of some 26,000 families or some 0.14 million people depend on it . Pran factories are located in the rural areas of Rangpur, Natore, Ghorashal and Narsingdi. The company is also creating employment opportunities for the youth. The PRAN contribution to the family and relatives of their dead or ex-employees paralysed by industrial accidents is remarkable. The company bears all the expenses of the burial and pays a good amount of money to the family. The company bears the education cost of their children and if the child or any other close relative is able to do a job, the company appoints them in the factory. PRAN regularly donates money and relief goods in all kinds of natural calamities and disaster in Bangladesh every year.

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

5.5 Golden Harvest

Company Profile: Golden Harvest Group is a diversified conglomerate headed by Mr Rajeeb Samdani, Group Managing Director. The group is involved in various sectors including Information Technology, Bulk Commodities trading, Real Estate developments, Logistics and Food Processing. The Group is also a joint venture partner of Nippon Express, the largest Logistic Company in Asia and the 6th largest Logistic Company in the world. Golden Harvest also acknowledges that business organizations are members of society, and is highly aware of its need to co-exist with society, and also of the demands placed on it to be a good corporate citizen. Keeping that in mind, Golden Harvest is involved in various CSR activities including a charitable hospital in Sylhet, Bangladesh. Golden Harvest Agro Industries Ltd Golden Harvest Agro Industries Ltd. is the Countries first ever purpose built frozen food processing plant. Golden Harvest Agro Industries Ltd (GHAIL) processes over 75 varieties of frozen food products including Ready to eat foods, finger foods, vegetables and ensures the finest quality of its products. It is an ISO 9001:2008 and BRC (British Retail Consortium) certified food processing facility. The company is also the largest frozen food supplier in the country and has an extensive network of temperature controlled fleet of transport system and provides a nationwide Market Coverage of over 18,000 Retail outlets all over Bangladesh and also exports to USA, Canada, Australia, Middle East and the European countries. Golden Harvest Infotech Ltd Golden Harvest InfoTech Ltd (GHIT) is a Business Process Outsourcing Company located in Dhaka, Bangladesh specialized in digitizing data from handwritten documents/manuscripts.This team works for specialized and leading customers around the world and is highly skilled in processing data in multilingual forms like English, French and German. Over the period of time, Golden Harvest Info Tech has been serving its clientele in USA, UK, France, Germany and etc. Golden Harvest Seafood & Fish Processing Ltd A state of the art export oriented Seafood & Fish processing industry, having European freezing and processing equipments based on the Siemens Automation SCADA systems for fully computerized operation of the entire plant ensuring highest possible quality. Golden Harvest Seafood & Fish Processing Ltd. is an EU (European Union) approved and HACCP compliant processing plant meeting the strictest international quality standards.
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE Golden Harvest Commodities Ltd Golden Harvest Commodities Ltd.( GHCL) is the first venture of the group and is now one of the largest brokerage and trading houses in Bangladesh dealing in major commodities in bulk including various kinds of foods grains, crude edible oil, raw sugar, steel and clinkers. A skilled team of traders are always updating their respected customers and follow the major exchanges for the respected commodities including Chicago Board of Trade (CBOT), Bursa Malaysia Derivates (BMD), New York Board of Trade (NYBOT) and London Metal Exchange (LME). In the year 2011-12, the company has sold over 800 million dollars worth of commodities in Bangladesh. Golden Harvest Logistics Ltd Golden Harvest Logistics in an in house Logistics company to support the groups logistics requirements including import export and local distribution and warehousing. Golden Harvest Logistics also has a network of warehouse facilities nationwide Golden Harvest Cottons Ltd Golden Harvest Cottons Ltd. is a Cotton brokerage, trading and warehousing company. Golden harvest Cotton has its own warehouse facility in Gazipur at the main textile zone and is already in the process of expanding throughout the country. Golden Harvest Organic Aquaculture Holdings Ltd A backward linkage company of Golden Harvest Group involved in contract farming with its main emphasis on organic and chemical free production and a good farming practices in Bangladesh. Golden Harvest Developers Ltd The real estate and housing sector is one of the main drivers of Bangladesh economic development. The growth of urbanization approximates 3.7 per cent per annum in Bangladesh due to upgrading of living standard, as well as enjoying modern facilities in the day-to-day life.Golden Harvest evelopers Ltd. acquires land and builds the countrys top most luxurious condominiums for its respected clienteles. Brain Train Studio Ltd Brain Train is an architectural wing of Golden Harvest Group and also an independent architectural and design solution studio which provides high
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE end architectural and designing support. The studio ensures excellence in a range of areas such as Customized House Plan services, Independent House architectural services, and residential architectural and designing services in Bangladesh. Nippon Express Bangladesh Ltd Nippon Express Bangladesh Ltd. is a joint venture company between Nippon Express and Golden Harvest. Nippon Express is the 6th largest transportation and Logistics Company in the world having offices in 38 countries, 217 cities at 406 locations around the globe. Operated under the Japanese Management, Nippon Express Bangladesh Ltd. serves as logistics consultant, providing one-stop business solutions that connect people and companies beyond national and regional boundaries, through diverse logistics modes, integrating land, air, and marine transport. CSR PROGRAMS: SAMDANI ART FOUNDATION A not for profit Art infrastructure development organization, founded by the Group Managing DirectorRajeeb Samdani and Nadia Samdani, Director Golden Harvest Group to promote Bangladeshi contemporary art to the International Arena. The foundation hosts various art events throughout the year with its two major events: Dhaka Art Summit and Samdani Art Award. ALVINA SAMDANI TRUST A charitable organization of Golden Harvest Group engaged in supporting the disadvantaged either directly or through other organizations supporting in education, health, etc. The trust also provides scholarship to talented students across the country and also organizes relief effort during natural calamity and etc. TAHER AHMED CHOUDHURY CHARITABLE HOSPITAL (TACCH) Taher Ahmed Choudhury Hospital (TACCH), a charitable hospital, was founded in the year 2006 under the CSR program of Golden Harvest Group. Located in Bhadeshwar, Sylhet, the hospital provides free elective surgery and medical outpatient clinics to those in immediate need and without the financial support necessary for private treatment. BANGLADESH HUMAN RIGHTS FOUNDATION (BHRF) A not for profit organization set up to provide free of cost legal aid to the underprivileged who are fighting against violation of human rights in different ways. Headed by the renowned human rights activist Advocate
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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE Alina Khan and having an extensive network all over the country. Group Managing Director, Rajeeb Samdani is the Secretary General of the foundation. The organization has established a strong network throughout the country by setting up branches in almost all districts of the country.

CHAPTER SIX: Conclusions

Organizations are coming to realize the bottom-line benefits of incorporating sustainability in their business. Its beneficial for attraction and retention and its the right thing to do. That is why they are integrating CSR objectives into their business models. The modern concept of Corporate Social Responsibility (CSR) is evolving gradually despite several hindrances. Driving forces behind this evolution is pressure from various stakeholders (Importers, Environmentalists) while slow progress is attributed to lack of Good Governance, absence of strong labor unions, consumer forums and above all lack of understanding by business houses, specifically non-exporting ones, that CSR is not charity but is rather an instrumental investment. So, that is why we have found that different companies are involved in different types of CSR activities. The scope of CSR practices broadens from responsibility towards society to country from county to cross border country. The CSR activities are not only confined to providing the benevolence donations to the underprivileged groups or socially beneficial organizations but also inside the organization and border perspective of the society. Thats why we see all the organizations have their own plan to support the employees apart from providing just wages and salaries. This drives their forces from responsiveness to responsibility. Organizations have made their CSR involvement by providing their commitments to the consumers through

responsible marketing also. However, we have seen very little information and
disclosure regarding the Corporate Sustainability Reporting in the annual reports of the organizations. But more importantly the involvements in CSR by different companies are increasing over time.

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CSR Activities of Private Sector: From the Purview of Some Listed Companies at DSE

CHAPTER SEVEN: References

ABC of the main instruments of Corporate Social Responsibility; Employment & Social Affairs Department; Europeon Commission; 2004 Why Corporate Social Responsibility? -The Context of Bangladesh; Corporate Social Responsibility Bangladesh Foundation; Edward Probir Mondol; 2009 Dynamics of Corporate Social Responsibility Bangladesh Context; Professor (Dr) M Alimullah Miyan; 2006 Instruments for Evaluating the Performance of Corporate Social Responsibility. The Romanian Case; The Romanian Economic Journal; Irina Eugenia Iamandi Radu Filip; 2008 http://csr-impact.eu/research-activities/conceptual-framework.html http://www.veolia.com/en/group/performance/ http://www.ebri.org/publications/books/?fa=fundamentals http://greenliving.nationalgeographic.com/ecofriendly-mean2415.html

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