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6268 Orchard Park Drive • Frisco, Texas 75034
972.712.0929 (H) • 469.964.0427 (M)


Ambitious, results-driven executive account manager with more than 20 years experience. Expertise in new
business development, major account management, market share expansion and transforming customer relations
to that of valued business partners. Overcomes obstacles with solutions that are sound and financially feasible.
Exceed sales quotas consistently and works efficiently as a team leader or member.

Account Manager • Budget Preparation • Customer Service • Expense Control • Inventory Control
Merchandising • Sales • Sales Development • Strategic Planning • Territory Development

 Attained 98% of shipping quota vs. 95% for total company in a sluggish business environment that was
marked by sales decreases of 15% across account base in 2008.
 Protected and grew market share in excess of 50% among account base by adjusting brand mix and
customizing assortments.
 Achieved annual sales exceeding $7 million.
 Participated in the successful national launches of DKNY (2003), Nautica (2005) and Calvin Klein (2007)
neckwear brands achieving 100%, 85%, and 105% of sales quota, respectively, across account base.
 Developed and launched ‘US Polo Association’ brand neckwear program in 100 Stage Stores (Houston,
TX) achieving 11% market share penetration within the fourth quarter of 2008.
 Received President's Award for Outstanding Salesmanship 1992, 2002. Salesman of the year, 1994.
 Progressed through assignments of increased account responsibility: Famous Barr, St Louis ($1.4 million
annual volume), Marshall Fields, Minneapolis ($1.2 million annual volume) and Carson Pirie Scott,
Milwaukee ($1.0 million annual volume) due to excellence in sales productivity, strategic planning and
analysis, and fostering strong business relationships with customers.
 Served as corporate Liaison for J.C. Penney charged with responsibility for sales, sales analysis and
product development for men's and boy's private label neckwear.
 Developed and nurtured strong working relationships with merchandising and planning teams which led to
increased sales and market share.
 Increased Hilfiger shipping volume by 52%, doubled market share from 9% to 18% over four year period
that resulted in annual sales of $7.5 million.
 Delivered gross sales representing 40% of company's total Hilfiger brand shipments.
 Initiated and executed Hilfiger Big and Tall neckwear line achieving annualized peak shipments of $575
thousand in over 200 Dillard's store locations in 15 months.
 Doubled the shipping volume of the Hilfiger Boy's neckwear line to $250 thousand annualized through
'bottoms up' planning and initiating new business with Dillard's, Nordstrom and May Company in 18
 Initiated sales analysis reports that examined SKU (stock keeping unit) sales performance at the style and
store level.
 Built assortment plans that were customer and market specific resulting in higher inventory turnover rates,
achieving targeted sales plans, and reducing markdown expenses.
 Assisted in the development of packaging initiatives that resulted in attaining an additional 10-15% in
inventory shipments during peak holiday seasons.
 Assisted in the development of GWP (gift with purchase) programs which provided added value to the
paying customer and helped drive regular price sales minimizing post-season clearance inventory.
Richard J. Campbell • • 2

Superba, Inc. – A Division of Phillips – Van Heusen. Dallas, Texas. 1991 – 2009.
Senior Account Manager. 2001 – 2009.
• Spearheaded sales and management of over 30 individual men's neckwear businesses across
various national department store accounts.
• Executed negotiations with mid-level and C-level customers, reaching agreements to maximize
seasonal sales plans and increase market share.
• Developed seasonal sales plans, determined delivery budgets, developed and oversaw assortment
plans in a fast paced, ever changing work environment.
• Maintained P & L responsibility for advertising and markdown allowance expenses.
• Monitored product sales performance constantly and negotiated with customer base to adjust future
orders focusing on replenishment of best sellers.
• Multi-tasked order implementation, confirmation and timely deliveries on a revolving 30-day order
fulfillment cycle.
• Conducted store tours with merchandise coordinator teams directing specific merchandising
standards and creating high impact presentations to improve customer shopping experiences and
drive sales
• Troubleshot problems and resolved issues that had potential to block high dollar sales.
• Transformed customer relations to valued business partners.

Account Executive. 1997 – 2001.

• Drove sales and oversaw strategic planning for Men's, Big & Tall and Boy's Tommy Hilfiger neckwear
business at major department store accounts including Dillard's, May Company, Federated and Saks
Inc. with over 500 branch stores in 25 states.
• Developed assortment plans that were account specific, based on market profiles.
• Negotiated seasonal sales plans setting realistic quotas, inventory levels, and turn-over rates, thus
minimizing season-end clearance inventory and maximizing gross margins.

Sales Representative. Seattle, Washington. 1991 – 1996.

• Directed sales and managed branded and private label men’s neckwear programs for 6 regional
department store accounts, 55 J.C. Penney stores, and 75 independent accounts.
• Served territory that included Washington, Oregon, Idaho, and Alaska.

Manhattan Menswear Group. Phoenix, Arizona.

Sales Representative

Goldwater’s Department Store. Scottsdale, Arizona.

Men’s Dress Shirt and Tie Buyer

B.S. in Business Administration and Marketing. Arizona State University. Tempe, Arizona.